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How-To Geek

8 tips to make the best powerpoint presentations.

Want to make your PowerPoint presentations really shine? Here's how to impress and engage your audience.

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Table of contents, start with a goal, less is more, consider your typeface, make bullet points count, limit the use of transitions, skip text where possible, think in color, take a look from the top down, bonus: start with templates.

Slideshows are an intuitive way to share complex ideas with an audience, although they're dull and frustrating when poorly executed. Here are some tips to make your Microsoft PowerPoint presentations sing while avoiding common pitfalls.

It all starts with identifying what we're trying to achieve with the presentation. Is it informative, a showcase of data in an easy-to-understand medium? Or is it more of a pitch, something meant to persuade and convince an audience and lead them to a particular outcome?

It's here where the majority of these presentations go wrong with the inability to identify the talking points that best support our goal. Always start with a goal in mind: to entertain, to inform, or to share data in a way that's easy to understand. Use facts, figures, and images to support your conclusion while keeping structure in mind (Where are we now and where are we going?).

I've found that it's helpful to start with the ending. Once I know how to end a presentation, I know how best to get to that point. I start by identifying the takeaway---that one nugget that I want to implant before thanking everyone for their time---and I work in reverse to figure out how best to get there.

Your mileage, of course, may vary. But it's always going to be a good idea to put in the time in the beginning stages so that you aren't reworking large portions of the presentation later. And that starts with a defined goal.

A slideshow isn't supposed to include everything. It's an introduction to a topic, one that we can elaborate on with speech. Anything unnecessary is a distraction. It makes the presentation less visually appealing and less interesting, and it makes you look bad as a presenter.

This goes for text as well as images. There's nothing worse, in fact, than a series of slides where the presenter just reads them as they appear. Your audience is capable of reading, and chances are they'll be done with the slide, and browsing Reddit, long before you finish. Avoid putting the literal text on the screen, and your audience will thank you.

Related: How to Burn Your PowerPoint to DVD

Right off the bat, we're just going to come out and say that Papyrus and Comic Sans should be banned from all PowerPoint presentations, permanently. Beyond that, it's worth considering the typeface you're using and what it's saying about you, the presenter, and the presentation itself.

Consider choosing readability over aesthetics, and avoid fancy fonts that could prove to be more of a distraction than anything else. A good presentation needs two fonts: a serif and sans-serif. Use one for the headlines and one for body text, lists, and the like. Keep it simple. Veranda, Helvetica, Arial, and even Times New Roman are safe choices. Stick with the classics and it's hard to botch this one too badly.

There reaches a point where bullet points become less of a visual aid and more of a visual examination.

Bullet points should support the speaker, not overwhelm his audience. The best slides have little or no text at all, in fact. As a presenter, it's our job to talk through complex issues, but that doesn't mean that we need to highlight every talking point.

Instead, think about how you can break up large lists into three or four bullet points. Carefully consider whether you need to use more bullet points, or if you can combine multiple topics into a single point instead. And if you can't, remember that there's no one limiting the number of slides you can have in a presentation. It's always possible to break a list of 12 points down into three pages of four points each.

Animation, when used correctly, is a good idea. It breaks up slow-moving parts of a presentation and adds action to elements that require it. But it should be used judiciously.

Adding a transition that wipes left to right between every slide or that animates each bullet point in a list, for example, starts to grow taxing on those forced to endure the presentation. Viewers get bored quickly, and animations that are meant to highlight specific elements quickly become taxing.

That's not to say that you can't use animations and transitions, just that you need to pick your spots. Aim for no more than a handful of these transitions for each presentation. And use them in spots where they'll add to the demonstration, not detract from it.

Sometimes images tell a better story than text can. And as a presenter, your goal is to describe points in detail without making users do a lot of reading. In these cases, a well-designed visual, like a chart, might better convey the information you're trying to share.

The right image adds visual appeal and serves to break up longer, text-heavy sections of the presentation---but only if you're using the right images. A single high-quality image can make all the difference between a success and a dud when you're driving a specific point home.

When considering text, don't think solely in terms of bullet points and paragraphs. Tables, for example, are often unnecessary. Ask yourself whether you could present the same data in a bar or line chart instead.

Color is interesting. It evokes certain feelings and adds visual appeal to your presentation as a whole. Studies show that color also improves interest, comprehension, and retention. It should be a careful consideration, not an afterthought.

You don't have to be a graphic designer to use color well in a presentation. What I do is look for palettes I like, and then find ways to use them in the presentation. There are a number of tools for this, like Adobe Color , Coolors , and ColorHunt , just to name a few. After finding a palette you enjoy, consider how it works with the presentation you're about to give. Pastels, for example, evoke feelings of freedom and light, so they probably aren't the best choice when you're presenting quarterly earnings that missed the mark.

It's also worth mentioning that you don't need to use every color in the palette. Often, you can get by with just two or three, though you should really think through how they all work together and how readable they'll be when layered. A simple rule of thumb here is that contrast is your friend. Dark colors work well on light backgrounds, and light colors work best on dark backgrounds.

Spend some time in the Slide Sorter before you finish your presentation. By clicking the four squares at the bottom left of the presentation, you can take a look at multiple slides at once and consider how each works together. Alternatively, you can click "View" on the ribbon and select "Slide Sorter."

Are you presenting too much text at once? Move an image in. Could a series of slides benefit from a chart or summary before you move on to another point?

It's here that we have the opportunity to view the presentation from beyond the single-slide viewpoint and think in terms of how each slide fits, or if it fits at all. From this view, you can rearrange slides, add additional ones, or delete them entirely if you find that they don't advance the presentation.

The difference between a good presentation and a bad one is really all about preparation and execution. Those that respect the process and plan carefully---not only the presentation as a whole, but each slide within it---are the ones who will succeed.

This brings me to my last (half) point: When in doubt, just buy a template and use it. You can find these all over the web, though Creative Market and GraphicRiver are probably the two most popular marketplaces for this kind of thing. Not all of us are blessed with the skills needed to design and deliver an effective presentation. And while a pre-made PowerPoint template isn't going to make you a better presenter, it will ease the anxiety of creating a visually appealing slide deck.

Home Blog Presentation Ideas 23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations

23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations

PowerPoint presentations are not usually known for being engaging or interactive. That’s often because most people treat their slides as if they are notes to read off  and not a tool to help empower their message.

Your presentation slides are there to help bring to life the story you are telling. They are there to provide visuals and empower your speech.

So how do you go about avoiding a presentation “snoozefest” and instead ensure you have an engaging and interactive presentation?  By making sure that you use your slides to help YOU tell your story, instead of using them as note cards to read off of.

The key thing to remember is that your presentation is there to compliment your speech, not be its focus.

In this article, we will review several presentation tips and tricks on how to become a storytelling powerhouse by building a powerful and engaging PowerPoint presentation.

Start with writing your speech outline, not with putting together slides

Use more images and less text, use high-quality images, keep the focus on you and your presentation, not the powerpoint, your presentation should be legible from anywhere in the room, use a consistent presentation design, one topic per slide, avoid information overwhelm by using the “rule of three”.

• Display one bullet at a time

Avoid unnecessary animations

• Only add content that supports your main points

Do not use PowerPoint as a teleprompter

• Never Give Out Copies of the Presentation

Re-focus the attention on you by fading into blackness

Change the tone of your voice when presenting, host an expert discussion panel, ask questions, embed videos, use live polling to get instant feedback and engage the audience.

• He kept his slides uncluttered and always strived for simplicity
• He was known to use large font size, the bigger, the better.
• He found made the complex sound simple.

He was known to practice, practice, and keep on practicing.

Summary – how to make your presentation engaging & interactive, fundamental rules to build powerful & engaging presentation slides.

Before we go into tips and tricks on how to add flair to your presentations and create effective presentations, it’s essential to get the fundamentals of your presentation right.

Your PowerPoint presentation is there to compliment your message, and the story you are telling. Before you can even put together slides, you need to identify the goal of your speech, and the key takeaways you want your audience to remember.

YOU and your speech are the focus of this presentation, not the slides – use your PowerPoint to complement your story.

Keep in mind that your slides are there to add to your speech, not distract from it.  Using too much text in your slides can be distracting and confusing to your audience. Instead, use a relevant picture with minimal text, “A picture is worth a thousand words.”

This slide is not unusual, but is not a visual aid, it is more like an “eye chart”.

Aim for something simpler, easy to remember and concise, like the slides below.

Keep in mind your audience when designing your presentation, their background and aesthetics sense. You will want to avoid the default clip art and cheesy graphics on your slides.

While presenting make sure to control the presentation and the room by walking around, drawing attention to you and what you are saying.  You should occasionally stand still when referencing a slide, but never turn your back to your audience to read your slide.

You and your speech are the presentations; the slides are just there to aid you.

Most season presenters don’t use anything less than twenty-eight point font size, and even Steve Jobs was known to use nothing smaller than forty-point text fonts.

If you can’t comfortably fit all the text on your slide using 28 font size than you’re trying to say and cram too much into the slide, remember tip #1.4 – Use relevant images instead and accompany it with bullets.

Best Practice PowerPoint Presentation Tips

The job of your presentation is to help convey information as efficiently and clearly as possible. By keeping the theme and design consistent, you’re allowing the information and pictures to stand out.

However, by varying the design from slide to slide, you will be causing confusion and distraction from the focus, which is you and the information to be conveyed on the slide.

Technology can also help us in creating a consistent presentation design just by picking a topic and selecting a sample template style. This is possible thanks to the SlideModel’s AI slideshow maker .

Each slide should try to represent one topic or talking point. The goal is to keep the attention focused on your speech, and by using one slide per talking point, you make it easy for you to prepare, as well as easy for your audience to follow along with your speech.

Sometimes when creating our presentation, we can often get in our heads and try to over-explain. A simple way to avoid this is to follow the “ Rule of Three ,” a concept coined by the ancient Greek philosopher Aristotle.

The idea is to stick to only 3 main ideas that will help deliver your point.  Each of the ideas can be further broken into 3 parts to explain further. The best modern example of this “Rule of Three” can be derived from the great Apple presentations given by Steve Jobs – they were always structured around the “Rule of Three.”

Display one sentence at a time

If you are planning to include text in your slides, try to avoid bullet lists, and use one slide per sentence. Be short and concise. This best practice focuses on the idea that simple messages are easy to retain in memory. Also, each slide can follow your storytelling path, introducing the audience to each concept while you speak, instead of listing everything beforehand.

Presentation Blunders To Avoid

In reality, there is no need for animations or transitions in your slides.

It’s great to know how to turn your text into fires or how to create a transition with sparkle effects, but the reality is the focus should be on the message. Using basic or no transitions lets the content of your presentation stand out, rather than the graphics.

If you plan to use animations, make sure to use modern and professional animations that helps the audience follow the story you are telling, for example when explaining time series or changing events over time.

Only add engaging content that supports your main points

You might have a great chart, picture or even phrase you want to add, but when creating every slide, it’s crucial to ask yourself the following question.

“Does this slide help support my main point?”

If the answer is no, then remove it.  Remember, less is more.

A common crutch for rookie presenters is to use slides as their teleprompter.

First of all, you shouldn’t have that much text on your slides. If you have to read off something, prepare some index cards that fit in your hand but at all costs do not turn your back on your audience and read off of your PowerPoint.  The moment you do that, you make the presentation the focus, and lose the audience as the presenter.

Avoid Giving Out Copies of the Presentation

At least not before you deliver a killer presentation; providing copies of your presentation gives your audience a possible distraction where they can flip through the copy and ignore what you are saying.

It’s also easy for them to take your slides out of context without understanding the meaning behind each slide.  It’s OK to give a copy of the presentation, but generally it is better to give the copies AFTER you have delivered your speech. If you decide to share a copy of your presentation, the best way to do it is by  generating a QR code  for it and placing it at the end of your presentation. Those who want a copy can simply scan and download it onto their phones.

Tips To Making Your Presentation More Engaging

The point of your presentation is to help deliver a message.

When expanding on a particularly important topic that requires a lengthy explanation it’s best to fade the slide into black.  This removes any distraction from the screen and re-focuses it on you, the present speaker. Some presentation devices have a built-in black screen button, but if they don’t, you can always prepare for this by adding a black side to your presentation at the right moment.

“It’s not what you say, it’s how you say it.”

Part of making your presentation engaging is to use all the tools at your disposal to get your point across. Changing the inflection and tone of your voice as you present helps make the content and the points more memorable and engaging.

One easy and powerful way to make your presentation interactive is experts to discuss a particular topic during your presentation. This helps create a more engaging presentation and gives you the ability to facilitate and lead a discussion around your topic.

It’s best to prepare some questions for your panel but to also field questions from the audience in a question and answer format.

How To Make Your Presentation More Interactive

What happens if I ask you to think about a pink elephant?  You probably briefly think about a pink elephant, right?

Asking questions when presenting helps engage the audience, and arouse interest and curiosity.  It also has the added benefit of making people pay closer attention, in case they get called on.

So don’t be afraid to ask questions, even if rhetorical; asking a question engages a different part of our brain. It causes us to reflect rather than merely take in the information one way. So ask many of them.

Asking questions can also be an excellent way to build suspense for the next slide.

(Steve Jobs was known to ask questions during his presentations, in this slide he built suspense by asking the audience “Is there space for a device between a cell phone and a laptop?” before revealing the iPad) Source: MacWorld SF 2018

Remember the point of your presentation is to get a message across and although you are the presenter, it is completely fine to use video in your PowerPoint to enhance your presentation.  A relevant video can give you some breathing time to prepare the next slides while equally informing the audience on a particular point.

CAUTION: Be sure to test the video beforehand, and that your audience can hear it in the room.

A trending engagement tool among presenters is to use a live polling tool to allow the audience to participate and collect immediate feedback.

Using a live polling tool is a fun and interactive way to engage your audience in real-time and allow them to participate in part of your presentation.

Google Slides has a built-in Q&A feature that allows presenters to make the slide deck more interactive by providing answers to the audience’s questions. By using the Q&A feature in Google Slides, presenters can start a live Q&A session and people can ask questions directly from their devices including mobile and smartphones.

Key Takeaways from one of the best presenters, Steve Jobs

He kept his slides uncluttered and always strove for simplicity.

In this slide, you can easily see he is talking about the battery life, and it uses a simple image and a few words. Learning from Jobs, you can also make a great presentation too. Focus on the core benefit of your product and incorporate great visuals.

Source: Macworld 2008

SlideModel.com can help to reproduce high-impact slides like these, keeping your audience engagement.

He was known to use large font sizes, the bigger, the better

A big font makes it hard to miss the message on the slide, and allows the audience to focus on the presenter while clearing the understanding what the point of the slide is.

He found made the complex sound simple

When explaining a list of features, he used a simple image and lines or simple tables to provide visual cues to his talking points.

(This particular slide is referencing the iMac features)

What made Steve Jobs the master of presentation, was the ritual of practicing with his team, and this is simple yet often overlooked by many presenters.  It’s easy to get caught in the trap of thinking you don’t need to practice because you know the material so well.

While all these tips will help you create a truly powerful presentation , it can only achieve if applied correctly.

It’s important to remember when trying to deliver an amazing experience, you should be thoroughly prepared. This way, you can elevate your content presentation, convey your message effectively and captivate your audience.

This includes having your research cited, your presentation rehearsed.  Don’t just rehearse your slides, also take time to practice your delivery, and your tone.  The more you rehearse, the more relaxed you will be when delivering. The more confident you will feel.

While we can’t help you with the practice of your next presentation, we can help you by making sure you look good, and that you have a great design and cohesiveness.

You focus on the message and content; we’ll focus on making you look good.

Have a tip you would like to include?  Be sure to mention it in the comments!

Like this article? Please share

Audience, Engaging, Feedback, Interactive, Poll, Rule of Three, Steve Jobs Filed under Presentation Ideas

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2 Responses to “23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations”

Very great advices!

Greetings ! A compact composed communication for the host to have an impact -VOICE

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Microsoft Office

10 minute read

Top 12 PowerPoint Tips and Hacks for Flawless Presentations

Saikat Basu

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We’ve all seen our fair share of bad PowerPoint presentations . We can all agree that for a PowerPoint presentation to impress, it needs time and attention to detail.

So how can you ramp up your PowerPoint productivity in the shortest time possible?

That’s where we come in. For starters, follow our proven PowerPoint tips and tricks for business presentations , which are sure to make an impact.

Step up your PowerPoint game

Download our print-ready shortcut cheatsheet for PowerPoint.

1. Keep it simple

Keep your slides simple. It’s the visual backdrop to what you are going to say.

The most recommended PowerPoint tip for your productivity is called simplicity . You may be tempted by the graphical razzmatazz of beautiful images, background, and charts. At the end of the day, PowerPoint is a background visual aid for your talk. It is not the talk.

PowerPoint has lots of bells and whistles. But you don’t have to use them all. For instance, your content may not need the much-maligned bullet points - you can just use one key point per slide instead.

That’s why…

2. Reduce the text

Less is more when it is about the text on your slides.

The average reading speed on a screen is around 100 - 150 words per minute. Too much information on the slide is a distraction and an inattentive audience will lose the message you are trying to convey.

Don’t give them too much to read. Use high-quality pictures and eye-catching graphics instead.

To make information digestible, expert slide designers recommend you write one key idea per slide that is summarized by a clear headline.

Tip: Exploit white space. Create more space between your text, paragraphs, and graphics on your slide.

3. Plan your content first

Think about the message you want to convey and use it to write an outline.

As PowerPoint is such a visual medium, it is easy to get sidetracked with the visuals. So it’s important to chalk out what you want to say and in what order even before you open PowerPoint.

Your slides will come together quickly with the help of PowerPoint design options and you can even choose the right templates if you know your stuff inside out. 

Tip: Use brainstorming tools like mind maps, flowcharts, and even storyboards to sketch your content flow.

4. Use PowerPoint Designer for ideas

PowerPoint makes an intelligent guess by looking at the words on your slide and suggests high-quality artwork to complement it. You can pick one of the creative layouts or go back to your own design.

Tip: PowerPoint Designer can also turn lists, processes, or timelines into beautiful graphics too.

5. Use PowerPoint templates

Start with a template to break through any creative blocks.

PowerPoint templates are meant to be the starter plugs when inspiration deserts you or you are design-challenged. PowerPoint ships with a set of readymade templates and there are more available online. Pick one to begin.

Tip: Manpreet Kaur, the head of Corporate Communications at Mercer also suggests you use templates for mining ideas for your own presentation.

Whenever you receive any PowerPoint presentation from any of your clients, business partners, or sellers, make it a point to add them to any folder as a stock for templates for future reference. You can leverage these templates to find inspiration for any icon idea, layout, idea presentation, and number representation on the slides.

6. Edit the Slide Master

To open the Slide Master view, go to the View tab on the Ribbon and select Slide Master .

The first slide on the top is the Slide Master. Any changes to the Slide Master will be applied to all the slides in the presentation.

The Slide Master view also shows all the slide layouts used in PowerPoint. You can also use these Layout Master slides to control the appearance of any group of slides that share a common layout.

Tip: Make changes to the Slide Master before you start filling a presentation with the content.

7. Use PowerPoint Shapes for visuals

PowerPoint Shapes is the most powerful graphical tool in your control.

The multifaceted Shapes feature on the Ribbon gives you infinite ways to use PowerPoint like an illustration program. Look beyond the commonplace rectangle, oval, and rounded rectangle patterns.

Every shape is editable. You can customize any PowerPoint shape and create your own custom designs. They can be formatted with colors, 3-D effects and shadows too.

Tip: Most default shapes are overused. So, you can use your own custom shapes to add interest to a key point or a slide. For instance, you can turn a chevron into a more interesting arrow to illustrate the flow of a process.

8. Choose the right fonts

Choose the right fonts that are modern and pleasing.

It’s well established that fonts have a cognitive impact on how your audience will take in the information.

Sans-serif fonts are preferred for their smooth typefaces. But your typography choices will be influenced by the theme of the content. An artsy presentation can be more liberal with fonts that are decorative.

Also, to create contrast, you can use a technique called font-pairing where two complementary fonts are combined. For instance, use a serif font for titles and pair it with a sans-serif font in the body.

Tip: Want a free font library? Head over to Google Fonts and the collection of 916 free licensed fonts.

9. Use visual metaphors for your data

Visuals help everyone get the context behind data at a faster rate.

Business executives are used to spreadsheets . But that doesn’t mean they will like it in a presentation. Arresting illustrations are far better than bullet points and shoddy SmartArt.

We have talked about shapes and using high-quality photos before. But what if you have to analyze dry data?

Use visual metaphors or analogies to bring out the scale and relationships in the data. Executives can look up numbers, but the right use of an analogy can bring out the context behind it.

For instance, the evolution of man can be used to show the growth of a startup over time.

Tip: When stuck for ideas take inspiration from the best infographics on Slideshare and Pinterest. Infographics are designed to pack a lot of information in a small space.

10. Customize your slides for different audiences

Save yourself a lot of time by reusing your slides for different audiences.

This somewhat lesser-known PowerPoint tip uses a feature called Custom Slideshow to filter what you want your audience to see. Maybe, you want to hide some sensitive information for a lower level of executives while revealing it to those higher up. You do not have to create different slideshows for these two groups.

Create a custom show in five steps.

• On the Ribbon, go to Slide Show > Custom Slide Show , and then select Custom Shows .
• Click the New button in the Custom Shows dialog box. 
• In the Define Custom Show box , choose the slides that you want to include in the custom show, and then hit Add .
• You can change the order of the slides with the arrow keys.
• Type a name in the slideshow name box, and then click OK .

  Tip: You can also create hyperlinked custom shows that you can jump to from your primary PowerPoint show.

11. Rehearse Your Presentation

Prepare your presentation according to the time allotted.

No PowerPoint tip is useful if you cannot fit the number of slides and the time you take to present them in the schedule. PowerPoint helps you rehearse your presentation before you do it. With the Rehearse Timing feature, you can tweak your delivery according to the time on hand.

A helpful Microsoft Support video walks you through the process.

Tip: Use the timer to check if you're spending too much or too little time on one particular slide. Maybe, explaining the data in a better way can shorten the time.

12. Make your PowerPoint presentations accessible

Go to File > Info > Check for Issues > Check Accessibility

Sharon Rosenblatt, Director of Communications at Accessibility Partners stresses the importance of making presentations more inclusive.

Always use the accessibility checker, and not just if your slideshow is being shared with someone you know has a disability, but you never know where files get sent to.

PowerPoint is all about visuals so it’s more important to finetune the little things that can help make the message easily understood by people who have accessibility challenges.

Tip: Microsoft details the best practices for making all PowerPoint presentations accessible .

The bottom line: Get to the point fast

When you are presenting to busy people, you have to cut the clutter but not lose the message. A successful presentation is about brevity and speed.

A business presentation is also a decision-making tool. So make sure you are presenting the information your audience wants to know. And nothing more.

Yes, they do take some work. But with the help of these PowerPoint tips and tricks, you can start and finish any presentation without losing your sleep.

Want more PowerPoint tips? Then check out these other PowerPoint features that will level up your presentations. Or try taking GoSkills top-rated PowerPoint certification course .

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Saikat is a writer who hunts for the latest tricks in Microsoft Office and web apps. He doesn't want to get off the learning curve, so a camera and a harmonica claim an equal share of his free time.

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9 Tips for Making Beautiful PowerPoint Presentations

Ready to craft a beautiful powerpoint presentation these nine powerpoint layout ideas will help anyone create effective, compelling slides..

How many times have you sat through a poorly designed business presentation that was dull, cluttered, and distracting? Probably way too many. Even though we all loathe a boring presentation, when it comes time to make our own, do we really do any better?

The good news is you don’t have to be a professional designer to make professional presentations. We’ve put together a few simple guidelines you can follow to create a beautifully assembled deck.

We’ll walk you through some slide design tips, show you some tricks to maximize your PowerPoint skills, and give you everything you need to look really good next time you’re up in front of a crowd.

And, while PowerPoint remains one of the biggest names in presentation software, many of these design elements and principles work in Google Slides as well.

Let’s dive right in and make sure your audience isn’t yawning through your entire presentation.

1. Use Layout to Your Advantage

Layout is one of the most powerful visual elements in design, and it’s a simple, effective way to control the flow and visual hierarchy of information.

For example, most Western languages read left to right, top to bottom. Knowing this natural reading order, you can direct people’s eyes in a deliberate way to certain key parts of a slide that you want to emphasize.

You can also guide your audience with simple tweaks to the layout. Use text size and alternating fonts or colors to distinguish headlines from body text.

Placement also matters. There are many unorthodox ways to structure a slide, but most audience members will have to take a few beats to organize the information in their head—that’s precious time better spent listening to your delivery and retaining information.

Try to structure your slides more like this:

And not like this:

Layout is one of the trickier PowerPoint design concepts to master, which is why we have these free PowerPoint templates already laid out for you. Use them as a jumping off point for your own presentation, or use them wholesale!

Presentation templates can give you a huge leg up as you start working on your design.

2. No Sentences

This is one of the most critical slide design tips. Slides are simplified, visual notecards that capture and reinforce main ideas, not complete thoughts.

As the speaker, you should be delivering most of the content and information, not putting it all on the slides for everyone to read (and probably ignore). If your audience is reading your presentation instead of listening to you deliver it, your message has lost its effectiveness.

Pare down your core message and use keywords to convey it. Try to avoid complete sentences unless you’re quoting someone or something.

Stick with this:

And avoid this:

3. Follow the 6×6 Rule

One of the cardinal sins of a bad PowerPoint is cramming too many details and ideas on one slide, which makes it difficult for people to retain information. Leaving lots of “white space” on a slide helps people focus on your key points.

Try using the 6×6 rule to keep your content concise and clean looking. The 6×6 rule means a maximum of six bullet points per slide and six words per bullet. In fact, some people even say you should never have more than six words per slide!

Just watch out for “orphans” (when the last word of a sentence/phrase spills over to the next line). This looks cluttered. Either fit it onto one line or add another word to the second line.

Slides should never have this much information:

4. Keep the Colors Simple

Stick to simple light and dark colors and a defined color palette for visual consistency. Exceptionally bright text can cause eye fatigue, so use those colors sparingly. Dark text on a light background or light text on a dark background will work well. Also avoid intense gradients, which can make text hard to read.

If you’re presenting on behalf of your brand, check what your company’s brand guidelines are. Companies often have a primary brand color and a secondary brand color , and it’s a good idea to use them in your presentation to align with your company’s brand identity and style.

If you’re looking for color inspiration for your next presentation, check out our 101 Color Combinations , where you can browse tons of eye-catching color palettes curated by a pro. When you find the one you like, just type the corresponding color code into your presentation formatting tools.

Here are more of our favorite free color palettes for presentations:

• 10 Color Palettes to Nail Your Next Presentation
• 10 Energizing Sports Color Palettes for Branding and Marketing
• 10 Vintage Color Palettes Inspired by the Decades

No matter what color palette or combination you choose, you want to keep the colors of your PowerPoint presentation simple and easy to read, like this:

Stay away from color combinations like this:

5. Use Sans-Serif Fonts

Traditionally, serif fonts (Times New Roman, Garamond, Bookman) are best for printed pages, and sans-serif fonts (Helvetica, Tahoma, Verdana) are easier to read on screens.

These are always safe choices, but if you’d like to add some more typographic personality , try exploring our roundup of the internet’s best free fonts . You’ll find everything from classic serifs and sans serifs to sophisticated modern fonts and splashy display fonts. Just keep legibility top of mind when you’re making your pick.

Try to stick with one font, or choose two at the most. Fonts have very different personalities and emotional impacts, so make sure your font matches the tone, purpose, and content of your presentation.

6. Stick to 30pt Font or Larger

Many experts agree that your font size for a PowerPoint presentation should be at least 30pt. Sticking to this guideline ensures your text is readable. It also forces you, due to space limitations, to explain your message efficiently and include only the most important points. .

7. Avoid Overstyling the Text

Three of the easiest and most effective ways to draw attention to text are:

• A change in color

Our eyes are naturally drawn to things that stand out, but use these changes sparingly. Overstyling can make the slide look busy and distracting.

8. Choose the Right Images

The images you choose for your presentation are perhaps as important as the message. You want images that not only support the message, but also elevate it—a rare accomplishment in the often dry world of PowerPoint.

But, what is the right image? We’ll be honest. There’s no direct answer to this conceptual, almost mystical subject, but we can break down some strategies for approaching image selection that will help you curate your next presentation.

The ideal presentation images are:

• Inspirational

These may seem like vague qualities, but the general idea is to go beyond the literal. Think about the symbols in an image and the story they tell. Think about the colors and composition in an image and the distinct mood they set for your presentation.

With this approach, you can get creative in your hunt for relatable, authentic, and inspirational images. Here are some more handy guidelines for choosing great images.

Illustrative, Not Generic

So, the slide in question is about collaborating as a team. Naturally, you look for images of people meeting in a boardroom, right?

While it’s perfectly fine to go super literal, sometimes these images fall flat—what’s literal doesn’t necessarily connect to your audience emotionally. Will they really respond to generic images of people who aren’t them meeting in a boardroom?

In the absence of a photo of your actual team—or any other image that directly illustrates the subject at hand—look for images of convincing realism and humanity that capture the idea of your message.

Doing so connects with viewers, allowing them to connect with your message.

The image above can be interpreted in many ways. But, when we apply it to slide layout ideas about collaboration, the meaning is clear.

It doesn’t hurt that there’s a nice setting and good photography, to boot.

Supportive, Not Distracting

Now that we’ve told you to get creative with your image selection, the next lesson is to rein that in. While there are infinite choices of imagery out there, there’s a limit to what makes sense in your presentation.

Let’s say you’re giving an IT presentation to new employees. You might think that image of two dogs snuggling by a fire is relatable, authentic, and inspirational, but does it really say “data management” to your audience?

To find the best supporting images, try searching terms on the periphery of your actual message. You’ll find images that complement your message rather than distract from it.

In the IT presentation example, instead of “data connections” or another literal term, try the closely related “traffic” or “connectivity.” This will bring up images outside of tech, but relative to the idea of how things move.

Inspiring and Engaging

There’s a widespread misconception that business presentations are just about delivering information. Well, they’re not. In fact, a great presentation is inspirational. We don’t mean that your audience should be itching to paint a masterpiece when they’re done. In this case, inspiration is about engagement.

Is your audience asking themselves questions? Are they coming up with new ideas? Are they remembering key information to tap into later? You’ll drive a lot of this engagement with your actual delivery, but unexpected images can play a role, as well.

When you use more abstract or aspirational images, your audience will have room to make their own connections. This not only means they’re paying attention, but they’re also engaging with and retaining your message.

To find the right abstract or unconventional imagery, search terms related to the tone of the presentation. This may include images with different perspectives like overhead shots and aerials, long exposures taken over a period of time, nature photos , colorful markets , and so on.

The big idea here is akin to including an image of your adorable dog making a goofy face at the end of an earnings meeting. It leaves an audience with a good, human feeling after you just packed their brains with data.

Use that concept of pleasant surprise when you’re selecting images for your presentation.

9. Editing PowerPoint Images

Setting appropriate image resolution in powerpoint.

Though you can drag-and-drop images into PowerPoint, you can control the resolution displayed within the file. All of your PowerPoint slide layout ideas should get the same treatment to be equal in size.

Simply click File > Compress Pictures in the main application menu.

If your presentation file is big and will only be viewed online, you can take it down to On-screen , then check the Apply to: All pictures in this file , and rest assured the quality will be uniform.

This resolution is probably fine for proofing over email, but too low for your presentation layout ideas. For higher res in printed form, try the Print setting, which at 220 PPI is extremely good quality.

For large-screens such as projection, use the HD setting, since enlarging to that scale will show any deficiencies in resolution. Low resolution can not only distract from the message, but it looks low-quality and that reflects on the presenter.

If size is no issue for you, use High Fidelity (maximum PPI), and only reduce if the file size gives your computer problems.

The image quality really begins when you add the images to the presentation file. Use the highest quality images you can, then let PowerPoint scale the resolution down for you, reducing the excess when set to HD or lower.

Resizing, Editing, and Adding Effects to Images in PowerPoint

PowerPoint comes with an arsenal of tools to work with your images. When a picture is selected, the confusingly named Picture Format menu is activated in the top menu bar, and Format Picture is opened on the right side of the app window.

In the Format Picture menu (on the right) are four sections, and each of these sections expand to show their options by clicking the arrows by the name:

• Fill & Line (paint bucket icon): Contains options for the box’s colors, patterns, gradients, and background fills, along with options for its outline.
• Effects (pentagon icon): Contains Shadow, Reflection, Glow, Soft Edges, 3-D Format and Rotation, and Artistic Effects.
• Size & Properties (dimensional icon): Size, Position, and Text Box allow you to control the physical size and placement of the picture or text boxes.
• Picture (mountain icon): Picture Corrections, Colors, and Transparency give you control over how the image looks. Under Crop, you can change the size of the box containing the picture, instead of the entire picture itself as in Size & Properties above.

The menu at the top is more expansive, containing menu presets for Corrections, Color, Effects, Animation, and a lot more. This section is where you can crop more precisely than just choosing the dimensions from the Picture pane on the right.

Cropping Images in PowerPoint

The simple way to crop an image is to use the Picture pane under the Format Picture menu on the right side of the window. Use the Picture Position controls to move the picture inside its box, or use the Crop position controls to manipulate the box’s dimensions.

To exert more advanced control, or use special shapes, select the picture you want to crop, then click the Picture Format in the top menu to activate it.

Hit the Crop button, then use the controls on the picture’s box to size by eye. Or, click the arrow to show more options, including changing the shape of the box (for more creative looks) and using preset aspect ratios for a more uniform presentation of images.

The next time you design a PowerPoint presentation, remember that simplicity is key and less is more. By adopting these simple slide design tips, you’ll deliver a clear, powerful visual message to your audience.

If you want to go with a PowerPoint alternative instead, you can use Shutterstock Create to easily craft convincing, engaging, and informative presentations.

With many presentation template designs, you’ll be sure to find something that is a perfect fit for your next corporate presentation. You can download your designs as a .pdf file and import them into both PowerPoint and Google Slides presentation decks.

Take Your PowerPoint Presentation to the Next Level with Shutterstock Flex

Need authentic, eye-catching photography to form the foundation of your PowerPoint presentation? We’ve got you covered.

With Shutterstock Flex, you’ll have all-in-one access to our massive library, plus the FLEXibility you need to select the perfect mix of assets every time.

License this cover image via F8 studio and Ryan DeBerardinis .

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How can you make a good presentation even more effective?

This page draws on published advice from expert presenters around the world, which will help to take your presentations from merely ‘good’ to ‘great’.

By bringing together advice from a wide range of people, the aim is to cover a whole range of areas.

Whether you are an experienced presenter, or just starting out, there should be ideas here to help you to improve.

1. Show your Passion and Connect with your Audience

It’s hard to be relaxed and be yourself when you’re nervous.

But time and again, the great presenters say that the most important thing is to connect with your audience, and the best way to do that is to let your passion for the subject shine through.

Be honest with the audience about what is important to you and why it matters.

Be enthusiastic and honest, and the audience will respond.

2. Focus on your Audience’s Needs

Your presentation needs to be built around what your audience is going to get out of the presentation.

As you prepare the presentation, you always need to bear in mind what the audience needs and wants to know, not what you can tell them.

While you’re giving the presentation, you also need to remain focused on your audience’s response, and react to that.

You need to make it easy for your audience to understand and respond.

3. Keep it Simple: Concentrate on your Core Message

When planning your presentation, you should always keep in mind the question:

What is the key message (or three key points) for my audience to take away?

You should be able to communicate that key message very briefly.

Some experts recommend a 30-second ‘elevator summary’, others that you can write it on the back of a business card, or say it in no more than 15 words.

Whichever rule you choose, the important thing is to keep your core message focused and brief.

And if what you are planning to say doesn’t contribute to that core message, don’t say it.

4. Smile and Make Eye Contact with your Audience

This sounds very easy, but a surprisingly large number of presenters fail to do it.

If you smile and make eye contact, you are building rapport , which helps the audience to connect with you and your subject. It also helps you to feel less nervous, because you are talking to individuals, not to a great mass of unknown people.

To help you with this, make sure that you don’t turn down all the lights so that only the slide screen is visible. Your audience needs to see you as well as your slides.

5. Start Strongly

The beginning of your presentation is crucial. You need to grab your audience’s attention and hold it.

They will give you a few minutes’ grace in which to entertain them, before they start to switch off if you’re dull. So don’t waste that on explaining who you are. Start by entertaining them.

Try a story (see tip 7 below), or an attention-grabbing (but useful) image on a slide.

6. Remember the 10-20-30 Rule for Slideshows

This is a tip from Guy Kawasaki of Apple. He suggests that slideshows should:

• Contain no more than 10 slides;
• Last no more than 20 minutes; and
• Use a font size of no less than 30 point.

This last is particularly important as it stops you trying to put too much information on any one slide. This whole approach avoids the dreaded ‘Death by PowerPoint’.

As a general rule, slides should be the sideshow to you, the presenter. A good set of slides should be no use without the presenter, and they should definitely contain less, rather than more, information, expressed simply.

If you need to provide more information, create a bespoke handout and give it out after your presentation.

7. Tell Stories

Human beings are programmed to respond to stories.

Stories help us to pay attention, and also to remember things. If you can use stories in your presentation, your audience is more likely to engage and to remember your points afterwards. It is a good idea to start with a story, but there is a wider point too: you need your presentation to act like a story.

Think about what story you are trying to tell your audience, and create your presentation to tell it.

Finding The Story Behind Your Presentation

To effectively tell a story, focus on using at least one of the two most basic storytelling mechanics in your presentation:

Focusing On Characters – People have stories; things, data, and objects do not. So ask yourself “who” is directly involved in your topic that you can use as the focal point of your story.

For example, instead of talking about cars (your company’s products), you could focus on specific characters like:

• The drivers the car is intended for – people looking for speed and adventure
• The engineers who went out of their way to design the most cost-effective car imaginable

A Changing Dynamic – A story needs something to change along the way. So ask yourself “What is not as it should be?” and answer with what you are going to do about it (or what you did about it).

For example…

• Did hazardous road conditions inspire you to build a rugged, all-terrain jeep that any family could afford?
• Did a complicated and confusing food labelling system lead you to establish a colour-coded nutritional index so that anybody could easily understand it?

To see 15 more actionable storytelling tips, see Nuts & Bolts Speed Training’s post on Storytelling Tips .

8. Use your Voice Effectively

The spoken word is actually a pretty inefficient means of communication, because it uses only one of your audience’s five senses. That’s why presenters tend to use visual aids, too. But you can help to make the spoken word better by using your voice effectively.

Varying the speed at which you talk, and emphasising changes in pitch and tone all help to make your voice more interesting and hold your audience’s attention.

For more about this, see our page on Effective Speaking .

9. Use your Body Too

It has been estimated that more than three quarters of communication is non-verbal.

That means that as well as your tone of voice, your body language is crucial to getting your message across. Make sure that you are giving the right messages: body language to avoid includes crossed arms, hands held behind your back or in your pockets, and pacing the stage.

Make your gestures open and confident, and move naturally around the stage, and among the audience too, if possible.

10. Relax, Breathe and Enjoy

If you find presenting difficult, it can be hard to be calm and relaxed about doing it.

One option is to start by concentrating on your breathing. Slow it down, and make sure that you’re breathing fully. Make sure that you continue to pause for breath occasionally during your presentation too.

For more ideas, see our page on Coping with Presentation Nerves .

If you can bring yourself to relax, you will almost certainly present better. If you can actually start to enjoy yourself, your audience will respond to that, and engage better. Your presentations will improve exponentially, and so will your confidence. It’s well worth a try.

Improve your Presentation Skills

Follow our guide to boost your presentation skills learning about preparation, delivery, questions and all other aspects of giving effective presentations.

Start with: What is a Presentation?

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How to Make a “Good” Presentation “Great”

• Guy Kawasaki

Remember: Less is more.

A strong presentation is so much more than information pasted onto a series of slides with fancy backgrounds. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others. Here are some unique elements that make a presentation stand out.

• Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
• Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
• Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
• Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.

As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.

• Guy Kawasaki is the chief evangelist at Canva and was the former chief evangelist at Apple. Guy is the author of 16 books including Think Remarkable : 9 Paths to Transform Your Life and Make a Difference.

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11 Simple Tips to Make Your PowerPoint Presentations More Effective

Written by Jamie Cartwright @cart_writing

After all, the skills needed to create good PowerPoint presentations —strong design, appropriate branding, concise content, well-placed visuals, and proofread copy—are the same skills that make or break a digital marketing campaign. I like to treat Microsoft PowerPoint as a test of basic marketing skills. To create a passing presentation, I need to demonstrate design skills, technical literacy, and a sense of personal style.

If the presentation has a problem (like an unintended font, a broken link, or unreadable text) then I’ve probably failed the test. Even if my spoken presentation is well rehearsed, a bad visual experience can ruin it for the audience. Expertise means nothing without a good presentation to back it up. Strong digital marketing requires a similar kind of attention to multiple forms of communication. Often, we think we need expert designers and writers to present our company in a professional light.

The truth is that PowerPoint enables non-experts to become strong presentation marketers, by providing user-friendly tools with little training needed. All you need is to learn how to let PowerPoint help you. Here are eleven key tips to get started.

No matter your topic, successful PowerPoint shows depend on three main factors: your command of PPT’s design tools , your attention to presentation processes , and your devotion to consistent style . If you can do all three effectively, you’ll find that your PowerPoint presentations won’t be the only pieces of your marketing toolkit improving!

Good style is the hardest and most important skillset to master. It’s more than design; it defines your vision for PowerPoint. Here's how to beef up your styling:

1) Keep a Natural Style

Human eyes aren’t used to seeing brilliant, out-of-this-world visual movement. Good presentations aim to comfort the viewer, not amaze. When you choose an overall style, try to envision your PowerPoint slides as one or many real objects. Imagine canvases, tabletops, landscapes, and shadow boxes. Here is an example of a stylized, blank PowerPoint Slide canvas:

Then, imagine how you would arrange real text within these various media. You don’t need to constrain yourself to two-dimensional space (i.e. surfaces), but just remember, that real people don’t live in outer space… So, don’t take us there unless you need to.

2) Don’t Let PowerPoint Decide How You Use PowerPoint

Microsoft aimed to provide PowerPoint users with a lot of tools. This does not mean you should use them all. For example, professionals should never use PPT’s action sounds (please consider your audience, above personal preference). You should also make sure that preset PPT themes complement your needs before you adopt them. Consider it a mistake if your audience recognizes a PowerPoint theme as a preset. Be creative; don’t be a poser. Here are three key things to look out for:

• PowerPoint makes bulleting automatic, but ask yourself: Are bullets actually appropriate for what you need to do? Sometimes, but not always.
• Recent PPT defaults include a small shadow on all shapes. Remove if not actually needed. Also, don’t leave shapes in their default blue.
• Try to get away from using Microsoft Office’s default fonts, Calibri and Cambria. Using these two typefaces can make the presentation seem underwhelming.

Presentation Process Tips

If you keep good style, then you don’t have to be an expert PPT designer. But you must know how to handle solid presentation process preparation.

3) Embed Your Font Files

One constant problem presenters have with PowerPoint is that fonts seem to change when presenters move from one computer to another. In reality, the fonts are not changing—the presentation computer just doesn’t have the same font files installed. If you’re using a PC and presenting on a PC, then there is a smooth work around for this issue. (When you involve Mac systems, the solution is a bit rougher. See Trick #4.) Here’s the trick. When you save your PowerPoint file (only on a PC), you should click Save Options in the "Save As…" dialog window. Then, select the Embed TrueType fonts check box and press OK. Now, your presentation will keep the font file and your fonts will not change when you move computers (unless you give your presentation on a Mac).

4) Save Your Slides as JPEGs

In PowerPoint for Mac 2011, there is no option to embed fonts within the presentation. Which means that unless you use ubiquitous typefaces like Arial or Tahoma, your PPT is likely going to encounter font changing on different computers.

The most certain way of avoiding this is by saving your final presentation as JPEGs, then inserting these JPEGs onto your slides. If you do not utilize actions in your presentation, then this option works especially well. If you do want action settings, you can also choose save partial portions of your PPT slides as JPEGs and overlay other elements on top.

On a Mac, users can easily drag and drop the JPEGs into PPT with fast load time. The compromising factor here is that if your PPT includes a lot of JPEGs, then the file size will increase, so make sure you can manage!

5) Embed Multimedia

PowerPoint allows you to either link to video/audio files externally or to embed the media directly in your presentation. You should embed these files if you can, but if you use a Mac, you cannot actually embed the video (see note below). For PCs, two great reasons for embedding are:

• Embedding allows you to play media directly in your presentation. It will look much more professional than switching between windows.
• Embedding also means that the file stays within the PowerPoint presentation, so it should play normally without extra work (except on a Mac).

Note : Mac OS users of PowerPoint should be extra careful about using multimedia files.

If you use PowerPoint for Mac, then you always will need to bring the video and/or audio file with you in the same folder as the PowerPoint presentation. It’s best to only insert video or audio files once the presentation and the containing folder have been saved on a portable drive in their permanent folder. Also, if the presentation will be played on a Windows computer, then Mac users need to make sure their multimedia files are in WMV format. This tip gets a bit complicated, so if you want to use PowerPoint effectively, consider using the same operating system, no matter what.

6) Bring Your Own Hardware

Between operating systems, PowerPoint is still a bit jumpy. Even between differing PPT versions, things can change. One way to fix these problems is to make sure that you have the right hardware you need to always use your own portable computer.

7) Use Presenter View

In most presentation situations, there will be both a presenter’s screen and the main projected display for your presentation. PowerPoint has a great tool called Presenter View, which can be found in the Slide Show tab of PowerPoint 2010 (or 2011 for Mac). Included in the Presenter View is an area for notes, a timer/clock, and a presentation display.

For many presenters, this tool can help unify their spoken presentation and their visual aid. You never want to make the PowerPoint seem like a stack of notes that you use a crutch. Use the Presenter View option to help create a more natural presentation:

At the start of the presentation, you should also hit CTRL + H to make the cursor disappear. Hitting the "A" key will bring it back if you need it!

Design Tips

8) utilize the format menus.

Format menus allow you to do fine adjustments that otherwise seem impossible. To do this, right click on an object and select the "Format" option. By doing this, you can fine-tune shadows, adjust shape measurements, create reflections, and much more. Here's the menu that will pop up:

Although the main options can be found on PowerPoint’s format toolbars, look for complete control in the format window menu. Examples include:

• Adjusting text inside a shape.
• Creating a natural perspective shadow behind an object.
• Recoloring photos manually and with automatic options.
• Putting an object in a very precise location when PowerPoint auto-positions an object to align with another object or margin.

9) Use and Change PowerPoint’s Shapes

Many users don’t realize how flexible PowerPoint’s shape tools have become. In combination with the expanded format options released by Microsoft in 2010, the potential for good design with shapes is readily available. Unlike professional design programs like Adobe Creative Suite or Quark, PowerPoint provides the user with a bunch of great shape options, beyond the traditional rectangle, oval, and rounded rectangle patterns.

Today’s shapes include a highly functional Smart Shapes function, which enables you to create diagrams and flow charts in no time. These tools are especially valuable when you consider that PowerPoint is a visual medium. Paragraphing and bullet lists are boring—utilize shapes to help express you message more clearly.

10) Create Custom Shapes

When you create a shape, right-click and press Edit Points. By editing points, you can create custom shapes that fit your specific need. For instance, you can reshape arrows to fit the dimensions you like.

Another option is to combine two shapes together. When selecting two shapes, right-click and go to the Grouping sub-menu to see a variety of options. Combine will create a custom shape that has overlapping portions of the two previous shapes cut out.

Union makes one completely merged shape. Intersect will build a shape of only the overlapping sections of the two previous shapes. Subtract will cut out the overlapping portion of one shape from the other. By using these tools rather than trying to edit points precisely, you can create accurately measured custom shapes.

11) Present Webpages Within PowerPoint

Tradition says that if you want to show a website in a PowerPoint, you should just create link to the page and prompt a browser to open. For PC users, there’s a better option.

Third party software that integrates fully into PowerPoint’s developer tab can used to embed a website directly into your PowerPoint using a normal HTML iframe. One of the best tools is LiveWeb, a third-party software developed independently.

By using LiveWeb, you don’t have to interrupt your PowerPoint, and your presentation will remain fluid and natural. Whether you embed a whole webpage or just a YouTube video, this can be a high-quality third party improvement.

Unfortunately, Mac users don’t have a similar option, so a good second choice is to take screen shots of the website, link in through a browser, or embed media, such as a YouTube video by downloading it to your computer.

With style, design, and presentation processes under your belt, you can do a lot more with PowerPoint than just presentations for your clients. PowerPoint and similar slide applications are flexible tools that should not be forgotten.

For small design jobs not worthy of a graphic designer’s time (e.g. calls-to-action, small web graphics), consider having a free staffer use PowerPoint to do the job. Or if you’re in need of more social media content, try uploading a few good presentations to SlideShare as free resources. With the eleven tips I offer here and a little practice, PowerPoint can be a powerful tool you won’t want to stop using.

Jamie Cartwright is the Inbound Marketing Intern at Weidert Group . A senior at Lawrence University, Jamie studies human communication, anthropology, and social marketing.

Originally published Dec 10, 2013 10:00:00 AM, updated November 07 2023

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33-year-old who brought in $2 million making PowerPoints shares her best tips: 'Reduce the content'

PowerPoint presentations are a powerful tool for your work life. Whether you're giving a presentation to your team or a talk to the student body of your university, they help add visuals to illustrate your point and further engage your audience. In fact, their use is so popular "presentation design" is one of the most in-demand freelancer skills for 2023, according to work marketplace Upwork.

But while there's plenty of advice and even online courses about how to write a good report, PowerPoints can be a bit more abstract — and even require artistic flare.

Courtney Allen has been designing PowerPoints professionally since 2013. In fact, when she got her BFA in graphic design from Boise State University, her senior portfolio "was all PowerPoint," she says. She knew there was a future in designing them; now she's made more than 1,000 and brought in $2 million creating them on Upwork.

When it comes to tips on creating a compelling PowerPoints, Allen has three.

'Reduce the content'

Allen's first tip for anyone diving in is to cut down your words per slide.

"The PowerPoint should just be a visual guide to what you're saying," she says. "If you put too much text on the slides, one, it's not readable and, two, it's just distracting from actually listening to you and the message."

"Reduce the content," she says.

Focus on 'being an effective storyteller'

Allen works on various types of presentations, among them pitch decks. "Investors only look at a pitch deck for about two to three minutes," she says. Regardless of how long you'll have to win people over, "it's really all about being an effective storyteller," she says.

For her, this means knowing the audience and not adding any "superfluous design or images that don't relate to the story and don't resonate with who you're speaking to," she says. If you're designing a presentation for doctors in their 50s, she says as an example, pick images and design elements that speak to that group — people in that age group, activities relevant to them, etc.

It's less about "your personal design preferences and more designing to who you're talking to."

'Develop your presentation based on your delivery'

Finally, consider how you'll be delivering your presentation and build it accordingly.

For people building PowerPoints to present to an audience, Allen recommends using a dark background with light text. "It's easier for people who are farther back in the audience to be able to see the text," she says. "The contrast is a lot better." Make sure to use fonts big enough for them to see as well and to keep the text high on the page.

If you're emailing your presentation as a PDF, she says, "you're able to sneak in a little more text" because people are expected to read those, she says. PDFs don't support animation, so you'll want to avoid that, and make sure you're using fonts that everyone's tech supports.

Finally, for presentations over video calls, you'll have more freedom, she says. You can use animation, just remember not to make slides too complex because sometimes there's a lag or stuttering over calls and a simple message will be easier for people to see and comprehend. She suggests doing a test call to make sure everything runs smoothly.

Ultimately, "develop your presentation based on your delivery," she says.

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PowerPoint Tips  - Simple Rules for Better PowerPoint Presentations

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PowerPoint Tips: Simple Rules for Better PowerPoint Presentations

Lesson 17: simple rules for better powerpoint presentations.

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Simple rules for better PowerPoint presentations

Have you ever given a PowerPoint presentation and noticed that something about it just seemed a little … off? If you’re unfamiliar with basic PowerPoint design principles, it can be difficult to create a slide show that presents your information in the best light.

Poorly designed presentations can leave an audience feeling confused, bored, and even irritated. Review these tips to make your next presentation more engaging.

Don't read your presentation straight from the slides

If your audience can both read and hear, it’s a waste of time for you to simply read your slides aloud. Your audience will zone out and stop listening to what you’re saying, which means they won’t hear any extra information you include.

Instead of typing out your entire presentation, include only main ideas, keywords, and talking points in your slide show text. Engage your audience by sharing the details out loud.

Follow the 5/5/5 rule

To keep your audience from feeling overwhelmed, you should keep the text on each slide short and to the point. Some experts suggest using the 5/5/5 rule : no more than five words per line of text, five lines of text per slide, or five text-heavy slides in a row.

Don't forget your audience

Who will be watching your presentation? The same goofy effects and funny clip art that would entertain a classroom full of middle-school students might make you look unprofessional in front of business colleagues and clients.

Humor can lighten up a presentation, but if you use it inappropriately your audience might think you don’t know what you’re doing. Know your audience, and tailor your presentation to their tastes and expectations.

Choose readable colors and fonts

Your text should be easy to read and pleasant to look at. Large, simple fonts and theme colors are always your best bet. The best fonts and colors can vary depending on your presentation setting. Presenting in a large room? Make your text larger than usual so people in the back can read it. Presenting with the lights on? Dark text on a light background is your best bet for visibility.

Don't overload your presentation with animations

As anyone who’s sat through a presentation while every letter of every paragraph zoomed across the screen can tell you, being inundated with complicated animations and exciting slide transitions can become irritating.

Before including effects like this in your presentation, ask yourself: Would this moment in the presentation be equally strong without an added effect? Does it unnecessarily delay information? If the answer to either question is yes—or even maybe—leave out the effect.

Use animations sparingly to enhance your presentation

Don’t take the last tip to mean you should avoid animations and other effects entirely. When used sparingly, subtle effects and animations can add to your presentation. For example, having bullet points appear as you address them rather than before can help keep your audience’s attention.

Keep these tips in mind the next time you create a presentation—your audience will thank you. For more detailed information on creating a PowerPoint presentation, visit our Office tutorials .

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12 PowerPoint Tips to Make Your Slides More Effective

The design of your PowerPoint presentation is often underestimated. Everyone knows the saying, “a picture is worth a thousand words,” but in PowerPoint land, it seems to be quite the contrary.

 “A thousand words are worth a single picture” would seem to be a more fitting slogan. Slides are often filled to the brim with text, which the presenter literally reads out loud. And that’s why PowerPoint has a reputation for being dusty and static. A missed opportunity!

A well-designed PowerPoint presentation can help deliver your message to the audience. We talked to PowerPoint expert Ferry Pereboom, who shared 1 2 PowerPoint tips and tricks to help you steer your presentation in the right direction. 

You can go through the following list to improve your entire presentation quickly with these tips. It’s a good idea to use it as a checklist to ensure that your slides are alright in three major aspects: text, design, and navigability. 

Now, let’s cover recommendations for each of these aspects in more detail.

Texts on slides support your oral presentation and aim to emphasize the key points. It’s common knowledge that using too much text on slides is a sure sign of a bad PowerPoint presentation.

 However, many speakers still try to cram a truckload of information into their slideshows. That makes it especially important to do a good job on the text aspect in the first place. 

1. Keep it short and to the point

As mentioned, one of the most important things to remember is that PowerPoint is a tool made to support your story. So, it’s wise to avoid putting the entire text on the screen, because your audience will prefer listening to, and not reading the things you plan to say. 

Instead, try to reduce the text, shorten your bullet points, and keep them short and sweet.  You can use the 5×5 rule as a reference: have up to 5 text lines on each slide, each of them with no more than 5 words per line.

Keeping your texts concise will help engage your audience and make them focus on you instead of the slides on the screen.

Pro tip : Optimize the use of white space – that’s what we call empty space, that’s devoid of any color, text, and other elements. Keeping it empty helps to direct the viewer’s gaze. 

In the realm of texts, you can bring a breath of fresh air to your slides by adding extra margins, splitting up long paragraphs, and generally trying to place objects in no more than half of the slide.  

2. Choose the appropriate font

Try to pick a classic font instead of a creative one. Choosing the wrong font can easily make your text unreadable to your audience. And besides, if the computer you are presenting on doesn’t have the font you used installed, PowerPoint will replace it with another one at random. 

Sans serif fonts like Verdana, Calibri, and Helvetica are all safe choices. These fonts are quite popular and available on all computers.

3. Enhance readability with the proper font size 

Generally, for more effective PowerPoint presentations, it’s always a good idea to make important lines of text and facts look bigger, bolder, and brighter than the others. Fonts can help with this as well. But picking the right font size can be difficult. 

On the one hand, your audience needs to be able to read the slide. And on the other hand, you don’t want your text to dominate the space, as you’d probably like to add some visuals to your slide as well. 

Still, there are quite precise font sizes that you can refer to in order to make good PowerPoint presentations. 

For headers, the minimum is around 20pt, while for the body you can have a minimum of 18pt. With these sizes, you can be assured your text will be legible in every situation. Learners will feel comfortable viewing your presentation on laptops, computers, tablets, TVs, and large screens.

Pro tip : You can manage the hierarchy of headings and subheadings on your slides with the Slide Master feature. Here you can also apply color schemes and a logo to any number of slides and achieve a consistent, unified look. 

Design 

Simple, yet brilliant design can enhance your message and facilitate communication. So, when you design your slides, try to find balance and remember that less is more. 

It’s always better to use 3 or a maximum of 4 colors that you know will combine well, instead of an entire palette, and align objects to establish symmetry. 

Below are a few more simple PowerPoint design tips that will help you create a good presentation.

4. Increase contrast

Besides the look and size of your font, it is important to take contrast into account to facilitate reading. It’s natural to use dark text on a light background, and vice versa. But if you’re using text on a photo, things can get a little more tricky. 

 It’s a good idea to either place a border or cast a shadow around the text to ensure that it’s readable. Or you can place text in one of the PowerPoint shapes. 

5. Use coloring wisely

Colors are often used to give the slide some ‘flair’ and manage attention. When picking colors, it’s important to keep your audience in mind and define the purpose of the actual presentation. 

For instance, it’s good to use vibrant colors in a presentation for a primary school. However, if you prepare your presentation for business professionals to deliver it in a formal setting, you’ll need to define your colors according to your target audience.

6. Select relevant, adequate visuals

When people are talking about a car, we often see that the first picture is taken from Google images, or even worse, that clip art is being used. 

This results in inconsistency because some images tend to be illustrations and drawings, making your presentation look unprofessional or simply ruining the viewer’s impression of it. 

To make your PowerPoint presentations effective, don’t use low-quality visual aid. Make sure you select good quality images that support your message.

7. Use mock-ups instead of screenshots and diagrams 

Diagrams, schemes, and screenshots usually don’t help your presentation. Although this information is usually quite important to your story, it can be excessive. 

 To turn the slides into a good PowerPoint presentation, it’s a good idea to combine the diagram, scheme, or screenshot with an image, such as an image of an iPad, laptop, digital projector, or computer.  

In the example below, you can see that the slide looks much tidier when an image is added.

8. Present data visually as much as possible

Whenever your presentation contains a lot of data, it might be easier to communicate this data by using visual formats instead of just using text. 

Graphs might give you the results you’re looking for. PowerPoint offers a wide variety of ‘doughnut’ charts, which are ideal for making comparisons.

For example, pick the doughnut graph to show your percentages in the middle of the graph. That way, your audience immediately understands your message.

9. Simplify your tables as much as possible

Tables are usually crammed with information and numbers. This causes a slide to look crowded and chaotic. In this case, it is important to make the tables as simple as possible.

 Delete unnecessary outlines, colors, and borders. Again, “keep it simple” and “less is more” are key phrases to keep in mind when designing tables.

Navigability

Navigability applies more to the way you deliver slides to the audience and manipulate the playback. However, you need to plan this in advance as well, and pay attention to transitions, notes, animation, and other aspects that will result in an effective slideshow and save you time. 

Here are a few essential PowerPoint tips for easy navigation in your presentation slides. 

10. Minimize the variety of transitions in your PowerPoint presentation 

After creating a PowerPoint slide show, people usually conclude that the presentation comes across as boring or static. So, they start to use transitions. Different transitions are then used to ‘breathe life’ into the presentation. 

However, this is not the way to go. PowerPoint offers the most diverse transitions, which are usually experienced as distracting and unsophisticated. A simple ‘fade’ effect to segue from slide to slide is sufficient.

11. Rely on Presenter View in PowerPoint

Presenter View can help you greatly when delivering your presentation to viewers. With this functionality, you don’t have to keep everything in your head or question your own presentation skills. 

When presenting to the audience with Presenter View activated, you’ll be able to see what’s on the next slide, keep track of the time, use a laser pointer and/or pen, and be able to see your speaker notes. 

You can also paste your script or lecture notes here and avoid making your slides text heavy.

12.  Provide an outline of the presentation

Giving an outline at the beginning of your presentation will help you start off on the right foot, especially if it’s long or you deliver it with other speakers.  It’s good form to include at least these three types of slides:

• Welcome slide .  Presenters typically place the title and description of the presentation and their credentials here. 
• Menu slide . You can place the contents of your presentation here to jump to the needed part quickly when needed (e.g., to refer to a particular idea during a Q&A session).
• Summary slide . This will summarize the ideas you’ve presented and will be of great help when you’re wrapping up your presentation.

Here are a few more effective tips to structure your presentation – check them out.

Unlock Learner Engagement with iSpring 

Over the years, PowerPoint presentations have made their way out of classrooms and conference rooms to different audiences and evolved into truly informational products that people download, study, and share. That’s why searching for the best PowerPoint presentation tips is as relevant as ever. 

If you rely heavily on PowerPoint in your work, you can improve your slides greatly with iSpring Suite – an authoring toolkit that works in Microsoft PowerPoint.

iSpring Suite can replace several design tools and PowerPoint add-ins at once. It provides hundreds of design templates, color schemes, and visual elements, allowing you to create compelling presentations and gain and maintain an audience’s attention. The software comes with Content Library, which offers access to over 89,000 slide templates, backgrounds, and characters.

In addition to the pre-designed characters, iSpring Suite also allows you to create your own unique ones. You can change their hairstyles, pick accessories, and choose clothing that matches your brand or storyline and resonates with your learners.

Since you already know how to use PowerPoint, it won’t take much time at all to master iSpring Suite and create an engaging presentation or a full-fledged online course. You can populate it with quizzes, interactions, web objects, quality audio narrations, and videos in a breeze.

Also read:   How to Convert PowerPoint to MP4 Video on Windows & macOS

With iSpring Suite, you can convert your slides into HTML5 format, so your audience can view them online, right in their browsers, with no downloading necessary.   You can also share your presentation as a YouTube video in a click. 

Try iSpring Suite and create a stellar presentation now!

FAQ on How to Make an Effective PPT Presentation 

People often look for some ready-made formulas of a great PowerPoint presentation on the Internet. We’ve found several of them for your quick reference. Feel free to use these rules along with our tried-and-true PowerPoint tips. 

What is the 5–5–5 rule in PowerPoint presentations? 

The 5-5-5 rule stands for having a maximum of 5 text lines on a slide with no more than 5 words in each, and up to only 5 slides in a row that use that format.  Apparently, this encourages creators to reflect on the way they’re making slides, be concise, and do so knowingly. 

What is the 5–second rule in PowerPoint?

The five-second rule prescribes that it should take no more than 5 seconds to grasp the idea of a slide.  You can ensure that this happens by using brief and clear text lines, and convincing design. 

What is the 10-20-30 rule in a presentation? 

The 10-20-30 rule is a fun rule that Guy Kawasaki, a Silicon Valley venture capitalist, introduced after watching hundreds of exhausting presentations and pitches.  The rule says that a presentation should be strictly 10 slides and 20 minutes long, with a 30-point font size. Learn more about this rule and how it was devised on Kawasaki’s website . 

Which PowerPoint tips and tricks do you know? Which one is your favorite?  Feel free to share with us below!

About the author

Ferry Pereboom is co-founder of PPT Solutions, a design agency in the Netherlands.

The company specializes in developing inspiring PowerPoint presentations. PPT Solutions has approximately 1,500 clients, and 28 PowerPoint specialists, and delivers work to clients in about twelve countries around the globe. Ferry is mainly responsible for helping both new and existing clients overcome their presentation challenges.

Please check the website www.pptsolutions.nl  for more information on professional PowerPoint tips.

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10 Tips for More Effective PowerPoint Presentations

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Look at the presentation screen, look at the slow-ticking clock on the wall, look at the presentation screen, look at the beckoning cell phone — resist the temptation to put it on mute and play Angry Birds until the agony of this creeping corporate gathering ends.

We've all been there: the never-ending staff meeting. What started out as a potentially interesting presentation about a new startup or upcoming company initiative has turned into "death by PowerPoint." When the presenter finally stops rattling along and the lights turn back on, all you can remember is that you almost fell asleep — and you sheepishly wonder if anyone noticed.

Without further ado, here are 10 helpful tips for making the most out of a PowerPoint presentation so your audience doesn't sleepwalk out of your next meeting.

• Train Before Trying
• Presentation First, PowerPoint Second
• Know Your Audience
• Tell a Story
• Show It, Don't Write It
• Embrace Color — Carefully
• Follow the Rule of 10
• Keep It Short
• Keep It Legible
• Skip It Altogether

10: Train Before Trying

Like most responsibilities required to successfully navigate an office environment, making an effective PowerPoint presentation is an acquired skill. It's also one that's commonly overlooked during training, whether that learning effort is completed independently or in the work setting. It's important to make sure you fully grasp the dos and don'ts necessary to deliver a good PowerPoint presentation before you step in front of a room filled with a hushed and expectant audience; otherwise, whatever important information you have to relay will likely be totally lost on your listeners.

And what's more, in most professional settings, no one is likely to approach the presenter after an awful PowerPoint presentation to let him or her know just how terrible it was and give pointers. A listless round of applause followed by stifled yawns and runs for the coffee machine could be the only clues our poor meeting chair receives that something could be amiss in his or her staging style.

So what's the first pitfall to avoid on the way to a great PowerPoint speech? Find out on the next page.

9: Presentation First, PowerPoint Second

The biggest mistake people often make when creating a PowerPoint presentation is that they make the slides the focus. Many of you are probably still haunted by high school teachers and college professors who ponderously read almost exactly what was being shown on the screen — whether by an old school projector or on a newer digital medium — without any elaboration or additional scholarly flourishes. How dull and repetitive.

Attention should be on the presenter and on the compelling story that he or she has to tell. PowerPoint is effective at providing supplementary information, like simple, colorful graphs or other relevant imagery, but should never be the main source of information. The worst thing a presenter can do is to turn around and read from the PowerPoint. If all of the information is already on the screen, then there's no need for the person speaking to ramble on about it [source: Price ].

With this fundamental factor in mind, let's start delving into the development of a successful PowerPoint presentation.

When delivering a PowerPoint presentation, it's important to stay on the move. Don't block the screen too much, even while you pass from one side of the projection to the other. Engage the audience by moving toward and away from them, drawing them in to you, the presenter, and to your work, the PowerPoint slides.

8: Know Your Audience

As you begin preparing a PowerPoint presentation, consider whom you'll be addressing. A classroom crammed with novice students? A somber boardroom composed of barely attentive commissioners ? A meeting room packed with veteran colleagues? A potential new boss you're trying to impress?

You'll want to tailor your message and your presentation format based on a number of factors, like the current knowledge level your audience possesses on the topic and how much it engages them. If they grasp quite a bit and (better) are already excited to hear what you have to say, then you can delve into more detail. On the flip side, if they know nothing about the topic you're about to present or (worse) hold doubts they'll be persuaded by your talk, you'll want to make sure your PowerPoint is especially straightforward and simple. In the latter case especially, really focus on letting your words do the explaining, in particular when it comes to persuading them on any complex ideas you need to convey.

7: Tell a Story

The goal of any presentation is to sell the audience on an idea. It could be a pitch for investing in a new company, a plan for reorganizing a business or a proposal for a scientific research project. For the audience to understand the presentation intellectually as well as emotionally, it needs to be told as a cohesive narrative — a story. The audience needs to know three things:

• Where we are now
• Where we want to end up
• How we're going to get there

Slides should communicate those three simple ideas backed by simple text statements, strong images and graphs. But in most cases, try not to get too heavy on the text aspect — let the story you're telling play off the slides, and keep in mind, as we'll learn on the next page, seeing is believing.

If you're bored or uninspired by what you're saying, you'd better believe your audience is, too. A welcoming, encouraging and upbeat attitude can help win over even the most stalwart skeptics, and an overall enthusiastic delivery can go a long way toward engaging your audience.

6: Show It, Don't Write It

Human beings are highly visual learners. It's much easier for our brains to remember a strong, unique image than a series of facts and figures. PowerPoint is a great, easy-to-use program for creating dozens of different types of graphs and charts. Remember that the simpler and bigger the graph, the better. For example, if you want to drive home the point that Windows PCs control a large majority of the home computer market, show a pie chart with a huge chunk of the pie filled in with red and the word "PC." No matter how many stats you quote, this image will get the message home faster and will stick with the audience longer.

In fact, the purely visual portion of your PowerPoint presentation will be chiefly responsible for about 55 percent of the impact you have on your audience, compared with 38 percent in regards to the things you say, and 7 percent of the text you quote on each slide [source: Price ].

5: Embrace Color — Carefully

Color psychology is an interesting field, and one that you can draw on to make a successful PowerPoint presentation. You want to use meaningful and memorable colors, but you don't want to get too busy or flashy. PowerPoint is an extremely versatile program, but that doesn't mean you need to exploit every gimmick and design trick available.

Rather, look for ways color combinations can assist you in delivering both the contextual detail and the emotional impact in each slide you craft, so they support your message succinctly, clearly and intuitively. A vivid contrast or a soothing balance might be called for to help make your points. By using complementary colors (those opposite on the color wheel) and analogous colors (those adjacent on the color wheel) you can affect how your audience perceives your message. Also, let colors work for you. Green is commonly associated with both action (such as at a stoplight) and wealth (the old greenback) so you might want to employ it strategically if you're hoping to convey these sentiments.

On the next page, we'll take a closer look at one Internet guru's seminal style when it comes to this Microsoft application.

Some colors may look different when thrown up on a projector screen. It's a smart idea to do a test run to make sure your carefully crafted slideshow doesn't look weird on the available machinery when the moment of truth arrives. You can also ensure your slides have enough contrast to be read clearly at appropriate distances and are agreeable for easy audience consumption — even if some of those audience members are colorblind.

4: Follow the Rule of 10

Guy Kawasaki — former Apple "chief evangelist," venture capitalist and professional speaking guru — has established his famous "Kawasaki Rule of Ten" in which he only uses 10 slides during a PowerPoint presentation, often in a top 10 fashion. Those slides generally consist of nothing more than a single sentence or phrase and a supporting image. All 10 give the audience powerful visual cues that reinforce the message that Kawasaki is communicating. And since audience members know that there are only going to be 10 slides, they know when the presentation is about to end.

Kawasaki suggests a steady narrative stream for these 10 slides. Starting, for example, with the problem on slide No. 1 and the solution on slide No. 2, all the way down to the timeline on No. 9 and the summarizing call to action on slide No. 10 [source: Kawasaki].

So how long does Kawasaki recommend these PowerPoint shindigs usually last? We'll tell you next.

3: Keep It Short

No one ever complained about a PowerPoint presentation being too short. The second an audience gets bored and stops paying attention, the presentation loses its effectiveness. People not only stop processing new information, in fact, but begin to resent the presenter for wasting their time. So Kawasaki, for example, thinks that an ideal PowerPoint presentation should last no longer than 20 minutes.

That leaves time for a question-and-answer portion during a 30- or 60-minute meeting and ensures you make the most of people's time. When planning the narrative that will accompany your presentation, make sure your key points are honed. You may decide to ditch less important points altogether.

Each time a new slide pops up be sure to give audience members a few moments to digest what they're looking at. Once they've been able to scan the screen, it's time to pick up with the story you're telling. By the way, if you have too much text, their reading speed will race ahead of your speaking speed, and the whole purpose of having a speaker will be lost.

2: Keep It Legible

If you must include text in your PowerPoint presentation, go for a large font. Kawasaki says it should be no smaller than 30-point font, with the caveat that if you can determine ahead of time the oldest person in the room, you can knock their age in half and use that as a font benchmark. So, say your oldest audience member is 50, you can use a 25-sized font.

These size suggestions serve a couple of purposes. For starters, you can't fit a whole lot of text on each slide, which helps ax any verbosity you may be inclined to include in written form. This means you, the presenter, are compelled to convey your own narrative while cutting down on distractions.

When it comes to PowerPoint tips, our next and last suggestion is a little off the cuff, but well worth considering.

1: Skip It Altogether

In some cases you might just be better off skipping the PowerPoint powder keg altogether. As we've pointed out, concocting a perfectly crafted and highly effective presentation using PowerPoint as a visual tool is rife with challenges, so you might be better off just avoiding the terrain entirely [source: Kawasaki].

Instead, you can give your presentation and disseminate visual logistics and further details before or after you speak, so your audience can enjoy the benefit of viewing more details in regards to your plan of action, without distracting from you, the presenter.

For lots more information on PowerPoint presentations and related business topics, check out the links that follow.

Lots More Information

Related articles.

• How Conferencing Works
• How Online Presentations Work
• How Press Conferences Work
• How to Host a Web Conference
• How to Plan a Successful Video Web Event
• "Choose the Right Colors for Your PowerPoint Presentation." Microsoft Office. http://office.microsoft.com/en-us/powerpoint-help/choose-the-right-colors-for-your-powerpoint-presentation-HA001012072.aspx
• Feld, Brad. "Great Board Meetings." AlwaysOn. Oct. 12, 2011. http://www.aonetwork.com/AOStory/Great-Board-Meetings
• Galian, Joseph. "Advice on Giving a Good PowerPoint Presentation." University of Minnesota Duluth. April 2006. http://www.d.umn.edu/~jgallian/goodPPtalk.pdf
• Kawasaki, Guy. "The 10/20/30 Rule of PowerPoint." How to Change the World. Dec. 30, 2005. http://blog.guykawasaki.com/2005/12/the_102030_rule.html#axzz1gMP8k200
• Paradi, Dave. "When Should You Use PowerPoint?" Think Outside the Slide. http://www.thinkoutsidetheslide.com/articles/whenusepowerpoint.htm
• "Powerpoint Design: The Good, The Pretty, and the Really, Really Ugly." The University of California. http://www.ucdc.edu/support/students/Powerpoint%20Docs/Powerpoint%20Design.pdf
• Price, Ian. "PowerPoint with no 'Power' and little point." Business Training Direct. http://www.businesstrainingdirect.co.uk/articles_powerpoint.php
• "What is good PowerPoint Design?" Presentation Zen. Sep. 5, 2005. http://presentationzen.blogs.com/presentationzen/2005/09/whats_good_powe.html
• Wuorio, Jeff. "Presenting with PowerPoint: 10 dos and don'ts." Microsoft Business. http://www.microsoft.com/business/en-us/resources/technology/business-software/powerpoint-tips.aspx?fbid=DkJeuTTIKWx

Please copy/paste the following text to properly cite this HowStuffWorks.com article:

10 Expert Tips to Make Your PowerPoint Presentations More Engaging and Effective!

• Sathish Shanmugam
• January 8, 2023
• No Comments

PowerPoint presentations are an essential part of many business meetings, conferences, and even online classes. However, while PowerPoint can be a great tool to get your message across, it can also easily become boring and unengaging if not done right. Luckily, you can use plenty of tips and tricks to make your presentations more effective and engaging. 

Here are ten expert tips to help you create powerful and engaging PowerPoint presentations.

Table of Contents

1. Organize your content for maximum impact

Use 10-20-30 rule, use colors, shapes, and images effectively to draw attention, ensure design consistency, use visuals to support the narrative, benefits of using animation, things to consider when using animation, incorporate audio, video, and interactive elements, balance multimedia content with other elements, use charts and graphs to illustrate data points, understand the audience, utilize a logical structure, incorporate design templates and slideshows, prepare a script to help you stay on track, 8. consider using presentation platforms, 9. encourage audience participation, ask for feedback, review the notes, check the presentation, follow up with the audience.

Organizing content for PowerPoint presentations is important as it helps to keep the presentation focused and engaging. When organizing content, it is important to create an introduction, body, and conclusion that flow logically. Additionally, it is important to use visual cues such as headings and images to help the audience follow the presentation. Finally, it is important to use a consistent color palette, font, and style to help create a cohesive presentation that is visually appealing and easy to understand.

2. Choose an engaging visual design

When it comes to making a PowerPoint presentation engaging, visuals are key. Visual designs can help set the tone of your presentation and get your message across. Here are some tips on choosing an engaging visual design for your PowerPoint presentations .

This rule suggests that you should have no more than ten slides, 20 minutes of content, and 30-point font size. This is important because too many words or slides can be overwhelming and distracting. Instead, focus on the most important points and let visual elements do the work.

Consider using abstract shapes, large-high-quality photos, and vibrant colors to ensure that the visuals you choose are appealing and draw attention. Additionally, make sure that the visuals you choose are relevant to your message. For example, use visuals to show off its features if you’re discussing a product. You can also embed attractive QR codes with logos to provide more information on that product by linking to external resources.

To ensure that you keep your design consistent throughout the presentation, you must use similar colors and font sizes throughout. To make this easier, you can use dynamic presentation software or a template with hundreds of example slides that all follow the same design theme.

Visual design is an incredibly powerful tool for enhancing the narrative of a PowerPoint presentation. With the right elements, visuals can help to make a presentation more interesting and memorable for the audience. Visuals should be used strategically to support the narrative. Using visuals that reflect the presentation’s theme will help create a cohesive story that resonates with the audience.

Check out the video to learn about the core prinicple of visual design:

3. Enhance the presentation with animation

Animation can enhance a PowerPoint presentation by making it more visually engaging and helping control information flow.

•   Animation can add energy to static images and text and can also be used to add surprise elements that help make the content more memorable.
• Animations can help to draw your audience’s attention, making it easier for them to stay focused and remember the key points of your presentation. 
• It is important to use animations sparingly, as too many animations can detract from the main message of your presentation. So, make sure to use animation to control the presentation’s pace and keep the audience engaged.
• When adding animations, wait until you have added all the information and objects to the slides.
• Ensure that animations are visible and clear in a PowerPoint presentation to help the audience follow the content.
• Animations should also be used to keep the audience on track and help them to jump back into the topic at any time.

How to make animated powerpoint slide?

4. Include multimedia components

Including multimedia components in PowerPoint presentations is an effective way to make them more engaging. Multimedia combines different types of media, such as audio, video, animation, and images, which can help capture and maintain your audience’s attention.

Including multimedia components in Powerpoint presentations is quite easy. For example, you can crop images to fit shapes, play music in the background, embed YouTube videos , insert screenshots or screen clippings, remove background from pictures, combine shapes to create a custom shape, add sound effects to animations, etc.

Multimedia content can be a great way to bring your presentation to life, but it should not be the only element you use. While multimedia content can be eye-catching, too much of it can distract from the message you are trying to convey.

 Instead, try to use a mix of multimedia content, text, images, and diagrams that will help ensure that your presentation is visually appealing and informative. For example, if you have a video clip, don’t just rely on it to convey the message, but rather provide some additional information in the form of a text block or image that summarises the key points of the clip. This will provide context and help support the message you are trying to get across.

 Additionally, consider using multimedia content and other elements such as text, images, and diagrams to create a more interactive presentation. This will help keep the audience engaged and allow them to better understand the message you are trying to communicate.

5. Utilize data visualization and infographics

Utilizing data visualization and infographics in PowerPoint presentations can be beneficial for a few reasons. First, data visualization and infographics can help to illustrate complex concepts in an easy-to-understand way. Additionally, data visualization and infographics can help to make the content more engaging and visually appealing. Furthermore, data visualization and infographics can help ensure the audience can retain the information presented. Finally, data visualization and infographics can help to add a professional look to the presentation.

Charts and graphs are powerful tools to make your PowerPoint presentations more engaging and effective. Not only do they help to break up the presentation to make it easier for the viewers to digest, but they also allow you to provide a visual representation of complex data that is easy to understand.

Here are some tips on how to use charts and graphs effectively in your PowerPoint presentations:

• Choose the right type of chart or graph: You have to choose the right charts or graphs depending on your data. For example, bar graphs are better suited for categorical data, while pie charts are better for numerical data.
• Keep it simple: Avoid overloading your charts and graphs with too much information, as this can make them difficult to read. Stick to just one or two key points you want to illustrate, and choose colors and fonts that are easy to read.
• Label your axes: Make sure your x and y axes are clearly labeled so audiences can easily follow the data points.
• Make sure your data is accurate: Before you present it, double-check to ensure it is accurate and up-to-date. This will ensure that your conclusions are reliable.
• Use the right scale: When creating your chart or graph, make sure that the scale is appropriate. If the scale is too large or small, it can be difficult to interpret the data.

How to make good infographic?

 6. Create an effective structure and flow

Creating an effective structure and flow to make your PowerPoint presentation more engaging is key to captivating your audience. Here are a few ways to create a flow and structure for your PowerPoint presentation .

The first step is understanding your audience and what their needs are. Knowing your audience’s interests can help you tailor your presentation to be more engaging and interactive. Once you have a good idea of who you’re speaking to, create an outline that will focus on the important points of your presentation.

A logical structure helps to organize the information clearly and logically, making it easier for the audience to follow and understand. It also helps to keep the presentation focused and on track, preventing it from becoming disorganized or tangential. A logical structure can be achieved through the use of clear headings and subheadings and visual aids such as charts and diagrams to illustrate key points.

Use design templates and slideshows to keep the look of your presentation consistent and visually appealing. Ensure to align all objects with the grid to ensure your visuals are perfectly in line.

7. Rehearse and practice

Preparing and rehearsing your presentation allows you to get comfortable with the material and will help you convey your message in a more confident and engaging way.

Having a script for your PowerPoint presentation can be an invaluable tool to ensure that you stay on track and keep to the main points you want to make. In addition, by preparing a script, you can ensure that your presentation runs smoothly and is more engaging and effective.

Here are some tips to help you write an effective script:

• Start with an outline of your presentation. This will help you organize your thoughts and ensure you don’t forget any important points.
• Write down the main points you want to make. Think about what information you want to convey in each section and decide how to present it.
• Include visuals. Think about how visuals or diagrams can help illustrate your points.
• Make sure your language is clear and concise. Avoid jargon and long sentences.
• Keep it conversational. Speak to your audience as if you are having a conversation with them.
• Become familiar with it and make sure you don’t forget any important points
• Timing yourself is an important factor in creating a good PowerPoint presentation. It is important to allocate enough time to cover all the necessary information but not so much time that the presentation becomes tedious for the audience. When practicing, note how long it takes to go through each slide. This will allow you to adjust the length of the presentation as needed and ensure that it flows smoothly.

Presentation platforms offer a wide range of features to help you create an interactive, visually appealing experience for your viewers. Many of these platforms have built-in templates and tools that make it easy to customize the look and feel of your slides. They also provide interactive elements such as quizzes, videos, audio clips, and animations that can add life to your presentation and keep your viewers engaged.

Encouraging audience participation is key to making a PowerPoint presentation more engaging. There are several techniques that can be used to foster engagement with the audience during a PowerPoint presentation.

• Firstly, maintaining eye contact, smiling, and using dynamic gestures and facial expressions will help make your message more memorable and engaging.
• Secondly, hosting an expert discussion panel or inviting guest appearances on stage can add an extra layer of engagement for the audience.
• Thirdly, you can use props or tangible objects to demonstrate ideas and allow the audience to engage with them.
• You can ask questions to keep your audience engaged with your PowerPoint presentations. Questions help to build suspense for the next slide, engage the audience in real time, and make people pay closer attention. It also causes people to reflect rather than merely take in the information one way.
• You can use live polling tools to get real-time feedback.

Effective methods to engage an audience in a presentation

10. Follow-up and review

Following up and reviewing a PowerPoint presentation is important in ensuring that the presentation is effective and that the audience understands the main points. There are several ways to follow up and review a presentation:

Ask the audience for feedback on the presentation, including what they found most useful or interesting and what they would like to see more of in the future.

Go over the notes you made during the presentation to see if there are any areas you may have missed or could have explained more clearly.

Review the presentation and make any necessary edits or updates based on the feedback you received.

Follow up with the audience after the presentation to see if they have any additional questions or concerns and to address any issues that may have come up during the presentation.

Creating engaging and powerful presentations with PowerPoint doesn’t have to be daunting. With the right tips and tricks, you can create presentations that will grab and hold your audience’s attention. Try out some expert tips to take your PowerPoint presentations from boring to brilliant! You can also take the help of professional designers to help you out with the visual aspect of  your presentation.

At Graphically.io , we are your go-to for all your creative needs! Our global network of customers can enjoy unlimited, custom-designed graphics and illustrations for one flat rate. We are committed to delivering exceptional and affordable designs, always ready for when you need them, no matter how soon. We also offer video creation in our standard package at no extra cost that can capture and captivate the attention of your clients and potential customers.

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Center for Teaching

Making better powerpoint presentations.

Print Version

Baddeley and Hitch’s model of working memory.

Research about student preferences for powerpoint, resources for making better powerpoint presentations, bibliography.

We have all experienced the pain of a bad PowerPoint presentation. And even though we promise ourselves never to make the same mistakes, we can still fall prey to common design pitfalls.  The good news is that your PowerPoint presentation doesn’t have to be ordinary. By keeping in mind a few guidelines, your classroom presentations can stand above the crowd!

“It is easy to dismiss design – to relegate it to mere ornament, the prettifying of places and objects to disguise their banality. But that is a serious misunderstanding of what design is and why it matters.” Daniel Pink

One framework that can be useful when making design decisions about your PowerPoint slide design is Baddeley and Hitch’s model of working memory .

As illustrated in the diagram above, the Central Executive coordinates the work of three systems by organizing the information we hear, see, and store into working memory.

The Phonological Loop deals with any auditory information. Students in a classroom are potentially listening to a variety of things: the instructor, questions from their peers, sound effects or audio from the PowerPoint presentation, and their own “inner voice.”

The Visuo-Spatial Sketchpad deals with information we see. This involves such aspects as form, color, size, space between objects, and their movement. For students this would include: the size and color of fonts, the relationship between images and text on the screen, the motion path of text animation and slide transitions, as well as any hand gestures, facial expressions, or classroom demonstrations made by the instructor.

The Episodic Buffer integrates the information across these sensory domains and communicates with long-term memory. All of these elements are being deposited into a holding tank called the “episodic buffer.” This buffer has a limited capacity and can become “overloaded” thereby, setting limits on how much information students can take in at once.

Laura Edelman and Kathleen Harring from Muhlenberg College , Allentown, Pennsylvania have developed an approach to PowerPoint design using Baddeley and Hitch’s model. During the course of their work, they conducted a survey of students at the college asking what they liked and didn’t like about their professor’s PowerPoint presentations. They discovered the following:

Characteristics students don’t like about professors’ PowerPoint slides

• Too many words on a slide
• Movement (slide transitions or word animations)
• Templates with too many colors

Characteristics students like like about professors’ PowerPoint slides

• Graphs increase understanding of content
• Bulleted lists help them organize ideas
• PowerPoint can help to structure lectures
• Verbal explanations of pictures/graphs help more than written clarifications

According to Edelman and Harring, some conclusions from the research at Muhlenberg are that students learn more when:

• material is presented in short phrases rather than full paragraphs.
• the professor talks about the information on the slide rather than having students read it on their own.
• relevant pictures are used. Irrelevant pictures decrease learning compared to PowerPoint slides with no picture
• they take notes (if the professor is not talking). But if the professor is lecturing, note-taking and listening decreased learning.
• they are given the PowerPoint slides before the class.

Advice from Edelman and Harring on leveraging the working memory with PowerPoint:

• Leverage the working memory by dividing the information between the visual and auditory modality.  Doing this reduces the likelihood of one system becoming overloaded. For instance, spoken words with pictures are better than pictures with text, as integrating an image and narration takes less cognitive effort than integrating an image and text.
• Minimize the opportunity for distraction by removing any irrelevant material such as music, sound effects, animations, and background images.
• Use simple cues to direct learners to important points or content. Using text size, bolding, italics, or placing content in a highlighted or shaded text box is all that is required to convey the significance of key ideas in your presentation.
• Don’t put every word you intend to speak on your PowerPoint slide. Instead, keep information displayed in short chunks that are easily read and comprehended.
• One of the mostly widely accessed websites about PowerPoint design is Garr Reynolds’ blog, Presentation Zen . In his blog entry:  “ What is Good PowerPoint Design? ” Reynolds explains how to keep the slide design simple, yet not simplistic, and includes a few slide examples that he has ‘made-over’ to demonstrate how to improve its readability and effectiveness. He also includes sample slides from his own presentation about PowerPoint slide design.
• Another presentation guru, David Paradi, author of “ The Visual Slide Revolution: Transforming Overloaded Text Slides into Persuasive Presentations ” maintains a video podcast series called “ Think Outside the Slide ” where he also demonstrates PowerPoint slide makeovers. Examples on this site are typically from the corporate perspective, but the process by which content decisions are made is still relevant for higher education. Paradi has also developed a five step method, called KWICK , that can be used as a simple guide when designing PowerPoint presentations.
• In the video clip below, Comedian Don McMillan talks about some of the common misuses of PowerPoint in his routine called “Life After Death by PowerPoint.”

• This article from The Chronicle of Higher Education highlights a blog moderated by Microsoft’s Doug Thomas that compiles practical PowerPoint advice gathered from presentation masters like Seth Godin , Guy Kawasaki , and Garr Reynolds .

Presenting to Win: The Art of Telling Your Story , by Jerry Weissman, Prentice Hall, 2006

Presentation Zen: Simple Ideas on Presentation Design and Delivery , by Garr Reynolds, New Riders Press, 2008

Solving the PowerPoint Predicament: using digital media for effective communication , by Tom Bunzel , Que, 2006

The Cognitive Style of Power Point , by Edward R. Tufte, Graphics Pr, 2003

The Visual Slide Revolution: Transforming Overloaded Text Slides into Persuasive Presentations , by Dave Paradi, Communications Skills Press, 2000

Why Most PowerPoint Presentations Suck: And How You Can Make Them Better , by Rick Altman, Harvest Books, 2007

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