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How to make a good presentation great: 8 pro tips.

A smiling woman engaging in a conversation in a bright office environment, highlighted in a Biteable video maker presentation.

  • 10 Jun 2019

It’s 2am.

You’ve got a huge presentation tomorrow, but you’re afraid to go to bed for fear of having an on-the-stage-in-my-skivvies level nightmare about the big day. We’ve all been there. Learning how to make a presentation (without breaking out into a cold sweat) takes practice.

In our experience, a serious case of the jitters is best fixed by a serious injection of expert wisdom.

We’ve gathered the best advice from experts like Tony Robbins, Steve Jobs, and Guy Kawasaki on how to make a good presentation great, along with insider knowledge on both designing and delivering a presentation.

Plus, as a bonus, we included our best practices for adding video to your next presentation. We also threw in a few of our favorite video presentation templates from Biteable. With Biteable’s online video making software, creating a video presentation is as simple as making a PowerPoint (and far more effective).

Content & Design

How to make a good presentation.

Making a good presentation starts with crafting the content. No matter how compelling your message is, if you don’t get it out of your brain and on to the screen in a simple way, you’ll be met with a sea of blank faces. So, where to begin?

1. Create an easy-to-follow structure

When it comes to what you have to say, break it down into three simple sections: your presentation needs an introduction, body, and conclusion.

A compelling introduction . Your introduction needs to briefly sum up what you’re going to talk about and why it’s useful or relevant to your audience.

Offer a body of evidence . The body of your presentation is where you hit ’em with the facts, quotes, and evidence to back up your main points.

Sum up with key takeaways . The conclusion is where you loop back to your original statement and give the audience some key takeaways on how they can put into practice what they’ve learned.

  • No more than 10 slides in total . Who wants to sit through pages and pages of slides? No one, that’s who. By keeping your slide deck to 10 slides, even if your presentation is 30 minutes long, you’ll give the audience a chance to digest the on-screen messages in line with your talk. Using  concept maps  before structuring your slides can help keep to the point.

Man smiling with a quote about how to make a good presentation by Guy Kawasaki.

2. Limit the amount of copy on each slide

Less really is more, especially when it comes to making a good presentation. Too much text and the audience will just be reading the screen instead of looking at you and feeling the emotional impact of your message.

No more than six words per slide . Marketing king Seth Godin says we should have just six words per slide – that’s not a lot of copy. Choose your words carefully and rewrite until you’ve got it just right.

  • Think ‘bite-size’ information . We called ourselves Biteable a reason: studies show information is retained better when it’s broken down into bite-sized chunks. Video is a great way to do this, and research suggests it’s  95% more compelling than text.  Consider adding video to your presentation strategy. But regardless, break your information up into smaller, palatable pieces.

Marketing advice on how to make a good presentation with slides.

3. Be savvy with design details

A well-thought-out design can make all the difference between a good presentation and one that falls flat. Consider these design standards as you make your presentation.

Use color sparingly . Bright colors can dazzle, but too many can be off-putting. Use the colors most relevant to your message. We’d recommend sticking with one or two (not counting black and white) for your palette so it has a consistent look and feel.

Be consistent with your font . Consistent design makes you look more professional. Don’t switch between caps and lower case, Times New Roman and Comic Sans, or 8 and 30 point text size. Stick with one font and one size throughout. You can vary the emphasis with your words later, but keep your on-screen text uniform for a more cohesive message.

  • Format for perfection . A wonky line on a slide or a badly pixelated graphic will put some people off, as it will look like you haven’t tried very hard (or worse, that you just aren’t very good). Make sure your text is aligned and neat like in the example below.

Comparative examples of how to make a good presentation, highlighting good and bad text formatting techniques.

4. Polish several times

Just like a pair of well-worn shoes, a good presentation often needs a few rounds of dusting before it’s shiny and sparkly.

Start Messy . Don’t be afraid to start messy. Using a non-linear writing tool like  Milanote  allows you to explore and outline your initial ideas in a flexible way before you even open up PowerPoint or Keynote. Arrange your ideas side-by-side and discover new connections that you didn’t see before.

Edit ruthlessly . At first you might have a huge amount of information and will wonder how you’re ever going get it down to six words per slide. That’s OK. Keep editing ruthlessly until you’ve pared your message down to the bare essentials.

  • Get someone else to look at it . A fresh pair of eyes can work miracles when it comes to refining your presentation. Get a trusted mentor or colleague to review your work. If you don’t know anyone who can help, an online writing assistant like  ProWritingAid  or  Grammarly  can help you weed out a lot of problems.

Inspirational quote by Steve Jobs on how to make a good presentation, embracing and moving past mistakes, set against a blue background with a portrait of Jobs himself.

How to give a good presentation

How you deliver your slides is as important as their content and design. Here are some quick pointers to help you get your message across with impact.

Inspirational quote from a motivational speaker on presentation skills on a purple background with a portrait smiling to the side.

5. Have a strong opening

How you start and finish your presentation is extremely important. Audiences usually make up their minds about someone in the first seven seconds, so make those first moments count.

Be different . You’re doing a presentation about saving tree frogs in Costa Rica. You open with an amusing story about one that escaped on a  bunch of bananas  to the UK. A story like this is different and unexpected for your audience, so they’ll sit up and take notice.

Ask a question . Rhetorical questions are a great way to frame a topic and introduce ideas. Martin Luther King Jr. said: “There are those who are asking the devotees of civil rights, ‘When will you be satisfied?’”

  • Tailor it to your audience . How much do you know about your audience? The more you know, the better. Especially if you know their likes and dislikes. Inserting a relevant metaphor or popular culture reference. Oprah Winfrey’s Stanford commencement address spoke to the graduates about her lessons learned and how they were entering ‘the classroom of life.’

6. Be genuine

Oscar Wilde said “Be yourself; everyone else is already taken.” A lack of authenticity will be spotted a mile away. Whatever you’re saying, speak from the heart and don’t try to impress – there’s no need to prove yourself, just to get the point across as you see it. After all, that’s why you’re there, and you can’t do more than that.

Use humor . Humor can be great for giving a presentation, but cut it out if it feels like a stretch. Telling a humorous story can break down any barriers, make you more likeable, and make your message more memorable (and people are surprisingly generous with laughter) but the faintest whiff of desperation will kill a funny vibe.

Don’t be afraid to mess up . The fear of making a mistake can make you inordinately nervous. Relax, even the best speakers mess up or have bad luck. Theresa May, ex-Prime Minister of England, once stumbled and  coughed her way through a presentation , with someone even handing her a resignation letter. She battled through like a pro, though, and simply acknowledged it and moved on. No big deal.

  • Open up and be vulnerable . Brené Brown,  a researcher whose presentations  have amassed over ten million views, says that “Sometimes the bravest and most important thing you can do is just show up.” This means speaking your truth and daring to feel a little uncomfortable as you share a meaningful story. It will connect your audience to you like never before.

7. Have a plan for a smooth delivery

With all the prep you’re doing on the content and design of your presentation, it can be easy to overlook other variables that are within your control for a stress-free delivery.

Have a practice run-through . There’s nothing like reading it out loud to ensure your message makes sense before you actually deliver it. Try recording your presentation on video — this way you’ll be able to review with an accurate eye and notice whether your speech matches up with your slides. It’ll also help you sort out your run time.

Use a remote . A clicker or remote will help you face the audience and not have to keep turning back to your laptop. Sought-after public speaker Garr Reynolds says a remote is essential in order to pause and advance your presentation so you have time to be spontaneous and control the flow of your delivery.

Have backup material . Not everything you say is going to resonate with your audience. It’s best to be flexible enough to change the game as and when needed. Steve Jobs had standby anecdotes prepared to fill time when the technology he was using to give the presentation failed. Preparing for every eventuality will help soothe your nerves and allow you to feel more in control.

  • Use a timer . When you get into the flow of your message, it’s easy to go off on a tangent or even spend too long on audience questions. Put your phone on airplane mode and set the stopwatch just as you begin speaking. A quick glance down at the table during a pause will allow you to make sure you’re not going overtime.

Man with folded arms next to the text:

8. To conclude, focus on audience value

You’re coming to the end of your presentation. How do you wrap it up in a way that will be everlasting in their memories? The experts recommend you focus on the feeling you want the audience to take home.

Leave your audience with an emotional impression .”They might forget what you said, but they’ll never forget the way they made you feel” said the poet Maya Angelou. By leaving them with an emotional impression, from a piece of video with moving music to a line from a song or poem, you’ll strike that resonant chord and end on a high.

Use a pause for key takeaways . Want the audience to remember something specific? Say it slowly and leave a pause at the end. The silence will emphasize what you said and make it meaningful.

  • Make your core message sing . A call-to-action is the best way to wrap up your presentation with strength and impact. What do you want your audience to do next? Tony Robbins tells a great story, moving his audience emotionally towards change.

Motivational quote by Tony Robbins on how to make a good presentation, emphasizing the importance of emotion in retaining information, displayed next to his black and white portrait with a yellow background.

Make your next presentation shine with one of these video templates

You’ve learned from the pros and you feel much more confident about how to make a presentation that stands out. But to really make your presentation one to remember, consider adding video into the mix.

Create a nice change of pace by  embedding a video in your PowerPoint presentation  or go out on a limb and turn your entire presentation into an engaging, thoughtful video.

Either way, make it great with one of the professionally designed video presentation templates available in Biteable.

good presentation matters

Make a video presentation with Biteable

With Biteable, making a video presentation has never been easier.

Biteable’s  online video making software  gives you access to hundreds of brandable templates and video scenes, plus over 24 million stock clips, images, and animations all in an easy-to-use platform.

Add text to your video, include a voice over, and even record your screen without ever leaving the app. Once you’re done making video presentation magic, automatically apply your company colors and logo to your entire video with Biteable’s innovative  brand builder  feature.

Anyone can make an impactful video with Biteable. Are you ready to try?

Make stunning videos with ease.

Take the struggle out of team communication.

Try Biteable now.

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Storydoc

How to Make Effective Impactful Presentations (Tips & Tools)

Learn how to make a good presentation great - step-by-step with examples. Learn the principles, guidelines & qualities needed to prepare captivating slides.

good presentation matters

Dominika Krukowska

12 minute read

How to make good presentations

Short answer

Short answer: how to make a good presentation.

Start with a surprising statement, a bold promise, or a mystery

Provide context with a bit of background information

Structure your presentation within a story framework

Make every word count, and use as few as possible

Use visuals only to support your presentation text

Use interactive design to make your audience active participants

End by telling your audience what they can do with what they’ve learned

Boring presentations are instantly forgotten. How’s yours?

Lifeless presentations can spell doom for your message, leaving your audience disengaged and your goals unreached.

The price of a mediocre presentation is steep; missed opportunities, unimpressed prospects, and a bad rep.

In a world where everyone has grown to expect a good story, a boring presentation will be instantly forgotten. Like a drop in the ocean.

But not all is lost.

This post will teach you how presentation pros create compelling narratives and leverage the latest tech tools to command attention, drive a powerful message, and get shared like gossip.

Let’s get started!

How to prepare a presentation?

The successful presenter understands the value of small details and thorough preparation like the seasoned chef knows the importance of quality ingredients and careful technique for serving a 5 star dish

But where do you start?

Step-by-step guide for preparing a presentation:

1. Define your objective

Every presentation needs a clear goal. Are you looking to persuade, educate, or motivate? Perhaps you aim to showcase a product, or share insights about a recent project.

Defining your objective early on will guide your content creation process, helping you to focus your message and structure your presentation effectively. Think of your objective as the North Star guiding your presentation journey.

2. Analyze your audience

Next up, who are you talking to? Your audience should shape your presentation as much as your objective does. Understanding their needs, interests, and background will enable you to tailor your message to resonate with them.

Are they experts in your field, or are they novices looking for an introduction? What questions might they have? The more you know about your audience, the more compelling your presentation will be.

3. Research your topic

Once you've defined your objective and analyzed your audience, it's time to delve deep into your topic. Comprehensive research lays the groundwork for a robust, credible presentation.

Don't just scratch the surface – explore different perspectives, recent developments, and key statistics. This will not only enhance your understanding but also equip you with a wealth of information to answer any questions your audience might have.

4. Choose the right delivery format

Finally, consider the best format to deliver your message.

The right format can make all the difference in how your message is received, so choose wisely!

PowerPoint presentations are classic and easy to work with. But PowerPoint and Google slides are not so versatile in terms of their content experience. They're static, packed with information, and all look alike.

Our own presentation maker offers interactive, personalized, and multimedia content experience.

Data from our research of over 100K presentation sessions shows that audiences engage with Storydoc presentations 103% better than PowerPoint.

good presentation matters

How to create an effective presentation?

There’s part art and part science in creating high-engagement high-impact presentations.

An effective presentation is the painstaking result of well-organized content, visuals that support and elevate your message, simplifying complex information, and personalizing wherever possible.

I wrote this post to teach you how to do all these, and a few things more.

Ready to learn? Let's dive in!

How to organize your presentation content?

Crafting a compelling presentation is like writing a page-turner.

You need to captivate your audience, maintain their interest, and guide them effortlessly through your narrative.

But how do you transform a heap of information into a well-structured presentation you can’t stop reading? There’s a structure you can follow.

3-step process for organizing a magnetic presentation:

1. Prioritize content

Your presentation should immediately capture interest and demonstrate relevance before moving on to establish understanding .

A) Build interest:

Begin with a strong hook that grabs your audience's attention. This could be an intriguing statistic, a powerful image , or an engaging question. It should stir curiosity and make your audience eager to hear more.

B) Establish relevance:

Once you have their attention it's time to establish why your presentation matters to your audience.

Address your audience's main concerns. Make sure your content directly speaks to these pain points, and address them in order of importance.

2. Build anticipation

A great presentation is like getting a new car – it builds anticipation, takes you on a thrilling ride, and ends with you wanting to share the experience with all your friends.

Start with a compelling problem your audience relates to and follow up with a promise of an amazing way they can solve it. This problem-solution dynamic creates a suspense that keeps your audience glued to your presentation.

3. Use a story framework

Finally, use a story framework to give your presentation structure and flow.

Begin with a big idea that underpins your presentation. Then delve into the problem, showcasing why it needs attention. Present your solution, painting a vision of a better future for your audience.

Weave in concrete examples of how your solution changes lives.

Tell the story of WHO you helped, WHAT the situation was before and after your solution, WHERE and WHEN it happened, WHY it worked and HOW it made them feel.

If you’re writing a business presentation you should follow this with an execution plan that outlines how the solution will be implemented.

Finally, close with clear next steps, guiding your audience on what they should do after the presentation to bring meaningful change into their lives.

Our recommended story framework:

How to write a presentation storyline that creates interest

How to design your presentation?

A good presentation is more than just making it look pretty ; it's about communicating your message effectively and creating a lasting impression.

Good presentation design grabs attention, and leads it to where it’s needed most. It takes your hand and leads you through the easiest and most pleasant path to understanding.

Good presentation design supports your message rather than steals the spotlight. Good design is narrated design.

What is narrated design (Scrollytelling)?

Scrollytelling, where "scroll" meets "storytelling", is an interactive content experience that guides readers through a narrative journey with a simple scroll. It connects text, images, videos, and animations into integrated “scenes” where content is both shown and narrated.

Scrollytelling breaks complex content into digestible chunks and gives the reader control over pace. It has been scientifically shown to enhance engagement, understandability and memorability.

Scrollytelling came up as a central thing when Itai Amoza, our Founder and CEO was building the foundations for Storydoc.

He partnered with one of the world’s leading visualization scientists , prof. Steven Franconeri , to help him bring to Storydoc the means to reduce the complexity, friction, and information overload so characteristic of business presentations.

Scrollytelling is part of the solutions that came up, which led to specialized storytelling slides like our narrator slide (in the example below).

An example of Storydoc scrollytelling:

Narrator slide example

How to design presentation visuals to support your story

Presentation visuals can be unsung heroes or sloppy distractions.

Visuals can bring your message to life, make complex concepts easy to understand, and engage your audience in ways that words alone cannot. Or… they can sit there looking all pretty and distract you from what’s really going on.

4 elements of great presentation visuals:

Support your message: Your visuals should support your text, highlight your main message, and align with your objective. They should reinforce your points and help your audience understand your message.

Represent your audience: The best visuals are relatable. They should resonate with your target audience and reflect their world of associations. Use images and graphics that your audience can identify with – this can enhance their engagement and make your presentation more memorable. Equally important is using clean images - an effective way to do this is by using tools that allow you to remove your image backgrounds . By eliminating distractions and focusing on your subject, you create images that are more impactful and, therefore, can potentially increase audience engagement.

Introduce your product, outcomes, and clients: Wherever possible, use visuals to demonstrate your product, illustrate outcomes, and represent your clients. This can remove doubt and misunderstanding by letting your audience see (and make obvious) what words sometimes struggle to describe.

Follow your branding guidelines: Your presentation is an extension of your brand, so your visuals should conform to your branding guidelines. Consistent use of colors, fonts, and styles not only enhances brand recognition but also creates a cohesive, professional look.

Here’s an example of a well-designed presentation:

How to communicate complex information?

Did you ever have to read a presentation where you felt like you're lost in a maze of jargon, data, and complex concepts?

Are you giving others this same experience?

Communicating complex information is a common challenge in presentations. But there are ways you can simplify your presentation and reengage your audience.

Here’s how you can get complex information across:

1. Use interactive content

Interactive content is your best friend when it comes to simplifying complex information and getting deeply engaged with your content.

It gets the readers more involved in your presentation by letting them play an active part; like choosing the content route they wish to take and controlling the pace.

It keeps your presentation textually lean - giving readers the choice to expand more details on demand (in tabs, live graphs, sliders, accordions, and calculators).

Beyond that, live graphs can illustrate trends, animations can demonstrate processes, and videos can bring concepts to life.

Calculators, questionnaires, and chatbots provide personalized and specific answers to readers as part of your presentation, without them having to get in touch with you or your team.

Elavating your presentations from static to interactive has been tied to increasing the number of people who read your presentation in full by 41% !

Making interactive used to be hard, but now you can just use Storydoc. Go make your first interactive presentation. It’s easy as pie.

2. Show don’t tell

A picture is worth a thousand words. Because no one will read a presentation with a thousand words, do everyone a favor and use images.

Images can be super effective at communicating complex information and save you a lot of needless text.

In fact, visual representation of data and concepts can often convey what words cannot. Use diagrams, infographics, and images to illustrate your points and simplify the complex.

The goal is to create a visual narrative that complements your verbal one.

3. Narrate your content

Storytelling is another powerful tool for communicating complex concepts.

Whether it's through text to speech AI, video bubbles, or a scrollytelling narrator slide, narrating your content can help guide your audience through the complexity.

By giving your information a narrative structure, you can make it more digestible, engaging, and memorable.

According to Sales Hacker’s data, people remember up to 10% of numbers and 25% of images they see. When you center your presentation around a story, this rises to 60-70% .

4. Use examples and allegories

Examples and allegories help unravel the complexity of ideas.

They scaffold your message with concepts we already know and understand, and can easily imagine in our mind. This makes them less new and intimidating and more familiar.

Critically, the real secret lies in selecting examples that are not just familiar but also deeply relevant—those are the ones that will truly ring with your listeners.

If you tailor the allegory to your audience's world, it is guaranteed to lead to an “aha” moment.

5. Open a line of communication

Finally, invite dialogue. This could be through a chatbot or an option to book a meeting for further discussion. This not only helps clarify any confusion but also encourages engagement and deepens understanding.

For example, finishing your presentation with an interactive calendar to book a meeting instead of a generic “Thank you” slide has proven to boost conversion rate by 27% !

Thank you slide

How to personalize your presentation?

Imagine attending a party where the host doesn't remember your name or anything about you. Not a great experience, right? The same holds true for presentations.

In a sea of generic content, personalization can be a lifeline that connects you to your audience on a deeper level. It’s also the single most important predictor of success, getting 68% more people to read your presentation in full .

But how do you add that personal touch?

1. Address reader by name

Just as you wouldn't start a conversation without a greeting, don't start your presentation without acknowledging your audience.

Using your audience's name can make your presentation feel like a personal conversation rather than a generic monologue. It's a simple yet powerful way to engage your audience from the get-go.

2. Use their company logo

Including your audience's company logo in your presentation can make them feel seen and valued. It shows that you've taken the time to tailor your presentation to them, enhancing its relevance and appeal.

Plus, it's a subtle way to reinforce that your message is specifically designed to address their needs and challenges.

3. Add a personal message (video or text)

A personal message can go a long way in building a connection with your audience.

It could be a video message from you, expressing your enthusiasm for the opportunity to present to them, or a text message highlighting why the presentation matters to them.

This personal touch can make your audience feel special and more invested in your presentation.

4. Personalize your Call-to-Action

Finally, cap off your presentation with a call to action that speaks directly to your audience.

Swap out the generic 'Contact us' with something that gets to the heart of their needs, something like, 'Let's roll up our sleeves and tackle your [specific issue] at [their company].'

By tailoring your call to action, you show your audience you've truly got their back, that you're not just here to talk, but to make a real, positive impact on their world.

Here’s an example of a personalized slide:

how to make a good personalized presentation slide

How to measure the effectiveness of your presentation

Imagine if you could peek into your audience's mind, understand what resonated, what fell flat, and what drove them to action?

Presentation analytics is essential in order to guide you on how to fine-tune it for maximum impact.

But how do you get your hands on presentation analytics?

Any presentation you create with Storydoc comes with an out-of-the-box analytics suite , ready to track and provide insights.

We give you 100% visibility into how people engage with your presentations and send you real-time engagement alerts.

Here’s a video explaining how you can track performance with our analytics panel:

Storydoc analytics pa

4 critical presentation engagement metrics to keep track of

1. Reading time

Storydoc gives you the precise time prospects spend reading your presentation so you can quickly figure out what's hitting the target and what's not.

Are they soaking up every word or just quickly skimming through? This can help you shape your content to hit the bullseye.

NOTE: Keep in mind that reading time alone might not show you a full picture. A better way is to use a smart engagement score that brings together different metrics like time spent and depth of reading. You can get this kind of total score in Storydoc.

2. Reading completion

Another basic metric we track is how many people read your content from start to finish.

This metric is a strong sign of the prospect’s interest and your content quality. It shows you if they're finding the information relevant, but also worth sticking with till the end.

3. Next step conversion rate

This one tracks how many people take the next step after they check out your presentation. This could be filling out a form, setting up a meeting, or downloading more files.

For business presentations, measuring this can show how well your presentation is pushing people further down the sales funnel.

At the top of your analytics dashboard, you can find a tab that shows you how many people clicked on your CTA divided by presentation, date, and location. If you scroll down to the list of readers, next to each person you can also see whether they clicked on the CTA or not.

Here's what it looks like:

Analytics panel - CTA

4. Number of shares

This metric is particularly important for B2B sales teams . As more people are getting involved in buying decisions, this measure helps you see if and when your content is being passed around inside your prospect’s company.

On the analytics dashboard, under each presentation version, you can find detailed information on how many people read it. So, the higher the number, the more your presentation has been shared internally.

We'll notify you when your presentation has been shared, and who opened it, so you can time your follow-up perfectly to your buyer’s readiness to advance further.

Here's where you can find this information:

Analytics panel - internal shares

Best tool for making an effective presentation

In the realm of presentation tools, classics like Google Slides and PowerPoint offer simplicity and ease, while Canva and Pitch add a dash of design flair and collaboration.

If you're seeking to elevate your presentations to new heights you’ll need to do better than simple PowerPoints or flashy Canvas. Next-gen AI presentation tools like Storydoc are your game-changer.

They break free from the static concept of slides and offer the creation of interactive, immersive content experiences that sweep us along like a good story.

Storydoc - AI presentatio

Grab a template - create your best presentation to date

Ever wished for a secret recipe to whip up a killer presentation? We've got something even better! Our interactive presentation templates are your shortcut to success.

Say goodbye to hours of formatting and hello to captivating, interactive presentations, all with a few clicks.

Grab a template and turn presentation woes into wows!

good presentation matters

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

good presentation matters

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Blog Beginner Guides

How To Make a Good Presentation [A Complete Guide]

By Krystle Wong , Jul 20, 2023

How to make a good presentation

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

good presentation matters

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

good presentation matters

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

good presentation matters

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Peloton Pitch Deck - Conclusion

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

good presentation matters

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

Venngage Real Time Collaboration

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

good presentation matters

Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

good presentation matters

5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

good presentation matters

8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

good presentation matters

1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

Ideas and insights from Harvard Business Publishing Corporate Learning

Learning and development professionals walking and talking

Powerful and Effective Presentation Skills: More in Demand Now Than Ever

good presentation matters

When we talk with our L&D colleagues from around the globe, we often hear that presentation skills training is one of the top opportunities they’re looking to provide their learners. And this holds true whether their learners are individual contributors, people managers, or senior leaders. This is not surprising.

Effective communications skills are a powerful career activator, and most of us are called upon to communicate in some type of formal presentation mode at some point along the way.

For instance, you might be asked to brief management on market research results, walk your team through a new process, lay out the new budget, or explain a new product to a client or prospect. Or you may want to build support for a new idea, bring a new employee into the fold, or even just present your achievements to your manager during your performance review.

And now, with so many employees working from home or in hybrid mode, and business travel in decline, there’s a growing need to find new ways to make effective presentations when the audience may be fully virtual or a combination of in person and remote attendees.

Whether you’re making a standup presentation to a large live audience, or a sit-down one-on-one, whether you’re delivering your presentation face to face or virtually, solid presentation skills matter.

Even the most seasoned and accomplished presenters may need to fine-tune or update their skills. Expectations have changed over the last decade or so. Yesterday’s PowerPoint which primarily relied on bulleted points, broken up by the occasional clip-art image, won’t cut it with today’s audience.

The digital revolution has revolutionized the way people want to receive information. People expect presentations that are more visually interesting. They expect to see data, metrics that support assertions. And now, with so many previously in-person meetings occurring virtually, there’s an entirely new level of technical preparedness required.

The leadership development tools and the individual learning opportunities you’re providing should include presentation skills training that covers both the evergreen fundamentals and the up-to-date capabilities that can make or break a presentation.

So, just what should be included in solid presentation skills training? Here’s what I think.

The fundamentals will always apply When it comes to making a powerful and effective presentation, the fundamentals will always apply. You need to understand your objective. Is it strictly to convey information, so that your audience’s knowledge is increased? Is it to persuade your audience to take some action? Is it to convince people to support your idea? Once you understand what your objective is, you need to define your central message. There may be a lot of things you want to share with your audience during your presentation, but find – and stick with – the core, the most important point you want them to walk away with. And make sure that your message is clear and compelling.

You also need to tailor your presentation to your audience. Who are they and what might they be expecting? Say you’re giving a product pitch to a client. A technical team may be interested in a lot of nitty-gritty product detail. The business side will no doubt be more interested in what returns they can expect on their investment.

Another consideration is the setting: is this a formal presentation to a large audience with questions reserved for the end, or a presentation in a smaller setting where there’s the possibility for conversation throughout? Is your presentation virtual or in-person? To be delivered individually or as a group? What time of the day will you be speaking? Will there be others speaking before you and might that impact how your message will be received?

Once these fundamentals are established, you’re in building mode. What are the specific points you want to share that will help you best meet your objective and get across your core message? Now figure out how to convey those points in the clearest, most straightforward, and succinct way. This doesn’t mean that your presentation has to be a series of clipped bullet points. No one wants to sit through a presentation in which the presenter reads through what’s on the slide. You can get your points across using stories, fact, diagrams, videos, props, and other types of media.

Visual design matters While you don’t want to clutter up your presentation with too many visual elements that don’t serve your objective and can be distracting, using a variety of visual formats to convey your core message will make your presentation more memorable than slides filled with text. A couple of tips: avoid images that are cliched and overdone. Be careful not to mix up too many different types of images. If you’re using photos, stick with photos. If you’re using drawn images, keep the style consistent. When data are presented, stay consistent with colors and fonts from one type of chart to the next. Keep things clear and simple, using data to support key points without overwhelming your audience with too much information. And don’t assume that your audience is composed of statisticians (unless, of course, it is).

When presenting qualitative data, brief videos provide a way to engage your audience and create emotional connection and impact. Word clouds are another way to get qualitative data across.

Practice makes perfect You’ve pulled together a perfect presentation. But it likely won’t be perfect unless it’s well delivered. So don’t forget to practice your presentation ahead of time. Pro tip: record yourself as you practice out loud. This will force you to think through what you’re going to say for each element of your presentation. And watching your recording will help you identify your mistakes—such as fidgeting, using too many fillers (such as “umm,” or “like”), or speaking too fast.

A key element of your preparation should involve anticipating any technical difficulties. If you’ve embedded videos, make sure they work. If you’re presenting virtually, make sure that the lighting is good, and that your speaker and camera are working. Whether presenting in person or virtually, get there early enough to work out any technical glitches before your presentation is scheduled to begin. Few things are a bigger audience turn-off than sitting there watching the presenter struggle with the delivery mechanisms!

Finally, be kind to yourself. Despite thorough preparation and practice, sometimes, things go wrong, and you need to recover in the moment, adapt, and carry on. It’s unlikely that you’ll have caused any lasting damage and the important thing is to learn from your experience, so your next presentation is stronger.

How are you providing presentation skills training for your learners?

Manika Gandhi is Senior Learning Design Manager at Harvard Business Publishing Corporate Learning. Email her at [email protected] .

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  • PRESENTATION SKILLS

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Presentation Skills:

  • A - Z List of Presentation Skills
  • General Presentation Skills
  • What is a Presentation?
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How can you make a good presentation even more effective?

This page draws on published advice from expert presenters around the world, which will help to take your presentations from merely ‘good’ to ‘great’.

By bringing together advice from a wide range of people, the aim is to cover a whole range of areas.

Whether you are an experienced presenter, or just starting out, there should be ideas here to help you to improve.

1. Show your Passion and Connect with your Audience

It’s hard to be relaxed and be yourself when you’re nervous.

But time and again, the great presenters say that the most important thing is to connect with your audience, and the best way to do that is to let your passion for the subject shine through.

Be honest with the audience about what is important to you and why it matters.

Be enthusiastic and honest, and the audience will respond.

2. Focus on your Audience’s Needs

Your presentation needs to be built around what your audience is going to get out of the presentation.

As you prepare the presentation, you always need to bear in mind what the audience needs and wants to know, not what you can tell them.

While you’re giving the presentation, you also need to remain focused on your audience’s response, and react to that.

You need to make it easy for your audience to understand and respond.

3. Keep it Simple: Concentrate on your Core Message

When planning your presentation, you should always keep in mind the question:

What is the key message (or three key points) for my audience to take away?

You should be able to communicate that key message very briefly.

Some experts recommend a 30-second ‘elevator summary’, others that you can write it on the back of a business card, or say it in no more than 15 words.

Whichever rule you choose, the important thing is to keep your core message focused and brief.

And if what you are planning to say doesn’t contribute to that core message, don’t say it.

4. Smile and Make Eye Contact with your Audience

This sounds very easy, but a surprisingly large number of presenters fail to do it.

If you smile and make eye contact, you are building rapport , which helps the audience to connect with you and your subject. It also helps you to feel less nervous, because you are talking to individuals, not to a great mass of unknown people.

To help you with this, make sure that you don’t turn down all the lights so that only the slide screen is visible. Your audience needs to see you as well as your slides.

5. Start Strongly

The beginning of your presentation is crucial. You need to grab your audience’s attention and hold it.

They will give you a few minutes’ grace in which to entertain them, before they start to switch off if you’re dull. So don’t waste that on explaining who you are. Start by entertaining them.

Try a story (see tip 7 below), or an attention-grabbing (but useful) image on a slide.

6. Remember the 10-20-30 Rule for Slideshows

This is a tip from Guy Kawasaki of Apple. He suggests that slideshows should:

  • Contain no more than 10 slides;
  • Last no more than 20 minutes; and
  • Use a font size of no less than 30 point.

This last is particularly important as it stops you trying to put too much information on any one slide. This whole approach avoids the dreaded ‘Death by PowerPoint’.

As a general rule, slides should be the sideshow to you, the presenter. A good set of slides should be no use without the presenter, and they should definitely contain less, rather than more, information, expressed simply.

If you need to provide more information, create a bespoke handout and give it out after your presentation.

7. Tell Stories

Human beings are programmed to respond to stories.

Stories help us to pay attention, and also to remember things. If you can use stories in your presentation, your audience is more likely to engage and to remember your points afterwards. It is a good idea to start with a story, but there is a wider point too: you need your presentation to act like a story.

Think about what story you are trying to tell your audience, and create your presentation to tell it.

Finding The Story Behind Your Presentation

To effectively tell a story, focus on using at least one of the two most basic storytelling mechanics in your presentation:

Focusing On Characters – People have stories; things, data, and objects do not. So ask yourself “who” is directly involved in your topic that you can use as the focal point of your story.

For example, instead of talking about cars (your company’s products), you could focus on specific characters like:

  • The drivers the car is intended for – people looking for speed and adventure
  • The engineers who went out of their way to design the most cost-effective car imaginable

A Changing Dynamic – A story needs something to change along the way. So ask yourself “What is not as it should be?” and answer with what you are going to do about it (or what you did about it).

For example…

  • Did hazardous road conditions inspire you to build a rugged, all-terrain jeep that any family could afford?
  • Did a complicated and confusing food labelling system lead you to establish a colour-coded nutritional index so that anybody could easily understand it?

To see 15 more actionable storytelling tips, see Nuts & Bolts Speed Training’s post on Storytelling Tips .

8. Use your Voice Effectively

The spoken word is actually a pretty inefficient means of communication, because it uses only one of your audience’s five senses. That’s why presenters tend to use visual aids, too. But you can help to make the spoken word better by using your voice effectively.

Varying the speed at which you talk, and emphasising changes in pitch and tone all help to make your voice more interesting and hold your audience’s attention.

For more about this, see our page on Effective Speaking .

9. Use your Body Too

It has been estimated that more than three quarters of communication is non-verbal.

That means that as well as your tone of voice, your body language is crucial to getting your message across. Make sure that you are giving the right messages: body language to avoid includes crossed arms, hands held behind your back or in your pockets, and pacing the stage.

Make your gestures open and confident, and move naturally around the stage, and among the audience too, if possible.

10. Relax, Breathe and Enjoy

If you find presenting difficult, it can be hard to be calm and relaxed about doing it.

One option is to start by concentrating on your breathing. Slow it down, and make sure that you’re breathing fully. Make sure that you continue to pause for breath occasionally during your presentation too.

For more ideas, see our page on Coping with Presentation Nerves .

If you can bring yourself to relax, you will almost certainly present better. If you can actually start to enjoy yourself, your audience will respond to that, and engage better. Your presentations will improve exponentially, and so will your confidence. It’s well worth a try.

Improve your Presentation Skills

Follow our guide to boost your presentation skills learning about preparation, delivery, questions and all other aspects of giving effective presentations.

Start with: What is a Presentation?

Continue to: How to Give a Speech Self Presentation

See also: Five Ways You Can Do Visual Marketing on a Budget Can Presentation Science Improve Your Presentation? Typography – It’s All About the Message in Your Slides

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What are the main difficulties when giving presentations?

How to create an effective presentation, after that, how do i give a memorable presentation, how to connect with the audience when presenting.

If you’ve ever heard someone give a powerful presentation, you probably remember how it made you feel. Much like a composer, a good speaker knows precisely when each note should strike to captivate their audience’s attention and leave them with a lasting impression.

No one becomes a great public speaker or presenter without practice. And almost everyone can recall a time one of their presentations went badly — that’s a painful part of the learning process.

Whether you’re working within a small creative team or a large organization, public speaking and presentation skills are vital to communicating your ideas. Knowing how to present your vision can help you pitch concepts to clients, present ideas to your team, and develop the confidence to participate in team meetings.

If you have an upcoming presentation on the horizon and feel nervous, that’s normal. Around 15-30% of the general population experience a fear of public speaking . And, unfortunately, social anxiety is on the rise, with a 12% increase in adults over the last 20 years . 

Learning how to give a good presentation can dismantle your fears and break down these barriers, ensuring you’re ready to confidently share your point of view. 

It’s the week before your presentation, and you’re already feeling nervous . Maybe there’ll be an important mentor in the room you need to impress, or you’re looking for an opportunity to show your boss your value. Regardless of your countless past presentations, you still feel nervous. 

Sharing your vision and ideas with any sized group is intimidating. You’re likely worrying about how you’ll perform as a presenter and whether the audience will be interested in what you offer. But nerves aren’t inherently negative — you can actually use this feeling to fuel your preparation.

businesswoman-speaking-from-a-podium-to-an-audience-in-a-conference-room-how-to-give-a-good-presentation

It’s helpful to identify where your worries are coming from and address your fears. Here are some common concerns when preparing for an upcoming presentation:

Fear of public speaking: When you share your ideas in front of a group, you’re placing yourself in a vulnerable position to be critiqued on your knowledge and communication skills . Maybe you feel confident in your content, but when you think about standing in front of an audience, you feel anxious and your mind goes blank.

It’s also not uncommon to have physical symptoms when presenting . Some people experience nausea and dizziness as the brain releases adrenaline to cope with the potentially stressful situation . Remember to take deep breaths to recenter yourself and be patient, even if you make a mistake.

Losing the audience’s attention: As a presenter, your main focus is to keep your audience engaged. They should feel like they’re learning valuable information or following a story that will improve them in life or business.

Highlight the most exciting pieces of knowledge and ensure you emphasize those points in your presentation. If you feel passionate about your content, it’s more likely that your audience will experience this excitement for themselves and become invested in what you have to say.

Not knowing what content to place on presentation slides: Overloading presentation slides is a fast way to lose your audience’s attention. Your slides should contain only the main talking points and limited text to ensure your audience focuses on what you have to say rather than becoming distracted by the content on your slides.

Discomfort incorporating nonverbal communication: It’s natural to feel stiff and frozen when you’re nervous. But maintaining effective body language helps your audience stay focused on you as you speak and encourages you to relax.

If you struggle to incorporate body language into your presentations, try starting small by making hand gestures toward your slides. If you’re working with a large audience, use different parts of the stage to ensure everyone feels included. 

Each presenter has their own personal brand and style. Some may use humor to break the ice, while others might appeal to the audience’s emotional side through inspiring storytelling. 

Watching online presentations, such as TED talks, is an excellent way to expose yourself to various presentation styles and develop your own. While observing others, you can note how they carry themselves on stage and learn new ways to keep your audience engaged.

Once you’ve addressed what’s causing your fears, it’s time to prepare for a great presentation. Use your past experience as inspiration and aim to outshine your former self by learning from your mistakes and employing new techniques. Here are five presentation tips to help you create a strong presentation and wow your audience:

1. Keep it simple

Simple means something different to everyone.

Before creating your presentation, take note of your intended audience and their knowledge level of your subject. You’ll want your content to be easy for your intended audience to follow.

Say you’re giving a presentation on improving your company’s operational structure. Entry-level workers will likely need a more straightforward overview of the content than C-suite leaders, who have significantly more experience. 

Ask yourself what you want your audience to take away from your presentation and emphasize those important points. Doing this ensures they remember the most vital information rather than less important supporting ideas. Try organizing these concepts into bullet points so viewers can quickly identify critical takeaways.

2. Create a compelling structure

Put yourself in your audience member’s shoes and determine the most compelling way to organize your information. Your presentation should be articulate , cohesive, and logical, and you must be sure to include all necessary supporting evidence to strengthen your main points.

If you give away all of your answers too quickly, your audience could lose interest. And if there isn’t enough supporting information, they could hit a roadblock of confusion. Try developing a compelling story that leads your audience through your thought processes so they can experience the ups and downs alongside you. 

By structuring your presentation to lead up to a final conclusion, you’re more likely to keep listeners’ attention. Once you’ve reached that conclusion, you can offer a Q&A period to put any of their questions or concerns to rest. 

3. Use visual aids

Appealing to various learning styles is a great way to keep everyone on the same page and ensure they absorb your content. Visual aids are necessary for visual learners and make it easier for people to picture your ideas.

Aim to incorporate a mixture of photos, videos, and props to engage your audience and convey your key points. For instance, if you’re giving a presentation on anthropology subject matter, you could show your audience an artifact to help them understand how exciting a discovery must have been. 

If your presentation is long, including a video for your audience to watch is an excellent way to give yourself a break and create new jumping-off points for your speech.

4. Be aware of design techniques and trends

Thanks to cutting-edge technology and tools, you have numerous platforms at your disposal to create a good presentation. But keep in mind that although color, images, and graphics liven things up, they can cause distraction when misused.

  Here are a few standard pointers for incorporating visuals on your slides: 

  • Don’t place blocks of small text on a single slide
  • Use a minimalistic background instead of a busy one
  • Ensure text stands out against the background color
  • Only use high-resolution photos
  • Maintain a consistent font style and size throughout the presentation
  • Don’t overuse transitions and effects

5. Try the 10-20-30 rule

Guy Kawasaki, a prominent venture capitalist and one of the original marketing specialists for Apple, said that the best slideshow presentations are less than 10 slides , last at most 20 minutes, and use a font size of 30. Following this strategy can help you condense your information, eliminate unnecessary ideas, and maintain your audience’s focus more efficiently.

Once you’re confident in creating a memorable presentation, it’s time to learn how to give one. Here are some valuable tips for keeping your audience invested during your talk: 

Tip #1: Tell stories

Sharing an anecdote from your life can improve your credibility and increase your relatability. And when an audience relates to you, they’re more likely to feel connected to who you are as a person and encouraged to give you their full attention, as they would want others to do the same.

Gill Hicks utilized this strategy well when she shared her powerful story, “ I survived a terrorist attack. Here’s what I learned .” In her harrowing tale, Hicks highlights the importance of compassion, unconditional love, and helping those in need.

If you feel uncomfortable sharing personal stories, that’s okay. You can use examples from famous individuals or create a fictional account to demonstrate your ideas.

Tip #2: Make eye contact with the audience

Maintaining eye contact is less intimidating than it sounds. In fact, you don’t have to look your audience members directly in their eyes — you can focus on their foreheads or noses if that’s easier.

Try making eye contact with as many people as possible for 3–5 seconds each. This timing ensures you don’t look away too quickly, making the audience member feel unimportant, or linger too long, making them feel uncomfortable.

If you’re presenting to a large group, direct your focus to each part of the room to ensure no section of the audience feels ignored. 

Group-of-a-business-people-having-meeting-in-a-conference-room-how-to-give-a-good-presentation

Tip #3: Work on your stage presence

Although your tone and words are the most impactful part of your presentation, recall that body language keeps your audience engaged. Use these tips to master a professional stage presence:

  • Speak with open arms and avoid crossing them
  • Keep a reasonable pace and try not to stand still
  • Use hand gestures to highlight important information

Tip #4: Start strong

Like watching a movie trailer, the first seconds of your talk are critical for capturing your audience’s attention. How you start your speech sets the tone for the rest of your presentation and tells your audience whether or not they should pay attention. Here are some ways to start your presentation to leave a lasting impression:

  • Use a quote from a well-known and likable influential person 
  • Ask a rhetorical question to create intrigue
  • Start with an anecdote to add context to your talk 
  • Spark your audience’s curiosity by involving them in an interactive problem-solving puzzle or riddle

Tip #5: Show your passion

Don’t be afraid of being too enthusiastic. Everyone appreciates a speaker who’s genuinely excited about their field of expertise. 

In “ Grit: The Power of Passion and Perseverance ,” Angela Lee Duckworth discusses the importance of passion in research and delivery. She delivers her presentation excitedly to show the audience how excitement piques interest. 

Tip #6: Plan your delivery

How you decide to deliver your speech will shape your presentation. Will you be preparing a PowerPoint presentation and using a teleprompter? Or are you working within the constraints of the digital world and presenting over Zoom?

The best presentations are conducted by speakers who know their stuff and memorize their content. However, if you find this challenging, try creating notes to use as a safety net in case you lose track.

If you’re presenting online, you can keep notes beside your computer for each slide, highlighting your key points. This ensures you include all the necessary information and follow a logical order.

Woman-presenting-charts-and-data-to-work-team-how-to-give-a-good-presentation

Tip #7: Practice

Practice doesn’t make perfect — it makes progress. There’s no way of preparing for unforeseen circumstances, but thorough practice means you’ve done everything you can to succeed.

Rehearse your speech in front of a mirror or to a trusted friend or family member. Take any feedback and use it as an opportunity to fine-tune your speech. But remember: who you practice your presentation in front of may differ from your intended audience. Consider their opinions through the lens of them occupying this different position.

Tip #8: Read the room

Whether you’re a keynote speaker at an event or presenting to a small group of clients, knowing how to read the room is vital for keeping your audience happy. Stay flexible and be willing to move on from topics quickly if your listeners are uninterested or displeased with a particular part of your speech.

Tip #9: Breathe

Try taking deep breaths before your presentation to calm your nerves. If you feel rushed, you’re more likely to feel nervous and stumble on your words.

The most important thing to consider when presenting is your audience’s feelings. When you approach your next presentation calmly, you’ll put your audience at ease and encourage them to feel comfortable in your presence.

Tip #10: Provide a call-to-action

When you end your presentation, your audience should feel compelled to take a specific action, whether that’s changing their habits or contacting you for your services.

If you’re presenting to clients, create a handout with key points and contact information so they can get in touch. You should provide your LinkedIn information, email address, and phone number so they have a variety of ways to reach you. 

There’s no one-size-fits-all template for an effective presentation, as your unique audience and subject matter play a role in shaping your speech. As a general rule, though, you should aim to connect with your audience through passion and excitement. Use strong eye contact and body language. Capture their interest through storytelling and their trust through relatability.

Learning how to give a good presentation can feel overwhelming — but remember, practice makes progress. Rehearse your presentation for someone you trust, collect their feedback , and revise. Practicing your presentation skills is helpful for any job, and every challenge is a chance to grow.

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Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

6 presentation skills and how to improve them

How to write a speech that your audience remembers, how to make a presentation interactive and exciting, 3 stand-out professional bio examples to inspire your own, reading the room gives you an edge — no matter who you're talking to, tell a story they can't ignore these 10 tips will teach you how, your guide to what storytelling is and how to be a good storyteller, 18 effective strategies to improve your communication skills, writing an elevator pitch about yourself: a how-to plus tips, similar articles, the 11 tips that will improve your public speaking skills, 30 presentation feedback examples, fear of public speaking overcome it with these 7 tips, how to not be nervous for a presentation — 13 tips that work (really), how the minto pyramid principle can enhance your communication skills, 8 clever hooks for presentations (with tips), stay connected with betterup, get our newsletter, event invites, plus product insights and research..

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Why a good-looking presentation matters

When it comes to a slide presentation, looks matter. In other words, design is every bit as important as data. While you definitely want to make your point and convey your message, you can't do that effectively if your slides are poorly designed.

Vincent Battaglia

Vincent Battaglia

To capture your audience's attention—and keep it—you need to focus on aesthetics as much as bullet points. Fortunately, there are tools out there to help you create a good looking presentation with ease.

5 reasons why a good-looking presentation is key

You can have the most compelling, attention-grabbing data in the world and still deliver a lackluster presentation if your slides are boring, sloppy, or just generally unpleasant to look at. Here are five reasons why a good-looking presentation is just as critical as the information you share.

1. Improve your audience’s data retention

Research shows that 65 percent of people are visual learners. This means they're more likely to understand and retain data when information is presented in a visual format. That’s why infographics are such a powerful method of delivering data. As this list of top infographics shows, information can be easier to comprehend and digest when it's delivered in an aesthetically pleasing way.

If your presentation is just a rote list of numbers and data, you risk losing your audience's attention. However, that doesn't mean you have to omit important data or gloss over relevant materials in your presentation. One effective strategy is to highlight a couple of critical figures or points on a slide and give audience members a handout or link to a report or website that reinforces your point.

2. Keep your audience engaged

A good-looking design is more than just something nice for your audience to look at while you speak. When design is done properly, it keeps people engaged and captures their attention. When you consider that the human attention span is now just eight seconds , this is an impressive feat.

You can make your data more appealing by using things like charts, images, and infographics. You have just a few seconds to give your audience a reason to keep listening. A good-looking presentation can get everyone on the same page (i.e., your slide).

3. Make a good impression

If you're pitching to a prospective client or trying to persuade a group of investors to work with you, a good-looking presentation can make you unforgettable. Well-designed slides can give you and your team a polished, professional look.

You can also use your presentation to reinforce your brand and lend unity to your messaging. Good design leaves the impression that you're competent and prepared.  

4. Inspire your audience to take action

In many cases, the goal of a presentation is to compel the audience to take action. In a business setting, this might mean prompting them to hire the speaker or make a purchase. You deliver the presentation as a way of convincing the audience you have the knowledge and expertise to help them solve a problem.

With a good-looking presentation, you leave your audience feeling confident about your skills and abilities. An aesthetically pleasing design lets your audience know they (and their business) are in competent hands.  

5. Stand out in a crowded field

No matter what kind of industry you're in, chances are you have plenty of competition. You might be the best in the business, but you can lose potential customers with an ineffective presentation.  Your presentation must be as professional as the rest of your communication. Respecting your brand guidelines, and coherent

Understandably, you might be focused on an industry that has nothing to do with design. Good design matters, and there are great tools to help you create stunning slides. However, even the best tools in the world can't replace a professional designer with years of experience.

In Ludus, we are focused on collaboration: Forget the frustration because a template is outdated, don't spend time lost searching for the right asset, or in an endless feedback loop between you and the design team. Everything is synced, up to date and easy to find.

Ludus is a rare platform design where designers and non-designers truly work together. It offers an easy-to-use interface that allows designers to create stunning work that helps clients stand out.

Want good-looking designs? Give Ludus a try today!

Ludus makes great design possible for anyone, including non-designers. You can import your favorite fonts, crop photos, insert GIFs and videos, and even create a library of smart blocks you can return to again and again as you build presentations for various audiences. You can also use your slides to tell a compelling story that keeps your audience engaged and interested in what you have to say.

Good-looking presentations are possible for everyone—regardless of your tech abilities. Want to see how Ludus can revolutionize the way you present information? Give it a try for free and see for yourself how easy it is to build incredible presentations.

May 18, 2022

Can't find what you're looking for?

An Effective Presentation: Why Does it Matter?

The 5 key points we are going to outline here are all about power. Yes, you could present a message with a simple speech. But the truth is that a presentation is going to make the message come out way stronger.

What's Inside?

Have you ever wondered why presentations constitute such an integral part of our lives. With over fifty thousand presentations created daily, it is easy to be lost as to what all these people are creating these presentations about. Who came up with the concept anyways? If you are a common presentation-hater, you might be asking yourself “Why would anyone want to integrate their ideas into these things called slides when you can just have a straightforward speech written on a piece of paper?” We see what you mean. But, we are also here to tell you why.

audiance

5 Reasons Why Presentations Matter

The 5 key points we are going to outline here are all about power. Yes, you could present a message with a simple speech. But the truth is that a presentation is going to make the message come out way stronger. How?

1. A presentation helps you create a bigger impact for business purposes:

You are making a pitch presentation for your business idea. Without the support of visual aid or organization that a pitch deck is going to bring to the table, your message may get lost along the way. With a complementary design that properly organizes your ideas, your message will have an even stronger impact. It can also help bring a more positive light to your idea. Having a presentation can help align organizational values, business image and goals with your speech and have it reflect even more boldly.

2. With a presentation you can inform, educate and motivate your audience

You don’t just use presentations for your own purposes. The purpose of the presentation could also be to energize, motivate the public and get something going. Many organizations use presentations for internal purposes such as informing their employees, creating company wide educations, and building a company culture. Many offices observe improvements in productivity after delivering such effective presentations. Things like strategic presentations or business plan presentations can help clearly outline business expectations. For more information on strategic presentations or business presentation templates please refer to our previous blogs . To make sure your presentation makes the impact you were rooting for on your employees, give a presentation that keeps them on their toes, not a presentation where they are counting the seconds until it ends.

effective presentation education lecturing

3. Get the Attention on Yourself

When you are giving a speech, it is so easy to lose your audience. We are living in a contemporary world where people’s attention spans are getting shorter and shorter. You have one shot at making your audience decide on whether they want to listen to you or take out their phone and browse the internet instead. Make your audience look up from your phone; and there is no better way to do that than presentations. A presentation helps balance speech and visuals to attract audience engagement. A good design, a proper balance of text and image/video/audio, will help you do that. With this tactic, you can help extend your audience’s attention span.

4. Give Your Audience a Breather and Yourself More Flexibility

Modifying a speech is difficult. Modifying and organizing a presentation is much simpler. After all, presentations are all about letting the proper delivery of content. You can easily alter the ordering of the content according to different audience segments and presentation purposes. It is also much easier to reuse a presentation without it being noticed that it is the same essential content. It could also be wise in terms of your budgeting to organize your messages into effective presentations rather than having to make weekly meetings that take hours.

effective presentation on stage

5. Communicate Better

“I assume there was a miscommunication”... If I had a dollar for every time I heard this phrase I would be a millionaire by now. We live in the age of communication and every second matters. That is why finding a way to communicate your message clearly, practically and rapidly means big bucks. A clear and straightforward presentation will help you communicate better with your audience, display the key points, create easy access, and deliver better performance. This communication depends on a lot of presentational factors: color, text alignment, design factors, slide numbers, visual integrations and so on. Consider working with a presentation tool like Decktopus to make sure you are keeping all these factors in mind.

The bottom line is, yes, presentations matter because they help you organize and clarify your goal, communicate it better, connect with your audience in the meantime and so on. If you make a speech in presentation form, you will see the difference!

Some articles for inspiration:

  • Ultimate Presentation Tools
  • Presentation 101: How to Make a Simple Presentation?
  • Public Speaking Tips to Deliver the Perfect Presentation

Also make sure to check out our social media accounts to get daily insights about presentations, public speaking and inspirational quotes:

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PowerPoint nights can be a hilarious and entertaining way to spend time with friends, colleagues, or beloved others. It's an opportunity to show your creativity and quirks, through your slides! Here are some of the best Powerpoint night ideas for parties.

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Why Good Presentation Matters

good presentation matters

‘To err is human’, as the old adage states, but there is a thin line between simple mistakes and general sloppiness. How many times have you received an email or business document, only to find it poorly structured and difficult to understand?

Most of us at some point in our careers have had to produce a business document. Yet formatting - one of the most important elements to consider when creating a document - is often overlooked.

The design of a document is not just about making your text look ‘nice’. Formatting exists to make sure that the content is clear to read and effectively conveys its message across to readers. Not only does poor formatting look bad, it can leave a lasting impression on the professional standards of the business - and yourself.

So, what can you do to improve formatting? Here are a few ideas for you to consider:

  • Use your space effectively

One thing that ties entire documents together isn’t just the words, but how you choose to present them. The main bulk of your page will be in paragraph form, but you might also have the date, addresses, signatures, logos, or other details to contend with. How you place these will either make or break the professionalism of the document.

  • Stop hitting the Enter key

Using the Enter (sometimes known as Return) key to start a new page will make it difficult to edit your work later on. Trying to insert a picture or footnote after using this method will instantly throw your carefully arranged work into disarray. Instead, use a Page Break to start writing on a new page and keep your pages neatly organised.

  • Be consistent

Keep to a standard font size and colour that is simple to read whether it is a printed document or on a digital screen. If you need to copy text from a different source, make sure that it matches its destination format. Even a slight change in font size can be noticeable in a paragraph.

Trying to speed through your work can cause all sorts of mistakes. Take the time to thoroughly check what you have written and see where you need to correct any errors in your spelling or punctuation. If you can, save and close the document and come back to it at a later time to proof-read it. Going away and coming back to a document can help pick out errors you might not have noticed the first time around.

Keep these in mind the next time you need to produce a Word document.

For users of the Aviva Development Zone, we are currently developing new administration-focused courses with emphasis on how to improve business documents. These new courses will be available to learners in the coming weeks.

About the author

Jessica Capper

Jessica joined RWA in 2018, having graduated with a First Class Honours degree in Film Studies. Her role as a content designer involves developing  new and engaging e-learning modules as well as assisting in the creation of articles for Insight. 

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How to Give a Killer Presentation

  • Chris Anderson

good presentation matters

For more than 30 years, the TED conference series has presented enlightening talks that people enjoy watching. In this article, Anderson, TED’s curator, shares five keys to great presentations:

  • Frame your story (figure out where to start and where to end).
  • Plan your delivery (decide whether to memorize your speech word for word or develop bullet points and then rehearse it—over and over).
  • Work on stage presence (but remember that your story matters more than how you stand or whether you’re visibly nervous).
  • Plan the multimedia (whatever you do, don’t read from PowerPoint slides).
  • Put it together (play to your strengths and be authentic).

According to Anderson, presentations rise or fall on the quality of the idea, the narrative, and the passion of the speaker. It’s about substance—not style. In fact, it’s fairly easy to “coach out” the problems in a talk, but there’s no way to “coach in” the basic story—the presenter has to have the raw material. So if your thinking is not there yet, he advises, decline that invitation to speak. Instead, keep working until you have an idea that’s worth sharing.

Lessons from TED

A little more than a year ago, on a trip to Nairobi, Kenya, some colleagues and I met a 12-year-old Masai boy named Richard Turere, who told us a fascinating story. His family raises livestock on the edge of a vast national park, and one of the biggest challenges is protecting the animals from lions—especially at night. Richard had noticed that placing lamps in a field didn’t deter lion attacks, but when he walked the field with a torch, the lions stayed away. From a young age, he’d been interested in electronics, teaching himself by, for example, taking apart his parents’ radio. He used that experience to devise a system of lights that would turn on and off in sequence—using solar panels, a car battery, and a motorcycle indicator box—and thereby create a sense of movement that he hoped would scare off the lions. He installed the lights, and the lions stopped attacking. Soon villages elsewhere in Kenya began installing Richard’s “lion lights.”

  • CA Chris Anderson is the curator of TED.

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  • What Makes a Good Presentation

What Makes a Good Presentation

March 30, 2023

A successful presentation helps engage your audience in the subject matter and convey your message correctly. With the proper presentation skills , your talk can improve from nervous speech to confident conversation. As a general rule, it’s important to consider each step of your presentation preparation carefully before finalizing your speech. You may be wondering how to create a good presentation, which is why we have compiled a list of 10 tips to keep in mind for effective presentations.

10 Tips for Giving Effective Presentations

When giving an engaging presentation, you’ll want to provide your audience with the key points they need to understand your message and keep their attention throughout the speech. Whether you plan to use bullet points, notes or memorization, it is a good idea to go over the most helpful presentation tips to ensure you know exactly what you want to include in your talk.

1. Tell Stories

One of the best ways to engage the audience in your presentation is to tell a story. Sharing your personal events and thoughts can increase your relatability while allowing the audience to feel connected to your story and comfortable in your presence. Making the audience comfortable can also increase your confidence on stage, as the audience interacts and engages in your story and presence.

Stories are one of the main reasons that audience members pay attention to speeches or talks. Without them, the audience might become bored or start to drift away. A conversational, story-like speech means the audience is more likely to be interested in what you have to say and even remember some of your key points.

To tell a story within a speech, it’s a good rule of thumb to begin your presentation with a story or act like the speech is a story itself. Think about what you want to tell the audience and ensure your presentation contains those elements. There are two ways to focus on storytelling mechanics within your speech — focus on characters or find the changing dynamic of your story.

When focusing on characters, your presentation becomes like a narrative. While people are full of stories, objects and things are not. Keep this in mind when trying to focus your speech on what people are directly involved in the topic or message of your presentation.

When focusing on the changing dynamic of your speech’s storyline, you’ll want to find the elements of your story that change throughout the presentation. Think about what areas of the story are not yet resolved and answer with your current plan for change in your speech.

2. Smile and Make Eye Contact

Smiling and making eye contact throughout your speech are one of the best ways to create a good presentation. Eye contact creates a great connection with your audience by making the space feel more conversational and intimate. As a presenter, you want the audience to pay attention during your speech. One of the best ways to do that is to engage with them through smiles and positive facial expressions.

An expressive presentation builds rapport with the audience and helps you feel less nervous on stage. Realize that you’re talking to individuals rather than a massive audience without faces. If you can, request that the lights be kept on during the speech so you can intentionally make eye contact and let people see your face. It’s helpful if the audience can connect with your expressions while also paying attention to your slides or notes.

3. Stage Presence

Stage presence and body language are critical areas to practice before your presentation. Some expressions and mannerisms to avoid include the following:

  • Crossing arms: You may seem closed off and unapproachable. Keep your arms at your sides, or use them with hand gestures to create an open and authentic feeling.
  • Pacing: While some presenters may be able to pace and maintain audience engagement, their pacing may become too fast or distracting for some.
  • Unapproachable face: Try to keep a positive expression or smile on your face at all times. While you don’t want to force your expressions, you don’t want to seem tired of your subject matter either.
  • Bored expression: A presenter who seems bored with their message may bore the audience. You want to be passionate about your topic and create that passion in the audience.
  • Swaying: Swaying your body back and forth is another sign of nervousness that you should try to replace with hand gestures and a confident stance.
  • Shifting weight: Some shift their weight from foot to foot or hip to hip. Whatever you do, try to stand still with both feet apart. Centering your body weight helps you feel more confident and sure on your feet.

Many nervous presenters move their bodies during speeches to cope with the tension. However, this can be distracting. Try to relax and keep your waist and legs motionless. This will improve your overall stage presence and stop you from pacing or swaying too much.

It’s also good to stand still and let your hands do the talking. Try to make eye contact with specific audience members who seem engaged and keep them in mind when presenting. You can also quell nervousness by sitting in the audience and watching other presenters before it’s your turn. Keep your mind engaged and distracted while focusing on the topics at hand.

The most important part of a good speech is the connection you build with your audience. After all, you are the reason they are there. Make sure you let your passion for your presentation topic shine through everything else, even if you are nervous. By shifting your focus to your topic and why it matters to you, you can better come across as authentic and enthusiastic in your speech.

4. Focus on the Beginning

When preparing the content of your presentation, one of your focus points should be the beginning of the speech. The beginning draws in your audience and starts the presentation on a solid note. A great start ensures your audience connects with your topic and the entire presentation is well-received, making the beginning few slides or parts of your speech the most important.

To write or create a great beginning, consider what you need to include to grab the audience’s attention. Spend the first few minutes of your presentation holding their attention with a story, a quote, visual aids on a slide, audience interactions or an interesting anecdote.

5. Plan the Delivery

Next, you’ll want to plan how to deliver and convey the information in your presentation. Consider what would be appropriate to include and what form best suits your topic and message. That may consist of a PowerPoint, an online presentation from Zoom or a teleprompter.

Consider memorizing your notes or planning an audience activity you plan to use. You’ll also want to focus on your key phrases, points and messages and communicate those briefly throughout the piece. By keeping the core of your message brief, you can ensure the audience remains engaged throughout the presentation and remembers your points well.

There are three common ways to deliver a presentation. These include the following:

  • Reading: Read your speech directly from a paper script or a teleprompter.
  • Bullet points: Create bullet points to map out what topics you want to discuss in your presentation.
  • Memorization: Memorize your entire speech or presentation.

However, you also have to be realistic. While it may be the best practice to memorize your speech, that might not always be possible. If so, try using bullet points on note cards or a ready-made script to glance at should you need to jog your memory. Remember to keep your tone conversational rather than authoritative, powerful or too passionate.

6. Practice, Practice, Practice

One of the essential parts of presentation preparation is practice. It is no secret that practice makes perfect. If you’ve written up or prepared your speech, you’ll need to practice continually until you know your presentation inside and out.

First, you’ll want to find an excellent spot to practice on your own or in front of a friend. Pick a quiet place without interruptions so you can fully concentrate on each part of your speech. Try practicing in front of the bathroom mirror or grabbing your spouse, partner, family member or friend to practice in front of them.

You’ll also want to practice taking and implementing feedback you receive from friends and family. This can help you improve your speech and gestures leading to the actual presentation. Remember that while you can’t please everyone, you must consider all constructive criticism you receive.

Rehearse your presentation before a colleague or friend and ask them for honest and helpful feedback. You can also time the presentation and use any notes or cue cards you’ll have available to try and see how long it might take you to do the speech. Anticipate questions your audience might have and prepare some responses. Your friends and family might also be able to help you come up with questions you might not be able to answer and think about how to respond to them.

7. Take Time to Breathe

Many presenters may become so nervous during the speech that they forget to relax, pause to breathe and talk slower during the presentation. Remember that taking a short pause is natural during a speech, allowing you to breathe and go slowly. You want to say everything in your speech with intention rather than speeding through it. Concentrate on your breaths and slow down your speech to create a more relaxed stage presence.

Pausing to breathe and focusing on what you have to say next can also help you present better. If you look like you’re enjoying yourself and the topic, the audience will respond to your passion and engage in the presentation. Improve your speech and confidence by breathing slowly and presenting with passion and excitement. Remember your reasons for doing the speech in the first place, and keep that in mind while talking.

8. Focus on Audience Needs

Focus on Audience Needs

Another way to prepare your presentation is to focus on what your audience may get out of the speech. You can build the outline or write-up around your audience’s needs by thinking about what they want to know while you make your speech.

Try to remain focused on how your audience may respond to certain areas of the speech, such as specific topics or themes. How will they react to that, and how will that affect them? How can you effectively maintain audience interest? Think about the best ways to make the audience understand and respond to your topic while keeping them interested long after the speech is over.

9. Follow the 10-20-30 Rule

The 10-20-30 rule was created by a man named Guy Kawasaki , who worked at Apple. His rule states that slideshows for presentations should include the following:

  • 10 slides: The presentation should have no more than ten slides throughout.
  • 20 minutes: The presentation should last no longer than 20 minutes. Keep in mind that some presentations may require that your speech last for a longer time.
  • 30-point size: Use a 30-point font size for your slides—no more, no less.

The point of the rule is to stop you from putting too much information on your slides and creating a more focused presentation. It also helps you avoid boring the audience or creating distracting slides that contain too many words or images. Remember that slides should enhance your speech rather than distract from your message. If you have to include more information, consider using a handout before or after the presentation to include that extra information.

10. Learn to Use Your Voice

One of the best ways to prepare an effective presentation is to learn to use your voice. While many presenters rely on visual aids to do the work, you are much better off practicing a dynamic and conversational voice and tone that keeps your audience engaged and interested.

Using your voice effectively may look like this:

  • Varying speech speeds: Take time to speed up your talking when you want to emphasize specific points. However, you’ll also want to slow down in moments rather than breezing through the entire presentation. Varying your talking speeds can help create an exciting presentation that the audience will like.
  • Emphasizing pitch and tone: Try varying your pitch and tone throughout the presentation. You don’t want to sound bored or uninterested the entire speech, just like you don’t want to sound forced or overenthusiastic. Try to sound conversational while varying your tones and pitch to make the audience interested in your topic and message.

Improve Your Presentations With Illuminated Integration

Improve Your Presentations With Illuminated Integration

At Illuminated Integration, we can help improve your presentations in various settings, from professional to collegiate levels. We are an audio, visual and lighting company with a focus on designing, providing, installing and training clients on various performance systems, including possible uses for presentation styles and tips.

Our company can perform computer-aided design (CAD) or use 3D rendering technology. We’ll make your vision a reality and assist you with whatever you need. Contact us today to speak to an Illuminated Integration representative, or call us at 717-996-4596.

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13 Reasons Why Presentations Matter (for Students & for Professionals)

Hrideep barot.

  • Body Language & Delivery , Presentation , Public Speaking

good presentation matters

Presentations are a common component of every business, whether you’re getting ready to sell potential clients or trying to hire new staff.

You may present with poise and assurance. But a strong digital presentation can help you improve your public speaking abilities in general.

Given their potential to have a significant effect on the audience, presentations need to be carefully planned. They can give your words more force and better represent you and your business. This can assist you in getting good results.

Have you ever questioned why presentations play such a significant role in our lives? It is simple to become confused about what all these individuals are generating these presentations about when there are more than 50,000 new presentations created every day. Who exactly came up with the idea? The question “Why would anyone want to incorporate their ideas into these things called slides when you can just have a straightforward speech written on a piece of paper?” may be running through your mind if you dislike presentations in general. We recognise your point. We are also here to explain why, though.

Importance of presentations

  • To have more sway in your organisation, sector, and market.
  • To be more adamant when necessary.
  • To inspire more in your team, department, or organisation.
  • To communicate both intellectually and emotionally more efficiently.
  • To enthral, stimulate, and motivate others.
  • To drive change.
  • To establish and grow your desired personal brand.
  • To communicate your point in a clear, succinct, and convincing manner.
  • To establish genuine connections with others.
  • To “make friends and have a good impact.”
  • To change something
  • To influence and persuade others to work with you or adopt a different viewpoint.
  • To leave a lasting impression and be recalled favourably.
  • To grow your own sense of self-worth and self-assurance.
  • To advance in your career and achieve your goals.
  • To mature and advance intellectually, emotionally, and even “spiritually.”
  • To discover the exact communication strategies that currently work for you.
  • To recognise and put into practice the chances that are accessible to you for more powerful and successful communication.
  • To handle challenging situations and individuals with more composure and less stress.
  • The capacity to settle disputes amicably and successfully.

importance of presentations

Why do presentations matter for students?

1. involvement of students at the centre of learning.

Presentations provide variety and difficulties in contrast to an academic lecturer’s routine delivery. Sometimes, students are more willing to learn from their peers’ successes and failures than from their teachers. 

Presentations might be used as well as a productive method of peer education. You participate actively in your learning experience when you take charge of creating and delivering a presentation.

2. Develop fresh insights and understandings of a subject

Presentations provide chances for skill and knowledge development in concert. Through this process, learning and a desire for learning more can be strengthened. The audience should have learned something new and developed a greater interest in the subject of the presentation was successful. When we hear information from a unique or distinct source, we occasionally remember it. Tutors can gain new insights from the viewpoints of their students, which they can then use to improve their instruction.

3. Practice in an established setting or circumstance

Students have the chance to practise performing during presentations in a relatively safe setting. You will start to gain the necessary abilities and be able to apply them from presentation to presentation when you have to prepare multiple presentations for a course.

It makes you undoubtedly accustomed to the academic setting. You might give presentations in spaces where you also take part in lectures and other events, which might assist to ease your anxiety. People in the audience who are also in your cohort may be sympathetic if they can relate to your feelings.

4. Gaining more self-assurance to talk and present in front of a crowd

Academic courses that include well-run presentations can be utilised to boost students’ skills and confidence. You might be able to express your personality in a way that is impossible when sitting through a lecture as a passive listener.

You may stand out from the crowd and get noticed by using presentations. They provide you with the chance to express your uniqueness. You can develop a good coping strategy for anxiety that will help you feel less fearful and anxious. With consistent practice, you may boost your self-assurance and gain some of the interpersonal and communication abilities that employers respect.

5. Raising the grade received for a module assessment

You may occasionally have the chance to receive a greater percentage of marks for presentations than for written work alone. Students who prefer to speak to write may be more effective presenters and communicators when speaking or using visual aids rather than writing. This is so because, in addition to the verbal intelligence required for essays and reports, presentations also make use of other types of intelligence.

Some pupils are very self-assured when giving presentations and perform better in groups than they do alone. These students might receive a higher overall grade for the module if the presentation and written report are assessed jointly, particularly if the presentation accounts for up to 40% of the module grade.

assessments in why presentations matter

6. Learning a variety of communication and presentation techniques

You might need to consider your personal communication preferences and talents. Do you favour mind maps, lists, diagrams, or charts & graphs?

You can use presentations to communicate in a variety of media types. Additionally, they provide you with the chance to practise performing in front of others and improve your breathing, voice, and hand-eye coordination. Students in the audience will also observe and pick up knowledge from the presenters’ abilities, especially if they are given the chance to offer feedback.

In fact, students frequently give themselves and their fellow classmates the harshest reviews possible. These observations and comments can help students reflect on and recognise the factors that contribute to presentations being an effective learning environment. This analysis can help future performances and be used for more job interviews and evaluations.

7. Learning the abilities necessary for the workplace

Many organisations look for candidates who are self-assured and include presentations in their selection processes. For progress reports, staff evaluations, and professional development, several organisations regularly use staff presentations. As a student, practising presentation preparation and delivery can make you a more capable and assured interview applicant.

They present chances for you to hone your project management and teamwork abilities. You’ll need to meet deadlines and be accountable for producing the intended result of your effort. Your research, design and communication abilities will all increase along with your overall presentation abilities.

Why do presentations matter at the workplace?

1. inform, educate, and inspire the staff.

Presentations aren’t solely for external use, despite popular notions. They are extensively used within organisations as well. They can be a useful tool for inspiring and addressing workers.

In order to provide effective results, office productivity and efficiency are essential. This is only possible if the staff members are regularly motivated to increase their productivity and are made aware of the objectives and goals they are expected to meet.

There are two kinds of presentations: those that keep the audience engaged right up until the very end, and those that they are eager to be over. Making sure of the first one will ensure that your staff is informed and motivated.

inform, educate, inspire

2. Portraying your company’s brand image

Business pitches heavily rely on presentations. You might be shocked to learn how presentations affect potential clients. They support your public speaking and give the audience a sense of your firm.

You must create the correct initial impression if you want to accomplish your company objectives. Presentations serve as a visual representation of the mission and strategy of your business.

For instance, you identify yourself in the pitch as a business that provides your clients with cutting-edge branding solutions. The audience can see the evidence in your presentation slides, which will help your presentation have a greater effect.

The audience will perceive your presentation as more serious and positive the more ordered it appears.

Having it developed by a presentation designer may assist guarantee that everything is in the right location and that the overall presentation is consistent with the values and image of your firm.

3. Easily Usable Communication Device

Presentations are easily accessed and seen on your phone, tablet, or laptop and can be used anywhere.

To ensure optimal readability, it would be a good idea to have your presentation developed by a professional.

During a meeting, you can project the presentation using your laptop or a projector, and you can quickly keep them online for quick access. This improves the general effectiveness of your company’s operations and enables you to produce results more successfully and effectively.

If the presentation is well designed and well-aligned with your audience and business culture, its effect can be increased.

communication is the answer for why presentations matter

4. Boost audience involvement

The audience’s involvement is greatly influenced by presentations. Humans naturally grow weary after listening to someone speak repeatedly.

Maintaining your audience’s interest might be significantly easier if you use professionally created presentations to break up your public speaking. They will continue to be actively engaged if they can connect your speech to the presentation’s content and images.

Making a presentation with the help of a creative digital agency might help you make a lasting impression on the audience. The audience clearly interprets your message when they are actively participating in the process and paying attention to what you are saying.

Go through this article for more information: Interactive presentations: 7 foolproof ways to engage the audience

5. Offer Variability in Information Delivery

The best way to spread information at a reasonable cost is through presentations. They give you the freedom to change the content to suit your demands and specifications.

You may quickly add or remove content to suit your needs and alter the presentation for various audiences.

When trying to make an internal announcement or going for an external assignment like a sales pitch or BTL marketing, presentations are simpler and more practical options to pursue than other printed media.

You can continue using the presentation after having it created by a creative digital agency by adding industry-specific content in accordance with each client’s needs.

Using presentations will save you more time and money while enabling you to communicate your intended message more effectively and clearly.

6. Helps in making a stronger impression

You are presenting your business idea in a pitch. Without the organisation and visual support that a pitch deck will provide, your message may get lost in translation. Your message will be much more powerful if it is accompanied by a complimentary design that effectively arranges your ideas. It may also make your concept appear in a more favourable light. Having a presentation might assist your speech to reflect even more forcefully on company values, business image, and goals.

Tips for effective presentations

1. Connect with your audience by demonstrating your passion.

Being confident and at ease are difficult to do while you’re anxious.

The best method to connect with your audience, though, is to show your enthusiasm for the subject, which is something that outstanding presenters emphasise again and time again.

Tell the audience what matters to you and why it does so openly. The audience will respond if you are eager and genuine.

2. Think about what your audience wants.

What your audience will learn from your presentation should be the foundation of your presentation. Always consider what the audience needs and wants to know when preparing your presentation, not what you can say to them.

You must pay attention to your audience’s reaction while you deliver the presentation and adjust as necessary. Make it simple for your audience to comprehend and respond.

3. Do not complicate: Pay attention to your main agenda

You should always ask yourself this question while you prepare your presentation. “What are the main points—two or three—that I want my audience to remember?” You should be able to express that main idea succinctly.

Some experts advise creating an “elevator summary” of no more than 30 seconds, while others advise writing it on the back of a business card or saying it in no more than 15 words.

Whatever rule you decide to follow, it’s crucial to maintain your main point concisely and focused. And if what you’re going to say won’t help convey that main idea, don’t say it.

4. Make eye contact with your audience and smile.

Although it seems relatively simple, a surprising amount of speakers fail to accomplish it.

You can establish rapport with your audience by smiling and maintaining eye contact. This makes it easier for them to relate to you and your subject. Additionally, the fact that you are speaking to specific individuals rather than an enormous group of strangers makes you feel less anxious.

Make sure you don’t dim all the lights to the point where only the slide screen is visible to aid you in this. Both you and your slides must be visible to your audience.

5. Start off strong

Your presentation’s opening section is vital. You must be able to capture and keep the interest of your audience.

If you’re boring, they will give you a few minutes of grace before they start to lose interest in you. Don’t use that time to introduce yourself. Begin by amusing them.

Consider telling a tale or using an eye-catching but helpful graphic on a slide.

6. Narrate tales

Humans have a built-in tendency to react to stories.

We learn to pay attention and remember information by using stories. Your audience is more likely to pay attention and remember your points if you can incorporate stories into your presentation. Starting with a tale is a fantastic approach, but there is also a bigger point: your presentation needs to act like a story.

Consider the narrative you want to tell your audience and design your presentation accordingly.

7. Utilize your voice wisely

The spoken word actually uses just one of your audience’s five senses, making it a somewhat ineffective form of communication. Presenters frequently employ visual aids as a result. However, you can improve spoken language by making good use of your voice.

You may make your voice more engaging and keep your audience’s attention by varying your speaking pace and emphasising changes in pitch and tone.

8. Use your body as well.

Communication more than three-quarters is thought to be nonverbal.

This means that in addition to your speech tone, your body language is very important in conveying your message. Moreover, make sure you are sending the proper information; bad body language includes crossing your arms, keeping your hands in your pockets or behind your back, and pacing the stage.

Furthermore, move freely around the stage and, if you can, among the audience. Make your gestures open and assured.

Read this article for more useful insights: 6 most effective presentation styles

Final words

The bottom line is that yes, presentations are important because they enable you to better organise and express your objectives, build connections with your audience, and more. Moreover, you will notice the difference if you deliver your speech as a presentation!

Presentations significantly affect the audience. Hence, they need to be carefully planned. In addition, they can give your statements more force and enhance the perception that people have of you and your business. You may be able to get good results by doing this.

Hrideep Barot

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The single most effective thing you can to to make your presentation a good one is practice it once beforehand , preferably to a friend, roommate, or teammate who will listen, take notes and offer suggestions afterwards, and time how long you talk (so you know how much to leave out). 

(If you are presenting at a conference, see also Jennifer Widom's tips .) 

Good things — strive for these:

  • Not too much material for the time available
  • Clear speech (loud enough, not rushed, clear enunciation)
  • Voice interest (not monotone, showing your interest and enthusiasm)
  • Eye contact (looking mostly at audience)
  • Supporting gestures (appropriate for what you are saying)
  • Slides that give the most important points of your talk, in phrases (not complete sentences) and any crucial diagrams or figures
  • Good organization of material, shown in slides and talk
  • Good knowledge of material, shown in the way you present it

Suggestions

There is always the temptation to try and present more material than there is time for.  Rehearse your presentation and time it; leave out material until you can present all of your presentation at a comfortable pace in the time available. 

Don't rush.  If you feel you are running behind, don't try to talk faster; instead, leave things out.  Speak to the people in the last row. 

Avoid speaking in a monotone.  Be interested in what you are saying (which means:  come up with interesting things to say, things that are interesting to you ).

Look at individuals if you wish (but not the same person or people all the time).  Or look between people (less distracting to you, everyone in that area thinks you're looking at them).  Or (especially if you are nervous) look just above the last row of people (then everyone thinks you're looking at the people behind them). 

Be natural (if possible), then you will make the right gestures without thinking about it.  If you are too nervous to make natural gestures, then you can gesture toward the screen when you are talking about something that is on the screen, move your hands a bit when you are saying something important, and otherwise keep them behind your back. 

Your slides should support what you are saying, rather than duplicate or replace it.  Make an outline of what you want to say, and put the outline on your slides.  Leave off anything that isn't important and interesting.  Keep whatever you say on your slides short.  Most people cover a slide every 2 to 3 minutes, so (for example) a 15-minute presentation should probably have around 5 to 8 slides. 

  • Put similar things together, and summarize them. 
  • Emphasize the important things, and leave out the unimportant things. 
  • Talk about basic things first, then later talk about the things that depend on them. 
  • Begin your talk with a summary of what you are going to say, and an outline of your talk (make an outline slide).
  • End your talk with a summary of what you have said ("tell them what you are going to say, say it, and tell them what you said"). 

Practice your talk ahead of time.  Run through it at least once in front of someone (your teammates, roommate, friend, someone).

Bad things — avoid these!

  • Reading your slides
  • Looking only at the laptop
  • Looking only at the projection screen (better than at laptop, though)
  • Slides that have complete paragraphs on them
  • Slides with too many words on them
  • Too many slides (most people need at least 2 minutes per slide)
  • Talking too fast
  • Appearing nervous
  • Monotone voice
  • Talking too long (audience gets antsy and then annoyed when presentations run over the allotted time)

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What song is in the deadpool & wolverine trailer & why it matters.

The new trailer for Deadpool & Wolverine has been released, and along with several scenes of Hugh Jackman's Logan come a song with ties to the movie.

  • The new Deadpool & Wolverine trailer features a Madonna song.
  • The song choice serves as a callback to a line from the movie's first trailer.
  • There is a lot more of Hugh Jackman's Wolverine in the new trailer.

The second trailer for Deadpool & Wolverine has arrived, and the trailer's song choice speaks to the movie's themes. The Marvel Cinematic Universe will only release one movie in 2024, and that has left all eyes turned to Deadpool & Wolverine . After a record-breaking first trailer, Marvel Studios has released a more in-depth look at what fans can expect from the upcoming movie. The new trailer focuses more on Deadpool & Wolverine 's story , showcasing its duo of heroes and the powerful villain they will go up against.

After the first Deadpool & Wolverine trailer only teased Hugh Jackman's Logan with shots of the character's back, Wolverine is front and center in the new trailer. Deadpool & Wolverine appears to be bringing an intimate story regarding this version of Logan and his universe to the big screen. To make good on its fast-paced action, the Deadpool & Wolverine trailer features a fantastic song that ties into a line from the movie's first trailer, and the choice could not have been more perfect.

Deadpool & Wolverine's Trailer Song Explained

The song that plays in the new Deadpool & Wolverine trailer is Madonna's "Like a Prayer." The song choice connects to a major comedic moment in the movie's first trailer, serving as a callback to Ryan Reynolds' Deadpool claiming in the TVA to agent Paradox that he is " Marvel Jesus ." It makes sense that the new Deadpool movie is continuing the bit set up by its first trailer, as Wade Wilson is known for going meta at every opportunity possible, so "Like a Prayer" feels like the perfect follow-up to Deadpool's hilarious TVA moment.

Why "Like A Prayer" Is Such A Good Choice

Deadpool 2 found great success with the movie's use of "Ashes" by Céline Dion in its soundtrack. It makes sense that Deadpool & Wolverine is following suit with a major pop hit from another iconic female singer in the use of Madonna's "Like a Prayer" for the MCU movie's new trailer. The hit song fits perfectly with the footage shown in the trailer, with its ominous opening setting the stage for Deadpool and Wolverine's big entrance, with the two characters standing side-by-side for the first time in the MCU, also revealing Jackman's Wolverine costume with no sleeves.

Then, the song picks up and becomes the perfect backdrop for the action. Deadpool & Wolverine 's second trailer sees the two characters fight one another as well as other characters, with Madonna's "Like a Prayer" perfectly synced to every bit of the bloody events that unfold onscreen. With its fast-paced rhythm, iconic status, and connection to one of the best lines in the MCU movie's first trailer, "Like a Prayer" was an excellent choice to serve as the song for this in-depth look at Deadpool & Wolverine .

Deadpool & Wolverine

A sequel to the highly successful Deadpool and Deadpool 2 starring Ryan Reynolds as the Merc with a Mouth. The third film will be the first film in the franchise to be developed under the Marvel Studios banner following Disney's acquisition of 20th Century Fox. Ryan Reynolds is returning to play the character, alongside Hugh Jackman, reprising his Wolverine role in the Marvel Cinematic Universe for the first time. 

Key Release Dates

Thunderbolts (2025), the fantastic four (2025), blade (2025), avengers: the kang dynasty, avengers: secret wars.

Passover reminds Jews to be vigilant and that matters more with the Israel-Gaza war

Pesach is a good time to remember that it doesn’t take much for new pharaohs to arise. that’s why we have to be always vigilant and alert..

Rabbi Joshua Kullock is the senior rabbi of the West End Synagogue in Nashville, Tennessee.

On Monday, Jews around the world will gather to celebrate Passover . Passover marks the exodus from Egypt and the moment when the people of Israel became free. That was the first step in a very long journey that would take them to Mount Sinai to receive the Torah and then, 40 years later, to their promised land.

The way Jews celebrate Pesach, or Passover, revolves around the sharing of a wonderful dinner filled with symbols and stories. This meal, known as the Passover Seder, includes a bowl of salty water to remind us of the tears shed when we were slaves and a brown paste of apples, nuts, cinnamon, and honey to represent the mortar used to make bricks for pharaoh.

We are commanded to taste bitter herbs and to eat matzah, the unleavened bread prepared in a rush by the Israelites. Notwithstanding all these markers of oppression, the Passover Seder is still a feast. That is why we recline in comfy pillows and are required to drink four cups of wine (could be grape juice!), the Jewish symbol of happiness and joy.

As the meal progresses and the story of our liberation is told, there’s a moment that has always resonated with me: when we read about the biblical plagues, everyone around the table is invited to take 10 drops of wine from their cups. In other words, we are asked to diminish our joy. Why? Because Judaism teaches us that, although the plagues may have been necessary for the exodus to occur, we cannot celebrate somebody else’s pain, even if those suffering are our foes.

We cannot rejoice in our enemies' sorrow

This same insight is replicated in a story found in an old rabbinic text. According to the Bible, when the Israelites crossed the Red Sea, they began singing a joyful song.

However, according to the rabbis, G-d wasn’t pleased with that. “My creatures are dying, and you are rejoicing?” the sages imagined G-d saying.

On the one hand, G-d is the one that drowned the Egyptians to save the people of Israel. On the other hand, the rabbis recognized that this situation, although painfully necessary, was less than ideal and certainly not a time to rejoice.

The point is clear: even if in self-defense, something is amiss when our salvation depends on fighting a war, even a just war. Unfortunately, we may not have any other viable option, but we cannot rejoice in our enemies’ sorrow. This is, for sure, a tall order in our days.

Israel's adversaries will not stop trying to annihilate the nation

I don’t celebrate the war in Gaza, but that doesn’t mean that I’m in favor of a ceasefire under any conditions. My heart breaks for the innocent civilians dying, but we can’t let Hamas use the war’s end to regroup and try to harm Israel once again. We all know that the story would be different if Hamas were to release the 133 hostages that they are still holding. Sadly, they don’t seem to be willing to do that.

History has taught us that when someone claims that they plan to annihilate the Jewish people and destroy Israel, we must pay attention and take the necessary precautions to prevent it. Recently, the Islamic Republic of Iran launched over 300 drones and missiles to Israel and, although Israel, the U.S. and their allies were able to stop most of them, the fact remains that those willing to wipe the state of Israel off the map won’t stop trying.

More: As a Jew, I learned to fear two types of people, but there's more to me than suffering

During the Passover meal, we not only take drops of wine to symbolically diminish our joy, but we also read a line that says, “In every generation there are those who want to kill us.” This is a profoundly sad statement but that doesn’t make it less true.

To the contrary, the Jewish people have enough experience dealing with those who have tried to see our demise, and Pesach is a good time to remember that it doesn’t take much for new pharaohs to arise. That’s why we have to be always vigilant and alert.

As we prepare for this upcoming Passover, I’ll keep praying for better days ahead, for our ability to see the full humanity of those around us and for our commitment to work on behalf of a better world. Given that Pesach is a festival filled with hope, I will continue to build bridges with those with whom I may disagree on certain topics, and I will remain a steadfast supporter of Israel’s right to self-determination and self-defense.

Above all, I won’t let those who trade in hatred and death shape my personal values and beliefs, because I still know that one day, we will see a new Middle East, built by those who truly embrace kindness, freedom, diversity, and a sincere desire for a sustainable peace for Israelis, Palestinians and their neighbors alike.

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