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Chapter 11: Presenting Your Research

Writing a Research Report in American Psychological Association (APA) Style

Learning Objectives

  • Identify the major sections of an APA-style research report and the basic contents of each section.
  • Plan and write an effective APA-style research report.

In this section, we look at how to write an APA-style empirical research report , an article that presents the results of one or more new studies. Recall that the standard sections of an empirical research report provide a kind of outline. Here we consider each of these sections in detail, including what information it contains, how that information is formatted and organized, and tips for writing each section. At the end of this section is a sample APA-style research report that illustrates many of these principles.

Sections of a Research Report

Title page and abstract.

An APA-style research report begins with a  title page . The title is centred in the upper half of the page, with each important word capitalized. The title should clearly and concisely (in about 12 words or fewer) communicate the primary variables and research questions. This sometimes requires a main title followed by a subtitle that elaborates on the main title, in which case the main title and subtitle are separated by a colon. Here are some titles from recent issues of professional journals published by the American Psychological Association.

  • Sex Differences in Coping Styles and Implications for Depressed Mood
  • Effects of Aging and Divided Attention on Memory for Items and Their Contexts
  • Computer-Assisted Cognitive Behavioural Therapy for Child Anxiety: Results of a Randomized Clinical Trial
  • Virtual Driving and Risk Taking: Do Racing Games Increase Risk-Taking Cognitions, Affect, and Behaviour?

Below the title are the authors’ names and, on the next line, their institutional affiliation—the university or other institution where the authors worked when they conducted the research. As we have already seen, the authors are listed in an order that reflects their contribution to the research. When multiple authors have made equal contributions to the research, they often list their names alphabetically or in a randomly determined order.

In some areas of psychology, the titles of many empirical research reports are informal in a way that is perhaps best described as “cute.” They usually take the form of a play on words or a well-known expression that relates to the topic under study. Here are some examples from recent issues of the Journal Psychological Science .

  • “Smells Like Clean Spirit: Nonconscious Effects of Scent on Cognition and Behavior”
  • “Time Crawls: The Temporal Resolution of Infants’ Visual Attention”
  • “Scent of a Woman: Men’s Testosterone Responses to Olfactory Ovulation Cues”
  • “Apocalypse Soon?: Dire Messages Reduce Belief in Global Warming by Contradicting Just-World Beliefs”
  • “Serial vs. Parallel Processing: Sometimes They Look Like Tweedledum and Tweedledee but They Can (and Should) Be Distinguished”
  • “How Do I Love Thee? Let Me Count the Words: The Social Effects of Expressive Writing”

Individual researchers differ quite a bit in their preference for such titles. Some use them regularly, while others never use them. What might be some of the pros and cons of using cute article titles?

For articles that are being submitted for publication, the title page also includes an author note that lists the authors’ full institutional affiliations, any acknowledgments the authors wish to make to agencies that funded the research or to colleagues who commented on it, and contact information for the authors. For student papers that are not being submitted for publication—including theses—author notes are generally not necessary.

The  abstract  is a summary of the study. It is the second page of the manuscript and is headed with the word  Abstract . The first line is not indented. The abstract presents the research question, a summary of the method, the basic results, and the most important conclusions. Because the abstract is usually limited to about 200 words, it can be a challenge to write a good one.

Introduction

The  introduction  begins on the third page of the manuscript. The heading at the top of this page is the full title of the manuscript, with each important word capitalized as on the title page. The introduction includes three distinct subsections, although these are typically not identified by separate headings. The opening introduces the research question and explains why it is interesting, the literature review discusses relevant previous research, and the closing restates the research question and comments on the method used to answer it.

The Opening

The  opening , which is usually a paragraph or two in length, introduces the research question and explains why it is interesting. To capture the reader’s attention, researcher Daryl Bem recommends starting with general observations about the topic under study, expressed in ordinary language (not technical jargon)—observations that are about people and their behaviour (not about researchers or their research; Bem, 2003 [1] ). Concrete examples are often very useful here. According to Bem, this would be a poor way to begin a research report:

Festinger’s theory of cognitive dissonance received a great deal of attention during the latter part of the 20th century (p. 191)

The following would be much better:

The individual who holds two beliefs that are inconsistent with one another may feel uncomfortable. For example, the person who knows that he or she enjoys smoking but believes it to be unhealthy may experience discomfort arising from the inconsistency or disharmony between these two thoughts or cognitions. This feeling of discomfort was called cognitive dissonance by social psychologist Leon Festinger (1957), who suggested that individuals will be motivated to remove this dissonance in whatever way they can (p. 191).

After capturing the reader’s attention, the opening should go on to introduce the research question and explain why it is interesting. Will the answer fill a gap in the literature? Will it provide a test of an important theory? Does it have practical implications? Giving readers a clear sense of what the research is about and why they should care about it will motivate them to continue reading the literature review—and will help them make sense of it.

Breaking the Rules

Researcher Larry Jacoby reported several studies showing that a word that people see or hear repeatedly can seem more familiar even when they do not recall the repetitions—and that this tendency is especially pronounced among older adults. He opened his article with the following humourous anecdote:

A friend whose mother is suffering symptoms of Alzheimer’s disease (AD) tells the story of taking her mother to visit a nursing home, preliminary to her mother’s moving there. During an orientation meeting at the nursing home, the rules and regulations were explained, one of which regarded the dining room. The dining room was described as similar to a fine restaurant except that tipping was not required. The absence of tipping was a central theme in the orientation lecture, mentioned frequently to emphasize the quality of care along with the advantages of having paid in advance. At the end of the meeting, the friend’s mother was asked whether she had any questions. She replied that she only had one question: “Should I tip?” (Jacoby, 1999, p. 3)

Although both humour and personal anecdotes are generally discouraged in APA-style writing, this example is a highly effective way to start because it both engages the reader and provides an excellent real-world example of the topic under study.

The Literature Review

Immediately after the opening comes the  literature review , which describes relevant previous research on the topic and can be anywhere from several paragraphs to several pages in length. However, the literature review is not simply a list of past studies. Instead, it constitutes a kind of argument for why the research question is worth addressing. By the end of the literature review, readers should be convinced that the research question makes sense and that the present study is a logical next step in the ongoing research process.

Like any effective argument, the literature review must have some kind of structure. For example, it might begin by describing a phenomenon in a general way along with several studies that demonstrate it, then describing two or more competing theories of the phenomenon, and finally presenting a hypothesis to test one or more of the theories. Or it might describe one phenomenon, then describe another phenomenon that seems inconsistent with the first one, then propose a theory that resolves the inconsistency, and finally present a hypothesis to test that theory. In applied research, it might describe a phenomenon or theory, then describe how that phenomenon or theory applies to some important real-world situation, and finally suggest a way to test whether it does, in fact, apply to that situation.

Looking at the literature review in this way emphasizes a few things. First, it is extremely important to start with an outline of the main points that you want to make, organized in the order that you want to make them. The basic structure of your argument, then, should be apparent from the outline itself. Second, it is important to emphasize the structure of your argument in your writing. One way to do this is to begin the literature review by summarizing your argument even before you begin to make it. “In this article, I will describe two apparently contradictory phenomena, present a new theory that has the potential to resolve the apparent contradiction, and finally present a novel hypothesis to test the theory.” Another way is to open each paragraph with a sentence that summarizes the main point of the paragraph and links it to the preceding points. These opening sentences provide the “transitions” that many beginning researchers have difficulty with. Instead of beginning a paragraph by launching into a description of a previous study, such as “Williams (2004) found that…,” it is better to start by indicating something about why you are describing this particular study. Here are some simple examples:

Another example of this phenomenon comes from the work of Williams (2004).

Williams (2004) offers one explanation of this phenomenon.

An alternative perspective has been provided by Williams (2004).

We used a method based on the one used by Williams (2004).

Finally, remember that your goal is to construct an argument for why your research question is interesting and worth addressing—not necessarily why your favourite answer to it is correct. In other words, your literature review must be balanced. If you want to emphasize the generality of a phenomenon, then of course you should discuss various studies that have demonstrated it. However, if there are other studies that have failed to demonstrate it, you should discuss them too. Or if you are proposing a new theory, then of course you should discuss findings that are consistent with that theory. However, if there are other findings that are inconsistent with it, again, you should discuss them too. It is acceptable to argue that the  balance  of the research supports the existence of a phenomenon or is consistent with a theory (and that is usually the best that researchers in psychology can hope for), but it is not acceptable to  ignore contradictory evidence. Besides, a large part of what makes a research question interesting is uncertainty about its answer.

The Closing

The  closing  of the introduction—typically the final paragraph or two—usually includes two important elements. The first is a clear statement of the main research question or hypothesis. This statement tends to be more formal and precise than in the opening and is often expressed in terms of operational definitions of the key variables. The second is a brief overview of the method and some comment on its appropriateness. Here, for example, is how Darley and Latané (1968) [2] concluded the introduction to their classic article on the bystander effect:

These considerations lead to the hypothesis that the more bystanders to an emergency, the less likely, or the more slowly, any one bystander will intervene to provide aid. To test this proposition it would be necessary to create a situation in which a realistic “emergency” could plausibly occur. Each subject should also be blocked from communicating with others to prevent his getting information about their behaviour during the emergency. Finally, the experimental situation should allow for the assessment of the speed and frequency of the subjects’ reaction to the emergency. The experiment reported below attempted to fulfill these conditions. (p. 378)

Thus the introduction leads smoothly into the next major section of the article—the method section.

The  method section  is where you describe how you conducted your study. An important principle for writing a method section is that it should be clear and detailed enough that other researchers could replicate the study by following your “recipe.” This means that it must describe all the important elements of the study—basic demographic characteristics of the participants, how they were recruited, whether they were randomly assigned, how the variables were manipulated or measured, how counterbalancing was accomplished, and so on. At the same time, it should avoid irrelevant details such as the fact that the study was conducted in Classroom 37B of the Industrial Technology Building or that the questionnaire was double-sided and completed using pencils.

The method section begins immediately after the introduction ends with the heading “Method” (not “Methods”) centred on the page. Immediately after this is the subheading “Participants,” left justified and in italics. The participants subsection indicates how many participants there were, the number of women and men, some indication of their age, other demographics that may be relevant to the study, and how they were recruited, including any incentives given for participation.

Three ways of organizing an APA-style method. Long description available.

After the participants section, the structure can vary a bit. Figure 11.1 shows three common approaches. In the first, the participants section is followed by a design and procedure subsection, which describes the rest of the method. This works well for methods that are relatively simple and can be described adequately in a few paragraphs. In the second approach, the participants section is followed by separate design and procedure subsections. This works well when both the design and the procedure are relatively complicated and each requires multiple paragraphs.

What is the difference between design and procedure? The design of a study is its overall structure. What were the independent and dependent variables? Was the independent variable manipulated, and if so, was it manipulated between or within subjects? How were the variables operationally defined? The procedure is how the study was carried out. It often works well to describe the procedure in terms of what the participants did rather than what the researchers did. For example, the participants gave their informed consent, read a set of instructions, completed a block of four practice trials, completed a block of 20 test trials, completed two questionnaires, and were debriefed and excused.

In the third basic way to organize a method section, the participants subsection is followed by a materials subsection before the design and procedure subsections. This works well when there are complicated materials to describe. This might mean multiple questionnaires, written vignettes that participants read and respond to, perceptual stimuli, and so on. The heading of this subsection can be modified to reflect its content. Instead of “Materials,” it can be “Questionnaires,” “Stimuli,” and so on.

The  results section  is where you present the main results of the study, including the results of the statistical analyses. Although it does not include the raw data—individual participants’ responses or scores—researchers should save their raw data and make them available to other researchers who request them. Several journals now encourage the open sharing of raw data online.

Although there are no standard subsections, it is still important for the results section to be logically organized. Typically it begins with certain preliminary issues. One is whether any participants or responses were excluded from the analyses and why. The rationale for excluding data should be described clearly so that other researchers can decide whether it is appropriate. A second preliminary issue is how multiple responses were combined to produce the primary variables in the analyses. For example, if participants rated the attractiveness of 20 stimulus people, you might have to explain that you began by computing the mean attractiveness rating for each participant. Or if they recalled as many items as they could from study list of 20 words, did you count the number correctly recalled, compute the percentage correctly recalled, or perhaps compute the number correct minus the number incorrect? A third preliminary issue is the reliability of the measures. This is where you would present test-retest correlations, Cronbach’s α, or other statistics to show that the measures are consistent across time and across items. A final preliminary issue is whether the manipulation was successful. This is where you would report the results of any manipulation checks.

The results section should then tackle the primary research questions, one at a time. Again, there should be a clear organization. One approach would be to answer the most general questions and then proceed to answer more specific ones. Another would be to answer the main question first and then to answer secondary ones. Regardless, Bem (2003) [3] suggests the following basic structure for discussing each new result:

  • Remind the reader of the research question.
  • Give the answer to the research question in words.
  • Present the relevant statistics.
  • Qualify the answer if necessary.
  • Summarize the result.

Notice that only Step 3 necessarily involves numbers. The rest of the steps involve presenting the research question and the answer to it in words. In fact, the basic results should be clear even to a reader who skips over the numbers.

The  discussion  is the last major section of the research report. Discussions usually consist of some combination of the following elements:

  • Summary of the research
  • Theoretical implications
  • Practical implications
  • Limitations
  • Suggestions for future research

The discussion typically begins with a summary of the study that provides a clear answer to the research question. In a short report with a single study, this might require no more than a sentence. In a longer report with multiple studies, it might require a paragraph or even two. The summary is often followed by a discussion of the theoretical implications of the research. Do the results provide support for any existing theories? If not, how  can  they be explained? Although you do not have to provide a definitive explanation or detailed theory for your results, you at least need to outline one or more possible explanations. In applied research—and often in basic research—there is also some discussion of the practical implications of the research. How can the results be used, and by whom, to accomplish some real-world goal?

The theoretical and practical implications are often followed by a discussion of the study’s limitations. Perhaps there are problems with its internal or external validity. Perhaps the manipulation was not very effective or the measures not very reliable. Perhaps there is some evidence that participants did not fully understand their task or that they were suspicious of the intent of the researchers. Now is the time to discuss these issues and how they might have affected the results. But do not overdo it. All studies have limitations, and most readers will understand that a different sample or different measures might have produced different results. Unless there is good reason to think they  would have, however, there is no reason to mention these routine issues. Instead, pick two or three limitations that seem like they could have influenced the results, explain how they could have influenced the results, and suggest ways to deal with them.

Most discussions end with some suggestions for future research. If the study did not satisfactorily answer the original research question, what will it take to do so? What  new  research questions has the study raised? This part of the discussion, however, is not just a list of new questions. It is a discussion of two or three of the most important unresolved issues. This means identifying and clarifying each question, suggesting some alternative answers, and even suggesting ways they could be studied.

Finally, some researchers are quite good at ending their articles with a sweeping or thought-provoking conclusion. Darley and Latané (1968) [4] , for example, ended their article on the bystander effect by discussing the idea that whether people help others may depend more on the situation than on their personalities. Their final sentence is, “If people understand the situational forces that can make them hesitate to intervene, they may better overcome them” (p. 383). However, this kind of ending can be difficult to pull off. It can sound overreaching or just banal and end up detracting from the overall impact of the article. It is often better simply to end when you have made your final point (although you should avoid ending on a limitation).

The references section begins on a new page with the heading “References” centred at the top of the page. All references cited in the text are then listed in the format presented earlier. They are listed alphabetically by the last name of the first author. If two sources have the same first author, they are listed alphabetically by the last name of the second author. If all the authors are the same, then they are listed chronologically by the year of publication. Everything in the reference list is double-spaced both within and between references.

Appendices, Tables, and Figures

Appendices, tables, and figures come after the references. An  appendix  is appropriate for supplemental material that would interrupt the flow of the research report if it were presented within any of the major sections. An appendix could be used to present lists of stimulus words, questionnaire items, detailed descriptions of special equipment or unusual statistical analyses, or references to the studies that are included in a meta-analysis. Each appendix begins on a new page. If there is only one, the heading is “Appendix,” centred at the top of the page. If there is more than one, the headings are “Appendix A,” “Appendix B,” and so on, and they appear in the order they were first mentioned in the text of the report.

After any appendices come tables and then figures. Tables and figures are both used to present results. Figures can also be used to illustrate theories (e.g., in the form of a flowchart), display stimuli, outline procedures, and present many other kinds of information. Each table and figure appears on its own page. Tables are numbered in the order that they are first mentioned in the text (“Table 1,” “Table 2,” and so on). Figures are numbered the same way (“Figure 1,” “Figure 2,” and so on). A brief explanatory title, with the important words capitalized, appears above each table. Each figure is given a brief explanatory caption, where (aside from proper nouns or names) only the first word of each sentence is capitalized. More details on preparing APA-style tables and figures are presented later in the book.

Sample APA-Style Research Report

Figures 11.2, 11.3, 11.4, and 11.5 show some sample pages from an APA-style empirical research report originally written by undergraduate student Tomoe Suyama at California State University, Fresno. The main purpose of these figures is to illustrate the basic organization and formatting of an APA-style empirical research report, although many high-level and low-level style conventions can be seen here too.

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Key Takeaways

  • An APA-style empirical research report consists of several standard sections. The main ones are the abstract, introduction, method, results, discussion, and references.
  • The introduction consists of an opening that presents the research question, a literature review that describes previous research on the topic, and a closing that restates the research question and comments on the method. The literature review constitutes an argument for why the current study is worth doing.
  • The method section describes the method in enough detail that another researcher could replicate the study. At a minimum, it consists of a participants subsection and a design and procedure subsection.
  • The results section describes the results in an organized fashion. Each primary result is presented in terms of statistical results but also explained in words.
  • The discussion typically summarizes the study, discusses theoretical and practical implications and limitations of the study, and offers suggestions for further research.
  • Practice: Look through an issue of a general interest professional journal (e.g.,  Psychological Science ). Read the opening of the first five articles and rate the effectiveness of each one from 1 ( very ineffective ) to 5 ( very effective ). Write a sentence or two explaining each rating.
  • Practice: Find a recent article in a professional journal and identify where the opening, literature review, and closing of the introduction begin and end.
  • Practice: Find a recent article in a professional journal and highlight in a different colour each of the following elements in the discussion: summary, theoretical implications, practical implications, limitations, and suggestions for future research.

Long Descriptions

Figure 11.1 long description: Table showing three ways of organizing an APA-style method section.

In the simple method, there are two subheadings: “Participants” (which might begin “The participants were…”) and “Design and procedure” (which might begin “There were three conditions…”).

In the typical method, there are three subheadings: “Participants” (“The participants were…”), “Design” (“There were three conditions…”), and “Procedure” (“Participants viewed each stimulus on the computer screen…”).

In the complex method, there are four subheadings: “Participants” (“The participants were…”), “Materials” (“The stimuli were…”), “Design” (“There were three conditions…”), and “Procedure” (“Participants viewed each stimulus on the computer screen…”). [Return to Figure 11.1]

  • Bem, D. J. (2003). Writing the empirical journal article. In J. M. Darley, M. P. Zanna, & H. R. Roediger III (Eds.),  The compleat academic: A practical guide for the beginning social scientist  (2nd ed.). Washington, DC: American Psychological Association. ↵
  • Darley, J. M., & Latané, B. (1968). Bystander intervention in emergencies: Diffusion of responsibility.  Journal of Personality and Social Psychology, 4 , 377–383. ↵

A type of research article which describes one or more new empirical studies conducted by the authors.

The page at the beginning of an APA-style research report containing the title of the article, the authors’ names, and their institutional affiliation.

A summary of a research study.

The third page of a manuscript containing the research question, the literature review, and comments about how to answer the research question.

An introduction to the research question and explanation for why this question is interesting.

A description of relevant previous research on the topic being discusses and an argument for why the research is worth addressing.

The end of the introduction, where the research question is reiterated and the method is commented upon.

The section of a research report where the method used to conduct the study is described.

The main results of the study, including the results from statistical analyses, are presented in a research article.

Section of a research report that summarizes the study's results and interprets them by referring back to the study's theoretical background.

Part of a research report which contains supplemental material.

Research Methods in Psychology - 2nd Canadian Edition Copyright © 2015 by Paul C. Price, Rajiv Jhangiani, & I-Chant A. Chiang is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Home Market Research

Empirical Research: Definition, Methods, Types and Examples

What is Empirical Research

Content Index

Empirical research: Definition

Empirical research: origin, quantitative research methods, qualitative research methods, steps for conducting empirical research, empirical research methodology cycle, advantages of empirical research, disadvantages of empirical research, why is there a need for empirical research.

Empirical research is defined as any research where conclusions of the study is strictly drawn from concretely empirical evidence, and therefore “verifiable” evidence.

This empirical evidence can be gathered using quantitative market research and  qualitative market research  methods.

For example: A research is being conducted to find out if listening to happy music in the workplace while working may promote creativity? An experiment is conducted by using a music website survey on a set of audience who are exposed to happy music and another set who are not listening to music at all, and the subjects are then observed. The results derived from such a research will give empirical evidence if it does promote creativity or not.

LEARN ABOUT: Behavioral Research

You must have heard the quote” I will not believe it unless I see it”. This came from the ancient empiricists, a fundamental understanding that powered the emergence of medieval science during the renaissance period and laid the foundation of modern science, as we know it today. The word itself has its roots in greek. It is derived from the greek word empeirikos which means “experienced”.

In today’s world, the word empirical refers to collection of data using evidence that is collected through observation or experience or by using calibrated scientific instruments. All of the above origins have one thing in common which is dependence of observation and experiments to collect data and test them to come up with conclusions.

LEARN ABOUT: Causal Research

Types and methodologies of empirical research

Empirical research can be conducted and analysed using qualitative or quantitative methods.

  • Quantitative research : Quantitative research methods are used to gather information through numerical data. It is used to quantify opinions, behaviors or other defined variables . These are predetermined and are in a more structured format. Some of the commonly used methods are survey, longitudinal studies, polls, etc
  • Qualitative research:   Qualitative research methods are used to gather non numerical data.  It is used to find meanings, opinions, or the underlying reasons from its subjects. These methods are unstructured or semi structured. The sample size for such a research is usually small and it is a conversational type of method to provide more insight or in-depth information about the problem Some of the most popular forms of methods are focus groups, experiments, interviews, etc.

Data collected from these will need to be analysed. Empirical evidence can also be analysed either quantitatively and qualitatively. Using this, the researcher can answer empirical questions which have to be clearly defined and answerable with the findings he has got. The type of research design used will vary depending on the field in which it is going to be used. Many of them might choose to do a collective research involving quantitative and qualitative method to better answer questions which cannot be studied in a laboratory setting.

LEARN ABOUT: Qualitative Research Questions and Questionnaires

Quantitative research methods aid in analyzing the empirical evidence gathered. By using these a researcher can find out if his hypothesis is supported or not.

  • Survey research: Survey research generally involves a large audience to collect a large amount of data. This is a quantitative method having a predetermined set of closed questions which are pretty easy to answer. Because of the simplicity of such a method, high responses are achieved. It is one of the most commonly used methods for all kinds of research in today’s world.

Previously, surveys were taken face to face only with maybe a recorder. However, with advancement in technology and for ease, new mediums such as emails , or social media have emerged.

For example: Depletion of energy resources is a growing concern and hence there is a need for awareness about renewable energy. According to recent studies, fossil fuels still account for around 80% of energy consumption in the United States. Even though there is a rise in the use of green energy every year, there are certain parameters because of which the general population is still not opting for green energy. In order to understand why, a survey can be conducted to gather opinions of the general population about green energy and the factors that influence their choice of switching to renewable energy. Such a survey can help institutions or governing bodies to promote appropriate awareness and incentive schemes to push the use of greener energy.

Learn more: Renewable Energy Survey Template Descriptive Research vs Correlational Research

  • Experimental research: In experimental research , an experiment is set up and a hypothesis is tested by creating a situation in which one of the variable is manipulated. This is also used to check cause and effect. It is tested to see what happens to the independent variable if the other one is removed or altered. The process for such a method is usually proposing a hypothesis, experimenting on it, analyzing the findings and reporting the findings to understand if it supports the theory or not.

For example: A particular product company is trying to find what is the reason for them to not be able to capture the market. So the organisation makes changes in each one of the processes like manufacturing, marketing, sales and operations. Through the experiment they understand that sales training directly impacts the market coverage for their product. If the person is trained well, then the product will have better coverage.

  • Correlational research: Correlational research is used to find relation between two set of variables . Regression analysis is generally used to predict outcomes of such a method. It can be positive, negative or neutral correlation.

LEARN ABOUT: Level of Analysis

For example: Higher educated individuals will get higher paying jobs. This means higher education enables the individual to high paying job and less education will lead to lower paying jobs.

  • Longitudinal study: Longitudinal study is used to understand the traits or behavior of a subject under observation after repeatedly testing the subject over a period of time. Data collected from such a method can be qualitative or quantitative in nature.

For example: A research to find out benefits of exercise. The target is asked to exercise everyday for a particular period of time and the results show higher endurance, stamina, and muscle growth. This supports the fact that exercise benefits an individual body.

  • Cross sectional: Cross sectional study is an observational type of method, in which a set of audience is observed at a given point in time. In this type, the set of people are chosen in a fashion which depicts similarity in all the variables except the one which is being researched. This type does not enable the researcher to establish a cause and effect relationship as it is not observed for a continuous time period. It is majorly used by healthcare sector or the retail industry.

For example: A medical study to find the prevalence of under-nutrition disorders in kids of a given population. This will involve looking at a wide range of parameters like age, ethnicity, location, incomes  and social backgrounds. If a significant number of kids coming from poor families show under-nutrition disorders, the researcher can further investigate into it. Usually a cross sectional study is followed by a longitudinal study to find out the exact reason.

  • Causal-Comparative research : This method is based on comparison. It is mainly used to find out cause-effect relationship between two variables or even multiple variables.

For example: A researcher measured the productivity of employees in a company which gave breaks to the employees during work and compared that to the employees of the company which did not give breaks at all.

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Some research questions need to be analysed qualitatively, as quantitative methods are not applicable there. In many cases, in-depth information is needed or a researcher may need to observe a target audience behavior, hence the results needed are in a descriptive analysis form. Qualitative research results will be descriptive rather than predictive. It enables the researcher to build or support theories for future potential quantitative research. In such a situation qualitative research methods are used to derive a conclusion to support the theory or hypothesis being studied.

LEARN ABOUT: Qualitative Interview

  • Case study: Case study method is used to find more information through carefully analyzing existing cases. It is very often used for business research or to gather empirical evidence for investigation purpose. It is a method to investigate a problem within its real life context through existing cases. The researcher has to carefully analyse making sure the parameter and variables in the existing case are the same as to the case that is being investigated. Using the findings from the case study, conclusions can be drawn regarding the topic that is being studied.

For example: A report mentioning the solution provided by a company to its client. The challenges they faced during initiation and deployment, the findings of the case and solutions they offered for the problems. Such case studies are used by most companies as it forms an empirical evidence for the company to promote in order to get more business.

  • Observational method:   Observational method is a process to observe and gather data from its target. Since it is a qualitative method it is time consuming and very personal. It can be said that observational research method is a part of ethnographic research which is also used to gather empirical evidence. This is usually a qualitative form of research, however in some cases it can be quantitative as well depending on what is being studied.

For example: setting up a research to observe a particular animal in the rain-forests of amazon. Such a research usually take a lot of time as observation has to be done for a set amount of time to study patterns or behavior of the subject. Another example used widely nowadays is to observe people shopping in a mall to figure out buying behavior of consumers.

  • One-on-one interview: Such a method is purely qualitative and one of the most widely used. The reason being it enables a researcher get precise meaningful data if the right questions are asked. It is a conversational method where in-depth data can be gathered depending on where the conversation leads.

For example: A one-on-one interview with the finance minister to gather data on financial policies of the country and its implications on the public.

  • Focus groups: Focus groups are used when a researcher wants to find answers to why, what and how questions. A small group is generally chosen for such a method and it is not necessary to interact with the group in person. A moderator is generally needed in case the group is being addressed in person. This is widely used by product companies to collect data about their brands and the product.

For example: A mobile phone manufacturer wanting to have a feedback on the dimensions of one of their models which is yet to be launched. Such studies help the company meet the demand of the customer and position their model appropriately in the market.

  • Text analysis: Text analysis method is a little new compared to the other types. Such a method is used to analyse social life by going through images or words used by the individual. In today’s world, with social media playing a major part of everyone’s life, such a method enables the research to follow the pattern that relates to his study.

For example: A lot of companies ask for feedback from the customer in detail mentioning how satisfied are they with their customer support team. Such data enables the researcher to take appropriate decisions to make their support team better.

Sometimes a combination of the methods is also needed for some questions that cannot be answered using only one type of method especially when a researcher needs to gain a complete understanding of complex subject matter.

We recently published a blog that talks about examples of qualitative data in education ; why don’t you check it out for more ideas?

Since empirical research is based on observation and capturing experiences, it is important to plan the steps to conduct the experiment and how to analyse it. This will enable the researcher to resolve problems or obstacles which can occur during the experiment.

Step #1: Define the purpose of the research

This is the step where the researcher has to answer questions like what exactly do I want to find out? What is the problem statement? Are there any issues in terms of the availability of knowledge, data, time or resources. Will this research be more beneficial than what it will cost.

Before going ahead, a researcher has to clearly define his purpose for the research and set up a plan to carry out further tasks.

Step #2 : Supporting theories and relevant literature

The researcher needs to find out if there are theories which can be linked to his research problem . He has to figure out if any theory can help him support his findings. All kind of relevant literature will help the researcher to find if there are others who have researched this before, or what are the problems faced during this research. The researcher will also have to set up assumptions and also find out if there is any history regarding his research problem

Step #3: Creation of Hypothesis and measurement

Before beginning the actual research he needs to provide himself a working hypothesis or guess what will be the probable result. Researcher has to set up variables, decide the environment for the research and find out how can he relate between the variables.

Researcher will also need to define the units of measurements, tolerable degree for errors, and find out if the measurement chosen will be acceptable by others.

Step #4: Methodology, research design and data collection

In this step, the researcher has to define a strategy for conducting his research. He has to set up experiments to collect data which will enable him to propose the hypothesis. The researcher will decide whether he will need experimental or non experimental method for conducting the research. The type of research design will vary depending on the field in which the research is being conducted. Last but not the least, the researcher will have to find out parameters that will affect the validity of the research design. Data collection will need to be done by choosing appropriate samples depending on the research question. To carry out the research, he can use one of the many sampling techniques. Once data collection is complete, researcher will have empirical data which needs to be analysed.

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Step #5: Data Analysis and result

Data analysis can be done in two ways, qualitatively and quantitatively. Researcher will need to find out what qualitative method or quantitative method will be needed or will he need a combination of both. Depending on the unit of analysis of his data, he will know if his hypothesis is supported or rejected. Analyzing this data is the most important part to support his hypothesis.

Step #6: Conclusion

A report will need to be made with the findings of the research. The researcher can give the theories and literature that support his research. He can make suggestions or recommendations for further research on his topic.

Empirical research methodology cycle

A.D. de Groot, a famous dutch psychologist and a chess expert conducted some of the most notable experiments using chess in the 1940’s. During his study, he came up with a cycle which is consistent and now widely used to conduct empirical research. It consists of 5 phases with each phase being as important as the next one. The empirical cycle captures the process of coming up with hypothesis about how certain subjects work or behave and then testing these hypothesis against empirical data in a systematic and rigorous approach. It can be said that it characterizes the deductive approach to science. Following is the empirical cycle.

  • Observation: At this phase an idea is sparked for proposing a hypothesis. During this phase empirical data is gathered using observation. For example: a particular species of flower bloom in a different color only during a specific season.
  • Induction: Inductive reasoning is then carried out to form a general conclusion from the data gathered through observation. For example: As stated above it is observed that the species of flower blooms in a different color during a specific season. A researcher may ask a question “does the temperature in the season cause the color change in the flower?” He can assume that is the case, however it is a mere conjecture and hence an experiment needs to be set up to support this hypothesis. So he tags a few set of flowers kept at a different temperature and observes if they still change the color?
  • Deduction: This phase helps the researcher to deduce a conclusion out of his experiment. This has to be based on logic and rationality to come up with specific unbiased results.For example: In the experiment, if the tagged flowers in a different temperature environment do not change the color then it can be concluded that temperature plays a role in changing the color of the bloom.
  • Testing: This phase involves the researcher to return to empirical methods to put his hypothesis to the test. The researcher now needs to make sense of his data and hence needs to use statistical analysis plans to determine the temperature and bloom color relationship. If the researcher finds out that most flowers bloom a different color when exposed to the certain temperature and the others do not when the temperature is different, he has found support to his hypothesis. Please note this not proof but just a support to his hypothesis.
  • Evaluation: This phase is generally forgotten by most but is an important one to keep gaining knowledge. During this phase the researcher puts forth the data he has collected, the support argument and his conclusion. The researcher also states the limitations for the experiment and his hypothesis and suggests tips for others to pick it up and continue a more in-depth research for others in the future. LEARN MORE: Population vs Sample

LEARN MORE: Population vs Sample

There is a reason why empirical research is one of the most widely used method. There are a few advantages associated with it. Following are a few of them.

  • It is used to authenticate traditional research through various experiments and observations.
  • This research methodology makes the research being conducted more competent and authentic.
  • It enables a researcher understand the dynamic changes that can happen and change his strategy accordingly.
  • The level of control in such a research is high so the researcher can control multiple variables.
  • It plays a vital role in increasing internal validity .

Even though empirical research makes the research more competent and authentic, it does have a few disadvantages. Following are a few of them.

  • Such a research needs patience as it can be very time consuming. The researcher has to collect data from multiple sources and the parameters involved are quite a few, which will lead to a time consuming research.
  • Most of the time, a researcher will need to conduct research at different locations or in different environments, this can lead to an expensive affair.
  • There are a few rules in which experiments can be performed and hence permissions are needed. Many a times, it is very difficult to get certain permissions to carry out different methods of this research.
  • Collection of data can be a problem sometimes, as it has to be collected from a variety of sources through different methods.

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Empirical research is important in today’s world because most people believe in something only that they can see, hear or experience. It is used to validate multiple hypothesis and increase human knowledge and continue doing it to keep advancing in various fields.

For example: Pharmaceutical companies use empirical research to try out a specific drug on controlled groups or random groups to study the effect and cause. This way, they prove certain theories they had proposed for the specific drug. Such research is very important as sometimes it can lead to finding a cure for a disease that has existed for many years. It is useful in science and many other fields like history, social sciences, business, etc.

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With the advancement in today’s world, empirical research has become critical and a norm in many fields to support their hypothesis and gain more knowledge. The methods mentioned above are very useful for carrying out such research. However, a number of new methods will keep coming up as the nature of new investigative questions keeps getting unique or changing.

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11.2 Writing a Research Report in American Psychological Association (APA) Style

Learning objectives.

  • Identify the major sections of an APA-style research report and the basic contents of each section.
  • Plan and write an effective APA-style research report.

In this section, we look at how to write an APA-style empirical research report , an article that presents the results of one or more new studies. Recall that the standard sections of an empirical research report provide a kind of outline. Here we consider each of these sections in detail, including what information it contains, how that information is formatted and organized, and tips for writing each section. At the end of this section is a sample APA-style research report that illustrates many of these principles.

Sections of a Research Report

Title page and abstract.

An APA-style research report begins with a title page . The title is centered in the upper half of the page, with each important word capitalized. The title should clearly and concisely (in about 12 words or fewer) communicate the primary variables and research questions. This sometimes requires a main title followed by a subtitle that elaborates on the main title, in which case the main title and subtitle are separated by a colon. Here are some titles from recent issues of professional journals published by the American Psychological Association.

  • Sex Differences in Coping Styles and Implications for Depressed Mood
  • Effects of Aging and Divided Attention on Memory for Items and Their Contexts
  • Computer-Assisted Cognitive Behavioral Therapy for Child Anxiety: Results of a Randomized Clinical Trial
  • Virtual Driving and Risk Taking: Do Racing Games Increase Risk-Taking Cognitions, Affect, and Behavior?

Below the title are the authors’ names and, on the next line, their institutional affiliation—the university or other institution where the authors worked when they conducted the research. As we have already seen, the authors are listed in an order that reflects their contribution to the research. When multiple authors have made equal contributions to the research, they often list their names alphabetically or in a randomly determined order.

It’s Soooo Cute!

How Informal Should an Article Title Be?

In some areas of psychology, the titles of many empirical research reports are informal in a way that is perhaps best described as “cute.” They usually take the form of a play on words or a well-known expression that relates to the topic under study. Here are some examples from recent issues of the Journal of Personality and Social Psychology .

  • “Let’s Get Serious: Communicating Commitment in Romantic Relationships”
  • “Through the Looking Glass Clearly: Accuracy and Assumed Similarity in Well-Adjusted Individuals’ First Impressions”
  • “Don’t Hide Your Happiness! Positive Emotion Dissociation, Social Connectedness, and Psychological Functioning”
  • “Forbidden Fruit: Inattention to Attractive Alternatives Provokes Implicit Relationship Reactance”

Individual researchers differ quite a bit in their preference for such titles. Some use them regularly, while others never use them. What might be some of the pros and cons of using cute article titles?

For articles that are being submitted for publication, the title page also includes an author note that lists the authors’ full institutional affiliations, any acknowledgments the authors wish to make to agencies that funded the research or to colleagues who commented on it, and contact information for the authors. For student papers that are not being submitted for publication—including theses—author notes are generally not necessary.

The abstract is a summary of the study. It is the second page of the manuscript and is headed with the word Abstract . The first line is not indented. The abstract presents the research question, a summary of the method, the basic results, and the most important conclusions. Because the abstract is usually limited to about 200 words, it can be a challenge to write a good one.

Introduction

The introduction begins on the third page of the manuscript. The heading at the top of this page is the full title of the manuscript, with each important word capitalized as on the title page. The introduction includes three distinct subsections, although these are typically not identified by separate headings. The opening introduces the research question and explains why it is interesting, the literature review discusses relevant previous research, and the closing restates the research question and comments on the method used to answer it.

The Opening

The opening , which is usually a paragraph or two in length, introduces the research question and explains why it is interesting. To capture the reader’s attention, researcher Daryl Bem recommends starting with general observations about the topic under study, expressed in ordinary language (not technical jargon)—observations that are about people and their behavior (not about researchers or their research; Bem, 2003). Concrete examples are often very useful here. According to Bem, this would be a poor way to begin a research report:

Festinger’s theory of cognitive dissonance received a great deal of attention during the latter part of the 20th century (p. 191)

The following would be much better:

The individual who holds two beliefs that are inconsistent with one another may feel uncomfortable. For example, the person who knows that he or she enjoys smoking but believes it to be unhealthy may experience discomfort arising from the inconsistency or disharmony between these two thoughts or cognitions. This feeling of discomfort was called cognitive dissonance by social psychologist Leon Festinger (1957), who suggested that individuals will be motivated to remove this dissonance in whatever way they can (p. 191).

After capturing the reader’s attention, the opening should go on to introduce the research question and explain why it is interesting. Will the answer fill a gap in the literature? Will it provide a test of an important theory? Does it have practical implications? Giving readers a clear sense of what the research is about and why they should care about it will motivate them to continue reading the literature review—and will help them make sense of it.

Breaking the Rules

Researcher Larry Jacoby reported several studies showing that a word that people see or hear repeatedly can seem more familiar even when they do not recall the repetitions—and that this tendency is especially pronounced among older adults. He opened his article with the following humorous anecdote (Jacoby, 1999).

A friend whose mother is suffering symptoms of Alzheimer’s disease (AD) tells the story of taking her mother to visit a nursing home, preliminary to her mother’s moving there. During an orientation meeting at the nursing home, the rules and regulations were explained, one of which regarded the dining room. The dining room was described as similar to a fine restaurant except that tipping was not required. The absence of tipping was a central theme in the orientation lecture, mentioned frequently to emphasize the quality of care along with the advantages of having paid in advance. At the end of the meeting, the friend’s mother was asked whether she had any questions. She replied that she only had one question: “Should I tip?” (p. 3).

Although both humor and personal anecdotes are generally discouraged in APA-style writing, this example is a highly effective way to start because it both engages the reader and provides an excellent real-world example of the topic under study.

The Literature Review

Immediately after the opening comes the literature review , which describes relevant previous research on the topic and can be anywhere from several paragraphs to several pages in length. However, the literature review is not simply a list of past studies. Instead, it constitutes a kind of argument for why the research question is worth addressing. By the end of the literature review, readers should be convinced that the research question makes sense and that the present study is a logical next step in the ongoing research process.

Like any effective argument, the literature review must have some kind of structure. For example, it might begin by describing a phenomenon in a general way along with several studies that demonstrate it, then describing two or more competing theories of the phenomenon, and finally presenting a hypothesis to test one or more of the theories. Or it might describe one phenomenon, then describe another phenomenon that seems inconsistent with the first one, then propose a theory that resolves the inconsistency, and finally present a hypothesis to test that theory. In applied research, it might describe a phenomenon or theory, then describe how that phenomenon or theory applies to some important real-world situation, and finally suggest a way to test whether it does, in fact, apply to that situation.

Looking at the literature review in this way emphasizes a few things. First, it is extremely important to start with an outline of the main points that you want to make, organized in the order that you want to make them. The basic structure of your argument, then, should be apparent from the outline itself. Second, it is important to emphasize the structure of your argument in your writing. One way to do this is to begin the literature review by summarizing your argument even before you begin to make it. “In this article, I will describe two apparently contradictory phenomena, present a new theory that has the potential to resolve the apparent contradiction, and finally present a novel hypothesis to test the theory.” Another way is to open each paragraph with a sentence that summarizes the main point of the paragraph and links it to the preceding points. These opening sentences provide the “transitions” that many beginning researchers have difficulty with. Instead of beginning a paragraph by launching into a description of a previous study, such as “Williams (2004) found that…,” it is better to start by indicating something about why you are describing this particular study. Here are some simple examples:

Another example of this phenomenon comes from the work of Williams (2004).
Williams (2004) offers one explanation of this phenomenon.
An alternative perspective has been provided by Williams (2004).
We used a method based on the one used by Williams (2004).

Finally, remember that your goal is to construct an argument for why your research question is interesting and worth addressing—not necessarily why your favorite answer to it is correct. In other words, your literature review must be balanced. If you want to emphasize the generality of a phenomenon, then of course you should discuss various studies that have demonstrated it. However, if there are other studies that have failed to demonstrate it, you should discuss them too. Or if you are proposing a new theory, then of course you should discuss findings that are consistent with that theory. However, if there are other findings that are inconsistent with it, again, you should discuss them too. It is acceptable to argue that the balance of the research supports the existence of a phenomenon or is consistent with a theory (and that is usually the best that researchers in psychology can hope for), but it is not acceptable to ignore contradictory evidence. Besides, a large part of what makes a research question interesting is uncertainty about its answer.

The Closing

The closing of the introduction—typically the final paragraph or two—usually includes two important elements. The first is a clear statement of the main research question or hypothesis. This statement tends to be more formal and precise than in the opening and is often expressed in terms of operational definitions of the key variables. The second is a brief overview of the method and some comment on its appropriateness. Here, for example, is how Darley and Latané (1968) concluded the introduction to their classic article on the bystander effect:

These considerations lead to the hypothesis that the more bystanders to an emergency, the less likely, or the more slowly, any one bystander will intervene to provide aid. To test this proposition it would be necessary to create a situation in which a realistic “emergency” could plausibly occur. Each subject should also be blocked from communicating with others to prevent his getting information about their behavior during the emergency. Finally, the experimental situation should allow for the assessment of the speed and frequency of the subjects’ reaction to the emergency. The experiment reported below attempted to fulfill these conditions (p. 378).

Thus the introduction leads smoothly into the next major section of the article—the method section.

The method section is where you describe how you conducted your study. An important principle for writing a method section is that it should be clear and detailed enough that other researchers could replicate the study by following your “recipe.” This means that it must describe all the important elements of the study—basic demographic characteristics of the participants, how they were recruited, whether they were randomly assigned, how the variables were manipulated or measured, how counterbalancing was accomplished, and so on. At the same time, it should avoid irrelevant details such as the fact that the study was conducted in Classroom 37B of the Industrial Technology Building or that the questionnaire was double-sided and completed using pencils.

The method section begins immediately after the introduction ends with the heading “Method” (not “Methods”) centered on the page. Immediately after this is the subheading “Participants,” left justified and in italics. The participants subsection indicates how many participants there were, the number of women and men, some indication of their age, other demographics that may be relevant to the study, and how they were recruited, including any incentives given for participation.

Figure 11.1 Three Ways of Organizing an APA-Style Method

After the participants section, the structure can vary a bit. Figure 11.1 “Three Ways of Organizing an APA-Style Method” shows three common approaches. In the first, the participants section is followed by a design and procedure subsection, which describes the rest of the method. This works well for methods that are relatively simple and can be described adequately in a few paragraphs. In the second approach, the participants section is followed by separate design and procedure subsections. This works well when both the design and the procedure are relatively complicated and each requires multiple paragraphs.

What is the difference between design and procedure? The design of a study is its overall structure. What were the independent and dependent variables? Was the independent variable manipulated, and if so, was it manipulated between or within subjects? How were the variables operationally defined? The procedure is how the study was carried out. It often works well to describe the procedure in terms of what the participants did rather than what the researchers did. For example, the participants gave their informed consent, read a set of instructions, completed a block of four practice trials, completed a block of 20 test trials, completed two questionnaires, and were debriefed and excused.

In the third basic way to organize a method section, the participants subsection is followed by a materials subsection before the design and procedure subsections. This works well when there are complicated materials to describe. This might mean multiple questionnaires, written vignettes that participants read and respond to, perceptual stimuli, and so on. The heading of this subsection can be modified to reflect its content. Instead of “Materials,” it can be “Questionnaires,” “Stimuli,” and so on.

The results section is where you present the main results of the study, including the results of the statistical analyses. Although it does not include the raw data—individual participants’ responses or scores—researchers should save their raw data and make them available to other researchers who request them. Some journals now make the raw data available online.

Although there are no standard subsections, it is still important for the results section to be logically organized. Typically it begins with certain preliminary issues. One is whether any participants or responses were excluded from the analyses and why. The rationale for excluding data should be described clearly so that other researchers can decide whether it is appropriate. A second preliminary issue is how multiple responses were combined to produce the primary variables in the analyses. For example, if participants rated the attractiveness of 20 stimulus people, you might have to explain that you began by computing the mean attractiveness rating for each participant. Or if they recalled as many items as they could from study list of 20 words, did you count the number correctly recalled, compute the percentage correctly recalled, or perhaps compute the number correct minus the number incorrect? A third preliminary issue is the reliability of the measures. This is where you would present test-retest correlations, Cronbach’s α, or other statistics to show that the measures are consistent across time and across items. A final preliminary issue is whether the manipulation was successful. This is where you would report the results of any manipulation checks.

The results section should then tackle the primary research questions, one at a time. Again, there should be a clear organization. One approach would be to answer the most general questions and then proceed to answer more specific ones. Another would be to answer the main question first and then to answer secondary ones. Regardless, Bem (2003) suggests the following basic structure for discussing each new result:

  • Remind the reader of the research question.
  • Give the answer to the research question in words.
  • Present the relevant statistics.
  • Qualify the answer if necessary.
  • Summarize the result.

Notice that only Step 3 necessarily involves numbers. The rest of the steps involve presenting the research question and the answer to it in words. In fact, the basic results should be clear even to a reader who skips over the numbers.

The discussion is the last major section of the research report. Discussions usually consist of some combination of the following elements:

  • Summary of the research
  • Theoretical implications
  • Practical implications
  • Limitations
  • Suggestions for future research

The discussion typically begins with a summary of the study that provides a clear answer to the research question. In a short report with a single study, this might require no more than a sentence. In a longer report with multiple studies, it might require a paragraph or even two. The summary is often followed by a discussion of the theoretical implications of the research. Do the results provide support for any existing theories? If not, how can they be explained? Although you do not have to provide a definitive explanation or detailed theory for your results, you at least need to outline one or more possible explanations. In applied research—and often in basic research—there is also some discussion of the practical implications of the research. How can the results be used, and by whom, to accomplish some real-world goal?

The theoretical and practical implications are often followed by a discussion of the study’s limitations. Perhaps there are problems with its internal or external validity. Perhaps the manipulation was not very effective or the measures not very reliable. Perhaps there is some evidence that participants did not fully understand their task or that they were suspicious of the intent of the researchers. Now is the time to discuss these issues and how they might have affected the results. But do not overdo it. All studies have limitations, and most readers will understand that a different sample or different measures might have produced different results. Unless there is good reason to think they would have, however, there is no reason to mention these routine issues. Instead, pick two or three limitations that seem like they could have influenced the results, explain how they could have influenced the results, and suggest ways to deal with them.

Most discussions end with some suggestions for future research. If the study did not satisfactorily answer the original research question, what will it take to do so? What new research questions has the study raised? This part of the discussion, however, is not just a list of new questions. It is a discussion of two or three of the most important unresolved issues. This means identifying and clarifying each question, suggesting some alternative answers, and even suggesting ways they could be studied.

Finally, some researchers are quite good at ending their articles with a sweeping or thought-provoking conclusion. Darley and Latané (1968), for example, ended their article on the bystander effect by discussing the idea that whether people help others may depend more on the situation than on their personalities. Their final sentence is, “If people understand the situational forces that can make them hesitate to intervene, they may better overcome them” (p. 383). However, this kind of ending can be difficult to pull off. It can sound overreaching or just banal and end up detracting from the overall impact of the article. It is often better simply to end when you have made your final point (although you should avoid ending on a limitation).

The references section begins on a new page with the heading “References” centered at the top of the page. All references cited in the text are then listed in the format presented earlier. They are listed alphabetically by the last name of the first author. If two sources have the same first author, they are listed alphabetically by the last name of the second author. If all the authors are the same, then they are listed chronologically by the year of publication. Everything in the reference list is double-spaced both within and between references.

Appendixes, Tables, and Figures

Appendixes, tables, and figures come after the references. An appendix is appropriate for supplemental material that would interrupt the flow of the research report if it were presented within any of the major sections. An appendix could be used to present lists of stimulus words, questionnaire items, detailed descriptions of special equipment or unusual statistical analyses, or references to the studies that are included in a meta-analysis. Each appendix begins on a new page. If there is only one, the heading is “Appendix,” centered at the top of the page. If there is more than one, the headings are “Appendix A,” “Appendix B,” and so on, and they appear in the order they were first mentioned in the text of the report.

After any appendixes come tables and then figures. Tables and figures are both used to present results. Figures can also be used to illustrate theories (e.g., in the form of a flowchart), display stimuli, outline procedures, and present many other kinds of information. Each table and figure appears on its own page. Tables are numbered in the order that they are first mentioned in the text (“Table 1,” “Table 2,” and so on). Figures are numbered the same way (“Figure 1,” “Figure 2,” and so on). A brief explanatory title, with the important words capitalized, appears above each table. Each figure is given a brief explanatory caption, where (aside from proper nouns or names) only the first word of each sentence is capitalized. More details on preparing APA-style tables and figures are presented later in the book.

Sample APA-Style Research Report

Figure 11.2 “Title Page and Abstract” , Figure 11.3 “Introduction and Method” , Figure 11.4 “Results and Discussion” , and Figure 11.5 “References and Figure” show some sample pages from an APA-style empirical research report originally written by undergraduate student Tomoe Suyama at California State University, Fresno. The main purpose of these figures is to illustrate the basic organization and formatting of an APA-style empirical research report, although many high-level and low-level style conventions can be seen here too.

Figure 11.2 Title Page and Abstract

Title Page and Abstract

This student paper does not include the author note on the title page. The abstract appears on its own page.

Figure 11.3 Introduction and Method

Introduction and Method

Note that the introduction is headed with the full title, and the method section begins immediately after the introduction ends.

Figure 11.4 Results and Discussion

Results and Discussion

The discussion begins immediately after the results section ends.

Figure 11.5 References and Figure

References and Figure

If there were appendixes or tables, they would come before the figure.

Key Takeaways

  • An APA-style empirical research report consists of several standard sections. The main ones are the abstract, introduction, method, results, discussion, and references.
  • The introduction consists of an opening that presents the research question, a literature review that describes previous research on the topic, and a closing that restates the research question and comments on the method. The literature review constitutes an argument for why the current study is worth doing.
  • The method section describes the method in enough detail that another researcher could replicate the study. At a minimum, it consists of a participants subsection and a design and procedure subsection.
  • The results section describes the results in an organized fashion. Each primary result is presented in terms of statistical results but also explained in words.
  • The discussion typically summarizes the study, discusses theoretical and practical implications and limitations of the study, and offers suggestions for further research.
  • Practice: Look through an issue of a general interest professional journal (e.g., Psychological Science ). Read the opening of the first five articles and rate the effectiveness of each one from 1 ( very ineffective ) to 5 ( very effective ). Write a sentence or two explaining each rating.
  • Practice: Find a recent article in a professional journal and identify where the opening, literature review, and closing of the introduction begin and end.
  • Practice: Find a recent article in a professional journal and highlight in a different color each of the following elements in the discussion: summary, theoretical implications, practical implications, limitations, and suggestions for future research.

Bem, D. J. (2003). Writing the empirical journal article. In J. M. Darley, M. P. Zanna, & H. R. Roediger III (Eds.), The compleat academic: A practical guide for the beginning social scientist (2nd ed.). Washington, DC: American Psychological Association.

Darley, J. M., & Latané, B. (1968). Bystander intervention in emergencies: Diffusion of responsibility. Journal of Personality and Social Psychology, 4 , 377–383.

Research Methods in Psychology Copyright © 2016 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

Penn State University Libraries

Empirical research in the social sciences and education.

  • What is Empirical Research and How to Read It
  • Finding Empirical Research in Library Databases
  • Designing Empirical Research
  • Ethics, Cultural Responsiveness, and Anti-Racism in Research
  • Citing, Writing, and Presenting Your Work

Contact the Librarian at your campus for more help!

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Introduction: What is Empirical Research?

Empirical research is based on observed and measured phenomena and derives knowledge from actual experience rather than from theory or belief. 

How do you know if a study is empirical? Read the subheadings within the article, book, or report and look for a description of the research "methodology."  Ask yourself: Could I recreate this study and test these results?

Key characteristics to look for:

  • Specific research questions to be answered
  • Definition of the population, behavior, or   phenomena being studied
  • Description of the process used to study this population or phenomena, including selection criteria, controls, and testing instruments (such as surveys)

Another hint: some scholarly journals use a specific layout, called the "IMRaD" format, to communicate empirical research findings. Such articles typically have 4 components:

  • Introduction : sometimes called "literature review" -- what is currently known about the topic -- usually includes a theoretical framework and/or discussion of previous studies
  • Methodology: sometimes called "research design" -- how to recreate the study -- usually describes the population, research process, and analytical tools used in the present study
  • Results : sometimes called "findings" -- what was learned through the study -- usually appears as statistical data or as substantial quotations from research participants
  • Discussion : sometimes called "conclusion" or "implications" -- why the study is important -- usually describes how the research results influence professional practices or future studies

Reading and Evaluating Scholarly Materials

Reading research can be a challenge. However, the tutorials and videos below can help. They explain what scholarly articles look like, how to read them, and how to evaluate them:

  • CRAAP Checklist A frequently-used checklist that helps you examine the currency, relevance, authority, accuracy, and purpose of an information source.
  • IF I APPLY A newer model of evaluating sources which encourages you to think about your own biases as a reader, as well as concerns about the item you are reading.
  • Credo Video: How to Read Scholarly Materials (4 min.)
  • Credo Tutorial: How to Read Scholarly Materials
  • Credo Tutorial: Evaluating Information
  • Credo Video: Evaluating Statistics (4 min.)
  • Next: Finding Empirical Research in Library Databases >>
  • Last Updated: Feb 18, 2024 8:33 PM
  • URL: https://guides.libraries.psu.edu/emp
  • What is Empirical Research Study? [Examples & Method]

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The bulk of human decisions relies on evidence, that is, what can be measured or proven as valid. In choosing between plausible alternatives, individuals are more likely to tilt towards the option that is proven to work, and this is the same approach adopted in empirical research. 

In empirical research, the researcher arrives at outcomes by testing his or her empirical evidence using qualitative or quantitative methods of observation, as determined by the nature of the research. An empirical research study is set apart from other research approaches by its methodology and features hence; it is important for every researcher to know what constitutes this investigation method. 

What is Empirical Research? 

Empirical research is a type of research methodology that makes use of verifiable evidence in order to arrive at research outcomes. In other words, this  type of research relies solely on evidence obtained through observation or scientific data collection methods. 

Empirical research can be carried out using qualitative or quantitative observation methods , depending on the data sample, that is, quantifiable data or non-numerical data . Unlike theoretical research that depends on preconceived notions about the research variables, empirical research carries a scientific investigation to measure the experimental probability of the research variables 

Characteristics of Empirical Research

  • Research Questions

An empirical research begins with a set of research questions that guide the investigation. In many cases, these research questions constitute the research hypothesis which is tested using qualitative and quantitative methods as dictated by the nature of the research.

In an empirical research study, the research questions are built around the core of the research, that is, the central issue which the research seeks to resolve. They also determine the course of the research by highlighting the specific objectives and aims of the systematic investigation. 

  • Definition of the Research Variables

The research variables are clearly defined in terms of their population, types, characteristics, and behaviors. In other words, the data sample is clearly delimited and placed within the context of the research. 

  • Description of the Research Methodology

 An empirical research also clearly outlines the methods adopted in the systematic investigation. Here, the research process is described in detail including the selection criteria for the data sample, qualitative or quantitative research methods plus testing instruments. 

An empirical research is usually divided into 4 parts which are the introduction, methodology, findings, and discussions. The introduction provides a background of the empirical study while the methodology describes the research design, processes, and tools for the systematic investigation. 

The findings refer to the research outcomes and they can be outlined as statistical data or in the form of information obtained through the qualitative observation of research variables. The discussions highlight the significance of the study and its contributions to knowledge. 

Uses of Empirical Research

Without any doubt, empirical research is one of the most useful methods of systematic investigation. It can be used for validating multiple research hypotheses in different fields including Law, Medicine, and Anthropology. 

  • Empirical Research in Law : In Law, empirical research is used to study institutions, rules, procedures, and personnel of the law, with a view to understanding how they operate and what effects they have. It makes use of direct methods rather than secondary sources, and this helps you to arrive at more valid conclusions.
  • Empirical Research in Medicine : In medicine, empirical research is used to test and validate multiple hypotheses and increase human knowledge.
  • Empirical Research in Anthropology : In anthropology, empirical research is used as an evidence-based systematic method of inquiry into patterns of human behaviors and cultures. This helps to validate and advance human knowledge.
Discover how Extrapolation Powers statistical research: Definition, examples, types, and applications explained.

The Empirical Research Cycle

The empirical research cycle is a 5-phase cycle that outlines the systematic processes for conducting and empirical research. It was developed by Dutch psychologist, A.D. de Groot in the 1940s and it aligns 5 important stages that can be viewed as deductive approaches to empirical research. 

In the empirical research methodological cycle, all processes are interconnected and none of the processes is more important than the other. This cycle clearly outlines the different phases involved in generating the research hypotheses and testing these hypotheses systematically using the empirical data. 

  • Observation: This is the process of gathering empirical data for the research. At this stage, the researcher gathers relevant empirical data using qualitative or quantitative observation methods, and this goes ahead to inform the research hypotheses.
  • Induction: At this stage, the researcher makes use of inductive reasoning in order to arrive at a general probable research conclusion based on his or her observation. The researcher generates a general assumption that attempts to explain the empirical data and s/he goes on to observe the empirical data in line with this assumption.
  • Deduction: This is the deductive reasoning stage. This is where the researcher generates hypotheses by applying logic and rationality to his or her observation.
  • Testing: Here, the researcher puts the hypotheses to test using qualitative or quantitative research methods. In the testing stage, the researcher combines relevant instruments of systematic investigation with empirical methods in order to arrive at objective results that support or negate the research hypotheses.
  • Evaluation: The evaluation research is the final stage in an empirical research study. Here, the research outlines the empirical data, the research findings and the supporting arguments plus any challenges encountered during the research process.

This information is useful for further research. 

Learn about qualitative data: uncover its types and examples here.

Examples of Empirical Research 

  • An empirical research study can be carried out to determine if listening to happy music improves the mood of individuals. The researcher may need to conduct an experiment that involves exposing individuals to happy music to see if this improves their moods.

The findings from such an experiment will provide empirical evidence that confirms or refutes the hypotheses. 

  • An empirical research study can also be carried out to determine the effects of a new drug on specific groups of people. The researcher may expose the research subjects to controlled quantities of the drug and observe research subjects to controlled quantities of the drug and observe the effects over a specific period of time to gather empirical data.
  • Another example of empirical research is measuring the levels of noise pollution found in an urban area to determine the average levels of sound exposure experienced by its inhabitants. Here, the researcher may have to administer questionnaires or carry out a survey in order to gather relevant data based on the experiences of the research subjects.
  • Empirical research can also be carried out to determine the relationship between seasonal migration and the body mass of flying birds. A researcher may need to observe the birds and carry out necessary observation and experimentation in order to arrive at objective outcomes that answer the research question.

Empirical Research Data Collection Methods

Empirical data can be gathered using qualitative and quantitative data collection methods. Quantitative data collection methods are used for numerical data gathering while qualitative data collection processes are used to gather empirical data that cannot be quantified, that is, non-numerical data. 

The following are common methods of gathering data in empirical research

  • Survey/ Questionnaire

A survey is a method of data gathering that is typically employed by researchers to gather large sets of data from a specific number of respondents with regards to a research subject. This method of data gathering is often used for quantitative data collection , although it can also be deployed during quantitative research.

A survey contains a set of questions that can range from close-ended to open-ended questions together with other question types that revolve around the research subject. A survey can be administered physically or with the use of online data-gathering platforms like Formplus. 

Empirical data can also be collected by carrying out an experiment. An experiment is a controlled simulation in which one or more of the research variables is manipulated using a set of interconnected processes in order to confirm or refute the research hypotheses.

An experiment is a useful method of measuring causality; that is cause and effect between dependent and independent variables in a research environment. It is an integral data gathering method in an empirical research study because it involves testing calculated assumptions in order to arrive at the most valid data and research outcomes. 

T he case study method is another common data gathering method in an empirical research study. It involves sifting through and analyzing relevant cases and real-life experiences about the research subject or research variables in order to discover in-depth information that can serve as empirical data.

  • Observation

The observational method is a method of qualitative data gathering that requires the researcher to study the behaviors of research variables in their natural environments in order to gather relevant information that can serve as empirical data.

How to collect Empirical Research Data with Questionnaire

With Formplus, you can create a survey or questionnaire for collecting empirical data from your research subjects. Formplus also offers multiple form sharing options so that you can share your empirical research survey to research subjects via a variety of methods.

Here is a step-by-step guide of how to collect empirical data using Formplus:

Sign in to Formplus

empirical-research-data-collection

In the Formplus builder, you can easily create your empirical research survey by dragging and dropping preferred fields into your form. To access the Formplus builder, you will need to create an account on Formplus. 

Once you do this, sign in to your account and click on “Create Form ” to begin. 

Unlock the secrets of Quantitative Data: Click here to explore the types and examples.

Edit Form Title

Click on the field provided to input your form title, for example, “Empirical Research Survey”.

empirical-research-questionnaire

Edit Form  

  • Click on the edit button to edit the form.
  • Add Fields: Drag and drop preferred form fields into your form in the Formplus builder inputs column. There are several field input options for survey forms in the Formplus builder.
  • Edit fields
  • Click on “Save”
  • Preview form.

empirical-research-survey

Customize Form

Formplus allows you to add unique features to your empirical research survey form. You can personalize your survey using various customization options. Here, you can add background images, your organization’s logo, and use other styling options. You can also change the display theme of your form. 

empirical-research-questionnaire

  • Share your Form Link with Respondents

Formplus offers multiple form sharing options which enables you to easily share your empirical research survey form with respondents. You can use the direct social media sharing buttons to share your form link to your organization’s social media pages. 

You can send out your survey form as email invitations to your research subjects too. If you wish, you can share your form’s QR code or embed it on your organization’s website for easy access. 

formplus-form-share

Empirical vs Non-Empirical Research

Empirical and non-empirical research are common methods of systematic investigation employed by researchers. Unlike empirical research that tests hypotheses in order to arrive at valid research outcomes, non-empirical research theorizes the logical assumptions of research variables. 

Definition: Empirical research is a research approach that makes use of evidence-based data while non-empirical research is a research approach that makes use of theoretical data. 

Method: In empirical research, the researcher arrives at valid outcomes by mainly observing research variables, creating a hypothesis and experimenting on research variables to confirm or refute the hypothesis. In non-empirical research, the researcher relies on inductive and deductive reasoning to theorize logical assumptions about the research subjects.

The major difference between the research methodology of empirical and non-empirical research is while the assumptions are tested in empirical research, they are entirely theorized in non-empirical research. 

Data Sample: Empirical research makes use of empirical data while non-empirical research does not make use of empirical data. Empirical data refers to information that is gathered through experience or observation. 

Unlike empirical research, theoretical or non-empirical research does not rely on data gathered through evidence. Rather, it works with logical assumptions and beliefs about the research subject. 

Data Collection Methods : Empirical research makes use of quantitative and qualitative data gathering methods which may include surveys, experiments, and methods of observation. This helps the researcher to gather empirical data, that is, data backed by evidence.  

Non-empirical research, on the other hand, does not make use of qualitative or quantitative methods of data collection . Instead, the researcher gathers relevant data through critical studies, systematic review and meta-analysis. 

Advantages of Empirical Research 

  • Empirical research is flexible. In this type of systematic investigation, the researcher can adjust the research methodology including the data sample size, data gathering methods plus the data analysis methods as necessitated by the research process.
  • It helps the research to understand how the research outcomes can be influenced by different research environments.
  • Empirical research study helps the researcher to develop relevant analytical and observation skills that can be useful in dynamic research contexts.
  • This type of research approach allows the researcher to control multiple research variables in order to arrive at the most relevant research outcomes.
  • Empirical research is widely considered as one of the most authentic and competent research designs.
  • It improves the internal validity of traditional research using a variety of experiments and research observation methods.

Disadvantages of Empirical Research 

  • An empirical research study is time-consuming because the researcher needs to gather the empirical data from multiple resources which typically takes a lot of time.
  • It is not a cost-effective research approach. Usually, this method of research incurs a lot of cost because of the monetary demands of the field research.
  • It may be difficult to gather the needed empirical data sample because of the multiple data gathering methods employed in an empirical research study.
  • It may be difficult to gain access to some communities and firms during the data gathering process and this can affect the validity of the research.
  • The report from an empirical research study is intensive and can be very lengthy in nature.

Conclusion 

Empirical research is an important method of systematic investigation because it gives the researcher the opportunity to test the validity of different assumptions, in the form of hypotheses, before arriving at any findings. Hence, it is a more research approach. 

There are different quantitative and qualitative methods of data gathering employed during an empirical research study based on the purpose of the research which include surveys, experiments, and various observatory methods. Surveys are one of the most common methods or empirical data collection and they can be administered online or physically. 

You can use Formplus to create and administer your online empirical research survey. Formplus allows you to create survey forms that you can share with target respondents in order to obtain valuable feedback about your research context, question or subject. 

In the form builder, you can add different fields to your survey form and you can also modify these form fields to suit your research process. Sign up to Formplus to access the form builder and start creating powerful online empirical research survey forms. 

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Identifying Empirical Research Articles

Identifying empirical articles.

  • Searching for Empirical Research Articles

What is Empirical Research?

An empirical research article reports the results of a study that uses data derived from actual observation or experimentation. Empirical research articles are examples of primary research. To learn more about the differences between primary and secondary research, see our related guide:

  • Primary and Secondary Sources

By the end of this guide, you will be able to:

  • Identify common elements of an empirical article
  • Use a variety of search strategies to search for empirical articles within the library collection

Look for the  IMRaD  layout in the article to help identify empirical research. Sometimes the sections will be labeled differently, but the content will be similar. 

  • I ntroduction: why the article was written, research question or questions, hypothesis, literature review
  • M ethods: the overall research design and implementation, description of sample, instruments used, how the authors measured their experiment
  • R esults: output of the author's measurements, usually includes statistics of the author's findings
  • D iscussion: the author's interpretation and conclusions about the results, limitations of study, suggestions for further research

Parts of an Empirical Research Article

Parts of an empirical article.

The screenshots below identify the basic IMRaD structure of an empirical research article. 

Introduction

The introduction contains a literature review and the study's research hypothesis.

empirical research report sample

The method section outlines the research design, participants, and measures used.

empirical research report sample

Results 

The results section contains statistical data (charts, graphs, tables, etc.) and research participant quotes.

empirical research report sample

The discussion section includes impacts, limitations, future considerations, and research.

empirical research report sample

Learn the IMRaD Layout: How to Identify an Empirical Article

This short video overviews the IMRaD method for identifying empirical research.

  • Next: Searching for Empirical Research Articles >>
  • Last Updated: Nov 16, 2023 8:24 AM

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What is Empirical Research? Definition, Methods, Examples

Appinio Research · 09.02.2024 · 35min read

What is Empirical Research Definition Methods Examples

Ever wondered how we gather the facts, unveil hidden truths, and make informed decisions in a world filled with questions? Empirical research holds the key.

In this guide, we'll delve deep into the art and science of empirical research, unraveling its methods, mysteries, and manifold applications. From defining the core principles to mastering data analysis and reporting findings, we're here to equip you with the knowledge and tools to navigate the empirical landscape.

What is Empirical Research?

Empirical research is the cornerstone of scientific inquiry, providing a systematic and structured approach to investigating the world around us. It is the process of gathering and analyzing empirical or observable data to test hypotheses, answer research questions, or gain insights into various phenomena. This form of research relies on evidence derived from direct observation or experimentation, allowing researchers to draw conclusions based on real-world data rather than purely theoretical or speculative reasoning.

Characteristics of Empirical Research

Empirical research is characterized by several key features:

  • Observation and Measurement : It involves the systematic observation or measurement of variables, events, or behaviors.
  • Data Collection : Researchers collect data through various methods, such as surveys, experiments, observations, or interviews.
  • Testable Hypotheses : Empirical research often starts with testable hypotheses that are evaluated using collected data.
  • Quantitative or Qualitative Data : Data can be quantitative (numerical) or qualitative (non-numerical), depending on the research design.
  • Statistical Analysis : Quantitative data often undergo statistical analysis to determine patterns , relationships, or significance.
  • Objectivity and Replicability : Empirical research strives for objectivity, minimizing researcher bias . It should be replicable, allowing other researchers to conduct the same study to verify results.
  • Conclusions and Generalizations : Empirical research generates findings based on data and aims to make generalizations about larger populations or phenomena.

Importance of Empirical Research

Empirical research plays a pivotal role in advancing knowledge across various disciplines. Its importance extends to academia, industry, and society as a whole. Here are several reasons why empirical research is essential:

  • Evidence-Based Knowledge : Empirical research provides a solid foundation of evidence-based knowledge. It enables us to test hypotheses, confirm or refute theories, and build a robust understanding of the world.
  • Scientific Progress : In the scientific community, empirical research fuels progress by expanding the boundaries of existing knowledge. It contributes to the development of theories and the formulation of new research questions.
  • Problem Solving : Empirical research is instrumental in addressing real-world problems and challenges. It offers insights and data-driven solutions to complex issues in fields like healthcare, economics, and environmental science.
  • Informed Decision-Making : In policymaking, business, and healthcare, empirical research informs decision-makers by providing data-driven insights. It guides strategies, investments, and policies for optimal outcomes.
  • Quality Assurance : Empirical research is essential for quality assurance and validation in various industries, including pharmaceuticals, manufacturing, and technology. It ensures that products and processes meet established standards.
  • Continuous Improvement : Businesses and organizations use empirical research to evaluate performance, customer satisfaction, and product effectiveness. This data-driven approach fosters continuous improvement and innovation.
  • Human Advancement : Empirical research in fields like medicine and psychology contributes to the betterment of human health and well-being. It leads to medical breakthroughs, improved therapies, and enhanced psychological interventions.
  • Critical Thinking and Problem Solving : Engaging in empirical research fosters critical thinking skills, problem-solving abilities, and a deep appreciation for evidence-based decision-making.

Empirical research empowers us to explore, understand, and improve the world around us. It forms the bedrock of scientific inquiry and drives progress in countless domains, shaping our understanding of both the natural and social sciences.

How to Conduct Empirical Research?

So, you've decided to dive into the world of empirical research. Let's begin by exploring the crucial steps involved in getting started with your research project.

1. Select a Research Topic

Selecting the right research topic is the cornerstone of a successful empirical study. It's essential to choose a topic that not only piques your interest but also aligns with your research goals and objectives. Here's how to go about it:

  • Identify Your Interests : Start by reflecting on your passions and interests. What topics fascinate you the most? Your enthusiasm will be your driving force throughout the research process.
  • Brainstorm Ideas : Engage in brainstorming sessions to generate potential research topics. Consider the questions you've always wanted to answer or the issues that intrigue you.
  • Relevance and Significance : Assess the relevance and significance of your chosen topic. Does it contribute to existing knowledge? Is it a pressing issue in your field of study or the broader community?
  • Feasibility : Evaluate the feasibility of your research topic. Do you have access to the necessary resources, data, and participants (if applicable)?

2. Formulate Research Questions

Once you've narrowed down your research topic, the next step is to formulate clear and precise research questions . These questions will guide your entire research process and shape your study's direction. To create effective research questions:

  • Specificity : Ensure that your research questions are specific and focused. Vague or overly broad questions can lead to inconclusive results.
  • Relevance : Your research questions should directly relate to your chosen topic. They should address gaps in knowledge or contribute to solving a particular problem.
  • Testability : Ensure that your questions are testable through empirical methods. You should be able to gather data and analyze it to answer these questions.
  • Avoid Bias : Craft your questions in a way that avoids leading or biased language. Maintain neutrality to uphold the integrity of your research.

3. Review Existing Literature

Before you embark on your empirical research journey, it's essential to immerse yourself in the existing body of literature related to your chosen topic. This step, often referred to as a literature review, serves several purposes:

  • Contextualization : Understand the historical context and current state of research in your field. What have previous studies found, and what questions remain unanswered?
  • Identifying Gaps : Identify gaps or areas where existing research falls short. These gaps will help you formulate meaningful research questions and hypotheses.
  • Theory Development : If your study is theoretical, consider how existing theories apply to your topic. If it's empirical, understand how previous studies have approached data collection and analysis.
  • Methodological Insights : Learn from the methodologies employed in previous research. What methods were successful, and what challenges did researchers face?

4. Define Variables

Variables are fundamental components of empirical research. They are the factors or characteristics that can change or be manipulated during your study. Properly defining and categorizing variables is crucial for the clarity and validity of your research. Here's what you need to know:

  • Independent Variables : These are the variables that you, as the researcher, manipulate or control. They are the "cause" in cause-and-effect relationships.
  • Dependent Variables : Dependent variables are the outcomes or responses that you measure or observe. They are the "effect" influenced by changes in independent variables.
  • Operational Definitions : To ensure consistency and clarity, provide operational definitions for your variables. Specify how you will measure or manipulate each variable.
  • Control Variables : In some studies, controlling for other variables that may influence your dependent variable is essential. These are known as control variables.

Understanding these foundational aspects of empirical research will set a solid foundation for the rest of your journey. Now that you've grasped the essentials of getting started, let's delve deeper into the intricacies of research design.

Empirical Research Design

Now that you've selected your research topic, formulated research questions, and defined your variables, it's time to delve into the heart of your empirical research journey – research design . This pivotal step determines how you will collect data and what methods you'll employ to answer your research questions. Let's explore the various facets of research design in detail.

Types of Empirical Research

Empirical research can take on several forms, each with its own unique approach and methodologies. Understanding the different types of empirical research will help you choose the most suitable design for your study. Here are some common types:

  • Experimental Research : In this type, researchers manipulate one or more independent variables to observe their impact on dependent variables. It's highly controlled and often conducted in a laboratory setting.
  • Observational Research : Observational research involves the systematic observation of subjects or phenomena without intervention. Researchers are passive observers, documenting behaviors, events, or patterns.
  • Survey Research : Surveys are used to collect data through structured questionnaires or interviews. This method is efficient for gathering information from a large number of participants.
  • Case Study Research : Case studies focus on in-depth exploration of one or a few cases. Researchers gather detailed information through various sources such as interviews, documents, and observations.
  • Qualitative Research : Qualitative research aims to understand behaviors, experiences, and opinions in depth. It often involves open-ended questions, interviews, and thematic analysis.
  • Quantitative Research : Quantitative research collects numerical data and relies on statistical analysis to draw conclusions. It involves structured questionnaires, experiments, and surveys.

Your choice of research type should align with your research questions and objectives. Experimental research, for example, is ideal for testing cause-and-effect relationships, while qualitative research is more suitable for exploring complex phenomena.

Experimental Design

Experimental research is a systematic approach to studying causal relationships. It's characterized by the manipulation of one or more independent variables while controlling for other factors. Here are some key aspects of experimental design:

  • Control and Experimental Groups : Participants are randomly assigned to either a control group or an experimental group. The independent variable is manipulated for the experimental group but not for the control group.
  • Randomization : Randomization is crucial to eliminate bias in group assignment. It ensures that each participant has an equal chance of being in either group.
  • Hypothesis Testing : Experimental research often involves hypothesis testing. Researchers formulate hypotheses about the expected effects of the independent variable and use statistical analysis to test these hypotheses.

Observational Design

Observational research entails careful and systematic observation of subjects or phenomena. It's advantageous when you want to understand natural behaviors or events. Key aspects of observational design include:

  • Participant Observation : Researchers immerse themselves in the environment they are studying. They become part of the group being observed, allowing for a deep understanding of behaviors.
  • Non-Participant Observation : In non-participant observation, researchers remain separate from the subjects. They observe and document behaviors without direct involvement.
  • Data Collection Methods : Observational research can involve various data collection methods, such as field notes, video recordings, photographs, or coding of observed behaviors.

Survey Design

Surveys are a popular choice for collecting data from a large number of participants. Effective survey design is essential to ensure the validity and reliability of your data. Consider the following:

  • Questionnaire Design : Create clear and concise questions that are easy for participants to understand. Avoid leading or biased questions.
  • Sampling Methods : Decide on the appropriate sampling method for your study, whether it's random, stratified, or convenience sampling.
  • Data Collection Tools : Choose the right tools for data collection, whether it's paper surveys, online questionnaires, or face-to-face interviews.

Case Study Design

Case studies are an in-depth exploration of one or a few cases to gain a deep understanding of a particular phenomenon. Key aspects of case study design include:

  • Single Case vs. Multiple Case Studies : Decide whether you'll focus on a single case or multiple cases. Single case studies are intensive and allow for detailed examination, while multiple case studies provide comparative insights.
  • Data Collection Methods : Gather data through interviews, observations, document analysis, or a combination of these methods.

Qualitative vs. Quantitative Research

In empirical research, you'll often encounter the distinction between qualitative and quantitative research . Here's a closer look at these two approaches:

  • Qualitative Research : Qualitative research seeks an in-depth understanding of human behavior, experiences, and perspectives. It involves open-ended questions, interviews, and the analysis of textual or narrative data. Qualitative research is exploratory and often used when the research question is complex and requires a nuanced understanding.
  • Quantitative Research : Quantitative research collects numerical data and employs statistical analysis to draw conclusions. It involves structured questionnaires, experiments, and surveys. Quantitative research is ideal for testing hypotheses and establishing cause-and-effect relationships.

Understanding the various research design options is crucial in determining the most appropriate approach for your study. Your choice should align with your research questions, objectives, and the nature of the phenomenon you're investigating.

Data Collection for Empirical Research

Now that you've established your research design, it's time to roll up your sleeves and collect the data that will fuel your empirical research. Effective data collection is essential for obtaining accurate and reliable results.

Sampling Methods

Sampling methods are critical in empirical research, as they determine the subset of individuals or elements from your target population that you will study. Here are some standard sampling methods:

  • Random Sampling : Random sampling ensures that every member of the population has an equal chance of being selected. It minimizes bias and is often used in quantitative research.
  • Stratified Sampling : Stratified sampling involves dividing the population into subgroups or strata based on specific characteristics (e.g., age, gender, location). Samples are then randomly selected from each stratum, ensuring representation of all subgroups.
  • Convenience Sampling : Convenience sampling involves selecting participants who are readily available or easily accessible. While it's convenient, it may introduce bias and limit the generalizability of results.
  • Snowball Sampling : Snowball sampling is instrumental when studying hard-to-reach or hidden populations. One participant leads you to another, creating a "snowball" effect. This method is common in qualitative research.
  • Purposive Sampling : In purposive sampling, researchers deliberately select participants who meet specific criteria relevant to their research questions. It's often used in qualitative studies to gather in-depth information.

The choice of sampling method depends on the nature of your research, available resources, and the degree of precision required. It's crucial to carefully consider your sampling strategy to ensure that your sample accurately represents your target population.

Data Collection Instruments

Data collection instruments are the tools you use to gather information from your participants or sources. These instruments should be designed to capture the data you need accurately. Here are some popular data collection instruments:

  • Questionnaires : Questionnaires consist of structured questions with predefined response options. When designing questionnaires, consider the clarity of questions, the order of questions, and the response format (e.g., Likert scale, multiple-choice).
  • Interviews : Interviews involve direct communication between the researcher and participants. They can be structured (with predetermined questions) or unstructured (open-ended). Effective interviews require active listening and probing for deeper insights.
  • Observations : Observations entail systematically and objectively recording behaviors, events, or phenomena. Researchers must establish clear criteria for what to observe, how to record observations, and when to observe.
  • Surveys : Surveys are a common data collection instrument for quantitative research. They can be administered through various means, including online surveys, paper surveys, and telephone surveys.
  • Documents and Archives : In some cases, data may be collected from existing documents, records, or archives. Ensure that the sources are reliable, relevant, and properly documented.

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Data Collection Procedures

Data collection procedures outline the step-by-step process for gathering data. These procedures should be meticulously planned and executed to maintain the integrity of your research.

  • Training : If you have a research team, ensure that they are trained in data collection methods and protocols. Consistency in data collection is crucial.
  • Pilot Testing : Before launching your data collection, conduct a pilot test with a small group to identify any potential problems with your instruments or procedures. Make necessary adjustments based on feedback.
  • Data Recording : Establish a systematic method for recording data. This may include timestamps, codes, or identifiers for each data point.
  • Data Security : Safeguard the confidentiality and security of collected data. Ensure that only authorized individuals have access to the data.
  • Data Storage : Properly organize and store your data in a secure location, whether in physical or digital form. Back up data to prevent loss.

Ethical Considerations

Ethical considerations are paramount in empirical research, as they ensure the well-being and rights of participants are protected.

  • Informed Consent : Obtain informed consent from participants, providing clear information about the research purpose, procedures, risks, and their right to withdraw at any time.
  • Privacy and Confidentiality : Protect the privacy and confidentiality of participants. Ensure that data is anonymized and sensitive information is kept confidential.
  • Beneficence : Ensure that your research benefits participants and society while minimizing harm. Consider the potential risks and benefits of your study.
  • Honesty and Integrity : Conduct research with honesty and integrity. Report findings accurately and transparently, even if they are not what you expected.
  • Respect for Participants : Treat participants with respect, dignity, and sensitivity to cultural differences. Avoid any form of coercion or manipulation.
  • Institutional Review Board (IRB) : If required, seek approval from an IRB or ethics committee before conducting your research, particularly when working with human participants.

Adhering to ethical guidelines is not only essential for the ethical conduct of research but also crucial for the credibility and validity of your study. Ethical research practices build trust between researchers and participants and contribute to the advancement of knowledge with integrity.

With a solid understanding of data collection, including sampling methods, instruments, procedures, and ethical considerations, you are now well-equipped to gather the data needed to answer your research questions.

Empirical Research Data Analysis

Now comes the exciting phase of data analysis, where the raw data you've diligently collected starts to yield insights and answers to your research questions. We will explore the various aspects of data analysis, from preparing your data to drawing meaningful conclusions through statistics and visualization.

Data Preparation

Data preparation is the crucial first step in data analysis. It involves cleaning, organizing, and transforming your raw data into a format that is ready for analysis. Effective data preparation ensures the accuracy and reliability of your results.

  • Data Cleaning : Identify and rectify errors, missing values, and inconsistencies in your dataset. This may involve correcting typos, removing outliers, and imputing missing data.
  • Data Coding : Assign numerical values or codes to categorical variables to make them suitable for statistical analysis. For example, converting "Yes" and "No" to 1 and 0.
  • Data Transformation : Transform variables as needed to meet the assumptions of the statistical tests you plan to use. Common transformations include logarithmic or square root transformations.
  • Data Integration : If your data comes from multiple sources, integrate it into a unified dataset, ensuring that variables match and align.
  • Data Documentation : Maintain clear documentation of all data preparation steps, as well as the rationale behind each decision. This transparency is essential for replicability.

Effective data preparation lays the foundation for accurate and meaningful analysis. It allows you to trust the results that will follow in the subsequent stages.

Descriptive Statistics

Descriptive statistics help you summarize and make sense of your data by providing a clear overview of its key characteristics. These statistics are essential for understanding the central tendencies, variability, and distribution of your variables. Descriptive statistics include:

  • Measures of Central Tendency : These include the mean (average), median (middle value), and mode (most frequent value). They help you understand the typical or central value of your data.
  • Measures of Dispersion : Measures like the range, variance, and standard deviation provide insights into the spread or variability of your data points.
  • Frequency Distributions : Creating frequency distributions or histograms allows you to visualize the distribution of your data across different values or categories.

Descriptive statistics provide the initial insights needed to understand your data's basic characteristics, which can inform further analysis.

Inferential Statistics

Inferential statistics take your analysis to the next level by allowing you to make inferences or predictions about a larger population based on your sample data. These methods help you test hypotheses and draw meaningful conclusions. Key concepts in inferential statistics include:

  • Hypothesis Testing : Hypothesis tests (e.g., t-tests, chi-squared tests) help you determine whether observed differences or associations in your data are statistically significant or occurred by chance.
  • Confidence Intervals : Confidence intervals provide a range within which population parameters (e.g., population mean) are likely to fall based on your sample data.
  • Regression Analysis : Regression models (linear, logistic, etc.) help you explore relationships between variables and make predictions.
  • Analysis of Variance (ANOVA) : ANOVA tests are used to compare means between multiple groups, allowing you to assess whether differences are statistically significant.

Inferential statistics are powerful tools for drawing conclusions from your data and assessing the generalizability of your findings to the broader population.

Qualitative Data Analysis

Qualitative data analysis is employed when working with non-numerical data, such as text, interviews, or open-ended survey responses. It focuses on understanding the underlying themes, patterns, and meanings within qualitative data. Qualitative analysis techniques include:

  • Thematic Analysis : Identifying and analyzing recurring themes or patterns within textual data.
  • Content Analysis : Categorizing and coding qualitative data to extract meaningful insights.
  • Grounded Theory : Developing theories or frameworks based on emergent themes from the data.
  • Narrative Analysis : Examining the structure and content of narratives to uncover meaning.

Qualitative data analysis provides a rich and nuanced understanding of complex phenomena and human experiences.

Data Visualization

Data visualization is the art of representing data graphically to make complex information more understandable and accessible. Effective data visualization can reveal patterns, trends, and outliers in your data. Common types of data visualization include:

  • Bar Charts and Histograms : Used to display the distribution of categorical or discrete data.
  • Line Charts : Ideal for showing trends and changes in data over time.
  • Scatter Plots : Visualize relationships and correlations between two variables.
  • Pie Charts : Display the composition of a whole in terms of its parts.
  • Heatmaps : Depict patterns and relationships in multidimensional data through color-coding.
  • Box Plots : Provide a summary of the data distribution, including outliers.
  • Interactive Dashboards : Create dynamic visualizations that allow users to explore data interactively.

Data visualization not only enhances your understanding of the data but also serves as a powerful communication tool to convey your findings to others.

As you embark on the data analysis phase of your empirical research, remember that the specific methods and techniques you choose will depend on your research questions, data type, and objectives. Effective data analysis transforms raw data into valuable insights, bringing you closer to the answers you seek.

How to Report Empirical Research Results?

At this stage, you get to share your empirical research findings with the world. Effective reporting and presentation of your results are crucial for communicating your research's impact and insights.

1. Write the Research Paper

Writing a research paper is the culmination of your empirical research journey. It's where you synthesize your findings, provide context, and contribute to the body of knowledge in your field.

  • Title and Abstract : Craft a clear and concise title that reflects your research's essence. The abstract should provide a brief summary of your research objectives, methods, findings, and implications.
  • Introduction : In the introduction, introduce your research topic, state your research questions or hypotheses, and explain the significance of your study. Provide context by discussing relevant literature.
  • Methods : Describe your research design, data collection methods, and sampling procedures. Be precise and transparent, allowing readers to understand how you conducted your study.
  • Results : Present your findings in a clear and organized manner. Use tables, graphs, and statistical analyses to support your results. Avoid interpreting your findings in this section; focus on the presentation of raw data.
  • Discussion : Interpret your findings and discuss their implications. Relate your results to your research questions and the existing literature. Address any limitations of your study and suggest avenues for future research.
  • Conclusion : Summarize the key points of your research and its significance. Restate your main findings and their implications.
  • References : Cite all sources used in your research following a specific citation style (e.g., APA, MLA, Chicago). Ensure accuracy and consistency in your citations.
  • Appendices : Include any supplementary material, such as questionnaires, data coding sheets, or additional analyses, in the appendices.

Writing a research paper is a skill that improves with practice. Ensure clarity, coherence, and conciseness in your writing to make your research accessible to a broader audience.

2. Create Visuals and Tables

Visuals and tables are powerful tools for presenting complex data in an accessible and understandable manner.

  • Clarity : Ensure that your visuals and tables are clear and easy to interpret. Use descriptive titles and labels.
  • Consistency : Maintain consistency in formatting, such as font size and style, across all visuals and tables.
  • Appropriateness : Choose the most suitable visual representation for your data. Bar charts, line graphs, and scatter plots work well for different types of data.
  • Simplicity : Avoid clutter and unnecessary details. Focus on conveying the main points.
  • Accessibility : Make sure your visuals and tables are accessible to a broad audience, including those with visual impairments.
  • Captions : Include informative captions that explain the significance of each visual or table.

Compelling visuals and tables enhance the reader's understanding of your research and can be the key to conveying complex information efficiently.

3. Interpret Findings

Interpreting your findings is where you bridge the gap between data and meaning. It's your opportunity to provide context, discuss implications, and offer insights. When interpreting your findings:

  • Relate to Research Questions : Discuss how your findings directly address your research questions or hypotheses.
  • Compare with Literature : Analyze how your results align with or deviate from previous research in your field. What insights can you draw from these comparisons?
  • Discuss Limitations : Be transparent about the limitations of your study. Address any constraints, biases, or potential sources of error.
  • Practical Implications : Explore the real-world implications of your findings. How can they be applied or inform decision-making?
  • Future Research Directions : Suggest areas for future research based on the gaps or unanswered questions that emerged from your study.

Interpreting findings goes beyond simply presenting data; it's about weaving a narrative that helps readers grasp the significance of your research in the broader context.

With your research paper written, structured, and enriched with visuals, and your findings expertly interpreted, you are now prepared to communicate your research effectively. Sharing your insights and contributing to the body of knowledge in your field is a significant accomplishment in empirical research.

Examples of Empirical Research

To solidify your understanding of empirical research, let's delve into some real-world examples across different fields. These examples will illustrate how empirical research is applied to gather data, analyze findings, and draw conclusions.

Social Sciences

In the realm of social sciences, consider a sociological study exploring the impact of socioeconomic status on educational attainment. Researchers gather data from a diverse group of individuals, including their family backgrounds, income levels, and academic achievements.

Through statistical analysis, they can identify correlations and trends, revealing whether individuals from lower socioeconomic backgrounds are less likely to attain higher levels of education. This empirical research helps shed light on societal inequalities and informs policymakers on potential interventions to address disparities in educational access.

Environmental Science

Environmental scientists often employ empirical research to assess the effects of environmental changes. For instance, researchers studying the impact of climate change on wildlife might collect data on animal populations, weather patterns, and habitat conditions over an extended period.

By analyzing this empirical data, they can identify correlations between climate fluctuations and changes in wildlife behavior, migration patterns, or population sizes. This empirical research is crucial for understanding the ecological consequences of climate change and informing conservation efforts.

Business and Economics

In the business world, empirical research is essential for making data-driven decisions. Consider a market research study conducted by a business seeking to launch a new product. They collect data through surveys, focus groups, and consumer behavior analysis.

By examining this empirical data, the company can gauge consumer preferences, demand, and potential market size. Empirical research in business helps guide product development, pricing strategies, and marketing campaigns, increasing the likelihood of a successful product launch.

Psychological studies frequently rely on empirical research to understand human behavior and cognition. For instance, a psychologist interested in examining the impact of stress on memory might design an experiment. Participants are exposed to stress-inducing situations, and their memory performance is assessed through various tasks.

By analyzing the data collected, the psychologist can determine whether stress has a significant effect on memory recall. This empirical research contributes to our understanding of the complex interplay between psychological factors and cognitive processes.

These examples highlight the versatility and applicability of empirical research across diverse fields. Whether in medicine, social sciences, environmental science, business, or psychology, empirical research serves as a fundamental tool for gaining insights, testing hypotheses, and driving advancements in knowledge and practice.

Conclusion for Empirical Research

Empirical research is a powerful tool for gaining insights, testing hypotheses, and making informed decisions. By following the steps outlined in this guide, you've learned how to select research topics, collect data, analyze findings, and effectively communicate your research to the world. Remember, empirical research is a journey of discovery, and each step you take brings you closer to a deeper understanding of the world around you. Whether you're a scientist, a student, or someone curious about the process, the principles of empirical research empower you to explore, learn, and contribute to the ever-expanding realm of knowledge.

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11.3: Writing a Research Report in American Psychological Association (APA) Style

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  • Page ID 19672

  • Rajiv S. Jhangiani, I-Chant A. Chiang, Carrie Cuttler, & Dana C. Leighton
  • Kwantlen Polytechnic U., Washington State U., & Texas A&M U.—Texarkana

Learning Objectives

  • Identify the major sections of an APA-style research report and the basic contents of each section.
  • Plan and write an effective APA-style research report.

In this section, we look at how to write an APA-style empirical research report , an article that presents the results of one or more new studies. Recall that the standard sections of an empirical research report provide a kind of outline. Here we consider each of these sections in detail, including what information it contains, how that information is formatted and organized, and tips for writing each section. At the end of this section is a sample APA-style research report that illustrates many of these principles.

Sections of a Research Report

Title page and abstract.

An APA-style research report begins with a title page . The title is centered in the upper half of the page, with each important word capitalized. The title should clearly and concisely (in about 12 words or fewer) communicate the primary variables and research questions. This sometimes requires a main title followed by a subtitle that elaborates on the main title, in which case the main title and subtitle are separated by a colon. Here are some titles from recent issues of professional journals published by the American Psychological Association.

  • Sex Differences in Coping Styles and Implications for Depressed Mood
  • Effects of Aging and Divided Attention on Memory for Items and Their Contexts
  • Computer-Assisted Cognitive Behavioral Therapy for Child Anxiety: Results of a Randomized Clinical Trial
  • Virtual Driving and Risk Taking: Do Racing Games Increase Risk-Taking Cognitions, Affect, and Behavior?

Below the title are the authors’ names and, on the next line, their institutional affiliation—the university or other institution where the authors worked when they conducted the research. As we have already seen, the authors are listed in an order that reflects their contribution to the research. When multiple authors have made equal contributions to the research, they often list their names alphabetically or in a randomly determined order.

It’s Soooo Cute! How Informal Should an Article Title Be?

In some areas of psychology, the titles of many empirical research reports are informal in a way that is perhaps best described as “cute.” They usually take the form of a play on words or a well-known expression that relates to the topic under study. Here are some examples from recent issues of the Journal Psychological Science .

  • “Smells Like Clean Spirit: Nonconscious Effects of Scent on Cognition and Behavior”
  • “Time Crawls: The Temporal Resolution of Infants’ Visual Attention”
  • “Scent of a Woman: Men’s Testosterone Responses to Olfactory Ovulation Cues”
  • “Apocalypse Soon?: Dire Messages Reduce Belief in Global Warming by Contradicting Just-World Beliefs”
  • “Serial vs. Parallel Processing: Sometimes They Look Like Tweedledum and Tweedledee but They Can (and Should) Be Distinguished”
  • “How Do I Love Thee? Let Me Count the Words: The Social Effects of Expressive Writing”

Individual researchers differ quite a bit in their preference for such titles. Some use them regularly, while others never use them. What might be some of the pros and cons of using cute article titles?

For articles that are being submitted for publication, the title page also includes an author note that lists the authors’ full institutional affiliations, any acknowledgments the authors wish to make to agencies that funded the research or to colleagues who commented on it, and contact information for the authors. For student papers that are not being submitted for publication—including theses—author notes are generally not necessary.

The abstract is a summary of the study. It is the second page of the manuscript and is headed with the word Abstract . The first line is not indented. The abstract presents the research question, a summary of the method, the basic results, and the most important conclusions. Because the abstract is usually limited to about 200 words, it can be a challenge to write a good one.

Introduction

The introduction begins on the third page of the manuscript. The heading at the top of this page is the full title of the manuscript, with each important word capitalized as on the title page. The introduction includes three distinct subsections, although these are typically not identified by separate headings. The opening introduces the research question and explains why it is interesting, the literature review discusses relevant previous research, and the closing restates the research question and comments on the method used to answer it.

The Opening

The opening , which is usually a paragraph or two in length, introduces the research question and explains why it is interesting. To capture the reader’s attention, researcher Daryl Bem recommends starting with general observations about the topic under study, expressed in ordinary language (not technical jargon)—observations that are about people and their behavior (not about researchers or their research; Bem, 2003 [1] ). Concrete examples are often very useful here. According to Bem, this would be a poor way to begin a research report:

Festinger’s theory of cognitive dissonance received a great deal of attention during the latter part of the 20th century (p. 191)

The following would be much better:

The individual who holds two beliefs that are inconsistent with one another may feel uncomfortable. For example, the person who knows that they enjoy smoking but believes it to be unhealthy may experience discomfort arising from the inconsistency or disharmony between these two thoughts or cognitions. This feeling of discomfort was called cognitive dissonance by social psychologist Leon Festinger (1957), who suggested that individuals will be motivated to remove this dissonance in whatever way they can (p. 191).

After capturing the reader’s attention, the opening should go on to introduce the research question and explain why it is interesting. Will the answer fill a gap in the literature? Will it provide a test of an important theory? Does it have practical implications? Giving readers a clear sense of what the research is about and why they should care about it will motivate them to continue reading the literature review—and will help them make sense of it.

Breaking the Rules

Researcher Larry Jacoby reported several studies showing that a word that people see or hear repeatedly can seem more familiar even when they do not recall the repetitions—and that this tendency is especially pronounced among older adults. He opened his article with the following humorous anecdote:

A friend whose mother is suffering symptoms of Alzheimer’s disease (AD) tells the story of taking her mother to visit a nursing home, preliminary to her mother’s moving there. During an orientation meeting at the nursing home, the rules and regulations were explained, one of which regarded the dining room. The dining room was described as similar to a fine restaurant except that tipping was not required. The absence of tipping was a central theme in the orientation lecture, mentioned frequently to emphasize the quality of care along with the advantages of having paid in advance. At the end of the meeting, the friend’s mother was asked whether she had any questions. She replied that she only had one question: “Should I tip?” (Jacoby, 1999, p. 3)

Although both humor and personal anecdotes are generally discouraged in APA-style writing, this example is a highly effective way to start because it both engages the reader and provides an excellent real-world example of the topic under study.

The Literature Review

Immediately after the opening comes the literature review , which describes relevant previous research on the topic and can be anywhere from several paragraphs to several pages in length. However, the literature review is not simply a list of past studies. Instead, it constitutes a kind of argument for why the research question is worth addressing. By the end of the literature review, readers should be convinced that the research question makes sense and that the present study is a logical next step in the ongoing research process.

Like any effective argument, the literature review must have some kind of structure. For example, it might begin by describing a phenomenon in a general way along with several studies that demonstrate it, then describing two or more competing theories of the phenomenon, and finally presenting a hypothesis to test one or more of the theories. Or it might describe one phenomenon, then describe another phenomenon that seems inconsistent with the first one, then propose a theory that resolves the inconsistency, and finally present a hypothesis to test that theory. In applied research, it might describe a phenomenon or theory, then describe how that phenomenon or theory applies to some important real-world situation, and finally suggest a way to test whether it does, in fact, apply to that situation.

Looking at the literature review in this way emphasizes a few things. First, it is extremely important to start with an outline of the main points that you want to make, organized in the order that you want to make them. The basic structure of your argument, then, should be apparent from the outline itself. Second, it is important to emphasize the structure of your argument in your writing. One way to do this is to begin the literature review by summarizing your argument even before you begin to make it. “In this article, I will describe two apparently contradictory phenomena, present a new theory that has the potential to resolve the apparent contradiction, and finally present a novel hypothesis to test the theory.” Another way is to open each paragraph with a sentence that summarizes the main point of the paragraph and links it to the preceding points. These opening sentences provide the “transitions” that many beginning researchers have difficulty with. Instead of beginning a paragraph by launching into a description of a previous study, such as “Williams (2004) found that…,” it is better to start by indicating something about why you are describing this particular study. Here are some simple examples:

Another example of this phenomenon comes from the work of Williams (2004).

  • Williams (2004) offers one explanation of this phenomenon.
  • An alternative perspective has been provided by Williams (2004).
  • We used a method based on the one used by Williams (2004).

Finally, remember that your goal is to construct an argument for why your research question is interesting and worth addressing—not necessarily why your favorite answer to it is correct. In other words, your literature review must be balanced. If you want to emphasize the generality of a phenomenon, then of course you should discuss various studies that have demonstrated it. However, if there are other studies that have failed to demonstrate it, you should discuss them too. Or if you are proposing a new theory, then of course you should discuss findings that are consistent with that theory. However, if there are other findings that are inconsistent with it, again, you should discuss them too. It is acceptable to argue that the balance of the research supports the existence of a phenomenon or is consistent with a theory (and that is usually the best that researchers in psychology can hope for), but it is not acceptable to ignore contradictory evidence. Besides, a large part of what makes a research question interesting is uncertainty about its answer.

The Closing

The closing of the introduction—typically the final paragraph or two—usually includes two important elements. The first is a clear statement of the main research question and hypothesis. This statement tends to be more formal and precise than in the opening and is often expressed in terms of operational definitions of the key variables. The second is a brief overview of the method and some comment on its appropriateness. Here, for example, is how Darley and Latané (1968) [2] concluded the introduction to their classic article on the bystander effect:

These considerations lead to the hypothesis that the more bystanders to an emergency, the less likely, or the more slowly, any one bystander will intervene to provide aid. To test this proposition it would be necessary to create a situation in which a realistic “emergency” could plausibly occur. Each subject should also be blocked from communicating with others to prevent his getting information about their behavior during the emergency. Finally, the experimental situation should allow for the assessment of the speed and frequency of the subjects’ reaction to the emergency. The experiment reported below attempted to fulfill these conditions. (p. 378)

Thus the introduction leads smoothly into the next major section of the article—the method section.

The method section is where you describe how you conducted your study. An important principle for writing a method section is that it should be clear and detailed enough that other researchers could replicate the study by following your “recipe.” This means that it must describe all the important elements of the study—basic demographic characteristics of the participants, how they were recruited, whether they were randomly assigned to conditions, how the variables were manipulated or measured, how counterbalancing was accomplished, and so on. At the same time, it should avoid irrelevant details such as the fact that the study was conducted in Classroom 37B of the Industrial Technology Building or that the questionnaire was double-sided and completed using pencils.

The method section begins immediately after the introduction ends with the heading “Method” (not “Methods”) centered on the page. Immediately after this is the subheading “Participants,” left justified and in italics. The participants subsection indicates how many participants there were, the number of women and men, some indication of their age, other demographics that may be relevant to the study, and how they were recruited, including any incentives given for participation.

11.1.png

After the participants section, the structure can vary a bit. Figure \(\PageIndex{1}\) shows three common approaches. In the first, the participants section is followed by a design and procedure subsection, which describes the rest of the method. This works well for methods that are relatively simple and can be described adequately in a few paragraphs. In the second approach, the participants section is followed by separate design and procedure subsections. This works well when both the design and the procedure are relatively complicated and each requires multiple paragraphs.

What is the difference between design and procedure? The design of a study is its overall structure. What were the independent and dependent variables? Was the independent variable manipulated, and if so, was it manipulated between or within subjects? How were the variables operationally defined? The procedure is how the study was carried out. It often works well to describe the procedure in terms of what the participants did rather than what the researchers did. For example, the participants gave their informed consent, read a set of instructions, completed a block of four practice trials, completed a block of 20 test trials, completed two questionnaires, and were debriefed and excused.

In the third basic way to organize a method section, the participants subsection is followed by a materials subsection before the design and procedure subsections. This works well when there are complicated materials to describe. This might mean multiple questionnaires, written vignettes that participants read and respond to, perceptual stimuli, and so on. The heading of this subsection can be modified to reflect its content. Instead of “Materials,” it can be “Questionnaires,” “Stimuli,” and so on. The materials subsection is also a good place to refer to the reliability and/or validity of the measures. This is where you would present test-retest correlations, Cronbach’s α, or other statistics to show that the measures are consistent across time and across items and that they accurately measure what they are intended to measure.

The results section is where you present the main results of the study, including the results of the statistical analyses. Although it does not include the raw data—individual participants’ responses or scores—researchers should save their raw data and make them available to other researchers who request them. Many journals encourage the open sharing of raw data online, and some now require open data and materials before publication.

Although there are no standard subsections, it is still important for the results section to be logically organized. Typically it begins with certain preliminary issues. One is whether any participants or responses were excluded from the analyses and why. The rationale for excluding data should be described clearly so that other researchers can decide whether it is appropriate. A second preliminary issue is how multiple responses were combined to produce the primary variables in the analyses. For example, if participants rated the attractiveness of 20 stimulus people, you might have to explain that you began by computing the mean attractiveness rating for each participant. Or if they recalled as many items as they could from study list of 20 words, did you count the number correctly recalled, compute the percentage correctly recalled, or perhaps compute the number correct minus the number incorrect? A final preliminary issue is whether the manipulation was successful. This is where you would report the results of any manipulation checks.

The results section should then tackle the primary research questions, one at a time. Again, there should be a clear organization. One approach would be to answer the most general questions and then proceed to answer more specific ones. Another would be to answer the main question first and then to answer secondary ones. Regardless, Bem (2003) [3] suggests the following basic structure for discussing each new result:

  • Remind the reader of the research question.
  • Give the answer to the research question in words.
  • Present the relevant statistics.
  • Qualify the answer if necessary.
  • Summarize the result.

Notice that only Step 3 necessarily involves numbers. The rest of the steps involve presenting the research question and the answer to it in words. In fact, the basic results should be clear even to a reader who skips over the numbers.

The discussion is the last major section of the research report. Discussions usually consist of some combination of the following elements:

  • Summary of the research
  • Theoretical implications
  • Practical implications
  • Limitations
  • Suggestions for future research

The discussion typically begins with a summary of the study that provides a clear answer to the research question. In a short report with a single study, this might require no more than a sentence. In a longer report with multiple studies, it might require a paragraph or even two. The summary is often followed by a discussion of the theoretical implications of the research. Do the results provide support for any existing theories? If not, how can they be explained? Although you do not have to provide a definitive explanation or detailed theory for your results, you at least need to outline one or more possible explanations. In applied research—and often in basic research—there is also some discussion of the practical implications of the research. How can the results be used, and by whom, to accomplish some real-world goal?

The theoretical and practical implications are often followed by a discussion of the study’s limitations. Perhaps there are problems with its internal or external validity. Perhaps the manipulation was not very effective or the measures not very reliable. Perhaps there is some evidence that participants did not fully understand their task or that they were suspicious of the intent of the researchers. Now is the time to discuss these issues and how they might have affected the results. But do not overdo it. All studies have limitations, and most readers will understand that a different sample or different measures might have produced different results. Unless there is good reason to think they would have, however, there is no reason to mention these routine issues. Instead, pick two or three limitations that seem like they could have influenced the results, explain how they could have influenced the results, and suggest ways to deal with them.

Most discussions end with some suggestions for future research. If the study did not satisfactorily answer the original research question, what will it take to do so? What new research questions has the study raised? This part of the discussion, however, is not just a list of new questions. It is a discussion of two or three of the most important unresolved issues. This means identifying and clarifying each question, suggesting some alternative answers, and even suggesting ways they could be studied.

Finally, some researchers are quite good at ending their articles with a sweeping or thought-provoking conclusion. Darley and Latané (1968) [4] , for example, ended their article on the bystander effect by discussing the idea that whether people help others may depend more on the situation than on their personalities. Their final sentence is, “If people understand the situational forces that can make them hesitate to intervene, they may better overcome them” (p. 383). However, this kind of ending can be difficult to pull off. It can sound overreaching or just banal and end up detracting from the overall impact of the article. It is often better simply to end by returning to the problem or issue introduced in your opening paragraph and clearly stating how your research has addressed that issue or problem.

The references section begins on a new page with the heading “References” centered at the top of the page. All references cited in the text are then listed in the format presented earlier. They are listed alphabetically by the last name of the first author. If two sources have the same first author, they are listed alphabetically by the last name of the second author. If all the authors are the same, then they are listed chronologically by the year of publication. Everything in the reference list is double-spaced both within and between references.

Appendices, Tables, and Figures

Appendices, tables, and figures come after the references. An appendix is appropriate for supplemental material that would interrupt the flow of the research report if it were presented within any of the major sections. An appendix could be used to present lists of stimulus words, questionnaire items, detailed descriptions of special equipment or unusual statistical analyses, or references to the studies that are included in a meta-analysis. Each appendix begins on a new page. If there is only one, the heading is “Appendix,” centered at the top of the page. If there is more than one, the headings are “Appendix A,” “Appendix B,” and so on, and they appear in the order they were first mentioned in the text of the report.

After any appendices come tables and then figures. Tables and figures are both used to present results. Figures can also be used to display graphs, illustrate theories (e.g., in the form of a flowchart), display stimuli, outline procedures, and present many other kinds of information. Each table and figure appears on its own page. Tables are numbered in the order that they are first mentioned in the text (“Table 1,” “Table 2,” and so on). Figures are numbered the same way (“Figure 1,” “Figure 2,” and so on). A brief explanatory title, with the important words capitalized, appears above each table. Each figure is given a brief explanatory caption, where (aside from proper nouns or names) only the first word of each sentence is capitalized. More details on preparing APA-style tables and figures are presented later in the book.

Sample APA-Style Research Report

Figures \(\PageIndex{1}\)-\(\PageIndex{5}\) show some sample pages from an APA-style empirical research report originally written by undergraduate student Tomoe Suyama at California State University, Fresno. The main purpose of these figures is to illustrate the basic organization and formatting of an APA-style empirical research report, although many high-level and low-level style conventions can be seen here too.

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  • Bem, D. J. (2003). Writing the empirical journal article. In J. M. Darley, M. P. Zanna, & H. R. Roediger III (Eds.), The complete academic: A practical guide for the beginning social scientist (2nd ed.). Washington, DC: American Psychological Association. ↵
  • Darley, J. M., & Latané, B. (1968). Bystander intervention in emergencies: Diffusion of responsibility. Journal of Personality and Social Psychology, 4 , 377–383. ↵

empirical research report sample

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Empirical Research

  • Empirical Research Examples

Key Features

Empirical research: test your knowledge, article example.

  • Research Design

These are some key features to look for when identifying empirical research in political science and criminal justice.

NOTE: Not all of these features will be in every empirical research article, some may be excluded, use this only as a guide.

  • Statement of methodology
  • Research questions are clear and measurable
  • Individuals, group, subjects which are being studied are identified/defined
  • Data is presented regarding the findings
  • Controls or instruments such as surveys or tests were conducted
  • There is a literature review
  • There is discussion of the results included
  • Citations/references are included
  • Empirical Research? Yes or no?

Evaluate these articles to determine if they are empirical research or not.

2009. "Disproportionate sales of crime guns among licensed handgun retailers in the United States: a case–control study." Injury Prevention 15, no. 5: 291-299. Criminal Justice Abstracts with Full Text , EBSCO host (accessed October 3, 2013). http://mantis.csuchico.edu/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=i3h&AN=44739892&site=eds-live

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Chapter 11: Presenting Your Research

Writing a research report in american psychological association (apa) style, learning objectives.

  • Identify the major sections of an APA-style research report and the basic contents of each section.
  • Plan and write an effective APA-style research report.

In this section, we look at how to write an APA-style empirical research report , an article that presents the results of one or more new studies. Recall that the standard sections of an empirical research report provide a kind of outline. Here we consider each of these sections in detail, including what information it contains, how that information is formatted and organized, and tips for writing each section. At the end of this section is a sample APA-style research report that illustrates many of these principles.

Sections of a Research Report

Title page and abstract.

An APA-style research report begins with a  title page . The title is centred in the upper half of the page, with each important word capitalized. The title should clearly and concisely (in about 12 words or fewer) communicate the primary variables and research questions. This sometimes requires a main title followed by a subtitle that elaborates on the main title, in which case the main title and subtitle are separated by a colon. Here are some titles from recent issues of professional journals published by the American Psychological Association.

  • Sex Differences in Coping Styles and Implications for Depressed Mood
  • Effects of Aging and Divided Attention on Memory for Items and Their Contexts
  • Computer-Assisted Cognitive Behavioural Therapy for Child Anxiety: Results of a Randomized Clinical Trial
  • Virtual Driving and Risk Taking: Do Racing Games Increase Risk-Taking Cognitions, Affect, and Behaviour?

Below the title are the authors’ names and, on the next line, their institutional affiliation—the university or other institution where the authors worked when they conducted the research. As we have already seen, the authors are listed in an order that reflects their contribution to the research. When multiple authors have made equal contributions to the research, they often list their names alphabetically or in a randomly determined order.

It’s  Soooo  Cute!  How Informal Should an Article Title Be?

In some areas of psychology, the titles of many empirical research reports are informal in a way that is perhaps best described as “cute.” They usually take the form of a play on words or a well-known expression that relates to the topic under study. Here are some examples from recent issues of the Journal Psychological Science .

  • “Smells Like Clean Spirit: Nonconscious Effects of Scent on Cognition and Behavior”
  • “Time Crawls: The Temporal Resolution of Infants’ Visual Attention”
  • “Scent of a Woman: Men’s Testosterone Responses to Olfactory Ovulation Cues”
  • “Apocalypse Soon?: Dire Messages Reduce Belief in Global Warming by Contradicting Just-World Beliefs”
  • “Serial vs. Parallel Processing: Sometimes They Look Like Tweedledum and Tweedledee but They Can (and Should) Be Distinguished”
  • “How Do I Love Thee? Let Me Count the Words: The Social Effects of Expressive Writing”

Individual researchers differ quite a bit in their preference for such titles. Some use them regularly, while others never use them. What might be some of the pros and cons of using cute article titles?

For articles that are being submitted for publication, the title page also includes an author note that lists the authors’ full institutional affiliations, any acknowledgments the authors wish to make to agencies that funded the research or to colleagues who commented on it, and contact information for the authors. For student papers that are not being submitted for publication—including theses—author notes are generally not necessary.

The  abstract  is a summary of the study. It is the second page of the manuscript and is headed with the word  Abstract . The first line is not indented. The abstract presents the research question, a summary of the method, the basic results, and the most important conclusions. Because the abstract is usually limited to about 200 words, it can be a challenge to write a good one.

Introduction

The  introduction  begins on the third page of the manuscript. The heading at the top of this page is the full title of the manuscript, with each important word capitalized as on the title page. The introduction includes three distinct subsections, although these are typically not identified by separate headings. The opening introduces the research question and explains why it is interesting, the literature review discusses relevant previous research, and the closing restates the research question and comments on the method used to answer it.

The Opening

The  opening , which is usually a paragraph or two in length, introduces the research question and explains why it is interesting. To capture the reader’s attention, researcher Daryl Bem recommends starting with general observations about the topic under study, expressed in ordinary language (not technical jargon)—observations that are about people and their behaviour (not about researchers or their research; Bem, 2003 [1] ). Concrete examples are often very useful here. According to Bem, this would be a poor way to begin a research report:

Festinger’s theory of cognitive dissonance received a great deal of attention during the latter part of the 20th century (p. 191)

The following would be much better:

The individual who holds two beliefs that are inconsistent with one another may feel uncomfortable. For example, the person who knows that he or she enjoys smoking but believes it to be unhealthy may experience discomfort arising from the inconsistency or disharmony between these two thoughts or cognitions. This feeling of discomfort was called cognitive dissonance by social psychologist Leon Festinger (1957), who suggested that individuals will be motivated to remove this dissonance in whatever way they can (p. 191).

After capturing the reader’s attention, the opening should go on to introduce the research question and explain why it is interesting. Will the answer fill a gap in the literature? Will it provide a test of an important theory? Does it have practical implications? Giving readers a clear sense of what the research is about and why they should care about it will motivate them to continue reading the literature review—and will help them make sense of it.

Breaking the Rules

Researcher Larry Jacoby reported several studies showing that a word that people see or hear repeatedly can seem more familiar even when they do not recall the repetitions—and that this tendency is especially pronounced among older adults. He opened his article with the following humourous anecdote:

A friend whose mother is suffering symptoms of Alzheimer’s disease (AD) tells the story of taking her mother to visit a nursing home, preliminary to her mother’s moving there. During an orientation meeting at the nursing home, the rules and regulations were explained, one of which regarded the dining room. The dining room was described as similar to a fine restaurant except that tipping was not required. The absence of tipping was a central theme in the orientation lecture, mentioned frequently to emphasize the quality of care along with the advantages of having paid in advance. At the end of the meeting, the friend’s mother was asked whether she had any questions. She replied that she only had one question: “Should I tip?” (Jacoby, 1999, p. 3)

Although both humour and personal anecdotes are generally discouraged in APA-style writing, this example is a highly effective way to start because it both engages the reader and provides an excellent real-world example of the topic under study.

The Literature Review

Immediately after the opening comes the  literature review , which describes relevant previous research on the topic and can be anywhere from several paragraphs to several pages in length. However, the literature review is not simply a list of past studies. Instead, it constitutes a kind of argument for why the research question is worth addressing. By the end of the literature review, readers should be convinced that the research question makes sense and that the present study is a logical next step in the ongoing research process.

Like any effective argument, the literature review must have some kind of structure. For example, it might begin by describing a phenomenon in a general way along with several studies that demonstrate it, then describing two or more competing theories of the phenomenon, and finally presenting a hypothesis to test one or more of the theories. Or it might describe one phenomenon, then describe another phenomenon that seems inconsistent with the first one, then propose a theory that resolves the inconsistency, and finally present a hypothesis to test that theory. In applied research, it might describe a phenomenon or theory, then describe how that phenomenon or theory applies to some important real-world situation, and finally suggest a way to test whether it does, in fact, apply to that situation.

Looking at the literature review in this way emphasizes a few things. First, it is extremely important to start with an outline of the main points that you want to make, organized in the order that you want to make them. The basic structure of your argument, then, should be apparent from the outline itself. Second, it is important to emphasize the structure of your argument in your writing. One way to do this is to begin the literature review by summarizing your argument even before you begin to make it. “In this article, I will describe two apparently contradictory phenomena, present a new theory that has the potential to resolve the apparent contradiction, and finally present a novel hypothesis to test the theory.” Another way is to open each paragraph with a sentence that summarizes the main point of the paragraph and links it to the preceding points. These opening sentences provide the “transitions” that many beginning researchers have difficulty with. Instead of beginning a paragraph by launching into a description of a previous study, such as “Williams (2004) found that…,” it is better to start by indicating something about why you are describing this particular study. Here are some simple examples:

Another example of this phenomenon comes from the work of Williams (2004).

Williams (2004) offers one explanation of this phenomenon.

An alternative perspective has been provided by Williams (2004).

We used a method based on the one used by Williams (2004).

Finally, remember that your goal is to construct an argument for why your research question is interesting and worth addressing—not necessarily why your favourite answer to it is correct. In other words, your literature review must be balanced. If you want to emphasize the generality of a phenomenon, then of course you should discuss various studies that have demonstrated it. However, if there are other studies that have failed to demonstrate it, you should discuss them too. Or if you are proposing a new theory, then of course you should discuss findings that are consistent with that theory. However, if there are other findings that are inconsistent with it, again, you should discuss them too. It is acceptable to argue that the  balance  of the research supports the existence of a phenomenon or is consistent with a theory (and that is usually the best that researchers in psychology can hope for), but it is not acceptable to  ignore contradictory evidence. Besides, a large part of what makes a research question interesting is uncertainty about its answer.

The Closing

The  closing  of the introduction—typically the final paragraph or two—usually includes two important elements. The first is a clear statement of the main research question or hypothesis. This statement tends to be more formal and precise than in the opening and is often expressed in terms of operational definitions of the key variables. The second is a brief overview of the method and some comment on its appropriateness. Here, for example, is how Darley and Latané (1968) [2] concluded the introduction to their classic article on the bystander effect:

These considerations lead to the hypothesis that the more bystanders to an emergency, the less likely, or the more slowly, any one bystander will intervene to provide aid. To test this proposition it would be necessary to create a situation in which a realistic “emergency” could plausibly occur. Each subject should also be blocked from communicating with others to prevent his getting information about their behaviour during the emergency. Finally, the experimental situation should allow for the assessment of the speed and frequency of the subjects’ reaction to the emergency. The experiment reported below attempted to fulfill these conditions. (p. 378)

Thus the introduction leads smoothly into the next major section of the article—the method section.

The  method section  is where you describe how you conducted your study. An important principle for writing a method section is that it should be clear and detailed enough that other researchers could replicate the study by following your “recipe.” This means that it must describe all the important elements of the study—basic demographic characteristics of the participants, how they were recruited, whether they were randomly assigned, how the variables were manipulated or measured, how counterbalancing was accomplished, and so on. At the same time, it should avoid irrelevant details such as the fact that the study was conducted in Classroom 37B of the Industrial Technology Building or that the questionnaire was double-sided and completed using pencils.

The method section begins immediately after the introduction ends with the heading “Method” (not “Methods”) centred on the page. Immediately after this is the subheading “Participants,” left justified and in italics. The participants subsection indicates how many participants there were, the number of women and men, some indication of their age, other demographics that may be relevant to the study, and how they were recruited, including any incentives given for participation.

Figure 11.1 Three Ways of Organizing an APA-Style Method

Figure 11.1 Three Ways of Organizing an APA-Style Method

After the participants section, the structure can vary a bit. Figure 11.1 shows three common approaches. In the first, the participants section is followed by a design and procedure subsection, which describes the rest of the method. This works well for methods that are relatively simple and can be described adequately in a few paragraphs. In the second approach, the participants section is followed by separate design and procedure subsections. This works well when both the design and the procedure are relatively complicated and each requires multiple paragraphs.

What is the difference between design and procedure? The design of a study is its overall structure. What were the independent and dependent variables? Was the independent variable manipulated, and if so, was it manipulated between or within subjects? How were the variables operationally defined? The procedure is how the study was carried out. It often works well to describe the procedure in terms of what the participants did rather than what the researchers did. For example, the participants gave their informed consent, read a set of instructions, completed a block of four practice trials, completed a block of 20 test trials, completed two questionnaires, and were debriefed and excused.

In the third basic way to organize a method section, the participants subsection is followed by a materials subsection before the design and procedure subsections. This works well when there are complicated materials to describe. This might mean multiple questionnaires, written vignettes that participants read and respond to, perceptual stimuli, and so on. The heading of this subsection can be modified to reflect its content. Instead of “Materials,” it can be “Questionnaires,” “Stimuli,” and so on.

The  results section  is where you present the main results of the study, including the results of the statistical analyses. Although it does not include the raw data—individual participants’ responses or scores—researchers should save their raw data and make them available to other researchers who request them. Several journals now encourage the open sharing of raw data online.

Although there are no standard subsections, it is still important for the results section to be logically organized. Typically it begins with certain preliminary issues. One is whether any participants or responses were excluded from the analyses and why. The rationale for excluding data should be described clearly so that other researchers can decide whether it is appropriate. A second preliminary issue is how multiple responses were combined to produce the primary variables in the analyses. For example, if participants rated the attractiveness of 20 stimulus people, you might have to explain that you began by computing the mean attractiveness rating for each participant. Or if they recalled as many items as they could from study list of 20 words, did you count the number correctly recalled, compute the percentage correctly recalled, or perhaps compute the number correct minus the number incorrect? A third preliminary issue is the reliability of the measures. This is where you would present test-retest correlations, Cronbach’s α, or other statistics to show that the measures are consistent across time and across items. A final preliminary issue is whether the manipulation was successful. This is where you would report the results of any manipulation checks.

The results section should then tackle the primary research questions, one at a time. Again, there should be a clear organization. One approach would be to answer the most general questions and then proceed to answer more specific ones. Another would be to answer the main question first and then to answer secondary ones. Regardless, Bem (2003) [3] suggests the following basic structure for discussing each new result:

  • Remind the reader of the research question.
  • Give the answer to the research question in words.
  • Present the relevant statistics.
  • Qualify the answer if necessary.
  • Summarize the result.

Notice that only Step 3 necessarily involves numbers. The rest of the steps involve presenting the research question and the answer to it in words. In fact, the basic results should be clear even to a reader who skips over the numbers.

The  discussion  is the last major section of the research report. Discussions usually consist of some combination of the following elements:

  • Summary of the research
  • Theoretical implications
  • Practical implications
  • Limitations
  • Suggestions for future research

The discussion typically begins with a summary of the study that provides a clear answer to the research question. In a short report with a single study, this might require no more than a sentence. In a longer report with multiple studies, it might require a paragraph or even two. The summary is often followed by a discussion of the theoretical implications of the research. Do the results provide support for any existing theories? If not, how  can  they be explained? Although you do not have to provide a definitive explanation or detailed theory for your results, you at least need to outline one or more possible explanations. In applied research—and often in basic research—there is also some discussion of the practical implications of the research. How can the results be used, and by whom, to accomplish some real-world goal?

The theoretical and practical implications are often followed by a discussion of the study’s limitations. Perhaps there are problems with its internal or external validity. Perhaps the manipulation was not very effective or the measures not very reliable. Perhaps there is some evidence that participants did not fully understand their task or that they were suspicious of the intent of the researchers. Now is the time to discuss these issues and how they might have affected the results. But do not overdo it. All studies have limitations, and most readers will understand that a different sample or different measures might have produced different results. Unless there is good reason to think they  would have, however, there is no reason to mention these routine issues. Instead, pick two or three limitations that seem like they could have influenced the results, explain how they could have influenced the results, and suggest ways to deal with them.

Most discussions end with some suggestions for future research. If the study did not satisfactorily answer the original research question, what will it take to do so? What  new  research questions has the study raised? This part of the discussion, however, is not just a list of new questions. It is a discussion of two or three of the most important unresolved issues. This means identifying and clarifying each question, suggesting some alternative answers, and even suggesting ways they could be studied.

Finally, some researchers are quite good at ending their articles with a sweeping or thought-provoking conclusion. Darley and Latané (1968) [4] , for example, ended their article on the bystander effect by discussing the idea that whether people help others may depend more on the situation than on their personalities. Their final sentence is, “If people understand the situational forces that can make them hesitate to intervene, they may better overcome them” (p. 383). However, this kind of ending can be difficult to pull off. It can sound overreaching or just banal and end up detracting from the overall impact of the article. It is often better simply to end when you have made your final point (although you should avoid ending on a limitation).

The references section begins on a new page with the heading “References” centred at the top of the page. All references cited in the text are then listed in the format presented earlier. They are listed alphabetically by the last name of the first author. If two sources have the same first author, they are listed alphabetically by the last name of the second author. If all the authors are the same, then they are listed chronologically by the year of publication. Everything in the reference list is double-spaced both within and between references.

Appendices, Tables, and Figures

Appendices, tables, and figures come after the references. An  appendix  is appropriate for supplemental material that would interrupt the flow of the research report if it were presented within any of the major sections. An appendix could be used to present lists of stimulus words, questionnaire items, detailed descriptions of special equipment or unusual statistical analyses, or references to the studies that are included in a meta-analysis. Each appendix begins on a new page. If there is only one, the heading is “Appendix,” centred at the top of the page. If there is more than one, the headings are “Appendix A,” “Appendix B,” and so on, and they appear in the order they were first mentioned in the text of the report.

After any appendices come tables and then figures. Tables and figures are both used to present results. Figures can also be used to illustrate theories (e.g., in the form of a flowchart), display stimuli, outline procedures, and present many other kinds of information. Each table and figure appears on its own page. Tables are numbered in the order that they are first mentioned in the text (“Table 1,” “Table 2,” and so on). Figures are numbered the same way (“Figure 1,” “Figure 2,” and so on). A brief explanatory title, with the important words capitalized, appears above each table. Each figure is given a brief explanatory caption, where (aside from proper nouns or names) only the first word of each sentence is capitalized. More details on preparing APA-style tables and figures are presented later in the book.

Sample APA-Style Research Report

Figures 11.2, 11.3, 11.4, and 11.5 show some sample pages from an APA-style empirical research report originally written by undergraduate student Tomoe Suyama at California State University, Fresno. The main purpose of these figures is to illustrate the basic organization and formatting of an APA-style empirical research report, although many high-level and low-level style conventions can be seen here too.

Figure 11.2 Title Page and Abstract. This student paper does not include the author note on the title page. The abstract appears on its own page.

Figure 11.2 Title Page and Abstract. This student paper does not include the author note on the title page. The abstract appears on its own page.

Figure 11.3 Introduction and Method. Note that the introduction is headed with the full title, and the method section begins immediately after the introduction ends.

Figure 11.3 Introduction and Method. Note that the introduction is headed with the full title, and the method section begins immediately after the introduction ends.

Figure 11.4 Results and Discussion The discussion begins immediately after the results section ends.

Figure 11.4 Results and Discussion The discussion begins immediately after the results section ends.

Figure 11.5 References and Figure. If there were appendices or tables, they would come before the figure.

Figure 11.5 References and Figure. If there were appendices or tables, they would come before the figure.

Key Takeaways

  • An APA-style empirical research report consists of several standard sections. The main ones are the abstract, introduction, method, results, discussion, and references.
  • The introduction consists of an opening that presents the research question, a literature review that describes previous research on the topic, and a closing that restates the research question and comments on the method. The literature review constitutes an argument for why the current study is worth doing.
  • The method section describes the method in enough detail that another researcher could replicate the study. At a minimum, it consists of a participants subsection and a design and procedure subsection.
  • The results section describes the results in an organized fashion. Each primary result is presented in terms of statistical results but also explained in words.
  • The discussion typically summarizes the study, discusses theoretical and practical implications and limitations of the study, and offers suggestions for further research.
  • Practice: Look through an issue of a general interest professional journal (e.g.,  Psychological Science ). Read the opening of the first five articles and rate the effectiveness of each one from 1 ( very ineffective ) to 5 ( very effective ). Write a sentence or two explaining each rating.
  • Practice: Find a recent article in a professional journal and identify where the opening, literature review, and closing of the introduction begin and end.
  • Practice: Find a recent article in a professional journal and highlight in a different colour each of the following elements in the discussion: summary, theoretical implications, practical implications, limitations, and suggestions for future research.
  • Bem, D. J. (2003). Writing the empirical journal article. In J. M. Darley, M. P. Zanna, & H. R. Roediger III (Eds.),  The compleat academic: A practical guide for the beginning social scientist  (2nd ed.). Washington, DC: American Psychological Association. ↵
  • Darley, J. M., & Latané, B. (1968). Bystander intervention in emergencies: Diffusion of responsibility.  Journal of Personality and Social Psychology, 4 , 377–383. ↵
  • Research Methods in Psychology. Authored by : Paul C. Price, Rajiv S. Jhangiani, and I-Chant A. Chiang. Provided by : BCCampus. Located at : https://opentextbc.ca/researchmethods/ . License : CC BY-NC-SA: Attribution-NonCommercial-ShareAlike

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  1. ⇉A Review of an Empirical Research Study Essay Example

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  3. FREE 17+ Sample Research Reports in PDF

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  4. Empirical Research

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  1. PDF Writing an Empirical Paper in APA Style

    Writing an Empirical Paper in APA Style A lab report is a writeup of an experiment and has the same components as a published research study. This handout provides general tips on how to write a psychology lab report. Course standards vary, so check with your instructor if you are not sure what is required. Using APA Style

  2. Writing a Research Report in American Psychological Association (APA

    Sample APA-Style Research Report. Figures 11.2, 11.3, 11.4, and 11.5 show some sample pages from an APA-style empirical research report originally written by undergraduate student Tomoe Suyama at California State University, Fresno. The main purpose of these figures is to illustrate the basic organization and formatting of an APA-style ...

  3. PDF B.S. Research Paper Example (Empirical Research Paper)

    This is an example of a research paper that was written in fulfillment of the B.S. research paper requirement. It uses APA style for all aspects except the cover sheet (this page; the cover sheet is required by the department). It describes research that the author was involved in while taking the PSYC 199 course.

  4. PDF Writing Empirical Papers Beginners Guide

    Writing Empirical Papers: Instructions for Beginners Connie Wolfe Muhlenberg College. Note: This guide is intended for students new to writing empirical papers. It is based on conventions used in social psychology; different sub-disciplines have additional or different requirements. The emphasis of the guide is on writing process and content.

  5. The Empirical Research Paper: A Guide

    The introduction section is where you introduce the background and nature of your research question, justify the importance of your research, state your hypotheses, and how your research will contribute to scientific knowledge.. Begin with some opening statements to help situate the reader. Do not immediately dive into the highly technical terminology or the specifics of your research question.

  6. APA Sample Paper: Experimental Psychology

    Writing the Experimental Report: Methods, Results, and Discussion. Tables, Appendices, Footnotes and Endnotes. References and Sources for More Information. APA Sample Paper: Experimental Psychology. Style Guide Overview MLA Guide APA Guide Chicago Guide OWL Exercises. Purdue OWL. Subject-Specific Writing.

  7. PDF Writing the Empirical Social Science Research Paper:

    The Empirical Research Paper Empirical research papers are used to express the results of quantitative (and sometimes qualitative) scientific data on real world phenomena. It is therefore important that such papers define the specific ideas they wish to address. In this case, a casual reader might wonder what is meant by the notion of an ...

  8. Empirical Research

    Writing Empirical Research Reports by Fred Pyrczak; Randall R. Bruce. ISBN: 1884585248. Publication Date: 1999-10-01 * Designed for students who will be writing research proposals, reports, theses, and dissertations. * The 15 chapters cover 191 guidelines for effective scientific writing. The guidelines are fully illustrated with easy-to-follow ...

  9. PDF Empirical Research Papers

    Empirical researchers observe, measure, record, and analyze data with the goal of generating knowledge. Empirical research may explore, describe, or explain behaviors or phenomena in humans, animals, or the natural world. It may use any number of quantitative or qualitative methods, ranging from laboratory experiments to surveys to artifact ...

  10. PDF EMPIRICAL RESEARCH EXAMPLE

    Chapter 1: Nature of the Study. The content of Chapter 1 is drawn primarily from the literature reviewed for Chapter 2. Realistically, in writing the Dissertation proposal, the major works that document the topic and justify its study must have been read and evaluated for Chapter 2 before Chapter 1 is written.

  11. Empirical Research: Definition, Methods, Types and Examples

    A report will need to be made with the findings of the research. The researcher can give the theories and literature that support his research. ... LEARN MORE: Population vs Sample. Advantages of Empirical research. There is a reason why empirical research is one of the most widely used method. There are a few advantages associated with it ...

  12. 11.2 Writing a Research Report in American Psychological Association

    Figure 11.2 "Title Page and Abstract", Figure 11.3 "Introduction and Method", Figure 11.4 "Results and Discussion", and Figure 11.5 "References and Figure" show some sample pages from an APA-style empirical research report originally written by undergraduate student Tomoe Suyama at California State University, Fresno. The main ...

  13. Empirical Research in the Social Sciences and Education

    Empirical research is based on observed and measured phenomena and derives knowledge from actual experience rather than from theory or belief.. How do you know if a study is empirical? Read the subheadings within the article, book, or report and look for a description of the research "methodology."

  14. What is Empirical Research Study? [Examples & Method]

    Data Sample: Empirical research makes use of empirical data while non-empirical research does not make use of empirical data. Empirical data refers to information that is gathered through experience or observation. ... The report from an empirical research study is intensive and can be very lengthy in nature.

  15. What Is Empirical Research? Definition, Types & Samples in 2024

    A report must be prepared in that it presents the findings and the entire research proceeding. If the researcher intends to disseminate his or her findings to a wider audience, the report will be converted into an article for publication. ... Samples of Empirical Research. There are many types of empirical research. And, they can take many ...

  16. Identifying Empirical Articles

    An empirical research article reports the results of a study that uses data derived from actual observation or experimentation. Empirical research articles are examples of primary research. ... Methods: the overall research design and implementation, description of sample, instruments used, how the authors measured their experiment;

  17. Writing Empirical Research Reports: A Basic Guide for ...

    Description. Writing Empirical Research Reports: A Basic Guide for Students of the Social and Behavioral Sciences, Ninth Edition, offers clear and practical guidance on how to write research proposals, reports, theses, and dissertations. The book describes the types of information that should be included, how this information should be ...

  18. What is Empirical Research? Definition, Methods, Examples

    Empirical research is characterized by several key features: Observation and Measurement: It involves the systematic observation or measurement of variables, events, or behaviors. Data Collection: Researchers collect data through various methods, such as surveys, experiments, observations, or interviews.

  19. Research Problems and Hypotheses in Empirical Research

    One central task in empirical research is how to select research problems and hypotheses. ... The feasibility criterion (Polit & Beck, Citation 2004, pp. 70-73) requires that resources are available for solving a research problem, e.g., satisfactory samples of persons and other construct indicators, adequate design and analysis, necessary ...

  20. 11.3: Writing a Research Report in American Psychological Association

    Sample APA-Style Research Report. Figures \(\PageIndex{1}\)-\(\PageIndex{5}\) show some sample pages from an APA-style empirical research report originally written by undergraduate student Tomoe Suyama at California State University, Fresno.

  21. Empirical Research

    By conducting empirical research, you can come up with a conclusion for your study through primary data such as indirect observation, experimentation, or anecdotal evidence such as experience and direct observation. Conducting empirical research can be tough, especially if it is your first formal research. That is why we created an article with a list of templates and examples that you can use ...

  22. Empirical Research Examples

    Statement of methodology. Research questions are clear and measurable. Individuals, group, subjects which are being studied are identified/defined. Data is presented regarding the findings. Controls or instruments such as surveys or tests were conducted. There is a literature review. There is discussion of the results included.

  23. Writing a Research Report in American Psychological Association (APA

    Sample APA-Style Research Report. Figures 11.2, 11.3, 11.4, and 11.5 show some sample pages from an APA-style empirical research report originally written by undergraduate student Tomoe Suyama at California State University, Fresno. The main purpose of these figures is to illustrate the basic organization and formatting of an APA-style ...