thesis statement marketing

31 Marketing Thesis Statements For Students

Discuss How Online Marketing Affects the Brand Image in Light of Insightful Differences Between Paid Search and Organic Search.

Online marketing provides a platform for the brand to interact with the customers and strengthen the bond, making online marketing a significant part of the digital marketing. Eliminating the middlemen, the brand and customer can have a clear communication.

This paper discusses how online marketing has evolved with time and has come up with strategies that help businesses thrive and make money from e-commerce platforms with both paid and organic searches.

By opting for organic search brands make use of SEO to optimize the visibility of their website and enhance the rankings. Pay per click on the other hand focuses on getting traffic from paid search on social media.

In this paper, you will get insight into the workings of both the mediums and decide which one would suit your business best.

Define How Brands Development is Enhanced with Digital Marketing, Green Marketing and CSR Policy.

In the marketing world, digital marketing, green marketing and CSR policy is considered amongst the emerging topics. But the major problem lies in scarce CSR policies and lack of development of green marketing.

This study is inclined to understand how brand development is enhanced with digital marketing, green marketing as well as CSR policies. In order to find that out, researchers would be using the quantitative method to collect data with a close ended questionnaire.

Smart PLS and Structural Equation Modeling (SEM) would be used to conduct the analysis which would reveal the impact green marketing has on the brand development.

Highlight Issues Faced by Engagement of Consumer Brand With Respect to Placement.

This study aims to highlight how Consumer Brand Engagement (CBE) is positioned with respect to marketing literature which would help contribute to a wider perspective.

Presently, several studies on the related topic overlap in the marketing literature because brand theory lacks systematic precision, especially with respect to the feelings of the consumer about brands and their part in building brand equity.

Qualitative research will be used for this empirical study where the problems and issues regarding specific affirmation of CBE in marketing literature would be identified. The study primarily focuses on finding a rationalization of the theory and devising an ideal system.

Understanding the Brand and the Significance of its Dimensions in the Marketing Management.

Importance of marketing and related topics is trending as if brand management has become an independent discipline.

In economic and strategic views, the brand holds value as a valuable asset. A brand is considered as an intangible asset that has room for growth and profitability in the longer run.

The concept of brand was introduced over a hundred years ago which has evolved with time. It was used to tell products apart with respect to different buyers, sellers, manufacturers and competitors.

This study will elaborate on the importance of the brand and its dimensions involving different views and perspectives.

How to Improve Social Media Marketing Strategy and Decisions Via Dependent Multi-Dimensional Formation of Opinions?

When talking about interesting topics in social media marketing is formation of opinion. This study defines an innovative way of forming opinion by a dependent multidimensional method.

This method focuses on numerous dependent opinions that includes modifying opinions about one aspect that can affect the opinion about another aspect. This sharing of opinions is done between agents who trust each other thus using a directed graph in modeling the trust network.

By using this algorithm in marketing, the opinions can be predicted and help create management reports that would facilitate the strategy and decision making. This prediction of opinion by the agent can be used to identify suitable products and match them to the right customers defining the best marketing strategy.

Discuss Emerging Applications and Theoretical Development in Digital and Social Media Marketing.

This paper discusses issues and implications of social and digital marketing in emerging markets that require significant adaptations of theories developed and approaches that are employed in the modern world.

The study is not only designed to highlight and investigate problems but also to identify innovative theoretical approaches and practical implications of digital marketing such as electronic word of mouth, demographic lags in digital marketing, mobile marketing and more.

Drastic increase of geographical reach is equipping the consumers to have an influence on brands, products and services. Communication technologies speak greatly about how consumers express their social, emotional and materialistic needs.

A Study of Benefits and Barriers to Marketing in the Public Sector.

The economy globally has brought social and economic changes that have enabled the organizations to extend their vision to a great extent, beyond consumer and business markets.

Marketing of the public sector requires comprehensive investigations, not only into the research topics looked into in the past but also the challenges the future beholds.

So this study basically provides a bibliometric view of the theoretical framework that identifies both the benefits and barriers of marketing in the public sector. Four theoretical clusters will be taken into account for the study namely: public health, education, urban politics and social economics.

Identify The Current Trends and Development of Digital Marketing and Relationship Marketing.

State of the art information and communication technologies have completely transformed the way businesses communicate and maintain relationships with their customers.

This study reviews the major topics of academic research that are related to digital marketing and building relationships. The discussion revolves around SEO marketing, co-creation marketing, email and website marketing, social media marketing and more.

Keeping these in view this research paper proposes a research direction for the future that involves AI enabled service automation and emerging technologies such as blockchain and internet of things (IoT).

The primary focus of the paper is about providing a comprehensive image of the connection between digital marketing and relationship marketing.

Explain the Scope of Entrepreneurship Education in the Future Along with Digital Marketing.

Courses related to entrepreneurship education and digital marketing are usually studied separately but some topics overlap them both. The objective of this study is to discuss in detail as to how more digital techniques can be added to entrepreneurship education.

This became significantly useful with Covid 19 when most of the courses transitioned into an online format. The entrepreneurship educators need to take into account the increasing use of digital technology and embed it in their digital marketing courses.

Recommendations regarding future research are discussed in this paper that sheds light on how digital marketing is relevant for the entrepreneurship educators.

Discuss the Marketing Management in Context to the Digital Marketing and Consumer Behaviour.

Marketing management requires a holistic view of managerial thinking to understand and interpret the current marketing environment trends. Technology is key in business related issues since it greatly affects the digital marketing concept.

Consumer behavior on the other hand has always been popular because of the nature of concept. Given the era today, the relationship between brand and consumer is either brand driven or consumer driven.

This paper aims to examine the marketing management in two perspectives, digital marketing and consumer behavior. Highlighting relevant topics, the study revolves around a holistic approach for marketing management.

Elaborate on How Affiliate Marketing can Help Drive Traffic and Increase Customer Activity.

Affiliate marketing plays a pivotal role in driving traffic and promoting customer activity. It increases online business traffic and sales by external referrals highlighting latest scholarly research.

This study covers an extensive research of topics and perspectives that include program management, networking and customer satisfaction.

Students, academicians and practitioners who are seeking information on ways to extend customer activity are prone to be benefitted from this study.

How do Affiliate Marketing Play a Moderating Effect in the Development of a Culture in the SME Sector?

The major objective of affiliate marketing is to use the online distribution channels to promote products and services via third parties. The application however has been limited despite being highlighted as an efficient mode of encouraging SMEs to compete globally.

This paper defines numerous state of the art technological models that can be used to highlight intent for affiliate marketing that can be used for SMEs. The research model includes developmental culture so that its moderating effect can be gauged.

A low developmental culture signifies the connection between expected usefulness and the thought of using affiliate marketing whereas the bond becomes strong between intention and compatibility with high developmental culture.

Discuss How Supply Chain Strategy and Affiliate Marketing Can Increase the Demand of E-Commerce With Keeping Social Media as Point of Value.

This study discusses some of the most influential strategies of affiliate marketing and supply chain that are most beneficial and can be used via social media websites. This practice can boost the demand for e-commerce.

Keeping in view the quantitative approach, the researchers will distribute questionnaires to collect data which will reflect on the awareness level and dependency of businesses on social media websites.

Additionally, CPC/PPC appears to be one of the most influential social media strategies for endorsement and marketing.

Study the Impact of Affiliate Marketing in E-Business With Respect to The Consumers.

Affiliate marketing is also referred to as associate marketing that includes three parties namely: advertiser, publisher and consumer.

The paper aims to find the inner markings of affiliate marketing including the marketplace where participants get to explore the characteristics of a long term and successful relationship.

In order to analyze the consumer perspective, a mixed method approach will be used with an online questionnaire survey. The results would help rate the product price, quality, buying trend and quick ways to promote the product in a way that it effectively reaches the customers.

Highlight the Importance of Artificial Intelligence and Big Data With Respect To The Techniques, Tools and Opportunities in Affiliate Marketing.

Qualified experts and relevant literature can help implement big data into affiliate marketing. This paper highlights six areas where AI can be beneficial including affiliate management, affiliate recruitment, tracking, forecasting, product data feed optimization and attribution.

The study further elaborates there are three major benefits of using affiliate marketing channels: incentivising publishers, saving time and decision making support.

Although an in depth study of this research topic would better validate the results. The present study would reflect on how implementation of Artificial Intelligence technology can help a business get competitive advantage.

Discuss if Robotic Process Automation is a Good Tool for Social Media Marketing.

Using thorough interview research for this study, it will interview stakeholders related to social media marketing to get their opinion about the goods and bads of social media marketing.

The paper illustrates the process of using the computer capability to integrate the manual method into an automatic process. Since social media marketing and social commerce is gaining widespread popularity, RPA is a hot topic that requires manpower and manual work.

Highlighting the positives and negatives of social media marketing, the article reviews a deep interview research method.

Conduct a Bibliometric Analysis of How Word Of Mouth Impacts Social Media Marketing.

Customer engagement is shaped by digital technology and platforms such social media share experiences of customers who have a first hand experience of using the product or service.

With the increasing trend of artificial intelligence, big data and influencers, the demand and supply of products is facilitated. This paper will focus on identifying the size, scope and exemplary work with a bibliometric review that will highlight the gaps across disciplines.

In addition to highlighting gaps, the study identifies opportunities to advance in understanding, design and intervention for critical decision making.

Conduct an Exploratory Analysis to Define the Role of Social Media Influencers in Politics.

Social media influencers have a great impact on their followers, their attitudes and their purchasing choices which in turn has a great impact on marketing and branding.

Numerous influencers now have addressed political issues during political events. Using the exploratory research methodology, this study investigates the level of engagement of these influencers in politics.

The study strives to identify the key role of influencers in politics where their respective digital spaces have created a third space where they have a great impact on politics with the influence they have over their followers.

How Can Social Media Marketing Help Establish a Connection With Generation Z?

Talking about the participation of Generation Z, the frequency of their social media usage has gained quite the attention. This generation is particularly comfortable with the use of technology but their abilities are somewhat limited.

This paper talks about connecting to the Generation Z via social media since that’s where their focus rests. Commonly referred to as digital natives, they are naturally competent and comfortable with the presence of technology.

The objective behind this study is to highlight strategies that help connecting to Generation Z via social media.

Analyze How International Marketing Has Evolved in the Digital Era.

This paper analyzes the opportunities and challenges of international marketing strategy faced by businesses in this technologically advanced era. The study strives to identify ways in which international marketing methodologies can be reviewed and developed accordingly.

The effectiveness of international marketing strategies is considered using internet-enabled technologies including foreign market selection, external environmental solution, strategy implementation and more.

All in all the study is directed towards the way digital technologies shed light on the foreign market choices of the firm when it adopts effective marketing programs and offer insight accordingly.

Define the Role if Content Marketing in E-Commerce Platforms With Respect to Online Celebrity Economy.

Celebrity endorsements over the internet are gaining widespread popularity over social media and an approach preferred by e-commerce sellers. The purpose of this study is to contribute in capturing first-order and second-order effects both practically and theoretically with respect to marketing outcomes in e-commerce.

A cross-sectional regression method will be used to see how the internet celebrity endorsement holds an economic value along with a panel vector autoregressive model to analyze the relation between celebrities and consumers.

The study would examine how content marketing trends and the sales performance of e-commerce affect the relationship between celebrities and consumers. Also the paper will be insightful for the e-commerce retailers that would highlight online economic values of celebrity endorsement and innovative content marketing practices.

A Literature Review of the Social Media Content Marketing Drivers in the Banking Sector.

This study outlines an elaborate review that defines the mechanics of social media content marketing along with highlighting several benefits for the banking sector.

The market is transitioning from a market-driven stature to a more technologically advanced network-oriented economy. The banking sector has been part of the digital wave where they are bound to focus and redefine the outlook of digitalisation processes as they experience a drastic change in consumer behavior and purchasing habits.

This research paper defines numerous strategies related to digital media content marketing that let banks achieve their goals.

Discuss the Intermediary Role Played by E-Word of Mouth in Building Ties Between Content Marketing and Green Purchase Intention.

A quantitative approach is taken in this paper to analyze the mediating role of E-WOM when it comes to the relationship between content marketing and green purchasing intentions.

Social communication theory is the basis of this study where a questionnaire would be distributed to collect relevant data from the general managers.

The paper would help in gathering knowledge if customer intentions can be boosted to purchase green products through word of mouth and appropriate marketing content.

Discuss The Impact of Content Marketing Strategy on Customers Keeping in View The Global Market Conditions.

The marketing world is constantly changing and that too at a very fast pace. The objective of this study is to evaluate the importance of global marketing strategy to communicate with the customers.

This research paper will be discussed in four parts including theoretical aspects, data collection methodologies, analysis of the results with SPSS program and recommendations for development of global market strategy.

As a result, this paper will yield an extensive view of how global marketing strategy can be used to influence users and how important communication is key.

Discuss How the Interaction of B2B Marketers Con Develop an Understanding to Produce a Co-Owned Marketing Strategy.

The purpose of the paper is to analyze how business to business marketing managers contribute to the knowledge development of a culture by connecting with the personnel present in customer firms to come up with a mutually beneficial marketing strategy.

Using a qualitative approach, questionnaires would be distributed to senior B2B marketing managers to collect data. Grounded Theory Technique and Mind Map Method will be used to show how the thoughts of these senior managers are processed and how knowledge is transferred.

The paper is also an insight into the significance of limitations set for the cooperative marketing action, B2B integrated marketing intelligence and planning.

Discuss How to Take a Systematic Approach of B2B Digital Content Marketing in Unexpected Situations.

This research is focused on elaborating an integrative framework for providing significant content that helps businesses manage uncertain situations especially during a crisis.

Looking through the perspective of a business awareness, the paper is based on findings from the literature review keeping in view the content types directed towards industrial environment awareness and emotional awareness during a pandemic crisis.

The integrative framework in the paper equips the society and the businesses within it to manage uncertain situations with the valuable content that they have gathered.

Discuss the Implications of Artificial Intelligence in B2B Marketing for Market Knowledge.

This paper outlines how knowledge based marketing is affected by artificial intelligence in the B2B sector. This write up defines the base for any artificial intelligence system in the form of building blocks.

Also, the study discusses implications related to market knowledge in the B2B sector and sets the ground basis for future research opportunities.

The research will illustrate how artificial intelligence can affect the B2B marketing functions originality and conceptualizes the phenomenon from a management’s view point. It will however call for scholarly research for the said topic.

How To Pursue an Effective B2B Digital Marketing Strategy in an Emerging Market?

Businesses operating in developing countries have to deal with the growing need of the internet, online purchasing methods and social media platforms to buy and sell products.

The marketers are yet to find out about how company initiated influence (inorganic) and market initiated (organic)digital communications affect the customer acquisition and B2B sales.

Impressions gathered through this study include that even if the sources of the digital marketing remain constant, the related components exert an influential pattern on the emerging market.

Discuss How Email Marketing Campaigns Affect E-Commerce in the Fashion Industry?

The objective of the study is to analyze the response from numerous email campaigns to see sales conversions and flow of traffic on the website. Taking the explanatory and descriptive approach, the study would include assessment of the proposed research questions.

Key findings of the research include that informative email campaigns were successful in sales conversions. While the cost effective email campaigns resulted in greater amount of traffic flow on the website.

Hence, the fashion brand can adapt its digital strategy to cater to the mailing list in a better way. They have the capability to steer their content way beyond their digital marketing strategy.

Analyze Network Marketing Strategies That Support Marketing and Sale of Technologically Advanced Products in Micro Economics.

Products based on high tech state of the art technology face quite a lot of challenges including high investment cost for development of products, costly work force and low life expectancy to name a few.

The challenges related to marketing these products include dynamic environments, big competitors with high resources and high customer expectation with limited resources are some of the few issues.

Qualitative method used in this research will provide a favorable reward plan in network marketing so that enterprises offering technologically advanced products can address their issues and overcome their problems.

Find Out How International Marketing Function Influences the International Firms.

The role of marketing has gained quite the media attention both academically and publicly. Recent studies show a decrease in marketing function influence as a result of poor performance.

The objective of this study is to analyze the general marketing and international marketing to determine the influencing factors.

This study examines the old models with international context. It also uses a set of strategic international orientations and finds out if synergy exists between them.

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Izzah Usman

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Thesis Statements about Social Media: 21 Examples and Tips

by Judy Jeni
January 27, 2024

Writing Thesis Statements Based On Social Media

A thesis statement is a sentence in the introduction paragraph of an essay that captures the purpose of the essay. Using thesis statements about social media as an example, I will guide you on how to write them well.

It can appear anywhere in the first paragraph of the essay but it is mostly preferred when it ends the introduction paragraph. learning how to write a thesis statement for your essay will keep you focused.

A thesis statement can be more than one sentence only when the essay is on complex topics and there is a need to break the statement into two. This means, a good thesis statement structures an essay and tells the reader what an essay is all about.

A good social media thesis statement should be about a specific aspect of social media and not just a broad view of the topic.

The statement should be on the last sentence of the first paragraph and should tell the reader about your stand on the social media issue you are presenting or arguing in the essay.

Reading an essay without a thesis statement is like solving a puzzle. Readers will have to read the conclusion to at least grasp what the essay is all about. It is therefore advisable to craft a thesis immediately after researching an essay.

Throughout your entire writing, every point in every paragraph should connect to the thesis. In case it doesn’t then probably you have diverged from the main issue of the essay.

How to Write a Thesis Statement?

Writing a thesis statement is important when writing an essay on any topic, not just about social media. It is the key to holding your ideas and arguments together into just one sentence.

The following are tips on how to write a good thesis statement:

Start With a Question and Develop an Answer

If the question is not provided, come up with your own. Start by deciding the topic and what you would like to find out about it.

Secondly, after doing some initial research on the topic find the answers to the topic that will help and guide the process of researching and writing.

Consequently, if you write a thesis statement that does not provide information about your research topic, you need to construct it again.

Be Specific

The main idea of your essay should be specific. Therefore, the thesis statement of your essay should not be vague. When your thesis statement is too general, the essay will try to incorporate a lot of ideas that can contribute to the loss of focus on the main ideas.

Similarly, specific and narrow thesis statements help concentrate your focus on evidence that supports your essay. In like manner, a specific thesis statement tells the reader directly what to expect in the essay.

Make the Argument Clear

Usually, essays with less than one thousand words require the statement to be clearer. Remember, the length of a thesis statement should be a single sentence, which calls for clarity.

In these short essays, you do not have the freedom to write long paragraphs that provide more information on the topic of the essay.

Likewise, multiple arguments are not accommodated. This is why the thesis statement needs to be clear to inform the reader of what your essay is all about.

If you proofread your essay and notice that the thesis statement is contrary to the points you have focused on, then revise it and make sure that it incorporates the main idea of the essay. Alternatively, when the thesis statement is okay, you will have to rewrite the body of your essay.

Question your Assumptions

Before formulating a thesis statement, ask yourself the basis of the arguments presented in the thesis statement.

Assumptions are what your reader assumes to be true before accepting an argument. Before you start, it is important to be aware of the target audience of your essay.

Thinking about the ways your argument may not hold up to the people who do not subscribe to your viewpoint is crucial.

Alongside, revise the arguments that may not hold up with the people who do not subscribe to your viewpoint.

Take a Strong Stand

A thesis statement should put forward a unique perspective on what your essay is about. Avoid using observations as thesis statements.

In addition, true common facts should be avoided. Make sure that the stance you take can be supported with credible facts and valid reasons.

Equally, don’t provide a summary, make a valid argument. If the first response of the reader is “how” and “why” the thesis statement is too open-ended and not strong enough.

Make Your Thesis Statement Seen

The thesis statement should be what the reader reads at the end of the first paragraph before proceeding to the body of the essay. understanding how to write a thesis statement, leaves your objective summarized.

Positioning may sometimes vary depending on the length of the introduction that the essay requires. However, do not overthink the thesis statement. In addition, do not write it with a lot of clever twists.

Do not exaggerate the stage setting of your argument. Clever and exaggerated thesis statements are weak. Consequently, they are not clear and concise.

Good thesis statements should concentrate on one main idea. Mixing up ideas in a thesis statement makes it vague. Read on how to write an essay thesis as part of the steps to write good essays.

A reader may easily get confused about what the essay is all about if it focuses on a lot of ideas. When your ideas are related, the relation should come out more clearly.

21 Examples of Thesis Statements about Social Media

Recently, social media is growing rapidly. Ironically, its use in remote areas has remained relatively low.
Social media has revolutionized communication but it is evenly killing it by limiting face-to-face communication.
Identically, social media has helped make work easier. However,at the same time it is promoting laziness and irresponsibility in society today.
The widespread use of social media and its influence has increased desperation, anxiety, and pressure among young youths.
Social media has made learning easier but its addiction can lead to bad grades among university students.
As a matter of fact, social media is contributing to the downfall of mainstream media. Many advertisements and news are accessed on social media platforms today.
Social media is a major promoter of immorality in society today with many platforms allowing sharing of inappropriate content.
Significantly, social media promotes copycat syndrome that positively and negatively impacts the behavior adapted by different users.
In this affluent era, social media has made life easy but consequently affects productivity and physical strength.
The growth of social media and its ability to reach more people increases growth in today’s business world.
The freedom on social media platforms is working against society with the recent increase in hate speech and racism.
Lack of proper verification when signing up on social media platforms has increased the number of minors using social media exposing them to cyberbullying and inappropriate content.
The freedom of posting anything on social media has landed many in trouble making the need to be cautious before posting anything important.
The widespread use of social media has contributed to the rise of insecurity in urban centers
Magazines and journals have spearheaded the appreciation of all body types but social media has increased the rate of body shaming in America.
To stop abuse on Facebook and Twitter the owners of these social media platforms must track any abusive post and upload and ban the users from accessing the apps.
Social media benefits marketing by creating brand recognition, increasing sales, and measuring success with analytics by tracking data.
Social media connects people around the globe and fosters new relationships and the sharing of ideas that did not exist before its inception.
The increased use of social media has led to the creation of business opportunities for people through social networking, particularly as social media influencers.
Learning is convenient through social media as students can connect with education systems and learning groups that make learning convenient.
With most people spending most of their free time glued to social media, quality time with family reduces leading to distance relationships and reduced love and closeness.

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Thesis Statement Examples: Learn the Nitty-Gritty of Composition

February 2, 2019
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Developing an impressive thesis is a good time-consuming work that may restrict you from living an emancipated life. Your argument, being the spine of your paper, must be realistic, logical, and should justify the assignment title. “Connecting” is the term, an expert always suggests for your central argument. Well, there’re more hidden facts in this discussion, and this blog will guide you through the beats of a solid thesis.

Definition with thesis statement example

Thesis statement or you may call it a research proposal, is a simple sentence that articulates the main idea of your paper. It summarizes the cornerstone of your research and clearly, defines your position on it. Some students’ often miss out with this statement, unaware of its significance; don’t be a part of that crowd! Here are the purposes it serves –

It collectively holds the main idea of an argument
Tells readers what to expect from the piece of writing
Reminds writers of the chief subject-line of their paper

Thesis statement example

Topic: Digital marketing increases the online visibility of a business

Thesis: This paper discusses the significance of online marketing and how the strategies help small businesses to flourish in the digital media and make money from e-commerce platforms.

Thesis statement example shows its position

Summarizing five or more pages of the document in a single sentence seems to be an impossible task. That is why quite a number of students back out from developing one. Well, there’s a trick to it, which solves the problem in a moment. So, what is that?

A matter of fact is that the thesis statement needs not to be written first. You should smoothly introduce the paper in a broader aspect, defining and declaring the backdrop of your study. Subsequently, appears some hints on investigation techniques and direction of research, followed by the thesis statement. Typically, it is the last segment of the opening passage, after which a writer swiftly steps into the main discussion.

Classifications of a thesis statement with an example

Generally, a research paper thesis statement can be classified into two distinct categories – informative and argumentative. Depending on your topic, decide the type of your thesis.

I. Informative thesis statement

If your research paper deals with a lot of data and statistics, then your thesis must be an informative one. It should embrace the most significant data or the gen, on which your paper will be focusing. Create a logical argument that gives a realistic impression to the audience. Data that you input in the thesis should be relevant and vindicated with proper citation . Here’s an example to clear your concept.

Topic: McDonald’s brand value retains its customer base – case study

Thesis: Since the foundation of McDonald in 1940, the company developed an enduring brand value that has never seen a backdrop. This case study has been conducted to identify its American Customer Satisfaction Index for the period 2000-2018 and the role of its brand name in returning consumers.

II. Argumentative thesis statement

Quite a good number of research papers require a persuasive thesis, commonly referred to as argumentative thesis statement. These types of proposals hold a rational thought, on which you will proceed to convince the readers. You must keep the reasoning unbiased and persuasive otherwise, the game is over for you then and there. If you are portraying your opinion in the statement, always, maintain a certain level of transparency with your suspected readers. Check the example for better understanding.

Topic: Strategic management is the cornerstone of a long-running business

Thesis: This paper proves that a business lasts the longest if it has a strategic management policy, developed by a team of expert business planners. It also extends a leg to highlight how strategies support handsome revenue.

Writing Tips: How to build a strong thesis statement?

A thesis is the backbone of your paper and the rest follows, based on it. The statement must be strong and rational, so that, it seems impressive to the readers. Normally, audiences put the first glance on a research proposal and try to judge the paper content. Being a writer, if you cannot hold their thought, there, the subsequent passages won’t strike them.

Typically, a professor never asks to write a thesis statement, but, you must know that a paper is incomplete without a valid proposal. Here are some writing tips that will help in forming a decent one.

1. Build the statement in a way it seems you are answering a question. Your response should be transparent and succinct, offering a clear overview to the readers.

Thesis Statement Example #1

Topic: Hypothetically, consider that your question is – “Does a business plan add value to the company?” Then, formulate the thesis as follows.

Thesis Statement: Business plan, before investment, increases a company’s growth and strengthens its profit margin, ensuring project success at the end.

2. A good thesis statement should never use words like “might”, “may”, “can”, “could”, etc. It will raise uncertainty in reader’s mind, provoking them to leave the paper. A proper research proposal should look like the below-cited example.

Thesis Statement Example #2

Topic: Consider the topic as “Economic growth is important for a company’s future”, and the respective thesis statement must be like this –

Thesis Statement: This case study shows that a company’ performance graph must see a constant rise and it should ascertain its economic growth, in order to avoid bankruptcy or failure.

3. Your thesis statement must be highly specific and it should be devoid of cryptic and unspecific terms like “wrong”, “nice”, “good”, etc. Include vocabularies that are common to the general demographic.

Thesis Statement Example #3

Topic: If your topic is “Internal environment of a company is largely responsible for its performance growth”, then define the thesis as below –

Thesis Statement: This research has been conducted inside a renowned company to understand the significance of employee-employer relationship and how it encourages every staff to perform their level best.

4. A valid thesis statement must include two factors that are extremely essential to reach the point of validation. Check the factors below –

Say something that is true
Say the reason behind its truth

If you upright these instructions in your thesis statement and check the cited examples, before forming yours, there’s no way it can go wrong. Sometimes, time management becomes a great concern and you may need the assistance of a professional research paper writer . Management Writing Solutions happens to be the foremost choice to but essay online for its efficient team of writers and proofreaders.

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25 Thesis Statement Examples That Will Make Writing a Breeze

Understanding what makes a good thesis statement is one of the major keys to writing a great research paper or argumentative essay. The thesis statement is where you make a claim that will guide you through your entire paper. If you find yourself struggling to make sense of your paper or your topic, then it's likely due to a weak thesis statement.

Let's take a minute to first understand what makes a solid thesis statement, and what key components you need to write one of your own.

A thesis statement always goes at the beginning of the paper. It will typically be in the first couple of paragraphs of the paper so that it can introduce the body paragraphs, which are the supporting evidence for your thesis statement.

Your thesis statement should clearly identify an argument. You need to have a statement that is not only easy to understand, but one that is debatable. What that means is that you can't just put any statement of fact and have it be your thesis. For example, everyone knows that puppies are cute . An ineffective thesis statement would be, "Puppies are adorable and everyone knows it." This isn't really something that's a debatable topic.

Something that would be more debatable would be, "A puppy's cuteness is derived from its floppy ears, small body, and playfulness." These are three things that can be debated on. Some people might think that the cutest thing about puppies is the fact that they follow you around or that they're really soft and fuzzy.

All cuteness aside, you want to make sure that your thesis statement is not only debatable, but that it also actually thoroughly answers the research question that was posed. You always want to make sure that your evidence is supporting a claim that you made (and not the other way around). This is why it's crucial to read and research about a topic first and come to a conclusion later. If you try to get your research to fit your thesis statement, then it may not work out as neatly as you think. As you learn more, you discover more (and the outcome may not be what you originally thought).

Additionally, your thesis statement shouldn't be too big or too grand. It'll be hard to cover everything in a thesis statement like, "The federal government should act now on climate change." The topic is just too large to actually say something new and meaningful. Instead, a more effective thesis statement might be, "Local governments can combat climate change by providing citizens with larger recycling bins and offering local classes about composting and conservation." This is easier to work with because it's a smaller idea, but you can also discuss the overall topic that you might be interested in, which is climate change.

So, now that we know what makes a good, solid thesis statement, you can start to write your own. If you find that you're getting stuck or you are the type of person who needs to look at examples before you start something, then check out our list of thesis statement examples below.

Thesis statement examples

A quick note that these thesis statements have not been fully researched. These are merely examples to show you what a thesis statement might look like and how you can implement your own ideas into one that you think of independently. As such, you should not use these thesis statements for your own research paper purposes. They are meant to be used as examples only.

Vaccinations Because many children are unable to vaccinate due to illness, we must require that all healthy and able children be vaccinated in order to have herd immunity.
Educational Resources for Low-Income Students Schools should provide educational resources for low-income students during the summers so that they don't forget what they've learned throughout the school year.
School Uniforms School uniforms may be an upfront cost for families, but they eradicate the visual differences in income between students and provide a more egalitarian atmosphere at school.
Populism The rise in populism on the 2016 political stage was in reaction to increasing globalization, the decline of manufacturing jobs, and the Syrian refugee crisis.
Public Libraries Libraries are essential resources for communities and should be funded more heavily by local municipalities.
Cyber Bullying With more and more teens using smartphones and social media, cyber bullying is on the rise. Cyber bullying puts a lot of stress on many teens, and can cause depression, anxiety, and even suicidal thoughts. Parents should limit the usage of smart phones, monitor their children's online activity, and report any cyber bullying to school officials in order to combat this problem.
Medical Marijuana for Veterans Studies have shown that the use of medicinal marijuana has been helpful to veterans who suffer from Post-Traumatic Stress Disorder (PTSD). Medicinal marijuana prescriptions should be legal in all states and provided to these veterans. Additional medical or therapy services should also be researched and implemented in order to help them re-integrate back into civilian life.
Work-Life Balance Corporations should provide more work from home opportunities and six-hour workdays so that office workers have a better work-life balance and are more likely to be productive when they are in the office.
Teaching Youths about Consensual Sex Although sex education that includes a discussion of consensual sex would likely lead to less sexual assault, parents need to teach their children the meaning of consent from a young age with age appropriate lessons.
Whether or Not to Attend University A degree from a university provides invaluable lessons on life and a future career, but not every high school student should be encouraged to attend a university directly after graduation. Some students may benefit from a trade school or a "gap year" where they can think more intensely about what it is they want to do for a career and how they can accomplish this.
Studying Abroad Studying abroad is one of the most culturally valuable experiences you can have in college. It is the only way to get completely immersed in another language and learn how other cultures and countries are different from your own.
Women's Body Image Magazines have done a lot in the last five years to include a more diverse group of models, but there is still a long way to go to promote a healthy woman's body image collectively as a culture.
Cigarette Tax Heavily taxing and increasing the price of cigarettes is essentially a tax on the poorest Americans, and it doesn't deter them from purchasing. Instead, the state and federal governments should target those economically disenfranchised with early education about the dangers of smoking.
Veganism A vegan diet, while a healthy and ethical way to consume food, indicates a position of privilege. It also limits you to other cultural food experiences if you travel around the world.
University Athletes Should be Compensated University athletes should be compensated for their service to the university, as it is difficult for these students to procure and hold a job with busy academic and athletic schedules. Many student athletes on scholarship also come from low-income neighborhoods and it is a struggle to make ends meet when they are participating in athletics.
Women in the Workforce Sheryl Sandberg makes a lot of interesting points in her best-selling book, Lean In , but she only addressed the very privileged working woman and failed to speak to those in lower-skilled, lower-wage jobs.
Assisted Suicide Assisted suicide should be legal and doctors should have the ability to make sure their patients have the end-of-life care that they want to receive.
Celebrity and Political Activism Although Taylor Swift's lyrics are indicative of a feminist perspective, she should be more politically active and vocal to use her position of power for the betterment of society.
The Civil War The insistence from many Southerners that the South seceded from the Union for states' rights versus the fact that they seceded for the purposes of continuing slavery is a harmful myth that still affects race relations today.
Blue Collar Workers Coal miners and other blue-collar workers whose jobs are slowly disappearing from the workforce should be re-trained in jobs in the technology sector or in renewable energy. A program to re-train these workers would not only improve local economies where jobs have been displaced, but would also lead to lower unemployment nationally.
Diversity in the Workforce Having a diverse group of people in an office setting leads to richer ideas, more cooperation, and more empathy between people with different skin colors or backgrounds.
Re-Imagining the Nuclear Family The nuclear family was traditionally defined as one mother, one father, and 2.5 children. This outdated depiction of family life doesn't quite fit with modern society. The definition of normal family life shouldn't be limited to two-parent households.
Digital Literacy Skills With more information readily available than ever before, it's crucial that students are prepared to examine the material they're reading and determine whether or not it's a good source or if it has misleading information. Teaching students digital literacy and helping them to understand the difference between opinion or propaganda from legitimate, real information is integral.
Beauty Pageants Beauty pageants are presented with the angle that they empower women. However, putting women in a swimsuit on a stage while simultaneously judging them on how well they answer an impossible question in a short period of time is cruel and purely for the amusement of men. Therefore, we should stop televising beauty pageants.
Supporting More Women to Run for a Political Position In order to get more women into political positions, more women must run for office. There must be a grassroots effort to educate women on how to run for office, who among them should run, and support for a future candidate for getting started on a political career.

Still stuck? Need some help with your thesis statement?

If you are still uncertain about how to write a thesis statement or what a good thesis statement is, be sure to consult with your teacher or professor to make sure you're on the right track. It's always a good idea to check in and make sure that your thesis statement is making a solid argument and that it can be supported by your research.

After you're done writing, it's important to have someone take a second look at your paper so that you can ensure there are no mistakes or errors. It's difficult to spot your own mistakes, which is why it's always recommended to have someone help you with the revision process, whether that's a teacher, the writing center at school, or a professional editor such as one from ServiceScape .

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Tips and Examples for Writing Thesis Statements

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Tips for Writing Your Thesis Statement

1. Determine what kind of paper you are writing:

An analytical paper breaks down an issue or an idea into its component parts, evaluates the issue or idea, and presents this breakdown and evaluation to the audience.
An expository (explanatory) paper explains something to the audience.
An argumentative paper makes a claim about a topic and justifies this claim with specific evidence. The claim could be an opinion, a policy proposal, an evaluation, a cause-and-effect statement, or an interpretation. The goal of the argumentative paper is to convince the audience that the claim is true based on the evidence provided.

If you are writing a text that does not fall under these three categories (e.g., a narrative), a thesis statement somewhere in the first paragraph could still be helpful to your reader.

2. Your thesis statement should be specific—it should cover only what you will discuss in your paper and should be supported with specific evidence.

3. The thesis statement usually appears at the end of the first paragraph of a paper.

4. Your topic may change as you write, so you may need to revise your thesis statement to reflect exactly what you have discussed in the paper.

Thesis Statement Examples

Example of an analytical thesis statement:

The paper that follows should:

Explain the analysis of the college admission process
Explain the challenge facing admissions counselors

Example of an expository (explanatory) thesis statement:

Explain how students spend their time studying, attending class, and socializing with peers

Example of an argumentative thesis statement:

Present an argument and give evidence to support the claim that students should pursue community projects before entering college

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How to Write a Thesis Statement About Social Media

writing thesis statement about social media

Writing a thesis statement requires good research and creating a concise yet very informative point. Writing one about social media is no different. Due to the scope of the study, the information to gather and discuss is even more expansive.

What is a Social Media Thesis Statement?

Social Media Essay Outline

Social media essay titles, thesis on social media, argumentative essay on social media, social networking thesis statement, summing up the thesis statement.

Social media uses mobile technologies that are Internet-based to run communication across different parts of the world. It gives people worldwide the opportunity to communicate and socialize, unlike past means of communication which were only one-way.

The evolution of technology has made social media more efficient and prevalent than any other form of communication today. With technology’s continued evolution, social media will continue to evolve, and so will topics and thesis statements about it. A good thesis statement about social media must meet some requirements, and we will look through most of them.

What is a Social Media Thesis Statement Supposed to Look Like?

Before understanding how a thesis statement on social media should look like, we should familiarize ourselves with what thesis statements properly entail. A thesis statement is typically written in the introductory portion of a paper.

It provides an apt and rapid summary of the main point or aim of the research paper or thesis. As the name implies, it is a statement, mainly written in just one sentence.

A thesis statement briefly combines the topic and the main ideas of the paper. Usually, there are two types of thesis statements: indirect and direct. The indirect thesis statements do not mention the core areas or reason of the thesis like the direct statement does.

A direct statement mentions the main topic and discusses the reasons for the paper, while an indirect statement mentions the statement and points out three reasons for it.

For instance, an indirect social media thesis statement could go like this; “Effects of social media on youth and the reasons for its abuse.” Here the topic is clearly stated, along with the central claim of the thesis paper.

Thesis statements are created, backed up, and expatiated in the remaining parts of the paper by citing examples and bringing up other related topics that support their claim. Through this, the thesis statement then goes to help structure and develop the entire body of the writing piece.

A thesis about social media should contain a good thesis statement that would impact and organize the body of the thesis work. Thesis statements do not necessarily control the entire essay but complement it in numerous aspects.

In writing a social media essay, there is a wide variety of topics to talk about. The points are nearly endless, from information collection to technology, its impacts, and adverse effects to its evolution. Nevertheless, there is always a basic outline for an essay, and it will be structured to follow the same format.

Here is an outline for a social media essay;

Introduction

Here, you begin with the topic, state its objective, provide reasons to support its claims and finalize with a precise and accurate thesis statement.

Thesis statement

This statement should support and complement your main topic of discussion. It should provide a concise and cut-out message of the essay.

This section systematically lays out the arguments to support your topic while splitting them into paragraphs. This will gradually develop your points in a structured manner.

Each paragraph in this section must start with the topic sentence which relates directly to the thesis statement. Naturally, a paragraph should focus on one idea and be connected to the essay’s central argument.

Students must also conduct research and provide evidence to support the claims presented in the topic sentence. They can achieve this by using proper explanation methods to merge all their findings carefully.

In the conclusion of the social media essay , you restate your statement in a way that completely complements and brings all your previous arguments together. It must have a concluding paragraph that reiterates the main point discussed in the body of the content. It should also add a call to action to bring the essay into a logical closure that effortlessly lays bare all the ideas previously presented.

The social media field is continuously expanding, and there are various variations to how it can be operated and observed. Choosing a topic is easy, but choosing the right one may not be as unchallenging.

Before you begin writing an essay, the correct approach will be to review as many samples as you can. This way, you can easily understand the general concept and the adequate writing flow required to outline or develop your arguments carefully.

Picking the wrong titles can go on to make your thesis for a social media essay unnecessarily tricky to write. This can occur when you pick a topic too complex or choose one too vaguely and undervalued. This could make you get stuck when writing, so you should always pick titles that are easy to research, analyze and expand upon.

With all these in view, here are some social media essay titles;

Impact of social media on general education
Effects of using social media on businesses
Adverse effects of social media on personal relationships
The effect of government on social media and their potential restrictions
How a thesis about the effects of social media can positively impact society.

A thesis on social media should easily resemble other academic papers and concentrate on various topics in various subjects. Papers like this should take social media as their primary focus.

Keeping that in mind, a compelling social media thesis should contain specific parts like an introduction, thesis statement, body, and conclusion. Each part is essential and has its contribution and functions to the entire content of the thesis. Some students may find writing a thesis statement about social media difficult, so you can always ask our professional writers to “ write my thesis ” and we will be happy to help you.

The introduction usually contains a hook, a summary of the core points, and a concise thesis statement. The body section must carefully develop each argument and idea in a paragraph, while the conclusion should completely close all the arguments.

The tone, style, and approach to each argument should be precise and well laid out to quickly understand the general idea the thesis is trying to build upon. Depending on the level of education you are writing your thesis, you may need to conduct specific direct research on some points and be required to portray them in an encompassing manner.

Generally, thesis writing on any topic requires hard work, extensive research periods, and a good understanding of writing methods. Hence it should be approached with determination and passion. As a student in higher education, you should learn how to improve your writing skills.

An argumentative essay on social media is typically more engaging with active points of discussion and analysis. Communication is an integral aspect of human life when connecting and moving society as a whole forward. Now technology has upgraded communication to a social media age, which has become an advantage and disadvantage in many aspects of life.

An argumentative social media essay generally possesses a strong argument. The essay’s topic must be designed to prompt a person to pick a side or a discussion and provide the necessary support to back up their decision. This type of essay also requires one to research accurate facts for proper argumentative purposes.

Social media argumentative essays target the harmful effects of this brilliant innovation in communication and its uses worldwide. It is only natural as negative discussions might elicit a sense of debate and argumentation. Some examples of argumentative essay topics on social media include;

The negative effects of social media on education in different nations
Effects of social media and its impacts on the older and younger generation
How social media has taken over people
The adverse effects of social media and the digital space on our mental health
The pros and cons of social media in this society.

Social networking is an integral aspect of social media. It uses Internet-based social media sites to create connections and stay connected with friends, customers, family, and even business partners.

Social networking usually performs a primary purpose in communication with actual avenues like Twitter, Instagram, Facebook, and LinkedIn. These sites and applications enable people to connect to develop relationships and share messages, ideas, and information.

Most social networking forms entail developing and maintaining relationships using communication technology, whether it is the relationship between clients, business partners, or even students.

For example, with the development of the Internet, most students can easily find services to help write dissertations on media space, or social media marketing. All you have to do is invite me to write my dissertation and they will immediately find the best service to solve their problem.

Writing is a social networking thesis statement similar to that of a social media thesis statement. They essentially involve rational discussion, and they can be approached in the same manner. The only slight difference will be the particular attention to social media relationships. How they are developed, what it takes to maintain them, and the various merits they could provide. These would typically form the structure of a social networking thesis statement.

Writing a good thesis statement on social media involves a good understanding of the topic chosen and an accurate idea of the reasons, factors, and discussions that impact the main idea of the thesis. With all these discussed, you should be well on your way to writing good thesis statements on social media.

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How to Write a Strong Thesis Statement: 4 Steps + Examples

What’s Covered:

What is the purpose of a thesis statement, writing a good thesis statement: 4 steps, common pitfalls to avoid, where to get your essay edited for free.

When you set out to write an essay, there has to be some kind of point to it, right? Otherwise, your essay would just be a big jumble of word salad that makes absolutely no sense. An essay needs a central point that ties into everything else. That main point is called a thesis statement, and it’s the core of any essay or research paper.

You may hear about Master degree candidates writing a thesis, and that is an entire paper–not to be confused with the thesis statement, which is typically one sentence that contains your paper’s focus.

Read on to learn more about thesis statements and how to write them. We’ve also included some solid examples for you to reference.

Typically the last sentence of your introductory paragraph, the thesis statement serves as the roadmap for your essay. When your reader gets to the thesis statement, they should have a clear outline of your main point, as well as the information you’ll be presenting in order to either prove or support your point.

The thesis statement should not be confused for a topic sentence , which is the first sentence of every paragraph in your essay. If you need help writing topic sentences, numerous resources are available. Topic sentences should go along with your thesis statement, though.

Since the thesis statement is the most important sentence of your entire essay or paper, it’s imperative that you get this part right. Otherwise, your paper will not have a good flow and will seem disjointed. That’s why it’s vital not to rush through developing one. It’s a methodical process with steps that you need to follow in order to create the best thesis statement possible.

Step 1: Decide what kind of paper you’re writing

When you’re assigned an essay, there are several different types you may get. Argumentative essays are designed to get the reader to agree with you on a topic. Informative or expository essays present information to the reader. Analytical essays offer up a point and then expand on it by analyzing relevant information. Thesis statements can look and sound different based on the type of paper you’re writing. For example:

Argumentative: The United States needs a viable third political party to decrease bipartisanship, increase options, and help reduce corruption in government.
Informative: The Libertarian party has thrown off elections before by gaining enough support in states to get on the ballot and by taking away crucial votes from candidates.
Analytical: An analysis of past presidential elections shows that while third party votes may have been the minority, they did affect the outcome of the elections in 2020, 2016, and beyond.

Step 2: Figure out what point you want to make

Once you know what type of paper you’re writing, you then need to figure out the point you want to make with your thesis statement, and subsequently, your paper. In other words, you need to decide to answer a question about something, such as:

What impact did reality TV have on American society?
How has the musical Hamilton affected perception of American history?
Why do I want to major in [chosen major here]?

If you have an argumentative essay, then you will be writing about an opinion. To make it easier, you may want to choose an opinion that you feel passionate about so that you’re writing about something that interests you. For example, if you have an interest in preserving the environment, you may want to choose a topic that relates to that.

If you’re writing your college essay and they ask why you want to attend that school, you may want to have a main point and back it up with information, something along the lines of:

“Attending Harvard University would benefit me both academically and professionally, as it would give me a strong knowledge base upon which to build my career, develop my network, and hopefully give me an advantage in my chosen field.”

Step 3: Determine what information you’ll use to back up your point

Once you have the point you want to make, you need to figure out how you plan to back it up throughout the rest of your essay. Without this information, it will be hard to either prove or argue the main point of your thesis statement. If you decide to write about the Hamilton example, you may decide to address any falsehoods that the writer put into the musical, such as:

“The musical Hamilton, while accurate in many ways, leaves out key parts of American history, presents a nationalist view of founding fathers, and downplays the racism of the times.”

Once you’ve written your initial working thesis statement, you’ll then need to get information to back that up. For example, the musical completely leaves out Benjamin Franklin, portrays the founding fathers in a nationalist way that is too complimentary, and shows Hamilton as a staunch abolitionist despite the fact that his family likely did own slaves.

Step 4: Revise and refine your thesis statement before you start writing

Read through your thesis statement several times before you begin to compose your full essay. You need to make sure the statement is ironclad, since it is the foundation of the entire paper. Edit it or have a peer review it for you to make sure everything makes sense and that you feel like you can truly write a paper on the topic. Once you’ve done that, you can then begin writing your paper.

When writing a thesis statement, there are some common pitfalls you should avoid so that your paper can be as solid as possible. Make sure you always edit the thesis statement before you do anything else. You also want to ensure that the thesis statement is clear and concise. Don’t make your reader hunt for your point. Finally, put your thesis statement at the end of the first paragraph and have your introduction flow toward that statement. Your reader will expect to find your statement in its traditional spot.

If you’re having trouble getting started, or need some guidance on your essay, there are tools available that can help you. CollegeVine offers a free peer essay review tool where one of your peers can read through your essay and provide you with valuable feedback. Getting essay feedback from a peer can help you wow your instructor or college admissions officer with an impactful essay that effectively illustrates your point.

Examples List on Marketing Thesis Statement

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How to write a thesis statement, what is a thesis statement.

Almost all of us—even if we don’t do it consciously—look early in an essay for a one- or two-sentence condensation of the argument or analysis that is to follow. We refer to that condensation as a thesis statement.

Why Should Your Essay Contain a Thesis Statement?

to test your ideas by distilling them into a sentence or two
to better organize and develop your argument
to provide your reader with a “guide” to your argument

In general, your thesis statement will accomplish these goals if you think of the thesis as the answer to the question your paper explores.

How Can You Write a Good Thesis Statement?

Here are some helpful hints to get you started. You can either scroll down or select a link to a specific topic.

How to Generate a Thesis Statement if the Topic is Assigned How to Generate a Thesis Statement if the Topic is not Assigned How to Tell a Strong Thesis Statement from a Weak One

How to Generate a Thesis Statement if the Topic is Assigned

Almost all assignments, no matter how complicated, can be reduced to a single question. Your first step, then, is to distill the assignment into a specific question. For example, if your assignment is, “Write a report to the local school board explaining the potential benefits of using computers in a fourth-grade class,” turn the request into a question like, “What are the potential benefits of using computers in a fourth-grade class?” After you’ve chosen the question your essay will answer, compose one or two complete sentences answering that question.

Q: “What are the potential benefits of using computers in a fourth-grade class?” A: “The potential benefits of using computers in a fourth-grade class are . . .”

A: “Using computers in a fourth-grade class promises to improve . . .”

The answer to the question is the thesis statement for the essay.

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How to Generate a Thesis Statement if the Topic is not Assigned

Even if your assignment doesn’t ask a specific question, your thesis statement still needs to answer a question about the issue you’d like to explore. In this situation, your job is to figure out what question you’d like to write about.

A good thesis statement will usually include the following four attributes:

take on a subject upon which reasonable people could disagree
deal with a subject that can be adequately treated given the nature of the assignment
express one main idea
assert your conclusions about a subject

Let’s see how to generate a thesis statement for a social policy paper.

Brainstorm the topic . Let’s say that your class focuses upon the problems posed by changes in the dietary habits of Americans. You find that you are interested in the amount of sugar Americans consume.

You start out with a thesis statement like this:

Sugar consumption.

This fragment isn’t a thesis statement. Instead, it simply indicates a general subject. Furthermore, your reader doesn’t know what you want to say about sugar consumption.

Narrow the topic . Your readings about the topic, however, have led you to the conclusion that elementary school children are consuming far more sugar than is healthy.

You change your thesis to look like this:

Reducing sugar consumption by elementary school children.

This fragment not only announces your subject, but it focuses on one segment of the population: elementary school children. Furthermore, it raises a subject upon which reasonable people could disagree, because while most people might agree that children consume more sugar than they used to, not everyone would agree on what should be done or who should do it. You should note that this fragment is not a thesis statement because your reader doesn’t know your conclusions on the topic.

Take a position on the topic. After reflecting on the topic a little while longer, you decide that what you really want to say about this topic is that something should be done to reduce the amount of sugar these children consume.

You revise your thesis statement to look like this:

More attention should be paid to the food and beverage choices available to elementary school children.

This statement asserts your position, but the terms more attention and food and beverage choices are vague.

Use specific language . You decide to explain what you mean about food and beverage choices , so you write:

Experts estimate that half of elementary school children consume nine times the recommended daily allowance of sugar.

This statement is specific, but it isn’t a thesis. It merely reports a statistic instead of making an assertion.

Make an assertion based on clearly stated support. You finally revise your thesis statement one more time to look like this:

Because half of all American elementary school children consume nine times the recommended daily allowance of sugar, schools should be required to replace the beverages in soda machines with healthy alternatives.

Notice how the thesis answers the question, “What should be done to reduce sugar consumption by children, and who should do it?” When you started thinking about the paper, you may not have had a specific question in mind, but as you became more involved in the topic, your ideas became more specific. Your thesis changed to reflect your new insights.

How to Tell a Strong Thesis Statement from a Weak One

1. a strong thesis statement takes some sort of stand..

Remember that your thesis needs to show your conclusions about a subject. For example, if you are writing a paper for a class on fitness, you might be asked to choose a popular weight-loss product to evaluate. Here are two thesis statements:

There are some negative and positive aspects to the Banana Herb Tea Supplement.

This is a weak thesis statement. First, it fails to take a stand. Second, the phrase negative and positive aspects is vague.

Because Banana Herb Tea Supplement promotes rapid weight loss that results in the loss of muscle and lean body mass, it poses a potential danger to customers.

This is a strong thesis because it takes a stand, and because it's specific.

2. A strong thesis statement justifies discussion.

Your thesis should indicate the point of the discussion. If your assignment is to write a paper on kinship systems, using your own family as an example, you might come up with either of these two thesis statements:

My family is an extended family.

This is a weak thesis because it merely states an observation. Your reader won’t be able to tell the point of the statement, and will probably stop reading.

While most American families would view consanguineal marriage as a threat to the nuclear family structure, many Iranian families, like my own, believe that these marriages help reinforce kinship ties in an extended family.

This is a strong thesis because it shows how your experience contradicts a widely-accepted view. A good strategy for creating a strong thesis is to show that the topic is controversial. Readers will be interested in reading the rest of the essay to see how you support your point.

3. A strong thesis statement expresses one main idea.

Readers need to be able to see that your paper has one main point. If your thesis statement expresses more than one idea, then you might confuse your readers about the subject of your paper. For example:

Companies need to exploit the marketing potential of the Internet, and Web pages can provide both advertising and customer support.

This is a weak thesis statement because the reader can’t decide whether the paper is about marketing on the Internet or Web pages. To revise the thesis, the relationship between the two ideas needs to become more clear. One way to revise the thesis would be to write:

Because the Internet is filled with tremendous marketing potential, companies should exploit this potential by using Web pages that offer both advertising and customer support.

This is a strong thesis because it shows that the two ideas are related. Hint: a great many clear and engaging thesis statements contain words like because , since , so , although , unless , and however .

4. A strong thesis statement is specific.

A thesis statement should show exactly what your paper will be about, and will help you keep your paper to a manageable topic. For example, if you're writing a seven-to-ten page paper on hunger, you might say:

World hunger has many causes and effects.

This is a weak thesis statement for two major reasons. First, world hunger can’t be discussed thoroughly in seven to ten pages. Second, many causes and effects is vague. You should be able to identify specific causes and effects. A revised thesis might look like this:

Hunger persists in Glandelinia because jobs are scarce and farming in the infertile soil is rarely profitable.

This is a strong thesis statement because it narrows the subject to a more specific and manageable topic, and it also identifies the specific causes for the existence of hunger.

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Think of yourself as a member of a jury, listening to a lawyer who is presenting an opening argument. You'll want to know very soon whether the lawyer believes the accused to be guilty or not guilty, and how the lawyer plans to convince you. Readers of academic essays are like jury members: before they have read too far, they want to know what the essay argues as well as how the writer plans to make the argument. After reading your thesis statement, the reader should think, "This essay is going to try to convince me of something. I'm not convinced yet, but I'm interested to see how I might be."

An effective thesis cannot be answered with a simple "yes" or "no." A thesis is not a topic; nor is it a fact; nor is it an opinion. "Reasons for the fall of communism" is a topic. "Communism collapsed in Eastern Europe" is a fact known by educated people. "The fall of communism is the best thing that ever happened in Europe" is an opinion. (Superlatives like "the best" almost always lead to trouble. It's impossible to weigh every "thing" that ever happened in Europe. And what about the fall of Hitler? Couldn't that be "the best thing"?)

A good thesis has two parts. It should tell what you plan to argue, and it should "telegraph" how you plan to argue—that is, what particular support for your claim is going where in your essay.

Steps in Constructing a Thesis

First, analyze your primary sources. Look for tension, interest, ambiguity, controversy, and/or complication. Does the author contradict himself or herself? Is a point made and later reversed? What are the deeper implications of the author's argument? Figuring out the why to one or more of these questions, or to related questions, will put you on the path to developing a working thesis. (Without the why, you probably have only come up with an observation—that there are, for instance, many different metaphors in such-and-such a poem—which is not a thesis.)

Once you have a working thesis, write it down. There is nothing as frustrating as hitting on a great idea for a thesis, then forgetting it when you lose concentration. And by writing down your thesis you will be forced to think of it clearly, logically, and concisely. You probably will not be able to write out a final-draft version of your thesis the first time you try, but you'll get yourself on the right track by writing down what you have.

Keep your thesis prominent in your introduction. A good, standard place for your thesis statement is at the end of an introductory paragraph, especially in shorter (5-15 page) essays. Readers are used to finding theses there, so they automatically pay more attention when they read the last sentence of your introduction. Although this is not required in all academic essays, it is a good rule of thumb.

Anticipate the counterarguments. Once you have a working thesis, you should think about what might be said against it. This will help you to refine your thesis, and it will also make you think of the arguments that you'll need to refute later on in your essay. (Every argument has a counterargument. If yours doesn't, then it's not an argument—it may be a fact, or an opinion, but it is not an argument.)

This statement is on its way to being a thesis. However, it is too easy to imagine possible counterarguments. For example, a political observer might believe that Dukakis lost because he suffered from a "soft-on-crime" image. If you complicate your thesis by anticipating the counterargument, you'll strengthen your argument, as shown in the sentence below.

Some Caveats and Some Examples

A thesis is never a question. Readers of academic essays expect to have questions discussed, explored, or even answered. A question ("Why did communism collapse in Eastern Europe?") is not an argument, and without an argument, a thesis is dead in the water.

A thesis is never a list. "For political, economic, social and cultural reasons, communism collapsed in Eastern Europe" does a good job of "telegraphing" the reader what to expect in the essay—a section about political reasons, a section about economic reasons, a section about social reasons, and a section about cultural reasons. However, political, economic, social and cultural reasons are pretty much the only possible reasons why communism could collapse. This sentence lacks tension and doesn't advance an argument. Everyone knows that politics, economics, and culture are important.

A thesis should never be vague, combative or confrontational. An ineffective thesis would be, "Communism collapsed in Eastern Europe because communism is evil." This is hard to argue (evil from whose perspective? what does evil mean?) and it is likely to mark you as moralistic and judgmental rather than rational and thorough. It also may spark a defensive reaction from readers sympathetic to communism. If readers strongly disagree with you right off the bat, they may stop reading.

An effective thesis has a definable, arguable claim. "While cultural forces contributed to the collapse of communism in Eastern Europe, the disintegration of economies played the key role in driving its decline" is an effective thesis sentence that "telegraphs," so that the reader expects the essay to have a section about cultural forces and another about the disintegration of economies. This thesis makes a definite, arguable claim: that the disintegration of economies played a more important role than cultural forces in defeating communism in Eastern Europe. The reader would react to this statement by thinking, "Perhaps what the author says is true, but I am not convinced. I want to read further to see how the author argues this claim."

A thesis should be as clear and specific as possible. Avoid overused, general terms and abstractions. For example, "Communism collapsed in Eastern Europe because of the ruling elite's inability to address the economic concerns of the people" is more powerful than "Communism collapsed due to societal discontent."

Reference management. Clean and simple.

How to write a thesis statement + examples

What is a thesis statement?

Is a thesis statement a question, how do you write a good thesis statement, how do i know if my thesis statement is good, examples of thesis statements, helpful resources on how to write a thesis statement, frequently asked questions about writing a thesis statement, related articles.

A thesis statement is the main argument of your paper or thesis.

The thesis statement is one of the most important elements of any piece of academic writing . It is a brief statement of your paper’s main argument. Essentially, you are stating what you will be writing about.

You can see your thesis statement as an answer to a question. While it also contains the question, it should really give an answer to the question with new information and not just restate or reiterate it.

Your thesis statement is part of your introduction. Learn more about how to write a good thesis introduction in our introduction guide .

A thesis statement is not a question. A statement must be arguable and provable through evidence and analysis. While your thesis might stem from a research question, it should be in the form of a statement.

Tip: A thesis statement is typically 1-2 sentences. For a longer project like a thesis, the statement may be several sentences or a paragraph.

A good thesis statement needs to do the following:

Condense the main idea of your thesis into one or two sentences.
Answer your project’s main research question.
Clearly state your position in relation to the topic .
Make an argument that requires support or evidence.

Once you have written down a thesis statement, check if it fulfills the following criteria:

Your statement needs to be provable by evidence. As an argument, a thesis statement needs to be debatable.
Your statement needs to be precise. Do not give away too much information in the thesis statement and do not load it with unnecessary information.
Your statement cannot say that one solution is simply right or simply wrong as a matter of fact. You should draw upon verified facts to persuade the reader of your solution, but you cannot just declare something as right or wrong.

As previously mentioned, your thesis statement should answer a question.

If the question is:

What do you think the City of New York should do to reduce traffic congestion?

A good thesis statement restates the question and answers it:

In this paper, I will argue that the City of New York should focus on providing exclusive lanes for public transport and adaptive traffic signals to reduce traffic congestion by the year 2035.

Here is another example. If the question is:

How can we end poverty?

A good thesis statement should give more than one solution to the problem in question:

In this paper, I will argue that introducing universal basic income can help reduce poverty and positively impact the way we work.

The Writing Center of the University of North Carolina has a list of questions to ask to see if your thesis is strong .

A thesis statement is part of the introduction of your paper. It is usually found in the first or second paragraph to let the reader know your research purpose from the beginning.

In general, a thesis statement should have one or two sentences. But the length really depends on the overall length of your project. Take a look at our guide about the length of thesis statements for more insight on this topic.

Here is a list of Thesis Statement Examples that will help you understand better how to write them.

Every good essay should include a thesis statement as part of its introduction, no matter the academic level. Of course, if you are a high school student you are not expected to have the same type of thesis as a PhD student.

Here is a great YouTube tutorial showing How To Write An Essay: Thesis Statements .

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Digital Commons @ USF > Muma College of Business > Marketing > Theses and Dissertations

Marketing Theses and Dissertations

Theses/dissertations from 2023 2023.

How Feeling Like a Minority Affects Preferences for Autonomous Digital Interfaces , Ye Seul Kim

Theses/Dissertations from 2022 2022

Spillover Effects in Product Customization , Samuel Babu Sekar

Theses/Dissertations from 2021 2021

External and Internal Factors of Sports Sponsorship Selling Cycles in North American Professional Sports , Dan Kaufmann

Increasing Personal and Product Influence Through Background Auditory and Visual Cues , Zhihao Yu

Theses/Dissertations from 2020 2020

The Effects of Product Recalls on Competitors’ Market Value and Recalling Firm’s Reputation , Dong Liu

Corporate Brand Impact on Sales / Revenue Per Share , Brad A. Puckey

Competition in Upstream Humanitarian Supply Chain: Investigation of Food Banks , Iana Shaheen

Theses/Dissertations from 2019 2019

How Digital versus Non-Digital Modes of Food Ordering Influence Menu Healthfulness Perceptions and Food Choices , Annika Abell

Theses/Dissertations from 2018 2018

The Impact of Digital Marketing Decisions on Market Outcomes in Residential Real Estate , Denise Hunter Gravatt

Theses/Dissertations from 2017 2017

Hate is a Strong Word: The Influence of Hate-Acknowledging Advertising on Brand Outcomes , Lisa Monahan

The Effects of Loneliness on Consumers’ Digital Engagement with Social Media Ads , Yu Qin

Product Shadows and Ad Evaluations , Nazuk Sharma

Theses/Dissertations from 2016 2016

Understanding the Complexity of Product Returns Management: A Complex Adaptive Systems Theory Perspective , Jennifer Anne Espinosa

Branding Implications of Co-Created Social Responsibility , Alexander J. Kull

Theses/Dissertations from 2015 2015

How You Categorize Influences How Helpful You Are: The Effect of Categorization Mindset on Consumers’ Social Decisions , Hsiao-Ching Kuo

Theses/Dissertations from 2014 2014

Taken for Granted or Taken with Gratitude? An Examination of the Differential Effects of Donations of Time and Money on Consumers' Evaluation of Corporate Philanthropy , Ryan Langan

Essays on Consumer's Psychological and Behavioral Responses toward Social Coupons , Chinintorn Nakhata

Muscling Consumers to Optimal Option Differentiation: The Influence of Incidental Muscular Sensations on Option Differentiation , Courtney Szocs

Theses/Dissertations from 2012 2012

Essays on Mental Accounting and Consumers' Decision Making , Ali Besharat

Perceived Firm Transparency: Scale and Model Development , Jennifer Dapko

Theses/Dissertations from 2010 2010

Antecedents and Consequences of Channel Alienation: An Empirical Investigation within Franchised Channels of Distribution , Ivan Lapuka

Theses/Dissertations from 2009 2009

An Empirical Examination of the Dark Side of Relationship Marketing within a Business to Business Context , Brent L. Baker

Developing the Nomological Network of Perceived Corporate Affinity for Technology: A Three Essay Dissertation , David Earl Fleming

Theses/Dissertations from 2008 2008

Self-Directed Learning: Measures and Models for Salesperson Training and Development , Stefanie Leigh Boyer

Emotional Exhaustion and Its Role in Service Sabotage among Boundary Spanners , Diane R. Edmondson

Theses/Dissertations from 2007 2007

Essays on multiple identities and motivated consumption: Exploring the role of identity centrality on self-brand connections , Tracy R. Harmon

The impact of organizational climate variables of perceived organizational support, workplace isolation, and ethical climate on salesperson psychological and behavioral work outcomes , Robert J. Riggle

Theses/Dissertations from 2005 2005

The Effect of Perceived Entitativity on Implicit Image Transfer in Multiple Sponsorships , FrancoÌ?is Anthony Carrillat

Theses/Dissertations from 2004 2004

Relationship Advertising: Investigating the Strategic Appeal of Intimacy (Disclosure) in Services Marketing , Andrea Diahann Gaye Scott

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Marketing Theses Samples For Students

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Do you feel the need to check out some previously written Theses on Marketing before you start writing an own piece? In this free collection of Marketing Thesis examples, you are given a fascinating opportunity to examine meaningful topics, content structuring techniques, text flow, formatting styles, and other academically acclaimed writing practices. Adopting them while composing your own Marketing Thesis will definitely allow you to complete the piece faster.

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Can you please ensure that the referencing conforms with the OSCOLA standard (available at http://www.legalcitation.ie/page5/files/OSCOLA%20Ireland%202011.pdf

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Finished Chapters 1, 2, 3 ABSTRACT TOC TABLES FOR FIGURES AND TABLES ACRONYMS AND ABBREVIATIONS AB Assembly Bill CA California CCHSWC California Commission on Health and Safety and Workers' Compensation DIR Department of Industrial Relations DIV Division of Workers’ Compensation

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Marketing Essays - Marketing Strategies Thesis Statement; dissertations and research papers

babs729272 1 / - Feb 25, 2010 #1 Can someone please tell me if my thesis statement below is strong enough? Thanks, Barbi THESIS STATEMENT "While researching the field of Marketing Strategies I found that a Marketing Analyst comes up with a plan of action to make a retail store successful in a particular community and the job pays very well when you get the proper degree providing you with the tools you need to be successful in this competitive field."

Shamaila - / 1 Aug 25, 2010 #3 Need latest research topic in Marketing (advertising, CSR and branding) Hi everyone! Please help me in finding a latest research topic in the area of Marketing. I actually can not figure iot out that how should I start and how to select my topic. If specifically mentioning I am interested in the areas of advertising, CSR and branding. Kindly propose a topic for me related to these areas. Thanks alot!

yvonne88 - / 1 Dec 5, 2010 #5 Research topic for PhD in Marketing (branding and advertising) - ideas needed Can anyone help in giving some suggestion on the topic that i should do. My interest is in branding and advertising.

jdurnford 4 / 6 Dec 8, 2010 #6 Find a company that you like and analyze their marketing strategies. Talk about the effectiveness of a good logo. Discuss what makes a good television commercial. Just a few ideas.

swams004 - / 1 Sep 23, 2011 #8 PhD thesis for marketing Engineer Hello one and all, i am an Mechanical Graduate and done my MBA in marketing now i want to apply for PhD so please help me in finding good research problem

pantula - / 1 Sep 25, 2011 #9 Dear Are you enrolled for Ph.D?? if yes please try to workout with your research supervisor thanks & regards Sravan Research scholar in management +91-9966403409 [email protected]

kiki90112 - / 1 Nov 7, 2011 #10 Marketing strategy - How to write critical analysis? Choose one of the following integrated marketing communications case studies: Guinness OR Innocent. Using the case study to illustrate your assignment, answer ONE of the following: Critically analyse the marketing strategy being used by the organisation considering aspects of the market mix such as market positioning, product, pricing and distribution. I really don't know what is critically anayze? who can tell me how to write this essay, give me some advice, thanks alot.

Makoosh2 1 / 2 Nov 16, 2011 #11 Lets say you pick Guinness. I would do a SWOT analysis (S = strength, w = weakness, o = opportunity, t = threats). First start with their price... is it higher or lower compared to competitors? How successful is their product? What market (younger/older/etc) are they targeting? How do they distribute their product?

kumarashu83 - / 1 Feb 5, 2012 #12 Research topic for PhD in rural marketing? hello friends I want to do PHD in rural marketing. though I have few Ideas related to the topic but looking for few more assist. let me have few suggestion regarding the same... Ashutosh

mamamia - / 3 Feb 9, 2012 #13 which part of the world are you targeting? The word 'rural' has different characteristics when we move from one part of the world to another. If you are targeting India, then you can select some topic like these: - Marketing banking services to Rural India. - Green marketing in rural India. - Marketing democracy to rural India. These are just general suggestions. You can think of a creative title along these suggestions.

Zermina - / 1 May 18, 2012 #14 Need topic for Research proposal (Marketing field) i need some good topics for research proposal related to feild of Marketing, further i need to know how to develope a good research proposal??

anuradha singh - / 1 Feb 8, 2013 #15 Topic for Marketing Management research hi every one Please help me in finding a latest research topic in the area of marketing. i think about two topic. 1 Effect of Gender on family buying decision. 2 The effect of brand image on consumer taste preference. which is good for the research if other topics in good please tell me. my interest area Consumer Behavior. please help me.

ElizabethMunisi - / 2 Mar 16, 2013 #19 Need advice on finding a narrowed down a Research Topic on Public Relations or Market i really need a recent research topic concerning Public relations or Marketing or any of the title which will be narrow to do a research for it... I'll be so grateful for this!

ElizabethMunisi - / 2 Mar 16, 2013 #21 thank you indeed Birce, that's a wonderful idea to start with for now as i couldn't be able to think of something interested like that... I am truly grateful!

COMMENTS

31 Hand-Written Marketing Thesis Statements For Students
31 Marketing Thesis Statements For Students. January 15, 2024 / By Izzah Usman / 16 minutes of reading. Discuss How Online Marketing Affects the Brand Image in Light of Insightful Differences Between Paid Search and Organic Search. Online marketing provides a platform for the brand to interact with the customers and strengthen the bond, making ...
How to Write a Thesis Statement
Placement of the thesis statement. Step 1: Start with a question. Step 2: Write your initial answer. Step 3: Develop your answer. Step 4: Refine your thesis statement. Types of thesis statements. Other interesting articles. Frequently asked questions about thesis statements.
Thesis Statements about Social Media: 21 Examples and Tips
A thesis statement can be more than one sentence only when the essay is on complex topics and there is a need to break the statement into two. This means, a good thesis statement structures an essay and tells the reader what an essay is all about. ... Social media benefits marketing by creating brand recognition, increasing sales, and measuring ...
Thesis Statement Examples: Learn the Nitty-Gritty of Composition
Thesis statement example. Topic: Digital marketing increases the online visibility of a business . Thesis: This paper discusses the significance of online marketing and how the strategies help small businesses to flourish in the digital media and make money from e-commerce platforms. Thesis statement example shows its position
25 Thesis Statement Examples That Will Make Writing a Breeze
What that means is that you can't just put any statement of fact and have it be your thesis. For example, everyone knows that puppies are cute. An ineffective thesis statement would be, "Puppies are adorable and everyone knows it." This isn't really something that's a debatable topic. Something that would be more debatable would be, "A puppy's ...
Marketing Thesis Examples ☑️ College & School Samples
Words: 431 Pages: 2. Gavina Distribution Channels. In contrast, Gavina is committed to consumer satisfaction yet still it has…. Words: 733 Pages: 3. European Luxury Brands in Asia. However, in 1970's a more sophisticated marketing of branded luxury goods was…. Words: 2646 Pages: 10.
Creating a Thesis Statement, Thesis Statement Tips
Tips for Writing Your Thesis Statement. 1. Determine what kind of paper you are writing: An analytical paper breaks down an issue or an idea into its component parts, evaluates the issue or idea, and presents this breakdown and evaluation to the audience.; An expository (explanatory) paper explains something to the audience.; An argumentative paper makes a claim about a topic and justifies ...
How to Write a Thesis Statement About Social Media
A thesis statement is typically written in the introductory portion of a paper. It provides an apt and rapid summary of the main point or aim of the research paper or thesis. As the name implies, it is a statement, mainly written in just one sentence. A thesis statement briefly combines the topic and the main ideas of the paper. Usually, there ...
How to Write a Strong Thesis Statement: 4 Steps + Examples
Step 4: Revise and refine your thesis statement before you start writing. Read through your thesis statement several times before you begin to compose your full essay. You need to make sure the statement is ironclad, since it is the foundation of the entire paper. Edit it or have a peer review it for you to make sure everything makes sense and ...
WRAC Writing a Thesis Statement
Revised thesis: "As the Internet is filled with an abundance of marketing potential, companies should exploit this potential by using Facebook pages that offer both advertising and a method for customer support." Good! You've explained the "because" and focused the topic. This is a strong thesis!
Examples List on Marketing Thesis Statement
The goal of an thesis in marketing statement is to develop such skills as independent creative thinking and writing out your own thoughts. Writing an thesis is extremely useful, because it allows the author to learn to clearly and correctly formulate thoughts, structure information, use basic concepts, highlight causal relationships, illustrate ...
15 Thesis Statement Examples to Inspire Your Next Argumentative ...
Schools should start at a later time of day. Inspired by this sample essay about school start times. Beginning the school day at a later time would stabilize students' sleep patterns, improve students' moods, and increase students' academic success. #15. Schools should distribute birth control to teens.
Thesis Generator
Remember that the thesis statement is a kind of "mapping tool" that helps you organize your ideas, and it helps your reader follow your argument. After the topic sentence, include any evidence in this body paragraph, such as a quotation, statistic, or data point, that supports this first point. Explain what the evidence means. Show the reader ...
How to Write a Thesis Statement
How to Tell a Strong Thesis Statement from a Weak One 1. A strong thesis statement takes some sort of stand. Remember that your thesis needs to show your conclusions about a subject. For example, if you are writing a paper for a class on fitness, you might be asked to choose a popular weight-loss product to evaluate. Here are two thesis statements:
Developing A Thesis
Keep your thesis prominent in your introduction. A good, standard place for your thesis statement is at the end of an introductory paragraph, especially in shorter (5-15 page) essays. Readers are used to finding theses there, so they automatically pay more attention when they read the last sentence of your introduction.
How to write a thesis statement + Examples
It is a brief statement of your paper's main argument. Essentially, you are stating what you will be writing about. Organize your papers in one place. Try Paperpile. No credit card needed. Get 30 days free. You can see your thesis statement as an answer to a question. While it also contains the question, it should really give an answer to the ...
Marketing Theses and Dissertations
Theses/Dissertations from 2009. An Empirical Examination of the Dark Side of Relationship Marketing within a Business to Business Context, Brent L. Baker. Developing the Nomological Network of Perceived Corporate Affinity for Technology: A Three Essay Dissertation, David Earl Fleming.
What Is a Thesis?
Revised on April 16, 2024. A thesis is a type of research paper based on your original research. It is usually submitted as the final step of a master's program or a capstone to a bachelor's degree. Writing a thesis can be a daunting experience. Other than a dissertation, it is one of the longest pieces of writing students typically complete.
Marketing Thesis Examples That Really Inspire
In this free collection of Marketing Thesis examples, you are given a fascinating opportunity to examine meaningful topics, content structuring techniques, text flow, formatting styles, and other academically acclaimed writing practices. ... Thesis Statement Consumer buying behavior has been researched a number of times and there are enough ...
Marketing Essays
Barbi. THESIS STATEMENT. "While researching the field of Marketing Strategies I found that a Marketing Analyst comes up with a plan of action to make a retail store successful in a particular community and the job pays very well when you get the proper degree providing you with the tools you need to be successful in this competitive field."
marketing essays: examples, topics, questions, thesis statement
marketing Essay Examples. The key to customer loyalty essay Marketing has become an integral part of the contemporary world. It has completely changed the industry of "selling and buying goods". Marketing is often understood as "the process of planning and executing the pricing, promotion, and distribution of goods, ideas, and services to ...
PDF Ethics and Marketing Strategies Towards Children
Therefore, this thesis aims to identify and examine the ethical issues that arise from creating marketing strategies towards children, and to ultimately present a discussion as to how children's marketing can be done more responsibly and ethically. To support the aim, the following research questions are set as the basis for the research: 1.