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Should You Use “To Whom It May Concern” In Your Cover Letter

Recruiter-backed alternatives to 'To Whom It May Concern'. Learn how to personalize your cover letter with tailored greetings, and get tips on researching the hiring manager's name to make a strong, professional first impression.

3 months ago   •   6 min read

One of the hardest parts of writing a cover letter is getting the greeting right. After all, it’s a letter, so you have to address it to someone...

But who do you address it to? You may have heard that it’s not a good idea to use “to whom it may concern” in your cover letter. But if you can’t use that phrase, what should you use instead?

One easy answer is “Dear hiring manager.” It’s to-the-point and respectful without being as impersonal.

However, if you can find the person’s name, that’s even better— and these days, with all the information available on company websites and LinkedIn, people may expect that if you care about getting this job, you’ll do enough research to learn their name.

In this article, we’ll discuss when you might be able to get away with using “to whom it may concern,” why it’s usually a bad idea, alternatives to this phrase, and how to become an expert researcher to find the name of the person who will be hiring you.

Let’s get started!

When it’s ok to use a generic greeting like “to whom it may concern”

Although "To whom it may concern" is seen as as outdated or impersonal in modern job markets, there are specific situations where you may still want to use it:

Formal or traditional industries

In academia, where traditions are respected, using "To Whom It May Concern" demonstrates an understanding of and respect for established protocols.

Research the culture of the industry or organization. If their communication typically uses a formal tone, you’re good to go.

Large organizations with unknown recipients

When you’re applying to a multinational corporation where you’re not exactly sure who will be reviewing your letter, and the company's communication style is generic. In this case, you can also use “Dear Hiring Manager” or one of the other alternatives we suggest later in this article.

With large organizations, you can use “To Whom It May Concern” or “Dear Hiring Manager” as a safe option when the company structure is complex and you can’t identify a specific person. However, try to at least send your greeting to the department (e.g., "To Whom It May Concern in the Marketing Department").

When personalization is not possible

If the job listing provides no specific contact information and your research yields no results.

It's better to use a generic yet respectful greeting than to guess incorrectly. However, if you can find any information at all, drop the generic greeting like a hot potato.

In cultures where it’s the norm

In certain cultures or regions, formal greetings are still the norm, especially in conservative sectors.

Understand the larger cultural context of the company. In some global markets, "To Whom It May Concern" is still standard practice.

When not to use a generic greeting

Even though there are a few cases where you can get away with it, the majority of the time using "To Whom It May Concern" is not your best option. Here are some situations where you should avoid it at all costs:

In modern, informal industries

In tech startups or creative fields like advertising or design, where more casual and innovative cultures thrive.

Many modern industries value personality and creativity. Using a generic and formal tone in your cover letter can suggest a lack of effort or research in understanding the company's culture.

When information is available

If the job listing includes the name of the hiring manager or if you've found the hiring manager through research.

In these cases, not using the hiring manager’s name can come across as lazy or imply that you don’t pay attention to details.

Small to mid-sized companies

Smaller organizations where teams are closely-knit and the hiring process is personal.

Using a generic salutation in more personal settings can imply a lack of genuine interest in the company and its people— not a great look.

Companies that emphasize personal connection

Organizations that value individuality and personal connection, which is often highlighted in their job postings or company culture pages.

A generic greeting may raise red flags with these companies, who often look for candidates who live out their values of personalization and individuality.

To sum up: if you’re not 100% sure that you can use “To Whom It May Concern,” don’t use it.

The best alternatives for “to whom it may concern”

Even if you need to use a generic phrase, there are way better options for the beginning of your cover letter than “to whom it may concern” in most cases.

Your choice depends on the information you have about the job posting and how comfortable you are with using informal/personal language. Here are some alternatives worth considering:

“Dear Hiring Manager”

This is one of the best ways to address the reader of a cover letter when you don’t know the recipient’s name. It’s professional, maintains respect for their role, respects their privacy, and is widely accepted.

“Dear [Job Title]”

If you're applying for a specific role but don't have a name, addressing the cover letter to the job title (or the job title’s supervisor) can work.

While "Dear Hiring Manager" is a more widely accepted way to start, "Dear [Job Title]" is specific and directly addresses the role you’re applying for.

You can use this alternative when you're aware of the job title for which you're applying and the company’s org chart. For instance, "Dear Marketing Manager" when applying for a marketing position.

“Hello [Department Name]”

This one is a good choice when you know the department you're applying to but not the individual. It demonstrates that you've done some research to identify the relevant department.

Use this when you know the specific department you’re applying to but don’t know the name of the hiring manager. For example, "Hello Marketing Department" when applying for a marketing role.

“Dear [Company Name] [Department Name] Team”

When you want to address a group of people, such as the entire HR team or a department, this option works well. It shows that you recognize the collaborative nature of the workplace and hiring process.

Choose this when you believe your cover letter may be reviewed by a team or multiple individuals within the organization. For example, "Dear ABC Company HR Team."

“Greetings”

This is a versatile and friendly alternative that maintains a polite tone (while avoiding assumptions).

Use "Greetings" when you have very limited information about the hiring manager or when you want to maintain a neutral and respectful tone.

“Hello Hiring Team”

If the company you’re applying for has a very casual company culture, and you know that a team will be reviewing applications, you can acknowledge their collective effort with this casual and friendly greeting.

Make sure that the company truly supports a casual approach. In some industries (like finance or law) or more formal companies, this is too informal and may be seen as disrespectful.

Strategies for finding the hiring manager's name

For many cover letters, your best bet is to find the name of the person who will actually be reviewing your application. You can often find the hiring manager’s name by following these steps:

Start with the job posting

Review the job posting or advertisement carefully. Sometimes, the name or contact information of the hiring manager is provided. Look for any details that indicate who you should address your application to.

Check the company website

Visit the company's official website and navigate to the "About Us" or "Contact Us" section. Look for executive profiles, department heads, or a directory that may list the hiring manager's name.

Social media

Check the company's social media profiles, especially LinkedIn and Twitter, for any mentions or posts by the hiring manager. They may share updates or insights that can help you identify them. On LinkedIn, search for the company's page and explore employee profiles to identify the hiring manager or relevant department head. Sometimes, LinkedIn profiles include details about their roles.

(Pro tip: before you reach out on LinkedIn, make sure you run your profile through LinkedIn Review so you’re ready to impress your potential future boss!)

Company directory

Some organizations maintain an online company directory with contact information for employees. Search for this directory on the company's website and see if you can find the hiring manager's name and title.

Contact the HR department

If all else fails, you can call or email the company's HR department and politely inquire about the name of the hiring manager or the appropriate contact person for the job application.

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To Whom It May Concern: When And How To Use

What do you do if you need to write an email but don’t know the name of the recipient?

In this case, you may turn to the once-popular “ To Whom It May Concern ”.

Today, we are looking into how and when to use this phrase and even provide a sample cover letter starting with “To Whom It May Concern”.

Plus, we will give you several alternative greetings if you find “To Whom It May Concern” old-fashioned.

Table of Contents

How to write a To Whom It May Concern cover letter – example

An email starting with “To Whom It May Concern” is not particularly different from any other email you write.

The one small difference to note may be a difference in tone — an email that starts with “To Whom It May Concern” will typically be more formal than an email starting with “Hi”.

Moreover, when you start your email with “To Whom It May Concern”, you admit that you don’t know the person you are addressing.

This means that your email will probably include more general information and no personal references.

Here’s a quick example of how to use “To Whom It May Concern” in an email.

A cover letter using “To Whom It May Concern” as a greeting:

To Whom It May Concern: My name is John and I am writing in response to a job listing for Senior Sales Manager posted on your company’s website. As a professional sales manager with over five years of experience and a solid portfolio of big contracts and resultative marketing campaigns, I believe that I could be a suitable candidate for this position. Your job listing mentions that you are looking for someone with experience in IT sales and marketing — and this is the area I specialize in exclusively. Over the past three years, I’ve headed several big digital marketing campaigns for my current employer that have resulted in the rise of online engagement among our clients by over 50%. I have also raised the conversion rate for our promotional listings by 20% over the past six months. I believe that my proven track record of successful marketing projects, professional commitment and work ethic make me a candidate worth considering. I am sure that I can become a valuable asset in your current marketing initiatives and would love to contribute to your company’s success. I am looking forward to your feedback on my application for the Senior Marketing Manager position. Please let me know if you have any further questions or would like to see my marketing portfolio. Please find my resume attached to this email. Thank you for your time and for considering my application, Sincerely, Mark Rivers

Here’s how to write a cover letter .

When to use “To Whom It May Concern”

“To Whom It May Concern” may sound a bit outdated and the phrase is used much less often now than before.

However, according to a 2020 survey of over 1,000 hiring managers , 83% of them say that addressing a cover letter with “To Whom It May Concern” will have no impact on their hiring decision.

Here are some typical instances for when you might want to turn to “To Whom It May Concern”:

Cover letter

A cover letter is typically read by a number of people: from HR managers to heads of departments and even the company director.

As you may not be able to “predict” who will be reading your email, you may want to start your email with “To Whom It May Concern”.

To Whom It May Concern: I know that one of Company X’s current goals is to create a centralized hub for all things medical-related online. So this is an incredible opportunity to build a one-of-a-kind online database for patients and healthcare providers. And it’s an excellent fit for my professional and personal interests. To make an impact, I’d like to apply everything I’ve learned about internet growth marketing and search engine optimization to this effort.

Check out our post on What is the purpose of a cover letter ?

Reaching out to a new client

If you send an email to a new client you may want to start it with “To Whom It May Concern”.

However, make sure to use this opportunity to find out the client’s name for future correspondence.

To Whom It May Concern My name is Martha Stuart, and I’m a sales representative at MailDuck, a company that makes it simple to mail customized postcards from a mobile device. Since you recently showed an interest in finding out more about MailDuck, we thought we’d provide you with further details about what we do and why we’re the best service. Please find attached our products and competitive prices. If you sign up before the end of the month, you can save 40% on your first purchase! I hope to get a response from you soon!

Project or company feedback

If the purpose of your email is to get feedback that might be read by multiple people or departments it makes sense to use a generic phrase like “To Whom It May Concern” to start your email .

To Whom It May Concern Thank you for staying over the weekend to assist customers with the billing issue we faced. Our engineers are working around the clock to make sure it doesn’t happen again. Thank you for standing with us in these times of trouble. Your commitment is duly noted. Company X will never forget your contribution to its growth, and we’ll surely compensate you accordingly.

Filing a complaint

If you are writing an email to complain about a product, service or somebody’s work you may want to use “To Whom It May Concern” to avoid pinpointing a specific person.

To Whom It May Concern This letter is to inform you that on November 5, 2018, I purchased spoiled goods. I was assured that the ordered items would arrive in good condition at the time of my purchase. Unfortunately, they arrived spoiled instead. Please find the attached photo and the confirmation of delivery. Do investigate this and either issue a refund or resend the product. I appreciate your time and consideration on this matter. Sincerely, Matha Stuart

Letter of introduction

If you’re writing a letter of introduction to someone you don’t yet know you may use to address your email.

Once again, make sure to ask for the person’s name so that you can address them by the proper name and your next email.

To Whom It May Concern I’m writing to introduce you to Matha Stuart, who I’ve worked with at Company X. As you may already know, I serve as the organization’s Managing Director and collaborated with Matha on many projects. She has more than ten years of experience in the industry and is a fantastic manager. Matha hopes to relocate to Los Angeles. And she would be grateful for any advice you could give her regarding how to look for a job, as well as any assistance you could offer. Please find her resume attached here, and feel free to reach out to her at [email protected] or (555) 231-6587 with any questions. I appreciate your help in advance. Sincerely, John Brady

Prospecting emails

A lot of businesses send out prospects and emails and letters to get in touch with new clients.

As you don’t know the name of the person you are right into, it’s acceptable to use “To Whom It May Concern” in this case.

However, if it is at all possible, do your best to find out the name of the person who will be reading your email.

This will make a much better impression and increase your chances of landing a contract with this client.

To Whom It May Concern I can see from your website that you’re trying to get more traffic to your website. Without knowing the specifics of your business strategy, I am confident our SEO strategy can be integral to your success. I have been following your company for a while now. But you might not be familiar with Company X. Our services focus on three primary objectives: Benefit 1 Benefit 2 Benefit 3 When would you be available for a quick conversation to discuss the future of MailDuck and how we might help? Best, Signature

Related: How to Write a Professional Email

How to avoid using “To Whom It May Concern”

It’s best to only use the generic “To Whom It May Concern” if you can’t find the name of the person you are writing to.

The best possible way to address the email is by using the name of the person you are writing to.

For instance, if you are sending a job application, do your best to learn the name of the hiring manager. Here are just a few ideas on how to do that:

1. Look through the job listing

Quite often, you will be able to find the name of the hiring manager or employer in the job description or job listing itself.

2. Check the website

If you can’t find the name of the contact in the job description, check the company website.

Often, companies will have a page dedicated to their team where you will easily find the name of the hiring manager.

3. Ask your employer

If you still haven’t found the name of the person you should be addressing, consider calling the company and checking with the reception.

You can try to explain your situation and say you are looking for the name of the hiring manager.

If you’ve tried all of this and you still don’t know who you should be addressing, you may have to turn to “To Whom It May Concern” or a similar generic greeting.

How to use “To Whom It May Concern?”

You can use the phrase “To Whom It May Concern” at the beginning of a letter or email – or other forms of correspondence — when you are not sure about the name of the person you should be addressing.

This might happen at many points in your job search.

• For example, you might be sending a cover letter, letter of recommendation, or other job search materials to someone whose name you do not know.
• Note that when you address a letter or email with “To Whom It May Concern”, the phrase should be capitalized and followed by a colon.
• As we’ve mentioned above, “To Whom It May Concern” is a rather outdated expression.

While you can still use it, there are also more modern alternatives that you may want to consider.

Please find some options below.

To Whom It May Concern Alternatives

Here are just a few ideas of greeting that you can use instead of “To Whom It May Concern”:

Here are some options:

• Dear Hiring Committee
• Dear Hiring Team
• Dear HR manager
• Dear HR representative
• Dear Human Resources Team
• Dear Recruiting Manager
• Dear Recruiting Team
• Dear (name of department) Manager
• Dear (name of department) Team

You can also use a general greeting that is meant for a group of people.

For instance, if you are reaching out to someone in your network for help with the job search, you can start your letter or email with “Dear Friends and Former Colleagues” or “Dear Friends and Family” and so on.

Summing things up

So, here are a few key take-aways about using “To Whom It May Concern” in emails:

• You can address an email with “To Whom It May Concern” when you don’t know the name of the person you are writing to: for instance when applying for a job.
• In most cases, you should do your best to find out the name of the person who will be reading your email. This will let you avoid the more generic and outdated “To Whom It May Concern”. Try checking the website of the company you are emailing, their social media pages or even consider calling the reception.
• There are alternatives to using “To Whom It May Concern”. Start your email with a simple “Hello” or a more specific “Dear Hiring Manager” — and so on.
• You may also want to start an email with “To Whom It May Concern” when you don’t want to address a specific person — for instance, when filing a formal complaint.
• Use “To Whom It May Concern” when writing an email to a group of people instead of a specific individual — for instance, when giving feedback.

How to Write a Cover Letter to "To Whom It May Concern"

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It's frustrating when you are applying for a job and have to write a cover letter when you have no idea of the addressee's name. Although cover letters follow a fairly standard flow, when you're writing, "To Whom it May Concern," any uncertainty influences the confidence with which you send your letter and resume, explains jobs website, Indeed.com .

At any rate, you can still compose a professional letter that expresses a genuine interest in the job, including a brief statement about why your letter lacks a personal salutation and your concern about responding to a blind ad.

Start With a Professional Heading

At the top of the page, include your full name, city and state (you no longer need to include your full street address), e-mail address and telephone number. Follow your contact information with the date of your letter. Make your name bold face and a larger point size than the rest of the heading. Don't use all caps for your name, which can make it slightly harder to read.

Create an Addressee Block

When you don't have the name of a person for a cover letter, you can address the letter to a department or group. For example, you address the letter to "Human Resources," or "Executive Director Search Committee." The latter is often correct when you're applying to a small nonprofit and the board of directors is making the hire. Consider addressing your letter as "Dear Recruiter," instead of a very impersonal "To Whom it May Concern."

Follow this with the company name and street address. If you don't have that, use the name of the town if you know where the company is located. Look at the company's website to see if you can find an address for your letter, recommends Interview Kickstart.com .

If you have an address but know person as a contact, you can use the words "To Whom it May Concern" justified with the left margin. Beneath that, type the name of the company. If you know the name of the department, include that above the company name. Use the salutation, "Dear Sir or Madam" for your letter, rather than "To Whom it May Concern," for the salutation

Start Your Letter

If you feel the recipient might be offended or think it's odd you didn't use a person's name on your letter, apologize for not being able to send a personally addressed letter and explain that you attempted to obtain a full name. State this briefly, without an accusatory tone.

Once you've given a brief explanation of the way you've address your letter, move immediately to a strong opening sentence for your cover letter qualifications for interest. gives a brief statement about your interest in the job, where you saw it advertised and your qualifications.

For example, start your letter with: "I am very interested in learning more about the retail buyer position that was posted on LinkedIn. After reading the qualifications, I am confident that my skills and work experience are ideally suited for this role. I have 10-plus years of experience as a junior buyer, as well as a B.A. in fashion merchandising from the Fashion Institute of Los Angeles."

Keep Paragraphs Brief

Describe your qualifications and background in short paragraphs of two or three sentences each. Include significant accomplishments, such as measurable cost savings or increased productivity. Whenever possible, include tangible measures instead of words that don't suggest quantitative achievements.

For example, write: "I reduced purchasing costs by 20 percent each year during my five-year career with ABC Retail. I also generated increased revenue in southeastern stores by 12 percent each quarter during 2012." Where possible, use bullet points to help important information stand out.

End With a Recap

Write a final paragraph reiterating your interest in learning more about the job. Indicate that you're interested in a telephone interview and when you're available for a face-to-face interview. Express your appreciation for the reader's time and favorable consideration of your interest and qualifications

• Indeed: When to Use the Phrase "To Whom It May Concern"
• Interview Kickstart: How to Use 'To Whom it May Concern' - A Quick Guide With Examples
• Consider addressing your letter as "Dear Recruiter" instead of a very impersonal "To Whom it May Concern."
• Contain your enthusiasm about replying to a blind ad -- that's why it could be wise to say you're interested in learning more about the position instead of you're sure you want the job that was advertised.
• If you're unsure of the person's name and have been unsuccessful in obtaining the name due to an uncooperative operator or receptionist, be cautious about expressing too much excitement about the company.

Ruth Mayhew has been writing since the mid-1980s, and she has been an HR subject matter expert since 1995. Her work appears in "The Multi-Generational Workforce in the Health Care Industry," and she has been cited in numerous publications, including journals and textbooks that focus on human resources management practices. She holds a Master of Arts in sociology from the University of Missouri-Kansas City. Ruth resides in the nation's capital, Washington, D.C.

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• The Do's and Don'ts of Cover...

The Do's and Don'ts of Cover Letter Salutations

3 min read · Updated on October 19, 2021

Greet your future employer the proper way with these cover letter do's and don'ts.

When you're applying for a job, the best-case scenario is that you know who is supposed to receive and review your application. If that's the case, you should always address your cover letter to that individual by full name, first and last. You don't need to add in a relevant title if that's the case. "Dear John Doe," is just fine. Indeed, it's better to leave out titles in your cover letter salutations since you don't want to make assumptions about gender. The name "Terry" could refer easily to a man or a woman, for example. What if you don't know the person's name though? How should you address your letter and ensure that it is polite and gets to the right person?

There are several acceptable greetings you can use. The majority of people use "Dear Hiring Manager." This is a good salutation for a couple of reasons. It isn't gender-specific, which eliminates that issue, and it also doesn't sound awkward. It's a simple, clear phrase. It also makes it obvious who you're trying to reach. You're looking to get your letter to the person who can give you a job. It clarifies the letter's purpose right off the top.

Another phrase that is commonly used is "To whom it may concern." There's nothing wrong with this phrase, although it is somewhat inferior to "Dear Hiring Manager." Why is it inferior? It's an awkward greeting. For one thing, while "whom" may be grammatically proper, how many of us actually use the word "whom" in conversation? For another thing, it isn't clear about your purpose. When you write "Dear Hiring Manager," in your cover letter salutations, that shows that you believe the Hiring Manager should be concerned about your letter. If you write "To whom it may concern," you're inviting ambiguity. What if it doesn't concern anybody? You've hardly made a case for anyone bothering with your letter. These are all subtle nuances. Again, you can use this phrase. It's just better to use "Dear Hiring Manager."

One more acceptable phrase to use in your cover letter salutations is "Dear Sir or Madam." This phrase accounts for either gender, which is good, although it does sound awkward since it makes a big affair out of doing so. "Dear Hiring Manager" is a bit less ungainly in this sense. There is also something old fashioned sounding about saying "Dear Sir or Madam." You could look at this as a good thing (it shows you have proper manners and respect) or a bad thing (it could imply you're a bit outmoded). It's again a fine greeting, but you can see how "Dear Hiring Manager" might still be the better choice.

In terms of punctuation, it doesn't really matter what you use in your cover letter salutations. A comma, a semi-colon or a colon is just fine; this bit is pretty irrelevant. With several good greetings to choose from, don't leave your greeting line blank. A blank greeting line communicates nothing, though it may make a hiring manager think that you're lazy, rude, or simply incompetent. If you can't make up your mind, always just default to "Dear Hiring Manager."

Follow these cover letter do's and don'ts and you'll set yourself up for greater success in landing an interview.

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How to Use To Whom It May Concern (Alternatives Included)

Mike Simpson 0 Comments

By Mike Simpson

Every letter needs a solid salutation. Why? Because it helps the reader figure out who you’re talking to. But what if you don’t know the name of the person you’re addressing? That’s where “to whom it may concern” comes in.

“To whom it may concern” is a generic salutation that can apply to nearly anyone, making it the default approach if you don’t have a contact’s name. But is it a good idea to use “to whom it may concern” in a cover letter ? Well, that depends.

If you’re curious about using “to whom it may concern” in a letter, here’s what you need to know.

Starting a Letter

Before we dig into the nitty-gritty of using “to whom it may concern,” let’s pause for a quick second and talk about starting a letter in general. As a job seeker, there’s at least one kind of letter you’re going to be writing regularly: the cover letter.

Do you actually need a cover letter? Yes, yes, you do. While most hiring managers assert that customizing your resume is the most important thing you can do, nearly half also want to see a cover letter. That’s a big percentage.

Plus, 83 percent of recruiters say that a great cover letter can land you an interview even if your resume isn’t a spot-on match. Holy cow, right? That alone should put cover letters on your must-do list.

Whenever you write any kind of letter, you want to start strong. After all, you need to convince the reader to actually finish the entire thing. If you don’t capture their attention quickly, that may not happen.

In most cases – after you fill in some contact information at the top – the first thing you need in your letter is a salutation. Why? Because it’s polite and directly acknowledges the reader.

Without a greeting, you’re letter just hops into whatever you want to talk about. If you’re writing a cover letter, that means you’d diving into a one-sided discussion about yourself.

The salutation recognizes that there is a person there “listening” to what you’re sharing. It’s a light form of appreciation. Yes, it’s a small gesture, but it’s an important one.

To Whom It May Concern

Alright, let’s take a second to talk about the use of “to whom it may concern” as a letter opening through time. While its exact origin isn’t entirely clear, the phrase does have a long history.

One of the most noteworthy examples is from a document written by President Abraham Lincoln. In a July 18, 1864 letter , he began with “to whom it may concern.” So, the phrase is at least that old.

Generally, the salutation serves as a generic opener when you either aren’t speaking to a particular individual (as a person might do with an open letter to the public) or when you don’t know who the reader is. It’s a polite and incredibly formal way to address an unknown individual. “Dear whoever” just doesn’t have the same ring, does it?

Now, if good old Abe Lincoln used it, does that mean you should too? Well, in most cases, no, you shouldn’t. Really, it should be treated as a greeting of last resort, especially for cover letters. If you have any other reasonable alternative that feels even the slightest bit more personal, that’s probably the better choice.

Plus, it feels really old-school. It doesn’t seem like it fits in modern society. The same goes for “Dear sir or madam,” which equal parts generic and out of place.

Now, does that mean you can’t ever use “to whom it may concern” in your cover letter? No, it doesn’t. Instead, it should simply be the last option you explore after everything else falls through.

So, what should you use instead? Well, we’ll get to that in a minute.

It is important to note that there may be a few exceptions. If you’re writing a letter of recommendation that may be used in more than one way – such as for a job search and for college admissions – then “to whom it may concern” might be a better bet. That keeps the reader audience broad, allowing the letter to serve more than one purpose.

But cover letters only have a single reason for existing. As a result, it’s best to get more specific with your greeting.

Proper Usage of To Whom It May Concern

Alright, let’s say that, for whatever reason, “to whom it may concern” is all you’ve got. If that’s the case, then you need to make sure you use it the proper way.

There’s a pretty good chance that one question has been dancing through your mind: Do you capitalize to whom it may concern?

In most cases, when you’re starting a cover letter, you do want to capitalize the greeting. So, that would mean that the to whom it may concern capitalization should look like this:

Additionally, you’ll usually follow it with a colon instead of a comma. It’s the formal approach, which is the perfect choice in these circumstances. So, that gives you:

To Whom It May Concern:

Just remember that you should only use this approach to opening a cover letter if you really can’t figure out anything better. But if you’re really stuck with it, you now know how to use it right.

What about “to whom this may concern?” How do you use that? Typically, you don’t. “To whom this may concern” isn’t the traditionally accepted approach. If you use that, the hiring manager might just assume that you have no idea how to start a cover letter, and that’s no good.

Alternatives to To Whom It May Concern

Okay, we’ve said it a few times now, and it bears repeating once more; don’t use to whom it may concern in your cover letter unless that’s all you have available. But what should you use instead? Glad you asked.

First, you’re always better off using the hiring manager’s name if you can find it. This makes your cover letter feel more personal. So, whenever possible, go with “Dear [Mr./Mrs./Ms./Dr.] [First Name] [Last Name].” It really is the best choice.

What about “Mx. [First Name] [Last Name]?” Is that okay to use?

“Mx.” is a gender-neutral way of addressing a person, and it’s increasingly popular with people who consider themselves nonbinary. However, it’s best to only use this if you are 100 percent sure it’s the hiring manager’s preferred title.

Why? Because “Mx.” is still a bit rare in the business world. People who aren’t familiar with it may think that it’s a typo, and that won’t reflect well on you. Plus, there’s also a bit of controversy surrounding its use and, if the hiring manager has strong feelings about it, that could hurt your chances of getting the job.

So, unless you know that the hiring manager prefers “Mx.” it is better to go with something else. If the contact has a gender-neutral name and you can’t find out anything else about them, skip the title and use “Dear [First Name] [Last Name]” instead.

But what if you don’t have the name of a contact? Then, it’s time for a different approach.

You can try “Dear [Job Title/Role]” as an alternative. For example, “Dear Hiring Manager” or “Dear IT Department Manager” could work. It’s at least a bit more personal, as it’s clearly speaking to a particular individual.

Next, you could go with “Dear [Department].” Again, this is a bit less ideal, as it’s opening it up to a group instead of a specific person. Still, “Dear Marketing Department” is still better than “to whom it may concern” for a letter salutation.

If the workplace is more casual, you may even be swing “Greetings” as the entire salutation. It’s less formal and a bit warmer. However, it might not sit well with every hiring manager, so you may only want to use this one if you know the company is pretty darn relaxed.

Tips for Finding a Contact Person

By now, you know that using the contact’s name is the absolute best approach when you’re writing a cover letter. If you want to find it, start by reviewing the job ad.

In some cases, the contact person’s information is right there in black and white. In others, you may be able to figure it out based on other contact details. For example, if you’re told to send your resume to an email address, and that email is clearly based on a person’s name, you may have all you need to know. A lot of companies use employee first and last names to create their email addresses, so this may be all you need.

Other companies use certain details from a person’s name, like first initials and full last names, or partial first and last names. At times, this enough information for you to figure the rest out. You can use resources like the company website or LinkedIn to find a match based on what you do know.

But if any clues about the person’s name aren’t in the job ad, how do you find it?

In this case, a great place to begin is the company website. If you can find staff bios or an overview of the company’s organizational structure, you may be able to suss out who is overseeing the role. This is especially true if the job ad includes the job title of who you would be reporting to, as there may be only one employee with that title in a suitable department.

If that doesn’t work, head on over to LinkedIn. You can head to the company’s page to look for a staff list or may be able to figure out who your contact would be by doing a search.

Contacting members of your network may also be a good idea. If you know someone who works at the company today, they may be able to clue you in by providing you the hiring manager’s name.

Finally, you could try to reach out to the company and simply ask them. Let them know that you are preparing to apply for a job and want to know who you need to address your cover letter to. Now, they may decline to give you that information, but it doesn’t hurt to try.

If none of those approaches work, then it’s time to use one of the “to whom it may concern” alternatives we listed above. If you at least know the job title or department, that could be enough. Plus, you can always go with the classic “Dear Hiring Manager,” as that will usually strike the right chord.

Putting It All Together

Ultimately, there is a time and place for “to whom it may concern” in a letter, just not usually in a cover letter. Try all of the alternatives above before you default to a generic greeting. That way, you’re cover letter is more likely to make a great impression, increasing the odds that you’ll get called in for an interview.

Co-Founder and CEO of TheInterviewGuys.com. Mike is a job interview and career expert and the head writer at TheInterviewGuys.com.

His advice and insights have been shared and featured by publications such as Forbes , Entrepreneur , CNBC and more as well as educational institutions such as the University of Michigan , Penn State , Northeastern and others.

Learn more about The Interview Guys on our About Us page .

About The Author

Mike simpson.

Co-Founder and CEO of TheInterviewGuys.com. Mike is a job interview and career expert and the head writer at TheInterviewGuys.com. His advice and insights have been shared and featured by publications such as Forbes , Entrepreneur , CNBC and more as well as educational institutions such as the University of Michigan , Penn State , Northeastern and others. Learn more about The Interview Guys on our About Us page .

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Best Ways To Use ‘To Whom It May Concern’

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• Why you should use ‘To Whom It May Concern’
• How to use ‘To Whom It May Concern’ in business correspondence

Example alternatives for ‘To Whom It May Concern’

It is important to include a greeting in all work-related letters and emails. Starting with ‘To Whom It May Concern’ is appropriate for many types of professional communication. This article will discuss the best way to use ‘To Whom It May Concern’ and when you can use a different greeting.

Why you should use ‘To Whom It May Concern’

‘To Whom It May Concern’ is a greeting you can use when you don’t know the name of the recipient. You can also use it when you’re sending a letter that several people may read. The ability to search for contact information on the internet has made ‘To Whom It May Concern’ less common, but it is still useful in many business settings, such as writing a letter of recommendation or cover letter. 

You should only use ‘To Whom It May Concern’ when you’re unsure of the name of person you need to address. If you do know the name, job title or department that will receive your letter, you can use a more personal introduction to create an immediate connection.

How to use ‘To Whom It May Concern’ in business correspondence

Here are five types of letters that work best when they begin with, ‘To Whom It May Concern:’

Cover letter Introduction letter Recommendation letter Prospecting letter Feedback letter

Cover letter.

When you apply for a job, several people might read your  cover letter  and resume, such as a human resources representative, hiring manager and supervisor. 

To ensure you address everyone that might review your cover letter, start it with ‘To Whom It May Concern.’ Using this general greeting can help you make a good first impression, especially if you are submitting your materials to a general human resources email address. 

Introduction letter

If you handle customer correspondence, you might receive emails from prospective clients that only use general company contact information. Since you won’t know specific names and titles, you should use a generic introduction when writing back. In your message, you can ask for details to use in future emails. 

To use a greeting that is as inclusive as possible, start your introductory message with ‘To Whom It May Concern.’ This professional greeting sets a businesslike tone for your correspondence and allows you to begin a new customer relationship on a positive note.

Recommendation letter

A colleague might ask you to write a letter of recommendation for a new job or educational opportunity. You may need to address a large group of potential recipients. In many cases, you will submit your recommendation through a digitized system where you won’t know the reader’s name. 

Since you should always include a greeting, even when delivering a letter to an automated system, start with ‘To Whom It May Concern.’ Using this general greeting allows you to address as many people as possible while providing a strong recommendation for your colleague.

Prospecting letter

If you work in sales or account management, one of your responsibilities might include prospecting new clients. When you first contact a prospect, you generally want to connect directly with the decision maker of the business.

If you have minimal information about the company but want to ensure that your prospecting letter reaches the right person, start your letter or email with ‘To Whom It May Concern.’

Feedback letter

As an employee, you might have to provide feedback about an internal initiative or company policy. In many cases, you can address your letter to the human resources department. You may need to include a wider group of recipients in your message. For example, the person who created the initiative may want to review your response in addition to human resources. 

To ensure that your letter applies to as many potential recipients as possible, address it, ‘To Whom It May Concern.’ Starting with this greeting involves all potential readers. 

In situations where you have more specific information about your recipient, you can use a more personal greeting, such as:

‘Dear [Name]’ example

‘dear [title]’ example, ‘dear [department]’ example.

Before sending a prospecting letter, you should research your potential clients. If you can determine exactly who you need to connect with, address the letter to a specific person. For example, you can address the letter ‘Dear Mr. Lee’ to get your prospect’s attention and initiate a more personal relationship immediately.

When you apply for a job, you want to make a positive impact on your potential employer. Addressing your cover letter to an individual’s job title gives you the opportunity to be more direct with your application materials. For example, you can start your cover letter with ‘Dear Hiring Manager’ to set a direct, professional tone when you apply for jobs. 

If you are recommending a junior colleague for an internal job opportunity, you might know which team will review your reference letter. For example, you can begin the letter with ‘Dear Sales Department’ to create a connection with the intended recipients.

Cover Letters 101: Should You Address Your Letter ‘To Whom It May Concern’?

W hen applying for jobs, the way you start your cover letter sets the tone for a good first impression. Many applicants wonder if they should stick with the old “To Whom It May Concern.” This phrase has been around for ages, but times have changed, and so have the expectations in the job market. Here’s why “To Whom It May Concern” might not be the best idea anymore and offers some smart alternatives to help your application catch an employer’s eye.

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Key Takeaways

• “To Whom It May Concern” might be considered outdated and overly impersonal in today’s job market.
• Personalizing your cover letter by addressing it to a specific person shows initiative and attention to detail.
• There are several strategies to find the appropriate contact person if the job listing doesn’t provide a name.
• Alternatives to “To Whom It May Concern” can help make a positive impression on your potential employer.
• Tailoring your approach can enhance your career prospects and contribute to long-term wealth by increasing your chances of securing well-suited positions.

How To Make a Good Impression Beyond ‘To Whom It May Concern’

The job application process is your opportunity to demonstrate your professionalism, attention to detail and communication skills. Starting off on the right foot can have a positive impact on your career trajectory and, by extension, your long-term financial success. Here are some tips and alternatives to “To Whom It May Concern” that can help you make a lasting impression:

1. Do Your Homework

Before addressing your cover letter, take the time to research the company and find out who the hiring manager or the head of the department is. LinkedIn and the company’s website are excellent resources for this. Addressing the letter directly to this person shows that you’ve made an effort to understand the company and its team.

2. Use a Specific Job Title

If you cannot find a specific name, addressing the letter to a job title or department can still personalize your approach. For example, “Dear Hiring Manager” or “Dear Human Resources Department” are preferable to the impersonal “To Whom It May Concern.”

3. Opt for a Warm Greeting

In cases where a direct name or title isn’t available, consider starting with a warm, yet professional greeting. “Dear Team at [Company Name]” can convey both respect and a personal touch.

4. When in Doubt, Ask

If the job listing provides a contact number or email for queries, don’t hesitate to reach out and ask for the name of the hiring manager. This not only provides you with the correct name but also demonstrates your proactive nature.

Alternatives to ‘To Whom It May Concern’

If “To Whom It May Concern” isn’t cutting it, try these more personal options. They show you’re paying attention and you care:

• “Dear Hiring Manager,”
• “Dear [Department] Team,”
• “Dear [Company Name] Team,”
• “Greetings,”

Adding a personal touch right from the start can make your cover letter shine. After you’ve picked your opening, don’t forget to personalize the rest of your letter too.

When ‘To Whom It May Concern’ Is the Right Choice

There are few situations in job applications where “To Whom It May Concern” might still fit. This can happen when you’re applying to a large organization where the hiring team is not specified and you’ve exhausted all resources trying to find a certain contact.

It can also be relevant when submitting general inquiries to a company’s career department without applying for a specific role. In these cases, “To Whom It May Concern” can act as a formal and respectful way to address your cover letter, showing that you’ve made an effort to be professional in the absence of those details.

Make Small Changes To See Big Results

Taking the time to personalize your cover letter is more than a mere formality; it’s an investment in your career. By showing that you care about the details and are genuinely interested in the position, you’re more likely to capture the attention of potential employers. This not only increases your chances of landing an interview but also positions you as a strong candidate in a competitive job market.

Choosing a different opening for your cover letter is a simple change that can have big rewards. It can help you stand out and show you’re serious about the job. This can lead to interviews and, eventually, job offers. Landing a job that matches your skills and goals can really boost your happiness at work and your financial security. Choosing to skip “To Whom It May Concern” could be a small step toward a bigger, better career .

Editor's note: This article was produced via automated technology and then fine-tuned and verified for accuracy by a member of GOBankingRates' editorial team.

This article originally appeared on GOBankingRates.com : Cover Letters 101: Should You Address Your Letter ‘To Whom It May Concern’?

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When and How to Use "To Whom It May Concern"

Options for Starting a Letter

When to use “to whom it may concern”, how to use “to whom it may concern”, alternative greetings to use, when to leave off the salutation, frequently asked questions (faqs).

Miguel Co / The Balance

“To Whom It May Concern” is a letter salutation that has traditionally been used in business “To Whom It May Concern” is a salutation traditionally used in business letters when the sender doesn’t know the name of the person who will receive the message. Although it’s somewhat old-fashioned, this greeting is still an option when you’re sending cover letters, job inquiries, or other business correspondence. 

That said, you should make every effort to find a contact name to use in your letter. You also have other options. Find out more about alternatives and when it's appropriate to start your letter with this greeting.

Key Takeaways

• Before you use “To Whom It May Concern,” consider alternative letter greetings, such as "Greetings" or "Dear Hiring Manager."
• Do your best to find a contact person; doing so will increase the likelihood that your letter or email will be read and acknowledged. 
• The first letter in each word is capitalized and the phrase is followed by a colon.

"To Whom It May Concern" is an outdated letter greeting. It is still sometimes used, but nowadays, there are other, better options for starting a letter. 

One simple approach is to not include any salutation. In that case, simply begin your email or letter with the first paragraph or with “Re: Topic You’re Writing About,” followed by the rest of the letter or message.

When other options don't work for your correspondence, it's acceptable to start a letter with "To Whom It May Concern."

If you do choose to use “To Whom It May Concern” when you're applying for jobs, it shouldn't impact your application. A Resume Companion survey reports that 83% of hiring managers said that seeing it would have little or no impact on their hiring decisions.

Here is when and how to use “To Whom It May Concern,” as well as examples of alternative salutations to use when writing letters.

Here is when and how to use “To Whom It May Concern” along with examples of alternative salutations to use when writing letters.

Look for a Contact Person

Ideally, you will try to ascertain the name of the specific person to whom you are writing. For example, if you are writing a cover letter for a job application and do not know the name of the employer or hiring manager, do your best to find out.

If you’re writing a business letter, it will more likely be read if you address it to a specific person at the company. You’ll also have a person to follow up with if you don’t get a response from your first inquiry. Taking a few minutes to try to locate a contact is worth the time. 

Check the Job Listing

There are several ways to discover the name of the person you are contacting. If you are applying for a job, the name of the employer or hiring manager may be on the job listing. However, that is not always the case.

Many employers don’t list a contact person because they may not want direct inquiries from job seekers.

Check the Company Website

You can look on the company website for the name of the person in the position you are trying to contact. You can often find this in the “About Us,” “Staff,” or “Contact Us” sections. If you cannot find the name on the website, try to find the right person on LinkedIn, or ask a friend or colleague if he or she knows the person’s name.

Ask the Employer

Another option is to call the office and ask the administrative assistant for advice. For example, you might explain that you are applying for a job and would like to know the name of the hiring manager.

Be sure to ask the administrative assistant to spell the hiring manager’s name. Then double-check the spelling on the company website or LinkedIn. 

If you take all of these steps and still do not know the name of the person you are contacting, you can use “To Whom It May Concern” or an alternative generic greeting.

When should you use the term? It can be used at the beginning of a letter, email, or other form of communication when you are unsure of who will be reading it.

This might happen at many points in your job search. For example, you might be sending a cover letter, letter of recommendation, or other job search materials to someone whose name you do not know.

It is also appropriate to use “To Whom It May Concern” when you are sending an inquiry (also known as a prospecting letter or letter of interest ) but don’t have the details of a contact person.

Capitalization and Spacing

When addressing a letter with “To Whom It May Concern,” the first letter of each word is typically capitalized, and the phrase is followed by a colon:

To Whom It May Concern:

Skip the next line, and then start the first paragraph of the letter.

“To Whom It May Concern” is considered outdated, especially when writing cover letters for jobs. “Dear Sir or Madam” is another salutation that was commonly used in the past, but it too may come across as old-fashioned. It’s also non-inclusive.

There are better alternatives you can use for letter salutations when you are writing a letter and don’t have a named person to write to.

Here are some options:

• Dear Hiring Committee
• Dear Hiring Manager
• Dear Hiring Team
• Dear HR Manager
• Dear Human Resources Representative
• Dear Human Resources Team
• Dear [Department] Name
• Dear [Department] Manager
• Dear [Department] Team
• Dear Personnel Manager
• Dear Search Committee
• Dear Recruiter
• Dear Recruiting Manager
• Dear Recruiting Team
• Dear Talent Acquisition Team
• Dear Customer Service Manager
• Re: (Topic of Letter)

You can also write a greeting that is still general but focuses on the group of people you are reaching out to. For example, if you are contacting people in your network for help with your job search , you might use the greeting “Dear Friends and Family.”

Another option for starting your letter is to leave off the salutation entirely. If you decide not to include a greeting, begin with the first paragraph of your letter or email message.

What is the best format for business letters?

Business letters are typically written in block format, meaning that the type is left-justified, with single-spaced text and a double space between paragraphs. Leave a few spaces after the closing to make room for your signature. 

What are the sections of a business letter?

The sections of a business letter are the address of the sender, the date, the address of the recipient, a salutation, the body of the letter, a closing, and a signature. 

Resume Companion. " Is "To Whom It May Concern” Acceptable on a Cover Letter ?."