resume example for marketing executive

Marketing Executive Resume - Sample & Guide for 2024

You’re a marketer. You’re smart. You’re creative.

You develop sales strategies that meet the needs of your target customer.

But when it comes to creating a winning resume, you’re out of ideas.

How do you make a marketing executive resume, anyway?

Surely it’s no different than a resume for any other profession, right?

Do you attach your marketing portfolio with your resume? Or do you include direct links to your best pieces of work inside?

As you can see, there are many questions that need to be answered before creating a successful marketing executive resume, and that was just the tip of the iceberg!

Fortunately, this guide will take you through a simple step-by-step process of creating a marketing executive resume.

An example of a finished marketing executive resume that works
How to write a marketing executive resume that’ll fill up your interview diary
How to make your marketing executive resume stand out [with top tips & tricks]

Before we get into the details, here’s a marketing executive resume example, created with our very own resume builder :

Looks good, right?! Follow the steps below to create a marketing executive resume that get results, just like the above example.

Or, if you're applying for a different position in marketing, check out our related resume examples:

Marketing Resume
Sales Associate Resume
Sales Resume

How to Format a Marketing Executive Resume

Before you start talking about your skills and experiences, you need pick the best format.

Doing so will make the life of the hiring manager easier, which will get you started on the correct foot.

The most common resume format is “ reverse-chronological ”, and it’s for good reason. Essentially, it allows the hiring managers to immediately see your value proposition, rather than hoping they read to the bottom of the page. We recommend starting with this format.

reverse chronological format marketing executive

The following resume formats also get our approval:

Functional Resume – If your skills are stronger than your work history, this resume format is recommended. It’s ideal for skilled marketers that don’t have a lot of executive experience or have gaps in their employment history.
Combination Resume – Combining both “Functional” and “Reverse-Chronological.” This format focuses both on skills AND work experience. In opposition to the functional resume, you can use a combination resume if you have a wealth of work experience.

Once you’ve chosen your format, you need to organize your resume layout .

To keep it professional, we recommend:

Margins - One-inch margins on all sides
Font - Pick a font that stands out, but not too much.
Font Size - Use a font size of 11-12pt for normal text and 14-16pt for headers
Line Spacing - Use 1.0 or 1.15 line spacing
Resume Length - Don’t go over the 1-page limit. For guidance, view these one-page resume templates .
Unlike an accountant or lawyer, marketing specialists have more freedom on choosing an innovative resume design . Feel free to pick a more creative template to show that you can think outside of the box!

Use a Marketing Executive Resume Template

Writing an essay with Word is a pleasant experience. Creating a resume with Word is a different story all together!

Why? Well, formatting issues.

Formatting your resume should be a simple experience. But with Word, your entire resume layout can fall apart with just a small alteration.

Want to skip formatting issues? Use a marketing executive resume template .

What to Include in a Marketing Executive Resume

The main sections in a marketing executive resume are:

Work Experience
Contact Information

Want to go a step further? You can also add these optional sections:

Awards & Certification

Interests & Hobbies

That sounds great, but what do we write for each of these sections? Read on to learn how.

Want to know more about resume sections? View our guide on What to Put on a Resume .

How to Correctly Display your Contact Information

Now, this section doesn’t require flair, but it must be factually correct. Messing up the contact section can mean the hiring manager may not be able to reach you – disaster!

The contact information section must include:

Title - In this case, “ Marketing Executive ”. Align this to the role you’re applying for.
Phone Number – Check, double-check, and then check again.
Email Address – Use a professional email address ([email protected]), not your childhood email ([email protected]).
Portfolio Link - Behance, Dribble, or your personal website
(Optional) Location - Applying for a job abroad? Mention your location.
Josh Fakester - Marketing Executive. 101-358-6095. [email protected]
Josh Fakester - Marketing Whizz Kid. 101-358-6095. [email protected]

How to Write a Marketing Executive Resume Summary or Objective

Did you know that recruiters spend less than 6 seconds glancing over each resume?

This interesting, yet scary fact highlights the importance of correct resume structure .

You need to immediately hook the recruiter.

You need to convince them to put your resume on top of the “yes” pile.

To do this, use a resume summary or objective .

As a marketer, you may know about “above the fold” call to actions. Similarly, both resume summaries and objectives are short and snappy paragraphs that go on top of your resume, just under your contact information.

But what is the difference between the 2 sections?

A resume summary is a 2-4 sentence summary of your professional experiences and achievements.

Experienced Marketing Executive with a strong background in developing award-winning strategies for a diverse clientele. 5+ years of industry experience includes PPC campaigns, SMM, web design, brand development, and more. Strong history of developing and overseeing marketing campaigns that maximise profit.

A resume objective is a 2-4 sentence snapshot of what you want to achieve professionally.

Motivated marketing specialist looking for an executive role at Marketing Company X. Passionate about maximising profit with effective marketing campaigns. Experience includes creating campaigns for my own personal projects while at University X. Skilled in WordPress, Facebook Ads Manager, Photoshop, ClickFunnels, and more.

So, which one is best, summary or objective?

Generally, we recommend going with a summary if you have any relevant work experience. An objective is suited to those who have the skills, but lack the industry experience (graduates, career changers, or those still studying).

As a marketer, you may know that benefits sell. As such, make it clear how your experiences and skills will HELP the company.

How to Make Your Marketing Executive Work Experience Stand Out

Recruiters like to feel confident that you can do the job. There is no easier way to do this than to list your work experience .

Here’s the best way to structure your work experience section:

Position name
Company Name
Responsibilities & Achievements

Marketing Executive

DiscoverGrowthDigital

11/2016 - 03/2020

Managed 8 ad campaigns that had an average ROI of 45% in the last 2 years.
Proofread creative copy that improved conversions by 56%.
Distributed statistical information to 127 staff members.
Lead four successful promotional events of 1000+ people.

To separate yourself from the competition, you should focus on your achievements instead of daily tasks. This will allow the recruiter to see the obvious benefits in hiring you.

Instead of saying:

“Promotion manager”

“Lead four successful promotional events of 1000+ people”

Simply, the first statement is way too generic. It shows you were in charge of promotion, but it doesn’t show if were successful or the quantity of events you managed.

The second statement shows that you managed more than one event, and you were successful in doing so. Hard numbers that prove your skills – can’t argue with that!

Remember, you are going for an executive role. Be sure to show that not only are you skilled at marketing, but you also posses the skills to lead.

What if You Don’t Have Work Experience?

Maybe you’re a graduate looking for your first marketing job?

Or maybe, you have experience in marketing, but never in an executive role?

A recruiter will want marketing executives that they can rely on. Whether you have job experience or not, your portfolio of marketing work is the most important factor.

If you already have proof of your marketing skills (ad campaign statistics, copy you’ve written, or results you’ve got for clients) feel free to link to them in your resume (we’re going to explain how very shortly).

With that said, there is no time like the present. It is not too late to create a portfolio.

Here are several ways you can create a rich portfolio (and even get paid for it):

Start freelancing (e.g.: UpWork , Fiverr , etc.)
Ask your social circle if they need any help with their business
If the above doesn’t work, become your own client! Show your skills by building your own website, create flyers, product packaging, and run Facebook Ad campaigns.

Are you recent marketing graduate? Make sure to check out our student resume guide !

Use Action Words to Make Your Marketing Executive Resume POP!

…are all common words that the recruiter sees time and time again.

However, you want to separate your resume from the competition, which means using power words to make your achievements stand out:

Conceptualized
Spearheaded

How to Add a Portfolio to Your Resume

A portfolio section is added in the same way that work experience is added.

Under a header named “ Portfolio ,” link to your portfolio (website or Behance / Dribble), and briefly talk about the projects.

www.timmarketing.com

Promotional Events - Lead four successful promotional events of 1000+ people (see pictures in the online portfolio)
Email Campaigns - Created email campaigns for clients on UpWork
SMM - Ran Facebook advertisement campaigns for Company X’s clients (see more in the online portfolio

If you want to keep your resume short, you can simply put a link to your portfolio or website in your contact information section.

How to Correctly List your Education

Next, it’s time to talk about your education.

There’s nothing too complicated with this section, just simply enter your education history in the follow format:

Degree Type & Major
University Name
Years Studied
GPA, Honours, Courses, and anything else you might want to add

B.A. in Marketing

Boston State University

Relevant Courses : Principles of Marketing, Managerial Communications, Quantitative Methods, and Macroeconomics

Top 12 Skills for a Marketing Executive Resume

As the hiring manager is flicking through your resume, they want to see that you have the correct skills for the job.

Remember, the hiring manager has never seen your work. Even if you’re the world’s best marketer, you can still get rejected if you don��t make your skills clear to see.

Here are some of the most common marketing executive skills:

Hard Skills for a Marketing Executiv:

Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Campaign Management
Google Analytics
Content Management Systems (CMS)
Product Packaging

Soft Skills:

Creative Thinking
Communication
Time-Management
Team Player
Generally, try not to list too many soft skills. You see, these are skills that everyone puts on their resume as they are hard to back-up. Any graduate can say they have creative skills, but not many can correctly use every CMS.

Here’s a more comprehensive list of 150+ must-have skills this year .

What Else Can You Include?

We’ve now covered every essential resume section .

But don’t call it a day just yet. You need your resume to stand out !

Doing a good job at the above sections should be enough to get you shortlisted, but adding extra sections can be the major factor in whether you’re hired for the executive role or not.

Awards & Certifications

Have you won a marketing award?

Have you completed any third-party marketing courses?

If you said yes to any of the above, make sure to mention them in your resume!

Here’s an example:

Awards & Certificates

“Most Innovative Campaign” - MAFTA
“The Art of Sales” - Coursera Certificate
Google Ads Certified Expert
“Critical Thinking Masterclass” - MadeUpUniversity

Companies will want to see that you’re passionate about all things marketing, not just in it for the money.

Showing off your own personal project is one of best ways to show you that you live and breathe marketing.

For marketing, this is usually in the form of side hustles. Showing a website that you built via a range of marketing tactics will be impressive for all hiring managers.

Here are a few projects that you could mention:

Managing a Facebook ad campaign for your e-commerce shop
Using SEO skills to drive organic traffic to your blog
Writing sales copy for local businesses

Even though it might not be specific to your job, being able to speak a second language is always an impressive skill to a hiring manager. As such, feel free to add a language section if you have space.

Rank the languages by proficiency:

Intermediate

Now, you may be wondering, “why would a recruiter want to know about my fishing hobby?”

Well, your hobbies reveal what kind of person you are.

Most companies are looking for someone that will be pleasant to work with.

Hobbies show that you’ll be a good part of the team, especially if you enjoy social activities.

Here’s which hobbies & interests you may want to mention .

Include a Cover Letter with Your Resume

Cover letters are still an important part of the hiring process.

You see, a cover letter is a specific and personal piece of content.

Unlike an applicant that sends a generic resume to every company, a cover letter shows the hiring manager that you care about working for their company.

To create a winning cover letter, we must ensure that it is structured correctly. Here’s how to do that:

You should complete the following sections:

Personal Contact Information

Your full name, profession, email, phone number, location, and website (or Behance / Dribble).

Hiring Manager’s Contact Information

Full name, position, location, email

Opening Paragraph

It’s no secret that hiring managers skim through resumes and cover letters. As such, you need to hook the reader within the first few sentences. Use concise language to mention:

The position you’re applying for
Your experience summary and best achievement to date

Once you’ve sparked the reader’s interest, you can get deeper into the following specifics...

Why you chose this specific company
What you know about the company
How are your top skills relevant for the job
Which similar industries or positions have you worked in before

Closing Paragraph

Don’t just end the conversation abruptly, you should:

Conclude the points made in the body paragraph
Thank the hiring manager for the opportunity
Finish with a call to action. This is a good way to start a conversation. A simple “At your earliest opportunity, I’d love to discuss more about how I can help company X” will work.

Formal Salutations

End the letter in a professional manner. Something like, “Kind regards” or “Sincerely.”

For more inspiration, read our step-by-step guide on how to write a cover letter.

Key Takeaways

If you followed all of the above advice, you’ve given yourself the best possible chance of landing that marketing executive role.

Let’s quickly summarize what we’ve learnt:

Format your marketing executive resume correctly. Prioritize the reverse-chronological format, and then follow the best practices on content layout
Use a resume summary or objective to catch hook the recruiter
In your work experience section, highlight your achievements , rather than your responsibilities
Make sure your portfolio is the best it can be. If you don’t have one, think about getting one
Include a convincing cover letter to separate you from the competition

14 Best Marketing Resume Examples for 2024

Best for professionals eager to make a mark

Looking for one of the best resume templates? Your accomplishments are sure to stand out with these bold lines and distinct resume sections.

Resume Builder

Like this template? Customize this resume and make it your own with the help of our Al-powered suggestions, accent colors, and modern fonts.

Marketing Resume
Marketing Resumes by Experience
Marketing Resumes by Role

Writing Your Marketing Resume

Marketing resume faqs.

You can construct a multi-step campaign to convert a new prospect into a customer, create Instagram ad campaigns to sell water to a fish, and build an organic traffic engine to drastically increase brand awareness.

While you’re a great marketer, you shouldn’t also be expected to be great at writing a marketing cover letter or building a resume . We’ve pored over thousands of marketing resumes to discover what works and what doesn’t, to help you get an interview for your next marketing job.

We’ve distilled our findings into 14 marketing resume samples and an extensive resume guide that has helped marketers get interviews at companies like Stripe and Facebook in 2024 . Use these examples and our top resume tips to get an interview (and a job) faster than ever!

Marketing Resume Example

or download as PDF

Why this resume works

The best way to do this is by utilizing bullet points in your skills and work experience sections.
The details of how you exactly directed the launch of a new campaign may not fit in your resume, but they’ll be a perfect addition when you create a cover letter .
The best way to do this is by using the reverse-chronological resume format to demonstrate your most recent positions and how you’ve grown from role to role.

Marketing Student Resume

Did you harness tools like Zoom for diversity sessions or engage in panel discussions during a workshop? Or maybe during a community volunteering stint, you rallied local residents, demonstrating remarkable people skills handy in the marketing department. Such is the cocktail of experiences that tantalize potential employers to pick an entry-level candidate for their team.

Marketing Intern Resume

Integrate examples of how you’ve used marketing tools like Sprout Social or SEMrush to drive brand awareness. It’ll legitimize your personal experience and strengthen your candidate profile.

Entry-Level Marketing Resume

For example, consider including relevant courses from college in a separate section.
You can also add a resume objective to exhibit your skills, years of experience, and qualifications.
Use metrics to demonstrate how you’ve increased website traffic, saved reporting hours, reduced costs per lead, or improved conversion rates.

Marketing Assistant Resume

You can still make your marketing assistant resume look desirable by including internships and relevant college courses.
If you don’t have relevant experience, you can still highlight transferable skills from other jobs.
For example, if you worked as a server, you can highlight essential marketing assistant skills like time management, organization, collaboration, sales principles, and consumer behavior.
An objective lets employers know what skills and qualities make you right for the job (in less than four sentences, no less!). Don’t hesitate to mention what you hope to bring to the table at your future place of employment!

Senior Marketing Resume

Pick three of your most recent and relevant positions with four bullet points each.
List six to 10 skills in your skills section, with a mix of hard and soft skills.
If you’re feeling stuck about what to include, look up resume examples to get inspiration and help you format your content. You can also use a resume builder to make adding metrics, action verbs, and optional sections easier.

VP Marketing Resume

Divide your VP marketing resume’s work history into three distinct sections, each dedicated to role you held in a particular company. Then, highlight your duties and quantified achievements for each position in, say 4 bullet points, and complement it with a section detailing the company name, location, and term of office. See that? It’s a piece of cake!

Influencer Marketing Resume

Achievements such as – 44% increase in social media engagement, 7.8K increase in weekly referral traffic, 4% increase in ROI over a quarter, and more – are what potential employers will be excited to see in your influencer marketing resume.

Marketing Coordinator Resume

Good marketing skills include paid ads, Google Analytics, Salesforce, MS Suite, and organization.
Hiring managers use applicant tracking systems (ATS for short) to weed through potential employees. The ATS scans resumes for skills and keywords the employer has marked as important; you’re more likely to get an interview if you have those skills and keywords.
As a marketing coordinator, you can include quantifiers like company profit, ROI, team sizes, media campaign success, increases in website traffic, etc.

Marketing Associate Resume

Use a resume checker or spellcheck system to scan for typos, grammar errors, and punctuation mistakes so you can hand in your resume without worrying.
Ensure you make it through ATS by including specific marketing keywords, like “Salesforce,” “paid ads,” and “communication.” Always check your resume against the job description to ensure you’re hitting the mark.

Growth Marketing Manager Resume

There are many options to choose from, including business objectives like revenue, sales, and customer growth, or marketing-specific outcomes like retention, website traffic, social media, and digital marketing.
Using a resume template is a great way to structure and format your content, but if you’re strapped for time, you can use a resume outline and add your own stylistic elements as you see fit.

Content Marketing Specialist Resume

The best way to demonstrate your abilities is by giving hard numbers to quantify your content production. Good examples include:
How many posts or blogs you’ve written
How much your efforts improved conversion rates, engagement, or other social media KPIs
How many new customers your business gained through your efforts
Always use the job description to guide what you write; don’t copy the skills and requirements word for word, but do include what you feel is honest.

Communications & Marketing Specialist Resume

Luckily, there are a series of resume tips and tricks you can follow, starting with maximizing your contact header and skipping extraneous content (like a profile picture and extra pages).
Marketing campaigns, customer surveys, and targeted emails are all things that demonstrate your knowledge of marketing strategies.

Marketing Specialist Resume

Wharton is a top business school, and you’ll be more likely to secure an interview if recruiters see that you’ve learned from the best.

Related resume guides

Business Development
Digital Marketing
Marketing Manager
Business Owner

Three peers review job application materials on laptop and tablet

When it comes to writing your resume, remember your primary goal: getting an interview. We’ve written this guide to help you achieve that mission and eventually, get the job.

However, marketers have a wide range of skills and responsibilities, so it can be tough to figure out what to include and what to leave out.

To write a great resume, you need to ensure you’ve done these three things:

Formatted your resume properly
Included all the sections a hiring manager is looking for
Talked about your skills/experience in the right way

To achieve that end, we’ll go over the following information:

Marketing resume formatting tips
Quantifying the impact of your work experience
The skills to include in your “skills” section
Customizing your marketing resume for each role you apply to
The lowdown on your resume objective
Mentioning your education and certifications

How to format your marketing resume

When it comes to formatting your resume, there are a few rules you should follow:

Keep it to one page. Your resume should be your highlight reel, not an autobiography.
Opt for a simple format. This is not the place to use seven fonts and fifteen colors to highlight your creativity.
Don’t give the hiring manager a trivial reason to put you in the “no” pile. Avoid any spelling or grammar errors at all costs!
Keep your work experience to short, self-contained bullet points. This makes your resume much more readable.
Only include a resume objective or resume summary if you can customize it for each role you apply to. Real estate is valuable on your resume, so don’t waste it.

Talking about your marketing work experience

This is going to be the single biggest factor when the hiring manager is deciding to give you an interview or not. Think of it as the entree at a several-course dinner; it should take up the most space on your resume.

Focus on the quantifiable, tangible impacts of the marketing projects you’ve worked on in the past. Hiring managers want to be sure the candidates they interview will positively influence their business.

Think about it: would you keep running a paid ad if you had no idea whether it was working or not? Of course not!

Consider these two work experiences. They’re describing the same person in the same job, but one utilizes numbers to describe their impact, while the other doesn’t.

Which do you think is more convincing?

RIGHT – use numbers to describe your impact

Financial Services Company August 2016 – May 2018, New York NY Marketer

Developed a comprehensive paid acquisition strategy across Google, Facebook, and industry newsletters, resulting in new leads that generated $11M in 2017
Built a robust brand awareness campaign through conferences and speaking engagements, increasing inbound leads by 6 8% per year
Led the implementation of real-time reporting on marketing expenditures to adjust bid strategy, improving ROI by 31%
Exceeded growth targets every quarter by 19% on average

WRONG – avoid vague statements of impact

Developed a comprehensive paid acquisition strategy across Google, Facebook, and industry newsletters, resulting in new leads
Built a robust brand awareness campaign through conferences and speaking engagements, leading to an increase in inbound leads
Led the implementation of real-time reporting on marketing expenditures to adjust bid strategy, leading to ROI improvement
Exceeded growth targets every quarter

Which do you think performed better? The reality is, numbers speak louder than words. Numbers also help hiring managers read your resume faster, which is essential when you’re likely competing with 50+ other applicants.

You can quantify your marketing impact in a wide range of ways. Here are some examples for to help inspire you:

Ways to quantify your impact as a marketer

Example: Identified keyword opportunities and created content to generate 21,000 organic users and 432 new leads monthly
Example: Launched an email campaign to notify power users of under-utilized features, resulting in $411,000 in incremental revenue
Example: Built a culture of A/B testing to improve the lifetime conversion rate of a campaign by 78%
Example: Identified poorly performing external vendors and reduced costs by $110,000 annually while exceeding revenue targets
Example: Created ads for each customer segment, resulting in an ROI improvement of 19% relative to generalized ad campaigns
Example: Beat quarterly revenue targets by an average of 6% each quarter for the last year and a half

There’s no better way to convince a hiring manager that you deserve an interview than by demonstrating you’ve had a significant, measurable impact in your past marketing roles.

Showcase your marketing skills

The hiring process is a mystery, but it doesn’t have to be! Here’s what you need to know about the hiring process after you’ve submitted your resume:

Companies use an Automated Tracking System (ATS) to filter out resumes based on certain keywords.
The hiring manager or HR manager reviews your resume and determines whether you get an initial interview or not.

But how can you be sure you’ll get past this filter? Simple: include the relevant skills that are mentioned in the marketing job description , of course!

In your resume’s skills section , try to include at least 90 percent technical skills if you can. ATS filters don’t screen for soft skills like “communication” or “leadership.” Hiring managers like to see soft skills, but to pass the ATS, you will need primarily hard skills.

So what skills should you include? We’ve compiled a list of useful marketing skills that you can include on your resume. Remember, only include skills you’d be comfortable explaining in an interview .

Skills to include on your marketing resume

CRM: Salesforce, Microsoft Dynamics, Pipedrive, HubSpot
Web Analytics: Adobe Analytics, Mixpanel, Heap, Google Analytics
General Office Administration Tools: Google Sheets/Docs/Slides, Microsoft Excel/Word/PowerPoint
Optimization: customer segmentation, attribution modeling, A/B testing
Paid Ads: AdWords, LinkedIn, Google Display Network, Facebook
Social Media: Instagram, Facebook, LinkedIn, Twitter
Email Marketing: ConvertKit, Drip, Mailchimp
SEO: keyword research, backlink building, content creation
Direct Mail

The skills you include on your resume should vary based on the kind of job you’re seeking. For example, if you’re applying for an organic marketing role, then you’ll expand on your SEO skillset instead of your social media skillset.

For marketers, it’s much more important to be an expert in a few skills than have knowledge of a lot of skills.

A hiring manager would be skeptical of a digital marketer who claims to be an expert in paid ads, social media, SEO, and email marketing. Rather, it’s better to position yourself as an expert in one or two of those areas.

Tailoring your resume for each marketing role

Because “marketing” is such a broad term, you’re much more likely to get an interview if you tailor your resume for each job to which you apply.

Tailoring your resume tells hiring managers that you’re detail-oriented and committed to the company. Remember, you’ll be competing with many other marketers for the role, so take advantage of any opportunity you can to impress the hiring manager.

Start customizing your marketing resume by following these steps:

Read the job description thoroughly. As you read it, think of any past experience you’ve held that matches what you’re reading.
On the first draft of your resume, list any work experience you have that is related to the role. Include the skills they’re looking for and specific responsibilities.

Let’s walk through a concrete example.

Let’s say the company Qapital is hiring a senior performance marketer. Here are the job responsibilities:

Example marketing job responsibilities

About the Role

As a Senior Performance Marketer, you will help to ensure that our investments in marketing pay off in the form of user and revenue growth. Reporting directly to the Chief Marketing Officer, you will:

Own all paid performance marketing channels and serve as a day-to-day steward of the budget.
Manage acquisition strategy and execution for paid media across channels. Continuously improve performance through detailed optimization to meet aggressive campaign goals and objectives.
Build and maintain a test-and-learn culture to determine the most effective channels.
Source and manage media agencies, performance marketing agencies, and other external performance marketing partners.
Work collaboratively to create and test messaging and creatives for multiple audiences and engagements/channels.
Partner closely with media agencies to align on goals, and drive the strategy to get there.
Devise innovative ways to drive subscriptions and KPIs. Create a testing agenda for new digital platforms and creatives.
Partner with Analytics, Design, and agencies to track and report acquisition performance.
Own budget tracking and forecasting across channels.

Essentially, they’re looking for someone to take ownership of overpaid media and all the responsibilities that come with it, from budgeting to measuring performance. The highlighted keywords and concepts are those you might be able to incorporate into your resume.

Here’s what your resume might look like if you were applying for this particular role:

Example – customizing your work experience for a given role

Onboarded and monitored media agency partners, saving $250,000 by ending contracts with the least-performing partners while hitting revenue targets
Led forecasting, budgeting, tracking, and reporting for all paid acquisitions, resulting in new leads that generated $17M in 2017
Fostered a culture of testing and learning by encouraging constant optimization of ad strategy, increasing conversation rates by 87%
Exceeded growth targets every quarter by 24% on average

As you can see, the work experience has been adjusted to closely match what Qapital wants from their new hire. Doing this will ensure you get past both the initial ATS scan and the hiring manager’s inspection.

Your marketing resume objective

Most of the time, you won’t need an objective, but it can be a useful tool for an entry-level candidate. (If you’re a senior-level candidate with at least 10 years of experience, use a resume summary instead.) But what exactly is an objective?

A resume objective expresses your specific interest in the marketing role you’re applying to while highlighting your skills and goals for your future job.

Since your resume is limited on space, you need to should scrutinize everything you include. Our rule of thumb: unless you’re going to customize your resume objective for each role you apply to, leave it out entirely. You want the first thing hiring managers read to be something that significantly improves your chances of getting an interview.

Which of these resume objectives would you prefer as a hiring manager?

WRONG – uninformative resume objective

“Looking to leverage my experience with social media marketing to help grow a customer-centric technology product”

This candidate didn’t bother to customize the resume objective for the specific role. Compare that to this resume objective:

RIGHT – tailored resume objective

“Looking to leverage my experience with paid customer acquisition in new markets to further Stripe’s mission of making payments accessible to businesses of all sizes as they expand into South America.”

This resume objective clearly demonstrates how the candidate has researched both the role and the company. More than that, they succinctly stated why they’re a great fit for the role. This is the kind of resume objective that’s worth including!

Education and certifications

While your education section doesn’t need to be huge, you still need to include it. List the school you went to and the degree(s) you obtained while there.

If you’re an entry-level candidate or have only a few years of experience, you can include relevant courses and your GPA (if it’s higher than 3.2). However, for more senior-level marketers, your education section should only have the school you went to (and where it was located), the years you were there, and the degree you earned.

Job seeker reviews qualifications and accomplishments to build job application for next role

Get ahead of other job applicants by quantifying your marketing impact on your resume. Can you quantify generated leads in a month, revenue gained from a social media campaign, improved performance from A/B testing, etc.? It’s okay if you can only give an estimate, but seeing numbers on the page not only helps solidify your impact, but they also disrupt the flow of text—meaning the hiring manager reviewing your resume is forced to slow down and look a little closer!

There are so many marketing positions out there, so it’s important to only include skills that are relevant to the job you’re applying for (and, of course, relevant to the skills you honestly have). As a marketing analyst, skills that could make sense for your resume include CRM, A/B testing, social media ads, and SEO strategies. On the other hand, skills for a marketing specialist might be branding, digital and print copywriting, email marketing, and Microsoft and Google Suite.

If you decide to include an objective (you probably don’t need it!), the secret sauce in writing a good one is tailoring it to the company and making it clear why you’re the right fit to meet that company’s challenges or needs addressed in its job description. Here’s an example that hits the mark: Adept and high-speed thinker with 2 years of marketing internship experience and 3 years in office operations. Eager to demonstrate skills in crafting paid advertisements and executing tools, such as Salesforce, MS Suite, and Google Analytics as a marketing assistant at MIXD.

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Marketing Executive Resume Samples

The guide to resume tailoring.

Guide the recruiter to the conclusion that you are the best candidate for the marketing executive job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired.

Craft your perfect resume by picking job responsibilities written by professional recruiters

Pick from the thousands of curated job responsibilities used by the leading companies, tailor your resume & cover letter with wording that best fits for each job you apply.

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Event development and execution – providing best practice to stakeholders
Work closely with Regional Marketing Manager in
Work with the Content and Marketing teams to help implement clear social media and communications strategies, showcasing editorial content, promotions and affiliate partner opportunities, particularly via mobile
Assist the Marketing Manager in the design and delivery of a rolling A/B test strategy
Work with the Marketing Manager on the development and execution of brand marketing strategy to generate leads, drive revenue and build the brands
Assisting to evaluate marketing programs on an on-going basis, including tracking of actual sales vs. forecast and analysis of business. Communicates with NY TR and distribution centres (Lachen and UTi) to monitor shipping dates and maintains allocation sheets and monthly reports to identify potential inventory issues
Support the PR & Marketing Comms Manager to deliver consumer focused, effective, marketing campaigns and PR messaging across media including radio, press, direct mail, print, billboard advertising and 3rd party partnerships
Work in conjunction with Casino Marketing, Marketing Executives and on-property personnel to assist and facilitate qualified in-house casino customers
Delivering high quality support to the Marketing Team, taking on project work, assisting with campaigns, events and management reporting
General support for the implementation of all marketing activities across markets - to include branding, event management, collateral production and product promotion
To manage marketing projects from idea generation through to implementation and co-ordinate agencies, external suppliers and internal stakeholders to deliver activity on time and on budget
Build good working relationship with the UK. Create open lines of communication
Executing the development and delivery of a broad range of customer facing marketing material including product and corporate collateral, promotional and campaign items, point of sale material, reports, presentations, fulfilment packs and newsletters
Work with creative team and PR & Marketing Comms Manager to produce engaging marketing collateral for internal and external use
Able to work independently; self-motivated and highly driven, quick to learn and focused on quality and efficiency
Excellent communication skill. A good team player, Analytical skills. Extense knowledge of the company structure and departments
Good knowledge of written English with strong grammar and language skills
Strong digital skills and ability to quickly learn and apply new technologies
Knowledge of a foreign language ideally French, German or Italian is highly desirable
Excellent Chinese & English typing, good knowledge in Word, Excel & powerpoint, fair English and Chinese oral and writing skills
Strong interpersonal skills, strong communication skills. With sense of responsibility, patience and detail oriented. Willing to learn
Highly organised and strong administrator with immaculate attention to detail
Quality in presentation of all work, including a creative flair and a strong attention to detail
Excellent attention to detail and strong administrative skills

15 Marketing Executive resume templates

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Background in marketing and communication with relevant experience
Experience in or with Institutional investor channels is a plus
Issue based marketing experience
Good project planning capabilities
Good writing and editing skills
Networking and influencing capability
Some analytical skills
Implementation of the marketing plans for the sector
Production and distribution of issue based thought leadership campaigns
Management of third party relationships with industry bodies
Ensure that our brand is correctly represented both internally and externally
Ensure compliance with the firm’s policies and procedures
Work with the business to support business plan objectives
Assist in the execution of the Wealth & Asset Management Market Reflections quarterly client update which reaches out to over 120 key asset managers
Coordinate the execution of the Wealth & Asset Management C-suite forum programme, organising private dining forums for key wealth & asset managers in a top London location
Coordinate the annual event of the UK Wealth & Asset Management Hedge Fund Symposium for up to 120 key asset managers
Overall maintenance of Interaction for individual events and Client Connection (internal databases for recording client relationships and marketing activity)
Responsible for the deployment of thought leadership including the production of toolkits and distribution lists for each campaign
To prepare e- alerts using an e-campaign tool (Vuture), including proofreading, creative writing for internal and external communications as well as some related digital work
Track marketing activity against plan and spend against budget on a regular basis to support management reporting for both sector and service line marketing activities
Capturing the ROI on all campaign activity
Support for getting content on or out through EY’s e-platforms
Contribute to the development and implementation of a relationship strategy designed to support the growth of priority account relationships
Introduce and drive new initiatives, ensuring compliance and greater efficiency
Be proactive in raising the profile of the Marketing Executive role, ensuring maximum utilisation and personal development
Excellent project management skills and experience of working with CRM systems
Managing the Alumni Programme, including delivery of the annual event and production of a quarterly e-newsletter
Supporting EMEIA FSO strategic solution marketing
Managing and executing ad hoc events and supporting the wider relationship development team
Deliver all events on time and to budgets
Build strong relationships with key marketing contacts in UKI and work with the Alumni executive to produce a joint quarterly e-newsletter
Ensure that CRM tools are maximised and championed
Responsible for the management of the key marketing budgets (tactical) for each of the programmes and events
Deliver against the strategic solution plans with the deployment of round table dinner series, forums and thought leadership
A minimum of 2-3 years experience at a marketing executive level
Demonstrable experience of managing and delivering large events
Experience of working within a professional services partnership
Creative flair and confidence
Exposure to executive level staff and the ability to develop trusted business relationships with senior internal stakeholders and external clients and suppliers
Liaise with EMEA Sales Team and selected trade partners to develop and agree annual plans to include a relevant range of trade and trade to consumer initiatives
Develop campaign schematics to include objectives, mechanics, timescales, budget and value to business
Create and implement critical paths in order to manage and deliver campaigns to deadline
Brief trade partners and agencies to produce creative and collateral to specification within agreed budget
Liaise with relevant stakeholders to ensure adherence to Universal brand guidelines and legal requirements
Deliver activity to market, to budget and deadline
Provide post campaign analysis and interpretation, defining delivered value and ROI
Previous experience of trade and trade to consumer campaign delivery
Creative acumen and attention to detail
Strong team player with ability to build effective relationships quickly
Ability to prioritize workload effectively and meet deadlines
Ability to analyze and present statistical data using spread sheets
Experience of working within the Travel Industry/Entertainment Industry
Excellent knowledge of Microsoft Office systems
Logistics planning and implementation of domestic and cross border events
Developing and implementing a range of online and offline direct marketing campaigns, utilising various media
General Marketing administration for department
Proven experience in a marketing role within a financial services organization, asset management experience a must
Degree in a relevant discipline
French language skills – fluent preferred, business level as minimum
Able to operate in a fast paced environment
Desirable - good working knowledge of CRM systems and bulk emailing
Desirable - good design skills (PowerPoint)
Financial & Budget Management
Inventory Management
Record Management
Research, track & monitor CNBC’s digital marketing efforts
Supports the department by providing digital extension for any event or campaign (brand or tactical)
Execution of Social Media & Digital Marketing efforts
Improve CNBC's database management and subscriber marketing efforts
Creation and Execution of email-based marketing campaigns
Continuous review and active management of event website and other online marketing assets
Oversee barter-based online media buying
To create marketing objectives, strategies and tactical plans for a Secondary Education portfolio that spans print and digital resources, and qualifications
To create, manage and implement marketing campaigns from start to finish using the full marketing mix, delivering all marketing activity on time and within budget
To monitor and report on the effectiveness of key marketing campaigns
To develop effective messages and clear customer propositions that deliver results in line with business strategies and objectives
To contribute to the development of product propositions and the customer journey to ensure that customer engagement is effective and appropriate
Demonstrable marketing experience, with a proven track record in direct and digital marketing
Strong creative copywriting skills (print and digital), with an ability to develop powerful messaging for target segments
Evidence of strong organisation and planning skills
A good working knowledge of Microsoft Office packages (including Word, Excel and PowerPoint)
Previous work experience in publishing or the education sector. * Good understanding of the UK education sector. * Experience of basic budget management. Req Number: 8833BR
Compiles and shares competitor monitoring dashboards
Be able to think commercially and interpret data insights across the key business system
Actively contributes to sharing learning's, driving new ideas and supporting marketing executives
All other duties as required
Collate project news and images & liaise with their European office
Collate relevant industry news from Google Alerts and other searching methods
Liaise with other offices on any website updates needed
Collate and analyse analytics for social media, websites and the newsletter to optimise content and build audience
Monthly newsletters with a move to fortnightly newsletters for two markets
Newsletter subscriber clean up and maintenance/management
Weekly project updates to external stakeholders
Update collateral & content when necessary
Work with other offices to optimise SEO for the website
Work on content for audio and video including short videos for use in marketing
Creation of templated materials for two markets when required for example newsletters, event invites, business cards presentations
Assist in development of marketing strategies and campaigns for online and direct
Oversee Implementation of a marketing plans, ROI objectives, tactics, budget and schedule by segments
Prospect marketing (database management, campaigns, lead generation & tracking, etc.)
Customer marketing (renewals, cross-sell and upsell tracking, case studies, etc.)
Channels marketing (strategic and tactical support, campaign involvement, lead tracking, MDF, etc.)
Influencer marketing (Media, analysts, industry associations, government bodies, thought leadership, etc.)
Internal marketing (Spokespeople management, employee communication, etc.)
Develop segment based messaging and content
Develop off/online content-based demand generation campaigns
Manage the campaigns schedule (frequency and recency)
Track metrics & adapt (closed-loop marketing)
Manage marketing budgets and alternative revenue streams such as funding applications where required to support the marketing strategy
Complete integration with the local sales and channel team
Integrate and leverage with various teams that include Corporate Marketing, Marketing Ops, Product Marketing etc
Contributes to the development of market intelligence (market sizing, competitive analysis, etc.)
A skilled marketing professional with 3+ years relevant experience. Bachelor's Degree required
Understanding of integrated marketing concepts, with a strategic focus and practical approach
Experience in Enterprise B2B software or services marketing
Self-motivated, disciplined, pro-active, independent and likes to work in cross-cultural teams
Strong understanding of marketing planning, branding and demand generation
Strong verbal and written communication skills, ability to understand business and technology messaging
Impeccable campaign management, budget and scheduling expertise
Wide understanding and experience in various marketing tools (with some in-depth knowledge.)
Strong marketing vendor negotiation and management skills
Background within PR or Advertising Agency, theatrical distribution or multinational FMCG organisation desirable
Strong presentation and writing skills in English and Chinese necessary
Experience in supporting and working closely with a senior management team
Able to work to deadlines coupled with experience of working within a dynamic and fast-paced demanding environment
Able to work effectively in a complex, matrixed multinational organisation
Supporting the Tate Partnership by deploying the Tate events in 2015
Managing ad hoc UK campaigns to support the Senior Marketing Manager (e.g. Senior Stakeholder Programme)
Managing one of our buyer programmes
Deliver against the plan including execution of all activity
Ability to manage large scale events (250 guests) and smaller round tables (12 guests), at times managing simultaneously
Build strong relationships with key marketing contacts in UKI and work with the Tate contacts to ensure a consistent approach in how we go to market with those events
Demonstrable experience of managing and delivering events
Exposure to executive level staff and the ability to develop trusted business relationships with senior internal stakeholders, external clients and suppliers
To maintain good working relationships with internal customers and key influencers around the business. Candidate Profile
The ability to communicate and build relationships with a wide range of people across different locations. *Desirable
Previous work experience in publishing or the education sector. * Good understanding of the UK education sector. * Experience of basic budget management. Req Number: 8834BR
Strong numeracy and Excel skills strongly preferred
A good eye for detail and a passion for delivering high standard
Evidence of strong organisation and planning skills, and of delivering under pressure
Preferably educated to degree level or equivalent
CIM qualified or with desire to develop as a professional marketeer
The ability to communicate and build relationships with a wide range of people across different locations
To contribute to the growth of a brand by formulation and execution of B2B marketing programmes that align with the brand objectives and strategy
Being a key driver to monitor and assure the proper execution. Monitor and improve the processes to better link marketing and commercial activities
Organize data, conduct analysis and prepare business reports for depriving marketing intelligence for the brand further development
Execute digital and visual merchandising initiatives
Propose and implement promotional and trade marketing plan for products
Directs marketing process including concern for timeliness & completion, preliminary account consultation with Business Insurance Consultants, appraising them of marketing developments and alternatives, leading account strategy sessions, “In person” marketing of new business and renewal accounts, developing/building and maintaining relationships with underwriters, marketing, and management personal
Builds and maintains an excellent professional relationship with clients by working as an advocate for clients with insurance carriers, third-party administrators and other professional resources, analyzing options and executing decisions made by clients or Business Insurance Consultants. Conducts offline or online research in conjunction with team members to resolve complex client problems, questions and issues to retain clients
Anticipates the needs of the customer such as additional lines of coverage, and take steps to meet these needs for example; discussing potential coverage gaps and opportunities to provide additional services like claims and loss control services
Works with other Marketing Executives to improve processes and procedures and acts as a backup to others to ensure clients’ needs are met. Maintains awareness of industry markets, underwriting requirements, target “niches”, and products, and analyzes industry trends to exploit opportunities to increase written business in certain industry and carrier segments
Responsible for the retention of our clients by ensuring our account managers are delivering exceptional customer service and building positive relationships with our clients and carriers
Develops business volume and monitors losses with carrier in order to calculate profit sharing bonus potential with assigned carriers. Develops and monitors assigned carrier commitment and production progress during the year. Develops alternative strategies with carrier personnel and internal staff to improve production results
3-6 years-minimum agency experience in working directly with commercial lines clients and coverage terms and conditions, with good understanding of underwriting and submission processes
6-8 years-minimum agency experience in working directly with commercial lines clients and coverage terms and conditions, with an excellent understanding of underwriting and submission processes
Implement new product launches, promotions and trade marketing plan and strive to maintain growth on pillar products
Execute the local adaptation of marketing & advertising creative materials, media planning and placement
Coordinate with media agency and design house for promotional materials design
Propose and implement promotional and trade marketing plan for product(s), including but not limited to GWP, promotional materials development
Analyze market and consumer data and make recommendations to management
Interact effectively with other departments (sales, logistics, training department) to support marketing objectives
Creating and supporting campaigns from crib to cradle
Feedback on performance of e-shot campaigns and others
Competitor analysis and lead generation
Comprehensive knowledge of SEO/PPC
2-3 years' experience within a marketing based role
Relevant degree or qualification
2 They would be involved in tele-calling, visits, outdoor promotional activities like participating in events going to Pre-Schools, companies for data collection etc
3 The primary objective of these would be to generate required amount of walk-in of students in the School
4 Generation of database through local activities & meet Daily, Monthly and Qrtly targets
5 Collect the market and competitors information and regularly share it with the Admission Officer
Desired Profile**
Company Profile**
To develop and work on large scale campaigns in addition to ad hoc email campaigns, events and thought leadership
To produce a range of high quality marketing materials and maintain these such that they are up to date with current targets
To liaise with the external PR agency and in-house central PR team
To assist in the implementation of strategic programmes (Key Clients & Targets, client service)
To work with various sales teams to ensure the marketing strategy is consistent and contributing to e-campaigns and communications
To be an expert user of CRM systems and client data and to champion it use
Responsibility for segmenting, targeting and communicating with customers and potential customers
Managing and updating customer database
Sourcing advertising, PR, sponsorship opportunities
Managing production of all marketing material including e-newsletters, product / stock briefs, videos etc
Manage website, liaise with relevant 3rd parties on SEO, website maintenance / improvement and digital advertising opportunities
Manage Social Media
Production of internal and external marketing material such as; Adverts, Emailers, Brochures, Mailshots, Promotional videos, Marketing Displays, exhibitions and marketing suites
The maintenance and development of the website
Evaluate and report on results from marketing activities
The production and presentation of marketing strategy reports
The production of marketing budgets where necessary
The delivery of marketing activities on agreed deadlines and budgets
Attending regular meetings, both internal and external (marketing agencies or suppliers)
Assist in arranging events, such as launches and exhibitions
Knowledge and experience in developing SEO and online conversion strategies would be advantageous
Reporting to Vice President, Marketing Programmes, Higher Education
Dotted reporting line to Manager, Marketing Programmes, Higher Education
Collaboration with sales & marketing colleagues within Higher Education and Geographies, with a focus on Core & Growth markets
Preferable location is Harlow, outer London, UK
Contribute to Global Edition programme sales performance in Core & Growth geographies
Support Global Edition key product internal list promotion to Core & Growth geographies
Create PowerPoint presentations for key products with basic product information
Adapt sales tools to ensure they reflect Global Edition product information
Collate market feedback and sales successes to support product development and list planning process
Collaborate with colleagues in the Core & Growth geographies to facilitate contributor and reviewer contacts to support future Global Editions product development plans
Collaboration and team working skills
Effective at network building
Adaptable and flexible
Highly motivated & demonstrates initiative
Aptitude for learning new technologies, products and skills
Strong organisation and planning skills
Effective at managing multiple priorities
Excel, Word & PowerPoint skills
Excellent English Language proficiency
Work with marketing leads and relevant teams to design and build HTML email campaigns that create impact and add value to the broader campaign components
Devise database selections, conduct appropriate testing, schedule and deploy campaigns
Ensure campaigns are integrated with other marketing activity and are optimized for search
Troubleshoot technical issues related to HTML templates and the execution of sends
Track and report results of campaigns to the business. Consider and propose options to improve metrics - including open rates and click-throughs
Seek opportunities to innovate through automation, personalization and dynamic content features
Identify and implement email marketing best practices with coding, design, & testing
Build strong relationships with email service provider and digital agency
3 years marketing experience - financial services preferred
HTML, email campaign building, marketing automation and list selection skills highly desired
Good project manager with the ability to deliver within tight deadlines
Strong written communication skills - capacity to write and edit
Ambitious marketer, innovator and always on the lookout for new and more efficient processes
Marketing qualification an advantage
Support the Marketing Manager responsible for resident acquisition /retention in delivering the annual marketing plan through tactical implementation of materials and activities
Assists in the integration of new assets into the portfolio
Liaises with 3rd party partners and providers to collect campaign results and prepare reports
Finds new opportunities to promote the company both on and offline
Assists in the development and execution of marketing strategies and programmes that support achievement of the portfolio's business development and financial performance goals by implementing action plans around marketing, advertising, sales, new development, presentations, and resident communications
Partners with key stakeholders to implement creative marketing and advertising strategies and solutions that adhere to budgeted guidelines, including online, print, referrals, outreach marketing, and other tactics, and appropriately selects marketing techniques that fit the property's resident profile and market conditions
Oversees and manages the creation of creative communication pieces, promotional materials, presentations, website content, reports and training materials for an assigned portfolio of properties
Follows established policies and procedures by monitoring and ensuring compliance with regulatory requirements, organisational standards, and operational processes related to area(s) of responsibility and reporting violations or infractions to appropriate individual(s)
Demonstrable ability in
Support the Marketing team in delivering the annual marketing plan through tactical implementation of materials and activities
Liaises with external stakeholders to collect campaign results and prepare reports for managment
Promotes the company advertising new opportunities both on and offline
Helps the marketing team with the development and execution of marketing strategies and programmes that support achievement of the portfolio's business development and financial performance goals by implementing action plans around marketing, advertising, sales, new development, presentations, and in house communications
Partners with key stakeholders to implement creative marketing and advertising strategies and solutions
Oversees and manages the creation of creative collateral, content, reports and training materials for an assigned portfolio
Marketing for three restaurant
Hold and run events
Take charge of all Social Media , Facebook and Instagram etc
Increase of sales
Conducting sales meetings about catering functions
Ability to develop carting opportunities through marketing
To create marketing objectives, strategies and tactical plans for a divisional portfolio that spans both print and digital resources, and qualifications
To create, manage and implement marketing plans using the full marketing mix
To execute, monitor and report on marketing campaigns to a high standard, on time and to budget
To track spend against budget and create regular ROI reports on key campaigns
To produce compelling customer propositions and messaging and deliver results in line with business strategy
Evidence of strong organisation and planning skills, including creation of marketing campaign plans
Ability to communicate and build relationships with a wide range of people across locations (London/Oxford)
Educated to degree level or equivalent, preferably in marketing or business
Enhanced relationships and networks
Working with the marketing team, key deals stakeholders and the online team to implement and maintain the new and unique Deal Talk micro site, an external client site for all buyers in the deals arena
Implement and co-ordinates the delivery of existing and new marketing activity which includes events programmes, communications, website maintenance & deals related thought leadership
Develop and maintain excellent relationships with internal and external suppliers including events team, design and media, communications, online presence etc
Monitor short- and long-term ROI measures are being achieved on specific buyer programmes
Pro-actively seek new channels to market and innovates to engage with buyer communities in different ways
Adhere to quality standards through and ensures service levels are maintained consistently
Work closely with senior managers, managers and key practice stakeholders to execute marketing programmes in line with time-frames and budget
Work with other parts of CMD – especially market campaigns, thought leadership, opportunity management and the wider communication team
Suggest ways that the buyer programmes are continuously improved and experience, information and knowledge are shared
Graduate calibre with experience of B2B marketing and business development
Experience of implementing marketing strategy matched to commercial objectives
Good knowledge of new and traditional marketing channels; experience of digital marketing would be an advantage
Experience of being able to work on multiple projects simultaneously
The ability to contribute to strategic plans and implement tactical initiatives
Self starter able to work effectively as part of a ‘virtual team&#8217
Sufficient business acumen to understand business drivers behind marketing activity as well as being commercially and risk aware
1) Cost Management
Ensure all costs/ expenses are captured under respective line of profit and loss through preparation of Purchase Order
Track and keep a record of all marketing expenses on a monthly basis vs budget by category. Reconcile marketing expenses vs budget and work with Regional Marketing Manager
Create budget wishlist by launch and track spending with business controller
Follow up on billings from advertising agency, suppliers and co-op partners
2) Marketing
Assist the Regional Marketing Manager in putting the half yearly marketing plan together and responsible for the execution of all marketing plans and activities
Sync with affiliate’s local market calendar and re-align with China registration HP code issues
Oversee the allocation and distribution of all new product launch, point of sales collaterals GWP, samples and testers
Work with agency to propose translated new product launch names and texts
Provide marketing materials for sales presentations
Assist the Regional Marketing Manager in the execution of visual merchandising of all launches, including promotion sites design to meet Brand’s and Sales’ objectives (implement designs from New York), together with Visual Merchandising team
Propose visual plan, launch planogram, consolidate HPP/ SPP animation plan
Coordinate the production of local materials which includes translation etc. Work with affiliates to synergize terminologies and product descriptions for translated materials in a timely manner
3) Good communication skills and fluent in both written and oral English and Mandarin
4) Good working knowledge of computer software namely Excel, Word and Power point
5) Good multi tasking and organizational skills
6) Able to work independently, proactive with positive attitude
Manage all events delivered as part of the UK alumni programme – from invitation management, liaising with the business, invitation design, through to event delivery, feedback and measurement post event. Primary objectives are to
Build quality invitation pipelines to develop business relationships and meet commercial objectives
Engage alumni with the firm’s Vision 2020 growth strategy
Report and track commercial value back to the firm
Provide support on various marketing initiatives to promote the UK alumni programme
Contribute to EY’s social media activity, including profile management of the Twitter account, content creation and reporting
Assist in collating content for alumni communications including the UK alumni portal, website, Partner Alumni Connect magazine, messages to the former partner community, etc
Support the team to promote the alumni programme externally and internally, including engaging alumni relationship owners
Work with the senior marketing executive to delegate data projects to the data admin support for alumni
Produce targeted mailing lists by extracting relevant data from the company database
Working with support teams across the business including
The in-house design team to develop material for events and communications
Investment experience, understanding and knowledge (with appropriate education and training)
Strong analytical / numeracy skills
Client centricity
Investment Management Certificate (IMC) or willingness to study for this qualification
Tertiary qualification, together with knowledge of the investment management industry
4 years plus experience in marketing
Have a outgoing and personable personality
KPI and target driven
Marketing or business qualification
Be able to be in a stand alone role
Have experience in dealing with all areas of a marketing department
To contribute to the growth of the brand by formulation and execution of B2B marketing programs that are aligned with the brand objectives and strategy
To be the key driver to liaise, formulate, drive, execute and monitor the Key Account Sell-Out programs independently
Plan on the routing to visit the field and clients on regular basis in order to gain market insight and competitor knowledge
To take initiative to research on responsible product categories and share the latest trend, information and insights to the team
Day to day marketing and commercial support to external Sales Agent so as to drive the growth of this channel
Marketing support to Commercial team
To coordinate with various internal stakeholders so as to assure the smooth day to day operations
To anticipate sales trends, develop and manage forecast of his/her assigned category
Solid hands-on retail marketing/channel marketing experiences
Good interpersonal skills and communication skills
Good numerical sense and computer skills i.e MS Excel and Power point
Previous sales experiences would be an advantage
Strong communication & interpersonal skills
Be able to prioritise work
Be able to use Microsoft word & Excel
Proven experience in running marketing campaign
Previously organised events
Circulating weekly titles note to business
Tracking weekly, quarterly uplifts and preparing quarterly reports for manager
Placing and booking contra adverts in paper
Raising and tracking PO’s. Creating quarterly budget reports for Irish and UK office
Idea generation – new ways to help drive hits to website and subscription
Developing and implementing the marketing plan for the Spanish market with the aim to build brand awareness and develop partnerships with key clients
Creating and maintaining on- and off-line marketing literature for wider audiences as well producing bespoke communications for key clients
Taking ownership of the Spanish website, ensuring all content is current and up to date
Liaising closely with key internal stakeholders and external agencies to get projects over the line
Working closely with legal and compliance teams to ensure all marketing literature adheres to the regulatory requirements
Working with the wider European marketing team to align the Spanish strategy with the rest wider Marketing goals
Initiating and conceptualizing of launch elements and collaterals to support all new launches
Developing creative briefs to 3rd party suppliers and follow projects through to regional implementation
Preparation and ground work of seasonal assortment updates and allocation of launch saleable and non-saleable
Execute inclusion and exclusion of assortment matrix with TR D2R team
Developing detailed launch packs to Sales and Education
Coordinating of orders for counter and marketing collateral from regions to suppliers
Plan, coordinate, execute and track all media and promotional calendars by customers
Coordinating promotional drawings, preparing setup guidelines, collateral development, and setup with internal and external stakeholders
Compiling post event results with Sales teams
Competitors tracking
Assist RMM to collaborate closely with TR NY Marketing on
Inventory matters
Marketing collateral and visual requirement timelines
Visual merchandising enquiries
Visual cropping guideline requirements
Other creative assets required (e.g. digital and inflight)
Assist RMM to partner Affiliates in launches
Assist RMM with the preparation and execution of seasonal Sales Cycle Meetings (and BA Conference where need be)
Responsible of updating of promotion reserve and maintain RDI on a monthly basis and to circulate information to sales team
Track and archive all IMW offering and collaborate with Regional Marketing Manager to determine relevant programs
Garner good working knowledge of internal systems namely SAP, SRM and BI in order to support data mining for analysis
Maintain existing Library for each brand and its assets – particularly on visual update, VM directives, events and promotions, IMW, forecast by season by brand
Work within the Marketing budget perimeters, raise Shopping Carts and maintain proper Purchase Order (PO) records for a seamless invoicing process
Assist with the management of collaterals/stock inventory in the office and at the Singapore warehouse and to place orders for testers/saleables/collateral from Lachen when the need arises
Working with Marketing Manager in devising new processes to improve tracking of information/data and to standardize collateral requirement across TR APAC
Minimum relevant University Degree (or relevant Diploma holder with minimum 3 years working experience in marketing, sales and/or retail industry in executive position)
Proficient in MS Office particularly Word, Excel, Powerpoint
Highly fluent in written and conversational English. Essential to have above competency in spoken and written Mandarin. Competent in Korean or Japanese is an added advantage
Minimum 3-4 years working experience in Marketing-related capacity, preferably with in-depth exposure to retail industry
Working with the UK senior marketing manager develop a marketing & communication plan for the region
Leverage EMEIA and UK thought leadership and mailings
Managing ad hoc UK campaigns to support the Senior Marketing Manager
Running local regional seminars and sponsorships for local FSO Partners
Working in the London office at least one day a month to help integrate with the wider BMC team, this could be attendance at key UK meetings, or to help at London events and to share best practice
Other key responsibilities include:Deliver against the plan including execution of all activity
Ability to work well on own and manage own time and projects effectively
Ability to build strong relationships virtually (a lot of meetings will be taking place over the phone) and in person with senior stakeholders
Ability to manage events, from invitations to deployment of the event on the day
Deliver all projects on time and to budgets
Build strong relationships with key marketing contacts in UKI to ensure a consistent approach in how we go to market with events and thought leadership
Creative input into the design process, liaising with internal and external design team/suppliers to
Ensure the production of high quality, differentiated and brand compliant marketing material Qualities, skills and experience to include
A minimum of 1-2 years' experience at a marketing executive level
Experience of working within a professional services partnership or in Financial Services is desirable
Energetic, personable, motivated, team player with a willingness to 'muck in' where necessary
Work with the Marketing Manager to plan, communicate and co-ordinate marketing activities and initiatives with the local office Principals and staff, the nationwide marketing teams and other key stakeholders as appropriate
Ensure that all activities contribute towards the local offices' strategies and goals and are in line with national and sector marketing strategies to build the firm's brand and positioning
Fulfil the role of local 'Brand champion' to ensure compliance with the graphic profile and to promote the brand vision and values both internally and externally Contribute to discussions regarding the ongoing strategic positioning of the firm
The identification and development of new offerings for the Tech sector
Take ownership of internal marketing and communications
Liaise with external agencies and suppliers when appropriate
Communications activities
Initiate and assist in reviewing, updating and developing effective marketing
Material and campaigns, in consultation with the Marketing Manager and Regional Marketing Partner
Organise, seminars, corporate entertainment, sponsorships, events, mailings etc. as outlined in both local and national marketing plans, including
Booking venues and catering including obtaining costs
Managing invitations including print, production and mailing. Deal with production of seminar packs, badges and feedback forms Maintain an activity diary for the region
Organise local networking 'breakfast seminars' and staff attendance Ensure marketing material and packs are kept up to date and available Add / update prospect and contact details on the Central database
Press releases - maintain records / organise as appropriate
Business Development support
Support the Regional Partners in reaching their BD targets and help manage the process of sector development
Identify potential opportunities through market research to support marketing and business development activities including competitor monitoring and liaison with industry contacts
Graduate or vocational equivalent
A minimum of 1yr marketing and/or business development experience
IT literate - database and customer relationship management systems - and
Excellent knowledge of Microsoft Office
Graphic design experience - Adobe InDesign (beneficial but not essential)
Strong organisational and project management skills with the ability to analyse
A good team player
Lots of own initiative and a flexible, committed and enthusiastic nature
Assist in the delivery of all international events, including the coordination of all event planning tasks, liaising with various business owners and delivering all event collateral and PR
Researching the market and developing key reports to be shared with the sales and marketing teams
Delivery of internal communications and bringing the company value proposition to life through events, online communication and relevant collateral
Development of brand collateral and other customer engagement material including promotional items and communication pieces
Provide support in liaising with external agencies including copywriters, graphic designers and PR agencies
Provide administration support within the marketing function
Updating the CRM
Controlling all marketing material stock
Previous experience working in a marketing role with particular focus on events and research
Understanding of digital media & digital marketing - social media, analytics, AdWords
A great team worker with the ability to also work on their own initiative
Strong planning, project management and prioritization skills with the ability to adapt easily to change
Be highly organized and handle multiple tasks
IT skills including Word, Excel and PowerPoint
Knowledge of digital media an advantage
Knowledge of graphic design tools - Adobe Creative Suite
Event management and delivery, including seminar, workshop and dinners
Coordination and delivery of branded material for externally sponsored events and conferences
Development and production of communication collateral, including e-campaigns
Marketing / business studies graduate or professional with at least 3-4 years marketing experience
Excellent interpersonal skills with ability to build good relationships at all levels
An excellent team player
Develop and deliver small client-facing events
The role would suit a creative and energetic individual who works well in a team environment but will also be able to hit the ground running on some solo projects
Strong communication skills are essential as well as some end to end event management experience. Limited travelling may be involved
One or two years’ experience of end-to-end event and production management
One years’ minimum corporate experience, ideally from a financial or professional services background. Alternatively, agency experience of working with large corporate accounts
Good written an oral communication skills
Project planning and management skills
Experience of using a marketing database
Creation of client specific presentations materials - meeting presentations, business pitches, investment reviews and other ad hoc requests
Co-ordination of the re-brand of all marketing materials, to ensure branding is consistent across teams
Liaison with the wider business, particularly with compliance teams, fund managers, sales teams globally and marketing teams to ensure materials are accurate and in line with the firm's brand message
Managing workflows, adhering to tight deadlines and maintaining the presentations database
Further marketing assistance on an ad hoc basis
The role primarily requires previous experience of digital marketing in a B2B environment including previous responsibility for website management and social media activity
Previous experience of Google Analytics and reporting is essential
You must have a good all round IT capability and sound communication skills to build relationships with a range of stakeholders
Campaign Management - and the production of marketing materials for potential and existing investors
Advertising - taking ownership of all on and off-line advertising initiatives
Events - supporting senior team members with the conception and completion of events, as well as preparing specific presentations and marketing collateral for distribution at events
Relationship Management - liaising with internal stakeholders and external agencies on brand, design and broader marketing decisions
Tertiary/degree qualifications in Business (Marketing/Journalism Media/Media Communications)
A minimum of 3 years’ experience in a PR environment
Film industry (or other related industry e.g. media) experience
Demonstrated experience in writing and preparing press releases
A strong understanding of the Australian media landscape
Intermediate to Advanced level of all Microsoft applications and Mac Keynote
5+ years’ experience in a Brand / Event management marketing role within a business environment (media organisation advantageous)
Marketing / Business tertiary degree qualification
Experience with implementing and managing marketing campaigns and promotions
Experience in managing events an advantage and preferred, but not essential
Experience in internet / digital media is advantageous
High level interpersonal and communication skills, both written and verbal
Demonstrated ability to partner effectively with internal and external parties to drive results
Responsible, accountable and results-oriented
Strong decision making and problem solving capabilities
Excellent attention to detail with high level of accuracy
Highly computer literate – expert level in Microsoft programs, Keynote and knowledge of Adobe
Ability to work cross-company across various Business Areas, multi-task and handle tight deadlines
Under pressure
A strong team player who contributes to an environment that embraces constant change and innovation
With the guidance of the Acquisition Manager (Gaming) assist in the delivery of all promotional, acquisition, retention (where applicable) and planning processes for the gaming brand extensions
Work with both internal and external betting and gaming partners including internally the Business Intelligence department and product marketing team
Assist with the reporting of results to help guide campaigns and inform teams
Collate results and regular campaign reviews to steer future campaigns
Maintain a strong awareness of the industry and competitor landscape
Work with 3rd party vendors and key partners
Contribute to the development of gaming products in collaboration with internal stakeholders
Utilise Insight in all communications, product and brand development and all activation
Preferred experience in the Gaming arena, and understanding of the marketplace
Experience of marketing and sales, delivering on marketing campaigns to drive growth of products
Confidence with reporting on response and sales
Experience of working with data agencies and gaming partners
Preferably a deep knowledge of and experience in the media industry
Commercially and organisationally astute
A passion for our brands
First rate communication skills including outstanding ability to brief 3rd party’s and colleagues, PowerPoint and presentational ability
Good negotiation and relationship skills and an ability to operate within a matrix environment with multiple stakeholders
University graduated, preferred Finance, Business, Marketing or English major
Financial service, especially fund-related knowledge and/ or Marketing/ PR experience preferred
More than 1 year job experience (Sawon ~ Kwajang)
Fluent in English (Reading, Speaking, and Writing)
Excellent Korean writing
Advanced Microsoft Office programs and IT
Ability to work independently and strong interpersonal skills
Ability to complete and deliver projects in a timely manner
Excellent attitude and a ‘can do’ mind set
Team work player and consensus builder
Ability to translate in coherently
Effectively manage multiple projects
Ability to make an impact, influence and achieve results with effective negotiation, problem-solving and communication skills
Working knowledge of Bank, technology and risk standards (e.g., infrastructure, architecture, processes, applications, Cobit, COSO, NIST)
Comfortable with ambiguity and ability to cope with rapid change
Thorough understanding of one or more technology platforms in use at TD Bank
Understanding of regulatory compliance requirements for the financial industry
Good judgment— ability to determine which issues to escalate vs. to resolve independently, and provide suggestions for possible resolution
5 years minimum regulatory , technology controls, audit or risk management
5-7 years technology experience (preferably infrastructure technology)
Event management and delivery, including conference sponsorships
Managing internal FIDS marketing newsletter production and literature displays
Development of collateral and drafting e-invitations
Digital management across webinars, web page content, video production, social media management
Measurement and reporting for Return on Investment
Marketing/business studies graduate or professional with 2-3 years marketing experience
Proficient in Word, Powerpoint, Excel and database management
Experience in e-marketing invitation tools and understanding social media particularly Linkedin
Experience of working across a range of the marketing mix (eg web, events, brand, social media, PR)
Understanding of performance measurement and return on investment
Business acumen and ability to gain a deep understanding of this complex and sensitive business area
To assist in the creation, templating, updating and maintenance of standard and bespoke marketing materials across multiple media – including video, websites, print, email and social media
Working with the global marketing teams, local investment teams and product managers support the production and maintenance of client focused presentations
Assist with event administration, printing, distribution and gift ordering
Utilise metrics and other investor/client behaviours and industry/client research to optimise communications and improve marketing collateral and messaging
Maintain a strong understanding of regulatory requirements and adhere to the company values and regulatory principles and of 'treating customers fairly'
Of graduate calibre, you will have experience working in an asset management or marketing company, ideally with relevant qualifications or be willing to study for them
You will have excellent copywriting skills across multiple media and a superb command of UK English. You will be focused on understanding and meeting the needs of our clients and working to deliver high quality materials to support the sales effort
You will be able to demonstrate good organisational and analytical skills and superb attention to detail. You will enjoy working collaboratively and have a strong bias for action and ability to prioritise and meet deadlines, without compromising quality or budgets
Good Microsoft office skills especially word, Powerpoint and excel will be essential. Preferably the successful candidate will also have experience of Google analytics, desktop publishing software such as Quark and Indesign, html and Email Targeting tools
You will also have an eye for good copy and design and be able to identify what makes an effective marketing campaign, demonstrating the creativity to help deliver it within our brand tone of voice and offer a simple but effective customer experience.You will be comfortable and confident working with distribution, client service, marketing and technology professionals around the globe and be able to explain and promote your ideas to gain support and assist timely execution
You will cultivate strong working relationships with a large network of content creators across the company and synchronise the local strategic and executional approach to content delivery
Develop, test and organise annual plans for renewals and retention to grow renewal and engagement rates
Organise and plan day-to-day strategies to increase auto renewal payments
Monitor and report of results against plan
Manage the retention marketing activities
Manage supplier; fulfillment bureau, online bureau, telemarketing agencies, creative agencies, mailing house etc
Handle escalated customer service queries
Work closely with the Customer Experience team to optimise customer processes and operations
Work with our telemarketing agency to improve reporting and efficiencies
Up-sell and cross sell promotions across The Economist Group’s portfolio of titles
Marketing or publishing experience
Experience of developing marketing plans
Knowledge of direct marketing techniques
Previous experience of managing marketing budgets
Experience of monitoring and reporting results against budget
Experience of forecasting results
Experience of managing and implementing print, online and telemarketing campaigns
Direct marketing experience within subscriptions or CRM would be desirable
Computer knowledge : Microsoft Office, Excel
Excellent written and spoken English
Managing marketing collateral requests for the business, ensuring they are up to standard and are inline with branding guidelines
In charged of online and print advertising
Management of external suppliers and agencies
Administrative support for the marketing team
Minimum 2 years relevant marketing experience
Full knowledge of marketing activities
Full understanding of MS office
Ability to speak a European language is a benefit, but not essential
Develop individual retailer marketing plans, to maximise marketing opportunities
Network with retailer marketing departments to drive brand representation in-store, in campaigns and online
Coordinate with internal departments to resolve local social media queries
Arrange international partner events and international presence at relevant trade shows
Manage a range of suppliers to cost- effectively present the brand in-store whilst communicating key messages
Third level qualification - marketing, business or related discipline
Must be logical and methodical
Experience in managing local PR agencies
Able to lead projects, interact with multiple departments and effectively manage third party vendors
Ability to shift between activities effectively
Excellent organisational and prioritisation skills
Self-starter with excellent communication skills, be able to work on own initiative & also as part of a team
Business Oriented
Collaborate closely with Digital Consumer Marketing Team on Boutique Site Maintenance and Digital Campaign
Collaborate with Area Sales Team on all inflight matters including forecast update, inflight advertisement development and product listing assets update
Manages Operational Effectiveness
Assist to RMM to partner Affiliates in launches
Improves Business Processes
Coordinate the development and execution of video partner stories and testimonials with en expert eye to digital storytelling in front of and behind the camera lens
Development and execution of digital marketing campaigns to support Regional, Community, and Partner events
Work with marketing team members, partner schools and organizations to successfully implement partnership activities and events
Create and maintain promotional web pages in line with Discovery Education’s brand and technical specifications
Drive Discovery Education’s use of social media to support campaigns, brand awareness and customer engagement
Create and update internal partnership team marketing tools and materials to support lead generation and new business
Delivery of designated partner stories for promotional purposes on UK website in collaboration with the Relationship Marketing Manager – includes scripting, digital storytelling, excellent communication with customers, coordination of filming and editing process, developing supporting web copy; working with the Digital Marketing Manager to create and maintain relevant hosting pages and ensure they are used in relevant sales tools and kits
Coordinate and deliver a programme of regional and community events in collaboration with the Relationship Marketing Manager – includes creating and delivering campaigns to drive attendance, ensuring partners and prospects are part of a flawless experience that promotes the Discovery Education brand in the best possible way, and managing follow-up and tracking processes
Develop, implement and maintain web pages utilizing HTML and the Discovery Education Content Management System to support digital, event and Community campaigns - includes registration and content/media pages
Champion the use of social media and networking channels – namely Facebook, Twitter, LinkedIn, etc. – to raise specific campaign awareness, drive leads and promote the Discovery Education brand in the market
Support the acquisition of new revenue by ensuring all aspects of the Partnership Team Toolkit are relevant, up-to-date and adhere to brand guidelines. Work closely with the key stakeholders across the marketing, product and partnership teams to develop valuable new tools as required
Design and create graphic elements for print and digital marketing collateral, including brochures, sell sheets, digital campaigns and website design, social media, banners, etc
Demonstrate resourcefulness when making decisions and managing assigned projects, and independently develop and implement solutions to problems
Represent Discovery Education in a professional manner when in contact with partners, prospective customers, internal clients and external companies
The role involves some travel to Partner schools or events, which may involve working outside normal office hours
1 Exploring business and maximizing sales of ELL/School digital service ranging from K-12
2 Developing strong relationships with digital learning providers, online education institutes
3 Designing solutions to fit clients' curriculum
4 Liaise with internal and external customer
2 Two-year sales experience in education field required
3 Fluent written and spoken English
4 Strong communication skills, superior work ethic and the ability to foster client relationships
5 Result driven and can work independently
6 Good team player with independent working ability in fast paced environment
7 Strong planning skills
8 Approximately 20% overnight travel required
Responsible for coordination and tracking of forecasting and order fulfillment for new launch, basic business, sample and collaterals in collaboration with distributor, Regional Demand & Supply Planner and affiliate DC teams
Keep track of post-launch analysis on a rolling yearly bases
Assist in the compilation of ongoing sales and marketing reports
Be the main point of contact for all distributors’ campaign asset requests
Work with Regional director to implement pricing strategy & ensure regional consistency
Work with online regional and local affiliate teams to maximize brand site opportunities in the region
Assist Regional director in following contract updates with distributors
Lead & coordinate with vendors & agency to develop regional development, as needed (leaflet, DM, GWP)
Assist in developing and implementing campaigns to reach out to new consumers and keep existing consumers loyal to the brand
Closely monitor competitive activities and market trends for regional & global action
Assist in administrative work pertaining to Regional Director
University Degree, preferably in Marketing related area
Minimum 2+ years’ experience in a similar capacity in sales, operations and/or marketing
Strong analytic and quantitative skills
Self-starter and independent
Well organized and good attention to detail
Multi-tasker with ability to manage and meet deadlines
Possesses good people skills and business manner
Fluent in English. Mandarin/Cantonese/Korean is highly desirable
Managing and executing events
Support our UK business by managing a key buyer programme including the management and execution of quarterly events
Management of ad hoc events for the UK financial services business, developing a good relationship with internal stakeholders and working with a number of external suppliers
A minimum of 2 - 3 years’ experience at a marketing executive level
Demonstrable experience of managing and delivering events, including experience of running a conference
Collect and analyze consumer and market insights and competition strategies
Facilitate the Group Product Manager to implement new launches and projects, maintain growth of on pillar products and animate core catalog
Local adaptation of communication materials (Imagery, digital and points of sales)
Collaborate with other departments including sales, logistics and education etc. and partner agencies to execute launch and trade promotion plans to meet deadlines
Degree holder in Marketing, business or related discipline is preferred
Ability to work independently as this is an individual contributor role
Demonstrates an innovative and creative mind, keen to learn attitude
Brand Marketing for FX Online Business
Minimum 5 year Brand Marketing experience with Financial Institutions based in Japan
Native level fluency in written and spoken Japanese and Business level English
Marketing Graduate
Driven fast paced and hard working
Can work on their own and take responsibility for projects
Ability to proof read
Event development and management
Tracking relationship development and ROI activity
Use of social media
The role will report into the Scotland Marketing and Communications Manager. There will also be direct reporting to key stakeholders within the business
Marketing/business studies graduate or professional with at least one-two years’ business experience
Good project planning capabilities and time management
Experience of utilising a marketing database
They would be involved in tele-calling, visits, outdoor promotional activities like participating in events going to Pre-Schools, companies for data collection etc
The primary objective of these would be to generate required amount of walk-in of students in the School
Generation of database through local activities & meet Daily, Monthly and Quarterly targets
Collect the market and competitors information and regularly share it with the Admission Officer
Development and production of communications collateral, on and offline, both internal and external
Event management and delivery and liaison with 3rd parties
Data management and control
Stakeholder management across a variety of sectors
Experience of working across the full marketing mix e.g. PR, web, brand
Events experience
Contributing creative ideas to develop campaigns and create the most effective internal and external client engagement
To manage the production and delivery of agreed deliverables within timelines and budget
To work closely with external agencies, in house studios, the wider BMC team and regional teams
Building and managing relationships with senior stakeholders and key stakeholder groups
Marketing or business degree (or equivalent)
Plan and execute digital marketing campaigns towards interactive engagement of consumers
Drive brand awareness and customer loyalty via digital marketing
Digital outreach with other businesses or partnerships to drive brand market share
Maximizing CRM & consumer insights, trends and analytics to drive digital marketing
Support analytics & reporting in market research data, marketing campaign budget, value and ROI
Provide reporting and marketing operations support to Country Marketing Manager
Brief all digital activity to the HO Digital Team in line with the current briefing process. This includes overarching campaign briefs and creative briefs for all assets required for website, email, social media and digital advertising channel
Ensure website content is optimised for search engines in accordance with best-practice guidelines
Support Retail Team to liaise with centre brands at both regional and centre level to align digital mediums with category promotions, generate and promote offers to support commercial performance
Work in conjunction with the Marketing Manager to liaise with Customer Service teams to ensure effective communication and implementation of relevant marketing activities specifically the planning and delivery of in-centre data capture activities
Key Accountabilities Extension
Collate research conducted by the Head Office marketing team and local agencies so that the Marketing Manager has digital marketing intelligence in order to facilitate data driven decision-making for future activity
Assist the Marketing Manager by liaising with the Head Office team and network agencies on communication strategy to support the annual marketing plan, including PR initiatives, media, CRM, website-digital efforts, and sponsorship
Professional & Technical
Entrepreneurial Spirit
Developing Potential
Relevant work experience in a digital marketing discipline with a strong focus on brand marketing
Analytical skills; comfortable distilling campaign data into actionable insights and optimisation opportunities
Experience in a customer handling environment
IT skills: Advanced level Microsoft Word, PowerPoint
IT skills: Intermediate level Microsoft Excel, Outlook
Manage campaign operation for offline marketing channels: Agents, Direct Mail in EMEA region and Global Partnerships. This would include
A degree level in any discipline
Previous courses or interest engagement in the marketing field
Experience in a marketing function
Good knowledge of campaign management
Direct marketing, campaign management and understanding of response tracking and interpretation of campaign results
Marketing communications technique and best practice
Good knowledge of Word and PowerPoint
Advanced knowledge of Microsoft Excel
Fluent in English (written and spoken). Any other European language will be an added advantage
Previous experience of working in the publishing industry is a plus
Create, develop and execute compelling marketing campaigns using all types of channels to meet set KPIs
Manage digital marketing mediums (email marketing, paid search, SEO/SEM, display/banner ads, social media)
Drive revenue for the Content Solutions Business Unit by working with internal teams to sell marketing solutions to clients
Develop and implement social media campaigns appropriate to the target market, promoting through a variety of social channels as well as relevant blogs, forums and online communities
Support paid social media activities via our global social channels, using third party campaign management tools
Continually monitor social media trends and make recommendations to enhance our social media presence
Transform creative ideas into practical reality, identify new opportunities and drive innovation to support content campaigns and brand awareness
Analyse and report on results. Reviewing and improving activity will be key to maximising digital and online potential
Provide timely and regular reporting that summarizes website and campaign performance
Build relationships with advertising partners that can be leveraged by our marketing team worldwide
Enhance SEO and SEM performance, including use of keywords and Google Adwords
Support and distribute insights, trends and campaign learning’s to the wider team
In-depth knowledge and understanding of social media platforms including campaign optimisation
A Bachelor's Degree (or equivalent)
Extensive marketing experience, with a background in professional services marketing or a business-to-business environment
Some agency background knowlede, particularly around campagin and client management
Robust knowledge of SEM, (PPC and SEO)
A high level of competency using Microsoft Excel to create reports, analyse data and present findings in a clear and informative way
Knowledge of lead management, CRM and data-led marketing (preferably using Salesforce and Eloqua)
Knowledge of analytics systems eg Google Analytics, Omniture
Ability to work under tight time constraints and manage multiple projects across several products/services simultaneously
Proven ability to work collaboratively and provide on-going innovation
Strong copywriting and design skills
Innovative marketing techniques
The ability to liaise, influence, challenge effectively and build relationships with all key stakeholders
The ability to work to deadlines and manage conflicting priorities in a fast-paced environment
A creative mindset and an eagerness to learn and keep up-to-date with the latest opportunities
Stakeholder management skills
An organised manner and timely delivery of tasks
1-2 years' experience
Degree in Marketing
Equestrian background
Have experience dealing with the above
Experience in a start-up - advantageous
Assist in the co-ordination, development and approval process for creative, media and promotional marketing activity ensuring timely reviews of material
Originate and manage creative & paid social media campaigns, liaising with internal colleagues and external agencies
Review, and raise awareness of all relevant creative assets posted on a range of WB asset management sites & help develop content plans
Manage assigned projects on a title by title basis for example: media promotions, screening programmes, sales presentations
Review, and raise awareness of, all relevant digital assets updates throughout a campaign lifecycle
Manage film budget trackers & ensure POs are raised and that suppliers serviced with appropriate paperwork in a timely and efficient manner working closely to ensure costs are within budget
Ensure approval process on all promotions with EMEA is efficiently managed with oversight from the Snr Marketing Manager
Work as a ‘brand champion’ ensuring strong communication across divisions where appropriate; including Consumer Products, Games and TV distribution
Work alongside the Senior Marketing Manager collaboratively with the Publicity and Promotions team and all external agencies to ensure delivery against ONE communications strategy as set in the Film Strategy meetings
Coordinate and disseminate timely evaluations of relevant consumer media, exhibitor, retailer and competitor developments in the marketplace
Nurture effective working relationships with key marketing contacts within Warner Bros Burbank Home Office and European teams
Retail understanding of the trade marketing function across the various traditional and digital retail sectors for both Theatrical and Home Entertainment
Working on a wide range of studio priority releases
Proven experience in either theatrical or home entertainment (physical and/or digital) marketing, preferably both
Ability to multi-task and prioritise tasks the meet deadlines
General understanding of the different areas of the marketing mix (a particular focus on Media, retail, PR, Promotions, Social and community marketing)
Excellent administrative skill and knowledge of computer packages including Word, Excel, and Powerpoint
Excellent presentation, time management and organisational skills
Strong negotiation, influencing and interpersonal skills both internally and externally
Flexibility - able to cope with a number of varying tasks and different people at one time in a rapidly changing environment
Demonstrates dynamism, creative flair and passion for film
Excellent PowerPoint, Word and Excel skills
A basic understanding of Asset Management and Investments
2 - 3 years experience within Financial Services
Develop, monitor, and manage distributors and retailers for Professional list
Support account manager and senior sales rep to close library and corporate orders
Provide internal support to sponsoring editors on co-publishing process management
Take direct responsibility to design and implement marketing activities to promote overall professional business
Maintain and update information for major online marketing vehicles
Degree qualification with 2-3 years sales or marketing experience
Fluent in English (Listen, Speaking, Reading and writing)
Strong computer skills and proficient in MS-office and designing software
Good interpersonal skills and collaborative working style
Good problem solving skills and result-driven mindset
Fast learner to acquire new skills especially technology solutions
BA/BS or equivalent
2-3 years marketing experience, preferably gained in the events industry
Web marketing experience a plus
Experience in event marketing activities with a focus on innovative techniques covering a range of media including email marketing, SEO, display advertising, web marketing and social media forums
Knowledge in managing and re-forecasting marketing spend
Knowledge in quality control of marketing outputs
Knowledge in Database management
Fluency in written and spoken English
3+ years working in an online/digital marketing role
Strong knowledge and experience of Content Management (Drupple system is an advantage)
SEO knowledge and some practical experience
Ability to work in remote teams
Available to start at short notice
Go-to-market strategy and delivery:advise and work with the senior leadership team on go-to-market plans, ensuring that these are fully aligned with the global strategy and successfully executed
Digital marketing: website management, blogging, SEO, PPC and email marketing, working with the global marketing team
Content creation and distribution,including blogs, webinars and market surveys. Ensure that all relevant content is shared with customer communities (candidates and clients). You will liaise with key stakeholders across the business to develop content
Public relations: lead PR in the Australia region, working with the global PR team and marketing representatives on opportunities such as award entries. Build media relationships
Events and Webinar schedule:work with local and global teams to plan and promote sector specific events and webinars
Talent acquisition marketing: work with the global Talent Acquisition Executive on marketing initiatives, ensuring consistency in all markets
Internal communications: create buy-in for go-to-market activity and communicate this to the business
Sharing best practices reporting, social media, content sharing and share successful initiatives and ideas with APAC and global teams
Support the development of internal campaigns, working with our communications and engagement specialists to ensure the brand is brought to life for EY people
Support the development of internal learning tools and training techniques to ensure that the brand is fully understood and verbal and visual guidelines adhered to
Support the delivery of global campaigns and activity in the UK market, including advertising and social media
Support the Senior Brand Manager in ensuring compliance of both the verbal and visual identity of the brand across all materials
Working with members of the brand team, support the talent team to ensure the on-boarding and exit journeys support the brand position, both in terms of content and experience
Draft communications to promote the brand internally
Ensure that evidence is gathered to demonstrate UK&I’s commitment to embedding the brand for reporting purposes. This is will include gathering of stats, photographs of events etc, and creating decks for leadership information
Gather and report on competitor brand activities
Creative thinking
Understanding of EY’s brand
Collect and analyze consumer and market insights and competition strategies to make recommendations to management
Implement new launches, maintain growth in pillar products and animate core catalog
Propose and monitor marketing mix strategies (IMC/360/Digital) to build integrated, engaging consumer brand experiences
Adapt the communication material (imagery, digital, point of sale)
Handle daily operation for the brand, including planogram, promotion calendar, tester arrangement and PO
Mobilize and collaborate with other departments (sales, logistic, merchandising, etc. ) and partner agencies to build broader business strategy; meet the deadlines
Make recommendations to management on the category based on one’s expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)
Effectively prepare clear messages for the senior management to present to senior management
Develop one’s knowledge of the L'Oréal group, get to know the culture, develop one’s expertise in marketing, project management, operational excellence with one’s manager and team support
1-2 years working experience (in FMCG industry) preferred
Experience in beauty products would be an advantage
Initiative, result-oriented, good communication skills, detailed minded
Use a range of marketing communications tactics to
Strong journal marketing experience
Experience of developing marketing plans and activities
Analytics and reporting and demonstrating ROI of marketing activity
Familiarity with various digital marketing systems including Web Trends/Google Analytics/CMS/Email/CRM
Social media marketing expertise
Creative sense, copywriting
Proficiency in spreadsheet software (e.g. MS Excel)
Numerical aptitude
Excellent time and organizational management skills
Working closely with the Head of Marketing to implement and support the marketing strategy and plan
Maintain and develop solid working relationships with internal and external stakeholders
Ensure all marketing conforms to the marketing guidelines and policy
Review and monitor campaigns and initiatives collation of stats and data to feedback to the wider business
Liasing with external agencies, acting as lead on projects
Manage and co-ordinate the production of marketing materials, brochures and advertisements
Make certain that all activities are delivered to a high standard within budget and time frames
Consistently generate business, developing a meticulous approach to the measurement of campaign/initiatives effectiveness whilst closely managing budgets and marketing spend
Liaison with other, relevant departments during planning, implementation and analysis of all marketing activity
To prepare e- alerts using an e-campaign tool (GEMA), including proofreading, creative writing for internal and external communications as well as some related digital work
To support the senior manager(s) in developing communication and marketing strategies for thought leadership deployment and event programme creation across EMEIA regions
To support senior stakeholders with the development and implementation of events from planning to execution, including all logistics and management
Support the senior manager (s) with ad-hoc activity (events and e-campaigns) when required
Liaising and managing the expectations of key stakeholders
A minimum of 2-3 years marketing experience
An understanding of the principles of marketing
Experience of developing, planning, organising and implementing effective marketing campaign strategies, demonstrating project management skills
Experience of brand development and working with a corporate image
Good working knowledge of the latest digital marketing techniques, including email marketing, inbound marketing, social networking and web development
Creating advertising and direct marketing campaigns
Organisation of events and exhibitions
Conducting marketing research and reporting on campaign performance through analytics and return on investment
Develop an effective relationship with key stakeholder groups, informing them of marketing activities and results
Work proactively suggesting best practice, cross-promotion/sell opportunities, innovation
Optimising email communications to ensure messaging through the lead lifecycle is correct
Track responses to evaluate the effectiveness of communications and offering advice and guidance on optimisation
Supporting other marketing teams with technologies such as Eloqua and Adobe Target
Have proven knowledge and experience of online marketing techniques, including strong email marketing skills, marketing automation and display advertising knowledge
Be passionate about email marketing and lead lifecycle optimisation
Enjoy working within a results driven team with experience in optimising marketing campaigns to bring new ideas to help the team excel
Relationship builder with excellent stakeholder management and communication skills
Our ideal candidate will be extremely well organised and have excellent attention to detail with strong copywriting, proof reading, oral communications and reporting skills
Working across a wide range of channels to ensure our marketing objectives are met
Commissioning and project managing multi-channel creative campaigns
Reporting back on performance and working proactively to suggest best practice, opportunities and innovation
Tracking response to evaluate the effectiveness of marketing activity and offering advice and guidance on optimisation
Optimise our jobs and classified sites, working with our specialist teams to analyse user experience and performance and making suggestions for improvement
Creating, testing and deploying email campaigns
Working closely with the sales team to define and execute marketing plans that support sales strategy
Creating and updating sales collateral
Have experience in a similar marketing role
Be able to multitask and quickly change course as required by company or external market forces
Have a can-do attitude and be confident in engaging with senior people and departments to quickly understand requirements, recognise opportunities or issues and get things done
We’ll contribute generously to your pension and offer generous holiday allowance
The career prospects will be bright for the right person
Work proactively suggesting best practive, cross-promotion/sell opportunities, innovation
Be passionate about Email Marketing, Lead Lifecycle optimisation and on-site testing
Experience using Dreamweaver and creating HTML emails
Knowledge of planning and building dynamic campaigns
Our ideal candidate will be extremely well organised and have excellent attention to detail
5+ years’ experience in a Marketing Services/Marketing Account management role, within a business environment (media or entertainment organisation advantageous)
Experience with developing sales materials and implementing and managing marketing plans
Experience with B2C and B2B and/or affiliate marketing
A consumer centric marketer interested in and aware of the key family target market
A thorough understanding of the local media market and key players – media experience preferred
Project management skills with the ability to multi-task and handle tight deadlines under pressure
Ability to produce high quality sales materials and client presentations
Strong digital aptitude
High level interpersonal and communication skills (both written and verbal), with the ability to manage multiple and diverse relationships
Good presentation, negotiation and influencing skills
Excellent time management and organisational skills
Computer literacy – Intermediate to Advanced proficiency in Microsoft/Apple applications, Photoshop (preferred)
A ‘hands-on’ approach and ‘can-do’ attitude - Self-starter with high level of energy and drive with problem solving capabilities
Demonstrate creative thinking
Resourcefulness, creativity, flexibility and a passion for Disney and Entertainment
Provide support to Marketing Team in day-to-day marketing responsibilities, marketing presentations and reports
Assist the Regional Marketing Manager in Brand’s analysis and new product brand’s performance vs target/ forecast
Cost Management
Ensure all costs/ expenses are captured under respective line of profit and loss through preparation of Purchase Order. Track specific marketing expenses to ensure spending within budget
Assortment, Stock and Pricing management
Work and coordinate with Pricing department on product assortment and the issuance of new price list and changes
Accurate maintenance of Price lists, Master Assortment and Assortment Matrix with close working relationship with NY & Lachen
To be key contact point with Lachen and regions on all stock matters (new products and sets delay, re-launch of franchise, out-of-stock situations etc)
Ensure stock level and phasing, every order fulfillment and change of ordering codes are covered
Ability to be proactive to provide Sell-in analysis to identify potential inventory issues
Assess marketing programs on an on-going basis, including tracking of sell-in vs. forecast for new product launches
Order new products, tester and collaterals for sales cycle meetings and retailer presentations on a regular basis
Consumer Engagement Assets & Translation
Work with Regional / Agency & Education on all consumer facing engagement materials
Compile all assortment translations and update in master assortment
Coordinate translations of copy with agency, including liaising with Regions’ representative for proof reading
Conceptualization of Marketing Tools/ Collaterals for Launches and Promotions for Regions and Retailers
Ensure collaterals are on brand
Coordinate production of regional and/or local production logistics including translations etc
Work under the supervision of Marketing Manager to align and propose marketing plans
Work with Digital Agency to update retailer digital websites by working with sales team, analyze digital efforts with team after every launch
Work with local agency to customize images used for client digital websites
Trade Marketing & Others
Prepare in flight presentations for sales presentations to airlines. Co-ordinate with New York on in-flight requirements
Regular communication with NY & Update inflight tracker on timely basis to forecast stocks for airlines
Check profitability of product listing with business controller before advising sales team on listing approval
Sales Cycle Conference
Team lead for all logistics arrangement and co-ordination between New York, Singapore, regions and sales cycle venue, with direction from RMM
Packing of comps, Sales Cycle binder and other materials
Ordering of samples, GWP samples, sets
Assist the team in putting the seasonal marketing plan together and responsible for the execution of all marketing plans and activities
Keep track of Preview Samples shipping dates, reception, distribution and office inventory. Includes co-ordination and filing of all packing lists and cross-checking of invoices received from NY
Source, liaise, negotiate and carry out with vendors & suppliers to ensure operational efficiency, ensure good relationships with vendors & suppliers to obtain good rates
Good communication skills and fluent in both written and oral English and Chinese
Good working knowledge of computer software (Excel, Word and Powerpoint)
Good multi tasking and organizational skills, meticulous and diligent with an eye for details
Steady and reliable in conducting daily duties, proactive with a positive attitude
Degree in Marketing / Digital Marketing
Minimum of 3 years experience in a marketing role with ideally 2 years experience in on the Digital side
Previous experience across Expression engine, Drupal, Hubspot is preferred
Proven track record of working within and exceuting a marketing plan to increase sales
Ability to work under pressure, multi-task and meet deadlines
High level of writing and presentation skills along with excellent attention to detail
Bachelor or Master’s degree in Marketing, Business Administration or related fields
2 years of experience in marketing in beauty or cosmetics products are most preferred
Detail oriented & think creatively
Dynamic and self-motivated
Ability to perform multi tasks, meet deadlines, and strong time management skills
Good command of written and spoken English
At least 2 years in marketing, brand management and/or trade marketing experiences with multinational FMCGs companies
Have a fundamental knowledge of brand development, trade marketing/promotion, and consumer goods industry dynamics
Experience in personal care brand would be advantageous
Good at communication and presentation skills in English and Vietnamese
Strong passion, high integrity and drive to get results.Marketing
Ability to work effectively in cross-functional matrix to successfully deliver objectives to time and budget
Ability to maintain business relationships with all levels of the business
Strong ability to prioritise and manage complex list of projects to completion
Proven track record of successful engagement with all functions in a business
Demonstrated ability to work effectively in a team and individually
Good understanding of branding & brand hierarchy
Understanding of email marketing systems
Good understanding of Creative workflows
Experience using Adobe Creative Suite/Creative Cloud
Appropriate experience in a marketing communications role
Ability to influence & work alongside senior stakeholders
A strong contributor to team dynamic in previous roles
Professional individual, with excellent communication and organisational skills
Essential Languages: High level English fluency
Medical background or experience is a must
University Degree or above
Attention to details and good implementation and follow up ability
Excellent interpersonal and communication skills and the ability to work effectively
Related experience for cross-functional coordination, marketing supporting is preferred
Proficient in computer skills, especial for Excel and PPT
Good command of English
Two years sales experience is preferredMarketing
Sales training per year
KA staff training per year
Nutritional article translated from GSBU, and converted to local materials ready for adaptation
E-Content development for all brands, mainly focus on PRO PLAN Dog and Cat
Help to organize vet meeting/seminar
Small animal vet education background
Basic animal nutrition understanding
Copy writing capabilities'- Small animal vet education background
Be the product expert and champion and take ownership of subject lists and related digital products to ensure maximum exposure internally and externally
Support Sales colleagues and customers in product training, presentations at bi annual Sales Meetings, product demonstration and customer site visits
Develop marketing plans and campaigns aimed at generating awareness and sales leads for the suite of key products in your subject area
Create tools and collateral to position products and to provide market and competitor intelligence to Sales teams
Conduct market research with lecturers and students to solicit data and feedback to support customer decisions and for use in marketing collateral
Review and monitor current market conditions and competitor activity and adjust marketing strategies accordingly and as necessary
Working with counterparts in Sales with relevant US and international to utilise market and product information effectively and in a timely manner
Set pricing of import products to ensure these are competitively priced for EMEA markets
Excellent verbal and written communication skills and analytical skills
A very structured and organised approach to project planning
Ability to prioritise effectively and deal efficiently with last minute requests
Confident presentation skills
A marketing or sales background with a minimum of 3 years’ relevant experience
Strong time-management skills and competency for handling multiple tasks/projects
Experience working in higher education or education technology sectors
Writing surveys and conducting qualitative market research
Qualification or Degree in Marketing, business studies or a related subject
Undertake outbound email marketing via Eloqua EMS, creating and scheduling communications with approved target audience and message content. Work to KPI of 40% of delegate revenue and VIP registrations to come from email marketing
Assist Marketing Managers to manage relationship with PR agencies, broadcast and media partners as required
Run data reports on CRM system. Conduct research and undertake data mining to fill gaps following brief from Marketing Manager, qualifying where possible
Provide assistance with direct marketing tasks as and when required, track inbound queries / brochure download
Help undertake competitive analysis across industries
Proven relevant marketing experience (e.g. direct and/or events marketing, with preference given to those with conference marketing experience and industry events)
A strong understanding of customer acquisition, online marketing and new media channels
Knowledge of tracking and analytics systems, including Omniture, Google Analytics, Eloqua, email deployment, and back-end website editing tools
Eloqua Marketing Platform 9 and 10
Google Analytics (Beginners' level)
Launching new products
Supporting the sales of existing differentiated offerings
Organising local exhibitions to promote sales
Managing telemarketing and direct mail campaigns to generate leads
Contributing to the development of literature and other marketing collateral used to support the sales of key products
Undertaking market research as required for the new product development process
Developing new channels to market (e-business)
Coordinating and defining major events to develop high-level relationship with key customers, partners and suppliers
Coordinating PR and communication actions
If authorized, grant marker authorization limits to qualifying customers
Maintain highly confidential customer information by enforcing the privacy of all guests and limits requests for information about such guests in accordance with company policies
Comply with all local laws, Title 31 and attends all the mandatory compliance and training sessions
Evaluates customer’s casino activity to provide corresponding incentives and may have authorization to prove minimum amount of allowance (i.e. room, food, beverage, event tickets, promo chips, free play, airfare or discounts)
Assists in maintaining and developing property’s customer base through meeting and interacting with customers
Ensures customers from assigned regions are greeted upon check-in & check-out, and provides personalized service throughout their stay to the satisfaction of the customer
Process the customer’s reservations by using VIPR/INTER RIDE, OPERA & PATRON management systems
Attends special event functions when appropriate to promote marketing efforts and greet customers
Maintains highly confidential customer information by enforcing the privacy of all guests and limits requests for information about such guests in accordance with company policies
Resolves customer disputes and complaints to the satisfaction of the customer and the company
Complies with all local laws, Title 31 and attends all the mandatory compliance and training sessions
Far East Marketing – Mandarin and/or Cantonese etc
Latin America Marketing – Spanish and/or Portuguese etc
India Marketing – Gujarati, Gujarati, Urdu and/or Hindi etc
Europe/Middle East Marketing – French, Italian, Arabic, Farsi, German, and/or Turkish etc
Work varied shifts including weekends and holidays
Maintain a high level of player recognition and service
Establish new members
Determine player eligibility of complimentary services
Set up reservations for customer services and follow through to ensure level of service is maintained
Respond to guest requests, questions or problems in a timely fashion
Follow up with guests after departure and maintain contact to ensure return trips
Keep player information current
Performs other job related duties as requested
At least 1 year of guest service experience
Ability to work in an area that may be unusually hot, cold, noisy, smoky, dimly lit or illuminated, while in constant contact with staff and customers
Ability to maintain physical stamina and proper mental attitude while working under pressure in a fast-paced environment; maintain mobility; with prolonged standing; normal vision range; eye/hand coordination and manual dexterity; ability to distinguish colors, letters, numbers, and symbols
Ability to stand and walk for entire shift
Coordinate and assist with delivering all agreed & approved marketing and PR strategies and monitor on-going marketing and PR campaigns performance
Develop and implement promotional activity, collateral and in-house merchandising as well as maintaining the hotels’ media library to include video, film and press coverage archives
Support all internal communication activities including, but not limited to, regional and area updates, press release writing, newsletters and drafting speeches for company executives and assisting with senior management interviews with relevant preparation material
Ensure all collateral conforms to agreed brand standards
In charge of Business Intelligence, awareness of market trends and developments
Other marketing duties or special projects as assigned by Marcom Manager
Support the Head of Print Sales in developing the titles’ marketing and retail sales plan
Development of briefs for all communication, liaising with Editorial & Sales teams
Manage relationships with key editorial stakeholders with the support and direction of the Head of Print Sales
Deputise in Scotland in absence of Head of Print Sales, becoming key contact for internal and external customers
Understanding of the art of Retail Sale.s
Good relationship skills and an ability to operate within a matrix environment with multiple stakeholders
Previous experience in a marketing role within a professional and driven environment
Good communication skills, both verbal and written
Excellent time management and ability to meet deadlines
University degree – 2:2 or equivalent qualification
Excellent IT skills including high level of competence with Microsoft Office (Excel in particular) and CRM databases
Budgetary control/ understanding of costs management
Good planning and organisational skills and ability to multi-task
Enthusiastic and effective team player
Accurate and meticulous
Delivering fully integrated marcomms plans
Managing relationships with internal and external agencies
Using a website content management system (CMS)
Segmenting customer data via CRM
Executing email marketing campaigns via an email client
Using web tools to increase SEO. Knowledge of PPC (pay per click) and paid for targeted advertising via social media (in order to talk to a digital agency in an informed way)
Experience of managing budgets
With an honours degree preferably related to English or marcomms, or equivalent
Excellent organisational skills and plenty of common sense
You will recently have been employed in a fast paced marketing team - either agency or client-side
Diploma/Degree in Marketing Communications/Marketing/Business
Minimum 2 years marketing experience, ideally within a B2B business
Experience with developing and executing marketing campaigns, events and demonstrated results in producing sales leads
Familiar with CRM / Sales Database
Positive, Proactive, able to multi-task, well organized with an eye for details
Possess good analytical skills and be creative in planning, assessing and executing marketing initiatives and activities
Proficient in MS Office and good working knowledge of Excel
Comfortable with some travel (20%)
Experience in telemarketing is a plus. Experience with marketing automation tools such as Marketo. Understanding of digital marketing concepts (SEO/SEM, Google Analytics)
Act as a Project Manager and conduit between Merial and chosen key accounts
Implement the chosen marketing mix with customers and monitor performance
Develop recommendations to optimise and enhance the trade and vet channel mix over time
Implementing designated key projects e.g. promotions, events, PR initiatives, merchandising tools for sales teams, on time and on budget
Working with product managers to be responsible for accurate sales forecasts, budget and market share information
Provide Marketing support to the large animal sales team, wholesalers and end-users. Responsible for communicating programs, addressing questions/issues/ideas around implementation, and conducting post-analysis
Liaise with relevant marketing agencies to brief, develop creative, fulfillment/execution of programs, post campaign analysis and billing
Competitive intelligence and market information gathering, analysis and onward communication
Help support other key brand activities to other channels vet, SQP, as required
Graduate with Life Science degree, plus formal marketing qualification preferred
B 2 B and or B 2 C marketing experience
Must be a strong team player
Ability to rapidly acquire new skills
Ability to manage time and multiple concurrent tasks / projects
Excellent communication and interpersonal skills (written and oral)
Proficiency in computer skills (especially Excel)
Experience of marketing in or to the pharmacy channel / life science industry would be beneficial
50% Collect, Consolidate, Initial analyse data and Monitoring for
Marketing Price and trend
Compettitor and our position in market
Sales report
30% Commitment follow up, support and coordinate with team to monitor commitment requested for G2M and Marketing plan
10% Organize a major events meeting or any tradeshow for team
10% Organize and confirm the marketing material/news for both internally and externally
Bachelor degree of Statistic, Marketing, Economic, Business Adminstration or any relate
0-3 Years experiences (with some background of Animal Nutrition will be plus) Marketing, Statistic, Business Adminstration
Oraganize and compromise with other
Demonstrated ability to prioritize and meet deadlines
Able to work independently under high pressure and time limitation
Computer skill (M/S office-word, excel, powerpoint, Tableau, internet-searching)
Problem solving & analytical skill
Campaign Support: Building and cleaning lists in Excel, email templates, campaigns and landing pages in Marketo (marketing automation platform). Measure success of individual campaigns via unsubscribes, open and click through rates
Event Logstics Management and Support:Manage and support tradeshows, conferences, seminars and workshops including completing required paperwork, managing logistics, and lead upload processes
Budget Management: Manage assigned budget for any activity including invoicing process
Content Review: Review content created by others in the team as needed
Social Media: Support social media efforts and integrate in to events and programs with support of team
Collateral and Giveaway Management: Management and procurement of giveaways/collaterals/event properties including management of stock levels
Create internal awareness of marketing activity: maintain the marketing calendar and create awareness in the office of marketing campaigns
Perform other administrative tasks as needed to support the Marketing team such as processing
Able to work effectively and efficiently under tight deadlines
Self-motivated and highly driven to exceed set goals
Ability to understand and quickly grasp marketing concepts
Technical aptitude and ability to learn new systems quickly and become an expert user
 Management of company website via a CMS, HubSpot, including: copy creation, call-to-actions, landing pages, etc
 Collaborate across multiple departments to ensure website content, email marketing, social media and communications are aligned
 Optimize marketing automation and lead nurturing campaigns across multiple channels
 Drive and report on key business metrics including leads, MQLs, SQLs and opportunities using HubSpot and Salesforce
 Manage all channel marketing communications and co-marketing programs
Build and manage the company’s social media profiles and presence, including Facebook, Twitter, and LinkedIn
 Oversee public relations, including: press releases, internal and external communications, and media inquiries
 Coordinate tradeshows and events, including: promotional strategies, budget management, exhibit logistics, travel coordination and inner company communications
Plan and administer the firm’s marketing operations budget
Develop promotional marketing and sales materials
Experience using HubSpot, including new COS platform
Experience using Salesforce preferred
Knowledge of HTML, CSS, Java Script, etc
Experience working with B2B and/or Professional Service firms
Proficiency in Adobe Suite and Microsoft Office applications
A Bachelor’s Degree - a must
Assisted in content development (demand creation, sales enablement) and implementation of marketing campaigns with a successful track record of meeting or exceeding performance goals and metrics
Assisted in content development (demand creation, sales enablement) to identify and leverage upsell and cross-sell opportunities within an existing customer base
Analysed, summarised, and presented results of marketing initiatives to stakeholders
Integrated or coordinated marketing events including but not limited to Webcasts, Forums, Conferences, Seminars, etc
Experience in B2B, Information services, or Sales and Marketing industries is a plus
Support the Line Manager by developing and implementing promotional activity, collateral and in-house merchandising as well as maintaining the hotels’ media library to include video, film and press coverage archives
Support the department with media relations involving tracking social media, updating press kits, archiving news releases and press coverage, maintaining media databases, coordinating interviews, and ensuring relevant administrative duties are completed in advance of media visits
Assist with and, where required, lead on-site photos shoots and hotel filming whilst ensuring all relevant administration approvals are completed and confirmed
Execute and implement appropriate use of marketing and PR content, creative resources, translation and photography while optimising an effective online presence in line with regional strategy
Create and execute a strategic and comprehensive advertising and public relations plan, including media planning as well as creative/visuals
Plan and execute press releases, press conferences, press briefings, press tours, and overall press relations
Previous Marketing and/or Press Relations experience in a similar environment
Strong analytical skills to understand key business indicators and competitive trends and develop approaches to these challenges
Educated to College level or equivalent work experience
Demonstrates an understanding of commercial awareness, able to adapt to changing priorities with key judgement and decision making skills
Exhibits previous experience of written work in a communications role
Able to interact effectively, create solutions, influence others and work diplomatically with a wide range of individuals
Honesty, integrity, passion for hard work and achieving results and successful outcomes
Enjoys working collaboratively and is a key team player with a “can do” attitude and thrives on a challenge
Oversee the development and implementation of the hotel PR plan and associated activities
Communicate effectively, to target markets, the amenities and benefits of the hotel, including hotel refurbishments, food and beverage provisions, conference, banqueting and events
Ensure an accurate and constantly expanding comprehensive media and marketing contact management system relevant to the target audiences of the hotel
Manage and control marketing budgets by using resources effectively
Implement Public Relations campaigns to celebrate successes and awards and the promotion of products
Communicate with internal Event Managers on all aspects of specific event organisation and promotion
Previous Press Relations experience in a similar environment
Strong interpersonal skills to enable communication with a wide audience
Previous media training
Project managing marketing campaigns; from planning to delivery
Planning and coordinating of all aspects of events including, conference sponsorship, seminars, webinars, corporate hospitality and client social events
Engaging with the Senior Marketing Manager and the wider marketing team to understand requirements and agree prioritisation
Line managing the Marketing Assistant and the broader Marketing Administrator community; managing their pipeline of work; undertaking performance appraisals and setting targets
Liaising with Lead Administrators across other UK&I offices to keep them informed of Marketing updates and provide feedback on how the Administrators are supporting Marketing
Mentoring and providing support to the broader marketing team to expand their skills and knowledge both in respect to marketing and in the development of a comprehensive understanding of the firm's business offering
Managing relevant industry procurement databases and directories, ensuring company information is up-to-date and visible
Managing third party relationships, in particular with merchandise suppliers and printers. Liaising with external agencies, writing briefs and obtaining quotes
Coordinate the distribution of marketing materials and equipment across the business and to venues where events are taking place, ensuring the most appropriate message for the business is presented and that items are delivered on time
Coordinating awards submissions
Creating (designing and writing copy for) marketing collateral including brochures, flyers, presentations etc. Ensuring content is client focused and design in line with the firm’s brand guidelines
Managing the production and distribution of the firm's client updates, press releases, brochures, invitations, newsletters and any other marketing collateral, as required, in line with the firm's brand guidelines and processes
Produce campaign reports, summarising campaign success based on ROI and other campaign objectives
Acting as brand guardian and ensuring consistent messaging across all mediums
Ensure all marketing activity is completed to company and industry standards
A large proportion of the role will be managing campaigns where you will be responsible in overseeing the planning, creating and delivery
You will be supported by the Senior Marketing Lead
Be a general all-rounder, who is flexible and adaptable to changing workloads and priorities
Degree educated (a professional marketing qualification is also preferred)
Have at least 4 years’ marketing experience, ideally within a professional services or commercial B2B environment
The ability to work independently and manage their own projects and workload and adhere to deadlines
Good knowledge of the MS office suite, design software (CorelDraw or Adobe InDesign)
Have an eye for design and be able to contribute ideas and suggestions for new or innovative ways of communicating the firm’s messages
Attention to detail in checking copy and other elements of marketing outputs both online and offline
To promote BSI’s range of products and services, actively supporting the achievement of lead and sales revenue targets by taking responsibility for BSI’s digital channels
Utilise Adobe Creative Suite Photoshop/InDesign to design and edit digital and print marketing collateral
Plan and execute marketing campaigns for products and services using digital marketing techniques
Manage Pay-Per-Click (PPC) SEM activities and analytics
Monitor and analyse digital metrics and the effectiveness digital activities to identify trends and improvements
Manage the Australian and New Zealand websites and Social Media profiles as relevant e.g. LinkedIn, Twitter
Source and adapt content to be used for web, direct marketing (email) and social media
You will be passionate about all things digital
Tertiary qualifications in Marketing/Business discipline
You will have an in-depth understanding of digital channels and platforms and the ability to repurpose content and optimise it for each of the digital channels
Adobe Creative Suite Photoshop/InDesign - Intermediate to advanced knowledge and be confident using Microsoft Office, Excel and Powerpoint
You will have a creative flair and be a strong and confident communicator (written and oral)
Proven experience of writing content for a range of different business audiences (e.g. customers, employees)
Strong writing skills and the clear ability to write review and improve the clarity and professionalism of written material
Highly motivated and enthusiastic individual, able to work independently, as part of a team, and the ability to prioritise work effectively
Experience of campaign management and lead generation activity
A foundation knowledge of social media and how this is used in a commercial environment
Experience of working with Adobe CS, advanced level InDesign
Ability to work and manage several activities at once, sometimes under pressure and often to tight deadlines
Provide strategic marketing consultancy to local managed accounts and key prospects
Develop marketing strategies and plans for the Netherlands based on the pan European business and marketing strategy to grow/protect revenue, expand coverage
Build and execute joint marketing plans with both prospects and existing partners (merchants) based on their business objectives around growth, retention, customer expansion
Ensure tracking of initiatives and report back to partners and internal stakeholders
Drive merchant satisfaction through above initiatives
In charge of A&P budget management and planning
Close collaboration with functions across different markets and Business Units on a local and international level (Client Management, Acquisition Teams, Product Management, Customer Services, Compliance, Legal, Consumer Marketing)
Prioritize activities and drive business results
Ensure all marketing campaigns occurs in full compliance with the GMS International Marketing Governance Principles
Graduate degree with relevant work experience in marketing
Strong Consultative Selling Skills including excellent relationship building, time management and presentation skills
Experience in B2B as well as B2C marketing beneficial including customer facing roles e.g. partner marketing
Channel experience required
B2C: Direct channels both offline and online/digital including social media
B2B: Sales material and marketing material, field enablement
Ability to work in a deadline-driven and highly matrixed international environment, with the need to influence the actions, behaviours, and thoughts of others within or outside direct control
You will need to be able to prioritize projects, find the balance between the local and international priorities and focus on what significantly drives the business results
Analytical, able to synthesize key information quickly for sound decision making
Demonstrated project management skills and ability to drive results
Strong team player and in building relationships both local and international who can work effectively in a matrix environment
Experience in agency and third party management: Media, Creative, Online, Print production
Highly resourceful, independent and able to work with all levels internally and externally
Good interpersonal, communication and presentation skills to negotiate, build relationship with business partners – ‘executive presence&#8217
Excellent written and spoken English; native Dutch speaker
Strong understanding and possible network of the Dutch payment landscape and/or retail, supermarket and/or e-commerce business preferred but not essential
Develop and Implement the firms marketing plan
Manage the firm's online presence on Linkedin and Twitter, hence operational use of Hootsuite would be advantageous
Maintain website by updating the backend - Keep on top of SEO and Keyword tagging potential
Manage the redevelopment of this website
Design and co-ordinate targeted communication to clients including maintaining client databases
Research events the firm should be targetting and co-ordinate and 100% execute such events
Co-ordinate the firm's participation at appropriate events in Ireland and worldwide
Generate and manage content for marketing literature, mailshots and press releases
Update Marketing Reports using google analytics for Monthly meeting
Co-ordinate and manage relationships with external Design agencies
Provide marketing research and competitive analysis
As part of the marketing team, you will leverage your web marketing skills to increase mass marketing for the firm
Responsibilities include developing unique online campaigns, implementing SEO, executive Facebook advertisements, and managing analytics to continuously improve campaigns
Communicate effectively across a team to further collaborate and improve company's brand awareness
Work will involve organizing some offline seminars, and partaking in events to promote the firm
Minimum 2 years of digital and online marketing experience
Ability to create diverse marketing plans
Good communicator within a team and with external vendors
Background with SEO implementation or as a specialist
Background working within technology industry
Essential experience implementing campaigns, executing marketing automation initiatives, collateral production, and website updating
Essential experience with marketing automation systems – Hubspot preferred
Essential experience with CRM systems – Oracle On Demand preferred
Advanced skills in Microsoft Office (particularly Word, Excel and PPT)
Understand principles of effective digital and content marketing strategies
Confidence in dealing with large and complex data sets with expert attention to detail
Ability to work independently developing positive relationships with colleagues and agencies
Preferable experience of marketing to corporate bodies
Plan and execute 360 marketing plans/campaigns across various media & on-ground, with a focus on online & digital marketing and engagement
Manage Social Media back end and front end account from regular posting update to insight analysis
Coordinate promotion plans with partners and internal teams
Plan and execute EDM campaigns
Manage CMS on a daily basis which includes set-up, download of reports, etc
Work with internal teams such as Business Development, Product, Designers, Finance and IT
Conduct app/website testing if needed
Manage redemption/collection
Manage and tabulate reports as required
Handle internal and external enquiries where applicable
Ability to work under pressure in a fast paced environment
Organisation and planning skills
Appreciation of the role of market research and reaching their business needs
Experience in a Marketing or Advertising Executive role is essential
Innovative thinker with Complex problem solving skills
Excellent communication skills & relationship building
Organisation including delivering on time and budget
Experience in a busy commercial team is essential
Media sector experience is desirable
Experience with global markets is desirable
You will be responsible for France & Benelux, with 4 main focuses
Accountable for the performance of the priority destinations within your region
Ensure your ‘points of sale’ remain bug free and optimal to achieve overall EMEA performance goals
Coordinate joined up effort across demand and supply, working closely with both EMEA cross-functional marketing teams (SEM, SEO, Meta, CRM, Affiliates, Mobile and etc.) and our Lodging Partner Services
Act as support to develop and deliver brand marketing/advertising plans for the region to defined timelines and budgets
2+ years of experience in a fast-paced Marketing and/or online business (online travel and retail experience would be highly beneficial)
Excellent English knowledge, French language highly desirable
Business/Marketing courses preferred
Knowledge of online reporting and tracking tools a benefit (Omniture and Business Objects a plus)
Key role in the implementation of the marketing plans for the Midlands
Tracking client & target relationship engagement and keeping data up-to-date
Drafting marketing materials and writing content for client communications
Ensuring relevant thought leadership is utilised by sharing accordingly with stakeholders
Create and implement online campaigns, such as webinars, social media and others
Deploy cost effective and valuable channels to target businesses and increase engagement
2+ years’ experience in marketing role
Experience of delivering corporate events and all of the management/logistical planning
Experience in implementing digital channels; social media, running webcasts, creating collateral for podcasts and video creation
Sound understanding of performance measurement
Marketing/business degree/certificate or equivalent experience
Database literate
Has 4 years of relevant experience in luxury hospitality
Possesses excellent English, math and psychometric abilities; fluency in a major foreign language is desirable
Excellent computer skills and working knowledge of PMS and Microsoft Office
Be part of a cohesive team with a singular focus on creating a memorable experiences for our guest and employees
Have the ability to demonstrate your unique personality and service style while fulfilling the brand standards of the Four Seasons
Have career growth opportunities both within Maldives and worldwide at other Four Seasons properties
Be presented with competitive pay scheme along with a fair share of service charge on monthly basis
Explore diving and snorkeling activities on the house
Earn complimentary rooms nights based on your service period with the Four Seasons
Be provided Twin furnished accommodation
Be provided with meals in Employee Restaurant
Have the opportunity of staying fit by using our Employee Gym & outdoor sports facilities
Be able to spend leisure time in our Employee Lounge equipped with foosball table, pool table, table tennis, PS4 & TV
Get free WIFI in employee lounge and living areas
Assists guests with credit needs and make credit decisions within the scope of their authority
Communicates property events and amenities to guests via email, phone, or mail, based on the guests' level of play
Evaluates and maintains guest accounts using Mlife and/or other software program(s)
Issues guest complimentary items based on their level of play in accordance with departmental and property standards
Researches and resolves guest issues effectively and professionally
Protects the confidentiality of Company documents and files under their immediate control
Work as part of an internal marketing agency where experienced professionals drive creative marketing across the group using internal and external resources
Manage the client reference process – from creation through to approval
Work closely with a roster of agencies as well as internal resource across the mix, to ensure successful campaigns and projects are delivered on time and within budget
Keep up to date with the changing media environment and feedback these insights to the wider team
Ensure that brand identity and values are communicated in all activities
Support in the organisation of all corporate exhibitions and events (including webinars)
Monitor all sales enquiries through exhibitions
Handle incoming telephone calls and website enquiries (direct to correct department)
Responsible for stock levels of brochures and corporate merchandise
Execution and management of all elements of the American Express Online Travel capability including 360 campaign BTL integration and optimisation existing and new channels
Delivering centrally led tactical campaign initiatives locally from creation, production to distribution
Creation and management of online assets throughout the local product lifecycle and customer journey paths
Internal promotion of the tool, aligning with other key stakeholders and all set up requirements
Manage finance process for any local initiative
Ownership and ongoing management of the online travel functionality and web pages
Gather and leverage best practice, market intelligence, tracking and research to inform on strategic development of marketing activities
Provide support to existing partners and internal team
Tertiary Business or Marketing qualifications, preferably with a Digital and Online focus
Self motivated, with excellent organisational skills and written & verbal communication skills
Process focused and capable of handling multiple tasks to time lines with strong attention to detail
Excellent written & oral communications skills
Able to take initiative to look for possible errors or suggest improvements to process
Proficient in PC skills, including: Word, Excel & PowerPoint, MS Project Management
Ownership of event execution and logistics arrangement for corporate and industry events, including venue sourcing and liaison, catering, entertainment, speakers and attendee invitations and RSVPs and briefing materials and post-event reports and engagement
Assist with implementation of local channel activities and the tracking of success
Contribute to marcom, digital and social activities; produce brand compliant marketing communications such as event invitations and signage
Assist with day-to-day marketing tasks and reporting; coordinating marketing programs, activities and events; collect data for project analysis
Provide support on the delivery of marketing-qualified leads to the sales team, following proper operational procedure
Support the tracking of the marketing budget and management of supplier invoices via Allocadiasystem
Gather and maintain local market insight
Maintain vendor and supplier database; Inventory management of branded items such as premiums, giveaways, brochures and signage
Contribution to creative ideas is always welcome
University Degree in marketing, communications or business
Minimum 3 years of relevant working experience in broad marketing, ideally in B2B technology
Understanding of the marketing funnel and operations in B2B marketing
Proven event management experience with organizational and planning skills
Ability to multi-task and prioritize effectively in a fast moving environment
Innovative, enthusiastic, self-driven, eager to take on responsibilities and a fast learner
Comfortable with technology
High personal standards, detailed minded and a team player
Understanding of the Hong Kong data center and/or ICT market trends a definite plus
Good command of English and Chinese and a collaborative communicator
A digital savvy; proficient in Excel, Pivot Tables, PowerPoints, Marketo and Salesforce
Identify and drive acquisition across key channels; defining and delivering an integrated acquisition strategy for XpertHR US
Utilize the full marketing mix including brand, online, including SEO, PPC, third party, social media, events, webinars and PR to plan, develop and implement effective marketing campaigns in line with the customer lifecycle
You will work closely with our specialist marketing teams, sales team and award winning editorial team to define and communicate our user proposition
You will have a thorough understanding of the competitive and customer landscape, designing marketing campaigns that satisfy the requirements of our audience and deliver maximum ROI
Proactively test new and/or improved marketing campaigns within the context of the wider marketing and business strategy
Brief and manage media and creative agencies on specific marketing campaigns
Copywriting of all advertising and promotional campaigns
Track all marketing campaigns using our analytics platform
Use campaign results to evaluate ROI, optimise campaigns and formulate future plan
Translate marketing results into sales stories for our sales team
Proven knowledge and experience of online marketing techniques, including SEO, PPC, email marketing, social media, and display advertising
Effective project management and budget management skills
A relationship builder with excellent stakeholder management and communication skills
Strong copywriting and proof reading skills
Innovative, enthusiastic, can-do problem solver
Disseminates marketing related information to other departments, establishes and maintains effective employee relations
Actively participate in training and development programs and maximize opportunities for self-development
Ensures consistent brand and property message is communicated in line with corporate guidelines
Support the business strategy for IHG Business Advantage
Support development and execution of the marketing plan and CRM communication strategy
Ensure strategy is in line with the programme’s identity and tone of voice
Develop and manage campaigns and communications to drive programme’s awareness, customer acquisition and retention
Develop creative and media briefs
Coordinate production of promotional material and collateral
Manage website functionality development and content
Manage agencies to deliver to time, budget and brief and co-ordinate the day-to-day deliver of communications projects
Support with budgeting and reporting
Use of database and analytics tools
Have previous experience in a B2B organization
Social and digital marketing channel experience
Lead marketing campaigns to promote awareness of Pearson Business School, part of Pearson College London
Deliver lead generation marketing campaigns for undergraduate, postgraduate and degree apprenticeship products to reach lead, application and enrollment targets
Contribute and execute new ideas to raise the profile of Pearson Business School
Create marketing collateral such as prospectuses, brochures, promotional emails, digital adverts and branded merchandise
Work closely with the Web Team to ensure product web-pages are up-to-date and create bespoke landing pages for marketing campaigns
Work with media agencies to deliver and evaluate advertising campaigns
Produce regular reports with full analysis and recommendations to feedback on performance of marketing campaigns
Attend Open Days and recruitment events as required
Approach projects as a self-starter and work on own initiative
Show a willingness to learn and the ability to become highly proficient in all aspects of the marketing mix: print, web, email, direct and student recruitment channels
Demonstrate flexibility within role to ensure support is provided to major campaigns or events
Confident communicator and able to build positive relationships across the College
Marketing experience in Higher Education
Email marketing experience
Working closely with the marketing manager to implement integrated marketing campaigns strategies to drive growth that aligns with companies wider objectives
Manage day to day relationships with internal and external teams and suppliers to ensure projects, such as targeted growth campaigns, digital customer case studies, new product launches, key customer events, internal roadshows are delivered on time, accurately and in line with agreed costs
Work closely with our Digital & PR agencies to think of new ways of working to improve the effectiveness of campaigns
Support the integration and execution of digital activity across Tyco and ADT, with a view to taking the business into the next stage of growth
All sales activity needs to be tracked to ensure we can evaluate campaigns and event performance to address key learnings and opportunities ensuring an ROI for the business
Work with Marcoms to follow up all case studies and external communication support material
An eagerness to learn, and a willingness to roll your sleeves up and muck in to help with energy to burn
Proven experience with solid knowledge of marketing principles ensuring that out brand value and product positioning is always to adhere to
A passion to improve everything to do with our Customers – what can we do better?
Strong attention to detail – a thorough and precise approach
An ability to look at things objectively
Experience working with creative software is desirable e.g. Photoshop, Indesign etc
A desire to work within a marketing function, ideally with some form of marketing training / degree / qualification (but not obligatory)
Organisational skills, the ability to juggle multiple projects and a keen eye for detail whilst also ensuring your day to day work streams are delivered to the full
Strong time management skills - An appreciation of deadlines, and the importance of delivering on your commitments self-motivated with
Creative with an attention to detail mindset
Supplier management experience would be preferable
Prepared to travel
To promote BSI’s range of products and services, actively supporting the achievement of lead and sales revenue targets
Coordination and delivery of B2B marketing campaigns, communications and events
Create and deliver email marketing campaigns utilisation an email automation system
Manage and update website content through the utilisation of a Content Management System
Build and manage content and campaign calendars to engage audiences from multi-channel content creation
Create, deliver, edit and optimise marketing materials and content such as artwork, copywriting, blog posts, media scripting, video production
Utilise Adobe Creative Suite Photoshop/InDesign to edit digital and print marketing and internal/external sales collateral
Collaborate with the Digital Marketing Executive on campaign development and execution
Monitor and analyse campaign activity metrics to identify trends, improvements and Return on Investment
Work with the global marketing team to execute integrated marketing campaigns
Tertiary qualifications in Marketing/Business discipline along with proven Marketing experience
You will have an in-depth understanding of marketing channels and platforms
Adobe Creative Suite InDesign - Intermediate knowledge and be confident using Microsoft Office, Excel and Powerpoint
You will have a creative flair and be a strong and confident communicator (written and oral) with a positive can do attitude
Excellent organisational skills and attention to detail
Enjoy being part of a team while having the ability to work autonomously without close supervision
At least 2 years of experience in a casino work environment
Ability to work in a fast-paced, busy, and somewhat stressful environment
Ability to deal effectively with guests, management, employees and outside contacts while working under pressure and meeting deadlines
Ability to frequently move freely about the office, sit for long periods and withstand various activities such as frequent walking, standing and bending
Ability to access all areas of the facility and travel off property when representing The Property
Working knowledge of the hotel and casino, including all events, attractions and restaurants
Excellent interpersonal skills with the ability to listen and verbally communicate with guests, employees and management
Effective decision making and social skills
Maintain physical stamina and proper mental attitude
Maintain manual dexterity to access computer via computer keyboard and operate office equipment, such as telephones, copiers, fax machine, etc
Consolidate monthly sales & marketing reports
Responsible for retail traffic plan and salon promotion planning & execution
Responsible for brand merchandizing, from design to execution
Maintain facebook fans page
Responsible for product leaflet product, from design to execution
Responsible for maintaining and control marketing related systems (e.g. pricing update, code creation, salon courier, etc)
Assist Product Manager in carrying out marketing related tasks
With at least 1 year working experience, preferably in marketing
Excellent Chinese & English typing, good knowledge in Word, Excel & powerpoint, fair English and Chinese oral and writing skills
Own digital strategy across social media platforms and online
Develop localised content for all digital touch points and collaborate with national content teams
Schedule content across Facebook & Instagram and integrate with eDM & website schedules
Have a complete understanding of our customer and be able to effectively market to them
Build relationships with influences and bloggers
Analyse digital results and share with broader team
Research of digital and retail trends and share with broader team
Lead testing and roll out of personalised content initiatives
Manage SEO, SEM and Facebook ad platforms
Manage the centre’s traffic and sales report
Work with media agencies to execute digital marketing
Minimum relevant University Degree (or relevant Diploma holder, preferably with minimum 3 years working experience in marketing, sales and/or in FMCG industry)
High proficiency in MS Office particularly Word, Excel, Powerpoint
Highly fluent in written and conversational English and proficient in spoken and written Mandarin
Knowledge in Korean or Japanese is an added advantage
Support the marketing & communications team in the planning, delivery and evaluation of marketing and communications programmes across the Division
Ensure consistent marketing approaches are executed across the full range of service lines, propositions and case studies, to ensure client experience is consistent, targeted and timely
Identify and assess key target markets and prospects
Develop and maintain Salesforce data for client retention and new business purposes
Develop and deliver content and campaign plans to engage target markets and audiences
Deliver marketing collateral through the appropriate mix of channels and messages with a particular focus on developing and enhancing all forms of digital media
Consider regulatory considerations in all communications
Preparedness to work across the UK, Ireland and European locations if required
Carry out any other tasks as necessary delegated by the Marketing Manager
In depth market research and analysis
Campaign development and delivery
Development of all social and digital media channels
Content and collateral development
Manage all aspects of delivery for identified exhibitions, events, seminars and conferences
Manage relevant internal and external databases
Work closely with the Marketing Manager to fulfil agreed project plans
Managing internal stakeholder expectations
Ideally degree educated with a 2.1 or equivalent grade in relevant subject i.e. Marketing, English etc
Previous marketing strategic development experience
Experience in the Insurance or Financial services sector
The ability to proactively anticipates the needs and requirements of practice areas and proposition leads
Demonstrable campaign management skills, and the ability to understand the requirements of each event /project and translate this into actions
Strong technical skills - Database and reporting skills
Strong communication skills – verbal and written
Proven stakeholder and relationship management experience
Assist Marketing Manager and PM in developing procedure and product strategies
Prepare marketing materials and gimmicks requested for the marketing purpose
Design patient education materials and tools
Collect client feedback by visiting and research to keep most updated of market information and situation (both of internal and external)
Data tracking and basic analysis
Work closely with other functions
Sales team supporting
Qualifications（Mandatory Input
Two years sales experience is preferred
Manage lead generation campaigns across channels including email and online
Use Eloqua marketing automation platform for email campaigns, lead nurturing and campaign r
Organise events including tradeshows, seminars and customer conferences
Work with the CRM team to maintain and clean prospect and customer databases
Manage customer communication campaigns including events, email, newsletters, webcasts and social media to keep customers informed and to generate new leads
Work with product management and sales to launch new and next-generation solutions
Work closely with inside sales team to qualify leads and maintain lead nurturing rograms
Support the development of local content (case studies, video, brochures, white papers) and localise US content
Work with the web team to manage website content and campaign landing pages
Lead tracking and reporting results using SalesForce.com CRM and Eloquap
Current B2B marketing experience
Demonstrated experience in campaign management and tactical execution of direct response and lead generation activities, online and offline, including campaign analysis and results reporting
Proficient user of marketing automation tools (e.g. Eloqua, Marketo) and SalesForce.com
Track record of delivering against lead generation targets and reporting marketing ROI
Strong stakeholder and project management skills
Experience of B2B social media and content marketing
Understanding of web analytics, SEM and retargeting
Experience of marketing to MNCs and/or Tax & Accounting professionals
Working with the Ireland Marketing Leader and other internal stakeholders to develop and deliver high-impact marketing campaigns
Project managing key campaign elements to ensure deadlines and objectives are met
Developing copy, writing creative briefs, and managing creative development of marketing collateral and content assets, including brochures, letters, social media, emails and websites
Ensuring the quality of final content assets and collateral via adherence to Mercer peer-review processes
Liaising with the digital / CRM team to ensure that campaign briefs are communicated and implemented in line with campaign plans
Participating in the successful management and delivery of events and sponsorships
Communicating / reporting of campaign success
Managing suppliers and providing operational / administrative support to the team
Creation and ongoing analysis of campaigns across clients and prospects
Assistance in defining opportunities for the sales team
Copywriting (newsletter creation, product literature, etc)
Market intelligence tracking, including monitoring of, and reporting on, competitive activity
Assistance in the organisation and running of events, exhibitions and sponsorships
Social media management
Client and prospect database maintenance and ongoing management
Liaising with relevant stakeholders on the schedule of targeted lead-gen campaigns
Manage client and partner events
Own and manage our promotional materials (mostly sales collateral)
The ability to work on multiple projects at one time
Strong IT skills
Good knowledge of marketing techniques
Self-motivation
The ability to be a team player
Good creative skills
Generate revenue for the station and meet monthly goals through effective outside sales techniques
Develop new business through selling commercial advertising time and other station products by reaching out to local businesses and other advertisers
Create and present advertising strategies and ideas for local businesses incorporating TV, online and digital mediums
Provide input on sales promotion ideas to sales management
Retain current business and develop new business contacts
Attain budgeted revenue goals through effective solicitations, promotions and service
Understand the business objectives and advertising strategies of clients and find ways to help them achieve their objectives through effective advertising
Strong organizational, written and presentation skills
Ability to build and maintain positive customer relationships
Competitive, persuasive, energetic and self-motivated traits
Working knowledge of new media, digital interactive initiatives and social media required
Outside media sales experience preferred but not required
Enjoy a fast paced environment with a desire to win
Professional appearance a must
1-2 years experience preferred
Sell them package tour of hotel stay and Timeshare sales tour
Hit the performance target monthly/quarterly/annually
Self-motivated and team player
Excellent communication skill with all level of staff/vendors
Ability to work a flexible schedule including evenings, holidays, and weekends
Client or guest service experience
Former work experience in marketing/sales environment
Experience in selling and booking tours/activities such as concierge services
Working closely with editors, publishers, internal designers and conference producers to ensure each event is properly represented, benefits identified and marketing is reaching the target market via a mixture of channels
Implementing promotional activity - controlling all elements: email copy, email design, print, data, mailing and analysis to optimise ROI and generate paid and free delegate registrations
Arranging relevant contra-deals with internal and external clients to maximise conference exposure
Seeking new and improved methods to engage with current and future customers
Working within agreed budgets and deadlines
Delivering various regular and ad hoc reports and analyses, including performance of acquisition marketing channels and pipeline oversight
Identification of commercial opportunities to drive growth
Identification of opportunities to drive efficiency in reporting & analysis
Ownership of certain administrative centralized processes to assist in the day-to-day running of the team – compliance tracker, budget management
Daily assignment of inbound leads from digital, partner and client referral campaigns
Management of the UK Digital Acquisition channel which including implementation and refinement of: o paid & organic search o re-marketing o display and affiliate marketing
Ownership of the UK Digital Content process in the UK including driving social selling of content through acquisition and customer teams
Delivery and implementation of marketing campaigns & other projects supporting the B2B FX International Payments UK market roadmap
Proven track record within digital/online marketing and lead generation
Have an understanding of key marketing metrics, including CPA and ROI
Strong written and verbal communication including copy writing
Knowledge of PPC, SEO, google analytics and email marketing systems
Experienced with web, social media and email marketing campaigns
Proficiency in Salesforce.com and Microsoft Excel, including building reports from multiple data sources
Effective prioritisation and ability to manage multiple concurrent workstreams
The ideal candidate will be able to demonstrate recent examples of how they have delivered successful digital marketing campaigns and provide details on how they quantified success
Collaboration with colleagues and stakeholders - experience of building and managing relationships with internal or external customers including managing legal/compliance approvals
Be highly professional, confident and personable with high levels of energy and a proactive attitude
Bachelors Degree or equivalent
Marketing qualification (essential)
Experience of partnering with with various sales & marketing teams across different lines of business (essential)
Experience driving digital channels (paid & organic search, re-marketing, display and affiliate marketing) (essential)
Experience managing a digital agency in order to drive the digital strategy (essential)
Advanced Excel skills including building monthly reports from multiple data sources (essential)
Experience with Salesforce (SFDC) (essential)
Experience of working with and managing multiple stakeholders in a highly matrixed organization (essential)
Creative problem-solving, ability to identify and drive customized solutions
Ability to work under pressure and meet tight deadlines
Experience of analyzing and interpreting data
Passion for marketing and innovation
Head of Marketing
Marketing Performance, Web and Digital, Events and Research teams
Marketing managers and executives
Internal design teams
Experience in a similar role for at least 3 years
Digital (web, social and campaign) and offline marketing skills
Clear understanding of PR, thought leadership and reputation management
Graphic design skills and ability to use DTP (e.g. Adobe CS / InDesign)
Marketing Qualification
Ability to plan personal work schedule and meet challenging deadlines
Ability to work on own and as part of a team – self motivated
Organise and manage the successful running of events from start to finish, including setting budgets using appropriate cost controls and liaising with all relevant departments involved
Manage the relationship with external agencies to maximize the PR and marketing opportunities in the region
Local implementation of the Xerox corporate brand and communication strategy throughout MEA
Planning, management and evaluation of multiple activities to drive marketing objectives and revenue
Formulating and implementing trade/marketing strategies where applicable
Managing marketing funds where applicable
Integrate with PartnetNet portal where necessary
Key support for incentive programmes
MEA total results and impact on them at a marketing level
Communication - Ability to effectively communicate using a range of verbal and written communication skills. Especially important is the ability to communicate appropriately within a diverse multi-cultural environment and across the full range of business disciplines
Multi-Cultural - Clearly recognizes variances and similarities across a diverse range of cultures, demonstrating behaviors that acknowledge differences and accommodate them in the attainment of business objectives
Change Orientation - Able to work within a very fast changing environment and to manage in situations where there is a high degree of ambiguity and uncertainty
Personal Characteristics - Fluent English required. PC literate. Highly results driven
Commercial Understanding - Knowledge of business operations, including the core drivers within the sales and marketing process. Understands the financial impact of decisions including margin, volume and likely impact on market share
Marketing - Understand the range of effective marketing tools available. Able to work with a range of external and internal business drivers, including company Directors to achieve business objectives
Experience in marketing, extensive knowledge of one or more key business processes and systems integration
Proven track record of achievement
Excellent relationship builder
Take ownership of the coordination of marketing campaigns for specific (Tier 2 and short-form) titles from commission through to launch and review
Brief in-house and external creatives to create content and relevant artwork to represent new titles that are relevant across all English-speaking territories
Assist the Marketing Manager regarding Tier 1 premium audio titles launches
Assist the Marketing Manager in liaising with talent and lead in the capture of innovative material and behind-the-scenes insight within the studio
Assist the Marketing Manager in the formulation of the Audible Events consumer strategy, partnering with third-party sponsors and on-site execution to drive further consideration of audio
Liaise with internal stake holders (Legal, Merchandising, Marketing, Business Affairs, Studios etc) on the delivery of quality and timely Original Content assets
Ownership to ensure all Tier 2/short-form releases are tracked against agreed KPIs and learnings shared with relevant business functions
High standards of Maths and English
Administrative Experience
Computer Skills (Microsoft Excel, Powerpoint and Word as a minimum)
Written and Visual Presentation skills (helping with the preparation of internal and external presentations)
Impeccable people skills, both in terms of maintaining internal relationships and fostering external ones
Attention to detail and willingness to roll up your sleeves!
Experience of Amazon and/or Audible processes
A minimum of 3 years marketing experience within an audio related environment (radio, podcast, music etc) - or more generally the media industry (production, film, game, television etc)
An understanding of digital content services (either download to own and/or streaming) would be a bonus
Managing third party contracts and partnerships Working closely with sales teams to support the sales strategies (emails/events/sales material)
Creation and execution of campaigns across multi-channels to drive visits and applications to job sites
Weekly and monthly reporting of key performing channels
Working with the extended specialist marketing teams to deliver campaigns and enhance performance
Working cross-functionally with stakeholders of all levels to ensure business goals are met
Managing multiple budgets ensuring spend is monitored accordingly
Able to work on own initiative
Proficient in full marketing mix
Strong budgetary skills
Previous experience in a jobs centric marketing role
Passionate about marketing and have a can do attitude
Able to quickly change course as required by company or external market forces
Enjoy working with a results driven team and bring new ideas to help the team achieve
Inquisitive and proactive - showing an appetite to question current processes and look for new opportunities whilst learning and developing new skills
Email marketing
Social media platforms including Twitter and Facebook
Experience in managing print material production
Experience using Abode InDesign or Illustrator
Support the Marketing team in implementation and monitoring of acquisition and CRM promotional campaigns
Monitor analytics data to help evaluate Marketing activities
Assist the Marketing team in customer analysis projects, examining data to help drive targeting and segmentation strategies
Conduct research projects to enhance our understanding of market conditions and customer behaviours to assist our business development planning
A good working knowledge of horse racing
Excellent social media skills across a range of channels, including creating content using scheduling tools, with some exposure to creating and managing PPC campaigns
Some knowledge of Timeform products
Excellent English written and numeracy skills
Good organisation and time management
PC literacy, including MS Office, Excel and e-mail
Audio Visual marketing experience, including creating and editing video
Affiliate marketing experience, including account management and delivery
Experience of Photoshop software or similar
Use of an online email service provider delivery and analysis platform
Experience of using transactional and lifestyle data for marketing purposes
A real passion for marketing and a drive to understand and engage with our business and market
Excellent relationship building and stakeholder management skills
Naturally curious about the marketing sector we operate in and our competitors
Ability to work independently and as part of a high performing, cross-functional team
Responsible to ensure that all Regional Marketing Strategy & Ops documentation, reports and plans are up-to-date, accurate and complete
Responsible to ensure that all Regional Marketing Strategy & Ops documentation, reports and plans are readily available at all times for senior leaders within the organization
Support the management in assessing delivery, completeness and alignment for all Marketing activities
Contributes to planning and goal settings of all Marketing activities with best practices obtained across the region
Assist in identifying processes and activities to improve across countries
Perform all administrative tasks as required by the Regional Marketing Manager
Expected to eventually lead regional projects while still performing primary responsibilities
Bachelor’s Degree in relevant field
Fluent in Bahasa Indonesian
Good in written and spoken English
At least 1 years of experience working on Marketing or event related jobs
Fresh graduate is welcome to apply
Experience in Event Planning is a plus point
Excellent leadership, management, problem-solving, planning, interpersonal, and communications skills
Self-starter and ability to work well in a fast-paced environment
Willing to be placed in Surabaya
Passionate about the social mission and making a positive impact in emerging markets
Perform the community management
Engagewith passenger and driver online community
Create content for all socialmedia channel (in-apps, FB, Google, LINE, Twitter)
Set mood and tone forcommunications across all channels
Monitor all social mediachannels to actively respond and engage with stakeholders (drivers, passengers,media)
A Bachelor’s degree or abovein Marketing, PR, Communications
1-4 years of experience ine-commerce or marketing background
Excellent communication skills(in both English and Thai)
Background in communitymanagement, content creation, social media marketing
Basic knowledge in dataanalysis and digital marketing
Fast learner and team playerwith a can-do attitude
Fun and Out-going personality
Engage with passenger and driver online community
Create content for all social media channel (in-apps, FB, Google, LINE, Twitter)
Set mood and tone for communications across all channels
Monitor all social media channels to actively respond and engage with stakeholders (drivers, passengers, media)
A Bachelor’s degree or above in Marketing, PR, Communications
1-4 years of experience in e-commerce or marketing background
Excellent communication skills (in both English and Thai)
Background in community management, content creation, social media marketing
Basic knowledge in data analysis and digital marketing
Fast learner and team player with a can-do attitude
Demonstrates practical or theoretical marketing experience
Friendly, people-person who works well in a team
Strong organisation skills and the ability to multi task
A proven track record of excellent copy writing skills and creative flair
Flexible approach
Ability to prioritise and work under pressure
Educated to Degree level
Upper funnel campaigns – Thought Leadership, TV, Radio, OOH, Display and Social
Lower funnel campaigns – Social and Display Retargeting
Mobile marketing campaigns – App based and mobile web
Support the channel specialists in forecasting subscription starts by campaign, deliver these in line with available budgets and provide performance analysis
Help to ensure that all channels meet monthly subscription targets in each and every region
Become a key agency contact for all channels
Show a keen understanding of brands and the importance of producing creative and media plans that are “on brand”
Work with internal and external design agencies to produce innovative content and offer-led creative
Experience of multi-region campaign planning, analysis and reporting
Experience with online and mobile marketing
Experience working with brand channels such as TV and Radio
Some experience using social networks to generate revenue desirable
Experience planning and executing content-led marketing campaigns
Strong agency management skills (from briefing, to day-to-day management)
Campaign set-up experience including response tracking
Knowledge of working to campaign budget
Previous experience of managing external suppliers and negotiating costs and timetables
A strong understanding of a ‘funnel-based’ approach to marketing
Some understanding of attribution modelling and cross device targeting
An understanding of core direct marketing principles, online and offline
An understanding of complex operational marketing processes
A proactive approach with initiative
That you are dynamic, energetic and organized
The creativity to provide input for marketing campaigns
That you are comfortable working in matrix environment
That you are Highly collaborative
1-2 years of relevant marketing experience
Relevant marketing qualification
Excellent communication skills, including written and verbal
Good relationship builder, able to liaise at all levels, including external suppliers
Enthusiasm to learn and progress within the Marketing field
Experience and passion for the Tourism industry
Positive attitude and approach tasks with the love of FUN!!!
Execute the marketing plan for the CAE cadet pilot training market worldwide
Event/tradeshow planning and setup including working with vendors
Manage social media presence including Facebook, Twitter, LinkedIn
Create content (Copywriting, editing and proof reading of marketing and sales material)
Photography and filming projects
Market research campaigns
Build and maintain relationships with Sales and Operations team members by liaising daily to address their marketing requirements
A marketing qualification with substantial experience in a similar marketing role
Past experience producing content for marketing collateral/web/social media
Creative and an excellent writer but can also be process-driven and rely on data to make decisions
Experience with Google Analytics, Google Ad Words, Facebook and Linkedin/Twitter Ads
Knowledge of SEO is an asset
Ability to work closely with the Global team, other departments and external agencies in various time zones
Excellent communications and presentation skills
A self-starter who can work autonomously
Availability to work occasionally at the weekend
Availability to travel internationally
To work with key stakeholders (HOM, SMM, Product Managers and Sales teams) to develop acquisition and retention campaigns that deliver GQ/SLS business goals across specified subjects and segments
To define and implement marketing campaigns that maximise the retention and revenue of our existing customers and acquire/win back new ones
To use data and analysis, market intelligence and customer insight to increase understanding of current customers and effectiveness of the campaigns
To use innovation and creativity when executing campaigns that considers budget, resource, functionality, effectiveness and implementation
To fully own end to end campaigns that drive growth in the number of customers across the secondary portfolio to secure greater market share for the business. Using the full marketing mix, delivering all marketing activities to the highest quality, on time, within budget and meeting or exceeding campaign KPIs and goals
To measure and review performance within key ROI and KPI criteria to identify key target segments, increase lead generation, conversion rates and apply that learning to future campaigns
To work with colleagues across the different team functions (web, PR, product, marketing performance and digital teams, sales, CS, business intelligence and design) to deliver campaign activity through the most appropriate channels
To review and develop existing channels to ensure optimum engagement and customer reach
To help generate qualified leads for sales pipeline and support sales teams in securing new business
To take ownership of the positioning and messaging in all marketing activities delivered to new and existing customers. Working with GQ/SLS product teams to develop strong brand messages and positioning based on market conditions, product/service features and customer needs per segment. working with external agencies and internal design teams
To maintain good working relationships with internal customers and key influencers around the business
Demonstrable marketing experience, with a proven track record in direct and digital marketing. Detailed oriented and has a passion for delivering high standards
Multi-channel campaign management across digital and offline channels (print, DM, email, social, telesales, sales, websites, SEM/PPC, SEO, display, etc)
Ability to prioritise and manage several campaigns under tight deadlines
Data analysis and segmentation
Creative and excellent copywriting skills
Work with the Regional Marketing Manager (RMM) to develop, plan and execute marketing and promotional strategies in line with brand guidelines to ensure overall brand’s objectives are achieved
Work with Marketing Manager (Digital) to manage and drive digital/social activities to drive sales online
Provide support to the sales team in the execution of product launches, on counter re-promote initiatives and in-store events
Engage in business analysis in order to manage inventory situation and to drive business growth
Work closely with NY Marketing to provide APAC specific feedback and coordinate information flow
Relevant University Degree or Diploma holder,
Possess at least 2 years of working experience in either a sales/marketing function, preferably in the cosmetics & skincare industry
Highly fluent in written and conversational English
Essential to have above competency in spoken and written Mandarin to liaise with China counterparts and stakeholders
Competent in Korean or Japanese is an added advantage
Execute and coordinate all agreed hotel marketing strategies and monitor on-going marketing campaign performance and reporting as directed by the cluster Line Manager
Support the cluster Line Manager by developing and implementing promotional activity, cluster merchandising and collaterals for all hotel departments
Execution of all marketing activities for special events, merchandising campaigns, exhibitions and property inspections
Assist with and at times lead on-site photos shoots and hotel filming whilst ensuring all relevant administration duties are completed and approved
Monitor and support all social media activity for the cluster and support departmental initiatives
Be a brand champion for the hotels ensuring all collateral conforms to agreed brand standards, using the right tone of voice and that content is compliant with corporate guidelines
Support and identify opportunities with the Line Manager to grow and develop loyalty marketing activities with HHonors and other booker incentive schemes
Execute and implement appropriate use of marketing content, creative resources, translation and photography while optimising an effective online presence in line with regional strategy
Educated to college level or equivalent in work experience
Experience in a similar marketing role
Proven experience of supporting, planning and managing project work to tight deadlines
Experience of the main functions of marketing and leading projects
Demonstrated ability to interact effectively with various levels of management
Proven experience of working to and understanding key marketing and eCommerce plans and strategies
Excellent written and verbal communication skills in English. High-level proficiency of native language dependant on location of role
Ability to interact effectively, create solutions, influence others and work diplomatically with a wide range of individuals
Friendly demeanour, positive and enthusiastic attitude with strong customer focus and able to work independently
Honesty, integrity, passion for hard work
Creatively minded and has a thirst to work in marketing for the hospitality industry
To organize and manage daily activities which include scheduling and organizing meetings and conference calls, including arrangement of logistics, meeting space, communications and catering
Arrange and confirm local, domestic and international travel for the senior management
Maintain filed and keeping record of the China organization, and monitoring and checking all reports within the organization including business expense reports, phone bills, leave applications and all relevant correspondences
To coordinate and communicate effectively with internal and external parties, provide effective administrative support to ensure smooth operation
To arrange and manage other supporting activities as assigned
Support account team leads to execute any/all key priorities and all initiatives for brand clients
Deliver opportunities, partnerships and tactics across entertainment and content that deliver against client business objectives
Develop strategies and author briefs that solve for client business challenges
Create presentations or white papers that effectively sell ideas and concepts
Provide strategic insight on existing campaigns and projects, making suggestions for optimization of resources for increased performance
Monitor competitive activities and provide insights about marketplace on a regular basis to client
Lead execution and project management of key programs developed on behalf of client including development of content/platform, budget tracking, and associated items
Collaborative and team-focused
Strong strategic skills to navigate through the complexities of the organization, break down barriers and help foster collaboration
Best-in-class client serving and relationship building across the entertainment and media landscape
Excellent presentation and writing skills
Thrive in a fast-pace environment striving consistently to improve
Skilled in a secondary research and ability to gather date and synthesize insights across the brand categories and the entertainment industry
5-8 years account management experience working for an advertising agency
Candidate should have experience with digital, social and non-traditional marketing. Entertainment experience is not required; however a passion for pop culture and an understanding of the role of brands within popular culture is desired
The Marketing Executive will develop, plan and execute a wide range of innovative multi-channel marketing activities to drive profitable ACB and sales growth. Implement marketing strategies in line with the company's overall business plans and objectives, working closely with Product, Sales, and the wider Marketing team
Deliver profitable business growth and improve ROI by planning, constructing and coordinating multi-channel product orientated marketing campaigns (through Direct Mail, Web / Email Marketing, Social Media, Exhibitions etc.)
Deliver active customer base growth by developing effective and innovative marketing communications to accelerate customer acquisition, retention and re-activation
Provide meaningful reporting and analysis to inform promotional product selections, measure campaign effectiveness and maximise ROI from channel marketing activities
Liaise with and support a wide range of internal and external stakeholders including, colleagues, suppliers, customers and agencies in order to successfully deliver marketing initiatives
Develop unique and rich content to drive relevance, visibility and growth in strategic & key market segments (supporting SEO programs)
Work with the Marking Manager or as appropriate on own to define and create campaigns / initiatives
Production of key communications mediums including above the line, below the line and digital
Consultation with marketing manager, marketing director and key business stakeholders to assist shaping ideas initiatives in line with company guidelines
Work closely with external partners and internal teams e.g. design and PR agency
Copywriting is a key part of the role, including but not limited to; PR, Case Studies, Blogs, eShots, internal communication
Website development / content development / making updates via CMS (WordPress) - increasing exposure and our online presence
Work with the Marketing Manager on the creation of SIG Roofing’s industry roofing related magazine
Manage social media activity
Define, manage and deliver regular sales promotions
Create and manage email campaigns (Adestra)
Regular calls with the branch network to understand and improve engagement with marketing activities
Regular reporting on key measurable, including but not limited to; website usage, social media, branch calls, campaign spend
Work closely with Team Administrator to ensure that work to manage their workload
Manage the Roofing industry ‘universe’ database utilising clear CRM techniques
Organise and implement key events and exhibitions
General marketing functions and duties as required, including leading specific projects
Adhoc projects on requests, including supporting with SIG UK Exteriors projects
Knowledge of B2B marketing communications
Good level of literacy
Strong copy writing skills
Good copy / data accuracy
Experience of using a CRM system (WordPress preferably) or HTML
Experience of using / creating email marketing campaigns (Adestra)
Good level of numeracy
Experience briefing and agencies in digital, PR, events and exhibition
Manage the timely delivery of regular communications and campaign deliverables, including literature, emails, campaign landing pages, videos, articles, social media content and webcasts
Work collaboratively with colleagues across marketing to deliver marketing materials
Distribution of marketing communications (by email and any other appropriate means) to target audiences
Undertake a series of tactical ad hoc campaigns and projects as required
Reporting and analysis of marketing activity (qualitative and quantitative), using results to provide recommendations for continuous improvement
Support delivery of proprietary and sponsored events
Academically bright, dynamic, flexible, a motivated self starter with excellent written skills and sound investment knowledge
Excellent interpersonal and active listening skills
Attention to detail, high degree of personal responsibility, delivery orientation and strong appetite to continually improve performance standards and quality of output
Planning, time-management and follow-through
Ability to multi-task and operate successfully in a complex, fluid environment
Understanding of marketing communication principles and firm grasp of the marketing mix
Understanding of marketing communication production processes
Exceptional project management skills and ability to drive a range of marketing initiatives
Investment industry experience in a marketing or similar role
Evidence of strong contribution to the delivery of marketing campaigns or other relevant communication projects
Strong ability to build, maintain and manage strong relationships with a wide variety of internal and external stakeholders
Formal marketing qualification, Degree 2:1 or equivalent/ CIM qualified desirable
Execute and coordinate all agreed hotel marketing strategies and monitor on-going marketing campaign performance and reporting as directed by the Line Manager
Support the Line Manager by developing and implementing promotional activity, merchandising and collaterals for all hotel departments
Monitor and support all social media activity for the property and support departmental initiatives
Execute and implement appropriate use of marketing content, creative resources, translation and photography while optimizing an effective online presence in line with regional strategy
Experience of the main functions of marketing and leading smaller projects
Proven experience of working to and understanding key marketing and e-commerce plans and strategies
Excellent written and verbal communication skills in English. High-level proficiency of native language dependent on location of role
Professional approach, clean and well-groomed at all times
Friendly demeanor, positive and enthusiastic attitude with strong customer focus and able to work independently
Charged with taking into a larger role of developing property’s customer base to increase customer development efforts
Authorize and grant intermediate marker authorization limits to qualifying customers
Understand process for critical business decisions and approvals regarding customer credit lines, allowances, and comps
At least 5 years of management experience in the casino marketing industry
Ability to communicate effectively in the language from assigned region
Ability to travel domestically or internationally occasionally to meet existing customer base
Excellent customer skills
To undertake project management in collaboration with the Global Marine Marketing Team of campaign and relationship marketing projects, with a focus on events, to maximise marketing effectiveness including monitoring project progress, reporting of critical success factors, event evaluation processes and spend against budget and contract requirements
Manage the external events plan, ensuring LR has exposure in the right markets, at the right time, with the right messaging that supports the achievement of marketing objectives and supports the marketing strategy. Plan and deliver events that support campaign and promotional activities and area sales targets and objectives
Own the end to end ‘events process’ across all event Tiers and ensure that activities are carried out in line with these best practices, internal procedures, contractual requirements, cost structures and budget
Continually develop and evolve this process. Identify and implement change to develop the events program to meet future business demands, client engagement and improve current efficiency
Create an overview of global events, feeding into the Group global events calendar. Ensure event pre- and post-evaluation is carried out according to the event process. Identify, plan, review, monitor and score to ensure continuous improvement of the events program to provide advice and guidance to the areas. Feed into the evaluation dashboard and make recommendations on budget and format
Maintain, manage and update events information content in promotional marketing team site and Connect pages. Regularly update calendar, create and maintain other relevant content, establish and maintain best practices for marketing events based on collective feedback and learning
Uphold brand guidelines: create and maintain standardised external use templates i.e. technical reports, sales proposals, PowerPoint presentations and event flyers, factsheets and technical documents (briefing notes, guidance notes and FAQs). Manage production relationships between in-house graphics and external agencies to ensure template collateral is produced in an efficient and cost effective manner
Conduct all Promotional Marketing activities in line with internal procedures, legislation and industry standards
An adaptable approach, practically minded and an ability to work to tight deadlines and budget
Enjoyment of building relationships and the ability to pro-actively contribute and add value
Experience in managing budgets
Experience in liaising with external marketing and design agencies and event organisers
Able to communicate effectively at different levels within the organisation
Demonstrates good team spirit
Managing a portfolio of accounts and maintaining strong relationships with supporting agencies
Developing and maintaining strong client relationships
Actively drive client activity if appropriate and suggest tactical solutions to their marketing objectives
Taking full control on smaller projects briefed by Head of Marketing
Assist in driving RAS marketing business
Developing monthly industry trade reports
Building relationships with internal C&W colleagues and abstracting core information that can be utilized by RAS team
Liaising with RAS team to deliver a schedule of PR throughout the year
Managing corporate social media accounts
Centre Management
C&W staff
Third party agencies (PR, Creative, Media)
Support PLS work as and when needed within Product Management team
In all activities connect to target KPI with a focus of goal fulfilment
Control, Compliance and Operational excellence accountability
Ad-hoc projects related to Nordic markets
Continuously challenge status quo – what should we stop, start & continue doing?
Be collaborative – build one team and culture in the Nordics
Be a team player and leverage new LOB organisation
Work together with colleagues to deliver common goals
Actively work for a positive and engaging work environment
Accountable for self development
Fluent in English and Swedish
University Degree in Business, Economics or Marketing
Minimum of 3 years of working in financial service industry
Experience in analytics, finance and digital acquisition
Interest in the Premium brands of the financial service industry
Experience of digital marketing channels
Analytical ability to synthesis various internal and external data sources to inform strategies and plans
Experience of working with partners or in a partner facing role
Experience in planning and executing tactical marketing campaigns, managing intermediates and managing budgets
Passion for marketing and sales through digital channels
Work with Commercial teams and suppliers to develop customer led in store communications, predominantly, graphics, semi-permanent POS, signage and packaging to support range reviews
Actively liaise with Retail Development and third-parties to develop prototypes & fixturing as required to support in store communication plans
Ensuring all implemented solutions adhere to principles for in store communications and brand guidelines, working with the Store Format team
Ensuring key stakeholders are engaged with and supportive of the final communications solutions. Key stakeholders include Store Format team, Commercial team, Operations team and Retail Development
Work with in house studio and external marketing agencies to develop best in class in store Graphics/POS and actively look to challenge and improve existing practices to ensure Wickes stays at the forefront of industry in terms of customer comms
Co-ordinate suppliers including printers, installers and store teams to ensure timely delivery of physical collateral and to ensure best possible results are achieved in terms of procurement and level service received
Act as a brand champion for CX department across the wider business to ensure correct visual standards are adhered to at all times and actively promote the development of original & appropriate communication solutions to challenges faced
Broadcast marketing experience with high profile brands
Campaign management experience and knowledge of production of TV and digital media campaigns
Experience of off air media buying and production (Outdoor, Radio, Digital)
A digital enthusiast with experience of successful social media campaigns and an appetite to lead and learn in this area
High levels of organisation, with strong planning skills and the ability to prioritise a large workload according to ever changing business needs
Develop consumer focused marketing creative that aligns to overall campaign strategies as defined by the Marketing Manager
Liaise with stakeholders, specifically product and editorial to maximise impact of marketing campaigns
Ensure all creative, and campaigns, are approved by key stakeholders
Manage relevant creative and media agencies to ensure all activity is delivered on time and on budget
Ensure all campaign material contains relevant tracking codes to enable effective reporting
Track and report on effectiveness of campaigns
Manage PO and invoice processing for supplier payments
Work as required, with other key departments - data insights and research, product, sales to ensure the best outcomes
Ensure all relevant stakeholders are aware of marketing activity
Help Coordinate integrated and targeted campaigns
Support the PR & Marketing Comms Manager to deliver consumer focused, effective, marketing campaigns and PR messaging across media including radio, press, direct mail, print, billboard advertising and 3rd party partnerships
Write blogs, awards submissions and other marketing copy when required
Sub-edit colleagues’ and agency copy ensuring style and brand messaging are consistent
Work with creative team and PR & Marketing Comms Manager to produce engaging marketing collateral for internal and external use
Manage the working relationships with internal departments and external agencies
Work alongside the Digital Marketing Executive to monitor and report on campaign performance against objectives
Work with the PR & Marketing Comms Manager to analyse and continually improve output
Collaborate with the in-house creative team and internal stakeholders to ensure all marketing collateral adheres to the brand guidelines and meets internal and audience expectations
Experience in a marketing role
Experience of communicating with internal and external stakeholders across a variety of levels
Excellent communications skills, both verbal and written
Strong organisational skills and ability to multitask
High standard of computer literacy including MS Word, Excel, PowerPoint and Outlook
Execute the activities stipulated in the brand plan as agreed with the area brand team, in line with IMS and external regulations to ensure the brand objectives are achieved
Execute brand activity in line with brand strategy and corporate guidelines
Monitor and analyze trade insights, consumer insights and competitor information to provide an accurate focus to the brand deployment plan
Report activities, recommendation, deployment plan, evaluations and status in the cycle plan meeting and marketing activity database to ensure clear understanding and correct implementation of the marketing strategy
Implement research projects to provide insights in order to support management decisions
Implement the Point of Purchase strategy according to OC+ and to the channel type as agreed with the area brand team to ensure an efficient and effective delivery of brand communication
Handle communication between Brand Marketing and Trade Marketing and Operations to ensure the cycle plan is effectively executed
Apply best practice in brand management to optimise efficiency and effectiveness
Direct external agencies to ensure activities are to cost, quality and agreed timeframe
Continuously develop new alternatives to communicate with target consumers within the current regulations, aiming to be more efficient and impact full
Coordinate and manage a range of lead generation programs (digital and offline), ensuring activities are run to time and on budget
Develop, produce and implement marketing programs that position Advanced and its products with customers, partners, prospects and industry influencers
Manage attendance and participation at industry events
Assist in the production of marketing content and collateral, including thought leadership and case studies
Identify, recommend and manage third party resources as required
Monitor and analyse campaign success, and regularly report on key metrics and budget spend
Experience of digital subscriptions within the Irish market
Thorough understanding of tools and techniques used in online communications, SEO and affiliate marketing
Demonstrable target driven approach to sales and ability to work under pressure
Experience of managing/ optimising online customer journeys
Thorough understanding of News UK Marketing strategy and how Sales & Circulation can support this strategy
Deep understanding of shoppers and the newspaper industry
Comparative understanding of all online marketing channels
Expertise in performance monitoring / tracking and budget management
Good at working as part of cross functional team
Experience in delivering fully integrated marketing campaigns that deliver against the marketing objectives
2 years + experience in a previous marketing communications role
Experience of interpreting and validating briefs whilst considering how member insight can inform the marketing solutions we recommend
A passion for writing and turning complex language in to meaningful messages, using our brand and tone of voice guidelines to bring membership to life and answer member needs
Excellent time management and organisation skills, to complete multiple projects within demanding regulatory timescales
Aptitude to learn new systems and work within set processes (experience of creating emails within a system like ExactTarget will be beneficial)
Confidence to work with multiple stakeholders from across the business and in multiple locations – including product teams, regulatory colleagues and technical and print delivery teams
Excellent grammar, accuracy and attention to detail as you will be responsible for proof-reading and quality checking your own work
Marketing/Business studies graduate or professional with at least two years work experience
Project planning and management capabilities
Strong organisational skills with ability to priorities conflicting workload and support multiple projects
Good writing and editing skills for marketing collateral generation
Good influencing and relationship-building skills
Proficient in Microsoft Word, Excel, Powerpoint and database management
Implementation of marketing initiatives/activities to support the go-to-market strategy
Event/programme development, management and execution, including client events, conferences, receptions and award ceremonies
Budget preparation and control
Development and distribution of marketing materials
Communications, including e-campaigns
Delivering against the plan including execution of all activity
Managing large scale events (250 guests) and smaller round tables (12 guests), at times managing simultaneously
Delivering all events on time and to budgets
Building strong relationships with senior stakeholders and Partner sponsors for each project
Demonstrating strong relationship management with key marketing contacts in UKI and work with the Tate contacts to ensure a consistent approach in how we go to market with those events
Ensuring that CRM tools are maximised and championed
Creating input for the design process, liaising with internal and external design team/suppliers to ensure the production of high quality, differentiated and brand compliant marketing material
Excellent interpersonal, communication and oral skills - in particular, strong written communications
Self-belief and ability to present those beliefs persuasively and with conviction
Some demonstrable experience at a marketing executive level
Internationally recognised Bachelor’s Degree in marketing, social media, advertising or equivalent
2+ years’ experience working specifically in digital marketing, either client side or agency side
Strong project management skill and a highly organised persona (Essential)
Strong IT skills, with the ability to learn new computer programs
Outstanding English skills in written and verbal language
A team player and leading a high performance team
Capability of delivering marketing materials in line with brand standards
To assist in the development of communication strategies and tactical plans based on the overall marketing objectives that benchmark current communications and lay out clear plans to forge the company forward within Target Market Roofing
Develop and execute communications plans in conjunction with the Target Market Roofing Marketing Manager which could include: exhibitions, advertisements, literature, direct mail, website development, social media management, product launches, conferences, golf days, overseas incentives, events, videos, press launches and CPD presentation development. Work closely with the relevant sales team when implementing strategies and communicate ROI from the team through Sika's CRM system
Organisation and effective management of events scheduled in the marketing plans, including exhibitions, Deminars, Roofing Awards, attendance at focused trade association events for TM Roofing and organise post event initiatives where appropriate
Manage the brand identities (through online & offline comms) of all roofing systems/products. Manage the outsourcing of design work for the Roofing Brands, dealing with external agencies as appropriate
To effectively contribute to website content for all 3 Roofing Brands and ensure visual compliance. Ensure that content is up to date, liaising with the Online Marketing Executive. Including social media management
Attend relevant Roofing/Marketing meetings - take minutes and circulate actions where appropriate. Organise monthly reports for all 3 roofing brands, press cuttings and related media exposure supporting the PR and Communications plan
Ensure all TM Roofing images, documents, brochures, videos and marketing collateral are shared on Sika's online community
Manage the relevant Marketing budget in a prudent and professional manner, liaising with the Marketing Assistant with correct and full information for raising purchase orders/signing invoices
To implement the segmentation of the brand database to drive customer programmes and improve long term profitability of the customer file
Execution of individual campaigns from the customer communications plan including creative execution, customer selection, test activity and results to drive the sales plan
Planning, implementing and evaluating marketing campaigns within budgets and deadlines. Ensuring budgets are met and kept within plan
Conducting seasonal campaign reviews in preparation for forward planning
Supporting & assisting the CRM Manager with the budget planning process and marketing plan development
Educated to degree level of equivalent in a relevant field
Previous marketing work experience, ideally from a fashion/retail environment
A strong work ethic and ambition
Experience of contributing towards a successful team
A strong customer focus with the ability to analyse data and make recommendations for process improvements
The ability and confidence to communicate effectively at all levels
Excellent verbal and numerical skills with a high level of attention to detail
PC literate and competent user of MS Excel and other MS Office programmes
Support and take to market / communication of digital improvements
Work with ZICS proposition communication managers to support delivery of new product launches and proposition enhancements
Support the production of best in class RFP tender responses
Support requirements for the take up of voluntary savings and risk schemes with compelling and engaging campaigns
Responsible for ensuring literature and marketing collateral is compliant (brand and legal/regulatory), fit for purpose and available at all times
Monitor budget spend and flag any increases in spend. Ensure all spend approved
Responsible for housekeeping duties – including filing and maintaining various Marketing databases and document obsolescence/preservation
Carry out the monthly literature review process to ensure literature is compliant, on brand, in line with proposition and other business change
Optimise processes and reduce complexity where possible, creating a continuous cycle of improvements
Support with and managing external marketing agency relationships – including ATL, Media, PR, Social, Content, Digital & Brand agencies
Support on collating weekly and monthly reporting and the filing and distribution of brand assets
Support in preparing presentations for the marketing team for internal use to various stakeholders, and externally to relevant suppliers
Budget administration including the raising of PO’s and support in managing the marketing budget tracker
To support on the re-brand of our services business
Previous Marketing experience ideally working in a fast paced retail or services environment
Good working knowledge of Excel and PowerPoint
Ability to work to a budget and manage numerous projects at one time
Good presentation and speaking skills
Creative skills – a keen eye for design with the ability to brief, review, feedback and sign off on printed and digital copy and design
Confidence to work with and manage a number of different stakeholders across a variety of teams and all levels, internally and externally
Good planning and organisational skills
Responsible for executing and delivering our promotional bounce-back voucher plan for stores (involving both system driven vouchers and printed materials)
Ensuring that both excel and in house systems are updated to deliver accurate plan
Writing store communications for bounce-back voucher programme, in line with the company standards and templates
Support Head of Tactical in maintaining good relationships with key third party contacts
Educated to degree level or equivalent, ideally with a Marketing related qualification or a keen interest in the field
Strong level of excel (V-Lookup)
Marketing experience an advantage but not a pre-requisite
Ability to manage multiple projects with competing deadlines
Ability to respond quickly to tacticl changes
Experience of relationship management and the ability to develop relationships
System and process driven, with a high attention to detail and accuracy
Ability to manage your own workload, and the ambition to do more
Confident communication skills, verbal and written along with the credibility to push back and challenge where necessary
Develop and deliver, in conjunction with the Business Marketing Managers and internal stakeholders, marketing activity across all media (email, web, events, press, social, conference, collateral, presentations etc.) to support strategic market positioning and brand initiative activity
Ensure all marketing activity aligns completely to our brand & strategic positioning
Gain maximum exposure for marketing through understanding the whole activity picture and assembling the key timing and messages into a clear, cohesive, integrated plan
Ensure necessary compliance and legal sign off obtained for marketing deliveries
Communicate marketing process, timescales and plans clearly to stakeholders and establish necessary protocol for communications to customers
Proactively challenge the boundaries of marketing ensuring ALL media is considered when delivering & trialling new media e.g. social
Be on the front foot & proactive in spotting & implementing opportunities, be industry aware of topics which would link to our strategies and delivery
Measure and evaluate marketing delivery and publish results
Comply with AJG Professional Standards Manual in accordance with statutory requirements for role with specific attention, but not limited to Whistle Blowing, Treating Customers Fairly
Educated to a Marketing/Business degree standard or equivalent is desirable
CIM Certificate in Marketing desirable
Spanish speaker preferred but not essential
Marketing strategy, delivery and execution skills
Demonstration of strong business acumen used to build marketing propositions
Excellent insurance products & distribution knowledge in the intermediary market
Proven track record of delivery of online campaigns
Experience of social media and digital platforms
Effective re-branding experience
High degree of knowledge in communications
Excellent interpersonal skills, including listening, verbal and written communication with the ability to communicate effectively
Good organisational skills for forward planning
Ability to work virtually across multiple locations and geographies
Planning and executing seller focused marketing campaigns
Managing and coordinating with marketing agencies and partners to ensure smooth execution of campaigns
Drive campaigns on ground to deliver results for the organization
Analyze metrics to ensure improvements in our campaigns and achieve best seller experience
Coordinate with internal Amazon teams and drive efficiency across different stages in seller’s life cycle
1+ years of experience in an operational role preferred
Highly proficient in Microsoft Office and Windows based applications
Demonstrated Analytical ability, results-oriented environment with external customer interaction
Experience working with SME retailers is an advantage
Entrepreneurial drive and demonstrated ability to achieve stretch goals in an innovative and fast-paced environment
Experience with e-commerce, retail, advertising, or media would be an advantage
Coordinate with internal Amazon teams and design impactful creatives (Print Ads, newsletters, emailers, social media posts, Flyers, brochures, posters etc) for their marketing campaigns and programs
Develop an internal communications strategy for seller marketing campaigns and execute the same
Plan and execute seller focused marketing campaigns
Manage and liaison with marketing agencies and partners to ensure smooth execution of internal and external marketing campaigns
Minimum of 2-3 years of experience in creative design/web design/developing marketing communication
Experience with design tools such as Photoshop, Illustrator, and InDesign
Should be proficient with HTML coding
Bachelor's degree in design or equivalent professional experience
Proficiency in MS PowerPoint, MS Word and MS Excel
Excellent written and oral communication and the ability to express thoughts logically and succinctly is an added advantage
Developing and enhance core legal product messaging and brand
Working with Digital teams to build online presence and marketing programs such as lead nurture
Contributing to social and content campaigns
Contributing to overarching marketing strategy and brand approach in market
Working with internal and external stakeholders, including several agencies
Results reporting using CRM and online marketing tools
Ad-hoc projects as required
Experience with managing campaigns independently
Excellent copywriting and communications skills are a must, with the ability to adapt style and tone to suit the audience
Working knowledge of marketing automations systems such as Eloqua or Marketo
Working knowledge of CRM systems such as Salesforce
Excellent stakeholder management is essential to this role; you will need to be able to work collaboratively with cross-functional teams
Undergraduates Degree (Marketing, Communications and PR)
Educated to degree level in marketing or equivalent Chartered Institute of Marketing (CIM) qualification
Strong creative, organisational and numerical skills with excellent attention to detail
Hands on approach and self-motivated
An interest in developing marketing skills
PC literate in Microsoft Office suite
Flexibility to travel to other national offices and sites on occasion is necessary
B2B Marketing and/or business experience
Excellent coordination skills required to meet strict deadlines
Strong copywriting skills with flair and creativity
Excellent written and verbal English skills
A good understanding of layout and typesetting
SEO, CMS editing, web content generation experience
Close management of telemarketing outsource partners to maintain oversight of quality scorecard and compliance
Driving results from the telemarketing channel
Close day-to-day management of data bureau ensuring data plan and prospecting data quality measures are met
Delivering various regular and ad hoc reports that include detailed analysis to inform future decision-making about telemarketing and data
Identification of opportunities to drive growth in acquisition and customer marketing
Identifying and realising opportunities to drive efficiencies in reporting & analysis
Ownership of certain administrative processes that support the day-to-day operations of the team
Lead assignment
Delivery of various marketing
Proven track record within telemarketing, data management, lead generation and customer marketing
Have an understanding of key marketing metrics. Strong written and verbal communication including copy writing
Knowledge of Eloqua
The successful candidate will be highly professional, confident and personable with high levels of energy and a proactive attitude
Experience of creating marketing e-mails and campaigns in Eloqua (essential)
Experience driving results from telemarketing and data optimisation (essential)
Internal Communications; actively involved in the production and distribution of newsletters, collaterals and literature packs, as well as distributing goods and services to support internal and external individuals
External Communications organisation, implementation and support for direct mail campaigns, marketing events, trade shows, product launches and channel marketing programmes
Reporting and tracking industry and competitor information, analysing market share intelligence, Xerox pricing information and performance reporting
Strong communications skills (verbal and written) essential, with a good degree of creative flair and an eye for detail
Excellent organisational skills with ability to handle and co-ordinate multiple activities and tasks through good time management and prioritising
A results driven and goal orientated approach with the ability to work proactively to deadlines
A good working knowledge of Microsoft Office packages
Monitor customer reviews on Hotel website and social media – Hotel Facebook and Instagram account
Work closely with Director of Sales & Distribution and Marketing Communication to create visual concepts, to communicate ideas that inspire, inform, or captivate consumers
Meet with clients, suppliers, media or press to determine the scope of a project
Develop graphics and visual or audio images for product illustrations, logos, and websites
Keep up to date with the latest software and computer technologies to remain competitive
Develop promotions during need period to increase occupancy and demand for both room accommodation, F&B and Meetings & Events
Design advertisement for various medium of communication such as digital ads, flyers, electronic display, buntings for promotions during need period to increase occupancy and demand for both room accommodation, F&B and Meetings & Events
Providing full marketing executional support for key campaigns and relationship development programmes across the whole marketing mix
Managing the production and delivery of agreed deliverables within timelines and budget
Measuring the campaign activities and support the Campaign Manager with updating project plans and reporting on activities
Working closely with external agencies, in house studios, the wider BMC team and regional teams
Confident communicator, excellent written skills
Ability to multi-task and manage competing deadlines
Marketing event delivery and management
3-5 years’ experience within design or creative agency; corporate environment experience is a plus
Degree in Design/Multimedia Arts, Communications, Advertising or equivalent subject matters
Adept at telling a story through visuals and integrated materials, and able to think outside the box
Skilled at translating business requirements into creative briefs and design solutions
Proven ability to influence and partner with internal and external stakeholders to innovate and create effective design concepts
Excellent interpersonal, teamwork and relationship-building skills
Self-starter; client-oriented, comfortable working independently and in a fast paced, hands-on, demanding growth orientated work environment
Proficiency in multimedia design programs such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat, etc.), Excel, and PowerPoint is required
Ability to use logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems
Knowledge of design trends especially in digital marketing and brand-building areas
Knowledge of different target groups and marketing channels
Flexible approach to helping others and willingness to perform routine tasks and learn the business
Strong communication skills in Finnish and English
Proactive and positive attitude
Ability to coordinate heavy workload and work to tight deadlines, on occasion outside of normal working hours
Good problem solving skills with ability to identify and resolve problems in a timely manner/develop
It will be important for this person to work closely with several different stakeholders. Within Teradata stakeholders include local Sales teams, Data Science and Consulting teams, International Marketing and International Event Management. External stakeholders include suppliers, agencies, business networks, forums, customers, prospects and partners
This role is diverse; it requires creativity, flexibility, enthusiasm, drive, commitment and initiative. In return, the role offers an interesting range of work in a dynamic organisation that provides excellent opportunities for career development
The successful candidate will be self-motivated, resourceful and keen to learn
A Bachelor degree (or equivalent) in marketing, business or other related fields
A genuine interest in technology
Experience of managing CRM and Marketing Automation tools is desirable
A degree in marketing or related discipline
Ideally 1-2 years’ experience in a marketing or marketing admin role
A passion for everything tech and digital
Motivation to go above & beyond to add value to our business
Ability to manage multiple cross functional stakeholders
Well-organized, analytical and capable of handling multiple ad hoc requests simultaneously
Excellent organizational, analytical, influencing and presentation skills
Manage and support the marketing communications in outports functions, ensure the communications is effective, efficient, on brand, on budget
Supervise and responsible for timely and periodic update to outport marketing teams
Supervise to implement marketing campaigns successfully
Manage and coordinate the result evaluation after campaign launched
Developing and delivering both engagement and lead generating campaigns to key sectors and target groups through the development, execution and reporting of integrated marketing campaigns
Work with sales and solutions teams to understand business objectives, value propositions, target markets and buyer personas
Creating effective and compelling marketing content including services collateral, web and social media content, case studies, presentation packs and press releases
Producing marketing analysis and KPIs to demonstrate effectiveness of activities
Management and delivery of events including customer seminars, exhibiting at large conferences and delivering events with key partners. Working with sales, pre-sales and service delivery teams to raise brand awareness and generate leads as well as liaising with third party suppliers
Creating and delivering lead generation campaigns using a range of media
Delivering effective exhibitions and events at a regional and national level
Creating product/service collateral with tailored sector messaging in a range of media
Working with various agencies such as web, digital and print
Creating compelling copy for thought leadership articles, press releases, social media and case studies
Using CRM systems to profile customer/ prospect groups
Using email marketing tools and social media platform management
Reporting on key campaign KPIs and measures of success
To develop and implement marketing strategies and activities for the Resort and its restaurants and bars and spa to promote the luxury positioning of the Resort. Duties include planning, directing, controlling, coordinating and participating in all Public Relations and marketing activities, both internal and external
These include advertising, promotions, public relations, partnerships and loyalty marketing as well as events management
To support the execution of IHG’s brand-hearted and loyalty programmes
Oversee hotel photography, videography and filming requests
Responsible for allresort marketing and communication materials such as amenities, collaterals and other print and online materials, in adherence to brand standards and guidelines
Identify and develop partnership, events and sponsorship opportunities to position the Resort in the right markets to the right audience
Develop media contacts and relations, plan press events, media familiarisation stays, and other press activities. Monitor, track and document all media coverage from the news generated
Develop and organize promotional activities, coordinate with departments concerned; invite VIPs and media to promotional activities; prepare and issue press releases and alerts of news, offers and packages of Resort, its restaurants and bars and spa
Establishe a programme for sending promotional news to trade publications on a regular basis covering special events, promotions, etc
Prepare promotional press releases on personalities among guests and employees of the Resortand on newsworthy events happening in the Resort
Work with Rooms division to provide guests with information (example: loyalty programmes, area attractions, restaurants, facility information) to enhance guest experience
Provide information to other departments on activities within and outside the Resortwhich may be useful when dealing with guests
Self motivated, hungry for a challenge, and looking to make an immediate impact
Excellent oral and written communication skills with good media connections
Strong marketing experience and knowledge, preferably in hospitality and tourism
Demonstrated project management experience in organising, planning and executing marketingprojects and events from conception through to implementation and evaluation
Experience of managing multiple stakeholders - internal, external, global, brand, agency, etc
In depth knowledge of marketing principles and concepts and demonstrated creative problem solving ability and demonstrated creative thinking skills
Provide customer care and administrative support on the usage of a B2B website
Plan and manage the content of the website, mobile application
Prepare eNewsletters to the website members
Promote the website at tradeshows
Manage advertisers’ artwork at the website
Update company listings for tradeshows
Degree holder of Marketing/Communication/ eCommerce/ Business/ Publishing
2-Year experience or above, experience in customer service, tradeshows, or eCommerce websites are preferred but not essential
Tactful skills on Photoshop, Html and Excel are a must
Develop, defend and champion the McGraw-Hill Education brand through the Science of Learning and our range of educational products and services
Create impactful and results-driven customer engagement via analysis of market needs, targeted segmentation and the use of data and our systems, Marketo and Salesforce.com
Launch compelling, innovative and creative marketing campaigns in collaboration with marketing and sales colleagues across our EMEA business
Present and breakdown detailed product information into key sales features and benefits
Implement successful promotional strategies across multiple channels, including print, digital and agencies
Editing and checking all printed material for the hotel
Co-ordinate with F&B and follow up on TIME OUT, Menus etc
Organises together with DS&M and follow up with printers and designers with all hotel’s publications i.e. Rack Brochures, Welcome Booklets and other Front Office Publications
Writing, editing and checking all letters sent to in house guests relating to promoting events or General Communications to hotel Guests
Making sure all promotions are correctly advertised in the hotel as well as in the in-house advertising TV
Checking signs displayed in the hotel for functions and other directional signs
Co-ordinating between sponsors and hotel Departments regarding promotional sponsorships
Making sure the Corporate Identity is correctly featured on all publications / collateral of the hotel as well as during public events organised in the hotel
Organises work with all Advertising & Publishing Agencies working with the hotel
Updating the Hotel’s local and international Website
Keeping an eye on the competition with regard to activities and reporting this to the Management
Making sure all the needed publications are correctly displayed in guestrooms and hotel’s public areas
Co-ordinating with all Travel and Hotel Publications that adverts are published correctly and on time as advised by management
Assisting the Director of Sales & Marketing in all marketing matters like marketing campaigns, take part in preparing a yearly Marketing plan and budget, developing the Marketing strategy of the hotel
Be part of the revenue plan preparation
Participate in the Marketing plan & F&B promotions yearly action plan
Take ownership of the coordination of marketing campaigns from brief to launch, including asset production and sign off with key stakeholders
Assist the marketing team to prepare weekly report production for key marketing channels (email, social, natural search etc.), providing headline insights into the data
Assist the marketing team in maintaining the marketing campaign calendar
Liaise with internal stakeholders (legal, merchandising, marketing, creative, sales etc.) to support all promotional/competition activity
Assist the marketing team in email production and sign off
Assist the marketing team in adhoc project and strategy work
Responsible for maintaining and optimizing the Amazon Tickets homepage
Experience in an online merchandising role with knowledge of content management and email marketing tools
Track record in managing projects with strong attention to detail and exceptional organisational skills
Ability to communicate clearly both verbally and in writing, driving clear, thoughtful analysis that tells a story
Accustomed to working in a fast pace environment with multiple stakeholders, having to influence different teams across departments and ideally across countries
Evidence of working creatively on projects and problems, devising innovative solutions that simplify process and generate efficiencies
A passion for live entertainment
Support production of materials for brand and programme specific campaigns; briefing agencies, reviewing assets, providing feedback and coordinating sign off
Together with the Partnerships and Marketing Manager, manage partner relationships in key CNBC sectors: luxury, travel, finance, tech, FDI – as well as arts and sports
Support the execution of barter campaigns from concept to delivery; process contracts, organise creative, request media plans and provide post-campaign reports
Produce support documents and materials to showcase marketing team activities and campaigns
Coordinate advertising on in-house and barter platforms for CNBC and partner campaigns
Organise CNBC studio events
Assist with developing digital & social marketing strategy
Support team with delivery of annual Davos WEF campaign
Manage and publish content for internal Marketing and communications as needed
Oversee relationship with email marketing platform provider and support the publication of internal newsletter
Assist with the organisation of CNBC’s Client Entertainment Programme; produce invitations, coordinate RSVP’s, organise transport and distribute tickets
Research CNBC merchandise and manage stock
Work with Communications and PR team colleagues to ensure smooth delivery of campaigns and day to day running of the team
Proven marketing and PR skills, with experience in events management, campaign delivery and partnerships
Excellent all-round communicator, both written and verbal
Production experience of marketing campaign assets
Database management skills
Understanding of digital marketing techniques and measurement
Proficient in PowerPoint and Excel
Good common sense, uses sound judgement to make decisions
Proactive, enthusiastic, collaborative and diplomatic
Creative thinker, ability to produce new ideas and solve problems
Knowledge of CNBC competitive set desirable
Interest in business and financial news and information a plus
Basic understanding of the EMEA markets and media industry an advantage
Computer literate (MS Office)
Create and execute marketing campaigns to drive awareness and lead generation across multiple platforms and communication channels
Using analytics tools (Web Analytics – Omniture, Eloqua, Social Media etc.) to track and analyse the delivery and performance of campaigns. Ensuring all engagement targets are met and findings communicated to stakeholders
Working with Editorial teams to maximise marketing efforts on content
Develop landing pages for hybrid online/offline campaigns, tracking and reporting online leads and performing continual optimisation and performance assessment
Maximise online exposure by distributing relevant content across platforms and channels
Stay aligned with industry best practise keeping abreast of latest practices, technology and principles
Support the planning and execution of multi-channel (email, webinar, PR, video, social media) content-led marketing campaigns
Execute digital set-up and management of campaigns using our marketing automation and CRM systems
Analyse results of campaigns, and report back to the marketing team, providing recommendations for optimal performance based on results
Creation of trigger campaigns as a result from data collected from downloadable content
Support day-to-day marketing activities across the team on an ad-hoc basis
Support the development, creation and maintenance of HTML emails and email programs,
Manage the execution of all digital elements of the marketing mix to support the promotion of content
Working with internal and external stakeholders to deliver campaigns in a timely, effective and innovative manner. This includes
Working with global sales teams to develop a key understanding of our customers’ requirements
Working with CRM and PR teams to increase the exposure of campaigns
Managing third-party vendors to extend the reach of campaigns
Hold a level 4 CIM (or equivalent) Marketing Qualification OR have a minimum of 4 year experience in a Marketing role within a competitive commercial environment. Experience in medical devices would be advantageous
You have experience in presenting to Senior Leaders, Managers, Peers and Customers
You have experience with MS Office (Word, Excel, PowerPoint), CRM systems and website database
You have excellent verbal, written and organizational skills
You are driven to deliver the highest quality standards to our (internal) clients
You have an eye for detail without losing sight of the bigger picture
You are a self-starter and can work individually or in a team
You are solutions orientated, flexible and have a can-do attitude
You have the perseverance and resilience to perform well under pressure
Creation and delivery of marketing plans and initiatives for the Consumable division with desktop research, market intelligence and identification of opportunities
Management of CRM database and E-Marketing Platform. Ensuring this data is kept up to date at all times and is stored and shared correctly
Creation of E-Marketing and Print campaign plans relevant to product division and industry developments. Formatting content and graphics, collating database for the relevant customer segments, arranging printing and delivery
Updating competitor database with data supplied by field Sales Teams and in house Sales Support Teams. Compiling, consolidating, formatting, and summarizing information gathered into graphs, presentations and reports
Keep up to date with local and EU regulations and requirements for Infection Prevention and Control, Endoscope Reprocessing and Endoscopy
Creating, updating and distributing relevant communication materials such as brochures, newsletters, infographics, factsheets, press releases, etc
Maintain the UK website and App with relevant product content/images
Take responsibility for organising events and congresses including, pre-congress marketing, conceptualization, invitation design, logistics and follow-up activities
Support sales presentations by assembling quotations, proposals, videos, slide shows, demonstration and product capability booklets; compiling account and competitor analyses
Carry out customer visits alongside field Sales Team to build relationships with KOL’s and gather VOC feedback
Support the field Sales Team and in-house Sales Support Teams on day-to-day commercial operations
Support the Marketing Manager in day-to-day marketing operations such as organisation of VOC activities, creation and delivery of Marketing presentations and portfolio management
Project Management/Leadership skills:- proven track record of managing all aspects of large, complex marketing projects including strategy development, designing processes, delivering content and executing social media campaigns
Proficiency to lead projects (360 campaign management):- Work with the marketing manager on implementing a core strategy for all channels and specifically executing a social strategy on ITVBe brand feeds across relevant social networks
Exceptional brief writing skills
Expertise in planning and developing ideas with ITV Creative or external agencies to media planning, through to delivery of the campaign across all audience touchpoints
Competent knowledge of TV media planning and engagement planning to plan and deliver ambitious and cut through marketing
A versatile self-starter:- ability to work on ones’ own initiative
A Creative Mind:- Be Different, Think Different (outside the box)!
Admirable communication skills
Exceptional Presentation skills (PowerPoint)
Relationship Management:- ability to build rapport and empathy with internal/external partners
Results orientated:- possess the ability to complete projects/assignments to deadlines set
Possess a real passion for Marketing and Brand management
A strategic and lateral thinker!:- ability to plan, organise and present campaigns in a way that makes sense to non-technical people
Maintain the POS finder and stocked items through the printers weekly
Work with the store operations and marketing team to lead any development work and ensure it is implemented with appropriate colleague training and communications, this includes ensuring stores have planned time for all activity
Ensure all bulletin communication for yours and the teams work is clear and produced on time
Take briefs from relevant parties in order to provide detailed briefs for the in-house design and photography teams to produce artwork for POS
Work alongside the ME and In-store tickets teams to understand latest initiatives and develop promotional solutions around new trials
Perform POS audits on a regular basis
Investigate new ways to display offers in cost effective yet impactful ways in store. Always think about store concepts and how best to implement POS
Previous POS experience
Knowledge of print processes
Good interpersonal and communication skills and able to build relationships with external agencies and internal colleagues
Strong organisational skills and appreciation of deadlines
Ability to work as part of a team as well as individually using your own initiative
Deliver international marketing campaign calendar and manage the International marketing matrix to ensure online travel campaigns drive increased online sales & revenue growth for ATO across International markets
Increase the site look to book (LTB) ratio by ensuring on-site messaging up-to-date, accurate and aligns to the Cardmember promise
Deliver against the Global Hotel Offer strategy, by ensuring that all offers are accurately and appropriately merchandised on our key home and landing pages and throughout the customer booking path
Work to drive a seamless customer journey with robust, clear, accurate and relevant content to engage and convert
Ensuring all activity, including traditional marketing, merchandised offers and content meets all local market regulatory & legal compliance
Work with the greater ATO marketing and capabilities team, local markets and the vendor to ensure that onsite updates are managed smoothly and in a timely fashion
Ensure that the onsite calendar of activity aligns all ATO central and local marketing plans for each site and each market (currently multiple pages on 47 sites, in 13 markets)
Utilise onsite analytics to make informed recommendations for proposed site changes and optimisation
Develop and maintain strong operational relationships with internal and external teams
Ability to advise and influence stakeholders and teams not under direct control
Strong communication skills and the ability to communicate credibly with internal & external partners and colleagues
Ability to work on own initiative and in uncertain conditions – must be a ‘self-starter&#8217
Be analytically minded with an excellent attention to detail
Demonstrated experience of working with agencies
Highly organized with effective time management skills
Experience in devising and running online travel merchandising campaigns
Experience of working with geographically/culturally diverse teams
Must Have knowledge of content management systems
Experience in International Online Travel Marketing
Experience in managing global marketing campaigns across the 360 digital marketing mix
Experience in Omniture tagging and analytics is essential
Understanding of travel industry economics and profitability drivers
Minimum of Bachelors degree in a marketing / business discipline and/or equivalent recognized marketing qualification such as Chartered Institute of Marketing Diploma
Creating eDMS
Keeping the event website up to date at all times
Creating quality promotional materials for online and offline platforms
Managing and updating the event database
Sourcing for and liaising with relevant suppliers/ partners to implement campaigns
Assisting in arranging contras with media partners/ trade organisations and on cross selling/ promotional opportunities
Generating reports and analytics from various marketing platforms
Performing ad-hoc research and assignments for the Marketing Manager and any other event related duties
Degree qualification in Marketing / Public Relation/ Mass Communications
Relevant experience in trade exhibitions or event marketing is preferred
Excellent presentation and business writing and copywriting skills in English
Knowledge on direct marketing and online marketing channels such as website marketing, email marketing, and
Take responsibility for producing and communicating timely analysis of marketing performance (including weekly KPI analysis and communications)
Build close relationships with the PPC, Affiliate and Display teams, to encourage open dialogue and helps continually inform the marketing plan
Push agencies and digital teams to report concisely on their channels, enabling you to interpret the results for the weekly business KPI reports
Use key insights and learnings to produce KPI report each week, working with all of the relevant teams to gain an understanding of performance, good and bad
Develop messaging and creative tests across all channels
Continually measure all channels and learn from them to help boost overall performance
Manage the monthly press plans, continually looks to optimise and challenge when needed
Demonstrate a full understanding of the commercials; brand, consideration, sales, revenue & ROI
In collaboration with Digital and Effectiveness, manage and execute all digital comms
Ensure the Green Flag content calendar is updated via Zoe and utilise weekly content meetings to update Social and PR teams
Support the marketing manager in delivering all brand activation plans
Drive calls, quotes and sales for Green Flag working closely with the marketing manager, and in partnership with media and creative agencies, to develop, execute and measure response-marketing plans
Represent Green Flag on the monthly calls with operations. Getting feedback from customers and manage any marketing material off the back of it
Responsible for ensuring all media is booked and on time and corresponding creative is compliant and approved by the business on time
Work with the creative agency to ensure consistency across all creative whilst ensuring it’s customer centric and optimised to the relevant channel
Maintain the Green Flag compliance logs on Tag and be responsible for getting re-approvals if creative is due to expire
Influence and optimise messaging when opportunities arise
Manage agencies to deliver an optimised Mayday annual plan through integrated comms.
Execute all Mayday comms and track performance against targets
Raise PO’s when requested and manage GF PO tracker, updating marketing manager of costs on a monthly basis
Manage old PO’s with the Buying Centre, ensuring they are closed once invoiced against
Focus on costs, process improvements and/or efficiency to contribute to the profitability of DLG
Reinforce the culture and core values of DLG through behaviours and actions
Comply with the rules and requirements of the Financial Services Authority (FSA) and any other legal/regulatory/risk management frameworks. Develop self in order to maximise personal contribution to the role
Strong stakeholder management skills
A competitive salary, benchmarked against our competitors, which will grow as you do
Pension 9% of your base salary, you can choose to contribute less or more than this, and anything you don’t wish to put in to your pension you can take as cash instead!
Private medical insurance (anyone can choose this through our flexible benefits scheme, and managers receive this as standard)
Attractive holiday entitlement
50% off our Home, Motor and Pet insurance
Free Travel insurance
Free Green Flag breakdown cover
Flexible rewards including Life insurance, income protection, critical illness insurance, personal accident insurance
Retail card, with discounts at big name retailers
My Discounts - a discounts website for all our employees, with great discounts, cash back savings and offers across hundreds of brilliant high street brands, travel, tickets, gym memberships and much more
Delivering multi-media campaigns
Working with in-house creative and third party digital and media agencies
Leading the way in new digital and social media campaigns
Delivering post campaign planning reports including the ability to interpret digital data
Budget management and ensuring the efficient use of resources
Driving collaboration across organisational boundaries
Managing critical stakeholder relationships
Control the schedule and related marketing materials for each monthly campaign (online and offline) to build The Disney Store (TDS) as THE shopping destination
Working collaboratively across different functions within the business including communication team, operation team, TDS e-commerce team and Japan merchandising & marketing team
Effective communication with vendors to make sure the effective execution
Assist marketing manager to develop new marketing initiatives to drive traffic and build affinity
Run TDS social media accounts
Support the day-to-day running of the department preparing monthly and weekly reports
Collect data and track the performance of different marketing activities
Follow marketing manager’s guide and provide assistance on different marketing related projects
Provide equivalent support to other territories as needed
Related experience in consumer marketing for over 2-3 years
Familiar in using research, data and consumer insights to define marketing strategy
Professional certification –Fluent in English
Bachelor’s degree, preferably in Marketing, Advertising or Business
Good understanding of marketing strategic planning
Experience in event management
Good communication, presentation and influencing skills
Proficiency in Microsoft Office Professional Suite
A minimum of 2 years + experience in a previous marketing communications role
A passion for writing and turning complex language in to meaningful messages
An ability to create, interpret and validate and communications briefs
The capability to gain and use insight to recommend solutions and craft communications messages
An aptitude to learn new systems and work within set processes. - Experience of creating emails within a system like ExactTarget, Adobe and other digital platforms would be beneficial
Excellent grammar, accuracy and attention to detail
The ability to think ahead and take planned action, rather than waiting for things to happen or for issues to reoccur
Coordinating 360° media and communication campaigns (TV, Radio, OOH, Digital) on both bought and owned media
Planning & coordinating internally and with third parties, campaigns & event activations while ensuring on-schedule material deliveries
Writing creative briefs and checking creative assets development and deliveries
Monitoring, reviewing and reporting on all marketing activities and results (according to media planning or marketing plan agreed)
Proactively establish and maintain effective working team relationships with all support departments and Central Team to ensure successful franchise & program visibility across the African continent
Collaborate and liaise with consumer product marketing and public relations teams to create synergies and support Turner’s key franchises visibility (retail partnership; competition; POS activation…)
Contribute to create relevant and engaging case studies to develop local strategic partnerships to expand Turner’s brands visibility towards current or new trade partners
Partner with the sales/distribution team to develop B2B communication and sales material including case studies, recap decks, channels demo reel and trade fair branding
Partner with the digital producer to implement efficient digital bought media campaign
Relevant Marketing/advertising experience required
Fluent in English (mother tongue if possible) and French
Digital Experience including knowledge of social platforms such as Facebook, Twitter, Instagram, Snapchat, YouTube
Knowledge and passion for the Turner’s brands (incl : Boomerang, Cartoon Network, Boing, TCM, Toonami)
Initiative and leadership
Well organized (details matter)
Creative self-starter (challenge the status quo)
Proficient in Word, Excel, Outlook and PowerPoint
Maintain and update marketing assets, content driven campaigns and renewal offers
Produce high quality copy and creative for all communications
Manage suppliers: fulfillment bureau, online bureau, telemarketing agencies, creative agencies, mailing house etc
Work closely with the Customer Operations team to optimise customer processes
Upsell and cross sell promotions across The Economist Group’s portfolio of titles
Copywriting for the broad range of marketing collateral
Providing input to the creative design of such materials within Capita brand guidelines
Order of print supplies as required
Maintaining relationships with external suppliers
Maintain up to date client lists and monitor contact points
Update and maintain social media channels
Carry out logistics planning for marketing events such as client greeting events
Maintain a record of marketing spend & revenue generated
Manage the marketing calendar and diaries
Management of external supplies
Strong marketing experience
CIM qualification is desirable
Employee benefits/financial services/professional services sector experience is desirable
Educated to degree level in Business related discipline, ideally a Marketing specialism would be preferred
The ability to work to tight deadlines while keeping a cool head
Strong communication and interpersonal skills, and able to clearly articulate business requests with agencies as well as manage a diverse network of internal stakeholders
Ability to effectively analyse data to identify causes of campaign performance drivers. The candidate should be comfortable with working with raw data to create campaign analysis and insight when required
Undergraduate degree in marketing / business or related areas
At least 2 years experience within FMCG/OTC/Consumer Goods industry, with proven track record of achievements
Ideal if experienced in artwork development or involved in packaging change project
Sensitive to the healthcare market/compliance requirement
Must have demonstrated analytical skill and strong in number
Proven collaborator, team player and alliance building oriented
Support the marketing manager to deliver advertiser-facing lead generation campaigns using email, digital advertising and other channels as appropriate
Build relationships across the business – notably with design, CRM, customer services and sales colleagues – to ensure that all campaigns are scheduled and delivered on time and that leads are followed-up on promptly
Working with the marketing manager to create content that drives lead nurturing and lead generation efforts
Working with the marketing manager, inform the further development of the commercial lead generation strategy and process
Plan and deliver lead generation campaigns to support advertising revenue for exec-appointments.com and event and course revenue from the Non Executive Directors’ Club (working closely with sales heads)
Plan and deliver multi-channel digital B2C campaigns to drive high-quality, relevant candidate traffic to exec-appointments.com and adapt these campaigns to ensure that the candidates being driven to the site match the jobs posted
Work with the marketing manager and head of advertising sales to provide all required sales tools, media kit, lead generation, client communications, up-to-date site and audience stats
Provide marketing support to aid advertising sales efforts, such as the creation of sales sheets, support with events / trade shows and changes to the rate card and media kit
Eindverantwoordelijk voor de kwaliteit, de deadlines, de oplevering, aansturen freelancers en centrale schakel van VICE voor eigen mediamerken en commerciële productietrajecten
Promoten en programmeren van events van VICE Media
Projectmanagement en uitvoerend verantwoordelijk voor alle Partnerships
Thema campagnes verzinnen ten behoeve van de merkbekendheid en traffic van VICE
Het benaderen en onderhandelen met netwerk, zorgen voor de beste prijs/kwaliteit verhouding
Responsibility for maintaining the relevant sections of the website with relevant, up to date content via a CMS system
Work with senior marketing leaders and in house digital team to oversee and manage paid search, online display and social media relevant franchise campaigns
Working with in house content team and PR agency to identify relevant news, blog and video opportunities across relevant franchise dealers to improve search engine optimisation and brand consideration
Work closely on a day to day basis with Marketing Leader to ensure campaigns are aligned to national campaign messages and providing support in marketing meetings with operational teams
Be able to communicate effectively with regional Operations and dealership teams to provide marketing media and creative recommendations and support based on business objectives
Undertake relevant market research as required each quarter and put forward suggestions to ensure franchise sales propositions are highly competitive / market leading
Implement and communicate franchise group marketing plans, meeting manufacturer requirements and ensuring activity is aligned to agreed marketing budgets and is not exceeded
Follow briefing process to work closely with in house graphic design team to generate artwork, adhering to franchise manufacturer marketing guidelines and standards
Implement multi- channel integrated campaigns and leverage effectiveness utilising findings from relevant sources (e.g. via customer insights, google analytics, market penetration / analysis tools from the manufacturer and subscriber/engagement levels)
Implement best practices shared from other Marketing Leaders, testing new media technologies, and sharing learnings
Develop effective working relationships with marketing, design and operations teams
Develop effective relationships with Marketing Assistant(s) to share learning's and ensure campaigns are delivered to agreed timescales
Work cross functionality with legal team to ensure all marketing activity is compliant with latest guidelines and advice given
Experience within retail marketing / similar fast paced industry
You must be a team player
Strong communication skills – shows confidence in communication with a range of stakeholders and has an ability to work cross functionality
Basic understanding of digital marketing landscape with a willingness to learn
Organised with the ability to multi-task and manage time effectively, often under pressure
Tenacious – you will have an eye for detail and strive for excellence in campaign delivery
Demonstrable understanding of automotive retail (preferred)
Energetic, pro-active with a positive ‘can – do’ attitude approach to change
Experience of delivering multi- channel campaigns and controlling budgets would be preferred
Great Pay! We are Living Wage Employer and proud of it
We`ve earned an award for "Investors in People - Gold", so you`ll be working for an employer who really cares about you and your career
Take time to relax with 25 days` holiday plus bank holidays
An annual bonus to reward you for all your hard work
Enjoy amazing discounts at certain restaurants, retailers and entertainment venues
And most importantly, you`ll be working within a fun, passionate and vibrant team
Assist in the implementation of the annual marketing calendar
Manage cross functional teams and external agencies to ensure effective and timely briefing of activity to ensure campaigns are delivered on time and leveraged in a multi-channel environment
Work with the online team to ensure marketing activity is activated on the website
Work with Commercial and suppliers support new product and service launches
Manage and coordinate national and regional events e.g. Education events
Previous marketing experience – ideally in the B2B market
Good working knowledge of Word, Excel and PowerPoint
Good presentation and communication skills
Good stakeholder management experience
Problem solving and organizational abilities
Diploma or Vocational Certificate in Sales & Marketing, Hotel Management, Business Administration, or related field preferred
1 year related experience or an equivalent combination of education and experience
By ensuring problem solving behavior is part of daily life
Prioritising projects based on importance and urgency
Communicating openly and clearly with other team members
Results orientated self-starter who is capable of communicating and working at the highest level of both Mylan and its key European customers
Graduate education or 5 years’ experience in the Pharma industry
High level of analytical and administrative acumen
Able to demonstrate skills at working with a team approach and to draw on experiences of others to drive the business
Work closely with the commercial marketing manager to implement product focused multi-channel marketing campaigns, aimed at both client and agency audiences
Implement and manage the logistics of regular client-facing commercial events in EMEA, these include research briefings, editorial-led political briefings and client entertainment linked to key media or vertical events
Manage the sign off process for contra contracts for the commercial marketing team, this includes working closely with finance to monitoring the fulfilment of the contract and effective account management of multiple contra clients
Develop an events plan and execute the logistics for our 2 (Cannes, Ad Week) key global partnerships across the year. This includes providing support to the commercial manager and the communications team regarding speaking slots. Ensuring all aspects of the partnership are fully utilised, including passes and special event tickets are distributed across the commercial department. Ensure all partnership deadlines are fulfilled, and that FT assets are provided. Manage invites for client events and ensure attendee targets are met
In line with our awards strategy manage the submissions process for the commercial department, this will include working independently or with the assistance of our external PR agency. Coordinating key relevant stakeholders for input, gathering relevant detail and data points, proofreading and managing sign off process for completed entries
Lead on business-as-usual updates to the media kit and ensuring new products and services are represented in a timely and appropriate fashion. Oversee annual updates to both the PDF and media kit versions of the rate card for all currencies
Work closely with our in house design create new or amend existing marketing collateral. Oversee the use of the FT logo within the commercial team and ensure the right logos and brand creative are used and the brand guidelines are adhered to
Manage the coordination of the client facing marketing newsletters, liaise with commercial, communications and other relevant teams to gather stories for the quarterly industry newsletters
Plan and execute marketing activities to drive market shares & achieve sales target
Perform marketing administrative tasks and ad-hoc projects as assigned
Product information update
Competitors activities monitoring - pricing, promotions, new products launch, advertising, distribution monitoring and reporting
Monthly invoice and accrual processing
Liaise with advertising agencies & production house for advertisement production
Assist in vendor negotiation and selection to control advertising expenditure
Packaging preparation with design house & Vendor -- design, bilingual labelling design, packaging revamp
ATL materials preparation with design house -- print / magazine advertising, outdoor & online advertising
Coordination with media house on different advertising tools & expenditure involved
Degree or Diploma in Marketing or Business Administration
1 year of Marketing experience (Fresh Grad is also welcome)
Proficient in MS Word, Excel & Powerpoint
Good in spoken and written in both English and Chinese (Cantonese & Putonghua)
A proven track record of campaign management experience and knowledge of TV production and TV media planning
Proficiency managing all aspects of large, complex marketing projects including strategy development, working with creative teams, delivering content and executing social media campaigns
Excellent knowledge of social media esp Facebook, Instagram, Twitter and YouTube with demonstrable campaigns that have built value and audiences and experience in delivering paid social campaigns
A strong background in TV and passion for content, particularly youth focused programming
Demonstrable experience working with third party agencies and creative teams to manage projects and deliver on-time and on budget
A versatile self-starter: Ability to work independently and use own initiative
Creativity: Strong creative judgement and ability to think differently
A strategic and lateral thinker: Ability to plan, organise and present campaigns in a way that makes sense to non-technical people
Ability to remain calm under pressure, often working to tight deadlines
Be passionate and love what you do: we love our brand and its content and want you to too!
Strong stakeholder management: Ability to effectively communicate, understand their needs and deliver solutions quickly
Exceptional Presentation skills
Relationship Management: Ability to build rapport and empathy with internal/external partners
Team Player: Works well as part of a dynamic and supportive team
A confident and articulate marketer with experience of digital channels
Experience of planning and executing integrated marketing campaigns to grow products and services globally
Excellent stakeholder management is essential, as are confident communication skills
Experience of cross-team collaboration is key. Confident working with teams from other functions, e.g. sales, in order to align activity, recognize opportunities, and deliver against business objectives
Occasional travel to industry events
Able to work with multiple locations across times zones, requiring flexible working hours to accommodate conference calls when needed
Good understanding of the digital marketing tool-kit
Experience of stakeholder management across different departments and geographies
Ability to leverage technology including marketing automation, social networks, web analytics and business intelligence (reporting and analysis tools)
Comfortable working with the sales department and other key stakeholders and teams
Ability to work collaboratively with a global team
B2B marketing experience (direct, hands-on experience of managing and carrying out tactical elements)
Creation of strategic marketing plans, including effective communications approach and mix of marketing channels for B2B lead generation
Excellent copywriting skills – email marketing copy, press releases, announcements
Digital experience including search marketing and social media
Reporting and tracking of marketing ROI and KPIs
Experience of technologies such as Salesforce, Eloqua, ExactTarget, Adobe Analytics would be beneficial
Be the direct link between the client trading & marketing teams and with the INWK Design team in the preparation of data linked to the final confirmed promotional offers for handbill and POS materials
Data preparation: Taking raw data from the trading sources, reconfiguration, reformatting into workable excel or csv formats for the INWK Design team
Drive consistency: Application of common offer language in line with previously approved terms and descriptors
Proofing of data: Checking and validating raw data and savings calculations
Briefing INWK Design team and INWK Account Management team and act with the liaison between agency and client
Proofing of creative: Checking artwork proofs output by INWK Design team to confirm that approved data has been correctly represented and passing onwards to Trading and Marketing functions for proof reading
Team player: following direction and training from the client stakeholders
Reporting and tracking to identify the extent of changes for each promotional cycle and identify ways to increase efficiencies / productivity
Take ownership of the local site and Seatwave brand in the market(s), working with the wider team of specialists to deliver against traffic and sales targets, working to an agreed ROI
Execute tactical promotions throughout the year to elevate the Seatwave brand and drive conversion for targeted events
Manage merchandising on the site and across our marketing channels to ensure we maximize sales potential from new and expiring events
Work with line Manager to develop partnerships and inventory suppliers in market (e.g. promoters, sports teams). Ensure the continual optimisation of those partnerships over their term
Work with the in-house PR team and local Ticketmaster businesses to deal with reactive PR issues and utilize proactive messaging to promote the Seatwave brand and amplify tactical campaigns
Manage the lifecycle of events within designated market to ensure the marketing team and wider business are aware of events that require focus at onsale, throughout lifecycle and at expiry
Oversee all copy and content generation on the site to ensure it is accurate and engaging in local language
Through local market knowledge and web based research, work with the Event Programming team to ensure we have a wide range of events on the site and as much information as early as possible about any given event
Broadcast marketing emails for the markets delivering high quality content at agreed frequency to build retention
Develop the relationship with the Ticketmaster primary marketing and Client Account Management team in the markets to deliver against marketing commitments
Work with the specialist PPC team to balance traffic and ROI from campaigns in the Netherlands and Spain
Work with the CS team to address customer service issues in the NL and/or ES markets with particular reference to issues on social media
Fluency in English and Dutch is a requirement
Experience of working in the live entertainment industry desirable
Creative in use of design and copy
Experience of brand management
Excellent Microsoft Office Skills, in particular advanced Excel
First hand experience of building and developing relationships
A can-do attitude, entrepreneurial and driven to make a success of their market
Ideally educated to degree level or have a professional marketing qualification
Minimum of 2-4 years’ experience working within marketing
Experience of working with agencies and multi-media through the line campaigns
Ability to work in multi-disciplined/cross functional teams
Ability to build close relationships with internal and external customers and departments
Strong analytical skills and be commercially competent
Ability to understand key levers of the P&L
2+ years demonstrated experience in marketing, preferably in Events
Experience implementing best in class marketing strategies
Social and digital media experience
Experience in online and database marketing
Understanding of search marketing
Experience across communications platforms
Proven ability to work on multiple projects in a fast paced environment
The ability to effectively and productively manage internal and external stakeholder relationships
An understanding of the competitive landscape of Events
Evaluates new marketing opportunities for the hotel
Support on making sure the property is represented on all quality internet sites that have the potential of providing business
Works closely with Marketing, Communications and Public Relations Manager on building relationship with respective Convention Bureaus and Chambers of Tourism
Assists in hotel coordination of rooms, food and beverage, and spa, promotions
Provide support in developing leisure marketing plan that addresses the distribution of rate offers, packages and programs designed to build occupancy
Maintains, updates, and works with eCommmerce team in the management of all web sites
Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings
Support with development of brochure and hotel collateral materials
Participates in all hotel imaging work (e.g., signage)
Uses and interprets all reporting necessary for sound marketing recommendation
Reviews and provides analysis on all website and email campaign tracking, for the property site as well as corporate email campaign results and Marriott.com property report
Provides support in developing strategic marketing plan for property, includes group, leisure and local efforts
Keeps detailed files and records on all matters relative to property's marketing materials (photo usage rights, vendor contracts, etc.)
Ensures that the property is following all corporate marketing guidelines
Ensures consistency in the Lapita voice on all guest touch points and marketing communications, not only following corporate graphic standards, but also on behalf of Lapita, Dubai Parks and Resorts, Autograph Collection Hotels
Provides regular tracking/ROI and analysis of promotions and website/email campaigns, using industry averages for ROI calculation, and uses this knowledge in future planning
Tracks ROI of all marketing initiatives, including online, direct mail and print advertising
Provides support to Marketing, Communications and Public Relations Manager on tracking of actual versus planned marketing budgets and provides input and recommendations as needed regarding reallocation of funding
Works with the Marketing, Communications and Public Relations Manager to plan and supervise all photo shoots, developing shot list while keeping goals of property and brand image in mind
Provide assistance on daily social media posts/tweets to all applicable social media outlets, other duties include coordinating the social media marketing calendar with online activity with Marketing, Communications and Public Relations Manager. Supporting on the tracking of social media influence measurements by understanding, interpreting and communicating via a report, partnering with other departments to ensure proper online messaging and relevancy, ensuring consistency of messages across multiple networks are in line with the brand
Degree from an accredited university in Marketing, Business Administration, Hotel Management, or related major
2 years’ experience in a marketing and public relations position
Previous experience working within a hotel or similar environment preferred
Experience of GCC countries is desirable but not essential
Fluent Arabic both oral and written is desirable but not essential
Marriott experience is desirable but not essential
Experience with design programs including Illustrator, Photoshop and InDesign preferred
Diploma or Degree in Marketing or Business Studies
At least 2 years experience in related field (ie FMCG)
Team player, proactive, resourceful and results oriented
Attract guests/customers to our Marketing promotion and book them for sales tours of our Hilton Timeshare at Sales Galleries in Japan/Korean
Fluency in written/verbal skill in Japanese OR Korean language is required for this position
Former work experience in marketing or sales environment

Related Job Titles

Career Blog

Marketing Executive Resume: Sample, Guide, and Pro Tips

As a marketing executive, your role is to oversee all marketing initiatives within your company. You are responsible for creating and implementing marketing strategies that drive revenue and increase brand awareness. If you are looking to advance in your career or land a new marketing executive role, having a well-crafted resume is crucial. In this article, we will provide you with a guide to creating an outstanding marketing executive resume.

Importance of a Well-Crafted Marketing Executive Resume

In today’s job market, having a unique and robust marketing executive resume is essential. Your resume must effectively communicate your skills, experience, and achievements. A poorly crafted resume may lead to rejection or failing to secure an interview. Therefore, it is imperative to take the time to create a marketing executive resume that stands out.

Key Elements to Include in Your Marketing Executive Resume

Crafting an effective marketing executive resume is all about presenting your professional experience, academic credentials, and core competencies in a strategic format. To ensure that your resume stands out among the sea of applicants, it is crucial to include the following key elements in the correct order:

Order of Information

Your resume should follow a clear and easy-to-read format that highlights your most relevant experience and expertise. Your resume’s order of information should be as follows:

Contact Information

Executive Summary Section

Professional experience section, education section, core competencies section.

This format makes your resume easy to navigate and aligns with hiring managers’ expectations.

Contact Information Section

Your contact information section should contain your full name, email address, phone number, and any relevant social media profiles or website URLs. Don’t forget to use a professional email address.

The executive summary section is your opportunity to provide a brief and captivating overview of your abilities, experience, and achievements. Keep this section concise and tailored to the job you are applying for.

The professional experience section is where you’ll detail your relevant work experience. Begin by listing your previous roles in reverse chronological order, starting with your most recent position. Provide brief and concise explanations of your responsibilities and accomplishments in each role.

In this section, list your academic qualifications, including your college or university degrees, relevant certifications, and any other post-secondary education. It’s important to note the date you obtained each qualification, as well as any notable honors or awards that you earned.

In the core competencies section, highlight your key areas of expertise that make you a strong candidate for the role. These can include technical skills, industry knowledge, and soft skills.

Including these key elements in your marketing executive resume will help you stand out from other applicants and present your qualifications in the best possible light. Make sure to present your unique value proposition persuasively and with precision. Happy job hunting!

Marketing Executive Resume Sample

As an experienced copywriter and subject matter expert, I understand the importance of having an effective resume, especially when it comes to marketing executive positions. In this section, I will provide a full sample resume of a marketing executive and break down each section of the resume to explain why it is effective.

Full sample resume of a marketing executive

Mark Johnson

Marketing Executive

Email: [email protected] | Phone: (123) 456-7890 | LinkedIn: linkedin.com/in/markjohnson

Results-driven marketing executive with a proven track record of developing and executing strategic marketing initiatives. Strong leadership skills with the ability to lead cross-functional teams and drive revenue growth. Expertise in developing and implementing comprehensive marketing strategies, brand management, and market analysis.

Professional Experience

Marketing Executive ABC Corporation, Anytown June 20XX – Present

Develop and implement strategic marketing plans to drive brand awareness and increase market share.
Manage a team of marketing professionals to ensure successful execution of marketing initiatives.
Conduct market research and competitor analysis to identify market trends and opportunities for growth.
Collaborate with the sales team to develop and implement lead generation and customer acquisition strategies.
Oversee the creation and execution of marketing campaigns across multiple channels, including digital, print, and events.
Monitor and analyze marketing performance metrics to measure the effectiveness of marketing campaigns and make data-driven recommendations for improvements.
Manage marketing budgets and allocate resources effectively to maximize ROI.

Senior Marketing Specialist XYZ Company, Cityville January 20XX – May 20XX

Led the development and execution of integrated marketing campaigns, resulting in a 25% increase in lead generation and a 20% growth in revenue.
Managed the company’s social media presence, including content creation, community management, and social advertising.
Coordinated the production of marketing collateral, such as brochures, presentations, and sales materials.
Conducted market research and analysis to identify new market opportunities and provide insights for product development.
Collaborated with cross-functional teams to launch new products and services, including market positioning and go-to-market strategies.

Master of Business Administration (MBA) University of XYZ, Anytown May 20XX

Bachelor of Science in Marketing University of XYZ, Anytown May 20XX

Strategic planning
Brand management
Market research and analysis
Campaign management
Team leadership and management
Digital marketing (SEO, SEM, social media)
Budget management

Certifications

Google Ads Certification
HubSpot Inbound Marketing Certification
Project Management Professional (PMP) Certification

Additional Information

Fluent in English and Spanish
Strong presentation and communication skills
Exceptional problem-solving and analytical abilities
Proven ability to work in fast-paced environments and meet tight deadlines
Member of the American Marketing Association (AMA)

Guide to Writing a Marketing Executive Resume

When it comes to writing a marketing executive resume, there are several key elements that should be included to ensure that it stands out to potential employers. Here are some tips for crafting a winning marketing executive resume:

Research and Analysis

Before starting to craft your resume, you need to do some research on the company and the job you’re applying for. This will help you tailor your resume to the specific needs of the employer, and make it stand out as a potential fit for the company.

Tailoring your resume to the job description

One of the most important things you can do when crafting your marketing executive resume is to tailor it to the job description. This means highlighting the skills and experience that match the specific requirements of the position, and communicating how you can add value to the company.

Writing effective bullet points

Bullet points are a great way to communicate your achievements and responsibilities in a concise and impactful way. When writing bullet points, focus on specific achievements and use numbers and quantifiable results whenever possible to help illustrate your impact.

Using power words and action verbs

Power words and action verbs can go a long way in making your marketing executive resume stand out. Emphasize your accomplishments by using words like “executed,” “implemented,” “increased,” and “launched,” among others.

Quantifying your achievements

Quantifying your achievements is essential to demonstrating your impact in a marketing executive role. Use numbers whenever possible, and be specific about the results you achieved.

By following these tips and focusing on the most important elements of your experience and accomplishments, you can create a winning marketing executive resume that is tailored to the needs of potential employers.

Pro Tips for Creating a Standout Marketing Executive Resume

If you want to land your dream job as a Marketing Executive, your resume needs to stand out. Here are some tips to help you create a standout Marketing Executive resume:

Customizing your resume for the position

One of the most important things you can do to create a standout resume is to customize it for the position you’re applying for. This means tailoring your resume to highlight the skills and experiences that are most relevant to the job.

Making your resume visually appealing and easy to read

Your resume should be visually appealing and easy to read. This means using fonts that are easy to read and formatting your text in a way that’s easy on the eyes. You should also use bullet points to break up large chunks of text and make your resume more scannable.

Using keywords to make it past applicant tracking systems

Many companies use applicant tracking systems to screen resumes before they even reach a human reviewer. To make sure your resume makes it past these systems, you should include keywords that are relevant to the job you’re applying for. This means using language from the job description and making sure your skills and experiences align with the requirements of the position.

Including relevant certifications or additional education

If you have relevant certifications or additional education that is relevant to the job you’re applying for, you should include them on your resume. This can help demonstrate your knowledge and expertise in the field and make you a more attractive candidate to potential employers.

Including links to professional social media profiles or personal websites

Finally, including links to your professional social media profiles or personal websites can be a great way to demonstrate your professionalism and show that you’re engaged in the industry. Just make sure that the content on these sites is professional and relevant to the job you’re applying for.

By following these pro tips, you can create a standout Marketing Executive resume that helps you land your dream job. Good luck!

Common Mistakes to Avoid on Your Marketing Executive Resume

When it comes to crafting your marketing executive resume, be sure to avoid these common mistakes that could cost you the job:

1. Making careless errors or typos

This may seem obvious, but even one mistake on your resume can be enough for a hiring manager to move on to the next candidate. Double check your spelling, grammar, and formatting to ensure a polished and professional impression.

2. Including irrelevant experience or skills

While it may be tempting to list all of your past jobs and accomplishments, make sure that the experience you highlight is relevant to the position you are applying for. Focus on the skills and achievements that align with the job description.

3. Failure to quantify your achievements

Don’t just list your accomplishments, be sure to provide specific numbers or statistics that demonstrate the impact of your work. This not only adds credibility to your achievements, but also gives the hiring manager a clearer idea of what you can bring to the table.

4. Using too much jargon or acronyms

While you may be highly knowledgeable about marketing and branding, be sure to avoid using industry-specific jargon or acronyms that may not be familiar to the hiring manager. Use clear and concise language that is easy for anyone to understand.

5. Making your resume too long or too short

While there is no magic number for the ideal length of a marketing executive resume, aim for a one to two page document that adequately summarizes your experience and achievements. Avoid lengthy paragraphs or excessive detail, while also making sure not to leave out any important information.

Marketing Executive Resume Example

This section will provide an example of a marketing executive resume tailored to a specific job description. We will also break down the example resume and explain why it is effective.

Example Resume

Name: John Smith Email: [email protected] Phone: (555) 555-5555 LinkedIn: linkedin.com/in/johnsmith

I am a strategic marketing executive with over 10 years of experience in developing and executing successful marketing campaigns. I am passionate about identifying market trends, analyzing customer behavior, and developing marketing strategies that drive revenue growth. As a collaborative leader, I have a track record of building and motivating high-performing marketing teams.

Marketing Director ABC Company Inc. | New York, NY | May 2017 – Present

Develop and implement comprehensive marketing plans that increase brand awareness and drive revenue growth
Manage a team of five marketing professionals and oversee all marketing initiatives including social media, email marketing, and advertising
Collaborate with cross-functional teams, including sales, product, and design, to develop and execute integrated marketing campaigns
Analyze campaign data and provide insights to optimize future marketing efforts
Increase website traffic by 25% and revenue by 15% in the first year of employment

Senior Marketing Manager XYZ Corporation | Los Angeles, CA | July 2012 – April 2017

Led the development and execution of integrated marketing campaigns for a portfolio of products, resulting in a 20% increase in sales
Analyzed market trends and customer behavior to identify opportunities for new product development
Managed a team of three marketing professionals and provided strategic direction to achieve marketing goals
Collaborated with external agencies to create engaging content for digital and print marketing campaigns

Breakdown and Explanation

This example resume stands out because it is tailored to a specific job description. The candidate’s summary highlights their relevant skills and experience, including their ability to develop comprehensive marketing plans, analyze market trends, and collaborate with cross-functional teams.

In addition, the professional experience section clearly demonstrates the candidate’s ability to achieve results in their previous roles. They provide specific examples of revenue growth and website traffic increase, which shows their impact on the organizations they worked for.

The candidate’s use of strong action verbs, such as “develop,” “implement,” “manage,” and “analyze,” also make the resume effective. These verbs demonstrate the candidate’s ability to take initiative and lead projects.

This example resume effectively showcases the candidate’s relevant experience and achievements, and demonstrates their ability to meet the requirements of a specific job description.

Best Practices for Submitting Your Marketing Executive Resume

As a marketing executive, presenting yourself in the best light possible is crucial to landing your next big opportunity. Follow these best practices to ensure that your resume stands out:

Formatting and saving your resume in the correct file type

Make sure that your resume is easy to read and visually appealing. Use a clean and professional font, and make sure that your layout is well-organized. Additionally, it’s important to save your resume in the correct file type. Always save your document as a PDF file, as this format ensures that your formatting stays consistent when viewed on different devices.

Customizing your resume for different submission channels

Different companies and job postings may require different information or formatting preferences. Take the time to read through each job description and tailor your resume to reflect the qualifications and qualities that are most important for that particular role. For example, you may want to emphasize different areas of expertise or highlight specific accomplishments depending on the company or industry.

Including a cover letter as needed

While not always required, a cover letter can help you stand out and demonstrate your enthusiasm for the company and role you’re applying for. Tailor your cover letter to reflect the job posting and company culture, and make sure that it’s well-written, concise, and free of errors.

Following up on your submission

After submitting your resume, it’s important to follow up with the company to demonstrate your interest and enthusiasm for the role. Send a personalized email or message to the hiring manager or recruiter to express your interest and ask for an update on the status of your application. This shows that you’re proactive and invested in the position. Keep in mind that you may need to follow up more than once, but always remain professional and courteous in your communication.

Following these best practices can help you stand out from the competition and land your dream role as a marketing executive.

Resume Review Checklist

If you’re a marketing executive looking to revamp your resume, you’ll want to make sure you’re presenting yourself in the best possible light. Here’s a step-by-step guide to reviewing your own resume, along with a list of common mistakes and tips for getting feedback from others.

Step-by-Step Guide for Reviewing Your Own Resume

Before you start applying to new positions, it’s important to take a thorough look at your own resume. Follow these steps to give your marketing executive resume a critical review:

Start with a clean slate. Open up a new document and copy and paste your current resume into it. This will give you a fresh canvas to work from.

Review your work history. Make sure your work history is accurate and up-to-date. Double-check dates of employment, job titles, and descriptions of each position you’ve held.

Check your education section. Verify that your education details are accurate and complete.

Look at the layout. Ensure that your resume is well-organized and visually appealing. Make sure that your resume flows well and that it’s easy to read.

Proofread. Carefully read through your resume for spelling and grammar errors. Correct any mistakes.

Here are a few common mistakes to watch out for as you review your own resume:

Grammatical errors or spelling mistakes
Inconsistent formatting or font choices
Overuse of jargon or technical language
Long blocks of text or overly-busy design
Missing or inaccurate information

Tips for Getting Feedback from Others

Once you’ve reviewed your own resume, it’s helpful to get feedback from others. Here are some tips for soliciting feedback from people you trust:

Reach out to colleagues. Ask former colleagues for their thoughts on your resume. They may be able to offer insights and perspective that you hadn’t considered.

Find a mentor. If you have a mentor, ask for their feedback on your resume. Their experience in the industry may be very valuable as you refine your marketing executive resume.

Use a professional service. You can also get feedback from a professional resume review service. They can provide an objective critique of your resume and give you specific recommendations for improvement.

A well-crafted marketing executive resume can make a significant difference in your job search. Use this checklist to ensure that your resume is accurate, well-organized, and visually appealing. And don’t be afraid to get feedback from others as you continue to refine your brand.

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More from ResumeHead

7 Marketing Executive Resume Examples for 2024

In this article, we'll guide you on building a marketing executive resume that catches attention. We share proven examples and strategic advice, right from the hiring manager's desk. You'll learn what skills and experience to highlight, and how to format your achievements for impact. Good resume design can open doors; we show you how it's done for marketing leadership roles.

30 Apr 2024 - 1 new section (Customize for marketing roles) added
22 Apr 2024 - 1 new section (Beat the resume scanners) added
14 Apr 2024 - 4 new sections, including 'Position of education section', added
14 Apr 2024 - 5 new resume templates, including Marketing Executive with Specialization in Content Strategy, added
12 Apr 2024 - Article published
09 Apr 2024 - Resumes approved
07 Apr 2024 - First draft complete

Next update scheduled for 08 May 2024

Here's what we see in standout marketing executive resumes.

Show Your Impact With Numbers : The best resumes show clear impact with figures like percentage growth in sales , customer acquisition costs , conversion rate improvements , and market share expansion . Numbers help you show the results of your work.

Match Your Skills To The Job Description : Include skills on your resume that you have and the job description mentions. Some in-demand ones are SEO/SEM , Google Analytics , CRM software expertise , content strategy , and social media advertising . Choose those you possess.

Trends In The Industry : A current trend is emphasizing digital fluency. Show this on your resume with phrases like digital campaign management and online branding initiatives .

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widget 2: red / but not serious Here's a short quick tip / warning for people to include. If your symptoms get worse or do not improve after 1 day, go to a lower altitude if you can. Try to go around 300 to 1,000 metres lower.

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Marketing Executive Resume Sample

Position of education section.

Place your education near the top if you have recently finished a degree that is relevant for a marketing executive role. This shows why you may have less work experience in recent years. If you have been working in the field for some time, list your work experience first.

Include any marketing certifications or courses that make you stand out. These are important in showing you have the needed skills and knowledge.

Highlight digital skills

For marketing roles, show your knowledge of digital tools and platforms. List any experience with social media, search engine optimization, or digital advertising. These details help you show that you can do the job well.

Also, show numbers that prove your success, like 'increased online sales by 20%.' Numbers make your achievements more clear.

Ideal resume length

Keep your resume to one page if you have less than 10 years of experience. This makes it easy for hiring managers to read quickly. If you have more experience, especially as a marketing executive, two pages can be used to share all your skills and work history.

Use a clear layout to make good use of space. Take out details that are not as important, like old education or hobbies.

Senior Marketing Executive Resume Sample

Show leadership experience.

For a marketing executive, leadership skills are key. If you have experience leading a team or project, make sure to include this. Use simple terms like 'led a team' or 'managed a campaign.'

Also, talk about times when you made a plan to solve a problem or reach a goal. This shows you can think ahead and take charge of situations.

Entry-Level Marketing Coordinator Resume Sample

Beat the resume scanners.

When you apply for a marketing executive role, your resume might first be read by software called an Applicant Tracking System (ATS). It's important to make your resume ATS-friendly so it reaches a human recruiter.

Here are steps you can take:

Use standard section headings like 'work experience' and 'education'.
Include keywords from the job description such as 'digital marketing' and 'campaign management'.

By doing this, you help ensure your resume shows the right skills and experience for the job.

Digital Marketing Specialist Resume Sample

Customize for marketing roles.

When tailoring your resume for a marketing position, it's key to show how you reach customers and grow brands. Your resume should connect your past work to the tasks you will take on as a marketing executive. Think about what the hiring manager wants to see: your impact, leadership, and creativity.

Pinpoint your biggest wins in past campaigns, like increasing customer engagement by 25% or boosting sales by $500,000 .
Show your leadership by listing the size of the teams you have guided, for instance, 'Led a team of 10 marketing professionals.'
For those shifting into marketing, match your skills to the new role. For example, if you organized events in another job, say 'Managed 30+ successful promotional events yearly.'

Marketing Executive with Specialization in Content Strategy Resume Sample

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• Led a team of 4 in developing a comprehensive digital marketing strategy, resulting in a 40% increase in organic traffic within 6 months.
• Implemented a targeted SEO campaign that boosted keyword rankings for 20+ major keywords, driving a 25% increase in online leads.
• Managed a $500,000 digital advertising budget, optimizing ad spend across platforms to achieve a 15% lower CPA than industry average.
• Collaborated with the content team to produce engaging content, increasing social media engagement by 50% year-over-year.
• Developed a data-driven approach to marketing analytics, using insights to adjust strategies and achieve a 35% increase in marketing ROI.
• Spearheaded a successful influencer marketing campaign, enhancing brand visibility and contributing to a 20% growth in e-commerce sales.
• Optimized website content for a portfolio of 50+ clients, improving average search rankings by over 10 positions.
• Conducted comprehensive keyword research and analysis to inform content strategies, leading to a 30% increase in organic traffic.
• Managed backlink strategy and outreach, securing 100+ high-quality backlinks per quarter for key clients.
• Collaborated with web developers to ensure SEO best practices were implemented, resulting in a 20% decrease in bounce rates.
• Analyzed competitor SEO strategies to identify opportunities for improvement, driving a 15% increase in market share.
• Coordinated marketing campaigns across digital and traditional media, increasing brand awareness by 25%.
• Managed social media accounts, growing followers by 10,000+ across platforms within a year.
• Assisted in the development and implementation of email marketing campaigns, achieving an open rate of 20% above industry average.
• Supported the marketing team in event planning and execution, leading to a 30% increase in event attendance.

5 Digital Marketing Executive Resume Examples & Guide for 2024

Your digital marketing executive resume must showcase your proficiency in online advertising platforms and analytics tools. Demonstrate your experience with campaigns that increased brand visibility and ROI. Highlight your ability to develop creative content strategies and manage cross-functional teams. Show evidence of your skills in SEO, email marketing, and social media engagement.

All resume examples in this guide

Traditional

Digital Marketing Manager | SEO & Content Strategy | Social Media Marketing resume example

Resume Guide

Digital Marketing Executive Resume Example

Formatting Tips

Experience Section

Hard & Soft skills

Certifications & Education

Summary & Objective

Additional Sections

Key Takeaways

Digital Marketing Executive resume example

Achieving a senior digital marketing position often requires a blend of ambition and expertise. However, it's important to balance confidence with humility, self-assurance, and willingness to collaborate.

Sounds difficult?

You can handle it. Enhancv will make it easier.

Ultimately, the company’s CEO is almost certainly going to be deeply involved in hiring you. All the impressive metrics in the world aren’t going to matter if the CEO doesn’t think you have the right attitude.

With that said, making a resume for a digital marketing executive position is a whole different ball game.

„ A traditional executive’s resume graphics should take a backseat to data. Each resume should be curated or tailored to the person and the opportunity. You want to have a bespoke resume. “

Cydnee Dubrof, managing director of The Dubrof Group

You need to be prepared that a digital marketing executive resume will have different rules and expectations compared to all the resumes you’ve had before.

In essence, your resume example must show recruiters your wide range of skills, including a user-centric approach, a data-driven mindset, and a balance between creativity and technical expertise.

So, how do you do that? This guide will teach you this, and more:

What the core focus of your digital marketing executive resume should be
How to write an effective professional summary for an executive role
What you should be mentioning in your experience according to a seasoned marketing executive
What you need to do to appeal to both headhunters and CEOs when tailoring your resume for a role
Which skills you’ll be expected to include

Looking for related resumes?

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Marketing manager resume examples
Marketing director resume examples

D igital Marketing Executive resume example

Digital Marketing Manager | SEO & Content Strategy | Social Media Marketing resume example

Here’s what this applicant does well in their resume:

Tailored Experience to the Role: The resume effectively highlights experiences directly relevant to the digital marketing manager position, such as leading a team to develop digital marketing strategies and implementing targeted SEO campaigns that resulted in significant increases in organic traffic and online leads.
Quantifiable Achievements: The applicant includes specific metrics to quantify their achievements, such as a 40% increase in organic traffic, a 25% increase in online leads, and a 20% growth in e-commerce sales, making their contributions concrete and measurable.
Relevant Education and Certifications: The inclusion of a Master of Science in Digital Marketing and certifications in Advanced SEO Strategies and Social Media Marketing Mastery directly aligns with the skills required for the position, showcasing the applicant’s commitment to professional development in their field.
Diverse Skill Set: The skills section is comprehensive, covering a wide range of relevant skills such as SEO, content marketing, social media marketing, digital advertising, and marketing analytics, demonstrating the applicant's versatility in digital marketing.

Having this valuable information about yourself requires proper formatting to ensure it's presented effectively. Keep reading to learn how to do this.

How to format a Digital Marketing Executive resume

Your digital marketing executive resume should be clearly formatted to highlight your communication skills and achievements. It should make it easy for employers to see your qualifications.

Concisely showcase your unique skills and value to stand out in the competitive marketing field.

Here are key formatting principles to enhance your resume's effectiveness:

Reverse Chronological Format : Highlight your most recent positions first to showcase your career progression, focusing on your evolution from an early career stage to your current significant role in digital marketing.
Header Impact: Design a professional-looking resume header with essential contact information, and a professional photo, aligning with the dynamic and creative nature of a digital marketing executive role.
Ideal Resume Length: Keep your digital marketing executive resume 1 to 2 pages and concisely present your digital marketing expertise without overwhelming the hiring managers.
Key Digital Marketing Sections: Emphasize critical sections such as digital marketing skills, relevant education, and professional experience to highlight your contributions in the ever-evolving digital marketing domain.
Preferred Document Format: Whenever possible, choose PDF over Word documents. The PDF format ensures your resume maintains consistent formatting across all devices, offers enhanced security, preserves design integrity, ensures compatibility across platforms, and minimizes file size for easy distribution. Opting for PDF showcases your professional documentation in the best light.

Since we have already explained some of the main formatting principles, let's talk about ATS.

T he fear that Applicant Tracking Systems (ATS) automatically reject resumes lacking certain keywords is largely unfounded, so ignore that sort of ATS myths . Tailoring your resume remains crucial, not only to align with recruiters' expectations for specific skills but also to stay ahead of potential future AI enhancements in ATS.

As of 2024, many ATS don't yet employ these advanced features. Typically, if your digital marketing executive resume is not successful, it's due to positions being filled before your application is reviewed or other candidates being preferred. Don't fall for the exaggerated claims made by some social media influencers.

When crafting your resume for a digital marketing executive position, it's important to select fonts that not only enhance readability but also align with ATS requirements.

Although Arial and Times New Roman are ATS-friendly, they are often overused, so may not help your resume stand out in the competitive field of digital marketing. Explore modern fonts such as Rubik, Lato, Montserrat, Raleway, Exo 2, and Volkhov, all supported on Enhancv `s platform.

Choosing an uncommon yet supported font on our platform elevates your resume, blending creativity with the professionalism required for a digital marketing executive position.

But how to incorporate all these important things into your resume? How to be sure what you really need?

Don't worry! Just keep reading.

What does your Digital Marketing Executive resume need?

There are a few core things your resume needs to show:

You can achieve great results (emphasis on great, just okay results won’t cut it)
You can communicate those results effectively
You have a good attitude and will work well within the company culture

There are plenty of other “nice to haves” but these three things need to be your central goals.

But first, let’s expand on what results we’re talking about. One of the key differences between a digital marketing manager and an executive is a shift in focus from digital metrics to business objectives. You can and should still include traffic numbers, conversion, etc. but be prepared to discuss how those metrics fit into the big picture.

That might be done on your resume or it may be in an interview but you must be ready for that discussion.

That said, what content should your resume have to nail all three of those top-line goals?

The top sections on a Digital Marketing Executive resume:

A professional summary answers the question of why the Hiring Manager should choose you.
Digital Marketing Skills highlight expertise in SEO, PPC, and social media.
Professional Experience demonstrates successful marketing campaign management.
Education and Certifications show relevant marketing qualifications.
Key Achievements highlight successful campaigns and measurable results.

That’s it. True, a candidate for an executive position will have a longer resume on average but don’t make the mistake of thinking that justifies adding more sections and content that doesn’t add value. If you submit a 3-page resume it’s going to get read, but make sure the recruiter or CEO doesn’t feel like their time was wasted. This is why a one-page resume format is used often. If you can’t pack below 3 pages, you might need to read some tips on how to shorten your resume, as you are probably including things that don’t belong there.

Just go straight to the point and f ocus directly on what recruiters seek in your resume.

What recruiters want to see on your resume:

Digital Marketing Strategy Development Skills: Expertise in crafting successful digital strategies highlights your capability to achieve marketing objectives.
Proficiency in Digital Tools and Platforms: What digital marketing tools and platforms you are familiar with and have experience using
Proven SEO and Content Marketing Experience: Showcasing of search engine optimization and content creation abilities to ensure that candidates can increase online visibility and drive traffic.
Social Media Expertise: Given the importance of social platforms, demonstrating a strategic ability to engage audiences and foster brand awareness is key.
Data Analysis and Reporting Abilities: The ability to analyze marketing data and provide actionable insights is crucial for making informed decisions.

So far so good but how to effectively present your digital marketing executive experience on your resume?

How to write your Digital Marketing Executive resume experience

The "resume experience" section is a crucial part of your digital marketing executive resume. It details your work history alongside the accomplishments achieved in each marketing role up to that moment. This section is not just a list of past job titles. It's an opportunity to showcase your proficiency in digital marketing strategies, campaign management, SEO/SEM, content creation, social media marketing, and other relevant skills through concrete examples of your work.

When crafting this section, it's important to:

Highlight Achievements Over Duties: Focus on specific outcomes and results you've driven, such as increased website traffic, higher conversion rates, successful campaign launches, or significant ROI on marketing spend. Use metrics and data to quantify these achievements wherever possible.
Ensure Relevance: Tailor your experience section to the Digital Marketing Executive role by only including positions that demonstrate your expertise and contributions in the digital marketing domain. Each listed job should underscore your qualifications for the executive position you're applying for. If a previous role doesn't directly align, highlight transferable skills or achievements that showcase your capability to excel in a digital marketing leadership role.

Avoiding the common pitfalls of listing mere job duties or including irrelevant positions can transform your resume into a powerful narrative that conveys your value and potential as a digital marketing executive.

Looking for great examples? We've got you covered.

What is a good resume experience section for a Digital Marketing Executive?

‘’ Too many marketers get caught up in impressions, click-through rates, and social media sentiment. CEOs don’t care about these things. They care about sales, market share, savings/efficiency, and building great relationships with customers. ’’

Damien Cummings, Global Head of Digital Marketing at Standard Chartered Bank

Cummings says it perfectly. If you simply re-use the same resume that landed you a digital marketing director job, don’t expect to be hired as an executive. Below , we give an example demonstrating what to avoid.

• Grew social media impressions from 80,000 per month to 240,000
• Improved CTR on Facebook and Google ads from an average of 1.5% to 2.1%
• Streamlined content creation process
• Boosted customer satisfaction scores

There are a few issues with this work experience. Let's heighten what is wrong.

Unclear time frames
Giving numbers that out of context doesn't mean much
Lack of specificity about the written achievement
• Grew to 25% mid-Atlantic market share in online banking by boosting app quality, customer support, encouraging reviews, and paid promotion
• Increased sales of banking products by 15%, resulting in $2.3 million in increased revenue
• Created $700k in savings by restructuring the marketing team and consolidating digital and traditional marketing activities
• Boosted customer satisfaction by implementing an AI-driven live chat system to answer basic queries, allowing the human support staff to better serve the remaining customer issues

Now, this is like a whole different scenario, isn't it?

The numbers are put in context and we can talk about quantifiable results.
There are clear details about the used strategies .
You demonstrate how you improved operations and used technology, resulting in better customer satisfaction.

This example clearly illustrates how to quantify your impact on your resume. If you're not feeling confident yet, the following section is for you.

How to quantify impact on your resume

You need to know that the numbers you put on your resume are crucial. To effectively quantify the impact on your digital marketing executive resume, it's imperative to concentrate on tangible, concrete outcomes that clearly demonstrate your contributions and successes.

Here's what we recommend:

Detail the percentage increase in website traffic from your SEO strategies, highlighting your ability to boost online visibility.
Specify the conversion rate improvement from your PPC campaigns, demonstrating your skill in optimizing ad spending for maximum ROI.
Mention the growth rate in social media followers and engagement to show your effectiveness in building online communities .
Quantify the revenue growth achieved through your digital marketing initiatives, illustrating your direct impact on business success.
Report on the cost reduction percentage in marketing expenses through efficient strategies, showcasing your budget management capabilities.
Highlight the increase in lead generation numbers due to your targeted marketing efforts, proving your ability to identify and attract potential customers.

What about your hard and soft skills?

They're crucial, and you should definitely include them on your resume.

How to list your hard skills and soft skills on your resume

Similar to how what you emphasize from your work experience changes when you go from marketing management to an executive position, the same applies to the skills. There’s a lot of overlap but the emphasis is a bit different. Here's how Damien Cummings, Head of Digital Marketing at Standard Chartered Bank puts it:

“Develop great presentation and communications skills. It doesn’t matter where you are in an organization, if you can’t communicate or present well, you won’t get to the top.”

These skills are important for managers but when the competition is fiercer, standards rise.

Hard skills are the technical abilities and knowledge required to perform specific tasks. They are often measurable and can be gained through education, training, and experience. In the context of a digital marketing executive, hard skills might include SEO/SEM expertise, data analysis, proficiency in digital marketing tools (like Google Analytics, and SEMrush), and knowledge of content management systems.

Soft skills, on the other hand, refer to personal attributes and interpersonal skills that determine how well you can work or interact with others. These are less tangible but critical for success in any role. For a digital marketing executive, relevant soft skills might include creativity, leadership, communication skills, problem-solving abilities, and adaptability.

In general, try to find a balance between marketing and management skills to list in your skill section . They should reflect the balance you’ll be expected to strike in the position. Focus too much in either direction and you could be portrayed as a candidate unready to meet the full challenges of the role.

When addressing ATS optimization and the strategic use of keywords in your resume, especially for a digital marketing executive role, it's crucial to ensure that the skills you list are directly matched to the terminology used in the job advertisement. If the job ad specifies "project management," list your skill exactly as "project management" rather than "project managing" or any other variation.

This 1:1 match not only helps your resume pass through Applicant Tracking Systems (ATS) more effectively but also demonstrates to the hiring manager that your qualifications align precisely with the job requirements. This attention to detail can significantly enhance the visibility and relevance of your resume in the competitive field of digital marketing.

You may even benefit from a couple of tips to make your resume stand out from the rest.

Best hard skills for your Digital Marketing Executive resume

SEO (Search Engine Optimization)
SEM (Search Engine Marketing)
Google Analytics
Content Management Systems (WordPress, Joomla)
Email Marketing Platforms (Mailchimp, Constant Contact)
PPC (Pay-Per-Click) Management
Data Analysis and Reporting
Conversion Rate Optimization
Digital Campaign Strategy
Social Media Marketing Tools
E-commerce Platforms (Shopify, Magento)

Best soft skills for your Digital Marketing Executive resume

Strategic Thinking
Adaptability
Communication Skills
Problem-Solving
Time Management
Attention to Detail
Analytical Thinking
Persuasion Skills
Project Management

It would be beneficial to back up your skills with certificates. This is why it is important to include at least one or two to your digital marketing resume.

How to list your certifications and education on your resume

There’s no denying that an expectation exists that an executive will have at least a university education. If you have degrees, include them in the resume , but leave off any details about GPAs or other specifics.

That said, always take statements like “Higher education required” with a grain of salt. Often, head hunters are willing to overlook a lack of higher education if you have top-notch relevant work experience. Headhunters are under tremendous pressure to find excellent candidates, so they’re not going to let you not finish a degree over a decade ago torpedo your application.

In crafting a resume for a digital marketing executive role, strategically presenting your education and certifications is key.

Let's check some specific steps.

Start with Your Highest Degree: Begin by listing your most recent or highest educational achievement. Include the degree obtained, the institution's name, and the graduation date (or expected graduation date).
Include Relevant Coursework: If you've taken courses directly related to digital marketing or skills pertinent to the role, mention these. This could include courses in digital marketing strategies, SEO, content marketing, etc.
List Certifications: Digital marketing is a field that values certifications highly. List any relevant certifications you've earned, such as Google Analytics Certification, HubSpot Content Marketing Certification, or others. Include the certifying body and the date obtained.
Professional Development Courses: If you've completed any workshops, seminars, or online courses that enhance your digital marketing skills, include these as well. These show your commitment to staying current in the field.

Education and certifications examples for a digital marketing executive

A well-crafted education section in your resume is essential because it demonstrates the foundational knowledge and specialized training you've received up to that moment. It also demonstrates your understanding of marketing principles and digital technologies.

Highlighting your commitment through the completion of a bachelor's or master's degree in marketing, digital media, or a related field, shows your dedication to mastering the intricacies of digital marketing. This education ensures employers of your capability to handle strategic roles that require both broad and specialized knowledge.

Here is a good example of what we are talking about.

• Core Modules: Advanced Digital Marketing Strategies, SEO & SEM Mastery, Social Media Analytics
• Honors: Graduated Magna Cum Laude
• Specialized Coursework: In-depth Market Research Techniques, Consumer Behavior Insights, Digital Web Analytics

For a digital marketing executive aiming to enhance their resume, acquiring and listing the following certifications can significantly boost their credentials by demonstrating specialized knowledge and commitment to staying ahead in the rapidly evolving digital marketing landscape:

Best certifications for your Digital Marketing Executive resume

Google Analytics Certification : Validates your expertise in Google Analytics, essential for analyzing website traffic and optimizing marketing strategies.
Google Ads Certification : Shows proficiency in Google's advertising platform, critical for managing PPC campaigns effectively.
HubSpot Content Marketing Certification : Demonstrates your ability to create and manage a content marketing strategy, a core component of digital marketing.
Facebook Blueprint Certification : Highlights expertise in advertising on Facebook and its family of apps, essential for social media marketing.
SEMrush SEO Toolkit Certification : Proves your skills in utilizing SEMrush's toolkit for improving online visibility and discovering marketing insights.
LinkedIn Learning Digital Marketing Certificate : Offers a broad understanding of digital marketing including social media, SEO, and email marketing.

Describing each section of your resume accurately is crucial, but to ensure recruiters reach and read the key sections, you must capture their attention immediately with a compelling resume summary.

How to write your Digital Marketing Executive resume summary or objective

Let's face it - crafting a compelling CV opening is challenging. However, Enhancv can help.

Keep your summary brief and impactful, ideally three sentences, for quick and easy reading. Highlight key skills and responsibilities relevant to a digital marketing executive, focusing on what the CEO values. Use targeted keywords to align your summary with the hiring criteria.

Read the full resume summary guide now.

Given the executive-level position suggests a substantial background in digital marketing, it's essential to craft a digital marketing executive resume summary, not an objective.

As highlighted earlier, clarity is key in your resume, particularly in the summary, to keep recruiters engaged. The first example, however, is too vague, missing specific metrics, timelines, and proof of understanding of marketing channels.

The first thing that stands out is the clear timeline and exact numbers.

This example gives the person who reads a proper context to understand and interpret produced information. It shows a worker highly motivated and dedicated to success.

Additional sections for a Digital Marketing Executive resume

When targeting a role like digital marketing executive, it's crucial to showcase your proficiency and achievements in the field. Including an "Awards" section on your resume, provided you have commendable awards, significantly strengthens your application. These accolades don't necessarily have to come from high-profile organizations. Even company-specific awards can make a powerful impact.

For example:

Excellence in Content Marketing
Outstanding Digital Marketing Leadership
Most Effective Integrated Marketing Campaign

An Awards section enriches your resume by showcasing your outstanding accomplishments and the professional recognition you've earned, making you a more attractive candidate for executive-level positions .

You can add more additional sections such as:

Training/Courses : Shows you keep learning and know the latest in your field.
References: Gives employers a way to see you're good at your job from others.
Languages: Demonstrates your ability to communicate across cultures, valuable for international roles such as digital marketing executive.
Strengths: Lets you highlight what you're best at and match the job needs.

Key takeaways

Modesty might not immediately spring to mind as a key trait for an executive role, yet it can be the defining quality that secures the coveted position you're pursuing.

Understand that an executive resume prioritizes data and tailored content over traditional resume graphics, aiming for a customized presentation.
Address challenges such as user behavior analysis, success measurement across marketing channels, and the balance between creativity and technical skill.
Include a professional summary, digital marketing skills, professional experience, education and certifications, and key achievements, ensuring each section is tailored to the executive level.
Make sure your resume appeals to both headhunters and CEOs by aligning it with the role's demands and showcasing your strategic thinking and leadership skills.
Use concrete metrics to demonstrate your impact in previous roles, such as traffic growth, conversion rate improvements, and revenue generation, to illustrate your direct contribution to business success.

Looking to build your own Digital Marketing Executive resume?

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Marketing Resumes

25 Marketing Manager Resume Examples - Here's What Works In 2024

Skilled marketing managers are highly sought-after by businesses in virtually every industry. our resume templates will help you shine as a job candidate in 2023 (google docs and pdfs attached)..

Hiring Manager for Marketing Manager Roles

Marketing managers can be invaluable assets for businesses of any size. While their jobs can encompass a variety of responsibilities, these individuals drive their company’s brand and public image while developing strategies to promote its products and services. They also typically oversee marketing departments, supervise other employees, and manage budgets. The future looks bright for people seeking to enter this bustling, fast-paced profession. According to the US Bureau of Labor Statistics , job opportunities for marketing managers are expected to grow by 6% between 2019 and 2029. Marketing departments aren’t going to disappear anytime soon because they provide such a vital service to businesses. Companies rely on marketing to promote public awareness of their brand and connect with customers. To be successful as a marketing manager, you’ll need to have a balance of analytical and creative skills. You should be able to analyze and interpret market data, balance budgets, and make logical decisions about marketing campaigns, all while consistently generating new ideas and communicating them effectively to others. Strong leadership skills are also essential for this senior-level position. How can you become a marketing manager in 2023? You’ll need a knockout resume to set yourself apart from other applicants. Let’s look at some marketing manager resume templates that will help you get hired.

Marketing Manager Resume Templates

Jump to a template:

Marketing Manager
Product Marketing Manager
Social Media Marketing Manager
Digital Marketing Manager
Digital Marketing Specialist
Marketing Director
Email Marketing Manager
Content Marketing Manager
Marketing Communications Manager
Marketing Account Manager
Senior Marketing Manager

Jump to a resource:

Keywords for Marketing Manager Resumes

Marketing Manager Resume Tips

Action Verbs to Use
Bullet Points on Marketing Manager Resumes
Frequently Asked Questions
Related Marketing Resumes

Get advice on each section of your resume:

Template 1 of 25: Marketing Manager Resume Example

A marketing manager helps businesses generate more sales or get a particular community’s attention. They are responsible for leading the entire marketing operations, including conducting research, developing and implementing strategies, estimating budgets and resources, and delegating tasks. This is a role that requires project management skills and analytical thinking. You should use your resume to illustrate your value, so it’s a good idea to include quantifiable achievements in your work experience section.

A marketing manager resume template using strong metrics to accentuate achievements.

We're just getting the template ready for you, just a second left.

Tips to help you write your Marketing Manager resume in 2024

understand your target audience..

Yes, we’re talking about your potential employer. You can leverage the same principles you use in your marketing research for your job hunt. Before writing your resume it’s a good idea to do some research on your potential employer to understand what they’re looking for. Is it an agency or a niche-specific company? In that case, are you familiar with that niche? If so, it’s definitely worth mentioning that on your resume, either in the skills section or as part of your work experience. What skills would be useful for helping your potential employer generate more leads? Use this information in your favor to craft the ideal resume.

Craft your resume based on your specialty.

What differentiates you from the competition? Most marketing managers are generalists, but it’s all about proportions and value. Are you more proficient at SEO? Do you stand out when it comes to data analytics? Your job hunt should be treated like a marketing campaign, and your resume is what will get your potential employer’s attention. Therefore, it is important to accentuate your strengths and value. It is also a good opportunity to incorporate relevant keywords.

Skills you can include on your Marketing Manager resume

Template 2 of 25: marketing manager resume example.

When you’re seeking a marketing manager position, your resume should highlight the skills and abilities that will help you succeed in the role. A great marketing manager is a skilled communicator, a creative problem solver, and an astute analyst -- so your work experience should show how you’ve successfully used all of these skills (and more) at past jobs.

Marketing manager resume with measurable achievements and hard technical skills

Uses specific metrics to measure achievements in the marketing industry

Marketing is a competitive, results-driven field. You need to be able to achieve concrete, measurable outcomes in order to succeed in this profession. Being able to quantify your accomplishments at past jobs (e.g. “increased site traffic by 15%” or “generated over $1.5 million in revenue”) shows that you can make a meaningful impact at a company.

Effective use of skills section to describe marketing skills

Although you don’t need a technical background for a marketing manager role, you may need to be familiar with certain types of software (e.g. for data analytics or marketing automation). It’s wise to use your skills section to showcase your knowledge of programs like Facebook Ads, CRM tools, or Influencer Marketing.

Template 3 of 25: Product Marketing Manager Resume Example

If you’re business savvy yet also creative, a job as a product marketing manager could be a good fit for you. The product marketing manager, creates, plans, and executes marketing strategies for a company’s product line. This role will work closely with the product development and sales departments to craft messages that resonate and persuade key customer groups to buy. The product marketing manager is responsible for creating messaging, creating customer personas, conducting market research, utilizing marketing tools, tracking data, and more. To become a product marketing manager, you’ll need at minimum a bachelor’s degree in marketing. A master’s degree in marketing or business may help you stand out. Hiring managers will be looking for a candidate with several years of experience in the marketing world. Previous experience as an SEO specialist, head of content, or brand manager will be desirable. The ideal product marketing manager candidate is creative, dynamic, and a skilled multi-tasker.

A resume for a product marketing manager with a master's degree in business and experience as a marketing coordinator.

Tips to help you write your Product Marketing Manager resume in 2024

showcase your experience collecting and interpreting data.

Product marketing managers are responsible for monitoring and analyzing the data from marketing campaigns they are running. As such, it’s important to show you are able to use data to improve your marketing strategy. Showcasing examples where you’ve done so in the past on your resume is wise.

Highlight proficiency with online marketing tools

It’s important that candidates for this role are able to use online marketing tools, such as Google Adwords, to implement and monitor effective online campaigns. As such, you should highlight any experience you have working with popular digital marketing tools. You can also get certified in Google Adwords and a variety of other marketing tools.

Skills you can include on your Product Marketing Manager resume

Template 4 of 25: product marketing manager resume example.

The product marketing manager is responsible for creating a voice for the product outside the company. This means they implement different techniques to increase the product’s visibility. A company can have a great product, but if they don’t know how to make it visible to its target audience it might lead to financial failure, and it’ll never get to solve its customers’ problem. That’s when a product marketing manager can be helpful.

A product marketing manager resume template that highlights education.

Focus on your impact rather than your responsibilities.

The product marketing manager’s purpose is to generate conversions and retention, so they must have full ownership of the project. That’s why it is essential to focus on your impact rather than your responsibilities. Was your job able to generate leads? Were you able to engage customers? If you prioritize these achievements over your duties in your work experience section, you’ll add more value to your resume.

Demonstrate your ability to make data-driven decisions on your resume.

Research is an essential aspect of product marketing management. You need to determine your target audience and understand its habits to establish a successful campaign. Ideally, you should leverage statistics and metrics to make decisions. You can talk about previous projects in which you conducted data-driven research to create a marketing strategy.

Template 5 of 25: Product Marketing Manager Resume Example

Product marketing managers research customer needs, develop marketing strategies, and create messaging and communications around products to shape their image. To get one of these jobs, you need to be an exceptional marketer with a proven track record of driving product sales. It’s not an entry-level position, so use a resume like this one to demonstrate your success at previous jobs as well as any promotions you’ve received.

Product marketing manager resume with promotions, work experience, and past achievements

Shows growth through promotions

Product marketing managers are seasoned professionals with plenty of experience, and they usually also lead marketing teams. Show that you are ready for a senior-level leadership role by pointing out promotions at past jobs (e.g. the positions at Growthsi shown on this resume) -- being promoted proves that you are a strong performer and that you are professionally driven.

Emphasizes past work experiences and achievements

You need marketing expertise in order to become a product marketing manager, so your resume should highlight your history within the field. Having years of experience and achievements in related jobs such as sales analytics, business data analytics, or marketing coordination will make you a stronger candidate for the role.

Template 6 of 25: Product Marketing Manager Resume Example

The marketing and product management field is filled with job applicants who lack significant experience. This resume, by contrast, illustrates the marketing background of the product manager and does an excellent job at conveying a sense of continuous accomplishments at a variety of tasks.

Product marketing managers with related successes across a variety of platforms and responsibilities should emphasize the breadth of their productive history.

A long history of successes

The 10-year experience of this product manager is the main thing that this resume focuses on, and with the results it outlines, it should be. The jobs that are detailed demonstrate responsibilities and productivity that scale appropriately with the applicant’s increased knowledge, indicating that they can bring even better results to their next company.

Positive results from a variety of responsibilities

Product marketing managers need to wear multiple hats for their position, and this resume demonstrates that the applicant is skilled at a large variety of relevant marketing tasks. Not only is their experience with social media detailed, but their e-commerce proficiency and even international successes are included as well.

Template 7 of 25: Social Media Marketing Manager Resume Example

A social media marketing manager is someone who oversees many aspects of a company’s digital marketing strategy and focuses mainly on social media channels. The social media marketing manager may oversee email campaigns, content on platforms such as Instagram, opportunities on radio or podcasts, digital advertisements, and more. As a social media marketing manager, you will monitor and analyze engagement data, oversee project progress, work cross departmentally to develop new content, and engage with internal stakeholders to ensure initiatives are aligned. To become a social media marketing manager, you will need an undergraduate degree in a related field such as marketing or communications. A master’s degree is not necessary but can help you land the role. Hiring managers will look for candidates with extensive digital marketing experience, so prior roles as a digital content creator, digital marketer, or marketing supervisor will help you stand out. To land this role, it’s important to have considerable experience using digital marketing tools, great analytical thinking skills, as well as a creative and flexible mindset.

A resume for a social media marketing manager with a master's degree and experience as an advertising manager and market research analyst.

Tips to help you write your Social Media Marketing Manager resume in 2024

detail your knowledge of digital advertising tools.

Digital advertising is integral to a successful advertising strategy in today's world. With that in mind, it’s important to showcase your ability to use digital marketing tools, such as Google AdWords, effectively. Google, Hubspot, and many other companies offer online certification courses in digital advertising. You can add these credentials to your resume to stand out.

Highlight your people and project management skills

As a social media marketing manager, you will be responsible for overseeing each project at large, as well as delegating each task within a project to the proper team. It’s important to showcase your ability to effectively manage projects, delegate tasks, and lead a team on your resume.

Skills you can include on your Social Media Marketing Manager resume

Template 8 of 25: social media marketing manager resume example.

Social media marketing managers create, plan, and run marketing campaigns on various social media platforms. If you’re applying for one of these positions, you’ll need strong marketing skills as well as the ability to generate engagement on platforms such as Twitter, Facebook, and Instagram. Use your resume to show off your social media savvy as well as your previous accomplishments in marketing.

Social media marketing manager with bullet points, strong action verbs, and measurable results

Bullet points lead with strong action verbs, relevant to marketing management

Social media marketing managers need to have strong leadership and management skills. One of the best ways to demonstrate your initiative and productivity is to use strong action verbs to discuss your achievements. Verbs like “launched”, “collaborated”, and “promoted” highlight your professional strengths and vividly illustrate what you accomplished at past jobs.

Points out specific, quantifiable results relevant to social media

If you want to stand out as a job applicant, your resume should be full of clear, specific accomplishments from your past jobs. When you can point to measurable achievements such as “increased conversions by 145%” or “managed advertising for more than 50 social media accounts”, you show hiring managers proof of your marketing abilities.

Template 9 of 25: Social Media Marketing Manager Resume Example

While social media management focuses more on the management and use of social media accounts, social media marketing management emphasizes generating leads to those accounts, or even the company’s website, through paid or organic channels. When applying for a social media marketing manager role, your work history and skills section should show evidence of your experience in such areas.

Social media manager resume example with a focus on marketing and marketing campaigns

Strong action verbs and attention to numbers

The bullet points in this template utilize strong action verbs such as “launched”, “lead”, and “promoted” to emphasize their role in the highlighted activities. The bullets also clearly quantify the results achieved, such as “engagement growth 45% higher than average” and “increased conversions by 145%”. Due to the quantitative nature of marketing and social media, it is important to highlight such accomplishments on your resume to show the hiring manager that you have experience with effectively increasing sales and engagement.

Tailored to social media marketing

This resume effectively displays the applicants’ blend of expertise in both social media and marketing. Their work history and skills in advertising, market research, and in content marketing clearly demonstrate their competency and ability to succeed in a social media marketing manager role.

Template 10 of 25: Digital Marketing Manager Resume Example

There are different forms of traditional marketing, but your potential employer might be focused on a marketer that feels comfortable in the online arena. Therefore, it is ideal to tailor your resume to digital the digital marketing industry. This includes skills like SEO, email marketing, website analytics, and social media management.

A digital marketing manager resume template using strong action verbs.

Tips to help you write your Digital Marketing Manager resume in 2024

improve your chances of getting noticed by using keywords..

Think of your resume as a website where you place your content. Most resumes will go through scanning platforms also called Applicant Tracking System. And most of them get lost in the process because they were not optimized with keywords. By adding relevant keywords you are increasing your visibility in the job hunt. These keywords can be marketing skills or techniques you can include on your resume.

Maintain a good readability score.

There is a reason why readability plays a huge role in search engine optimization. Users won’t be engaged in content that is hard to read. That’s why search engines prioritize content with positive readability scores. The same thing can be applied to your resume. Recruiters might ignore your resume if it’s hard to read. That’s why it is important to distribute your work experience content into bullet points and use action verbs that’ll help you write more concise phrases.

Skills you can include on your Digital Marketing Manager resume

Template 11 of 25: digital marketing manager resume example.

A digital marketing manager oversees and leads the marketing team. They are responsible for determining the project’s standards, delegating tasks, providing feedback, and using data analytics for strategic planning. They can work in a wide variety of industries to help their organization generate more sales and donations, or get a particular community’s interest. Since this is a senior-level position, your resume should demonstrate extensive expertise in marketing projects.

A digital marketing manager resume template accentuating leadership experience.

Highlight your project management skills on your resume.

This is a role that combines marketing expertise with management duties, so it’s crucial to highlight our project management skills on your resume. Your potential employer might want to know if you are qualified to lead and guide a marketing team toward its goals.

Demonstrate your familiarity with Agile principles on your resume.

According to the 4th Annual State of Agile Marketing Report, 51 percent of marketing teams used Agile principles in their operations. Agile helps teams stay on top of their backlog by prioritizing tasks and dividing them into a manageable workload.

Template 12 of 25: Digital Marketing Manager Resume Example

Digital marketing managers are a key part of leadership in digital marketing, above digital marketers and under digital marketing directors. They’re leaders and experts in the digital marketing space, including content, email, social media, and mobile marketing. They develop and implement marketing campaigns on digital platforms in order to promote a company’s brand, products, and services. Experience with digital marketing and managing a team are a must for this role.

A digital marketing manager resume template that combines professional management and digital marketing experience, relevant education, and transferable hard skills.

Show your ability to manage budgets

Digital marketing managers are not only responsible for managing people, but also budgets. The ability to effectively complete projects within financial constraints saves the company money, and ultimately in a business you want to have the highest rate of return that you can. An example would be “Maintained cost-saving rates at 60%, saving up to $1.1 million per year.”

Emphasize your sales abilities

Marketing is key to driving more sales. If you have experience increasing traffic, engagement, and ultimately landing more sales for the company, you should take the time to highlight your experience. For example, you’ve generated a 5% increase in the company’s baseline profit due to the changes you’ve made with digital ads, social media campaigns, and more. Show it off!

Template 13 of 25: Digital Marketing Manager Resume Example

A digital marketing manager oversees all of a company’s online marketing efforts, which could include email newsletters, social media posts, and advertising. To become a digital marketing manager, you’ll want to use your resume to emphasize your fluency with online marketing channels as well as your technical skills.

Digital marketing manager resume with hard technical skills, clear accomplishments, and strong verbs

Skills section lists digital marketing hard skills

Digital marketing can require some technical competency. While you don’t necessarily need a background in programming or coding, you may need to be proficient with software such as SQL, Google Analytics, and Python. Listing these hard skills in your skills section can be an effective way to demonstrate your technical abilities.

Describes digital marketing accomplishments using clear action verbs

Verbs like “orchestrated”, “overhauled”, and “managed” are great, strong words for describing what you achieved at past jobs. Choosing the right words to talk about your past experiences can add energy to your writing and tell potential employers a lot about the kind of employee you are.

Template 14 of 25: Digital Marketing Specialist Resume Example

A digital marketing specialist is a professional who helps organizations increase their online visibility, generate more traffic, and eventually increase their profit. They use multiple strategies, including search engine optimization, copywriting, email marketing, influencer marketing, user-generated content, and paid advertising. This is a role that requires a lot of market research and evaluation, so it’s important to highlight your data analytic skills on your resume.

A digital marketing specialist resume template highlighting creative and technical skills.

Tips to help you write your Digital Marketing Specialist resume in 2024

highlight your marketing automation skills on your resume..

Marketing automation software is used for reducing repetitive tasks and taking some weight off the digital marketer’s shoulder. These tools optimize marketing campaigns including email marketing, content management, audience segmentation, etc. This way, digital marketers can focus on more relevant tasks such as marketing analysis and strategic planning.

Mention your knowledge of user experience design.

User experience is the process of evaluating and enhancing users’ interaction with a brand, product, or service. Digital marketers use UX to improve the target audience’s perspective of a brand or website. This helps them improve the product’s aesthetic, functionality, and experience.

Skills you can include on your Digital Marketing Specialist resume

Template 15 of 25: digital marketing specialist resume example.

As an experienced digital marketing specialist, make sure to highlight your successful projects and marketing experience in previous positions. This is a general digital marketing specialist template that demonstrates a well-rounded grasp of best marketing practices with a variety of relevant hard skills and numeric accomplishments that show the recruiter what you can do.

A general digital marketing resume with 5+ years of experience, relevant hard skills, and education.

Quantify your achievements and projects

As a digital marketing specialist, you are responsible for driving traffic. Sharing specific numbers of the results of your work gives the recruiter hard numbers to picture what you can do for their company. This resume template offers key examples like “increased monthly organic website traffic by 35%” (numeric achievement) and then explicitly states what digital marketing strategies they used.

List your relevant hard skills for marketing

Hard skills for digital marketing specialists are specifically related to data analysis to understand and act on market trends, as well as the ability to use creative software such as Adobe Creative Suite and Illustrator. You’ll want to make sure to cross-reference the job description and only list skills that you are truly familiar with.

Template 16 of 25: Digital Marketing Specialist Resume Example

Digital marketing specialists are responsible for planning and carrying out marketing campaigns as well as analyzing and reporting data. Although this role is less senior than a management position, it still usually requires some prior experience within digital marketing. Your resume should highlight successful digital marketing campaigns you’ve run at past jobs. Make sure to also mention your relevant hard skills in your skills section, as shown in this resume.

Digital marketing specialist resume with measurable accomplishments and hard skills

Quantifies achievements with specific metrics

Whenever possible, use specific numbers to quantify the results you achieved through your past digital marketing campaigns. Saying that you “increased monthly organic website traffic by 35%” or “achieved a 91% lead-form submissions increase” shows hiring managers what you are capable of achieving for their company.

Prominent skills section showcases technical abilities

You’ll typically need at least some technical skills to become a digital marketing professional. You might need to use software for marketing automation, graphic design, and analytics in your day-to-day job -- so be sure to list these hard skills prominently on your resume.

Template 17 of 25: Marketing Director Resume Example

A marketing director is someone who is responsible for overseeing the creation, implementation, and monitoring of all marketing campaigns in a company. As such, they are experienced marketing professionals who have knowledge of digital marketing, advertising, and event marketing. The marketing director must analyze data to create marketing plans based on a company’s current performance and desired goals. They also must lead a team of midlevel marketers in executing the campaign successfully. When recruiting for this role, hiring managers will be looking for someone with proven marketing and leadership experience, as well as relevant technical skills. Most candidates for the role have a bachelor's degree in marketing or communications. A master’s degree can help make your resume more competitive. To land this role, candidates usually need at least three years of previous marketing experience, and technical skills in branding, advertising, and digital marketing.

Resume emphasizing experience directing marketing initiatives, including strategy creation and team management for successful implementation

Tips to help you write your Marketing Director resume in 2024

show your proficiency with differing marketing techniques.

There are many techniques marketers can deploy depending on a company’s needs. Since the marketing director is responsible for inventing all campaigns, hiring managers will want someone with expansive knowledge. On your resume, try not to focus on a singular marketing concept. For example, if you're currently in digital marketing, you’ll want to highlight experiences you’ve had with different campaigns like direct mail. It’ll show hiring managers you're well-versed in a variety of tactics.

Highlight your leadership skills that relate to being a marketing director

The marketing director typically oversees a department of entry-level and mid-level marketers. Since the marketing director is responsible for managing employees to ensure campaigns are executed correctly, hiring managers will be looking for a candidate with stellar leadership skills. If you’ve been able to effectively lead a team, you should highlight your success. If you haven’t yet had the opportunity to lead a team, try to highlight experiences where you lead a project or trained new hires.

Skills you can include on your Marketing Director resume

Template 18 of 25: marketing director resume example.

Besides digital marketing directors, there are also traditional marketing directors who dabble both in the online space and in-person. This may include coordinating marketing campaigns for product launches, events to promote the product or service, and overseeing relationships with the public and marketing vendors. They lead their team and successfully complete projects within the set deadline and budget, while conducting market research.

A marketing director resume that shows promotion and leadership in an impressive work experience, supplemented by education and hard skills.

Show longevity in your roles

As a marketing director, you are a key player in the company’s marketing department and should be a resource of all things marketing. Prospective employers may be wary if you have a short history at a job, as they don’t want to be replacing a director of the department anytime soon. Don’t forget to show promotion in your roles too!

Emphasize your project management skills and experience

Executing marketing campaigns requires project management experience; both in starting the project and successfully finishing it with results. Make sure to talk about any relevant marketing projects with what scale they were, the budget, the results, and within what timeframe. The details help the recruiter to create a complete picture of what you did and what you can do.

Template 19 of 25: Marketing Director Resume Example

If you’re an outstanding leader with years of marketing and management experience, you may have your sights set on becoming a marketing director. Most professionals spend 5-10 years in various marketing jobs before advancing to a director position. When you’re applying for this job, your resume should show that you’ve excelled in past marketing roles and that you’ve been successful as a manager.

Marketing director resume showing promotions at past jobs and achievements with strong action verbs

Emphasizes professional growth through promotions in marketing roles

If you’ve advanced to more senior positions at previous companies, make sure to point out those promotions on your resume. Showing how you stepped up to greater levels of responsibility and seniority in past jobs speaks to your leadership abilities.

Uses marketing-focused action verbs to describe achievements

For a senior leadership role, your resume needs to show that you are an excellent manager and leader of people. Choose strong action verbs such as “improved”, “negotiated”, and “managed” to highlight your initiative and ability to make sound decisions for the benefit of your past companies.

Template 20 of 25: Email Marketing Manager Resume Example

Email marketing managers are tasked with developing and ensuring the execution of a company’s email marketing strategy. This position requires communication with the larger marketing department as well as with your subordinates so communication skills are essential. Recruiters will be looking for a background in marketing and management and will be looking, specifically, to see your experience with email marketing. Here is a strong email marketing manager resume to look at.

Email marketing manager resume sample that highlights the applicant’s marketing experience and tools.

Tips to help you write your Email Marketing Manager resume in 2024

include all industry-standard email marketing tools..

There are a couple of email marketing tools available in the market currently. Ensure you are experienced with at least the industry standard ones. For those you are not familiar with, make the effort to take a crash course to learn how to use them before adding them to your resume.

Include metrics relevant to email marketing.

Impress recruiters with your success in previous positions by including important metrics. Some relevant email marketing metrics include your emails-opened rate, and your email response rate just to mention a few.

Skills you can include on your Email Marketing Manager resume

Template 21 of 25: content marketing manager resume example.

A content marketing manager manages the creation of content meant to engage and attract customers to a company’s brand and products. In this position, you will create the content strategy, handle budgets, manage content creators, and evaluate content engagement. Recruiters will be looking to see a background in marketing - especially digital marketing - and strong managerial experience. Take a look at this recruiter-approves resume.

A content marketing manager resume sample that highlights the applicant’s content marketing experience.

Tips to help you write your Content Marketing Manager resume in 2024

include digital-marketing-specific skills..

Digital marketing is unique from other forms, of marketing, so specify your marketing skills to digital marketing skills. These would include things like expertise in SEO or Google Analytics.

Use content marketing keywords.

Get passed and ATS resume filters by using relevant content marketing keywords. These may include words like SEO, social media, email, Google Analytics, etc.

Skills you can include on your Content Marketing Manager resume

Template 22 of 25: marketing communications manager resume example.

A professional in this position is in charge of developing and executing the production of marketing content that communicates information about the company’s products. This content may include product fact sheets, brochures, graphics, etc. As a manager, you will take more of an overseer role so your management and leadership skills need to be strong and effective. You will be expected to have a strong background in marketing and communications and to have an excellent understanding of the company’s products. Because this is a manager's position, at least 5 years of experience will be expected.

A marketing communications manager resume sample that highlights the applicant’s career progression and certifications.

Tips to help you write your Marketing Communications Manager resume in 2024

show career progression in marketing..

To arrive at a management position, you need to show leadership and initiative. Showing a steady ascent in the marketing department with promotions shows that you have been an excellent employee and that previous employers have identified you as someone with leadership potential.

Get marketing-related certification.

Show recruiters your dedication to the profession by going the extra mile and gaining certification in marketing-related topics. This applicant has certifications in marketing communication and social media marketing.

Skills you can include on your Marketing Communications Manager resume

Template 23 of 25: marketing account manager resume example.

Like all other account managers, marketing account managers create and maintain relationships with clients. The biggest difference is that these account managers specialize in the marketing of the company’s products to these clients. You will be in charge of creating marketing strategies and campaigns, researching the competition, coordinating the realization of marketing campaigns, and analyzing the effect of these campaigns. Your resume should show your ability to do all these tasks and more.

A marketing account manager resume sample that highlights the applicant’s wide range of marketing experience in multiple industries.

Tips to help you write your Marketing Account Manager resume in 2024

show marketing experience using multiple mediums..

This position is not specialized in one medium like website marketing. So your resume should equally show experience in marketing on multiple mediums. This applicant shows experience using email marketing, website marketing, and social media marketing.

Mention the industries you have worked in.

Your marketing approach in the education sector will be very different from your approach in the financial sector. So include the industry of your previous employers, especially if you are applying for a job in those sectors. It will be beneficial for recruiters to know that you already have a grasp of that industry’s landscape and know what marketing is effective in that sector.

Skills you can include on your Marketing Account Manager resume

Template 24 of 25: marketing account manager resume example.

A marketing account manager is the face of the company to its clients. It is your job to manage client relationships and cultivate new client relationships. You will be the middle man between the marketing department and the client and will endeavor for your client to have a positive experience with your company. This position needs excellent interpersonal skills as well as problem-solving and communication skills. Many professionals in this position have bachelor's degrees in marketing, business, or a related field, and have years of experience in the industry. Take a look at this successful resume.

A marketing account manager resume sample that highlights the applicant’s marketing skills and experience.

Use strong action verbs which stress marketing skills.

Strong action verbs can highlight your marketing and leadership skills. Verbs like ‘championed’, ‘supervised’, and ‘launched’ help frame your achievements in a positive light.

Focus on marketing skills in the skills section.

As much as client relations and communication are a big part of your role, you still need to show yourself to be a strong marketing professional. So concentrate on listing your marketing skills in the skills section.

Template 25 of 25: Senior Marketing Manager Resume Example

A senior marketing manager will oversee the operations of their marketing department. They are charged with taking the lead in developing marketing strategies and supervising the execution of those strategies. As such, managerial and leadership skills are essential for success. You will be expected to have a degree in marketing or a related field and will need to have years of experience in the same. Take a look at this recruiter-approved resume sample.

A senior marketing manager resume sample that highlights the applicant’s career growth and technical marketing skills.

Tips to help you write your Senior Marketing Manager resume in 2024

show growth in your marketing promotions..

To get to a senior role, you need to show previous success and recognition of your success by previous employers. Showing promotions in the marketing field is an easy way to indicate that you are an exemplary employee and that your previous employers thought you deserving of promotions.

Add technical skills relevant to being a senior marketing manager.

This resume doesn’t use a long list of skills and instead prioritizes the most relevant skills for the job. Do the same and mention the most relevant skills for this position.

Skills you can include on your Senior Marketing Manager resume

To bring you the most effective tips for writing a strong Marketing Manager resume, we collaborated with hiring managers from top companies like Procter & Gamble, Spotify, and Google. They shared insider knowledge on what they look for when hiring marketing professionals, and we've distilled their advice into actionable tips you can use to improve your resume and land your next marketing role.

Highlight your marketing campaign experience

Hiring managers want to see the specifics of marketing campaigns you've worked on. Instead of simply listing your responsibilities, provide concrete examples:

Led social media marketing campaign on Facebook and Instagram, resulting in a 30% increase in website traffic and 250+ new leads
Managed $500K Google Ads campaign over 6 months, optimizing ad spend to decrease cost-per-click by 20% while maintaining lead quality

Quantify your results whenever possible, as this gives employers a clear picture of your potential impact on their business.

Bullet Point Samples for Marketing Manager

Showcase your knowledge of marketing tools and technologies

Modern marketing relies heavily on tools and technologies to automate, analyze, and optimize campaigns. Show employers you're well-versed in the tools of the trade:

Proficient in marketing automation tools including Marketo, Pardot, and HubSpot
Skilled in Google Analytics, Google Ads, and SEO tools such as Ahrefs and SEMrush
Experience with CRM systems like Salesforce and Microsoft Dynamics

Be specific about the tools you've used and your level of expertise. If you have certifications, such as Google Analytics or HubSpot Inbound Marketing, be sure to include those as well.

Demonstrate cross-functional collaboration skills

Marketing managers rarely work in isolation. They often collaborate with sales, product, design, and other teams to bring campaigns and initiatives to life. Highlight your ability to work cross-functionally:

Partnered with sales team to align marketing efforts with sales goals, resulting in a 15% increase in qualified leads
Collaborated with product team to launch new feature, creating go-to-market strategy and messaging

Avoid simply stating you have "strong collaboration skills." Instead, provide concrete examples of how you've worked with other teams to achieve business objectives.

Tailor your resume to the specific role

Not all marketing manager roles are the same. A company seeking a Digital Marketing Manager will have different expectations than one hiring a Brand Marketing Manager. Tailor your resume to the specific role:

Experienced marketing professional with 5+ years in the field

Instead of a generic summary like the one above, speak directly to the role:

Digital Marketing Manager with 5+ years experience driving growth through paid social, SEM, and email marketing campaigns

Review the job description carefully and mirror the language and requirements in your resume. This shows employers you've taken the time to understand their needs and how you can meet them.

Include non-traditional marketing experience

Marketing extends beyond just paid advertising or content creation. If you have experience in related areas, include that on your resume:

Planned and executed company's first user conference for 500+ attendees
Managed company's social media presence, growing LinkedIn followers by 200% over 6 months
Served as liaison between marketing and sales teams to ensure alignment on lead quality and campaign objectives

These types of experiences demonstrate your versatility and ability to think beyond traditional marketing channels. They can help you stand out, especially if you're earlier in your career or transitioning from a different field.

Highlight your leadership and project management skills

As a marketing manager, you'll likely be responsible for leading campaigns and initiatives from ideation through execution. Showcase your leadership and project management abilities:

Led cross-functional team of 6 to plan and execute multi-channel product launch campaign
Managed $1M+ annual marketing budget, allocating funds across channels to maximize ROI
Mentored and coached junior marketing associates, providing guidance on campaign strategy and execution

If you don't have formal management experience, highlight instances where you took the lead on a project or initiative. Employers want to see that you have the potential to lead and drive results.

So, do you think you have what it takes to be a marketing manager? If you’re ready to apply for jobs, here are some tips for crafting a strong resume that will set you apart from your competition.

List your marketing hard skills in a skills section

You don’t always need to include a skills section in your resume, but it’s always a good idea to add one when you’re applying for marketing jobs. As a marketing manager -- and especially if digital marketing is your focus -- you’ll probably need to have at least some technical knowledge. If you’re proficient with things like Google Analytics or Facebook Ads, these abilities can help make you a stronger job candidate. Utilize your skills section to list all marketing-related software you have experience with.

Tailor your resume to the specific job you’re after

When you’re job hunting, it’s always a smart idea to tailor your resume to the specific position you’re applying for. On a marketing manager resume, you may want to highlight your past experiences with marketing, advertising, social media, web analytics, CRM systems, SEO, and other related areas. Also be sure to mention any management or leadership positions you’ve held. Adding marketing-related keywords to your skills and work history sections can help you tailor your resume even further. These keywords can also get your resume through automated tracking systems (ATS) and other filters that many employers use to sift through incoming applications. For keyword ideas, browse marketing manager job listings, look for commonly-used words or phrases, and incorporate them into your resume.

Sell yourself with strong bullet points

As a marketing professional, you need to be able to market yourself to potential employers. Make it an easy choice for a recruiter to hire you by showing that you are the most qualified person for the job. Strong resume bullet points are one of the most effective ways to sell yourself as a candidate. Bullet points should be bite-sized summaries of what you’ve accomplished at past jobs. If at all possible, include numbers and metrics to illustrate the impact of your actions. Did you generate tons of revenue for a past company? Did you significantly increase the audience or engagement on your former employer’s social media channels? Mention specific results you achieved so hiring managers can see proof of your marketing skills. What should your bullet points look like? Here are some weaker and stronger examples to help guide you in the right direction.

Assisted with implementing digital marketing strategies

“Assisted” is not a strong verb to lead with. It implies that you played a secondary or passive role in the project you were working on, and that’s not the message you want to convey. This bullet point is also incredibly vague and says nothing about what digital marketing strategies you employed or how they impacted the business. STRONGER

Designed and executed email marketing and advertising campaigns that drove a $2 million increase in revenue

A bullet point like this one is much more vivid and impactful. It starts on a strong note with a clear action verb (“designed’), describes what you did in greater detail, and includes an impressive result that you accomplished through your work.

Writing Your Marketing Manager Resume: Section By Section

header, 1. include your name and contact information.

Your header should prominently feature your full name, phone number, and email address. This makes it easy for recruiters to identify and contact you.

John Smith 123-456-7890 | [email protected]

Avoid using nicknames or unprofessional email addresses that could raise red flags:

Johnny 'The Marketer' Smith 123-456-7890 | [email protected]

2. Showcase your marketing specialty

If you specialize in a particular area of marketing, consider including it in your header. This helps recruiters quickly understand your expertise and determine if you're a good fit for the role.

John Smith Digital Marketing Specialist 123-456-7890 | [email protected]
Jane Doe Content Marketing Manager 123-456-7890 | [email protected]

However, avoid using overly broad or vague titles that don't clearly communicate your focus:

Marketing Guru
Marketing Rockstar

3. Keep it simple and professional

While it may be tempting to get creative with your header design, it's best to keep it clean and easy to read. Stick to a standard font, use clear section headings, and avoid using graphics or logos.

John Smith Digital Marketing Manager New York, NY | 123-456-7890 | [email protected] LinkedIn: linkedin.com/in/johnsmith

Busy, cluttered headers with too many design elements can be distracting and take away from your qualifications:

John Smith Marketing Manager Extraordinaire! 123-456-7890 | [email protected] | New York, NY 10001 [photo] [company logo] [links to social media profiles]

Summary

A resume summary is an optional section that appears at the top of your resume, just below your contact information. It provides a brief overview of your professional experience, skills, and accomplishments, tailored to the specific job you're applying for. While a summary is not required, it can be a valuable addition to your resume if you have extensive experience in marketing or are making a career change.

When writing your summary, focus on your most relevant qualifications and achievements, using specific examples and metrics to demonstrate your value. Avoid using an objective statement, as it is outdated and does not provide any additional information that is not already covered in your resume.

How to write a resume summary if you are applying for a Marketing Manager resume

To learn how to write an effective resume summary for your Marketing Manager resume, or figure out if you need one, please read Marketing Manager Resume Summary Examples , or Marketing Manager Resume Objective Examples .

1. Highlight your marketing expertise

Your summary should showcase your expertise in marketing and your ability to drive results. Use specific examples and metrics to illustrate your impact, such as:

Experienced marketing manager with a proven track record of increasing brand awareness and generating leads through targeted campaigns
Skilled in developing and executing marketing strategies that have resulted in a 25% increase in website traffic and a 15% boost in conversions

Avoid using vague or generic statements that do not provide any real insight into your abilities, like:

Marketing professional with experience in various industries
Results-driven marketing manager with a passion for success

2. Tailor your summary to the job description

Your summary should be tailored to the specific marketing manager position you're applying for. Review the job description carefully and identify the key skills and experience the employer is looking for. Then, incorporate those elements into your summary to demonstrate your fit for the role.

For example, if the job description emphasizes digital marketing experience, your summary might look like this:

Digital marketing manager with 5+ years of experience developing and executing successful online campaigns. Proficient in SEO, SEM, social media marketing, and email marketing. Achieved a 30% increase in organic traffic and a 20% improvement in email open rates for previous clients.

3. Showcase your leadership and collaboration skills

As a marketing manager, you'll likely be responsible for leading a team and collaborating with other departments. Use your summary to highlight your leadership and collaboration skills, such as:

Experienced in managing cross-functional teams to deliver marketing campaigns on time and under budget
Strong leadership skills, with a proven ability to mentor and develop junior marketing team members

Avoid mentioning soft skills directly, like "strong communication skills" or "team player." Instead, provide examples that demonstrate these qualities in action.

Experience

The work experience section is the heart of your marketing manager resume. It's where you highlight your most relevant and impactful professional experiences. This is your chance to show potential employers how you've excelled in previous roles and made a positive impact on the companies you've worked for.

In this section, we'll break down the key steps you should follow when writing your work experience section to make it stand out to hiring managers.

1. Highlight your marketing campaigns and initiatives

As a marketing manager, your resume should showcase the successful marketing campaigns and initiatives you've led. Provide specific examples of campaigns you've managed from start to finish, and the results you achieved.

Spearheaded a social media marketing campaign that increased brand awareness by 25% and generated 10,000 new leads
Developed and executed a content marketing strategy that increased organic traffic by 50% and improved lead generation by 30%

Avoid simply listing your responsibilities without providing context or results:

Managed social media accounts
Created content for blog and website

2. Showcase your leadership and team management skills

As a marketing manager, you likely manage a team of marketers and work cross-functionally with other departments. Highlight your leadership and team management skills in your work experience section.

Led a team of 5 marketing specialists to develop and execute a multi-channel marketing campaign that generated $500K in revenue
Collaborated with sales and product teams to align marketing efforts with business objectives, resulting in a 20% increase in qualified leads

Avoid simply stating that you managed a team without providing context or results:

Managed a team of marketing specialists

3. Use metrics to quantify your impact

Whenever possible, use metrics to quantify the impact of your work. This helps hiring managers understand the scope and significance of your achievements.

Increased email open rates by 30% and click-through rates by 15% through targeted email marketing campaigns
Reduced customer acquisition costs by 25% through optimization of digital advertising campaigns

If you don't have access to specific metrics, you can still provide context for your achievements:

Launched a new product line that became one of the company's top-selling products within the first 6 months
Developed and implemented a brand messaging strategy that significantly improved brand recognition and customer loyalty

4. Highlight your technical skills and tools

Marketing managers often use a variety of tools and technologies to analyze data, automate campaigns, and measure results. Showcase your technical skills and the tools you've used in your work experience section.

Utilized Google Analytics and Salesforce to track and analyze marketing campaign performance, resulting in a 20% increase in ROI
Implemented Marketo to automate email marketing campaigns, leading to a 25% increase in open rates and a 15% increase in click-through rates

Avoid simply listing the tools you've used without providing context or results:

Proficient in Google Analytics
Experience with Salesforce and Marketo

Education

Your education section is a vital part of your resume as a marketing manager. It's where you showcase your academic background and relevant coursework that qualifies you for the role. Here are some tips to help you write an effective education section:

1. List your degrees in reverse chronological order

Start with your most recent degree first, and work backwards. For each degree, include:

Name of the institution
Location of the institution
Degree earned
Graduation date (month and year)
Major/minor
GPA (if above 3.5)

Here's an example:

New York University, New York, NY Bachelor of Science in Marketing, May 2020 Minor in Psychology GPA: 3.8

2. Include relevant coursework

If you're a recent graduate or have limited work experience, highlighting relevant coursework can help demonstrate your knowledge and skills. Choose courses that relate directly to marketing, such as:

Marketing Research
Digital Marketing
Consumer Behavior
Brand Management

However, avoid listing basic or introductory courses that don't add value. For example:

Introduction to Business
Principles of Marketing
College Algebra

3. Showcase your academic achievements

If you have any notable academic achievements, such as graduating with honors, include them in your education section. For example:

Bachelor of Science in Marketing, May 2020 Summa Cum Laude

Other achievements worth mentioning might include:

Scholarships or grants
Dean's List
Relevant academic awards

4. Keep it concise for senior-level positions

If you're a senior-level marketing manager with extensive work experience, your education section should be brief. Include only the essential information, such as:

MBA, Marketing Concentration University of Pennsylvania

Avoid listing graduation dates, as they can lead to age discrimination. For example:

MBA, Marketing Concentration, 1995 University of Pennsylvania

Instead, focus on your impressive career accomplishments in your work experience section.

Action Verbs For Marketing Manager Resumes

The language you use when talking about your past achievements matters almost as much as the achievements themselves. Resume writing involves an element of storytelling, and if you want your story to be compelling, you need to tell it with vivid words that convey confidence and strength -- especially when you’re discussing your accomplishments. Don’t be overly humble about what you’ve achieved at past jobs -- if there’s ever a time to brag a little, it’s when you’re writing a resume. So lead your bullet points with strong action verbs like the ones on this list. Whether you’ve supervised teams, developed successful marketing strategies, or generated huge numbers of sales, using the right verbs to talk about your experiences makes your accomplishments look even better.

Conceptualized
Streamlined
Illustrated
Established

For a full list of effective resume action verbs, visit Resume Action Verbs .

Action Verbs for Marketing Manager Resumes

Skills for marketing manager resumes.

To get a position as a marketing manager, you need a resume that showcases a diverse set of skills such as leadership, communication, teamwork, creativity, and data analysis. Your job may also require you to be comfortable using certain types of marketing and analytical software. Use examples from your past job experiences to illustrate how you’ve successfully managed others, driven increased revenue, and used analytics to fine-tune your marketing strategies. If you have relevant hard technical skills, create a prominent skill section and list your capabilities there.

Marketing Strategy
Social Media Marketing
Online Marketing
Marketing Management
Social Media
Product Marketing
Event Management
Advertising
Project Management
Business Strategy
Product Management
Business Development
Market Research
B2B Marketing
Content Marketing
Strategic Planning
Customer Relationship Management (CRM)

How To Write Your Skills Section On a Marketing Manager Resumes

You can include the above skills in a dedicated Skills section on your resume, or weave them in your experience. Here's how you might create your dedicated skills section:

How To Write Your Skills Section - Marketing Manager Roles

Skills Word Cloud For Marketing Manager Resumes

This word cloud highlights the important keywords that appear on Marketing Manager job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more 'important' it is.

Top Marketing Manager Skills and Keywords to Include On Your Resume

How to use these skills?

Resume bullet points from marketing manager resumes.

You should use bullet points to describe your achievements in your Marketing Manager resume. Here are sample bullet points to help you get started:

Identified changes to assortment, distribution, and marketing using financial and behavioral analysis that enabled an upmarket fashion company to better target their customers, resulting in $400M growth

Analyzed data from 25000 monthly active users and used outputs to guide marketing and product strategies; increased average app engagement time by 2x, decrease drop off rate by 30%, and increased shares on social media by 3x over 6 months

Developed e-commerce strategies for an online clothing retailer including optimizing advertisement placement, newsletters and promotional communication; increased online sales by 10%

Accelerated goal to increase digital sales by improving e-commerce experience on existing website and adding new storefronts on Amazon and eBay; analyzed consumer data to ensure accurate targeting by segment; resulting in 300% increase in online orders in the following year.

Established brand strategy and marketing campaign, utilizing social media, guest blogging, and affiliates to grow awareness and build brand loyalty; currently have over 18k followers across all social media platforms (as of 10/2016)

For more sample bullet points and details on how to write effective bullet points, see our articles on resume bullet points , how to quantify your resume and resume accomplishments .

Frequently Asked Questions on Marketing Manager Resumes

What are examples of strong marketing accomplishments i can include on my resume, what should a marketing manager put on their resume.

A header with your name, contact details, links to an online profile such as LinkedIn and a job title such as “Marketing Director” or “Digital Marketing Specialist.”
An optional resume summary.
A professional experience section where you list your accomplishments in bullet points.
A short (no more than 3 lines) education section.
A skills section where you list hard skills.

What key hard tools and software should you include in your marketing manager skills section?

Other marketing resumes.

A Salesforce project manager resume with a MS in management and experience in Salesforce adminstration.

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Social Media Strategist's resume showcasing analytical skills and multi-platform expertise.

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Marketing Manager Resume Example
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Tips for Marketing Manager Resumes
Skills and Keywords to Add
Sample Bullet Points from Top Resumes
All Resume Examples
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Marketing Manager Interview Guide
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Marketing Executive Resume Sample

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Work Experience

Understanding of EY’s business
Create and maintain promotional web pages in line with Discovery Education’s brand and technical specifications
Drive Discovery Education’s use of social media to support campaigns, brand awareness and customer engagement
Coordinate and assist with delivering all agreed marketing and PR strategies and monitor on-going marketing and PR campaigns performance and reporting as directed by the Line Manager
Support the Line Manager by developing and implementing promotional activity, collateral and in-house merchandising as well as maintaining the hotels’ media library to include video, film and press coverage archives
Support the Line Manager in executing effective content management across all available channels, including hotel websites, OTAs, social media, mobile marketing and partnership programs
Develop monthly / quarterly reports on activities highlighting results and next steps
Develop, maintain and grow the hotels’ databases to promote all hotel disciplines including targeted HHonors campaigns
Be mindful and attentive of local news or stories affecting hotel business and inform line management swiftly and effectively on information which could impact the reputation of the hotels
Actively respond to requests for information about the hotels
Assist in developing reports on specific marketing and PR initiatives and promotions
Assist in reviewing third party website content, ensuring standards are met and information is accurate, creative and current
Execute and report on competitive analysis on hotel, food and beverage and eCommerce marketing activities and maximise compatibility with public relations efforts
Ensure hotels have appropriate marketing and PR archives and content including up to date media lists, press kits, collateral, photo and video library, newsletters, brochures, desktop publishing and all matters relating to marketing and PR
Support and assist management in marketing and PR projects including resources with budget implications
Support all communications connected with hotel crisis and issues set out by the Line Manager

Professional Skills

Strong relationship-building skills and networking skills
Presentation skills and experience using effective verbal and written and verbal communication skills
Excellent organisational skills and strong sense of prioritisation
Excellent analytical skills and experience of evaluating, understanding and acting upon insight gained from large quantities of data
Excellent communication skills, with experience in presenting to senior leaders and influencing key stakeholders
Highly organised with excellent planning and prioritisation skills
Demonstrated skills, knowledge and experience in the design and execution of marketing and communications and public relations activities

How to write Marketing Executive Resume

Marketing Executive role is responsible for interpersonal, english, creative, marketing, copywriting, analytical, excel, communications, powerpoint, digital. To write great resume for marketing executive job, your resume must include:

Your contact information
Work experience
Skill listing

Contact Information For Marketing Executive Resume

The section contact information is important in your marketing executive resume. The recruiter has to be able to contact you ASAP if they like to offer you the job. This is why you need to provide your:

First and last name
Telephone number

Work Experience in Your Marketing Executive Resume

The section work experience is an essential part of your marketing executive resume. It’s the one thing the recruiter really cares about and pays the most attention to. This section, however, is not just a list of your previous marketing executive responsibilities. It's meant to present you as a wholesome candidate by showcasing your relevant accomplishments and should be tailored specifically to the particular marketing executive position you're applying to. The work experience section should be the detailed summary of your latest 3 or 4 positions.

Representative Marketing Executive resume experience can include:

Skills and experience in creative content writing with good social media photography skills
Good communication skills and strong inter-personal skills are essential
Strong communication skills - The ability to listen, express and articulate information effectively
Excellent presentation skills and experience in designing presentation material
Experienced industrial marketing professional with good, hands-on skills
Strong people skills – able to work well with multiple stake holders and build strong relationships across the business

Education on a Marketing Executive Resume

Make sure to make education a priority on your marketing executive resume. If you’ve been working for a few years and have a few solid positions to show, put your education after your marketing executive experience. For example, if you have a Ph.D in Neuroscience and a Master's in the same sphere, just list your Ph.D. Besides the doctorate, Master’s degrees go next, followed by Bachelor’s and finally, Associate’s degree.

Additional details to include:

School you graduated from
Major/ minor
Year of graduation
Location of school

These are the four additional pieces of information you should mention when listing your education on your resume.

Professional Skills in Marketing Executive Resume

When listing skills on your marketing executive resume, remember always to be honest about your level of ability. Include the Skills section after experience.

Present the most important skills in your resume, there's a list of typical marketing executive skills:

Creative, and organized with strong problem solving skills, attention to detail, communication skills, and time management abilities
Solid influencing and communication skills to forge effective relationships with key stakeholders and experience working with cross functional teams
Solid execution skills with good project management experience
Strong IT skills and digital skills
Strong planning and organisation skills with ability to prioritise a large workload
Strong organizational, project and time management skills; Ability to manage multi-task and prioritize workload; detail-oriented

List of Typical Experience For a Marketing Executive Resume

Experience for marketing executive resume.

Excellent copywriting skills with experience writing content for leaflets, brochures, email marketing, sales letters and web copy
Think creatively and demonstrate effective problem solving skills
Excellent copywriting skills with the ability to understand complexity and communicate it in a simple, engaging way to different audiences
Strong business partnering, team work and influential skills
Excellent team skills and capability of successfully influencing at all levels
Good proactive team working skills are essential for this role
Strong online communication skills including the ability to relate to other members of the team
Marketing experience and event management experience
Excellent communication skill with fluent English in speaking, writing, reading and listening
Experience of working in a similar working landscape or experience of having the role of project management or planning
Proven experience of working within a B2B and/or B2C marketing role, including digital marketing, is essential
Have proven knowledge and experience of online marketing techniques, including, marketing automation
Be inquisitive and proactive, showing an appetite to question current processes and look for new opportunities whilst learning and developing new skills
Experience in managing the creation including copy-writing of effective customer communications and customer notifications for global audiences
Excellent spelling and grammar with an eye for proofing copy and good advertising design
Proven track record for overseeing and leading marketing plans to ensure effective use of resource
Proven experience briefing, analysing and building strategic recommendations based on qualitative and quantitative insight streams and regular KPI reports
Good appreciation of B2B marketing, with a good understanding of social media, marketing automation, CRM and ABM
Proven marketing experience, with at least 2 years exposure to briefing creatives and managing the production process both offline and online media
Experience of delivering marketing campaigns for multisite businesses and marketing experience gained within the leisure and tourism sector would be desirable
Marketing experience, with broad experience with different marketing channels and tactics
Tertiary qualifications in Marketing/Business discipline along with proven Digital Marketing experience
Experience of handling and prioritising multiple projects and campaigns at the same time
Manage hotel campaigns by designing digital content and utilising social media channels effectively to target desired audiences with measured ROI
Effectively creating solutions and making quality decision
Proven experience of delivering lead generation focused marketing activities
Proven experience of project managing the creation of marketing material
Experience in measuring and reporting on campaign effectiveness
Experience within a marketing function and a solid background in managing multi-channel campaigns
A strong understanding and experience of digital marketing
Demonstrable experience of developing and maintaining excellent personal relationships with team members, other RBI businesses and suppliers
High levels of logical thinking and problem solving skills
Prior experience with market data analysis and managing of marketing programs/promotions
Accurate, relevant and concise writing and editing skills
Proven hands on experience of working on off line and online marketing channels
Strong team player with ability to build strong and lasting relationships across the business able to influence and engage the wider marketing team
Excellent demonstrable experience in producing short-form written copy (social, web, email) in B2C or B2B environment
Proven ability in delivering an effective service to customers
Proven experience managing relationships across groups/individuals with diverse needs
Proven B2B marketing experience
Exceptional data manipulation, analytical skills and financial acumen. An understanding of card economics and financial concepts would be an advantage
Effectively manage the hotel’s content and images through conducting regular website audits
Deliver effective campaigns with strong cut through across all digital channels including email, social, sms, mms (mobile) etc
Advanced technical skills, including superior Microsoft Office, Excel and Power point
Excellent IT, proposal writing and presentation skill
Confident and well developed copy writing skills - Essential
Excellent writing skill in Chinese
8) Essential computer skills – PowerPoint, Word, Excel. Working knowledge of SAP and Adobe Photoshop/Illustrator/InDesign
Work closely with Project Manager and internal team to ensure all correspondence, procedures, deliverables and other needed planning are organised effectively
Experience with the Marketo platform or a similar marketing automation/email platform and/or experience of Salesforce.com
Good demand and generation marketing experience
Experience of managing a number of projects simultaneously and ability to juggle priorities and hit deadlines
A creative thinking and innovation skills
Proven experience in marketing and customer engagement programs
Solid experience in above and below-the-line marketing, brand management and agency coordination
Solid experience working within a busy and varied support or administrative role
Good understanding of user psychology and UX / digital User experience
Customer-centric with excellent attention to detail, set and own priorities and working to defined deadlines
Proven Copywriting Experience
Keen negotiating skills to handle potential sponsors and ultimately close advantageous arrangements
Developing a strong understanding of the competitive landscape in order to strengthen the brand positioning, messaging, look and feel
Providing reports and presentations including the effectiveness of marketing activity using pre-determined KPI's
Developing guidelines for running effective customer events to support sales and marketing teams in markets globally
Measuring the success/effectiveness of marketing campaigns through reporting and analytical tools
Providing a strong level of operational / administrative support to the marketing team
Working as part of a team to deliver a global online conference, with an effective marketing campaign to meet target attendance figures
Delivering marketing communications material to support both the member and colleague experience as branches are transformed
Working alongside experienced marketeers – learning from them at all stages of a brands life-cycle
Having min. 1 year experience in marketing or sales area
Marketing campaign management experience is essential
Marketing knowledge or experience, and a willingness to learn the mechanics of ECRM
Seeking appropriate support and direction from managers in effective, timely manner

List of Typical Skills For a Marketing Executive Resume

Skills for marketing executive resume.

English verbal and written communication skills of the very highest standard, including presentation skills
Numerate, analytical and commercially-minded individual with strong Excel and PowerPoint ability, with excellent interpersonal skills
Strong PC skills with good working knowledge of Word, Excel, Outlook and PowerPoint
Strong organisation skills, able to manage priorities and work to deadlines
Good attention to detail and project management skills, adept at prioritising tasks
Outstanding attention to detail, with excellent planning and multi-tasking skills
Excellent communication skills with English language fluency both in writing and speaking
Strong partnership building skills in driving promotional offers
Excellent copywriting and proofing skills with an eye for detail
Good customer service skills ensuring a value-add approach is taken to delivering assigned tasks and projects
Strong copywriting skills and the ability to work on short copy for the google ad network
Has an excellent grasp of the full marketing mix at concepts, techniques and skills level
Effective re-branding experience with experience of digital platforms
Excellent creative judgement and copy-writing skills
Possess 2 – 3 years of experience in direct and online marketing experience. Experience in service industries would be highly advantageous
Excellent copywriting skills across a range of channels
Good copy writing skills and attention to detail
Good project management skills / Ability to plan personal work schedule and meet challenging deadlines
Excellent networker with powerful communication, presentation and influencing skills
Strong communication, organizational, planning & computer skills (Microsoft Office suite) required
Strong communication skills: able to communicate with individuals at varying levels of seniority across Invesco and externally
Good at working as part of a cross-functional team and proven experience of
Clear strengths in delivery of projects through proven time management skills
Highly literate with excellent writing skills, such as PR, invitation email and case study
Numerate, analytical and commercially-minded individual with strong Excel and PowerPoint ability, with great interpersonal skills
Excellent written, verbal and presentation skills (including copywriting and proofreading in Japanese)
Excellent written and oral communication skills, including proof reading
Excellent communication and reporting skills, including written and verbal
Excellent interpersonal skills and the ability to deal with stakeholders at all levels; within the organisation, clients, partners and suppliers
Strong creative and problem-solving skills, with ability to develop winning solutions based on quantitative and qualitative data
An inquisitive mind and excellent copywriting and editing skills across multi-media
Have strong IT skills, with an aptitude for picking up new systems quickly
Excellent communication and presentation skills with the ability to interact confidently with senior level professionals
Excellent interpersonal skills – high levels of energy and enthusiasm
Strong content marketing skills
Demonstrate initiative, creative problem-solving, analytical, and organisational skills
Good communication skills and fluent in both written and oral English and Mandarin
Able to multi-task with strong coordination skills and able to work with minimal supervision ie. able to work independently
Strong IT skills including working knowledge of Microsoft Office and social media platforms
Strong communication skills; Fluent in written and verbal English
Strong relationship and stakeholder management skills, and ability to collaborate and influence across multiple teams
Prioritize effectively. Organized and ability to work with minimal supervision
Excellent organisational skills with the ability to work to tight deadlines
Excellent Microsoft word, power point and excel skills
Excellent literacy and communication skills; to include copywriting and editing
Strong creative and problem-solving skills, with ability to develop customer-centric winning solutions based on quantitative and qualitative data
Work independently with strong multi-tasking skills
Good follow-up skills, balancing between speed and details
Strong communication skillsets with networking ability to build collaborative relationships with internal/external stakeholders
Basic marketing skills, keen to work on events, strong customer acumen, well organized & planned
Strong verbal communication and writing skills in English
Strong creative copy writing and editing skills
Strong campaign planning and management skills
Knowledge of theory, along with practical skills and experience covering digital marketing
Can demonstrate consistent creative writing, copy-editing, written and verbal skills
Strong initiative and problem solving skills – finding a way around obstacles and challenges with a positive attitude
Quantitative and analytical skills coupled with strong written and oral communication to articulate learning’s and outputs and inform planning
Excellent creative judgement & copy-writing skills
Strong project management skills. Able to work independently, be self motivated and proactive in taking on new tasks
Experience with creative copywriting and have a good eye for good design
Copywriting skills an advantage but not essential
Working knowledge of PowerPoint and clear communication skills
Copywriting skills & attention to detail
Ensuring media is purchased effectively
Proven experience of supporting, planning and managing project work to tight deadlines, preferably in a preopening environment
Proven experience in briefing, managing and implementing marketing projects
Demonstrated experience in supporting the planning, implementation and analysis of marketing
Proven experience of the full online marketing mix, including SEO, PPC and social media, but especially driving site conversion

List of Typical Responsibilities For a Marketing Executive Resume

Responsibilities for marketing executive resume.

Possess strong organisational skills, and communication skills - both written and verbal
Excellent organizational skills and ability to priorities tasks
Strong relationship management skills across the Blue Box and excellent process management ability
Good presentation and communication skills, with proven ability to influence senior stakeholders
Excellent presentation and communication skills, with proven ability to influence stakeholders
Good analytical skills and can demonstrate their use within a business environment
Demonstrate organisational skills with a good work ethic
Highly organised with effective prioritisation skills
Have excellent communication skills (written and verbal) including editing and copyediting
Excellent communication skills (written and verbal) including editing and copyediting are necessary
Strong copywriting skills and a high level of attention to detail
Excellent writing skills with the ability to master our brand voice
Working experience - preferably in a marketing position with good graphic design experience
Good IT and social media skills
Strong project management skills; key liaison with internal stakeholders to ensure projects are launched on time in full
Have good communication and presentation skills to develop a narrative to sell an idea to team members, stakeholders and editorial
Useful knowledge, skills and experience
Solid internal stakeholder management skillset
Great time management skills are required to meet regular tight deadlines, manage multiple priorities and keep calm under pressure
Strong analytical skills with an ability to study campaign results and make suggestions for future campaign changes and enhancements
Excellent written and verbal communication skills in English. High level proficiency of native language depend on location of role
Excellent verbal & written communication skills with great attention to detail
3) Good communication and interpersonal skills. Proficiency in Chinese an added advantage
Have excellent organizational and project management skills
Good PC skills, with emphasis on Word, Excel, Powerpoint, Content Management systems
Written and spoken language proficiency in Mandarin and excellent communication skills at all levels in English (verbal and written)
Strong communication skills with the ability to liaise with stakeholders at all levels
Excellent communication skills coupled with the ability to liaise with people internationally, through spoken and written channels and at all levels
A fast learner with a strong business acumen, interpersonal and problem solving skills who enjoys working in a dynamic, flexible and fast-paced environment
Possesses strong organizational and communication skills - both written and verbal
Strong multitask management skill and project management skill
Strong communication and events facilitation skills
Strong creative, research, strategic, analytical, organistional and personal sales skills
Energetic and proactive individual with good organizational and time management skills
Presentable and Excellent communication skills in English
Strong project management / organisational skills – Essential
Good data analysis skills
Good communication skills (highly numerate & articulate)
Project management skills and ability to juggle multiple priorities at one time
Proven interpersonal / motivational skills
Good organisation and planning skills when working on multiple projects
Good copywriting and proofreading skills
Excellent communication skills with the ability to influence at a variety of levels within a large matrix organisation
Solid project/campaign management skills essential – from brief to evaluation
Excellent written and verbal communication and presentation skills, proficient in Powerpoint and/or Keynote, Excel, Word
Good analytical skills with ability to grasp numbers
Excellent organisational and office skills
Good communication skills, ability to work with different personalities
Strong Microsoft office skills (Word, Excel, Powerpoint, Access)
Excellent organisational abilities and communication skills
Have excellent written and verbal communication skills with an ability to communicate at all levels
Have excellent attention to detail, organisation and time management skills
Excellent written, presentation, communication and interpersonal skills
Good project management skills in order to meet strict deadlines
Strong computer skills (especially Excel)
Excellent interpersonal skills with ability to communicate both written and verbally
Self-starter with great organisational skills and excellent attention to detail
Good skills on how to use Adobe Photoshop CS6, Camtasia Studio and Techedge
Good communications skills, written and verbal, numeracy
Strong communication skills in both English & Thai (written & oral)
Good communication skills, ability to work with different personalities and the ability to present him/herself
Strong organisational and time-management skills are essential
Excellent business and creative writing skills
Manage multiple priorities effectively

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Samples › Sales and Marketing Executive

Sales and Marketing Executive Sample

Download and customize our resume template to land more interviews. Review our writing tips to learn everything you need to know for putting together the perfect resume.

Not sure how to format your resume? Download our free guide and template .

Career advice featured in – Forbes, Glassdoor, Reader's Digest, MarketWatch, The CheatSheet

Selling is your middle name. Not literally, of course. But it just so happens that you have a knack for the art. If you’re a Sales and Marketing Executive, you already understand how important it is to make the right impression on people. When you’re writing your Sales and Marketing Executive resume, you should apply the same principles as you would to any other promotional materials.

Want to know how to perfect this document? You’ve come to the right place.

Here at ZipJob, we have the tools that you need to supercharge your job seeking experience and make it a breeze. In the following Sales and Marketing resume example guide, we will be looking at how to write a resume and what skills you should be including. We’ll also include a Sales and Marketing Executive resume example you can reference. Sit back, relax, and read on.

How to write a resume

Ready to get started and work on your Sales and Marketing Executive resume? If you’re itching to put pen to paper, you’re in the right place. Perfecting this document is about knowing what to say, how to say it, and what sections you need to include. With that in mind, take a look at our advice here and follow it to create an application that suits your needs. We cover the following topics:

Including the right keywords

Making an impression with your summary

Formatting your Sales and Marketing Executive resume perfectly

Using the right tone

Quantifying your experiences

Implementing the STAR method

Including the right contact information

Tailoring your resume to each position

Include the right keywords

First up, you need to do some keyword research. You may be used to doing this if you have ever worked in the SEO field. Most employers now use Applicant Tracking Systems (ATS) . The software acts as a gatekeeper – filtering incoming applications and resumes. To do this, it ranks each new resume by how well it fits the criteria and the keywords it includes.

To figure out what the relevant keywords are, you can go back to the original job advert. Take a look to see what terminology the hiring manager has used in the post. Chances are, the words that you find here will be the same ones that the ATS system searches for. By naturally weaving the words throughout your Sales and Marketing Executive resume, you can boost your chance of success.

Make an impression with your summary

The summary is the short paragraph that sits at the top of your Sales and Marketing Executive resume. Think of it like an elevator pitch – it’s a short description that sells you to the hiring manager. The best way to approach this task is to consider what your USP is. What do you bring to the table that other candidates lack? When you have answered that question, you can start writing this section of your resume. Lead with your strongest attribute here.

Format your resume perfectly

Spoiler: Hiring managers expect to see a specific layout when they review resumes. You should aim to adhere to that style so that your application doesn’t stand out for the wrong reasons. The best way to do that is to make sure that you include a header, summary, work experience, skills section (or core competencies), and education section. If you need some help writing each of these parts of your application, you should check out these guides:

How To Write Your Resume’s Work Experience Section

How To Write Your Resume’s Education Section

Good Skills To Put On Your Resume

While that’s the bare bones of what you need to include, it’s worth considering whether additional sections will help you to add some value. For example, adding a specific Volunteer Experience section or a Technical Skills section may be the way to go. Before you rush to add an extra section onto your document, ask yourself whether you need to do so.

Kick off your resume with your most recent experience!

When writing your resume, make sure you start with your most recent accolades at the top of the page. As you work your way down, work back in time. This approach is the most common one and it’s known as the reverse-chronological format . Give it a go now.

Use the right tone

Sales and marketing rest upon winning over clients with the right words. Your resume is no different. When you are writing this document, make sure that you use the ideal tone. You want to show the hiring manager that you are passionate and enthusiastic. Make sure that you include action verbs, enticing adjectives, and formal language. All of the above will help you make a lasting impression on the reader and have them coming back for more.

Quantify your experiences

If you have a ton of sales and marketing experience, now is the time to show it off. Let the hiring manager know what you have done and — most importantly of all — how it impacted your previous employer. One of the best approaches is to quantify your experience. That means adding in details, such as statistics, timelines, and numbers. This approach means that you give the hiring manager a clear view of your accomplishments at any company.

As you incorporate your quantifiable experience, be sure to only include relevant information that adds value to your resume. For each position, include three to seven bullet points for your key accomplishments that begin with strong action verbs. Also avoid merely listing job duties and responsibilities.

Try the STAR method

The STAR method is a tried and tested way of showcasing your experiences to the hiring manager. With this approach, you start by spelling out the details of the Situation and the Task that you had to complete as a result of that. When you have done that, you next move onto the Action that you took and the Result of your action.

When you use this as an outline, you can quickly upgrade your resume. You will be able to show the hiring manager the cause and effect of your actions. It’s a small thing that can make a huge difference.

Include the right contact information

When you’re creating the header of your resume, include only the necessary contact information standard for today’s resume format. This includes your name, cell phone number, and email address.

For your location, only include the city and state - do not include your complete address, as this is considered too much information. Also avoid including certain information that could lead to discrimination, like your gender, age, and marital status. If you include these items, employers will often move your resume to the trash pile to avoid the potential for discrimination claims.

Finally, including a LinkedIn URL is optional and generally recommended, assuming your LinkedIn profile is current and up-to-date. In lieu of a LinkedIn URL, you can opt to include a URL to a professional portfolio or website.

Tailor your Sales and Marketing Executive resume to each position

Once you have a good Sales and Marketing Executive resume you feel good about, it’s important to tweak it for each job description you apply to. Be sure to review each job description and update necessary keywords, skills, and accomplishments that best align with each job before you hit “submit.”

Sales and Marketing Executive resume example

How confident are you feeling about your Sales and Marketing Executive resume? By this point, you should have a relatively clear idea of how it needs to look. If you need more inspiration, you can always refer to the following resume sample for a position.

City, State or Country if international

Phone | Email

LinkedIn URL

SALES AND MARKETING EXECUTIVE PROFESSIONAL

Revenue-driven, goal-oriented, bilingual Sales and Marketing Executive highly regarded for innovating and executing new sales programs and promotional strategies that improve overall company performance. Proven track record of expertly managing multi-unit operations while integrating new technologies to automate and enhance the efficiency of daily functions. Known for crafting engaging and creative ads, magazine features, social media posts, and other marketing collateral that increase market share and brand awareness. Out-of-the-box thinker recognized for building and leading teams that consistently achieve all quality and revenue goals.

CORE COMPETENCIES

Technology Integration

Relationship Building

Operations Management

Retail Operations

Brand Development

Consultative Sales

Customer Service

Business Development

Leadership/ Coaching

Market Analysis

Strategic Marketing

Negotiations

Relationship Management

B2B and B2C Sales

PROFESSIONAL EXPERIENCE

Sales and Marketing Executive

Company | Location | Year to Year

Responsibilities

Oversee all staff training, operations, and stock management duties; contribute to hiring and onboarding processes.

Regularly interact with XX+ sales representatives and account managers across all outlets to understand consumer demands, market needs, and target demographics for different products.

Train in various areas with department heads, including wholesale purchasing, development, and categorization of products, administration, human resources, and dispatch processes.

Simplify organizational system for inventory in retail outlets holding XX+ unique items.

Modernize and optimize inventory management across all facilities.

Introduce expanded item details to inventory database, including category, supplier code, total number of pieces, currency of purchase, and purchase price.

Increase efficiency of product dispatch process between warehouses and retail outlets by XX%, employing an expedited and cost-effective method.

Produce sales targets and communicate goals to team members.

Sales Representative

Generated leads through cold-calling, networking, and advertising.

Exceeded personal and corporate sales goals.

Negotiated all contracts with prospective clients.

Helped determine pricing schedules for quotes, promotions, and negotiations.

Prepared weekly and monthly reports.

Gave sales presentations to a range of prospective clients.

Coordinated sales efforts with marketing programs.

Understood and promoted company programs.

Obtained deposits and balance of payment from clients.

Prepared and submitted sales contracts for orders.

Visited clients and potential clients to evaluate needs or promote products and services.

Maintained client records.

Answered client questions about credit terms, products, prices, and availability.

Sales Associate

Increased sales over XX%, working directly with clients to develop rapport, build sales based on needs and desires, and close deals promptly.

Exceeded all personal and corporate sales quotas on a continuous basis.

Worked comfortably in multi-branded environments.

Provided outstanding and professional customer support resulting in XX% customer satisfaction rating.

Handled account details regularly through email and phone in a timely manner.

Managed office responsibilities such as daily inventory of products, staff scheduling, office organization, and promotional events.

Trained and mentored XX new associates.

Maximized profitability through superior customer service, effective and prompt communication, and follow-up on all pending matters with the customer.

Utilized superior communications skills to motivate staff and develop effective working relationships with peers, executives, and clients.

Delivered unsurpassed customer service, ensuring client loyalty.

Complied with all established policies and procedures.

Complete School Name, City, St/Country: List Graduation Years If Within the Last Ten Years Complete Degree Name (Candidate) – Major (GPA: List if over 3.3)

Relevant Coursework: List coursework taken (even include those you are planning on taking)

Awards/Honors: List any awards, honors or big achievements

Clubs/Activities: List clubs and activities in which you participated

Relevant Projects: List 2-3 projects you have worked on

As you can see here, each section is clearly defined and laid out. The sections are filled out with high value information that is sure to win over even the most discerning hiring manager.

Key hard & soft skills for a Sales and Marketing Executive

Next up, let’s deal with the skills section. This part of your resume needs to sell the competencies that you have. Key skills include executive-level leadership, strategic planning, selling techniques, and marketing campaigns. You should highlight your greatest accomplishments to show your strongest self. However, there's one thing to remember.

When you write your bullet points, make sure that you include both hard and soft skills. Hard skills relate directly to the job and may be technical. For example, “market analysis” and “technology integration” would come under this banner. Soft skills are more transferable and would be useful in a wide selection of different positions. These may include “relationship building” and “leadership”. Take a look at some of the examples we have shared below.

Sales and Marketing Executive resume example of hard skills:

Strategic Planning

Program Management

Profitability

Productivity and Efficiency

Team Leadership

Forecasting

Cold Calling

Customer Relationship Management (CRM)

Sales and Marketing Executive resume example of soft skills:

Collaboration

Organization

Time Management

Interpersonal Skills

Communication

Problem Solving

Conflict Resolution

Tech Savviness

Critical Thinking

Sales and Marketing Executive resume: Summary & last words

Writing a Sales and Marketing Executive resume doesn’t have to be tricky. In this guide, we have given you the insights that you need to create an application that turns the hiring manager’s head. Follow our advice to make sure that your resume hits the mark. If you want to take things one step further, why not work with one of our professional resume writers? Working with a trusted expert means that you will have the competitive edge from the start.

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Why you should make use of our resume writing services to land your next Sales and Marketing Executive job

You already know the value of perception. When you work in sales and marketing, you understand that people will judge you based on your promotional material. Your resume is exactly that. Rather than leaving anything to chance, why not invest in this part of the process. Working with one of our excellent resume writers means that your application will be a cut above the rest. You can trust the team to create a stellar Sales and Marketing Executive resume that ticks all of the boxes!

Resume writing service for a Sales and Marketing Executive: Let us write your resume

The ZipJob resume writing service is your secret weapon. If you want to win more interviews, get hired faster than ever, and land high-paying jobs, working with us is the answer. We will help you create a Sales and Marketing Executive resume that converts. Whatever your career aspirations are, we will help you to make them a reality. We understand sales and marketing in-depth and can support you every step of the way.

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Our resume services get results.

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Marketing Executive Resume
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Marketing Executives are responsible for developing and implementing marketing campaigns for a variety of clients. Typical activities seen on a well-written resume sample for Marketing Executive include liaising with stakeholders, determining target audiences, writing marketing copy, maintaining customer databases, attending industry events, monitoring competition, and reporting to marketing ...
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Action verbs are a great addition to any marketing manager resume because they convey leadership and initiative compared to writing terms such as "tasked with", "charged with", or "duties include". For example, here are 45 great action verbs you might want to include on your marketing manager resume: Achieved. Adapted. Analyzed.
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Concentrate on showcasing the skills that are most relevant and valuable to the Marketing Executive position, ensuring a tight, relevant narrative. Takeaway. Approach your Skills section as an exhibition of your professional arsenal, each entry carefully selected to demonstrate your fit for the Marketing Executive role.
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Marketing Executive. 06/2011 - 10/2017. New York, NY. Develop, maintain and grow the hotels' databases to promote all hotel disciplines including targeted HHonors campaigns. Be mindful and attentive of local news or stories affecting hotel business and inform line management swiftly and effectively on information which could impact the ...
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Including the right keywords. Making an impression with your summary. Formatting your Sales and Marketing Executive resume perfectly. Using the right tone. Quantifying your experiences. Implementing the STAR method. Including the right contact information. Tailoring your resume to each position.