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Digital Marketing for the new age

A digital marketing firm specializing in social media marketing to help businesses improve their online presence and reach a wider audience through various social media platforms. We use a combination of strategies while creating engaging content, placed in front of your target audience as we build your community. We’re proud to have worked and collaborated with trusted organizations across North America. Working with both Private and Public companies, we’ve leveraged the power of our social network to generate millions of impressions for our clients.

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Content is key. We identify the value drivers of your business and how to effectively communicate that to your audience. Video, Advertising, Email campaign, and Landing page generation include consistent and engaging messaging catered to our digital world.

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Effective management allows us to take your dollar further. Daily management across all digital campaigns provides our team with flexibility in this fragile environment.

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Consistent communication helps to establish a brand's identity and personality, and it allows businesses to establish trust and credibility with their target audience. Clearly articulating a business' value proposition will lead to customer loyalty while staying top of mind among peers.

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Thesis.Marketing

We believe that having a clear and focused thesis is crucial to driving important decisions, including those related to marketing. That's why we consciously craft a thesis for our clients as we work with them. We believe that this approach helps to guide our efforts and ensure that we are always working towards the desired outcomes together.

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Our fresh perspectives on mixed matters of work, news, and employee-led ventures.

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2023 Community Impact Report

2022 Community Impact Report

Here’s How We B2B

Employee-guided from the beginning: Meet Thesis Foundation.

Five B Corp™ stories that help us tell our own.

Women in the Workplace: How to Champion Women as a Community

Humanizing any shape of digital.

Building a business. Driving the conversation.

Design systems: An organizing principle for every story you tell.

Gen Z: Shopping with caution during COVID-19.

Data-tech for more than tech’s sake.

SEO writing can be a good read. Promise.

Design, meet automation.

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Thesis Recognized for Philanthropic Excellence by Portland Business Journal

Thesis is the creative agency of record for tedxportland, thesis breaks ground on new hq, thesis recognized on inc. 5000 list for 2022, keely york appointed as new ceo of thesis, thesis ceo named entrepreneur of the year 2021, founder of thesis nominated for entrepreneur of the year, thesis hires head of engagement, thesis b corporation certification, thesis launches sine, advertising during a pandemic, thesis ranks 17th in fastest growing private 100, digital agency buys bonfire marketing, thesis acquires bonfire marketing assets, emerging leaders and thesis celebrate fifth season, diversity, equity, and inclusion during covid-19, thesis makes 2020 inc. 5000, internships in the covid-19 era, thesis promotes new creative director, ceo offers public speaking tips, ceo advocates for business diversity, workplace and culture trends worth following, best companies to work for in oregon, house bill “critical” to state’s economy, digital agency prioritizes diversity, thesis helps launch know me now, white ceo on white privilege, ceo on 2019 challenges, ceo on diversity, equity, inclusion, ceo on enhancing workplace diversity, ceo on habits to hone your focus, ceo on professional and personal success, interview: ryan buchanan on pdx executive, eroi rebrands to thesis, 20 years of portland creativity, thesis makes 2019 inc. 5000, meet thesis ceo, ryan buchanan, ceo empowers diverse leaders, our service is solving., got a problem for us.

Thesis is a digital agency that’s hell-bent on humanizing the relationship between people and brands.

We’ve felt this unforgiving year. From the things we can't control: COVID . Wildfires . To the things we can absolutely do something about: Injustice .

Read more .

Our service is solving*.

*And making. Lots of making.

How? Depends what* keeps you up at night.

• Digital marketing
• Digital brand strategy & design
• Mobile applications
• Product engineering & development
• Integrated tech solutions
• Copywriting & editing
• Media strategy
• Social media
• Motion graphics
• Client services
• Creative operations

Thesis solves for the greats.

Yes, well-considered work is our thing.

All hail the heads, hearts, and hands who make it.

Ali Livolsi [email protected] 503-913-1462

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Digital Marketing Pioneer eROI Rebrands as Thesis. The Portland-based agency unveils new website, logo, and innovation lab.

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• Bibliography
• More Referencing guides Blog Automated transliteration Relevant bibliographies by topics
• Automated transliteration
• Relevant bibliographies by topics
• Referencing guides

Dissertations / Theses on the topic 'Marketing agency'

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Consult the top 50 dissertations / theses for your research on the topic 'Marketing agency.'

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Chen, Wei. "Travel agency marketing : a study of Changsha, China." Thesis, University of Derby, 2003. http://hdl.handle.net/10545/323788.

Svobodová, Kateřina. "Návrh marketingové strategie pro firmu VISUS AGENCY, s.r.o." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2010. http://www.nusl.cz/ntk/nusl-222780.

Hirsch, Gwen N. "Marketing in the Forest Service : a focus on agency image /." Master's thesis, This resource online, 1990. http://scholar.lib.vt.edu/theses/available/etd-01262010-020025/.

Svoboda, Robert. "Marketing realitních kanceláří." Master's thesis, Vysoké učení technické v Brně. Ústav soudního inženýrství, 2018. http://www.nusl.cz/ntk/nusl-382547.

Kim, Tae-Jun. "The current internet marketing status of Korean travel agency web sites." Online version, 1999. http://www.uwstout.edu/lib/thesis/1999/1999kim.pdf.

XIE, Yan Bin. "Creation of principal-agency relationship value : social capital and dynamic learning capability perspectives." Digital Commons @ Lingnan University, 2008. https://commons.ln.edu.hk/mkt_etd/6.

Hollinger, Deanna L. "Dual agency in real estate| An interpretive phenomenological study." Thesis, University of Phoenix, 2016. http://pqdtopen.proquest.com/#viewpdf?dispub=10038721.

Since the mid-1990s, the role of agency in real estate transactions progressed from the representation only of sellers to include representation of homebuyers. The evolution of the dual agency concept has led to an array of problems, especially the likelihood of conflict of interest when agents or a brokerage endeavors to represent both homebuyer and seller in the same transaction. The purpose of the interpretive phenomenological study was to explore the lived experiences of homebuyers and sellers concerning the ethics of agents and brokerage while purchasing or selling a property under dual agency. A semi-structured interview format with open-ended questions was implemented individually with 14 participants in North Central Mississippi to capture a reflective picture of the lived experiences of participating in a dual agency transaction. The responses from the interviews were transcribed using a pragmatic format and NVivo10 ® software was employed to code and categorize the data. The results of the analysis led to the identification of ten themes: accurate interpretation; similar to single agency transactions; honesty, trustworthiness, and full disclosure; by reputation and referrals from others; explained at offer or contract; effect on price and transaction completion; increased knowledge and understanding of the buying and selling process; repeat participation with same agent; recommend agent to others; and benefit from question on education of agents, homebuyers, and sellers. Leaders of the real estate industry may use the findings of this study to better understand the lived experiences of homebuyers and sellers utilizing a dual agency relationship.

Marine, Marjorie Butler. "Marketing health care services for a preventive health care agency : a categorical study." Virtual Press, 1987. http://liblink.bsu.edu/uhtbin/catkey/530368.

Keegan, Brendan James. "Social media marketing evaluation decision making processes and the agency-client relationship." Thesis, Manchester Metropolitan University, 2018. http://e-space.mmu.ac.uk/621831/.

Tollert, Daniela. "Die Provisionsgestaltung im Affiliate Marketing eine Analyse auf der Basis der Prinzipal-Agent-Theorie." Stuttgart Kohlhammer, 2009. http://d-nb.info/994206917/04.

Contreras, Bellido Christian Andres, Salazar José Miguel Cordova, Montoya Valeria Beatriz Espinoza, and Ferrer Rubi Ellen Hernandez. "Proyecto Digital Boost." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2019. http://hdl.handle.net/10757/651778.

Vlková, Petra. "Analýza marketingové komunikace firmy Student Agency, s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75651.

Taraškutė, Monika. "Marketingo komplekso vystymo galimybės smulkios kelionių agentūros veikloje." Bachelor's thesis, Lithuanian Academic Libraries Network (LABT), 2013. http://vddb.laba.lt/obj/LT-eLABa-0001:E.02~2013~D_20130906_103633-20064.

Kaplo, Maria, and Adam Lundkvist. "How to stay relevant in a time of digital marketing : Investigating the perspectives of marketing agencies and business firms." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-28756.

Hayes, Charice. "Marketing Strategies of Small Traditional Travel Agencies in a Technology-Driven World." ScholarWorks, 2016. https://scholarworks.waldenu.edu/dissertations/3166.

Johansson, Tina, Martin Eklind, and Martin Samuelsson. "B2B Relationships in the Advertisement Business : A Study of Advertising Agency-Client Relationships." Thesis, Jönköping University, JIBS, EMM (Entrepreneurship, Marketing, Management), 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-1206.

In the complex business environments of today, firms are in need of external expertise in order to achieve a competitive edge. The increased complexity is partly due to technological devel-opment and facilitated global access affecting most markets. Therefore, marketing activities has increased importance in a firm’s core strategy. Being able to communicate to customers in a creative and more direct way is vital in order to survive in a global battlefield. One interesting question is how one should involve external expertise in achieving successful marketing in an effective manner. There seem to be difficulties in maintaining long-term agency-client relation-ships and one could question why? Quite often one finds clear differences reflecting role defi-nition and what the parties expect of each other.

The purpose of this thesis is to analyse the relationship between advertising agencies and their clients. The authors aim to investigate how companies use external influence/advertising agencies in their marketing communication process and identify the crucial factors leading to suc-cess/failure of agency-client relationships.

A pre-study was made in order to get an understanding about the actual situation on the field, and gave us the interest in investigate the agency-client relationship. Then, a qualitative multiple case studies have been made and gave a relatively good insight in the agency-client relationship. Insight in where the relationships are lacking and where improvement is needed.

The authors discovered that why agencies and clients fail in their relationships, many times is a result of miscommunication and misunderstandings. Attitudes towards each others field of op-erating and lack of dialogue seem to be the reasons why this appears. They need to meet at a level somewhere in between the points at the present, hence need for agencies to have a deeper understanding than present client desire and for agencies to be able to adjust to client needs, and correlating their abilities. The key is communication. A lot of the improvements is up to agencies in mediating and marketing themselves in a more efficient manner than today. Advertising agencies are often failing in establishing an effective communication process with their clients.

Mishra, Debi Prasad. "Customer signaling, agency moral hazard, and service performance: An empirical investigation." Case Western Reserve University School of Graduate Studies / OhioLINK, 1995. http://rave.ohiolink.edu/etdc/view?acc_num=case1062690798.

Falk, Hector, and Markus Lagerstedt. "Hotellens marknadsföring : En fråga om olika förhållningssätt." Thesis, Högskolan Dalarna, Företagsekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:du-20766.

Makeche, Sombo. "Analysing trader behaviour in the maize marketing system in Zambia." Diss., University of Pretoria, 2016. http://hdl.handle.net/2263/60829.

Unger, Zdeněk. "Marketingové řízení bezpečnostní agentury." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2007. http://www.nusl.cz/ntk/nusl-221552.

Khouri, Ahmed Shams. "The feasibility of establishing an internet advertising agency in the United Arab Emirates." CSUSB ScholarWorks, 2001. https://scholarworks.lib.csusb.edu/etd-project/1971.

Kučerová, Michaela. "Marketing na sociálních médiích se zaměřením na cestovní kanceláře." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-198050.

Lundqvist, Emma, and Fredrika Bergh. "Vem kan skapa innehåll? : En kvalitativ studie om innehållsmarknadsföringens syfte." Thesis, Södertörns högskola, Institutionen för samhällsvetenskaper, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-30004.

蕭蔡庇 and Choi-pai Johnny Siu. "Estate agency marketing in People's Republic of China: a business opportunity for a surveying professional firmin Hong Kong." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1994. http://hub.hku.hk/bib/B31266794.

Plant, Emily Jane. "AN EMPIRICAL ANALYSIS OF REPUTATION EFFECTS AND NETWORK CENTRALITY IN A MULTI-AGENCY CONTEXT." UKnowledge, 2010. http://uknowledge.uky.edu/gradschool_diss/17.

Polák, Martin. "Marketingové aktivity nově vznikající realitní kanceláře." Master's thesis, Vysoké učení technické v Brně. Ústav soudního inženýrství, 2019. http://www.nusl.cz/ntk/nusl-402608.

Roberts-Lombard, Mornay. "The influence of the marketing concept on company performance with specific reference to customer services within the travel agency industry in the Western Cape." Thesis, Peninsula Technikon, 2001. http://hdl.handle.net/20.500.11838/1701.

Browne, Jennifer Michelle. "Advertising and the Internet : a study of agency-client expectations of the Internet as a promotional tool." Queensland University of Technology, 2006. http://eprints.qut.edu.au/16431/.

Nosková, Zuzana. "Guerilla marketing a jeho právní a reklamní aspekty." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193456.

Norrman, Sandra, and Rebecca Ketola. "HOW FINNISH MARKETING AGENCIES DEAL WITH COVID-19 : An integrated view on management and marketing in times of crisis." Thesis, Umeå universitet, Företagsekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-172750.

Ilinskaya, Ekaterina. "Use of on-line marketing in the Czech real estate market." Master's thesis, Vysoká škola ekonomická v Praze, 2016. http://www.nusl.cz/ntk/nusl-205411.

Hadašová, Iva. "Měření spokojenosti zákazníků společnosti Student Agency, s. r. o." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2007. http://www.nusl.cz/ntk/nusl-221508.

Rosecká, Petra. "Marketingová komunikace společnosti působící na realitním trhu." Master's thesis, Vysoké učení technické v Brně. Ústav soudního inženýrství, 2020. http://www.nusl.cz/ntk/nusl-433245.

Stadler, Christopher J. 1972. "How Innovation Traits in Members of Advertising Agency Teams Propel the Creative Process: The Professional Opinion." Thesis, University of Oregon, 2011. http://hdl.handle.net/1794/11478.

Janíček, Jaroslav. "Podnikatelský záměr - založení marketingové agentury se zaměřením na affiliate marketing." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2018. http://www.nusl.cz/ntk/nusl-377933.

Haynes-Michaels, Sandra Genevieve. "Employee Conduct When Administering Government Contracts in the Defense Logistics Agency." ScholarWorks, 2015. https://scholarworks.waldenu.edu/dissertations/1345.

Kwok, Lai-san. "Hong Kong real estate agency industry survey on important marketing factors and branding attributes in light of service intangibility /." Click to view the E-thesis via HKU Scholars Hub, 2005. http://lookup.lib.hku.hk/lookup/bib/B37935550.

Siu, Choi-pai Johnny. "Estate agency marketing in People's Republic of China : a business opportunity for a surveying professional firm in Hong Kong /." Hong Kong : University of Hong Kong, 1994. http://sunzi.lib.hku.hk/hkuto/record.jsp?B21020383.

kilic, dilek, and sriaarthy staphani selvaduri. "Instagram as a modern tourist agency : A case study of influencers impact on the tourists of Bali." Thesis, Linnéuniversitetet, Institutionen för ekonomistyrning och logistik (ELO), 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-98040.

Stehlík, Michal. "Návrh obchodní strategie realitní kanceláře." Master's thesis, Vysoké učení technické v Brně. Ústav soudního inženýrství, 2012. http://www.nusl.cz/ntk/nusl-232695.

Bergström, Joakim, and Mariel Svensson. "Value creation and relationships in transformation : A study of social media in the travel industry." Thesis, Linköping University, Business Administration, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-58718.

In recent years the Internet has greatly changed the travel industry and the emergence of social media has driven this change further. In the past travel companies have been natural links between customers and suppliers but today customers can buy travel directly from the supplier, making it difficult for travel companies to attract new customers and retain existing customers. As social media is revolutionizing the way people communicate, the trend suggests that it is becoming increasingly important for firms to take part in this technological development to interact with customers.

Although Internet and social media has a major impact on firm-to-customer and customer-to-customer conversations, there is little guidance in academic literature and organizational contexts on how to use social media in an effective way. Therefore, the aim of this thesis is to describe and explain how social media has transformed the relationships between selected Swedish travel companies and their customers, and how these firms create and sustain value and relationships through social media. Furthermore, we will give implications for management on how to utilize social media to create and sustain value and relationships.

The results of our research confirm that social media is transforming the relationships between firms and customers. From our findings we conclude that the customer has become more empowered, that interaction now occurs through a two-way communication and that social media has made industries and relationships more transparent. The results also indicate that firms do not realize the value that can be created through social media for the customer as well as for the firm. The use of social media among the interviewed firms varies with some firms using social media through many tools and some firms not using social media at all.

Our findings implicate that being aware of what value is created and why the firm is involved in a certain social media tool increases the likelihood of success. The firm should further not be afraid to experiment with social media. However, social media also presents challenges. As social media is characterized by rapidly changing trends, it is difficult to predict what will happen not only in a distant future, but even so just a few years ahead.

Obadia, Claude, and Barbara Stöttinger. "Pricing to manage export channel relationships." Elsevier, 2014. http://dx.doi.org/10.1016/j.ibusrev.2014.08.005.

Wu, Chi-Feng, and 巫季縫. "Marketing Strategy of Housing Sales Agency." Thesis, 2019. http://ndltd.ncl.edu.tw/handle/846cz2.

Chen, Hsiu-Hsiang, and 陳秀香. "A Study of Relationship Marketing of Tour Agency and Marketing Performance." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/y5ms4d.

Miranda, Eduardo Luís de Paula. "Plano de Marketing: People Your Creative Agency." Master's thesis, 2019. http://hdl.handle.net/10400.26/33257.

Moreira, Mariana Franco. "Relatório de Estágio: Web Winner Agency." Master's thesis, 2019. http://hdl.handle.net/10400.26/28189.

West, Melissa. "Marketing Madonna : celebrity agency across the cultural industry /." 2006. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&res_dat=xri:pqdiss&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&rft_dat=xri:pqdiss:NR29537.

Ferreira, Marta Marques. "Business Plan for a Digital Marketing Agency: “M4 Design”." Master's thesis, 2020. http://hdl.handle.net/10400.26/34601.

Wen, Hung-En, and 溫鴻恩. "The Central News Agency digital marketing strategies of News." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/32386041731608490548.

Kuo, Steve, and 郭育甫. "The Role of Advertising Agency in the Global Marketing Scene." Thesis, 2005. http://ndltd.ncl.edu.tw/handle/34238842379027685466.

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How Lyudmyla leads semiotic research in a Moscow agency

In the beginning of 2017, Lyudmyla Zaporozhtseva moved from Kiev to Moscow. After a successful collaboration with the Enjoy Understanding marketing research agency, she accepted their invitation to work as a full-time expert in semiotics. It was a new position, created for Lyudmyla. Three years on, she leads a semiotic team in this agency.

Lyudmyla told UT Blog about how the agency works, what her daily work looks like, and how she feels about her recent PhD defense at the University of Tartu.

Image from a personal archive

The role of semiotics in the agency

Enjoy Understanding uses traditional qualitative methods along with semiotic research. Having semioticians on the team in a marketing agency is rather unique. In Estonia, where the semiotic tradition thrives, few marketing agencies use a semiotic framework. Ordering semiotic research isn’t mainstream in other places either.

Lyudmyla admits that three years ago, when she started work at the Enjoy Understanding agency, it was much more difficult to convince clients to use semiotics. Now the situation is changing. Big clients with head offices in Europe already know about semiotics and want to apply it for building a cultural strategy of a brand. Clients who do it once often want to do it again.

Lyudmyla and her team are involved in the majority of the agency’s projects, even if no extensive semiotic research is needed. It is common to discuss all incoming work together and provide feedback to each other. For instance, when they start working with an insurance company, it is useful to look into the concept of safety – what safety means, how it is expressed, etc.

Semiotics gives researchers some hypotheses, and sometimes is combined with qualitative analysis. According to Lyudmyla, the results of the semiotic research become briefs or tasks for creative agencies. The latter would then produce the needed content – ads, packaging design, etc.

“Every semiotic research is different,” says Lyudmyla. “We adjust methodology every time.” Juri Lotman’s method of the semiosphere, visual analysis, discourse analysis, semiotic square, audio semiotics – these are some methods that she and her team use. For instance, audio semiotics is applied when the concept of freshness is researched – how does freshness sound?

The Code of a Woman in Russia

Among other tools, the agency uses the RDE-model for presenting the results of research. “RDE” stands for residual, dominant, and emergent codes of culture. In spring 2019, Enjoy Understanding presented its research, conducted in collaboration with the TV channel TLC. The topic of the research was: “The Code of a Woman [in Russia]. The Mass Culture Representations.”

The researchers identified four spaces of meaning: “Appearance and Body,” “Career,” “Relationships,” and “Children”. For each space, they presented three types of codes: the residual, or codes that are losing their relevance; dominant, or codes that are currently the strongest; and emergent, or codes that are becoming relevant. All in all, the research identified 31 codes.

Semiotic breakfasts

In terms of Moscow, Enjoy Understanding is a boutique agency that employs twenty people. Lyudmyla likes this format, as it allows everyone to become good friends. The size of the company is also suitable for “Semiotic Breakfasts” that Lyudmyla introduced in the agency.

While normally there is no strict time to start work, once a month she and her colleagues come together early in the morning. Everything is prepared when they come: coffee, croissants, cookies, cheese. Everyone comes in with fresh thoughts on a previously chosen topic. The breakfast starts with a discussion and lasts for two to three hours.

The participants try to find some codes and patterns that describe a topic in contemporary culture – for instance, masculinity and how it changes; visual presentation of masculinity in media. According to Lyudmyla, the format of “Semiotic breakfasts” permits analysis of a huge scope of materials very fast.

One of the semiotic breakfasts in 2019 became a theatre performance called “Bread” by Liquid Theatre & NOL Project. Lyudmila and her colleagues decoded the contemporary representations of bread in culture. This cultural-semiotic analysis provided a basis for the scenery of the “Bread”.

The agency people found several important dimensions of bread today and their colleagues from the theatre translated these into artistic metaphors. “I was impressed to see how my report chapters were transformed to a folk tale, rap battle, messenger chat, etc. This is a perfect example how applied semiotics can be of use even for contemporary theatre,” says Lyudmyla.

Apart from monthly breakfasts, Lyudmyla and her colleagues have lunches in the office together. Again, they debate, but this time discussions are not related to work. “Oftentimes you come to lunch with certain ideas, and leave with different ideas,” describes Lyudmyla.

Lyudmyla’s working day unveiled

Lyudmyla’s working days usually start with analyzing some materials. Let’s take the topic of femininity – how has it changed recently in Russia? Or packaging – how to identify the best design? She takes the materials to a big room with a big table and starts reflecting. Sometimes she brainstorms with her colleagues or joins them for brainstorming instead. Lyudmyla then systematizes the material, finds patterns, and makes a presentation for her colleagues. Then they brainstorm again. Feedback is very important.

During the day, Lyudmyla gives presentations and lectures, and goes to meetings. She participates in brainstorming and discussions of other projects that require cultural expertise.

One thing that Lyudmyla always does during the day is check the news. There are several sources where she can find some trends in culture, like Trendhunter . “This is needed to have a multidimensional point of view towards other topics,” Lyudmyla says. She advises all those interested in marketing semiotics to follow trends and engage in brainstorming events like the “Semiotic Breakfasts.”

PhD thesis on mass culture mythology

In late November 2019, Lyudmyla delivered what she calls “the most crucial presentation in her life” about her most favourite research – her PhD thesis. In the thesis, Lyudmyla researched structural units of mass culture mythology . Here she explains her PhD thesis in sixty seconds:

After the PhD defense, Lyudmyla feels even more responsibility for her words.

On the day of this interview, Lyudmyla received an invitation to join the organizing committee of a conference on contemporary mythology. “Nothing stops; it’s only the beginning,” she says optimistically. And she adds a few words of wisdom:

There are no victories forever. Once you become a winner in some competition, it does not mean that you will be the winner for the rest of your life. You are as cool as your last project. You always need to prove you have the expertise and develop.

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