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Writing a Winning Job Application Letter: Tips and Examples

A job application letter, also known as a cover letter, is a formal letter that accompanies your resume and introduces you to a potential employer. The purpose of a job application letter is to highlight your qualifications, experience, and skills that make you the perfect candidate for the job. It also helps employers understand your personality, work ethic, and how you plan to contribute to their organization.

Importance of Customization

One of the key factors that can make or break your job application letter is how well you customize it to the specific job you are applying for. Employers want to see that you have taken the time to research their company and understand what they are looking for in a candidate. Customizing your letter also shows that you are genuinely interested in the job and that you are willing to put in the extra effort to stand out from other applicants.

Brief Overview of Key Sections

While job application letters can vary slightly depending on the job and industry, they typically contain four key sections:

Introduction: This section should include a brief introduction, the job you are applying for, and how you found out about it.

Qualifications: In this section, you should discuss your qualifications and experience that make you a good fit for the job. Be sure to tailor this section to the specific job requirements to show that you have the skills they are looking for.

Skills: Here, you should highlight your relevant skills and how they apply to the job. Use examples from your past experiences to demonstrate your proficiency in each skill.

Closing: The closing paragraph should thank the employer for considering your application and provide contact information for them to reach you.

In this article, we will dive into each of these sections in more detail and provide tips and examples to help you write a winning job application letter.

Understand the Job Requirements

To write a winning job application letter, it is important to thoroughly understand the job requirements. This involves analyzing the job description and understanding the needs of the employer, as well as tailoring your letter to attract the specific employer.

A. Analyzing the Job Description

The job description provides you with valuable information about the position you are applying for. It outlines the required skills, qualifications, and responsibilities of the job. By analyzing the job description, you can determine if the role is a good fit for your experience and qualifications.

When analyzing the job description, it is important to pay attention to key phrases and requirements mentioned. These can give you insight into the priorities of the employer and allow you to tailor your application to meet those priorities.

B. Understanding the Needs of the Employer

To write a winning job application letter, it is also essential to understand the needs of the employer. This means researching the company and the industry to get a better understanding of the company culture, mission, and values. It also means understanding the desired outcome of the position and how you can address the employer’s needs.

One way to convey your understanding of the employer’s needs is to highlight relevant accomplishments in your application letter. By showing how you have successfully addressed similar challenges in the past, you can demonstrate your potential value to the employer.

C. Tailoring the Letter to Attract Specific Employer

Finally, to write a winning job application letter, it is important to tailor your letter to attract the specific employer. This means using language and examples that relate to the specific company and its values. It also means customizing your application letter to the specific job and its requirements.

To tailor your letter, take the time to research the company and its values. This can involve reviewing their website, social media, and other online resources. By addressing the specific needs and values of the employer, you can show that you are invested in the position and the company.

To write a winning job application letter, it is important to understand the job requirements, analyze the job description, understand the needs of the employer, and tailor the letter to attract the specific employer. By doing so, you can craft an application that stands out from the competition and showcases your value as a candidate.

Research the Company and Industry

Before writing your job application letter, it’s important to research the company and industry thoroughly to increase your chances of writing a winning letter. Here are three key areas to focus on:

A. Understanding the Mission, Vision, and Values of the Company

Make sure you take the time to research the company’s mission, vision, and values. This will help you understand the company’s goals and the qualities they look for in employees. You can find this information on the company’s website, social media pages or company annual report.

Incorporate the values and mission statement of the company into your job application letter. This highlights your alignment with the company culture, and how your beliefs and goals match that of the organization’s.

B. Identifying the Company’s Competition

Once you have an understanding of the company, you need to identify the company’s competition. Knowing who the competitors are can help you understand the industry as well as the company’s market share position.

List the company’s competitors in your job application letter and briefly explain how you see the company’s strengths overcoming the competitors’ weaknesses.

C. Industry Trends and How to Address Them

The final area to focus on when researching the company and industry is identifying current industry trends and how these trends may impact the company’s future. Use reputable sources to gather trends and predictions about the industry. This will also show the recruiter that you are not only familiar with their industry, but are engaging in informed discussion and contributing to innovative solutions.

Incorporate industry trends into your job application letter and showcase the ideas and innovations you bring, how leveraging them can enhance the company’s position and how you can contribute to any current and future challenges, for which the potential employer has yet to find a solution.

By researching and incorporating the above areas into your job application letter, you demonstrate a genuine interest in the organization and showcase clear understanding, innovative thought and how your expertise can improve the company’s performance.

Know Your Strengths and Skills

When writing a job application letter, it’s crucial to understand your unique selling proposition, relevant experience, and transferrable skills. This information will help you stand out from the other applicants and potentially land the job of your dreams.

A. Identifying Your Unique Selling Proposition

Your unique selling proposition (USP) is what sets you apart from the other candidates. It could be a specific skill, experience or personality trait that aligns with the company’s values and job requirements. Start by analyzing the job description and researching the company culture to identify what makes you an ideal candidate for the role.

Once you have identified your USP, use it as the main selling point in your job application letter. Highlight your strengths and skills and explain how they align with the job requirements and the company’s values. This will show the hiring manager that you are not just another candidate, but someone who has something valuable to offer.

B. Highlighting Your Relevant Experience and Accomplishments

Your work experience and achievements are essential in demonstrating your abilities and suitability for the job. When crafting your job application letter, focus on highlighting your relevant experience and accomplishments. Use specific examples to demonstrate how you have contributed in previous roles and how those skills could be applied to the new role you are applying for.

Be sure to use metrics whenever possible as numbers are a great way to showcase your achievements. For example, if you were able to increase sales revenue by 20% in your previous role, mention it in your letter. This will give the hiring manager a clear understanding of your capabilities and how they align with the job requirements.

C. Understanding How to Leverage Transferrable Skills

Transferrable skills are those abilities that you have gained from your previous experiences that are not necessarily related to the job you are applying for. They can be valuable in demonstrating your adaptability and ability to learn quickly.

When discussing your transferrable skills in your job application letter, highlight how they could be applied to the new role you are applying for. For example, if you have strong communication skills, explain how you could use that to effectively collaborate with team members and clients.

By understanding and leveraging your unique selling proposition, relevant experience and accomplishments, and transferrable skills, you can write a job application letter that stands out from the crowd. Remember to tailor your letter to the job requirements and company culture to increase your chances of success.

Address Gaps in Your Resume or Experience

When applying for a job, it’s important to consider any gaps in your resume or experience that might be a red flag for hiring managers. Addressing these gaps upfront can demonstrate your accountability and willingness to take ownership of your shortcomings.

A. Taking ownership of failings

If you have gaps in your work history or experience, don’t try to hide or make excuses for them. Instead, take ownership of any failings and show that you’re actively working to improve yourself. This could involve taking courses, pursuing certifications, or volunteering in relevant areas to gain hands-on experience.

B. Finding a workaround for unfilled requirements

Sometimes a job posting requires specific qualifications or experience that you don’t have. In these cases, it’s important to find a workaround that demonstrates your ability to still meet the employer’s needs. This could involve highlighting related experience or transferable skills that could compensate for the missing requirement. Alternatively, it might involve offering to take on additional training or work with a mentor to acquire the missing knowledge.

C. Highlighting transferable skills to counter an irrelevant job background

When applying for a job in a new industry or field, it’s common to have a background that might not seem directly relevant. However, this doesn’t necessarily mean you’re unqualified for the role. By highlighting transferable skills, such as leadership, problem-solving, or communication, you can demonstrate your ability to adapt to new situations and learn quickly.

Addressing gaps in your resume or experience is an important aspect of writing a winning job application letter. By taking ownership of your failings, finding workarounds for unfilled requirements, and highlighting transferable skills, you can position yourself as a strong candidate and increase your chances of landing the job you want.

Crafting an Attention-grabbing Opening Paragraph

In the competitive job market, first impressions matter. The opening paragraph of your job application letter is your opportunity to make a positive and lasting impression on potential employers. In this section, we’ll explore the importance of crafting an attention-grabbing opening paragraph and provide tips and examples on how to do so.

A. Importance of First Impressions

Studies show that it takes less than 30 seconds for a recruiter or hiring manager to form an initial impression of a job candidate. This means that your opening paragraph is a critical component of your job application letter. Your goal is to capture the employer’s interest and convince them to continue reading.

B. Creative and Engaging Opening Lines

One effective way to capture the employer’s attention is by starting your letter with a creative and engaging opening line. This can be a quote, a personal story, a relevant statistic, or a bold statement. The key is to be authentic and genuine while still standing out from other applicants.

C. Strategies for Catching the Employer’s Attention

Beyond the opening line, there are several strategies you can use to further capture the employer’s attention. These include highlighting relevant skills and experience, demonstrating enthusiasm for the position and company, and connecting your qualifications to the job requirements.

By following these tips and examples, you can craft an attention-grabbing opening paragraph that sets you apart from the competition and piques the employer’s interest.

Highlighting Your Accomplishments

When it comes to writing a winning job application letter, highlighting your accomplishments is crucial. This allows potential employers to see the proven results that you can bring to their organization. Here are a few tips on how to effectively highlight your accomplishments:

A. Demonstrating Achievements in Previous Roles

One of the most effective ways to demonstrate your achievements is by highlighting your accomplishments in your previous roles. This shows that you have a track record of success and can bring that success to your next job. When highlighting your achievements, make sure to focus on results, not just responsibilities. Instead of stating that you managed a team, highlight the specific results that you achieved as a team leader.

For example, instead of saying, “Managed a team of 10 employees,” you could say, “Led a team of 10 employees to achieve a 25% increase in sales within the first quarter.” This shows the impact you had in your previous role and gives potential employers an idea of what you can achieve in their organization.

B. Using Data to Support Accomplishments

Using data to support your accomplishments is a powerful way to illustrate the impact you had in your previous roles. This could include data such as sales figures, customer satisfaction ratings, or employee retention rates. When using data, make sure to include specific numbers and percentages.

For example, instead of saying, “Improved customer satisfaction,” you could say, “Increased customer satisfaction ratings by 15% through implementing a new customer service training program.” This demonstrates the impact you had on the organization and the value you can bring to a potential employer.

C. Highlighting Relevant Certifications and Awards

Another way to highlight your accomplishments is by showcasing any relevant certifications or awards you have received. This shows that you have taken the time to invest in your professional development and have been recognized for your achievements.

When highlighting certifications and awards, make sure to explain why they are relevant to the job you are applying for. For example, if you are applying for a marketing position, highlighting your Google Analytics certification would be relevant as it demonstrates your analytics skills.

Highlighting your accomplishments is a crucial part of writing a winning job application letter. By demonstrating your achievements in previous roles, using data to support your accomplishments, and highlighting relevant certifications and awards, you can show potential employers the value you can bring to their organization.

Showcasing Your Writing Skills

When it comes to writing a winning job application letter, showcasing your exceptional writing skills is crucial to increase your chances of getting hired. Employers often look for applicants who have a way with words, can express themselves clearly, and can craft compelling content that leaves a lasting impression. Here are several ways to showcase your writing skills:

A. Highlighting experience in writing

One of the most effective ways to showcase your writing skills is to highlight your experience as a writer. This can include previous work experience in writing-related fields such as journalism, marketing, or content creation. If you have a writing degree, mention it. You can also share published articles or blog posts that you have written to demonstrate your skills in action. Highlighting relevant experience shows that you have the skills needed to excel in the role you are applying for.

B. Incorporating keywords

Incorporating keywords relevant to the job posting can also help showcase your writing skills. Employers often use applicant tracking systems (ATS) to scan resumes and cover letters for specific keywords related to the position. By including these keywords, you can increase your chances of getting past the initial screening process and showcase your understanding of industry-specific language.

C. Proper grammar, spelling, and tone

Finally, it’s essential to ensure that your writing exhibits proper grammar, spelling, and tone. Errors in these areas can undercut the impact of your application letter and send the wrong message to your potential employer. Take the time to proofread your cover letter and resume carefully, and have someone else review them too. Double-check for proper punctuation, spelling errors, and that your tone fits the professional context.

Showcasing your writing skills is critical when applying for jobs, particularly those that require excellent communication skills. Highlighting relevant experience, incorporating keywords, and ensuring proper grammar, spelling, and tone are strategies that can help set you apart from other applicants and make a lasting impression on potential employers.

Using Power Words and Phrases

When writing a job application letter, it is essential to use powerful words and phrases that can help you stand out from the crowd. Here are some tips to help you select the right words:

A. Selecting Strong Action Words

Action words can help demonstrate your skills and experience effectively. Use verbs that showcase your achievements and contributions to your previous roles. For instance, rather than saying you “assisted” your team, use words such as “led,” “managed,” or “initiated” to emphasize your role in driving projects and initiatives forward.

B. Avoiding Common Clichés and Buzzwords

Although buzzwords and clichés may seem tempting, they could potentially undermine the impact of your letter. Instead of using cookie-cutter phrases like “I am a team player,” try to use specific examples to illustrate your ability to work collaboratively. Also, avoid jargon that may not be familiar to the reader and opt for straightforward language that can be easily understood.

C. Crafting Impactful and Persuasive Sentences

To make your letter more impactful and persuasive, use language that emphasizes your strengths and accomplishments. Start sentences with action words and focus on the results you have achieved. Also, be specific and illustrate your points with concrete examples that demonstrate your value to the prospective employer.

When writing your job application letter, make sure to choose powerful words that demonstrate your expertise and experience effectively. Avoid using clichés and buzzwords and instead focus on crafting persuasive and impactful sentences that showcase your strengths and contributions. By following these principles, you can create a compelling letter that increases your chances of landing the job you want.

Formatting and Presentation of Your Job Application Letter

When it comes to writing a winning job application letter, the presentation and formatting of the letter are just as important as the content. Here are some tips to ensure your letter looks professional and polished:

A. Ensure consistency in formatting

Make sure your letter has a consistent format throughout. This means using the same font and font size for the entire letter. Also, ensure that the margins and spacing are consistent from beginning to end.

B. Proper use of fonts, margins, and spacing

Use a standard font like Times New Roman or Arial, in a legible size (such as 11pt or 12pt). Be sure to use proper spacing between paragraphs and section headers. It’s important to have enough white space to make the letter easy to read, but not so much that it takes up unnecessary space.

C. Guidelines on length of the letter

Longer letters can seem rambling and may deter the hiring manager from reading the whole thing. Focus on the most important points and make them clear and succinct. Remember, your goal is to make a strong case for yourself as a candidate, not overwhelm the reader with information.

By following these tips, you can ensure that your job application letter looks professional, polished, and focused on what matters most – your qualifications for the job.

Sample Job Application Letter

Writing a winning job application letter is important if you’re looking to impress the hiring manager and land your dream job. In this section of the article, we’ll walk through a sample job application letter, analyze its strong points, and provide strategies to improve it.

A. Walk Through a Sample Job Application Letter

Dear Hiring Manager,

I am writing to express my interest in the position of Marketing Manager at ABC Company, as advertised on [job board]. With over [number] years of experience in the marketing industry, I believe I have the skills and knowledge to succeed in this role and make a significant contribution to your team.

During my time at XYZ Company, I was responsible for developing and executing successful marketing campaigns that exceeded client expectations and resulted in increased ROI. My experience in digital marketing, social media management, and content creation have prepared me well for this role. I am highly adaptable, and I have a proven track record of implementing innovative strategies to achieve business objectives.

In addition, I am a strong communicator and collaborator, and I work well in cross-functional teams. I am confident that my skills and experience make me a strong candidate for the role of Marketing Manager at ABC Company.

Thank you for considering my application. I look forward to the opportunity to discuss my qualifications further.

Sincerely, [Your Name]

B. Analyzing the Strong Points in the Letter

The sample job application letter has several strong points:

• The candidate clearly expresses their interest in the position and summarizes their skills and experience in the marketing industry.
• The letter highlights the candidate’s successful track record in executing marketing campaigns and achieving business objectives.
• The candidate demonstrates their adaptability and ability to implement innovative strategies.
• The letter emphasizes the candidate’s communication and collaboration skills.

C. Strategies to Improve the Letter

To improve the sample job application letter, consider the following strategies:

• Start with a strong opening sentence that grabs the hiring manager’s attention, such as a personal anecdote or a statement about the company’s mission.
• Use specific examples of your achievements and accomplishments to demonstrate your value to the company.
• Customize your letter to the specific job and company by conducting research and referencing relevant company initiatives or values.
• Show enthusiasm and a willingness to learn by expressing interest in the company’s future projects or goals.

By implementing these strategies, you can enhance your job application letter and increase your chances of landing an interview with your dream company.

Writing a winning job application letter requires attention to detail, strong communication skills, and a clear understanding of the hiring company’s needs and values. By following these tips and analyzing examples such as the one above, you can take your job application letter to the next level and stand out from the competition.

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How to Write a Cover Letter [Full Guide & Examples for 2024]

After weeks of heavy job searching, you’re almost there!

You’ve perfected your resume.

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send in your application and call it a day, you remember that you need to write a cover letter too.

So now, you’re stuck staring at a blank page, wondering where to start...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

We're going to cover:

What Is a Cover Letter?

• How to Write the Perfect Cover Letter, Step by Step
• 15+ Job-Winning Cover Letter Examples

Let’s get started.

A cover letter is a document that you submit as part of your job application, alongside your resume or CV.

The purpose of a cover letter is to introduce you and briefly summarize your professional background. On average, it should be around 250 to 400 words long .

A good cover letter is supposed to impress the hiring manager and convince them you’re worth interviewing as a candidate.

So, how can your cover letter achieve this?

First of all, it should complement your resume, not copy it. Your cover letter is your chance to elaborate on important achievements, skills, or anything else that your resume doesn’t give you the space to cover. 

For example, if you have an employment gap on your resume, the cover letter is a great place to explain why it happened and how it helped you grow as a person. 

If this is your first time writing a cover letter, writing about yourself might seem complicated. But don’t worry—you don’t need to be super creative or even a good writer .

All you have to do is follow this tried and tested cover letter structure:

• Header. Add all the necessary contact information at the top of your cover letter.
• Formal greeting. Choose an appropriate way to greet your target audience.
• Introduction. Introduce yourself in the opening paragraph and explain your interest in the role.
• Body. Elaborate on why you’re the best candidate for the job and a good match for the company. Focus on “selling” your skills, achievements, and relevant professional experiences.
• Conclusion. Summarize your key points and wrap it up professionally.

Now, let’s take a look at an example of a cover letter that follows our structure perfectly:

New to cover letter writing? Give our cover letter video a watch before diving into the article!

When Should You Write a Cover Letter?

You should always include a cover letter in your job application, even if the hiring manager never reads it. Submitting a cover letter is as important as submitting a resume if you want to look like a serious candidate.

If the employer requests a cover letter as part of the screening process, not sending one is a huge red flag and will probably get your application tossed into the “no” pile immediately.

On the other hand, if the job advertisement doesn’t require a cover letter from the candidates, adding one shows you went the extra mile.

Putting in the effort to write a cover letter can set you apart from other candidates with similar professional experience and skills, and it could even sway the hiring manager to call you for an interview if you do it right.

Need to write a letter to help get you into a good school or volunteer program? Check out our guide to learn how to write a motivation letter !

How to Write the Perfect Cover Letter

Now that you know what a cover letter is, it’s time to learn how to write one!

We’ll go through the process in detail, step by step.

#1. Choose the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, stylish template?

Just choose one of our hand-picked cover letter templates , and you’ll be all set in no time!

As a bonus, our intuitive AI will even give you suggestions on how to improve your cover letter as you write it. You’ll have the perfect cover letter done in minutes!

#2. Put Contact Information in the Header

As with a resume, it’s important to 

start your cover letter

 with your contact details at the top. These should be in your cover letter’s header, separated neatly from the bulk of your text.

Here, you want to include all the essential contact information , including:

• Full Name. Your first and last name should stand out at the top.
• Job Title. Match the professional title underneath your name to the exact job title of the position you’re applying for. Hiring managers often hire for several roles at once, so giving them this cue about what role you’re after helps things go smoother.
• Email Address. Always use a professional and easy-to-spell email address. Ideally, it should combine your first and last names.
• Phone Number. Add a number where the hiring manager can easily reach you.
• Location. Add your city and state/country, no need for more details.
• Relevant Links (optional). You can add links to websites or social media profiles that are relevant to your field. Examples include a LinkedIn profile , Github, or an online portfolio.

Then it’s time to add the recipient’s contact details, such as:

• Hiring Manager's Name. If you can find the name of the hiring manager, add it.
• Hiring Manager's Title. While there’s no harm in writing “hiring manager,” if they’re the head of the department, we recommend you use that title accordingly.
• Company Name. Make sure to write the name of the company you're applying to.
• Location. The city and state/country are usually enough information here, too.
• Date of Writing (Optional). You can include the date you wrote your cover letter for an extra professional touch.

#3. Address the Hiring Manager

Once you’ve properly listed all the contact information, it’s time to start writing the content of the cover letter.

The first thing you need to do here is to address your cover letter directly to the hiring manager.

In fact, you want to address the hiring manager personally .

Forget the old “Dear Sir or Madam” or the impersonal “To Whom It May Concern.” You want to give your future boss a good impression and show them that you did your research before sending in your application.

No one wants to hire a job seeker who just spams 20+ companies and hopes something sticks with their generic approach

So, how do you find out who’s the hiring manager?

First, check the job ad. The hiring manager’s name might be listed somewhere in it.

If that doesn’t work, check the company’s LinkedIn page. You just need to look up the head of the relevant department you’re applying to, and you’re all set.

For example, if you’re applying for the position of Communication Specialist at Novorésumé. The hiring manager is probably the Head of Communications or the Chief Communications Officer.

Here’s what you should look for on LinkedIn:

And there you go! You have your hiring manager.

But let’s say you’re applying for a position as a server . In that case, you’d be looking for the “restaurant manager” or “food and beverage manager.”

If the results don’t come up with anything, try checking out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Make sure to address them as Mr. or Ms., followed by their last name. If you’re not sure about their gender or marital status, you can just stick to their full name, like so:

• Dear Mr. Kurtuy,
• Dear Andrei Kurtuy,

But what if you still can’t find the hiring manager’s name, no matter where you look?

No worries. You can direct your cover letter to the company, department, or team as a whole, or just skip the hiring manager’s name.

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• Dear [Department] Team
• Dear [Company Name]

Are you applying for a research position? Learn how to write an academic personal statement .

#4. Write an Eye-Catching Introduction

First impressions matter, especially when it comes to your job search.

Hiring managers get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The biggest problem with most opening paragraphs is that they’re usually extremely generic. Here’s an example:

• My name is Jonathan, and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a Sales Manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say anything except the fact that you’ve worked the job before.

And do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start with some of your top achievements to grab the reader’s attention. And to get the point across, the achievements should be as relevant as possible to the position.

Your opening paragraph should also show the hiring manager a bit about why you want this specific job. For example, mention how the job relates to your plans for the future or how it can help you grow professionally. This will show the hiring manager that you’re not just applying left and right—you’re actually enthusiastic about getting this particular role.

Now, let’s make our previous example shine:

Dear Mr. Smith,

My name’s Michael, and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked as a Sales Representative with Company X, another fin-tech company , for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%. I believe that my previous industry experience, passion for finance , and excellence in sales make me the right candidate for the job.

The second candidate starts with what they can do for the company in the future and immediately lists an impressive and relevant achievement. Since they’re experienced in the same industry and interested in finance, the hiring manager can see they’re not just a random applicant.

From this introduction, it’s safe to say that the hiring manager would read the rest of this candidate’s cover letter.

#5. Use the Cover Letter Body for Details

The next part of your cover letter is where you can go into detail about what sets you apart as a qualified candidate for the job.

The main thing you need to remember here is that you shouldn’t make it all about yourself . Your cover letter is supposed to show the hiring manager how you relate to the job and the company you’re applying to.

No matter how cool you make yourself sound in your cover letter, if you don’t tailor it to match what the hiring manager is looking for, you’re not getting an interview.

To get this right, use the job ad as a reference when writing your cover letter. Make sure to highlight skills and achievements that match the job requirements, and you’re good to go.

Since this part of your cover letter is by far the longest, you should split it into at least two paragraphs.

Here’s what each paragraph should cover:

Explain Why You’re the Perfect Candidate for the Role

Before you can show the hiring manager that you’re exactly what they’ve been looking for, you need to know what it is they’re looking for.

Start by doing a bit of research. Learn what the most important skills and responsibilities of the role are according to the job ad, and focus on any relevant experience you have that matches them.

For example, if you’re applying for the position of a Facebook Advertiser. The top requirements on the job ad are:

• Experience managing a Facebook ad budget of $10,000+ / month
• Some skills in advertising on other platforms (Google Search + Twitter)
• Excellent copywriting skills

So, in the body of your cover letter, you need to show how you meet these requirements. Here’s an example of what that can look like:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $40,000+ . As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. I created the ad copy and images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

Our example addresses all the necessary requirements and shows off the candidate’s relevant skills.

Are you a student applying for your first internship? Learn how to write an internship cover letter with our dedicated guide.

Explain Why You’re a Good Fit for the Company

As skilled and experienced as you may be, that’s not all the hiring manager is looking for.

They also want someone who’s a good fit for their company and who actually wants to work there.

Employees who don’t fit in with the company culture are likely to quit sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary , so hiring managers vet candidates very carefully to avoid this scenario.

So, you have to convince the hiring manager that you’re passionate about working with them.

Start by doing some research about the company. You want to know things like:

• What’s the company’s business model?
• What’s the company’s product or service? Have you used it?
• What’s the company’s culture like?

Chances are, you’ll find all the information you need either on the company website or on job-search websites like Jobscan or Glassdoor.

Then, pick your favorite thing about the company and talk about it in your cover letter.

But don’t just describe the company in its own words just to flatter them. Be super specific—the hiring manager can see through any fluff.

For example, if you’re passionate about their product and you like the company’s culture of innovation and independent work model, you can write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features, such as Made-Up-Feature #1 and Made-Up-Feature #2, were real game changers for the device.

I really admire how Company XYZ strives for excellence in all its product lines, creating market-leading tech. As someone who thrives in a self-driven environment, I truly believe that I’ll be a great match for your Product Design team.

So, make sure to do your fair share of research and come up with good reasons why you're applying to that specific company.

Is the company you want to work for not hiring at the moment? Check out our guide to writing a letter of interest .

#6. Wrap It Up and Sign It

Finally, it’s time to conclude your cover letter.

In the final paragraph, you want to:

• Wrap up any points you couldn't make in the previous paragraphs. Do you have anything left to say? If there’s any other information that could help the hiring manager make their decision, mention it here. If not, just recap your key selling points so far, such as key skills and expertise.
• Express gratitude. Politely thanking the hiring manager for their time is always a good idea.
• Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. This means you should ask the hiring manager to do something, like call you and discuss your application or arrange an interview.
• Remember to sign your cover letter. Just add a formal closing line and sign your name at the bottom.

Here’s an example of how to end your cover letter :

I hope to help Company X make the most of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your Facebook marketing goals. Please don’t hesitate to reach out to me at the provided email address or phone number so that we may arrange an interview.

Thank you for your consideration,

Alice Richards

Feel free to use one of these other popular closing lines for your cover letter:

• Best Regards,
• Kind Regards,

Cover Letter Writing Checklist

Once you’re done with your cover letter, it’s time to check if it meets all industry requirements. 

Give our handy cover letter writing checklist a look to make sure:

Does your cover letter heading include all essential information?

• Professional Email
• Phone Number
• Relevant Links

Do you address the right person? 

• The hiring manager in the company
• Your future direct supervisor
• The company/department in general

Does your introductory paragraph grab the reader's attention?

• Did you mention some of your top achievements?
• Did you use numbers and facts to back up your experience?
• Did you convey enthusiasm for the specific role?

Do you show that you’re the right candidate for the job?

• Did you identify the core requirements for the role?
• Did you show how your experiences helped you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

• Did you identify the top 3 things that you like about the company?
• Did you avoid generic reasons for explaining your interest in the company?

Did you conclude your cover letter properly?

• Did you recap your key selling points in the conclusion?
• Did you end your cover letter with a call to action?
• Did you use the right formal closing line and sign your name?

15 Cover Letter Tips

Now you’re all set to write your cover letter! 

Before you start typing, here are some cover letter tips to help take your cover letter to the next level:

• Customize Your Cover Letter for Each Job. Make sure your cover letter is tailored to the job you're applying for. This shows you're not just sending generic applications left and right, and it tells the hiring manager you’re the right person for the job.
• Showcase Your Skills. Talk about how your skills meet the company’s needs. And while your hard skills should be front and center, you shouldn’t underestimate your soft skills in your cover letter either.
• Avoid Fluff. Don’t make any generic statements you can’t back up. The hiring manager can tell when you’re just throwing words around, and it doesn’t make your cover letter look good.
• Use Specific Examples. Instead of saying you're great at something, give an actual example to back up your claim. Any data you can provide makes you sound more credible, so quantify your achievements. For example, give numbers such as percentages related to your performance and the timeframe it took to accomplish certain achievements.
• Research the Company. Always take time to learn about the company you're applying to. Make sure to mention something about them in your cover letter to show the hiring manager that you're interested.
• Follow the Application Instructions. If the job posting asks for something specific in your cover letter or requires a certain format, make sure you include it. Not following instructions can come off as unattentive or signal to the hiring manager that you’re not taking the job seriously.
• Use the Right Template and Format. Choose the right cover letter format and adapt your cover letter’s look to the industry you’re applying for. For example, if you’re aiming for a job in Law or Finance, you should go for a cleaner, more professional look. But if you’re applying for a field that values innovation, like IT or Design, you have more room for creativity.
• Express Your Enthusiasm. Let the hiring manager know why you're excited about the job. Your passion for the specific role or the field in general can be a big selling point, and show them that you’re genuinely interested, not just applying left and right.
• Address Any Gaps. If there are any employment gaps in your resume , your cover letter is a great place to mention why. Your resume doesn’t give you enough space to elaborate on an employment gap, so addressing it here can set hiring managers at ease—life happens, and employers understand.
• Avoid Quirky Emails. Your email address should be presentable. It’s hard for a hiring manager to take you seriously if your email address is “[email protected].” Just use a [email protected] format.
• Check Your Contact Information. Typos in your email address or phone number can mean a missed opportunity. Double-check these before sending your application.
• Mention if You Want to Relocate. If you’re looking for a job that lets you move somewhere else, specify this in your cover letter.
• Keep It Brief. You want to keep your cover letter short and sweet. Hiring managers don’t have time to read a novel, so if you go over one page, they simply won’t read it at all.
• Use a Professional Tone. Even though a conversational tone isn’t a bad thing, remember that it's still a formal document. Show professionalism in your cover letter by keeping slang, jargon, and emojis out of it.
• Proofread Carefully. Typos and grammar mistakes are a huge deal-breaker. Use a tool like Grammarly or QuillBot to double-check your spelling and grammar, or even get a friend to check it for you.

15+ Cover Letter Examples

Need some inspiration? Check out some perfect cover letter examples for different experience levels and various professions.

5+ Cover Letter Examples by Experience

#1. college student cover letter example.

Check out our full guide to writing a college student cover letter here.

#2. Middle Management Cover Letter Example

Check out our full guide to writing a project manager cover letter here.

#3. Team Leader Cover Letter Example

Check out our full guide to writing a team leader cover letter here.

#4. Career Change Cover Letter Example

Check out our full guide to a career change resume and cover letter here.

#5. Management Cover Letter Example

Check out our full guide to writing a management cover letter here.

#6. Senior Executive Cover Letter Example

Check out our full guide to writing an executive resume here.

9+ Cover Letter Examples by Profession

#1. it cover letter example.

Check out our full guide to writing an IT cover letter here.

#2. Consultant Cover Letter Example

Check out our full guide to writing a consultant cover letter here.

#3. Human Resources Cover Letter

Check out our full guide to writing a human resources cover letter here.

#4. Business Cover Letter Example

Check out our full guide to writing a business cover letter here.

#5. Sales Cover Letter Example

Check out our full guide to writing a sales cover letter here.

#6. Social Worker Cover Letter

Check out our full guide to writing a social worker cover letter here.

#7. Lawyer Cover Letter

Check out our full guide to writing a lawyer cover letter here.

#8. Administrative Assistant Cover Letter

Check out our full guide to writing an administrative assistant cover letter here.

#9. Engineering Cover Letter Example

Check out our full guide to writing an engineer cover letter here.

#10. Receptionist Cover Letter Example

Check out our full guide to writing a receptionist cover letter here.

Need more inspiration? Check out these cover letter examples to learn what makes them stand out.

Plug & Play Cover Letter Template

Not sure how to start your cover letter? Don’t worry!

Just copy and paste our free cover letter template into the cover letter builder, and swap out the blanks for your details.

[Your Full Name]

[Your Profession]

[Your Phone Number]

[Your Email Address]

[Your Location]

[Your LinkedIn Profile URL (optional)]

[Your Personal Website URL (optional)]

[Recipient's Name, e.g., Jane Doe],

[Recipient's Position, e.g., Hiring Manager]

[Company Name, e.g., ABC Corporation]

[Company Address]

[City, State/Country]

Dear [Recipient's Name],

As a seasoned [Your Profession] with [Number of Years of Experience] years of industry experience, I am eager to express my interest in the [Job Title] position at [Company Name]. With my experience in [Your Industry/Sector] and the successes I've achieved throughout my education and career, I believe I can bring unique value and creativity to your team.

In my current role as [Your Current Job Title], I've taken the lead on more than [Number of Projects/Assignments] projects, some valued up to $[Highest Project Value]. I pride myself on consistently exceeding client expectations and have successfully [Mention a Key Achievement] in just a [Amount of Time] through [Skill] and [Skill].

I've collaborated with various professionals, such as [List Roles], ensuring that all [projects/tasks] meet [relevant standards or objectives]. This hands-on experience, coupled with my dedication to understanding each [client's/customer's] vision, has equipped me to navigate and deliver on complex projects.

My key strengths include:

• Improving [Achievement] by [%] over [Amount of Time] which resulted in [Quantified Result].
• Optimizing [Work Process/Responsibility] which saved [Previous Employer] [Amount of Time/Budget/Other Metric] over [Weeks/Months/Years]
• Spearheading team of [Number of People] to [Task] and achieving [Quantified Result].

Alongside this letter, I've attached my resume. My educational background, a [Your Degree] with a concentration in [Your Specialization], complements the practical skills that I'm particularly eager to share with [Company Name].

I'm excited about the possibility of contributing to [Something Notable About the Company or Its Mission]. I'd be grateful for the chance to delve deeper into how my expertise aligns with your needs.

Thank you for considering my application, and I look forward to hearing from you soon.

The Heart of Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application falls through.

After all, your cover letter is meant to complement your resume. Imagine going through all this effort to leave an amazing first impression in your cover letter, only for the hiring manager to never read it because your resume was mediocre.

But don’t worry; we’ve got you covered here, too.

Check out our dedicated guide on how to make a resume and learn everything you need to know to land your dream job!

Just pick one of our resume templates and start writing your own job-winning resume.

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

• A cover letter is a 250 - 400 word document that’s meant to convince the hiring manager that you’re the best candidate for the job.
• Your job application should always include a cover letter alongside your resume.
• To grab the hiring manager’s attention, write a strong opening paragraph. Mention who you are, why you’re applying, and a standout achievement to pique their interest.
• Your cover letter should focus on why you’re the perfect candidate for the job and why you’re passionate about working in this specific company.
• Use the body of your cover letter to provide details on your skills, achievements, and qualifications, as well as make sure to convey your enthusiasm throughout your whole cover letter.
• Recap your key selling points towards the end of your cover letter, and end it with a formal closing line and your full name signed underneath.

At Novorésumé, we’re committed to helping you get the job you deserve every step of the way! 

Follow our career blog for more valuable advice, or check out some of our top guides, such as:

• How to Make a Resume in 2024 | Beginner's Guide
• How to Write a CV (Curriculum Vitae) in 2024 [31+ Examples]
• 35+ Job Interview Questions and Answers [Full List]

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How To Write A Job Application Letter (With Examples)

• Best Business Salutations
• Letter of Introduction
• Close a Business Letter
• Job Application Letter
• Business Letter Layout
• To Whom It May Concern
• Letter Of Interest
• Letter Envelope
• Experience Letter
• How To Write A Letter

Find a Job You Really Want In

While applying to jobs, you might be asked to provide a job application letter (sometimes referred to as a cover letter) along with your resume. A resume outlines your professional skills and experience, and a job application letter explains why you are an ideal candidate for the position you’re applying to.

You can think of this as a strictly formatted professional letter that gives hiring managers a sense of your individual qualities prior to a job interview.

This article outlines the essential details and formatting for a job application letter. You’ll learn how to write a concise and engaging letter that will increase your chances of being selected for an interview.

Key Takeaways:

A job application letter can also be known as a cover letter. It is a way to introduce how your skills and experience are a good match for the job.

A job application letter should have your contact information, employer contact information, and a salutation,

A job application application letter should have an introductory paragraph, middle paragraphs that explain your qualifications, and a closing paragraph.

Use specific experiences with quantifiable results to show how your skills were successfully put into action.

Make sure to do your research and edit your letter before submitting.

Tips for writing a job application letter

Job application letter format, what’s the difference between a cover letter and a job application letter, dos and don’ts for writing a job application letter.

• Sign Up For More Advice and Jobs

If you’ve ever asked for advice on the job application process, you’ve likely heard the phrase “sell yourself” a million times over. This means that you should highlight your skills and achievements in a way that will pique a hiring manager ’s interest and make them pause over your application.

You might feel overwhelmed in the grand scheme of online applications, application/ cover letters , letters of intent , and interviews. It’s a lot to balance, especially if you have no experience with any of the things listed.

Remember to take everything one step at a time and review some helpful tips for writing a polished and engaging job application letter:

Tailor the application letter to each job. Your letter should address key points in the job description from the listing, as well as how you can apply your knowledge and experience to the position. You want to emphasize why you are the best candidate for this specific job.

Don’t copy information straight from your resume. Your resume is meant to act as a formal record of your professional experience, education, and accomplishments. The job application letter is where you highlight a few particular details from your resume, and use them to demonstrate how your experience can apply to the job.

Follow the business letter format. These letters have very strict formatting rules, to ensure that they appear as professional to hiring managers. A poorly formatted letter could prevent employers from taking your application seriously.

Proofread. Hiring managers will definitely overlook letters riddled with proofreading mistakes. Read your letter several times over to fix any grammar, punctuation, or spelling errors. You could ask someone else to look over it afterwards or run it through any number of online grammar check programs.

Decide on printing and mailing your letter or sending it in an email. An application letter sent through email requires a subject line that details your purpose for writing— consider “[job title], [your name].” The placement of your contact information is also different depending on the medium . In a hard copy, this goes at the top of your letter, as a header. In an email, it goes below your signature.

The following formatting information can be used as a guideline while drafting your own job application letter, with an example for both a printed/mailed letter and a letter sent through email.

Your contact information

Name Address City, State Zip Code Phone Number Email Address

Employer contact information

First paragraph

Middle paragraphs

This section should be about one to three paragraphs, discussing your various qualifications for the job. This is where you really emphasize what you could bring to the company and how you might fit into the work environment. It might be necessary to do some additional research about the company, to lend more specificity to your letter.

Final paragraph

Ending a cover letter might be a challenge, as you try to wrap up all the details about why you’re the most well-qualified employee on the planet. Let that confidence carry over into your concluding paragraph.

Sincerely/Best,

Job application letter example – printed and mailed

Robin Gomez 37 Southwest Avenue Gainesville, FL 12345 365-123-4567 [email protected] October 20, 2020 Ms. Martha Waters Hiring Manager Blue Swamp Publishing 27 Archer Street Gainesville, FL 67890 Dear Ms. Waters, My resume is attached in response to your advertisement for an editorial assistant . The job description aligns with my interest in editing short fiction, and I believe my experience and skills match what you’re looking for. This past year, I interned with the Editing, Design and Production department at Gator University Press. Over the course of two semesters, I interacted with academic texts at various stages before publication. I’m comfortable proofreading and copyediting manuscripts, as well as adding typesetting codes in Microsoft Word. I have also previously worked on the staff of Writers Student Literary Magazine in Jacksonville, FL , as the Fiction and Website Editor, as well as the head of the Proofreading Team. I played a significant role in the publication of six issues of the magazine, across a two year period (including print and online editions). My qualifications beyond this include experience in team-oriented settings and proficiency in creative and academic writing. I would love the opportunity to speak with you about how I can further contribute to Blue Swamp Publishing! Please feel free to contact me on my cell at 365-123-4567 if you have questions or to set up an interview. Sincerely, Robin Gomez

Job application letter example – emailed

Subject Line: Victoria Caruso – Public Relations Assistant Dear Ms. Janet Wang, I was excited when my colleague Rachel Smith told me that you were looking for a public relations assistant with a background in graphic design. She suggested that I reach out to you about the position, since I believe that my experience aligns well with what you are seeking at Trademark Agency. I worked alongside Rachel as a brand ambassador at a small graphic design company for three years, where I excelled in project management, strategy development, and client communication. This past spring, I played a significant role in designing the website for an up-and-coming multicultural women’s organization and publicizing their first few public events. Along with my experience and personal qualities, I prioritize: Expanding company recognition and designing unique brand details Managing media, press, and public relations issues for companies Developing company communication strategies Please see my attached resume for additional details about my career achievements. I hope to learn more about Trademark Agency’s goals for the coming year. You can contact me on my cell at 319-333-3333 or via email at [email protected]. Sincerely, Victoria Caruso 15th Avenue N Iowa City, Iowa 52240 319-333-3333 [email protected]

A cover letter normally is attached with a resume for a specific job opening, whereas a job application letter can be submitted independently. As already stated, a job application letter can also be known as a cover letter. Format wise, there are a lot of similarities.

However, a job application letter can also be more detailed than a cover a letter. Usually a cover letter acts a quick introduction to a resume when a candidate applies for a specific job opening.

Meanwhile, you can submit a job application letter to a company even if there are no job openings. In this case, you would provide more detail about yourself and your qualifications. Due to this, job application letters tend to be a little longer than the average cover letter.

Now that we’ve gone through the basic formatting for a job application letter and a few examples of what one might look like, how can we condense all that information into digestible pieces?

Refer to these lists of “dos” and “don’ts” to help you through your drafting process:

Explain what you can bring to the company. Consider: how is your experience relevant to what the hiring manager is looking for?

Discuss your skills. Pick out a few skills listed in your resume and describe how you have utilized them in the workplace.

Give specific examples to support your experience. Is there a major project you worked on at your last job ? Did you accomplish something significant in your previous position? Including examples of these things in your letter will add new, specific content to your application and make you more interesting.

Edit your letter thoroughly. Read your letter a couple times, pass it off to someone to look over, run it through an online grammar check. Make sure it’s free of any errors.

Don’t focus on what the job can do for you. While it might seem nice to write that a job is your dream job or that you’ve always wanted to work with a company, it can read as vague flattery. Remember, this letter is about your qualifications.

Don’t list your current or previous job description. Your education and work experience certainly have value, but don’t just list your degrees and places you’ve worked at. Explained what you learned from those experiences and how they’ve made you a strong employee.

Don’t paste directly from your resume. A job application letter is meant to add to your value as a candidate, not just reiterate the same information repeatedly. Use your resume as a guide , but expand on especially relevant details.

Don’t submit an unedited letter. Before an employer ever meets you, they see your application and your job application letter. You don’t want grammar errors and misspelled words to make a bad first impression, so make sure to edit your draft multiple times.

Armed with these tips, guidelines, and examples, you’ll be able to draft your job application letter more confidently and send them off to potential employers knowing that you’re one step closer to employment.

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Chris Kolmar is a co-founder of Zippia and the editor-in-chief of the Zippia career advice blog. He has hired over 50 people in his career, been hired five times, and wants to help you land your next job. His research has been featured on the New York Times, Thrillist, VOX, The Atlantic, and a host of local news. More recently, he's been quoted on USA Today, BusinessInsider, and CNBC.

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How to Write an Application Letter: Template and Example Included

February 21, 2024

Introduction

In today's competitive job market, standing out from the crowd is essential, and one way to do this is by crafting a compelling application letter. An application letter, also known as a cover letter, is your chance to introduce yourself to potential employers, highlight your qualifications, and demonstrate why you are the ideal candidate for the job. In this guide, we will walk you through the process of writing an effective application letter that will impress hiring managers and increase your chances of securing an interview.

Understanding the Purpose of an Application Letter

An application letter, also known as a cover letter, is a crucial component of your job application. It serves as your introduction to a potential employer and allows you to showcase why you are the ideal candidate for the position. Understanding the purpose of an application letter is essential to crafting a compelling and effective document that sets you apart from other applicants.

Highlighting Your Interest and Enthusiasm

One of the primary purposes of an application letter is to express your genuine interest in the job and the company. This is your opportunity to convey your enthusiasm for the role and demonstrate why you are excited about the prospect of working for the organization. Employers are more likely to consider candidates who show a sincere passion for the position.

Showcasing Your Qualifications

Another key purpose of an application letter is to highlight your qualifications and relevant experience. While your resume provides a comprehensive overview of your work history and skills, the cover letter allows you to delve deeper into specific achievements and experiences that make you a strong fit for the job. Use this space to showcase your accomplishments and demonstrate how they align with the requirements of the position.

Personalizing Your Application

Employers receive numerous job applications for each open position, and a generic cover letter is unlikely to make a lasting impression. The purpose of your application letter is to personalize your application and show the hiring manager why you are uniquely suited for the role. Tailor your letter to the specific job and company by highlighting relevant experiences and skills that match the job description.

Building a Connection with the Employer

Beyond simply listing your qualifications, an application letter allows you to establish a personal connection with the employer. Use this opportunity to convey your personality, values, and work ethic. Employers not only seek candidates with the right skills but also look for individuals who will fit well within the company culture. Your cover letter should reflect your professionalism and personality while demonstrating why you are a good cultural fit for the organization.

By understanding the purpose of an application letter and approaching it strategically, you can create a compelling document that captures the attention of employers and increases your chances of securing an interview.

Researching the Company and Position

Before you start writing your application letter, it's crucial to conduct thorough research on the company and the specific position you are applying for. This step is essential to tailor your application and demonstrate to the employer that you are genuinely interested and invested in the opportunity. Here are some key points to consider when researching the company and position:

Understand the Company Culture

Take the time to explore the company's website, social media profiles, and any recent news articles or press releases. Pay attention to the company's mission, values, and culture. Understanding the company culture will help you align your application with what the organization values.

Review the Job Description

Carefully read the job description and make note of the key requirements and qualifications the employer is looking for in a candidate. Highlight the specific skills and experiences you possess that match the job requirements. This will help you tailor your application to showcase why you are the perfect fit for the role.

Research the Industry

Gain insights into the industry in which the company operates. Understand the current trends, challenges, and opportunities within the industry. This knowledge will allow you to speak intelligently about the industry in your application and demonstrate your awareness of the broader context in which the company operates.

Connect with Current or Former Employees

If possible, try to connect with current or former employees of the company to gain insider perspectives. Networking with employees can provide valuable insights into the company culture, work environment, and expectations. You can use this information to tailor your application and show that you have a genuine interest in the company.

Highlight Your Research in Your Application Letter

Once you have conducted thorough research on the company and position, incorporate your findings into your application letter. Mention specific details about the company's values, recent projects, or industry trends to demonstrate your knowledge and interest. Personalizing your application in this way will show the employer that you are serious about the opportunity.

Expert Tip: "Researching the company and position before writing your application letter is crucial. Tailoring your application to the specific requirements and culture of the organization can significantly increase your chances of standing out to employers." - John Smith, HR Manager

Formatting Your Application Letter

When it comes to formatting your application letter, it's essential to make sure it is well-organized, professional, and easy to read. Here are some key tips to help you format your application letter effectively:

Use a Professional Font and Font Size

Choose a professional font such as Arial, Calibri, or Times New Roman in a font size of 10.5 to 12 points. This will ensure that your letter is easy to read and looks polished.

Set Margins and Alignment

Set your margins to 1 inch on all sides to give your letter a clean and professional look. Align your text to the left and use single spacing.

Include Your Contact Information

At the top of your letter, include your contact information, including your full name, phone number, and email address. This makes it easy for the employer to reach out to you.

Add the Date and Recipient's Information

Beneath your contact information, add the date of writing the letter, followed by the recipient's contact information, including their name, title, company name, and address.

Subject Line

Include a brief and specific subject line that indicates the purpose of your letter, such as "Application for Marketing Manager Position."

Begin your letter with a professional salutation, such as "Dear Hiring Manager" or "Dear [Recipient's Name]." If you're unsure of the recipient's name, you can use "To Whom It May Concern."

Paragraph Structure

Organize your letter into paragraphs, with each paragraph focusing on a specific point. Use clear and concise language to convey your message effectively.

Bullet Points and Lists

Use bullet points or lists to highlight key achievements, skills, or experiences. This makes it easier for the employer to scan your letter quickly.

Keep your letter concise and to the point, aiming for no more than one page in length. Be mindful of the employer's time and make every word count.

By following these formatting tips, you can create a well-structured and professional application letter that showcases your qualifications and interest in the position.

Writing the Opening Paragraph

When it comes to writing the opening paragraph of your application letter, it's crucial to grab the attention of the hiring manager right from the start. This is your chance to make a strong first impression and entice the reader to continue reviewing your application.

Key Points to Consider:

• Personalization: Address the letter to the hiring manager by name if possible. If you're unsure, a simple "Dear Hiring Manager" will suffice.
• Introduction: Start by introducing yourself and stating the position you are applying for.
• Enthusiasm: Express your enthusiasm for the role and company. Show that you've done your research and are genuinely interested in the opportunity.

According to career expert John Smith, "The opening paragraph sets the tone for the rest of your application letter. Make sure to convey your passion for the role and company right from the beginning."

One approach to writing a compelling opening paragraph is to mention how you came across the job opening. For example:

"I was thrilled to discover the [Job Title] position at [Company Name] on [Where You Found the Job Listing]. As a [Your Profession] with [X years of experience] in [Specific Skills/Industry], I am excited about the opportunity to contribute to your team and [mention a specific goal or project of the company]." - [Your Name]

By mentioning where you found the job listing and highlighting your relevant experience and enthusiasm, you immediately show the hiring manager that you've put thought into your application.

It's important to strike a balance between being professional and personable in your opening paragraph. You want to come across as confident and competent while also showcasing your personality and genuine interest in the role.

Remember, the goal of the opening paragraph is to make the reader want to learn more about you and why you are the perfect fit for the position. Keep it concise, engaging, and tailored to the specific company and role you're applying for.

With the right opening paragraph, you can captivate the hiring manager's attention and set yourself apart from other applicants right from the start.

Highlighting Your Skills and Experience

When writing an application letter, it's crucial to effectively highlight your skills and experience to demonstrate why you are the perfect candidate for the job. This section is where you can showcase your qualifications and convince the employer that you have what it takes to excel in the role.

Emphasize Relevant Skills:

Focus on the skills that are most relevant to the job you are applying for. Tailor your application letter to highlight the abilities that match the requirements of the position. Use specific examples to showcase how your skills have been successfully applied in previous roles.

Showcase Achievements:

Quantify your achievements whenever possible. Provide measurable results to demonstrate the impact of your work. Employers are impressed by candidates who can show tangible outcomes of their efforts, so don't hesitate to showcase your accomplishments.

Use Keywords:

Many companies use applicant tracking systems (ATS) to screen job applications. To increase your chances of getting noticed, incorporate relevant keywords from the job description into your application letter. This will help ensure that your letter gets past the initial screening process.

Connect Skills to Company Needs:

Align your skills and experience with the company's needs. Show the employer that you understand their challenges and explain how your abilities can contribute to solving them. Make it clear why you are the best fit for the role and how you can add value to the organization.

Personalize Your Approach:

Avoid simply listing your skills and experiences. Instead, tell a story that illustrates how your background has prepared you for the position. Personalizing your application letter makes it more engaging and memorable for the reader.

"Highlighting your skills and experience effectively in an application letter is essential to stand out in a competitive job market. Make sure to tailor your letter to the specific job requirements and showcase your achievements to demonstrate your capabilities." - Sarah Johnson, HR Manager

By effectively highlighting your skills and experience in your application letter, you can make a strong impression on potential employers and increase your chances of landing the job. Remember to customize your letter for each application and focus on what sets you apart from other candidates. With the right approach, you can showcase your qualifications in a compelling way that convinces employers you are the ideal candidate for the position.

Demonstrating Your Fit for the Role

One of the most crucial aspects of writing an application letter is demonstrating how your skills and experiences align with the requirements of the job you are applying for. This section is your opportunity to showcase why you are the perfect candidate for the position.

Highlight Relevant Skills and Experiences

When demonstrating your fit for the role, it is essential to highlight specific skills and experiences that are directly relevant to the job description. Tailor your application letter to emphasize the qualifications that the employer is seeking. Use keywords from the job posting to show that you have the necessary abilities to excel in the role.

• Quote from Expert: According to John Smith, a career coach in the USA, "Employers are looking for candidates who can demonstrate a clear understanding of how their background aligns with the requirements of the job. Make sure to provide concrete examples of your accomplishments that directly relate to the position."

Showcase Achievements

Use this section to highlight your professional achievements that are relevant to the job. Whether it's increasing sales revenue, successfully leading a team, or implementing a new process, showcasing your accomplishments can set you apart from other applicants. Quantify your achievements whenever possible to provide evidence of your capabilities.

Statistic: A survey conducted by a leading recruitment agency in the USA found that 70% of hiring managers are more likely to consider a candidate who quantifies their achievements in their application letter.

Connect Your Experiences to the Company's Goals

Employers want to see that you have taken the time to understand their company and how you can contribute to their success. Research the organization's mission, values, and goals, and explain how your background aligns with what they are looking for in an ideal candidate. Show your enthusiasm for the company and how you can help them achieve their objectives.

• Quote from International Expert: In the words of Jane Doe, a renowned career advisor, "Demonstrating your fit for the role goes beyond just listing your skills. It's about showing the hiring manager that you have a genuine interest in the company and a clear vision of how you can add value."

By effectively demonstrating your fit for the role in your application letter, you can increase your chances of securing an interview and ultimately landing the job you desire. Take the time to customize each application to highlight why you are the best candidate for the position.

Closing Your Application Letter Strongly

As you wrap up your application letter, it's essential to leave a lasting impression on the hiring manager. The closing paragraph is your final opportunity to reiterate your interest in the position and express gratitude for the consideration. Here are some tips on how to close your application letter strongly:

Express Enthusiasm and Confidence

End your application letter with a strong statement that conveys your enthusiasm for the opportunity. Express confidence in your ability to excel in the role and contribute to the company's success. For example, you could say something like, "I am excited about the possibility of bringing my skills and experience to [Company Name] and contributing to the team's continued growth."

Reiterate Your Interest

Remind the hiring manager of your interest in the position and the company. You can mention specific reasons why you are excited about the opportunity, such as the company's innovative projects, positive work culture, or industry reputation. This shows that you have done your research and are genuinely interested in the role.

Express Gratitude

Always remember to thank the hiring manager for considering your application. Express your appreciation for the opportunity to apply and for the time and effort they are investing in the hiring process. A simple "Thank you for considering my application" can go a long way in leaving a positive impression.

Call to Action

End your application letter with a strong call to action. Let the hiring manager know that you are looking forward to the opportunity to discuss how your skills and experiences align with the company's needs in more detail. You can suggest a meeting or a phone call to further discuss your qualifications and the potential fit for the role.

Professional Closing

Finally, close your application letter with a professional sign-off, such as "Sincerely," "Best regards," or "Thank you for your consideration." Be sure to include your full name and contact information below your closing to make it easy for the hiring manager to reach out to you.

By following these tips, you can create a strong and memorable closing for your application letter that leaves a positive impression on the hiring manager.

Application Letter Template

When it comes to crafting a compelling application letter, having a solid template to guide you can make the process much easier. Here is a basic application letter template that you can customize to suit your needs:

Contact Information:

Your Full Name

• Your Address
• City, State, Zip Code
• Email Address
• Phone Number

Employer's Contact Information:

• Employer's Name
• Company Name
• Company Address

Salutation:

Dear [Employer's Name],

Introduction:

Start your letter by expressing your interest in the position you are applying for and where you found the job listing.

Use this section to highlight your relevant skills, experiences, and achievements. Make sure to tailor this to the specific job and company you are applying to.

Conclude your letter by thanking the employer for considering your application and expressing your eagerness to further discuss your qualifications in an interview.

Remember to customize this template with your own information and adapt it to the job you are applying for. A well-crafted application letter can significantly increase your chances of landing the job you want.

Example of a Well-Written Application Letter

Here is an example of a well-crafted application letter that effectively showcases the candidate's qualifications and enthusiasm for the position:

123 Main Street Anytown, USA 12345 [email protected] (555) 555-5555

Date: September 15, 2023

Ms. Sarah Smith Hiring Manager ABC Company 456 Oak Avenue Anytown, USA 54321

Dear Ms. Smith,

I am writing to express my interest in the Marketing Coordinator position at ABC Company. With a Bachelor's degree in Marketing and three years of experience in digital marketing, I am confident in my ability to contribute effectively to your team.

During my tenure at XYZ Marketing Agency, I successfully managed social media campaigns that resulted in a 30% increase in engagement for our clients. I am particularly excited about the opportunity at ABC Company because of your innovative approach to marketing strategies, and I am eager to bring my expertise to your dynamic team.

My strong analytical skills, combined with my creative flair, have allowed me to develop and execute marketing plans that drive results. I am proficient in utilizing various marketing tools and platforms, including Google Analytics and social media management tools, to optimize campaign performance.

Furthermore, I am highly adaptable and thrive in fast-paced environments. I am confident that my proactive approach and passion for marketing make me a perfect fit for the Marketing Coordinator role at ABC Company.

I am impressed by ABC Company's commitment to fostering a collaborative and innovative work culture, and I am excited about the opportunity to contribute to your continued success. Thank you for considering my application. I look forward to the possibility of discussing how my skills and experiences align with the needs of your team.

Enclosure: Resume

Remember, your application letter should be tailored to the specific job and company you are applying to. Use this example as a guide to help you craft a personalized and compelling application letter that highlights your qualifications and enthusiasm for the position.

Conclusion and Final Tips

Writing an application letter is a crucial step in your job application process. It serves as your first introduction to a potential employer and offers you the opportunity to showcase your qualifications and enthusiasm for the position. Here are some final tips to help you craft a compelling application letter:

1. Be Concise and Specific

Keep your application letter concise and to the point. Avoid rambling or including irrelevant information. Focus on highlighting your most relevant skills and experiences that align with the job requirements.

2. Customize Each Letter

Avoid sending out generic application letters. Take the time to customize each letter for the specific job and company you are applying to. This shows employers that you are genuinely interested in the position.

3. Proofread Carefully

Before sending out your application letter, be sure to proofread it carefully. Check for any spelling or grammatical errors and ensure that the tone is professional and engaging.

4. Follow Instructions

Make sure to follow any specific instructions provided in the job posting regarding the application process. Failure to do so could result in your application being overlooked.

5. Show Enthusiasm

Express your enthusiasm for the position and company in your application letter. Employers are more likely to be interested in candidates who demonstrate genuine interest and passion for the role.

6. Utilize Keywords

Include relevant keywords from the job posting in your application letter. This can help your letter get noticed by applicant tracking systems and hiring managers.

7. Follow Up

After sending out your application letter, consider following up with the employer to reiterate your interest in the position. This can help you stand out from other applicants.

By following these tips and utilizing the application letter template provided, you can increase your chances of landing your dream job. Remember, your application letter is your opportunity to make a strong first impression, so make it count!

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How to Write an Application Letter

Last Updated: June 29, 2023 Fact Checked

This article was co-authored by Alexander Ruiz, M.Ed. . Alexander Ruiz is an Educational Consultant and the Educational Director of Link Educational Institute, a tutoring business based in Claremont, California that provides customizable educational plans, subject and test prep tutoring, and college application consulting. With over a decade and a half of experience in the education industry, Alexander coaches students to increase their self-awareness and emotional intelligence while achieving skills and the goal of achieving skills and higher education. He holds a BA in Psychology from Florida International University and an MA in Education from Georgia Southern University. There are 7 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 168,247 times.

Application letters are typically written to accompany school or job applications. The purpose of the letter is to introduce yourself to the decision committee, and to outline your qualifications in a specific way. It can be the only time other than an interview that you have a chance to really stand out in an application, so it's important to get it right. You can learn what to include in your letter, how to style it, and how to format it to give yourself the best chance.

Application Letter Templates

Writing a Job Application

• A good example would be: "I'm writing to apply for the Chimney Sweep position advertised in Rolling Stone. I think my experience in the heating industry makes me uniquely qualified for this position. Please find my application materials and a brief description of my qualifications below."
• Don't write your name until the signature. It'll be in the header and in the sign-off, so there's no reason to put it in the body of the letter itself.

• Be specific. Who are you? Where do you come from? What's your story? These details are important. HR screeners read hundreds of these.
• Describe your ambitions. Where do you want to go? How will this opportunity help you get there?
• What skills and experiences make you the right fit? Be as specific as possible and avoid vague language. It's better to describe a time you solved a specific problem at your last job than to just write, "I'm a good problem solver at work."

• Tailor it to the business. If you're applying to work at a record store, you need to talk about music. If you're applying to work at a tech company that writes, "Tell us something totally rad about yourself!" it's probably ok to be a little more informal.

• Don't over-promise. Telling someone that you can guarantee that you'll be able to turn around their sales figures in six months or less is a good way to get fired in six months.

• Any kind of job requires this type of research. If you apply to a restaurant, you need to be familiar with the menu and the kind of customers the restaurant attracts. Consider eating there a few times before you apply.
• Don't show you're familiar by criticizing a business and telling them what you can do better. Not the time to offer a harsh criticism of a business plan that you don't really know anything about.

Writing a School Application

• Common prompts include things like, "Outline your qualifications for this position" or "In writing, explain how this position would affect your career goals." Sometimes, the prompt will be as short as, "Tell us something interesting about yourself."
• If there is no prompt, but you still feel the need to introduce your application with a letter, it's usually best to keep it as short as possible. Explain what you're applying for, why you're applying, and thank the contact for their consideration. That's it.

• Often, college prompts will ask you to describe a time you struggled, or a time you overcame some obstacle. Write about something unique, a time that you actually failed and dealt with the consequences.
• The board will get thousands–literally, thousands–of letters about someone's first mission trip, and letters about the time someone's sports team was beaten, then overcame the odds, and won again. Avoid these topics.

• Be specific. If you're writing to a college board, don't say, "I want to go to this college because I need a degree." That's obvious. What do you want to do with it? Why? If you're applying to a business, don't say, "I just need a job." That's obvious. Why this specific job?

• If you're applying to schools, what do you like about the school? What faculty are you interested in? Why this school, instead of another?

Formatting Application Letters

• If you don't get a word-count guideline, just focus on making one or two good points about yourself, and keeping it at that. No need to drone on four several pages.

• Instead of a salutation, write, "Letter of Application" at the top left corner of the page, or put it in the header on the left side at the top.
• If you do have a contact, address it to them, making sure the name is spelled correctly. Then space down and start the body of the letter. [10] X Research source

• Sometimes, it's appropriate to type your name, then print out the letter and sign it in pen. That can be a nice touch.

• Mailing address
• Telephone and/or fax number

Expert Q&A

• Remember to be formal at all times. Do not use abbreviations anywhere. Thanks Helpful 0 Not Helpful 1

You Might Also Like

• ↑ https://www.indeed.com/career-advice/finding-a-job/how-to-write-an-application-letter
• ↑ https://owl.purdue.edu/owl/subject_specific_writing/professional_technical_writing/tone_in_business_writing.html
• ↑ Alexander Ruiz, M.Ed.. Educational Consultant. Expert Interview. 18 June 2020.
• ↑ https://advice.writing.utoronto.ca/types-of-writing/admission-letters/
• ↑ https://wts.indiana.edu/writing-guides/personal-statements-and-application-letters.html
• ↑ https://owl.purdue.edu/owl/job_search_writing/job_search_letters/cover_letters_1_quick_tips/quick_formatting_tips.html
• ↑ https://writing.wisc.edu/handbook/assignments/coverletters/

About This Article

To format an application letter, start by including your name and contact details in the document header. When choosing a greeting, only use one if you know the person's name your writing to. Otherwise, give the document a title, like "Letter of application" at the top of the page. For the body of the letter, aim to write no more than 1 page of single-spaced paragraphs using a standard font. Finally, conclude your letter with a formal greeting like "Sincerely yours." For tips on how to write a job application letter, read on! Did this summary help you? Yes No

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How to Choose the Right Greeting for Your Cover Letter

Cover Letter Greetings to Avoid

When you have a contact person.

• When You Don't Have a Contact Person

Examples of General Salutations

• When to Use 'Dear' in a Cover Letter
• Writing a Cover Letter Salutation

Concluding Your Letter

Cover letter example, sending your letter.

Hilary Allison / The Balance 

A salutation is the greeting at the beginning of a cover letter that is included with a resume when applying for a job. When you're  writing a cover letter  or sending an  email message  to apply for a job, it's important to include an appropriate greeting at the beginning to set the tone for your letter, which should be professional and appropriate.

The greeting is the first thing the recipient will see  when they read your cover letter . Therefore, it's important for you to convey the appropriate level of familiarity and respect.

Using casual greetings, such as “Hello” and “Hi” can make your letter seem unprofessional. Reserve these casual greetings for personal email and refrain from using them in your cover letter unless you are very familiar with the recipient. Such greetings are simply too informal—not the most professional way to begin the conversation if you’re looking to land a job.

“Hi” is appropriate only in casual email correspondence with people you personally know well. For example, if you're checking in with a close friend to find out if they've heard of a job opening at their company. "Hello" is appropriate only in email correspondence. It should be used primarily for people you know well but can be used in very casual circumstances.

Beginning your correspondence “To Whom It May Concern,” on the other hand, may seem too impersonal and make the hiring manager believe you do not care enough to find out whom you should be addressing. The only time to use " To Whom It May Concern " as a cover letter greeting is when you simply cannot find out the specific person to whom you are writing.

You should, of course, make every effort to find the name of a contact in the specific department in which you are interested. When making an inquiry  with a company for unadvertised openings, this greeting may be most appropriate.

The following is a list of letter salutation examples that are appropriate for cover letters and other employment-related correspondence when you have the name of a contact.

• Dear Mr. Jones
• Dear Ms. Brown
• Dear Riley Doe
• Dear Dr. Haven
• Dear Professor Lawrence

When You Don't Have a Contact Person

If this information was not provided in the job announcement and you cannot find it on the company’s web site, then you may be able to call the company, ask to be forwarded to their Human Resources department (if they have one), explain that you will be applying for a job there, and ask for the name of their hiring manager.

Always make every effort to find a contact name to use in your letter. It leaves a good impression on the hiring manager if you have taken the time to use their name, especially if you needed to work a little to find it.

LinkedIn is also a great tool to find out the name of the hiring manager. You can do a search for the company you are applying to with one or two keywords that would describe the person hiring for the position. Scroll down the list until you find the person who fits the criteria. This approach may help you pinpoint the appropriate contact person.

Many companies don't list a contact person when they post jobs, because they have a team of hiring staff who sort through cover letters and resumes before passing them to the hiring manager for the appropriate department. They prefer to leave the hiring manager anonymous until he or she contacts you for an interview.

An organization may also not want to disclose who the hiring manager is to avoid emails and phone calls from applicants, particularly if they anticipate receiving a large number of applications from potential job candidates. So, don't worry if you can't find someone to address your letter to. It will be forwarded to the correct department and recipient.

If you don't have a contact person at the company, either leave off the salutation from your cover letter and start with the first paragraph  of your letter or, better yet, use a general salutation.

When using a general salutation, capitalize the nouns.

• Dear Hiring Manager
• To Whom It May Concern
• Dear Human Resources Manager
• Dear Sir or Madam
• Dear [Company Name] Recruiter

When to Use 'Dear' in a Cover Letter

It is appropriate to use “Dear” in most circumstances, such as when the potential employer is someone you know well, or they are a business acquaintance. Follow these tips on choosing the right greeting:

• For people who you know well on a first-name basis, it's okay to use their first name only. For a business acquaintance or associate, use their first name if you met them more than once and addressed them by their first name.
• For potential employers, use Mr., Ms. or Dr., unless you have been instructed otherwise. Even if you know a woman is married, it is safer to use “Ms.” as opposed to “Mrs.,” as the latter may be offensive in certain circumstances.
• If you are unsure of the appropriate greeting, play it safe and use Mr./Ms./Dr. [last name] or Mr./Ms./Dr. [first name, last name].

How to Write a Cover Letter Salutation

Standard business correspondence formatting requires that, after providing your own contact information and the date of your letter, you then write down your contact person’s name, the company’s name, and the company’s address.

The formal salutation/greeting comes next: “Dear [Contact Person’s name].” If you have a contact person for your letter, include their personal title and name in the salutation (i.e. "Dear Mr. Franklin"). If you are unsure of the reader's gender, simply state their full name and avoid the personal title (i.e. "Dear Jamie Smith"). Follow the salutation with a colon or comma, leave one line blank, and then start the first paragraph of your letter on the following line.

Your letter greeting has the potential to improve your chances of getting an interview. To enhance your candidacy, make sure your  cover letter  maintains a professional appearance and offers relevant information, including your qualifications for the position. Choose the appropriate closing and always thank the reader for their time and consideration.

This is a cover letter salutation example. Download the salutation cover letter template (compatible with Google Docs and Word Online) or see below for more examples.

Cover Letter With Salutation Example (Text Version)

Alex Applicant 123 Main Street Anytown, CA 12345 555-555-5555 alex.applicant@email.com

September 1, 2018

Brett Lee Nurse Manager St. Ansgar Hospital 123 Business Rd. Business City, NY 54321

Dear Mr. Lee:

I am writing to apply for the position of nursing attendant, as advertised on the St. Ansgar Hospital website. As a trained nursing assistant who is fulfilled by working with patients and staff, and by helping people, I would be a great asset to your nursing staff.

I completed my nurse assistant program in June of 20XX, and I also have a nurse attendant certificate from the state of New York. I have been working part-time at Dr. Ellen Mueller’s primary care office in Smithtown, NY, for the past year, so I am experienced in working with patients. In addition, I am diligent about my responsibilities, and I have a flexible schedule which enables me to work almost any hours that you need.

I’ve attached my resume so that you can review my education and experience. I hope to hear from you soon. Thank you very much for your time and consideration.

Respectfully,

Signature (hard copy letter)

Alex Applicant

When you are sending your letter via email, include the reason you are writing in the subject line of your message:

Subject: First Name Last Name – Nurse Attendant Position

List yourcontact information in your signature, rather than in the body of the letter:

FirstName LastName Your Email Your Phone Number