application letter business

How to Write a Business Application Letter: A Comprehensive Guide for Success

Crafting a business application letter can feel like an intimidating task, but it doesn’t have to be. It’s all about presenting your qualifications in the best possible light and capturing the reader’s attention right from the start. Your business application letter is your initial introduction to a potential employer or partner, and it serves as a crucial first impression.

You’re not just writing a letter; you’re selling yourself, your skills, and your enthusiasm for the position or partnership at hand. That’s why each word you choose should reinforce the idea that YOU are indeed THE BEST candidate for this opportunity.

So how do you write a compelling business application letter? The key lies in understanding what your audience needs to see, organizing your thoughts clearly and concisely, then artfully weaving those elements together into an engaging narrative that commands attention. Let’s delve into some practical strategies to help guide you through this process.

Understanding the Basics of a Business Application Letter

Diving into the world of business, you’ll often find yourself needing to write a business application letter. Whether you’re applying for a job, pitching your services, or seeking funding for your startup, knowing how to craft an effective letter can give you an edge.

First off, it’s essential to grasp what a business application letter is. In essence, it’s a formal document used by individuals or corporations to conduct professional correspondence. You might use one to showcase your qualifications and express interest in an opportunity.

Now let’s break down its key components:

• Header : This section contains your contact information (like name and email) as well as the recipient’s details. Accuracy is paramount here; double-check everything!
• Salutation : It addresses the recipient directly. If possible, always try to find out their name.
• Body : Here lies the heart of your message. Keep it concise yet compelling enough to grab attention.
• Closing and signature : Wrap up your thoughts neatly and sign off gracefully.

Remember that every word counts in such letters! Make sure each sentence adds value and moves towards achieving your goal: persuading the reader in some way.

Here’s a nifty table summarizing these points:

Lastly, consider tone – maintaining professionalism doesn’t mean losing all personality! Inject some warmth where appropriate; after all, there’s a human on both ends of this communication!

With these basic guidelines under your belt, you’re ready to start crafting impactful business application letters!

Key Elements to Include in Your Letter

When you’re writing a business application letter, there are some key elements you need to include. By incorporating these components, you’ll boost your chances of making a great impression and getting that all-important call back.

First off, your contact information is crucial. It’s essential for the recipient to have your details at their fingertips if they want to get in touch with you. This includes:

• Phone number
• Email address

Next up is the date . Including the date at the top of your letter makes it clear when it was written – an important detail if there’s any delay between writing and receiving.

Then comes the recipient’s information . You should know who you’re addressing – not just the company or organization but also the individual person if possible.

The next must-have element is a salutation like ‘Dear Mr./Ms./Dr.’ followed by their last name. If you don’t know who specifically will be reading your letter, a simple “To Whom It May Concern” will do.

Now we’re getting into the meat of it – the body of your letter , which can be divided into three parts:

• Introduction: Explain why you’re writing.
• Main content: Describe what makes YOU the right fit for this opportunity.
• Conclusion: Summarize and express hope for further communication.

Lastly, don’t forget about closing remarks , such as ‘Sincerely’ or ‘Best regards’, and then leave space for your signature before typing out your full name underneath.

While this might seem like a lot to remember, it’s really quite straightforward once you’ve got the hang of it! And remember – while these elements are all important inclusions in any business application letter, what REALLY sets yours apart from others will come down to how effectively YOU present yourself within them!

Setting the Right Tone for Business Correspondence

When it comes to writing a business application letter, the tone you set is just as important as the content. Your tone represents your professional persona and can significantly influence how your message is received.

First impressions matter , especially in a business setting. You don’t get to meet face-to-face in written communication, so it’s crucial that your words speak volumes about your professionalism and competence. This starts with the greeting – ensure it’s formal and respectful. Avoid slang or overly casual language.

Remember that brevity is key in business correspondence. Your application should be concise yet comprehensive – striking a balance between providing enough information and keeping things brief will show respect for the recipient’s time.

Your choice of words also plays an important role in setting the right tone. Aim for clear, straightforward language that conveys your intent without ambiguity. Utilize industry jargon sparingly – while it can demonstrate your knowledge, overuse may come across as pretentious or confusing.

Here are some more tips:

• Maintain politeness throughout.
• Be confident but avoid sounding arrogant.
• Use active voice where possible.
• Keep sentences short and paragraphs well-organized.
• Don’t forget to proofread – typos or grammar errors can undermine even the most professionally crafted messages!

Lastly, remember that different situations call for different tones – what works for a job application might not suit a complaint letter or resignation note. Always consider context when shaping your tone.

With these strategies in mind, you’re now equipped to write business correspondence that not only gets noticed but also makes a great impression!

Crafting an Effective Opening Paragraph

Crafting a compelling opening paragraph for your business application letter is crucial. It’s this first impression that can make or break your chances of getting noticed in the sea of applicants. Remember, you’re not just introducing yourself; you’re marketing your skills and qualifications.

Don’t rush into listing out all your credentials right off the bat. Instead, start with a powerful hook that piques the reader’s interest. Maybe it’s a noteworthy achievement relevant to the position, or perhaps it’s an innovative idea on how you plan to contribute to their organization.

You’ve got their attention? Good! Now, it’s time to establish why you’re writing. Be clear about the role you’re applying for and where you learned about the opportunity. But remember – keep it concise yet informative.

Here are some key points to consider while drafting:

• The salutation: Addressing the recipient by name shows initiative and respect.
• A strong introduction: Start with something compelling – an accomplishment, a unique skill set, or personal connection to their work.
• Clear intent: Explicitly state what job you’re applying for.
• Connection with company: Drop hints demonstrating familiarity with their work – aligning yourself with their mission and values can be quite effective.

Remember not to overdo details in this section; there will be plenty of time later in the letter for specifics about your qualifications and past experiences.

As always, proofread rigorously for any errors – grammatical or factual. After all, accuracy is paramount in professional communication!

By following these guidelines, you’ll craft an opening paragraph that’s engaging and sets a solid foundation for showcasing why you’re the best candidate for the job!

Highlighting Your Skills and Experiences

When it’s time to write your business application letter, you’ll want to make sure your skills and experiences take center stage. So, how do you go about this? It’s easier than you might think.

First off, identify the key skills the company is seeking. You’ll often find these listed in the job description or advertisement. Once you’ve got a clear idea of what they’re looking for, it’s time to match those requirements with your own abilities.

Don’t be shy about showcasing your talents! If you’ve got a knack for project management or a proven track record in sales, make sure that comes across loud and clear. Use concrete examples from previous roles to highlight not only what you did but also how well you did it.

Let’s say sales was one of your strong points in a past role:

• Increased annual sales by 20% through effective client relationship management.
• Led a team that exceeded quarterly targets by 15% consistently over two years.
• Implemented new strategies which resulted in an additional $100k revenue per quarter.

Remember, each bullet point should be concise and impactful. Avoid fluff – stick to quantifiable achievements when possible.

But what if you’re fresh out of college with little work experience? Don’t worry, we’ve all been there! Highlight relevant coursework or academic projects that demonstrate applicable skills. Did you ace a marketing class? Or perhaps led a successful fundraising drive for a student organization? These experiences matter too!

The same rules apply – keep things succinct and focus on results:

• Achieved top marks in Advanced Business Strategy course.
• Raised $5k for local charity as Student Union Treasurer.

Finally, don’t forget transferable skills – abilities like problem-solving, communication, teamwork – essentially anything that could potentially benefit any employer regardless of industry.

In short, remember: identify key skills required; match them with your own; provide concrete examples , even from academia; highlight transferable skills . By following these steps diligently, your skills and experiences will shine brightly on paper!

Making Your Case: Tailoring the Content to the Job Description

Crafting a compelling application letter isn’t about ticking off all the boxes on your resume. It’s about making your skills, experiences, and personality shine in a way that resonates with the job you’re applying for. Here’s how to tailor your content effectively.

Firstly, understand that the job description is your friend . It’s not just a list of duties or qualifications—it’s a blueprint for what the company values in an employee. So take time to dissect it thoroughly.

• Look for recurring themes or phrases.
• Identify key skills or competencies mentioned.
• Highlight any specific examples of success outlined.

Once you’ve analyzed these points, align them with your own experiences and strengths. For example:

Next, let’s translate this analysis into compelling content within your business application letter. Don’t just state facts—tell stories that demonstrate how you meet each requirement.

For instance, instead of saying “I have strong communication skills”, narrate an instance where those skills led to tangible results: “In my previous role as project manager at XYZ Corp., I utilized effective communication strategies during team meetings which increased productivity by 20%.”

Another vital tip is using keywords directly from the job description – but in moderation! Overstuffing will make your letter sound robotic and insincere; balance is key here.

Remember, tailoring doesn’t mean faking it till you make it! If there are requirements that don’t match up perfectly with your experience, be honest but optimistic about learning new things.

Finally, proofread and revise until every sentence underscores why you’re the right fit for this particular job . Crafting such an application letter takes effort—but when done correctly, it can significantly boost your chances of landing that dream position!

In conclusion (but without starting with “In conclusion”), successful business application letters require thoughtful tailoring based on thorough understanding of the job description. With attention to detail and authenticity shining through every word written, landing your dream job may be closer than you think.

The Importance of a Strong Closing Statement

Your closing statement in a business application letter is your final opportunity to leave a lasting impression. It’s crucial for several reasons. First, it summarizes the key points you’ve made throughout your letter and reiterates why you’re the ideal candidate for this position. Second, it provides an opportunity for you to show enthusiasm and eagerness about the potential of joining the team.

A strong closing statement isn’t just about summarizing your qualifications or expressing interest though; it’s also a chance for you to convey how serious and committed you are. This can be done by initiating further action – like suggesting a follow-up meeting or indicating that you’ll reach out within a certain timeframe.

Here are some components that make up an impactful closing statement:

• Summary of key points : Recapitulate on what makes you stand out as an ideal candidate.
• Expression of interest : Show enthusiasm towards the job role and company.
• Call-to-action : Indicate next steps (e.g., looking forward to an interview, will follow up in one week).

If done correctly, these elements together can create a compelling conclusion that leaves no doubt in the reader’s mind about your suitability for the role.

Remember, recruiters scan through hundreds of applications daily. A concise but powerful ending can set yours apart from others by leaving a memorable impression in their minds. So don’t underestimate its impact – spend time crafting it with care because every word counts!

In summary, when writing your business application letter, pay as much attention to crafting a strong closing statement as you would any other part – after all, it could be what clinches the deal for getting called into that interview room!

Proofreading and Editing: Ensuring Professionalism

Proofreading and editing are crucial components of writing a business application letter. They’re not just optional extras – they’re essential to ensure your professionalism shines through.

When you’ve completed your draft, don’t rush to hit the send button. Instead, take some time to proofread it thoroughly. You’ll want to check for any spelling or grammar errors that might have slipped in unnoticed. These can be detrimental as they can project a lack of attention to detail.

It’s also important to review the structure and flow of your letter. Make sure all points are logically arranged and easily understandable. Remember, conciseness is key in business communication – long-winded sentences can lose the reader’s interest.

Note: Don’t rely solely on spellcheckers. While these tools are handy, they might miss context-specific mistakes or homonyms (words that sound alike but have different meanings).

Editing goes beyond mere error-checking though. It involves refining your message for maximum impact:

• Check if you’ve addressed all requirements mentioned in the job description.
• See whether each paragraph contributes effectively towards building your case.
• Evaluate if there’s repetition; if so, eliminate it.
• Ensure you’ve maintained a professional tone throughout.

Here’s a quick checklist for proofreading and editing:

Remember, it’s always beneficial to get another pair of eyes on your work before finalizing it – fresh perspective often catches overlooked issues.

In sum, proofreading and editing aren’t just about finding typos; they’re integral steps towards creating an effective business application letter that leaves an impression. So don’t skimp on them; instead, use them as powerful tools to make sure every word counts!

Sample Business Application Letters for Inspiration

Let’s dive into some examples of business application letters that can inspire you. These samples will provide a practical understanding of how to structure your own letter and what key points need to be included.

The first example is an application letter for a marketing position . Here, it’s crucial to highlight your relevant skills, previous marketing experiences, and achievements in the field:

Another sample caters to those seeking a role in project management . Notice how it emphasizes organization skills, leadership qualities, and past projects:

For those looking towards finance roles , observe how this next example showcases knowledge about financial models and data analysis:

Remember these general tips when crafting your own application letter:

• Tailor it specifically towards the job requirements
• Highlight relevant skills and experiences
• Showcase achievements related to the applied position
• Keep it concise yet comprehensive
• Be professional throughout

These samples should serve as excellent starting points when creating your own compelling business application letters!

Conclusion: Mastering Your Business Application Letter Writing

You’ve made it! You’re now equipped with the knowledge and tools to craft a compelling business application letter. Remember, success in writing these letters isn’t about using big words or complex sentences. It’s more nuanced than that.

Your goal is to convey your message succinctly and clearly. Don’t forget to:

• Start strong with a compelling introduction.
• Highlight your relevant skills and experiences.
• Showcase how you can add value to the organization.

The power of brevity should never be underestimated. Keep your letter concise – generally no more than one page in length. Respect your reader’s time while ensuring they get a full picture of what you bring to the table.

Proofread, proofread, then proofread some more. Nothing undermines your professionalism like typos or grammatical errors.

Lastly, don’t underestimate the sign-off – it’s your final chance to make an impression. Leave them eager for further interaction by expressing anticipation for their positive response.

Writing a business application letter may seem daunting at first glance but remember, practice makes perfect. The more you write, the better you’ll get at honing this vital skill.

So go ahead – put pen to paper (or fingers to keyboard) and start crafting that killer business application letter today! With persistence and dedication, you’ll soon master this integral aspect of professional communication.

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How To Write a Job Application Letter (With Examples)

What is a Job Application Letter?

Tips for writing a job application letter, how to get started.

• Writing Guidelines
• What to Include in Each Section

Simple Formatting Using a Template

Tips for writing an effective letter, sample job application letter, sending an email application, review more letter examples.

Do you need to write a letter to apply for a job? Most of the time, the answer is yes. Even when employers don’t require a job application letter , writing one will help you highlight your skills and achievements and get the hiring manager’s attention. The only time not to send one is when the job listing says not to do so. It can help, and it definitely won't hurt to include an application letter with your resume.

A job application letter, also known as a cover letter , should be sent or uploaded with your resume when applying for jobs. While your resume offers a history of your work experience and an outline of your skills and accomplishments, the job application letter you send to an employer explains why you are qualified for the position and should be selected for an interview.

Writing this letter can seem like a challenging task. However, if you take it one step at a time, you'll soon be an expert at writing application letters to send with your resume.

Melissa Ling / The Balance

Before you begin writing your job application letter, do some groundwork. Consider what information you want to include (keeping in mind that space is limited).

Remember, this letter is making a case for your candidacy for the position. But you can do better than just regurgitating your resume—instead, highlight your most relevant skills, experiences, and abilities.

Analyze the Job Posting

To include the most convincing, relevant details in your letter, you'll need to know what the employer wants.

The biggest clues are within the job advertisement, so spend some time decoding the job ad . Next, match your qualifications with the employer's wants and needs .

Include Your Most Relevant Qualifications

Make a list of your relevant experience and skills. For instance, if the job ad calls for a strong leader, think of examples of when you've successfully led a team. Once you've jotted down some notes, and have a sense of what you want to highlight in your letter, you're ready to get started writing.

Writing Guidelines for Job Application Letters

Writing a job application letter is very different from a quick email to a friend or a thank-you note to a relative. Hiring managers and potential interviewers have certain expectations when it comes to the letter's presentation and appearance, from length (no more than a page) to font size and style to letter spacing :

Length: A letter of application should be no more than one page long. Three to four paragraphs is typical.

Format and Page Margins: A letter of application should be single-spaced with a space between each paragraph. Use about 1" margins and align your text to the left, which is the standard alignment for most documents.

Font: Use a traditional font such as Times New Roman, Arial, or Calibri. The font size should be between 10 and 12 points.

What To Include in Each Section of the Letter

There are also set rules for the sections included in the letter, from salutation to sign-off, and how the letter is organized. Here's a quick lowdown on the main sections included in a job application letter:

Heading: A letter of application should begin with both your and the employer's contact information (name, address, phone number, email) followed by the date. If this is an email rather than an actual letter, include your contact information at the end of the letter, after your signature.

•   Header Examples

Salutation: This is your polite greeting. The most common salutation is "Dear Mr./Ms." followed by the person's last name. Find out more about appropriate cover letter salutations , including what to do if you don't know the person's name, or are unsure of a contact's gender.

Body of the letter: Think of this section as being three distinct parts.

In the first paragraph , you'll want to mention the job you are applying for and where you saw the job listing.

The next paragraph(s) are the most important part of your letter. Remember how you gathered all that information about what employers were seeking, and how you could meet their needs? This is where you'll share those relevant details on your experience and accomplishments.

The third and last part of the body of the letter will be your thank you to the employer; you can also offer follow-up information.

Complimentary Close: Sign off your email with a polite close, such as "Best" or "Sincerely," followed by your name.

• Closing Examples

Signature: When you're sending or uploading a printed letter, end with your signature, handwritten, followed by your typed name. If this is an email, simply include your typed name, followed by your contact information.

• Signature Examples

Overwhelmed by all these formatting and organization requirements? One way to make the process of writing a job application easier is to use a job application letter template to create your own personalized job application letters for applying for a job. Having a template can help save you time if you are sending a lot of application letters.

Be sure that each letter you send is personalized to the company and position; do not send the same letter to different companies.

• Always write one. Unless a job posting specifically says not to send a letter of application or cover letter, you should always send one. Even if the company does not request a letter of application, it never hurts to include one. If they do ask you to send a letter, make sure to follow the directions exactly (for example, they might ask you to send the letter as an email attachment, or type it directly into their online application system).
• Use business letter format. Use a formal business letter format when writing your letter. Include your contact information at the top, the date, and the employer’s contact information. Be sure to provide a salutation at the beginning, and your signature at the end.
• Sell yourself. Throughout the letter, focus on how you would benefit the company. Provide specific examples of times when you demonstrated skills or abilities that would be useful for the job, especially those listed in the job posting or description. If possible, include examples of times when you added value to a company.

Numerical values offer concrete evidence of your skills and accomplishments.

• Use keywords. Reread the job listing, circling any keywords (such as skills or abilities that are emphasized in the listing). Try to include some of those words in your cover letter. This will help the employer see that you are a strong fit for the job.
• Keep it brief. Keep your letter under a page long, with no more than about four paragraphs. An employer is more likely to read a concise letter.
• Proofread and edit. Employers are likely to overlook an application with a lot of errors. Read through your cover letter, and if possible, ask a friend or career counselor to review the letter. Proofread for any grammar or spelling errors.

This is a job application letter sample.  Download the letter template (compatible with Google Docs or Word Online) or read the example below.

Sample Job Application Letter (Text Version)

Elizabeth Johnson 12 Jones Street Portland, Maine 04101 555-555-5555 elizabethjohnson@emailaddress.com

August 11, 2020

Mark Smith Human Resources Manager Veggies to Go 238 Main Street Portland, Maine 04101

Dear Mr. Smith,

I was so excited when my former coworker, Jay Lopez, told me about your opening for an administrative assistant in your Portland offices. A long-time Veggies to Go customer and an experienced admin, I would love to help the company achieve its mission of making healthy produce as available as takeout.

I’ve worked for small companies for my entire career, and I relish the opportunity to wear many hats and work with the team to succeed. In my latest role as an administrative assistant at Beauty Corp, I saved my employer thousands of dollars in temp workers by implementing a self-scheduling system for the customer service reps that cut down on canceled shifts. I also learned web design, time sheet coding, and perfected my Excel skills. 

I’ve attached my resume for your consideration and hope to speak with you soon about your needs for the role.

Best Regards,

Elizabeth Johnson (signature hard copy letter)

Elizabeth Johnson

When you are sending your letter via email include the reason you are writing in the subject line of your message:

Subject Line Example

Subject: Elizabeth Johnson – Administrative Assistant Position

List your contact information in your signature, rather than in the body of the letter:

Email Signature Example

Elizabeth Johnson 555-555-5555 email@emailaddress.com

Review more examples of professionally written cover letters for a variety of circumstances, occupations, and types of jobs.

CareerOneStop. " How Do I Write a Cover Letter ?" Accessed July 14, 2021.

University of Maryland Global Campus. " Frequently Asked Questions ." Accessed July 14, 2021.

60+ Cover Letter Examples in 2024 [For All Professions]

No matter where you are in your career, or what job you’re applying for, submitting a cover letter with your resume is a must . 

Done right, a cover letter will effectively complement your resume and explain to the hiring manager in more detail why you’re the right person for the job.

Writing a cover letter, however, is easier said than done. 

You have to effectively demonstrate that you’ll be able to perform the responsibilities listed in the job description and that you’d be a better fit for the company compared to other candidates. 

And unless you’re a professional writer, this can be a very hard task.

Fortunately, we created these cover letter examples to inspire you and help you get started with your own cover letter!

Let’s dive in!

21 Cover Letter Examples 

#1. career change cover letter example .

Here’s what this cover letter does right:

• Has an ideal length. This cover letter includes all the relevant information for the hiring manager without getting into too much detail.
• Relevant introduction. The candidate explains that they’re changing careers and why they want to work in this new field from the get-go.
• Explains their related experience. The candidate explains how their previous experience in retail sales can help them succeed in PR.

Check out our guide video guide to learn how to write a Cover Letter that gets you HIRED!

#2. Recent Graduate Cover Letter Example 

• Personally greets the hiring manager. The candidate has taken the time to find the hiring manager’s name and address them by it, which makes the opening of the cover letter much more personal.
• Wraps up with a call to action. The candidate wraps up the cover letter by suggesting a meeting with the hiring manager, which makes them more memorable.
• Explains why the candidate is the right person for the internship. In this cover letter for an internship , the candidate explains how they’ve previously interned in a different firm, which gives them the experience to succeed in this role.

Have you just graduated from college? Make sure to check out our guide on writing an entry-level cover letter from start to finish! 

#3. Middle Management Cover Letter Example

• Use of bullet points. The candidate presents the information in a concise and reader-friendly way, making it easy for the hiring manager to find their key achievements. 
• Formal closing. The candidate has used a formal and polite tone to conclude their cover letter, which combined with a call to action makes them look professional and passionate about getting the job. 
• Explains how the company would benefit from hiring them. The candidate outlines exactly what they could do for the company, which not only highlights their skills but also shows they’ve done their research on the company’s needs. 

#4. Business Manager Cover Letter Example

• Detailed header. In addition to the must-have contact details, this candidate has also included their professional Twitter and LinkedIn profiles, making it easy for the hiring manager to look more closely into their career. 
• Concise and to the point. This candidate has used short paragraphs and bullet points to make the cover letter easy to skim through. 
• Wraps up with a call to action. By letting the hiring manager know they’ll be contacting them soon, they’re more likely to make an impression.

Check out this article for a complete writing guide and an inspiring business manager resume sample. 

#5. Ph.D. Cover Letter Example

Here’s what this cover letter does right: 

• Attention-grabbing introduction. In the opening paragraph, this candidate explains why they’re passionate about pursuing a Ph.D. in great detail. 
• Explains the candidate’s qualifications in detail. The candidate builds on their passion by explaining how they’re also qualified for the degree because of their education history and academic achievements. 

#6. Senior Executive Cover Letter Example

• Professional and minimalistic template. This senior executive has used a professional but minimalistic template that lets their work experience do the talking. 
• Achievement-oriented opening paragraph. Right from the get-go, this candidate explains what makes them so good at their job, effectively grabbing the hiring manager’s attention.  
• Wraps up with a call to action. By suggesting to have a meeting and discussing how they can help the company meet its goals, the candidate stands more chance to make a positive lasting impression. 

#7. Architect Cover Letter Example 

• Modern resume template. This architect has picked a template that perfectly matches his industry, as it is professional and modern at the same time. 
• A personal greeting to the HR. They address the hiring manager by their first name, which helps make a better first impression. 
• Measurable achievements. By quantifying their achievements, the candidate proves their achievements instead of just claiming them.

Struggling with your architect resume ? Check out our full guide!

#8. Business Analyst Cover Letter Example 

• Detailed contact information. The candidate has listed both their LinkedIn and Twitter profiles, providing the HR manager an opportunity to learn more about the candidate.  
• Mentions what the candidate can do for the company. This cover letter doesn’t just explain why the job would be great for the candidate, but also how the candidate would benefit the company. Win-win, right? 
• Error-free and reader-friendly. It’s super important for the cover letter to have no spelling or grammatical errors and be reader-friendly. This candidate made sure they did both.

Need a resume alongside your cover letter? Check out our guide on how to write a business analyst resume . 

#9. Consultant Cover Letter Example 

• Professional cover letter template. Being an experienced consultant, this candidate has picked a professional template that doesn’t steal the spotlight from their achievements. 
• Experience and achievement-oriented. The candidate has effectively elaborated on their top achievements relevant to the job. 
• Highlights the candidate’s passion. To show they want the job, this candidate has also explained how passionate they are about their profession.

For more advice on landing a job as a consultant, check out our guide to writing a consultant resume .

#10. Digital Marketing Cover Letter Example

• Creative cover letter template. This digital marketer highlights their originality by picking a creative cover letter template. 
• Lists the candidate’s awards. The candidate has taken advantage of the cover letter to list their most noteworthy awards in the industry. 
• Concludes with a call to action. As they used a call to action to conclude their cover letter, the HR manager will be more likely to remember them.

Want to take your digital marketing resume to the next level? Check out our guide!

#11. Graphic Designer Cover Letter Example 

• Detailed contact information. The candidate has included additional contact information such as their website link, as well as their LinkedIn and Twitter profiles.  
• Ideal length. This cover letter is concise, which means that the HR manager is more likely to read it from start to finish.  
• Draws attention to the candidate’s strong points. Although this candidate is a recent college graduate, they’ve managed to effectively show that they have enough knowledge and experience to do the job right.

Read this guide to write a graphic designer resume that’s just as good as your cover letter!

#12. Administrative Assistant Cover Letter Example

• Minimalistic cover letter template. The candidate picked a well-designed but minimalistic template for their cover letter. 
• Focused on skills and achievements. This cover letter is packed with the candidate’s skills and achievements, proving he can be an excellent employee. 
• Formal closing. Politeness can go a long way and the candidate has used this to their advantage to make an impression. 

Our article on how to write an administrative assistant resume can help you take your job application to the next level.

#13. Front Desk Cover Letter Example

• Modern cover letter template. This template incorporates memorable colors and clear lines, which make the cover letter very visually appealing. 
• Attention-grabbing introduction. Using an attention-grabbing intro, the candidate is more likely to make an impression. 
• Calls the HR to action. By including a call to action, the candidate is reminding the HR of their immediate availability. 

#14. Human Resources Cover Letter Example

• It is concise and to the point. The candidate doesn’t dwell on unimportant details the HR won’t be interested in. 
• Uses a traditional cover letter template. The cover letter design is more on the conventional side, which fits the industry better. 
• Highlights the candidate’s strong points. The candidate has rich work experience and they use the cover letter to elaborate on it. 

This HR resume guide can help you get your resume just right.

#15. Sales Agent Cover Letter Example 

• Attention-grabbing cover letter template. As a salesperson, this candidate knows how important first impressions are, so they’ve picked a catchy cover letter template. 
• Has an ideal length. At the same time, they’ve also made sure to keep their cover letter at just the right length. 
• Lists the candidate’s career highlights. The candidate has made perfect use of the space by mentioning their most impressive professional achievements. 

Check out this sales agent resume guide to create an attention-grabbing sales resume .

#16. Receptionist Cover Letter Example

• Modern but minimalistic cover letter template. The template’s design hints the candidate is creative but professional at the same time. 
• Uses a catchy introduction. The candidate has used an attention-grabbing opening paragraph to catch HR’s attention. 
• Concludes the cover letter formally. The candidate proves that they’re polite and well-spoken, a quality very much important for the role they’re applying for. 

Take your receptionist resume to the next level with this receptionist resume guide .

#17. Information Technology Cover Letter Example

• Mentions measurable achievements. Numbers make an impact, which is why this candidate has included measurable achievements. 
• Lists both soft and hard skills. The candidate has mentioned a great mix of soft and hard skills, showing how well-rounded they are. 
• Contains relevant contact information. The candidate’s GitHub, website name, LinkedIn, and Twitter profiles are all great additions to the resume. 

Looking for tips to help you write a great IT resume ? Check out our guide!

#18. Real Estate Cover Letter Example

• Ideal length. Short and to the point, this cover letter is bound to get noticed by the HR manager. 
• Wraps up with a call to action. This candidate reinforces the HR to call them back through a final call to action. 
• Mentions the right skills. On top of their sales accomplishments, the candidate touch upon important soft skills such as customer service and communication . 

This real estate resume guide will help you take your resume from good to great.

#19. Teacher Cover Letter Example

• Mentions relevant contact information details. This candidate has included optional (but relevant) contact information details, such as their LinkedIn, Quora, and Medium profiles. 
• Achievement-oriented. The candidate has elaborated on their achievements in more detail throughout their cover letter. 
• Highlights the candidate’s passion. For some jobs, being passionate is much more important than for others. Teaching is one of these jobs, which is why this candidate explains their passion for the job. 

Our guide on how to write a teacher resume has all the tips you need to land the job.

#20. Project Manager Cover Letter Example

• Leverages a catchy introduction. Through a catchy introductory paragraph, this candidate is sure to grab the HR’s attention and get them to read the rest of their cover letter.
• Lists measurable accomplishments. This candidate explains exactly what they’ve achieved using numbers and hard data. 
• Personally greets the HR. A personal greeting sounds much better than “Dear Sir/Madam,” and the candidate knows this. 

This guide on how to write a project manager resume can help you perfect your appication.

#21. Paralegal Cover Letter Example

• Minimalistic cover letter template. This cover letter design looks good but doesn’t steal the show from the candidate’s abilities.
• Mentions the candidate’s academic achievements and extracurricular activities. Although the candidate is a recent graduate, they’ve used the cover letter to explain they have enough skills and achievements to do the job.
• Lists measurable achievements. The candidate proves they did well in their internship by mentioning quantifiable achievements.

Check out this paralegal resume guide to perfect yours.

40+ More Cover Letter Examples and Guides 

Couldn’t find a cover letter example for your field? Do not worry.

Below you can find a number of other cover letter examples for different fields and industries:

• Acting Cover Letter Examples
• Accounting Cover Letter Examples
• Administrative Assistant Cover Letter Examples
• Architecture Cover Letter Examples
• Attorney Cover Letter Examples
• Barista Cover Letter Examples
• Bartender Cover Letter Examples
• Business Cover Letter Examples
• Business Analyst Cover Letter Examples
• College Student Cover Letter Examples
• Computer Science Cover Letter Examples
• Construction Cover Letter Examples
• Consultant Cover Letter Examples
• Customer Service Cover Letter Examples
• Data Analyst Cover Letter Examples
• Data Entry Cover Letter Examples
• Dental Assistant Cover Letter Examples
• Digital Marketing Cover Letter Examples
• Elementary Teacher Cover Letter Examples
• Engineering Cover Letter Examples
• Executive Assistant Cover Letter Examples
• Finance Cover Letter Examples
• Graphic Design Cover Letter Examples
• Healthcare Cover Letter Examples
• Human Resources Cover Letter Examples
• IT Cover Letter Examples
• Law Cover Letter Examples
• Management Cover Letter Examples
• Marketing Cover Letter Examples
• Mechanical Engineering Cover Letter Examples
• Medical Assistant Cover Letter Examples
• Nurse Practitioner Cover Letter Examples
• Physician Cover Letter Examples
• Project Manager Cover Letter Examples
• Receptionist Cover Letter Examples
• Retail Cover Letter Examples
• Sales Cover Letter Examples
• Social Work Cover Letter Examples
• Software Engineer Cover Letter Examples
• Substitute Teacher Cover Letter Examples
• Teacher Assistant Cover Letter Examples
• Team Leader Cover Letter Example

What is a Cover Letter? 

A cover letter is a one-page document that you submit as part of your job application, alongside your resume . 

Its purpose is to introduce you and briefly summarize your professional background. On average, your cover letter should be from 250 to 400 words long .

A good cover letter can give the hiring manager more insight into what makes you a good candidate and help them make up their mind about whether they should invite you for an interview. A bad cover letter, though, will get ignored (at best) and lose you the job (at worst).

So, to make sure this doesn’t happen, it’s essential to know how to write a convincing cover letter.

The first thing to remember is that a cover letter is a supplement to your resume, not a replacement. Meaning, you shouldn’t just repeat whatever is mentioned in your resume and call it a day. 

Optimally, you should use your cover letter to shed more light on your skills and qualifications, as well as explain anything you didn’t have space for in your resume (e.g. a career gap or why you’re changing careers).

If you’re writing a cover letter for the first time, though, putting all this together might seem pretty tough. 

Fortunately, you can follow our tried-and-tested format to make the experience much easier:

• Header - Input your contact information.
• Greeting the hiring manager - Open the cover letter with a “Dear Sir or Madam,” or use the hiring manager’s name if you know what that is.
• Opening paragraph - Grab the hiring manager’s attention by getting straight to the point. Mention what your professional experiences are, and what role you’re applying for.
• The second paragraph - Explain why you’re the perfect candidate for the job. Mention your top 2-3 achievements, your top skills, why you want to work in that specific industry, and whatever else is relevant.
• The third paragraph - End your cover letter with a call to action. E.g. “I would love to meet personally and discuss how I can help Company X.”
• Formal closing - Something like this: “Thank you for your consideration. Best, John Doe.”

Here’s what this looks like in practice:

9 Tips to Write a Cover Letter (the Right Way)

Now that we've covered the basics, let's talk about cover letter tips . Below, we'll give you all the knowledge you need to take your cover letter from "OK" to "great."

#1. Pick the right template

A good cover letter is all about leaving the right first impression.

And what’s a better way to leave a good impression than through a professional, well-formatted, and visual template?

You can simply pick one of our tried-and-tested cover letter templates and you’ll be all set!

#2. Add your contact details on the header

The best way to start your cover letter is through a header. 

Here’s what you want to include there:

• Phone Number
• Name of the hiring manager / their professional title
• Name of the company you’re applying to

Optionally, you can also include the following:

• Social Media Profiles - Any type of profile that’s relevant to your field. Social Profiles on websites like LinkedIn, GitHub (for developers), Medium (for writers), etc.
• Personal Website - If you have a personal website that somehow adds value to your application, you can mention it. Let’s say you’re a professional writer. In that case, you’d want to link to your content portfolio site or blog.

#3. Greet the hiring manager the right way

Once you’ve listed all your relevant contact information, it’s time to address the hiring manager reading your cover letter. 

A good practice here is to find the hiring manager’s name and address them directly instead of using the traditional “dear sir or madam.” This shows that you’re really invested in the company and that you took your time to do some research about the job.

So, how can you find out the hiring manager’s name?

One way to do this is by looking up the head of the company’s relevant department on LinkedIn. Let’s say you’re applying for the position of Communication Specialist at Novoresume. The hiring manager is probably the Head of Communications or the Chief Communications Office.

Or let’s say you’re applying for the position of server at a restaurant. In that case, you’d be looking to find out who the restaurant manager is.

If this doesn’t work, you can also check out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

If you still can’t find out the hiring manager’s name, here are several other greetings you can use:

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• To whom it may concern
• Dear [Department] Team

#4. Create an attention-grabbing introduction

Recruiters get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The problem with most cover letter opening paragraphs, though, is that they’re usually extremely generic, often looking something like this: 

Hey, my name is Jonathan and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a sales manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

As you can probably tell, this opening paragraph doesn’t tell the hiring manager anything other than that you’ve worked the job before - and that’s not really helpful in setting you apart from other candidates. 

What you want to do, instead, is start off with 2-3 of your top achievements to really grab the reader’s attention. Preferably, the achievements should be as relevant as possible to the position. 

For example:

My name’s Michael and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked with Company X, a fin-tech company, for 3+ years. As a Sales Representative, I generated an average of $30,000+ in sales per month (beating the KPIs by around 40%). I believe that my previous industry experience, as well as my excellence in sales, makes me the right candidate for the role of X at Company Y.

The second example shows how the candidate is a top performer. The first just shows that they’ve worked a sales job before.

Which one are YOU more likely to invite for an interview?

#5. Show you’re the perfect person for the job

One great thing about cover letters is that they allow you to expand more on the top achievements from your resume and really show the hiring manager that you’re the right person for the job. 

A good way to do that is to first read the job ad and really understand what skills/experiences are required, and then to ensure that your cover letter touches upon the said skills or experiences.

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $20,000+. As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. This means I created the ad copy and images, as well as picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

#6. Explain why you’re a great company fit

The HR manager doesn’t only look at whether you’ll be good at the job or not. They’re looking for someone that’s also a good fit for the company culture.

After all, employees that don’t fit in are bound to quit, sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary . 

To convince the hiring manager that you’re a great company fit, do some research on the company and find out what it is you like about them, or about working there. You want to know things like:

• What’s the company’s business model?
• What’s the company's product or service? Have you used it?
• What’s the culture like? Will someone micro-manage your work, or will you have autonomy on how you get things done?

Then, turn your top reasons for liking to work there into text and add them to your cover letter! 

#7. Wrap up with a call to action

To make the end of your cover letter as memorable as possible, you want to:

• Wrap up any points you couldn't in the previous paragraphs. Mention anything you’ve left out that you think could help the hiring manager make up your mind.
• Thank the hiring manager for their time. After all, it never hurts to be polite. 
• Finish the cover letter with a call to action. A call to action is a great way to make your cover letter ending as memorable as possible. 

#8. Write a formal closing

Once you’re done with the final paragraph, all you have to do is write down a formal “goodbye” and you’re good to go.

Feel free to use one of the most popular conclusions in a cover letter:

• Best Regards,
• Kind Regards,

#9. Proofread your cover letter

Last but not least, make sure to always proofread each and every document that you’ll be including in your job application - cover letter included. 

The last thing you want is to be claiming you’re a great candidate for the job with a cover letter full of typos! 

For an even more comprehensive guide on how to write an impactful cover letter , check out our article ! 

Cover Letter Writing Checklist 

Frequently Asked Questions

Do you still have some questions about cover letters? Check out the answers below:

1. How do I write a simple cover letter? 

To write a cover letter that’s simple but also professional, make sure to include a header with your personal information, a formal greeting to the hiring manager, an attention-grabbing opening paragraph, a second paragraph explaining why you’re a good candidate for the job, and a formal closing (preferably with a call to action). 

2. What are the 3 parts of a cover letter? 

The three parts of a cover letter are: 

• The introduction , namely the header, the greeting to the hiring manager, and the opening paragraph. 
• The sales pitch is usually the body of the cover letter. 
• The conclusion involves a formal closing and a signature line.

3. What makes a great cover letter?

A great cover letter should be personalized for each job you’re applying for, instead of being overly generic. It’s also preferable to address the hiring manager by their name and not use the overly-used “Dear Sir/Madam.”

To make a great first impression, you should mention 1-2 of your top achievements in your opening paragraph - the more job-specific they are, the better. Also, don’t stop at showing the hiring manager why you’re a great candidate for the job. Make sure to also talk about how you’re a good culture fit for the company.

Last but not least, wrap up your closing paragraph with a call to action to give the hiring manager a little extra something to remember you by. 

4. When is a cover letter necessary?

Unless the job ad specifically states otherwise, you should always include a cover letter with your job application .

Even if the hiring manager doesn’t read it, you will look more professional simply by including one.

And that’s a wrap! We hope our cover letter examples and writing tips will inspire you to write a cover letter that will land you your next job.

If you’re looking for more invaluable career advice and articles, make sure to check out our career blog , or any of these related articles: 

• How to Write a Resume
• Cover Letter Mistakes to Avoid at All Costs
• Cover Letter Format (w/ Examples & Free Templates)

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Business Development Cover Letter Samples & Examples That Worked in 2024

How to craft an effective business development cover letter

From setting budgets and growth goals to pursuing leads and researching prospective clients, business development professionals have a major role to play for any growing company. To become a business development professional, you will need a well-written cover letter that captures your drive and dedication.

in this guide, we will teach you everything you need to know about writing a business development cover letter. Keep reading to learn how to:

• Create a well-formatted cover letter header & headline
• Personalize the greeting on your business development cover letter
• Write an effective business development cover letter introduction
• Show your professional value using accomplishments
• End your cover letter with a strong closing statement

Still looking for a job? These 100+ resources will tell you everything you need to get hired fast.

1. Create a well-formatted cover letter header & headline

Before diving into the introduction and body paragraphs of your cover letter, the first step you need to take is to create a properly formatted header and headline.

A cover letter header is a short block of information that generally contains between 3 to 4 lines of text. The header will include all necessary details about the applicant and the company they are applying to.

As for the cover letter headline , this is a brief title statement that leads into the introduction and body of the cover letter, as well as helping to hook the employer’s attention.

Check out the following breakdowns of each of these elements for a more in-depth explanation and examples of each:

Formatting the header

The header of your cover letter can vary in format and order of information, depending on the overall style and visual flow you are trying to achieve.

No matter what aesthetic or style you opt for, you should always include:

• The name of the company (and department, when applicable) you are applying to
• Your name and professional title
• Your professional contact information (phone number, email address, etc.)

Here is an example of a well-formatted business development cover letter header

To: The Logistics Group, Business Development Department From: John Doe , Business Development Professional (123) 456-7890 | [email protected] | linkedin.com/in/john-doe

Writing the headline

Along with your header, you will need a well-written cover letter headline. To write this headline, you should always use a keyword related to the position, an eye-catching number or trigger word, a powerful adjective or verb, and a promise.

Here is an example of a strong headline from a business development cover letter

How My Top 3 Business Development Skills Can Grow Your Company’s Revenue and Client Base

Trigger Word/Number : Top 3 Skills Keyword: Business Development Adjective/Verb: Grow Promise: Your Company’s Revenue and Client Base – this addition to your headline shows employers that you will not only be discussing your skills but also relating them to the needs of their company.

Find out your resume score!

2. Personalize the greeting on your business development cover letter

Whenever you write a greeting on a cover letter, you should opt for a personalized greeting over a generalized one.

Generalized greetings – such as “To Whom It May Concern” – are too vague and do not help you in catching the eye of your preferred employer. On the other hand, personalized greetings address a specific person or department within the company, showing the reader you have great attention to detail.

If you have thoroughly researched the company and are unable to uncover the exact person who will be reviewing your application, try out one of the following alternatives:

To the [Company Name] Team

To the [Company Name] Hiring Manager

3. Write an effective business development cover letter introduction

Once your header, headline, and greeting are in place, your next key step is to write a compelling cover letter introductory paragraph . In this introduction, you should include:

• A brief overview of your professional history and goals
• A statement on why you are enthusiastic about applying to this company
• A mutual acquaintance (when possible)

Here is an example to help demonstrate how to write a business development cover letter introduction

To the [Company Name] Hiring Manager,

As a Business Development professional with more than 5 years of experience in the technology industry, I am highly adept at moving customers through high-value sales cycles. I met with your company’s Senior Business Analyst – Jack Smith – last week to discuss your current openings and company objectives, at which point Mr.Smith recommended I apply for this position.

4. Show your professional value using accomplishments

Following the introduction of your cover letter are the body paragraphs. Ideally, your business development cover letter should contain between 2 to 4 body paragraphs, providing in-depth answers to each of these questions:

• What excites you about working at this company?
• What do you hope to learn from working at this company?
• What accomplishments or qualifications make you stand out as an applicant?
• What key skills do you possess that are relevant to the position?

Placing extra emphasis on accomplishments is crucial, as your real-life achievements help to show employers the quantifiable value you can bring to their company.

Here is an example of how to describe an accomplishment in a business development cover letter:

As the Business Development Assistant Manager at [Former Employer], I assisted in the acquisition of 6 new business assets that led to a 110% growth in revenue, with a market value of more than $2M annually.

5. End your business development cover letter with a strong closing statement

The final component of any well-written business development cover letter is a strong closing statement. This closing statement should include:

• An enthusiastic sentence saying you are looking forward to hearing from them
• An additional sentence stating you will follow up, including how you will contact them or how they can contact you
• A formal sign-off

Here is an example of how to write a closing statement on a business development cover letter

The innovative approach of [Company Name] excites and inspires me. I know that as your Business Development Associate, I will help you to exceed growth expectations and increase your revenue with high-quality acquisitions and growth strategies. I would greatly appreciate the opportunity to speak in person and am available all weekdays from 9 a.m. to 4 p.m.

The best way to reach me is at (123) 456-7890 or via email at [email protected].

Warm Regards,

[Applicant Name]

  Follow this cover letter outline for maximum success.

Martin Poduška

Martin is a resume expert and career advice writer at Kickresume. In his five years at Kickresume, he has written hundreds of in-depth, painstakingly researched resume advice articles and, as chief editor, he has also edited and revised every single article on this website. Tens of thousands of job seekers read Martin’s resume advice every month. He holds a degree in English from the University of St Andrews and a degree in Comparative Literature from the University of Amsterdam .

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Business Application Letter

Last Updated On September 18, 2018 By Letter Writing Leave a Comment

Business Application Letters are usually written to discuss professional matters. In today’s world, writing a business letter or application is very common. Whatever the discussions may be in business, until they are put in words, they do not have any value or legal relevance. A business application letter should be drafted accurately as it can be preserved as a document which is valid legally and used whenever required. All the information in the business application letter should be accurate.

Here are some business application letter format & sample that will guide you to write an application letter for employment to a company even if you are fresh graduates.

Business Application Letter Writing Tips

• As it is a formal letter, it should be written carefully using simple and easy to understand words.
• The content should be straightforward and precise.
• This letter should be short and brief but should contain all necessary information.
• Since it is a letter related to business, it should be as formal as possible.

Business Application Letter Template

Use our free Business Application Letter to help you get started.

Date: _____ (Date on Which Letter is Written)

Subject: _______________________(Mention the purpose)

Dear Mr. /Ms________ (name of the concerned person),

Your company has been our valuable customer for the past_________(mention years/period). Your approach towards business is very professional and we never encountered any problems all these years.

We are sending few business proposals related to………………(give details) on ……………….(annual/ quarterly/monthly) contract basis. Please go through them and make a final decision. All our various plans are devised in such a manner that they will be cheaper in the long run. We have introduced several new models of ………………(name of the product) this year. You have a wide choice to choose from as per your requirement. We hope you will make a right choice.

We thank you very much for continuing business with us and hope it will be done similarly in the coming years. We assure you of our best services always.

Looking forward to hearing from you,

Yours Sincerely,

___________ (Your name)

Sample Letter

Gurumurthy, Tribhuvan Jewellers, Block 7, La Salette, MG Road.

25th September 2013

Girish Saxena, 23, Station Road, Hyderabad

Subject: Business Application

Dear Mr.Saxena,

For the past six years, you have remained our valuable customer utilizing our car rental services. We never encountered any problems with you all these years in business matters. Your cooperation in running our business is highly appreciated.

Now we are sending few proposals for using our cars on an annual contract basis. We have introduced new plans and new vehicles this year. Our fleet has increased to 100 cars in this city.

Please go through our proposals and decide the best option. All our plans work out to be cheaper in the long run. We assure you of our best services all the time.

We look forward to hearing from you at the earliest.

Thanking you,

Email Format

Given below is an email format of a Business Application Letter.

To: [email protected] From: [email protected]

Subject-Business Application Letter.

Your company has been our valuable customer for the past_________(mention years/period). Your approach towards business is very professional, and we never encountered any problems all these years.

Related Letters:

• Business to Business Introduction Letter
• Job Application Letter
• Transfer Application
• Application Letter by Fresher
• Application Letter for Referral
• Bursary Application Letter
• College Application Letter
• Credit Application Letter
• General Application Letter
• Good Application Letter
• Grant Application Letter
• Letter Of Intend Application
• Job Application E-Mail Template
• Job Application Letter Format
• Job Application Letter Template
• Receptionist Application Letter
• Sample Application Letter
• Solicited Application Letter
• Summer Job Application Letter
• Work Application Letter
• Unsolicited Application Letter
• Corporation Application Letter
• Rezoning Application Letter
• Application Letter for the Post of Lecturer
• Application Letter to Bank Manager

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Small Business Trends

Creating a small business thank you letter the easy way.

Sending a simple business thank you letter goes a long way in strengthening strong and long-lasting business relationships. You might write a business thank you letter to a hard-working employee that shows dedication and commitment to your business. Or you might write a business thank you letter to a loyal customer who continuously repeats purchases with you.

Whoever you want to thank, it doesn’t matter. Expressing your gratitude in writing makes the recipient feel good. And, by doing so, you nurture continued loyalty to your business.

Sending out thank you letters to customers, clients and colleagues becomes a powerful way to secure an ongoing business relationship. Showing gratitude, in turn, encourages your top customers to sing your praises to others. This could happen through online reviews, on social media and through word of mouth.

Here’s a word from Troyia Monay, who gives some tips on how to get more sales with DIY business thank you cards.

How to Make a Business Thank You Card

Creating a thank you card is easy with the right software or template. Take Canva, for instance. Making your cards with Canva is a simple and enjoyable process. Here’s how:

• Launch Canva Open Canva and enter “Thank You Card” into the search field. Browse through various template suggestions to find the perfect fit.
• Select Your Template Navigate through Canva’s wide selection of thank you card designs to locate the ideal template. You can utilize the search function to narrow down options by theme, style, or layout, discovering everything from cheerful to minimalist and classic designs.
• Play Around with Design Elements Enhance your chosen design by utilizing Canva’s drag-and-drop feature. Move photos and images from Canva’s library, adding photos or animation effects to icons, stickers, illustrations, and other available graphics.
• Personalize Your Card Give your card a unique touch by incorporating your own artwork, images, and illustrations within the editing interface. Modify the text, layout, and every small aspect to make it uniquely yours.
• Save, Share, or Print Once satisfied with your creation, you can save and download your card design in formats like PNG, JPG, or PDF. Share it directly on social media platforms, send it through email, print it yourself, or even order prints through Canva’s printing service.

Table of Process Steps

This table provides a clear and concise overview of the process that you can print and post near your computer for easy reference:

Sample Small Business Thank You Letters

An estimated 62% of consumers search online reviews and information before purchasing a product. So the importance of sending a thank you letter becomes clear.

If you find yourself unsure how to compose a thank you letter, don’t worry. Take a look at the following 5 best thank you letter examples.

Thank You Letter to Show Customer Appreciation

Show your customers you are grateful for their business. And subsequently encourage them to keep doing business with you instead of going elsewhere. Sending your faithful customers a thank you letter cements your business relationship.

Thank you letters become even more appreciated by customers if they offer a reward. For example, try offering a discount voucher. Such rewards act as a lucrative incentive for customers to purchase from you again.

Your customer thank you letter could look something like this:

Dear [insert name],

On behalf of [insert company] I would like to say thank you for being a loyal customer. It has been a pleasure serving you and supplying you with [insert appropriate products or services] and we hope that we can have the pleasure of providing for you for many more years to come.

As proof of our appreciation for your loyalty and ongoing support, we would like to give you a 20% voucher off your next purchase with us.

Once again, thank you for your ongoing business and we look forward to serving you in forthcoming months.

Best regards,

Thank You Letter Expressing Employee Recognition

Quality, hard-working and dedicated employees don’t grow on trees and should be thanked to show that you recognize their hard work and loyalty. Sending a thank you letter is a personal, simple and cost-effective way to show your recognition and appreciation of your most prized company assets.

Dear [name of employee],

I would like to say thank you for all your hard work this year.

We couldn’t have got where we did this year without your ongoing dedication, commitment, creativity and talent.

Since joining the business in [year] you have gone from strength to strength and are a true asset to our company and our clients.

I look forward to working with you for many more years to come.

Thanks again.

Festive Thank You Letter

The run up to the Christmas vacation can be the perfect time to send your regards and best wishes for the holiday season and the New Year to colleagues, clients and customers.

If you’re struggling with the right words to use on a festive thank you letter, here’s template you might want to use.

Dear [name of recipient],

As the festive season approaches, on behalf of [name of business] I would like to say thank you for all the support and commitment you have shown to us in the last 12 months.

You are an exceptionally valued [member of our team/customer/client] and I would like to send my personal thanks for your continued support.

We consider you a friend of [name of company] and extend our warmest wishes for good health and festive cheer.

It is people like you that have helped our business get where it is today.

I hope you and your family have a magical Christmas and a Happy New Year and I look forward to doing business with you next year.

Happy Holidays.

Best wishes

Thank You Letter Acknowledging a Client Visit

The arrival and prolific growth of remote, digital forms of communication has not stamped out the yearning for personal, face-to-face meetings. In fact, research shows that around 9 in ten people say small meetings are their favorite method of communication.

For clients that have taken the time and made the effort to visit your business, it is important they are adequately thanked.

Your thank you letter for client visitations could read something like this:

Dear [name of client],

On behalf of [name of company] I would like to thank you for taking the time to visit us on [date of visit].

We felt the meeting was extremely valuable in getting to know you better and securing some solid goals on how we are going to proceed with the campaign [or type of service] in the forthcoming months.

We hope you got as much out of the meeting as we did.

I look forward to our next catch up and, in the meantime, if you have any questions or queries, please don’t hesitate to get in contact with one of our team.

Thank you and best wishes.

Kind regards,

Thank You Letter Recognizing Excellent Customer Service

Customer service departments can be the backbone of a business, the department that often gets the most flack and the least rewards.

Make sure you give your hard-working customer services’ team the recognition and thanks they deserve by sending them a personal letter of thanks, which could read something like this:

As a valued and hard-working member of our customer services department I would like to thank you for all your hard work and being such a key face behind our company.

The business has had great reviews and feedback in recent months, positivity that has been driven by our always-smiling and never flustered customer services team.

You are a vital member of our customer services department and I would like to say thank you and hope you remain part of the team for a long time to come.

Once again, thanks for your hard-work and commitment in what I know isn’t always an easy job.

Best wishes,

Thank You Letter for Partnership Support

Appreciation for Collaborative Efforts

Dear [Partner’s Name],

Building and maintaining strong partnerships are fundamental to our business’s success. I would like to extend my sincere gratitude for your invaluable support and collaborative efforts in our recent joint project. Your expertise and commitment have significantly contributed to our achievements, and I am immensely grateful for the mutual benefits our partnership brings.

Thank you once again for your dedication and for being a vital part of our extended team. I am looking forward to many more successful collaborations in the future.

Thank You Letter for Mentorship

Gratitude for Guidance and Support

Dear [Mentor’s Name],

I am writing to express my deepest gratitude for the invaluable mentorship and support you have provided me. Your guidance has been instrumental in my professional development, and the insights you have shared have greatly influenced my career path.

Your dedication to mentoring has not only enhanced my skillset but also boosted my confidence in tackling new challenges. I am incredibly thankful for the time and effort you have invested in my growth.

Thank you once again for being such an inspiring and supportive mentor. I look forward to continuing to learn from your expertise.

Warm regards,

Thank You Letter for Exceptional Service Delivery

Acknowledging Outstanding Service

Dear [Service Provider’s Name],

I am writing to commend and thank you for the exceptional service you provided to our company during our recent project. Your professionalism, efficiency, and commitment to excellence have not gone unnoticed and have greatly contributed to the project’s success.

Your ability to deliver high-quality results under tight deadlines is commendable, and it has been a pleasure working with someone of your caliber. We are grateful for your dedication and the positive impact you have made.

Thank you once again for your outstanding service. We look forward to future opportunities to work together.

Photo via Shutterstock

I guess it helps to know how to create the letters. The templates help if you don’t know how to get started.

If you hand-write a thank you card it can be even shorter and still carry more impact (in my experience). Something as simple as “Thank you for purchasing [product they bought]. We appreciate it.”

This is really invaluable information. So many different variations of templates all of which set your business aside from the others. Thank you for the options!!

Real nice design and wonderful subject matter, practically nothing else we need :D.

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Update on Saskatchewan's International Post-Secondary Student Application Process

Released on April 4, 2024

Province Receives Allocation of Over 15,000 Study Permit Applications and is One of the First in the Country to Launch an Automated Provincial Attestation Letter Processing System

The Government of Saskatchewan is pleased to provide an update on the province's response to the federal government's cap on international students approved to study in Canada. 

As of April 1, Saskatchewan's 2024 allocation allows for 15,054 undergraduate or college-level study permit applications, which is an increase from the original allocation of 12,000 assigned by Immigration, Refugees and Citizenship Canada (IRCC) in February. It takes into account the province's historical acceptance rate and could result in a total of 7,200 study permits for the year. 

“In Saskatchewan we have been responsibly building our international student program and are committed to providing the supports international students need to succeed at our post-secondary institutions,” Advanced Education Minister Gordon Wyant said. "We appreciate IRCC increasing its allocation for Saskatchewan, as international students play a key role in maintaining economic growth and are a critical component to helping meet our labour market needs."

Provincial attestation letters (PALs) are also a new requirement by IRCC, which mandates that most new post-secondary international students at the college or undergraduate level must now submit a PAL with a corresponding letter of acceptance from a post-secondary institution when applying for an international study permit. Saskatchewan is one of the first provinces to establish an automated system to facilitate study permit applications from international students for 2024. 

To date, the Ministry of Advanced Education has successfully processed over 1,200 PALs from 11 different post-secondary institutions. The ministry successfully launched an automated PAL system quickly through the use of MyCreds, a national information technology platform for official academic documents that already partners with provincial education and post-secondary sectors. 

The ministry will continue to work closely with sector partners to implement the changes to the international study program. It has also temporarily paused accepting any new applications for designation in the Saskatchewan International Student Program. Post-secondary institutions interested in becoming designated to host international students for programs longer than six months will be able to apply for designation once again starting in January 2026.

Information about the federal changes to study permit processes, including exemptions, is available on the  IRCC website . Details about Saskatchewan's processes can be found at  studyinsask.ca .

For more information, contact:

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A key student-loan forgiveness program will soon be paused. Here's what you need to know.

• Processing of Public Service Loan Forgiveness applications will be paused beginning in May.
• It's a result of the Education Department transitioning PSLF accounts away from servicer MOHELA.
• Once the transition is complete in July, borrowers will be able to track their progress through Federal Student Aid. 

Millions of student-loan borrowers will soon be impacted by a series of changes to a major student-loan forgiveness program.

The Education Department recently posted new guidance surrounding upcoming reforms to the Public Service Loan Forgiveness program, which forgives student debt for government and nonprofit workers after 10 years of qualifying payments.

Student-loan company MOHELA currently manages the entire PSLF portfolio, but according to the department's guidance, that'll soon change. The task of managing the program will be split up among several different servicers, and the Education Department will manage the overall program through studentaid.gov, where borrowers will be able to track their payments and progress toward forgiveness.

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Here's what borrowers in PSLF should know.

What will happen to PSLF applications?

Beginning on May 1, the Education Department will be pausing all processing of PSLF applications as the program transitions from MOHELA. While borrowers can still submit their applications during this time, they will be placed on hold until processing resumes in July.

During the processing pause, the department also said borrowers will not be able to access their PSLF history on MOHELA's portal, so it recommends that borrowers "save screenshots and correspondence for your personal records" by April 30.

Which company will manage PSLF?

Instead of MOHELA being the sole servicer of PSLF, several different companies that already help service student loans — including Nelnet and Aidvantage — will work with the Education Department to process borrowers' PSLF applications and payments. However, the Education Department maintains that it will "fully manage" the program.

This change resulted from the Education Department's announcement last year to overhaul student loan servicing and make the system easier for borrowers to access. It awarded five companies contracts to service student loans and emphasized that "vendor accountability is a central goal of the new servicing contracts, which provide rewards for better customer outcomes and impose consequences for failing to meet expectations."

What will PSLF look like after the transition?

A key change borrowers can expect once the transition is complete is the ability to check their PSLF status directly on studentaid.gov. According to the department, borrowers will be able to access a dashboard that tracks their applications and payments, and it should also result in "a decrease in processing time for PSLF forms," per the guidance.

Despite application processing being paused from May to July, borrowers are still expected to make their payments. Any payments made during that time will count toward eventual forgiveness, and any additional payments will be refunded.

As Business Insider previously reported, these changes come following months of scrutiny over MOHELA's handling of PSLF. Sen. Elizabeth Warren is holding a hearing next week to address MOHELA "impeding public servants' access to PSLF relief," and Warren, along with Senate Majority Leader Chuck Schumer and Sen. Bernie Sanders, called for a federal investigation into the company's practices.

Watch: Why student loans aren't canceled, and what Biden's going to do about it

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