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Top 10 Investor Presentation Templates with Samples and Examples

You are a dogged entrepreneur about to seize a once-in-a-lifetime opportunity: presenting your concept to prospective investors. You need the people to believe in your idea to get that funding.

Did you know that 75% of investor presentations bomb in their investment pitch ? Which means, you need the right Investor Presentation Template to be a part of the 25%. SlideTeam is here to help, providing you with the best means to capture your audience. With our Top 10 Investor Presentation Templates that will wow your backers, you will stand out.

Want a short, customizable investor pitch to get your idea funded anyway? Read out blog on investor pitch deck slides

Unleash Your Investor Pitch with SlideTeam's Investor Presentation Templates

Believe us; YOU WILL ROCK IT! Try our templates and increase your chances of getting the money you need. Are you ready? Here we go!

Template 1: Investor Presentation to Raise Capital from Series C Funding PowerPoint Presentation Slides

Renowned business author and industry expert Brian Tracy once said, " Investment in knowledge pays the best interest ." This sentiment holds true with this Series C funding comprehensive template that covers all the essential elements, starting with an agenda for the company's operational overview, highlighting key metrics such as store count and revenue split.

Present current business statistics, showcasing the market opportunity, and the problem your company solves. Highlight your unique selling points and the vision and values ​​that drive your organization forward. Showcase your achievements with detailed descriptions, and delve into your product categories and features. Convey your value proposition and attract potential investors for Series C funding today.

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Template 2: Investor Presentation to Raise Private Equity Funds PowerPoint Presentation Slides

Want to grow your company by investing in private equity? This PPT Deck of 47 slides contains everything you need, including a detailed agenda, an in-depth company analysis, convincing figures, and a concise summary of the key issues and core values. Demonstrate why your business idea is the greatest investment opportunity, lay out your team's organizational structure, and emphasize your venture's competitive advantages. Get your message through with a download of this this impressive set of slides.

Template 3: Investor Presentation to Raise Capital from Series A Round PowerPoint Presentation Slides

Is your business prepared to take the next step by participating in a Series A round of funding? We've got you covered! 

This comprehensive deck includes various issues crucial to your success, with captivating backdrop graphics and pertinent material. It includes everything you need to make an impression for capital fundraising , including an agenda that sets the scene, information that grabs attention, pictures of your team in action, discussion of obstacles and triumphs, and an emphasis on your core values.

Template 4: Multiplayer Gaming System Investor Presentation PPT Template

In the competitive gaming industry, a fascinating investor presentation is essential. This amazing template attracts gamers with a mission statement that encapsulates your brand and highlights the exponential audience growth.

You'll see your gaming platform's potential with data-driven presentations on product development, sales, distribution methods, and revenue. Introduce your leadership team to platform performance metrics using this template. SWOT analysis features may reveal the gaming industry's landscape and top companies' advantages. Ready to jump in? Elevate your investor presentation and dominate the gaming industry!

Template 5: Sustainable Farming Investor Presentation PPT Template

Do you belong to the agriculture segment and require a presentation to attract capital? This deck simplifies your company's value proposition, enticing investors. It highlights your farm goods, services, plant health monitoring, and preventive measures that can attract investors.

This strong template includes investment prospects, a worldwide capital market platform, a successful company strategy, attractive financial highlights, and a competitive evaluation of industry leaders. Finally, it discusses significant players, the acclaimed board of directors, and future agricultural company stakeholder management efforts. Get this powerful template to have better financing options!

Template 6: Bio-Processing Firm Investor Presentation Complete Deck

Augment your investor presentations! Use our pitch deck template! It informs investors with convincing data and highlights your firm's value proposition, massive potential market size, and lucrative business strategy.

Showcase industry leaders to compete. Show investors your company's chronology. Present confident financial predictions and capital requirements. Introduce your bio-processing firm's key clients, capable leaders, and renowned board members and advisors. Download the deck to begin your success journey.

Learn more about the same presentation templates Amazon uses to lure investors. Read blog Amazon investment templates .

Template 7: Supply Chain Logistics Investor Presentation Template

Chris Caplice, author and logistics expert, said, "Supply chains compete, not companies." Logistics efficiency can make or break a firm. And this is the presentation template you need to make it.

Show investors how your courier management solution addresses industry challenges using slides. Promote automated shipping tracking and customer services. It comprises logistics industry data, market forecasts, and a sound corporate strategy with significant revenue streams. Present your company's mission, values, target audience, premium services, significant clients, headquarters, and experience.

Template 8: Investor Presentation for Software Development PPT Template

Software development funding requires a good investor presentation. And this template emphasizes application pitch essentials.

Start with your company's history and product value propositions. Lists your app's main concerns. The deck analyzes your software and monetization strategies. This presentation identifies your ideal customer, analyzes the industry landscape, and shows major competitors' market share and application information. It shows your organization's overall fundraising and assets . Use this template to shine as software development success awaits!

Template 9: B2B SaaS Investor Presentation PowerPoint Complete Deck

This PPT Template lets you explain your solution's concept, business approach, and the huge market potential. Showcase your talented and dedicated workforce and explain why investors should select your B2B SaaS above the competition.

Discover growth-guaranteed client acquisition tactics and show how you're different from the competition. Present your vision and product roadmap . Give your audience the best presentation with this deck and watch their enthusiasm increase.

Template 10: Investor Presentation PowerPoint Template Bundles

A well-designed presentation influences 65% of investors' decisions. Don't take a chance on success.

You may communicate your vision with these 12 slides. This template is ideal for expert talks and gatherings. Explore the company overview, portfolio , investor-specific client composition dashboard, competitive analysis, and 2030 vision. Track profitability and growth with a dashboard and share your strategic objectives to generate confidence. Avoid mediocrity. Improve investor presentations to stand out and boost your pitching with this PPT Template.

Get Desired Investments with Us!

Level up your investor pitches with SlideTeam's Investor Presentation Templates . Unleash your creativity, captivate investors, and secure the funding you deserve. Get access to the ultimate toolkit for successful presentations. Revolutionize your pitch today!

You can also try out the beverages presentation template if you own a beverage business. Find out more by reading the blog.

FAQs on Investor Presentations

What is in an investor presentation.

Attracting investors and securing cash may be accomplished with the help of a well-crafted investor presentation. The company's history, goals, and values ​​are all staples of any such document. The presentation emphasizes the issue addressed, the company's USP, and its intended audience. Details on the market, its potential, the company's management, its finances, and its future forecasts are all included. The product or service, expansion plans, and early successes may all be highlighted in a presentation to potential investors.

How do you structure an investor presentation?

To convince investors to back your company, you must give them a well-organized presentation. Get them interested immediately by opening with a strong statement of your value offer. Then, please explain the issue your company is trying to tackle and how it differs from any other. The market study should be included, highlighting the current size, projected growth, and intended audience. Then, present your company plan, income sources, and financial forecasts. Draw attention to your team's expertise and distinguishing features.

How do you conclude an investor presentation?

It's important to make a strong impression on investors when you wrap up your presentation. Summarize your main arguments, stressing the possible ROI and reiterating your value offer. Focus on the market's potential and highlight any progress or accomplishments you've made to bolster your argument. Reaffirming your team's knowledge and competence is important to carry out the company strategy. Give investors a glimpse into your plans and explain what you want to do next, whether that's more conversation or asking for their financial backing. In closing, thank investors for their time and attention and give them a clear call to action.

What are the key highlights of a good investment pitch?

Following are the highlights of the investment pitch:

• A concise description of the company's offering, including its value proposition and distinguishing features.
• development potential and market opportunity are already apparent
• Knowledgeable about and empathic with the intended audience
• Good financial estimates and a well-defined revenue strategy.
• Team with a proven track record of achievement, backed by years of expertise
• in market distinctiveness and competitive advantage, were emphasized
• Proven success with a combination of measurable objectives and user feedback
• Excellent preparation, interesting delivery, and stimulating imagery.
• Direct appeal to the interest of possible backers.

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• Top 10 Startup Pitch Deck Templates with Examples and Samples

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30+ Best Pitch Deck Examples, Tips & Templates

By Ryan McCready , Jul 04, 2023

A startup is, by definition, a fast-growing company. And to grow you need funding.

Enter the pitch deck.

Haven’t created a winning pitch deck before? No worries. You’ll find a ton of pre-made pitch deck templates and designs inspired by the examples throughout.

Then, use Venngage’s Presentation Maker to easily edit the templates — no technical expertise required.

A well-designed pitch deck is vital to convincing investors that your company has massive growth potential, so you can get the resources you need to scale.

In this post, we’ll look at the best startup pitch deck examples from heavy-hitters such as Guy Kawasaki, Airbnb, Uber and Facebook. We’ll also uncover the secrets of their successful startup pitch decks, and how you can leverage them to attract investor dollars, bring on new business partners and win new client contracts.

 Table of contents (click to jump ahead):

• What is a pitch deck?

What is the purpose of a pitch deck?

What makes a good pitch deck, best pitch deck examples & sample pitch deck templates, what is the difference between a pitch deck vs business plan, pitch deck faq, create a pitch deck in 4 easy steps, what is a pitch deck .

A pitch deck is a presentation created to raise venture capital for your business. In order to gain buy-in and drum up financial support from potential investors, these presentations outline everything from why your business exists, to your business model, progress or milestones , your team, and a call-to-action.

The best startup pitch decks can help you:

• Prove the value of your business
• Simplify complex ideas so your audience can understand them (and get on board)
• Differentiate your business from competitors
• Tell the story behind your company to your target audience (and make that story exciting)

What is a pitch deck presentation?

A pitch deck presentation is a slideshow that introduces a business idea, product, or service to investors. Typically consisting of 10–20 slides, a pitch deck is used to persuade potential investors to provide funding for a business. It serves as a comprehensive overview of your company, outlining your business model, the problem you solve, the market opportunity you address, your key team members, and your financial projections.

The purpose of a pitch deck presentation can be to generate interest, secure funding, form partnerships or gain clients. A well-crafted pitch deck can greatly support a pitch deck presentation by effectively conveying the key messages, engaging the audience , and enhancing the overall impact of the presentation.

Great. Now let’s take a look at the elements of a good pitch deck.

To summarize, some of my favorite pitch deck design tips include:

• Adding icon headers to your most important insights
• Use similar charts and graphs for easy comparisons across slides
• For longer pitch decks, switch up the slide layouts
• Pick a consistent theme for your presentation background images
• Don’t just list your ideal users, create visual personas
• Use a timeline to show how your company has grown
• Always do the math for your audience

Now let’s take a look at some of the best startup pitch deck examples out there. 

1.  Sequoia capital pitch deck

How much did they raise? Sequoia Capital is actually a Venture Capital firm. According to TechCrunch , they’ve raised almost $1B for later-stage U.S. investments.

Key takeaway : “If you can’t tell the story of the company in five minutes, then you’re either overthinking it or you haven’t simplified it down enough.” – Mike Vernal, Sequoia Capital

VC firm Sequoia Capital has its own  10-slide pitch deck format to rival Guy Kawasaki’s famous example that we’ll take a look at a little later on. Its highly-curated, clarified format shines a spotlight on innovative ideas.

As the video above suggests, effectively communicating your mission, not just listing features, is key. Below is our take on the Sequoia Capital pitch deck example; you’ll find it clean, clear and easy to create.

Design tip : Click the blue background and select a new color from our color wheel (or one of your own brand colors via My Brand Kit, available with Venngage for Business ) to create a pitch deck with your branding.

Related:  How to Make Successful Financial Pitch Decks For Startups

Blue and pink iconics pitch deck

Ready to try it for yourself? Add a pop of color to your version of the Sequoia pitch deck template with this pink and blue slide deck. The contrasting colors will make your information stand out.

2. Airbnb pitch deck

How much did they raise?  $20k at three months and $600k at eight months (seed), according to Vator .

Key takeaway: A large marketplace, impressive rate of traction and a market ready for a new competitor are the factors which made Airbnb stand out early on, says Fast Company. The organization’s slide deck clearly demonstrates these points.

Your pitch deck should explain the core information in your business plan in a simple and straightforward way. Few startups have done this as well as Airbnb.

We’ve re-designed Airbnb’s famous deck as two light and airy sample pitch deck templates. The focus here is on engaging visuals, with minimal text used.

Airbnb fundraising slide deck

This type of deck is also called a demo day presentation .  Since its going to be viewed from a distance by investors while you present, you don’t need lots of text to get your message across. The point is to complement your speech, not distract from it.

Another great thing about Airbnb’s fundraising slide deck format is that every slide has a maximum of three sections of information:

As one of the most popular presentation layouts , the rule of three design principle has been drilled into my head. And for good reason!

Here’s one of the slides that demonstrates why this pitch deck design tip works:

VIDEO TUTORIAL:  Learn how to customize this pitch deck template by watching this quick 8-minute video.

Minimalist Airbnb pitch deck template

This simple sample pitch deck template is clean and incredibly easy to customize, making it perfect for presentation newbies.

Don’t forget to insert your own tagline instead of the famous “Book rooms with locals, rather than hotels” slogan. Hint: your tagline should similarly convey what your business offers. Airbnb’s pitch deck offers up tantalizing benefits: cost savings, an insider’s perspective on a location and new possibilities.

Design tip : Click the text boxes in our online editor and add your own words to the pitch decks. Duplicate slides you like, or delete the ones you don’t.

Related:  How to Create an Effective Pitch Deck Design [+Examples]

3. Uber pitch deck

How much did they raise? $1.57M in seed funding in 2010, reports Business Insider .

Key takeaway : Successful pitch decks clearly highlight the key pain point (the inefficiency of cabs) and a tantalizing solution (fast, convenient 1-click ordering).

Uber co-founder Garrett Camp shared the company’s very first pitch deck from 2008 via a  Medium post .

While there’s a surprising amount of text, it still manages to hit on every major part of their business plan succinctly — including key differentiators, use cases and best/worst-case scenarios.

Want something similar? We’ve updated the classic Uber pitch deck template with a sharp layout:

Uber investor deck

Many of the best pitch deck presentations out there are rather brief, only covering a few main points across a handful of slides. But sometimes your deck needs to provide more information.

There’s nothing wrong with having a longer investor pitch deck, as long as you switch up the slide layouts throughout — no one wants to see basically the same slide (just with different metrics or points) 25 times over.

This sample pitch deck template we created based on the infamous Uber deck has 20 or more slides and a diversity of layout options:

Design tip : Replace the photos with your own or browse our in-editor library with thousands of free professional stock images. To do so, double click any image to open our “replace” feature. Then, search for photos by keyword.

Blue Uber slide deck

In this navy version of the Uber pitch deck template, we’ve added bright colors and creative layouts.

Again, it’s easy to swap out the icons in our online editor. Choose from thousands of free icons in our in-editor library to make it your own.

Related : 9 Tips for Improving Your Presentation Skills For Your Next Meeting

4. Guy Kawasaki pitch deck

How much did they raise?  Guy Kawasaki’s Garage Capital raised more than $315 million dollars for its clients, according to one estimate .

Key takeaway : Avoid in-depth technical discussions in your pitch deck. Focus on the pain point you’re solving, how you’ll solve it, how you’ll make money and how you’ll reach custvomers.

Guy Kawasaki’s 10 slide outline is famous for its laser focus. He’s renowned for coining the 10/20/30 rule : 10 slides, 20 minutes and no fonts smaller than 30 point.

While you may be tempted to include as much of your business plan as possible in your pitch deck, his outline forces you to tease out your most important content and engage investors or clients within a short time span.

We’re recreated his famous outline in two winning templates you can adapt and make your own:

Gradient Guy Kawasaki pitch deck

This clean pitch deck template has all the sections you need and nothing you don’t.

Kawasaki’s format steers you towards what venture capitalists really care about : problem/solution, technology, competition, marketing plan, your team, financial projections and timeline.

Read our blog post on persuasive presentations for more design and speaking tips.

Design tip : Quickly add in charts and graphs with our in-editor chart maker. You can even import data from Excel or Google sheets.

Blue Guy Kawasaki pitch deck

This more conservative pitch deck template design keeps all the focus on the core information.

Remember: opt for a 30-point font or larger. This will force you to stick to your key points and explain them clearly. Anything smaller, and you’ll risk losing your audience — especially if they’re busy reading while tuning out what you’re actually saying.

5. Buffer pitch deck

How much did they raise?  $500k, according to Buffer’s co-founder Leo Widrich .

Key takeaway : The traction slide was key for Buffer: it showed they had a great product/market fit. If you have great traction, it’s much easier to raise funding.

What’s interesting about Buffer’s pitching process was the issue of competition, as that’s where many talks stalled. Investors became confused, since the social media landscape looked crowded and no one was sure how Buffer differed.

Eventually, they created this slide to clear the air:

To be frank, I’m still confused by this addition to the Buffer pitch deck, but perhaps their presentation would have cleared things up.

In any case, we’ve recreated Buffer’s pitch deck with its own traction, timeline and competitor slides, plus a clean new layout and some easy-to-customize icons:

Design tip : don’t forget to add a contact slide at the end of your pitch deck, like in the business pitch example below.

Because sometimes you’re going to pitch to a small room of investors. Other times, it will be to an auditorium full of random people in your industry. And I can guarantee that not everyone is going to know your brand off the top of their head.

You should make it extremely easy for people to find out more info or contact your team with any questions. I would recommend adding this to the last slide, as shown below.

Alternatively, you could add it to the slide that will be seen the longest in your pitch deck, like the title slide. This will help anyone interested write down your information as event organizers get things ready.

Related:  Creating a Pitch Deck? 5 Ways to Design a Winner

6. Facebook pitch deck

How much did they raise? $500K in angel funding from venture capitalist Peter Thiel (first round).

Key takeaway : If you don’t have revenue traction yet, lean heavily on other metrics , like customer base, user engagement and growth.  Use a timeline to tell a story about your company.

The best pitch decks tell the real story about your company or brand. You should not only want to sell the audience on your product but also on the hard work you’ve done building it from the ground up.

Design tip: Try data visualizations to relay a company or product timeline . Since people are familiar with the format and know how to read them quickly, you can convey the information impactfully and save room while you’re at it.

Here, Facebook’s classic pitch deck shows the incredible schools that’ve already signed on and describe when future launches will happen.

The sample pitch deck template featured below shows another example of a company or product timeline . This would have been a great fit in the Facebook pitch deck, don’t you think?

Plus you can summarize a ton of information about your brand on a single slide. Check out how well the timeline fits into this pitch deck template below:

If the designer wouldn’t have used a timeline, the same information could have been spread over five or six extra slides! Luckily, Venngage’s timeline maker can help you visualize progress across a period of time without any design experience required.

7. TikTok Pitch Deck

How much did they raise? $150.4M in funding in 2014 (back when TikTok was called Musical.ly), says Crunchbase .

Key takeaway : Use icons as visual anchors for written information.

(The full slide deck is available to Digiday subscribers , though you can view some of the key slides in this Medium post . Keep in mind: this TikTok pitch deck was created for potential advertisers, not investors. No other TikTok pitch decks are publicly available.)

What TikTok does really well in the above example is use icons as visual anchors for their stats. (I could write a whole article about using icons in your presentations correctly. There are so many ways you can use them to upgrade your slides.)

If you’re not sure what I’m talking about, just look at the slide deck template below.

Each of the main points has an icon that gives instant visual context about what the stat is about to the audience. These icons draw the eye immediately to these important facts and figures as well.

Design tip: Remember to use icons that have a similar style and color palette. Otherwise, you run the risk of them becoming a distraction.

8. Y Combinator pitch deck

How much did they raise? This startup accelerator has invested in over 3,500 startups to date, according to the company website . They state their combined valuation nears $1 trillion.

Key takeaway : Create clear, concise pitch deck slides that tell a story investors can understand in seconds.

The classic Y Combinator pitch deck is incredibly simple, and for good reason. Seed stage companies can’t provide much detail, so they should focus on telling a story about their company.

That means your slides should tell a story investors can immediately understand in a glance.

Note that one of Y Combinator’s key components is the problem (above) and solution (below) slides.

Explaining how your startup is going to solve a pain point is a vital part of any slide deck. According to Y Combinator , startups should use the problem slide to show the problem your business solves, and how this problem currently affects businesses and/or people. Additionally, if you’re starting a new startup, forming an LLC could be a great choice to launch your business in the right direction.

Without that information, investors are going to be left with more questions than answers.

The solution slide should show the real-world benefits of your product/service. I recommend using data visualization to show traction, like the chart above, with a couple of notes for context.

To ensure your problem and solutions slides are easily understood, use a similar layout for both, as shown below.

This will help the audience quickly recall the main problem you want to solve, and connect it to your solution (even if the slides are separated by a few other points or ideas).

9. Front pitch deck

How much did they raise ? $10M in Series A funding

Key takeaway : Use a simple flowchart to visualize a problem your product/service solves.

Not everyone is going to be able to explain their problem and solution as succinctly as the previous examples. Some will need to take a unique approach to get their point across.

That’s why I want to highlight how Front masterfully communicated the problem to be solved. They likely realized it would be a lot easier (and cleaner) to create a flow chart that visualizes the problem instead of text. (Did I mention you can make your own flowcharts with Venngage?)

Also, I really like how they distilled each down to a single phrase. That approach, combined with the visuals, will help it stick in investors’ minds as one of the best pitch decks.

Here’s another example pitch deck that uses a chart to convey their problem/solution:

It splits the competition slide right down the middle to illustrate the differences. It also shows exactly how the processes differ between the two entities using mini flowcharts.

Helping the audience make the right conclusions about your company should be an important part of your pitch deck strategy. Without saying a word, the visual choices you make can greatly impact your message.

10. Crema pitch deck

How much did they raise? $175K in seed funding .

Key takeaway : Choose background images carefully — making sure they have a similar color palette.

The best pitch decks keep things consistent, mainly because there are so many moving parts in any presentation. You want each of your slides to feel like they’re connected by a singular feeling or theme. An out-of-place presentation background image can throw that off.

Keeping things consistent when you use a solid background color or pattern isn’t hard. But things can get tricky if you want to use different photos for your backgrounds.

However, if you pick presentation background images that have a similar color palette, you’ll be fine. Check out the images Crema used in their startup pitch deck below:

If you’re struggling to find exactly the same colored photos, you can use a color filter to make things more uniform.

11. WeWork pitch deck

How much did they raise? $6.9M in seed funding in 2011, says Crunchbase .

Key takeaway : Put your metrics on display.

The behemoths at WeWork still have one of the best software pitch decks, despite recent troubles (layoffs, and a valuation that dropped from $47 billion to $2.9 billion).

In fact, this investor pitch deck actually helped them raise money at a $5 billion valuation.

My favorite thing from this is how their key metrics are on the second slide. They waste no time getting down to business!

A lot of the time brands hide these metrics at the end of their presentation, but WeWork made sure to put it front and center in their slide deck.

This approach puts the audience in a positive state of mind, helping them be more receptive to the pitch.

12. Crew (Dribble) pitch deck

How much did they raise? $2M in seed funding

Key takeaway : Start your presentation with a simple statement to set the tone.

Sometimes you have to set the mood of the room before you jump into your slide deck. A simple way to do this is by adding a powerful statement or famous quote at the beginning of your slides.

This may sound cliche, but the creatives over at Crew (now Dribbble ) used this approach well in their pitch presentation.

By claiming that every business is an online business, they instantly change the way that people think about the business sector.

Additionally, the designers used this straightforward statement to set up the rest of the presentation. In the next few slides, the potential market is explained. Without the statement, I don’t think these numbers would be as impactful.

Let’s take a look at the graphs and charts the Dribble team used in their slide deck. In the below business pitch example, you can see that the line charts use the same color palette, size, and typography.

One of my favorite tips from my presentation ideas roundup article states you should never make the audience do the math.

You can also use this mantra when you’re adding data visualizations to your slides. Make each slide extra easy to consume, as well as, easy to compare to other visualizations.

Below the pie charts use the exact same color palette, size, and typography as well:

If the designers would have used a different example, the audience would be distracted trying to decipher the information.

But consistent design across multiple visualizations will ensure your audience can make comparisons that lead to the right conclusions.

Pro Tip: You can use a comparison infographic to summarize key points you’re comparing.

13. Aspire Food Group pitch deck

How much did they raise? $1M from the Hult Prize in 2013 to scale their project.

Key takeaway : Simple graphics clearly illustrate the problem (food security), the size of the market and Aspire’s unique farming project (spoiler alert: it’s insects).

Nonprofits pitching donors or social enterprises pitching for funding have a slightly different challenge than other organizations. They need to present a unique solution and  make an emotional connection to their audience.

Aspire’s simple pitch deck graphics allow investors to grasp their unique business idea at a glance. Plus, by introducing the audience to one of their customers and describing how insect farming has impacted her food budget, the concept is made relatable to many.

Another simple design hack is to choose a unique background for your nonprofit or social enterprise pick deck. Take this sample pitch deck template:

There are millions of stock photos out there for you to pick from, so finding one that will work shouldn’t be too hard.

However, when you’re picking your presentation background images , it’s important to make sure it matches your message or brand.

In the above example, the pitch deck’s slightly crumpled paper background fits an eco-friendly startup well.   Especially because eco-friendly living and minimalism share similar tenants.

Another great example is this sponsorship pitch deck above. It elevates the message by opting for a simplistic background choice.

With a beautiful yet minimalistic slide deck like this, who wouldn’t want to donate?

Most of the time your pitch deck background images are supposed to be used in a supporting role. However, you can also design your presentation around the background images to create some of the best pitch decks out there.

As you can see in this pitch deck template, we added written content to the white space in each of the stock photos:

Plus no one can really copy your pitch deck layout, so you will instantly stand out from other companies.

Be sure to pick photos that share the same color palette and theme. Otherwise, the benefits of using these presentation backgrounds will be lost.

14. Mattermark pitch deck

How much did they raise? A total of $17.2M so far, says Crunchbase .

Key takeaway : Use screenshots in your pitch deck to show the problem you’re solving.

Highlighting digital problems is tough when you have limited space and time…like when you’re pitching your new digital product to a room full of investors.

That’s why some of the best pitch decks include screenshots of the problem being solved.

As you can see above, the people from Mattermark used screenshots to show how unorganized SAAS reporting was. At that time it was spread over a ton of different sites, with different reporting standards and values.

It would be difficult to sell an investor on their product just by talking about the market. Mainly because not a lot of people have experience in that specific niche.

But with a handful of screenshots, they were able to highlight the product potential almost instantly.

In terms of design, the team at Mattermark stuck to the rule of three (see slide below). This rule will help you keep your team from overwhelming the audience with a flood of stats or figures.

They also decided to make these figures easier to consume by highlighting them in different colors

Compared to a boring list of figures, it’s a lot easier to remember three distinct colored numbers. Plus because the background colors darken as they go, it naturally guides the reader’s eyes down the slide.

15. Dwolla pitch deck

How much did they raise? $12M in funding as of 2018.

Key takeaway : Give the reason your company was founded in one quick sentence.

In many of our own presentations, we talk about how Venngage started from humble beginnings before undergoing tremendous growth in just a few years.

That’s because people love origin stories — they help your audience connect with your brand and appreciate all the work put into it.

Take a look at the pitch deck slide from Dwolla above. In a single sentence, they outline their reason for doing business, and what they hope to solve.

Just be sure to talk about your company founding in the first few slides of your pitch. Otherwise, it won’t have the same impact.

On another note, as a design company, we always love to see people create great visualizations in their pitch decks — particularly when these visuals communicate key information well….like when it comes to your ideal users!

I have seen a lot of brands just talk about their users, but I recommend creating visual user personas instead. Our persona guides can help you with this!

As you can see above, Dwolla visualized their user personas for each use case.

These visual user personas allow audiences to put a “real” face to your user base. And if you have many ideal users (like Dwolla), it helps keep each group organized.

16. Kickfolio (App.io) pitch deck 

How much did they raise? $1M in seed funding.

Key takeaway : Go for huge graphs! The bigger, the better.

Be proud of your brand’s growth and metrics in your slide deck.

You worked hard to grow a company from nothing, and that’s a big achievement! So why would you want to make that growth hard to see?

However, I’ve seen a lot of people inadvertently hide their key metrics by using small graphs or charts.

The only solution to this problem is…get bigger with your graphs! And I mean huge, like the ones App.io deployed in the pitch deck above. Their graph is so large and imposing, every audience member could see it clearly.

Venngage’s  graph maker can help you do this for your own pitch decks too.

17. Yalochat pitch deck

How much did they raise? $15M in Series B funding, says TechCrunch.

Key takeaway : Use icons as illustrations to add instant context.

Icons have been making a comeback in the design world over the past few years. According to recent reports on graphic design trends , they’ll continue to be popular.

This presentation from Yalochat is one of the best examples of how to use illustrated icons correctly.

Each icon perfectly illustrates the point being made on each slide, giving instant context. They will definitely catch the eyes of any audience member.

Just remember to follow their lead and  use consistently designed icons !

18. Brex pitch deck

How much did they raise? $1.5 billion to date.

Key takeaway : Include a single slide about your team and highlight what makes them truly exceptional.

Another important part of your story is the people who helped you build your company. These people are the lifeblood of your brand, and what helps it stand out from the competitors.

Corporate card startup Brex does this well by using team member photos, and including their titles and company affiliations to build credibility. You can download the Brex slides for free, thanks to Business Insider .

Let’s tale a look at a sample pitch deck that employs a similar philosophy.

I’m guessing you already planned on adding something similar to your pitch deck. Again, I would recommend using only a single team slide like they did.

You can use a team photo if you want to talk about the whole team, or add an organizational chart instead. Alternatively, like Brex, you can highlight the most important individuals, like this business pitch example:

Whatever you choose to do, don’t forget to talk about your team on a team slide, and highlight the people who make your company truly great.

Read More:  12+ Organizational Chart Examples and Templates

19. Purple Go pitch deck

How much did they raise? Undisclosed.

Key takeaway : Use a contrasting hue to draw your audience’s attention to key information.

Color isn’t just about making your designs look good — it can also draw your audience’s attention to important information.

For example, take a look at this simple pitch deck from Purple Go . They contrast deep purple with white to help certain sentences pop.

This is a simple way to make your slides have a lot of impact; pick colors that contrast boldly with each other.

20. Mint pitch deck

How much did they raise? $31M to date, according to Mint.

Key takeaway : Add visual cues, such as illustrations and icons, to help explain your brand to investors.

I’m guessing your pitch deck is already going to touch on how you stand out from the competition. But just listing a few things that set you apart may not be enough on your slide deck!

You may need to add some visual cues to help the audience out.

We decided to redesign Mint’s original deck for a contemporary take on this.

In this minimalist pitch deck template, our designers used visuals to make the main company stand out even more. And best of all, it doesn’t distract from the minimalist theme.

This simple addition to your slides will help your information jump off the page, providing a rewarding visual break from related companies.

21. Park Evergreen (Plot) pitch deck

How much did they raise? $400k in seed funding.

Key takeaway : Give each metric its own slide.

Generally, slide decks are full of important metrics that you’re supposed to remember. But not all of those numbers are presented in a way that would make them easy to.

Some are hidden in long paragraphs, while others are smashed together with less important findings.

That’s why I’m a huge fan of how Park Evergreen (now called Plot ) included important numbers in this slide deck. As you can see below, each metric is given its own slide:

With this approach, the audience members place their full attention on that number. And they’ll be able to recall the information a lot quicker.

It may look overly simple to some, but the best pitch decks use this tactic a lot.

22. Hampton Creek (Eat Just) pitch deck

How much did they raise? $1.5M in Series A.

Key takeaway : Create a minimalist title slide to build anticipation for your presentation.

You probably know that presentations don’t always run as smoothly as planned. With long breaks and technical problems, the time between presentations can end up running rather long.

Translation: you might spend more time looking at the title slide than the actual presentation itself.

So if you really want to build some anticipation for your pitch, create a minimalist (some might even say, mysterious) title slide. As you can see, the team at Eat Just (once known as Hampton Creek) did just that.

The lack of information makes spectators want to learn more about your brand, effortlessly engaging them.

The only negative is that no one is going to know the name of your company — yet.

23. Sickweather pitch deck

How much did they raise? $2.6M to date, according to Crunchbase.

Key takeaway : Pull out the main metrics from your graphs and charts to make your slide a snap to understand.

Remember when I said: “Don’t make your audience do the math”?

Yeah. That’s because people hate doing math — so you never want to make investors try to calculate your data themselves. Especially when dealing with millions of dollars, tiny percent changes or other complicated numbers.

Out of all the tips in this article, this one might be the most important. Mainly because forgetting this idea all but guarantees your failure.

That’s why I recommend you “do the math” on every slide where you include a graph or chart — like how Sickweather did above.

By pulling out the main growth metrics from the graph, they made this slide a lot more consumable, and showed the audience exactly what they should pay attention to.

24. Dutchie pitch deck

How much did they raise? $35M in 2020, according to TechCrunch .

Key takeaway : Set the tone by putting your most impressive stat(s) in the introduction.

Dutchie, an all-in-one technology platform for eCommerce, POS and payments, wastes no time coming out the gates with one impressive insight: “10% of all legal cannabis in the world” is purchased through their product.

Now I don’t know about you, but that’s pretty tantalizing.

So it makes perfect sense they would pull it out from their market share figures and feature it in their introduction. By doing so, investors get an idea how successful and established Dutchie is right off the bat.

25. Studysmarter pitch deck

How much did they raise?  $15M according to TechCrunch .

Key takeaway : Illustrate your vision over several slides.

Rather than dedicate one slide to their vision for the company, digital learning company Studysmarter continuously brings up how their product will be understood in the future — as “the world’s central hub” for “lifelong” learning, becoming the “largest learning platform in Europe” by 2021.

While this visionary sentiment is not new to the pitch deck industry, it makes sense Studysmarter would want to focus much of their presentation slide deck on this idea: the idea of an unlimited target market and use cases.

Design wise, their illustrations are consistent, using visuals to illustrate their message and various target demographics.

These graphics build off the sleek, modern interface Studysmarter’s brand image invokes. It also illustrates what they want investors to envision for the future of the brand.

26. Clearbanc (Clearco) Pitch Deck

How much did they raise? $70M in series A funding, according to TechCrunch.

Key takeaway : Use flow charts to communicate complicated processes.

As a company that offers startups “growth capital for the new economy” through non-dilutive revenue-share agreements, Clearco (previously known as Clearbanc) wins big by communicating how the process works in less than a slide’s time.

That’s right: the company uses a flowchart .

For complicated business processes that would normally take several slides of text to communicate, a flowchart is a smart way to visualize a process while saving space and keeping your audience engaged.

Particularly for a company like Clearco, this is key for getting investors up to speed. Then you can move on to the other facts and figures they’ll surely want to hear.

27. Foursquare Pitch Deck

Key takeaway : Show how the end-product looks in your presentation.

Okay look, I get it. This slide deck from 2009 is certainly behind on times when it comes to design tips in this current day and age…

BUT take it back to more than a decade ago, and you’ll see why Foursquare’s pitch deck won big with investors.

As one of the first businesses to employ gamification, the company lets this selling proposition shine by using an iPhone graphic to show how the app’s points and badges look to the end-user. These visuals communicate the appeal by showcasing exactly how consumers will interact with, and understand, the product.

In essence, it takes the guesswork out of their pitch.

So while the text-heavy aspect of this sample pitch deck isn’t exactly ideal, their use of visuals can teach us a lesson.

28. TalentBase pitch deck

How much did they raise?   $330K to date.

Key takeaway : Let the numbers do the talking.

Rather than take up a ton of slide space in this pitch deck example, TalentBase, an affordable payroll solution , focused their real estate on the real deal-closers: the numbers.

While this won’t work for every business, as you may need to add more slides to truly explain the environment your organization exists in and your processes, TalentBase uses their positioning to drive forward a captivating narrative.

And this narrative utilizes only numbers to connect the dots in the mind of potential investors about the value TalentBase offers, in terms of market capture.

29. Peloton pitch deck

Key takeaway : Discuss both the tangible and intangible benefits your product offers.

In 2018, back before the real pandemic hey-day of this tech unicorn, Peloton dazzled in a funding round and managed to capture in $550M funding.

Part of this can be attributed to Peloton’s emphasis on the benefits it brings customers.

Across multiple slides, the exercise equipment and media company highlights how customers’ lives are improved in various emotional and functional ways. Since this connection lays the groundwork for long-term B2C relationships, investors can immediately identify the value encompassed by this modern fitness tool.

Looking to try something similar? Check out the below Peloton sample pitch deck, reimagined by our Venngage design team.

EDIT THIS PITCH DECK

30. Ledgy pitch deck

How much did they raise? $ 10M in September 2021.

Key takeaway : Cut down on space with text and graphics that follow a clear logical narrative.

In just seven slides, the equity management and investor relations platform, Ledgy, was able to convince their audience that their product was worth investing in.

By putting their mission first, and following it up with engaging visuals, the company tells a story despite using minimal text.

Yoko Spirig, CEO and co-founder of Ledgy, echoed this sentiment in an interview : “Starting with the ‘why’ lets you build the business case for the product, and create a logical narrative that investors can follow.”

That’s why, design-wise, this is one of the cleanest pitch deck examples in the bunch. It’s one of the shortest too.

I also appreciate how their brand colors are used in conjunction with white to keep everything consistent (something that Venngage’s automated branding feature My Brand Kit can help you out with).

A pitch deck and a business plan serve different purposes in the world of entrepreneurship, each playing a crucial role in showcasing and strategizing a business venture. The main distinction lies in their format, level of detail and intended audience.

Pitch decks typically consists of a series of carefully crafted slides, highlighting key aspects of the business such as the value proposition, target market, revenue model, competitive advantage and team expertise.

The goal is to pique interest, generate excitement and secure further engagement or funding opportunities. A pitch deck emphasizes storytelling, persuasive visuals, and concise messaging to create an impactful impression.

On the other hand, a business plan is a comprehensive and detailed document that provides an in-depth roadmap for the entire business venture. It outlines the company’s mission, vision, goals, market analysis, marketing strategies, operational details, financial projections and risk assessment.

A business plan serves as a strategic blueprint, guiding the entrepreneur and internal stakeholders in executing the business idea effectively. It tends to be more exhaustive, often spanning several pages or even chapters, and is typically presented in a written format.

What should a pitch deck contain?

A well-crafted pitch deck should contain key information that effectively communicates your business concept, value proposition, and growth potential. While the specific content may vary depending on your industry and target audience, here are the essential elements that a pitch deck should typically include:

• Problem statement
• Market opportunity
• Business model
• Competitive analysis
• Marketing and sales strategy
• Team members
• Financial projections
• Milestones and timeline
• Investment opportunity

Not a graphic designer? No sweat — creating your own pitch deck is a breeze using Venngage’s Presentation Maker . (We’ll go over the basics here; for a more in-depth look, check out this article .)

Step 1: Sign up on Venngage for free using your email, Gmail or Facebook account. If you already have an account, log in to access the platform.

Step 2: Browse through our selection of professionally designed pitch deck templates and select one that suits your needs and preferences.

Step 3: Once you’ve selected a template, start customizing it to match your branding and content. Venngage’s drag-and-drop editor allows you to easily modify every aspect of the template, including colors, fonts, images and layout. Replace the placeholder text with your own content, such as your company information, product or service details, market analysis and financial projections.

Note: there are hundreds of templates available that you can design and share for free. If you want to access certain designs, take advantage of in-editor features like My Brand Kit/Team collaboration .

Step 4: Once you’re satisfied with your design, you can download it in various formats such as PDF or PNG. Alternatively, you can use also Venngage’s sharing options to present your pitch deck directly from the platform or share it with others via a generated link.

To leave a lasting impression on your audience, consider transforming your slides into an interactive presentation. Here are 15  interactive presentation ideas  to enhance interactivity and engagement.

Now that you know how to create the best pitch decks to communicate your ideas, present your startup or raise venture capital, take action and start designing your own pitch deck today!

And if you want to learn more, there are a ton of other presentation design resources you can take a look at next:

• 20+ Business Pitch Deck Templates and Design Best Practices
• 120+ Best Presentation Ideas, Design Tips & Examples
• 15 Presentation Design Statistics to Know For 2019
• 7 Tips for Designing a Persuasive Presentation [Presentation Design Guide + Templates]
• 20+ Consulting Proposal Templates

Investor Presentation Template

Any young business will need to entertain conversations with investors at some point in order to get their company off the ground. An investor presentation helps teams outline their strengths and goals in order to generate buzz for their company. A successful investor presentation will get businesses through to the next meeting with investors, ultimately resulting in raising money. Teams can tell their story better with Beautiful.ai’s investor presentation example.   

The customizable template has everything you need to define your business plan and goals, and communicate that effectively with potential investors. A successful investor presentation can help entrepreneurs and executive teams lay down the foundation for future funding. 

Our investor template can also help you:

• Compile your company’s goals, milestones, and business plan in a clear and concise way
• Communicate your story with board members or potential investors
• Act as a reference point for future rounds of funding 

Use our template to create an effective investor presentation

An investor presentation helps teams communicate their business plan to investors so they can land the funding necessary to scale. That’s why our template includes everything you need to create professional investor slides. Whether you need to outline your growth playbook or showcase profits, you can bring your visions to life with these customizable templates and our entire library of professionally designed template slides.

Pro tips to create your own investor presentation

As you use this template to build your own investor presentation, keep these do’s and don’ts in mind:

Your investor presentation should unfold in a story that keeps your audience engaged. The order of your slides impacts the ultimate outcome and whether or not your audience is persuaded at the end of your presentation.

You want your entire presentation to look cohesive to give investors a feel for your brand. Keep fonts, colors, and graphic styles consistent across all slides.

Too much information packed into one slide can be overwhelming. Talk about one idea per slide so your audience doesn’t get lost.

Anticipate what your investors need to know and hit those key points up front. If your presentation is too long, you’ll start to lose your audience’s attention (and money).

More Popular Templates

Tesla Pitch Deck

We’ve reimagined a presentation from Tesla to show how one of the world’s most newsworthy companies could be putting their best foot forward with Beautiful.ai.

Recruitment Presentation

Bring top talent to your organization with a compelling, informative recruitment presentation.

Project Plan Template

The starting point for any project is a great plan. Our project plan template can help you and your team secure success in your next big endeavor.

Dropbox Pitch Deck

You’ve likely used DropBox for saving and sharing files, but 13 years ago MIT students Drew Houston and Arash Ferdowsi were just hoping for a little funding to get their start-up off the ground. The initial pitch deck landed them their $1.2M seed round in 2007, though it left room for improvement. We recreated it in Beautiful.ai.

Quora Pitch Deck Template

The Quora website helps users find answers to questions so we’ve updated their presentation deck to help answer “How to structure a presentation.”

Crunchbase Pitch Deck

Crunchbase is a go-to source for information and data about both private and public companies. We took a look at Crunchbase’s original pitch deck to look for ways to improve the design.

Best Practices for Creating a Top-Notch Investment Presentation

Raising venture capital is difficult. On top of having a business or product that a VC finds “fundable,” you need to have a system in place to raise capital. This includes everything from identifying the right investors to pitching investors to nurturing investors.

Related Resource: How To Write the Perfect Investor Update (Tips and Templates)

Inevitably, you will have to present or pitch to investors over the course of a fundraise (typically using a pitch deck ). To learn more about how to best pitch and present to your potential investors, check out our tips below:

What is the purpose of an investment presentation?

An investment presentation or pitch is a tool to help founders share their company story and vision with investors. An investor presentation is a visual representation of your company narrative and includes things like metrics, roadmaps, team members, etc.

Kristian Andersen of High Alpha breaks down how founders should think about crafting their pitch deck and story below:

Related Resource: Tips for Creating an Investor Pitch Deck

How long should an investment presentation be?

There is no exact answer when it comes to determining the length of your pitch deck. Different businesses and pitches will require different pitch decks, but we have found that as a rule of thumb founders should shoot for a pitch deck that is 12 slides or less.

We studied our own data from our pitch deck sharing tool and found that the average number of slides in a pitch deck (where 100% of slides were viewed) was 12.2 slides.

Related Resource: Pitch Deck 101: How Many Slides Should My Pitch Deck Have?

Many investors agree with somewhere between the 10 to 15 slide range as well. Alex Iskold of 2048 recommends a short pitch deck that should be 10 or fewer slides.

What your pitch deck should look like for your investment presentation

As we mentioned previously, every business is different. The needs for different slides and narratives will differ from business to business. However, there are a few slides that are typically used regardless of the business. Check out a few popular pitch deck slides below:

1) Discuss the company overview

First things first, clearly present your company and what you do. This should be easy to digest and understand for the investors you are pitching.

2) Present the problem

Use data, stories, or a compelling way to present the problem you are solving. Ideally, you’d like your audience to feel the problem or have a good grasp of others experiencing the problem.

3) Present your solution

Once investors understand the problem you are tackling, you need to lay out how your solution solves the problem. Make the case why you and your solution are the ones to solve the problem.

4) Highlight the target market

Next, lay out the target market and what your ideal customer looks like. This can help investors answer the “why now?” question.

5) Illustrate the market opportunity

At the end of the day, investors want to invest in companies that can turn into huge companies. Demonstrate the market and how it is (or has the opportunity) to become a large market.

6) Identify the competition

Investors will want to understand the space. Lay out your competitors and explain how you are different and better than them.

7) Showcase your product

Next, showcase the status of your product and future plans. Use data or customer stories to share how awesome your product is.

8) Share why your team is the one to solve the problem

Show your executive team members and share their relevant experience and skills so investors understand why your team is fit to execute the problem and the solution.

9) Explain your business model and marketing strategies

Investors want to know that your business has a clear plan and strategy to generate revenue. Clearly lay out your acquisition strategy and sales & marketing efforts to date so investors can understand how your business will attract and close new customers.

10) Present financial data and metrics

Of course, investors want to see the data and metrics behind your business. Lay out key financial and core metrics so investors know the status of your business.

Qualities investors want to see

An investor’s job is to generate returns for their investors (limited partners, LPs). What investors look for in a potential investment will vary from firm to firm but we laid out a few of the common attributes investors want to see in a founder and their business below:

• Large market
• Clear customer acquisition strategy
• Experienced team
• Strong leadership
• Traction and growth
• Coachability

Of course, those are just a few of the traits investors will look for in a founder or startup. Different investors will place a different level of importance on different attributes. It is important to understand what an investor looks for in an investment and tailor your pitch to them.

Related Resource: Startup Metrics You Need to Monitor

Best practices for a top-notch investor presentation

As we’ve mentioned, different investors will look for different attributes in a presentation. However, most things investors look for can be boiled down to a few key areas. Below we lay out a few best practices for putting together a top-notch investor presentation.

Practice your pitch

This should go without saying but make sure you practice your pitch. You should know the ins and outs of your presentation and business. Of course, practicing in front of a mirror or friend can only go so far.

Some founders and investors recommend “ranking” your investors before approaching investors. E.g. Tier 1 investors are the best fit, Tier 3 are less of a fit for your business. If you rank your investors you’ll be able to spend some of your earliest pitches on “Tier 3” (or lower fit) investors to dial in your pitch and prepare for your pitches with better fit investors later on in your fundraise.

Related Resource: How to Pitch a Perfect Series B Round (With Deck Template)

Keep your message simple and clear

Investors see hundreds or thousands of pitches over a given year. Being able to clearly articulate your message and pitch is a surefire way to remove any confusion. By keeping your message simple and clear, you’ll remove any back-and-forth wasted on small details and be able to spend time on what matters most — having a conversation about your business.

Find ways to connect with the investors

At the end of the day, a founder is selling their company to potential investors. Like a good sales process, a good investor pitch starts by building a relationship and trust. When pitching potential investors, find ways to connect with them in advance of the pitch. This could be everything from following and interacting with them on Twitter to going to in-person events where they are present.

Highlight early successes and wins

Get potential investors excited about your business by sharing early successes and wins. This will get the presentation off on the right foot and allow everyone to build excitement around your business. Of course, try to back up your early successes and wins with data when possible.

Know your metrics

Inevitably, investors will want to dig into the metrics and data behind your business. For most investors, this is used to evaluate your business and could be considered the best predictor of success for your business.

However, metrics can also be a barometer for how well you know your business. You don’t need to remember every data point behind your business but need to know how different metrics are calculated and what causes any major fluctuations.

Include engaging visuals and graphics

An investor presentation is a tool used to pitch your business. In order to best engage with your audience, you should aim to have engaging visuals and graphics throughout your presentation. Of course, the underlying data is what is most important but having engaging and easy-to-understand visuals and graphics is a great way to support and improve your pitch.

Leave time for questions

The best pitches and presentations tend to be more conversational. You’ll want to balance feeding your investors with the material they need and also be able to have a constructive conversation about your business. By coming prepared, having a clear and simple presentation, and engaging with your investors beforehand is a surefire way to have a conversation about your business.

Communicate before your presentation

Investors need months of data and interactions to make a decision about a potential investment. In order to best help investors build conviction and have more meaningful conversations, make sure you are engaging with potential investors on a regular basis. This can be in the form of your monthly investor updates or sharing your pitch deck in advance before a meeting.

Sharing your pitch deck in advance of a meeting is a hot topic. Some investors will say you should and some will say the opposite. At the end of the day, it is important for you to feel out the investor and do what you believe is best for you and your business.

Related Resource: 18 Pitch Deck Examples for Any Startup

In-person vs remote investment presentations

Before 2020, investment presentations were generally in-person. However, since the way we work has shifted so have investment presentations. Investors are largely open to receiving pitches and making investment decisions via a remote presentation. Learn more about the pros and cons of both in-person and remote presentations below:

In-person presentation

Before 2020, in-person presentations were the go-to for investment presentations. In-person presentations come with both pros and cons. On the positive side, in-person presentations are typically a better way to build relationships and will make sure an investor’s time is undivided.

On the other hand, in-person presentations can be expensive (both financially and time-wise) for an early-stage startup founder that might not have the resources to travel across the country. This will likely limit the number of potential investors that a founder can meet with over the course of a fundraise.

Remote presentation

Remote presentations and investor pitches have risen in popularity since COVID. Many investors are becoming comfortable with investing in companies remotely and is largely accepted by most investors. Like in-person presentations, remote presentations come with their own unique set of pros and cons.

On the positive side, remote presentations allow founders to meet with more investors as it is more viable financially (and time-wise) to meet with investors remotely. On the flip side, some individuals might find that developing a relationship remotely is more difficult and can take more meetings and a different style of communication to build trust.

Share your pitch deck with Visible

With our suite of fundraising tools, you can easily find investors , share your pitch deck, and track your fundraising funnel. Learn more about our pitch deck sharing tool and give it a free try here .

More From Forbes

A guide to investor pitch decks for startup fundraising.

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By Richard Harroch

Startups frequently prepare a “pitch deck” to present their company to prospective angel or venture capital investors. The pitch deck typically consists of 15-20 slides in a PowerPoint presentation and is intended to showcase the company’s products, technology, and team to the investors.

Raising capital from investors is difficult and time consuming. Therefore, it’s crucial that a startup creates a great investor pitch deck by articulating a compelling and interesting story.

Pitching to investors can be tough, so it’s important to nail your presentation.

In this article, I provide important advice for creating a strong, thorough, and engaging investor pitch deck, along with guidance on presenting to angel and venture capital investors. I also provide links to sample pitch decks you can check out for reference as you begin the process of building your own.

Important Do’s and Don’ts for Investor Pitch Decks

Too many entrepreneurs make a number of avoidable mistakes when creating their investor pitch decks. Here is a list of preliminary do’s and don’ts to keep in mind.

What to do:

• Do include this wording at the bottom left of the pitch deck cover page: “Confidential and Proprietary. Copyright (c) by [Name of Company]. All Rights Reserved.”
• Do convince the viewer of why the market opportunity is large.
• Do include visually interesting graphics and images.
• Do send the pitch deck in a PDF format to prospective investors in advance of a meeting. Don’t force the investor to get it from Google Docs, Dropbox, or some other online service, as you are just putting up a barrier to the investor actually reading it.
• Do plan to have a demo of your product as part of the in-person presentation.
• Do tell a compelling, memorable, and interesting story that shows your passion for the business.
• Do show that you have more than just an idea, and that you have gotten early traction on developing the product, getting customers, or signing up partners.
• Do have a soundbite for investors to remember you by.
• Do use a consistent font size, color, and header title style throughout the slides.

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Best 5% interest savings accounts of 2024, don’t do this:.

• Don’t make the pitch deck more than 15-20 slides long (investors have limited attention spans). If you feel you need to add more information, include it as an appendix.
• Don’t have too many wordy slides.
• Don’t provide excessive financial details, as that can be provided in a follow-up.
• Don’t try to cover everything in the pitch deck. Your in-person presentation will give you an opportunity to add and highlight key information.
• Don’t use a lot of jargon or acronyms that the investor may not immediately understand.
• Don’t underestimate or belittle the competition.
• Don’t have your pitch deck look out of date. You don’t want a date on the cover page that is several months old (that is why I avoid putting a date on the cover page at all). And you don’t want information or metrics in the deck about your business that look stale or outdated.
• Don’t have a poor layout, bad graphics, or a low-quality “look and feel.” Think about hiring a graphic designer to give your pitch desk a more professional look.

Make Sure to Review Other Pitch Deck Examples

In creating your pitch deck for investors, it’s extremely helpful to view other sample pitch decks. A great many pitch decks are available online, including:

• Google’s Template Pitch Deck for Startups
• LinkedIn’s Pitch Deck for Its Series B Round
• Facebook’s Original Pitch Deck from Spring 2004
• Airbnb’s Pitch Deck for Its Angel Round
• Mint.com Pre-Launch Investor Pitch Deck

Check out this  sample investor pitch deck  for Recuperate.com (a mobile app startup) that I created, which incorporates the advice I give in this article. This sample can be downloaded for free and used as a template for your own investor pitch.

What Are the Key Slides You Want In Your Investor Pitch Deck?

You want your investor pitch deck to cover the following topics, roughly in the order set forth here and with titles along the lines of the following:

• Company Overview
• Mission/Vision of the Company
• The Problem
• The Solution
• The Market Opportunity
• The Product
• The Customers
• The Technology
• The Competition
• Business Model
• The Marketing Plan

Try to avoid deviating from this format, as investors expect this type of presentation.

1. The “Company Overview” Slide of the Pitch Deck

I’m a big believer that the page after the cover page should be a “Company Overview” where you summarize in 4-6 bullet points your business, what problem it solves, where you are located, the experience of the management team, and any key traction already established.

For example, here is what your “Company Overview” page could say:

Example of a strong "Company Overview" slide.

Your company overview page should grab the reader and convince them that your company has the opportunity to grow big.

2. The “Mission/Vision” Slide of the Pitch Deck

In this slide, you want a crisp summary of the mission/vision of the company. Some examples of a mission include:

• “Our mission is to be the enterprise solution for cybersecurity holes in a company’s data storage.”
• “We are the mobile solution for millennials wanting to invest in the stock market.”
• “We are the Uber-like on demand solution for house cleaners.”

The “vision” can be the goal you think you could become, such as “Our vision is to become the leading e-commerce company for individuals recuperating from injuries.”

Think of this slide as your 15-second compelling elevator pitch.

3. “The Team” Slide of the Pitch Deck

Many investors believe that a company’s team is the most important determinant of whether or not to invest. “The Team” slide will typically include:

• Pictures of the key team members
• Titles of the team members
• Short summary of prior employment of the team showing domain experience and relevant expertise
• Advisors, consultants, and Board members (sometimes included in this slide to bolster credibility)

4. “The Problem” Slide in the Pitch Deck

You need to define the problem or need your startup is solving, including:

• How big is the problem?
• Why is it important?
• Who are you solving the problem for?
• Who are the target customers?

5. “The Solution” Slide in the Pitch Deck

Since the prior slide articulated the problem, “The Solution” section of your investor pitch deck should articulate your proposed solution and why it’s better than other solutions in the market. This deck should be carefully coordinated with the “Product” slide of the pitch deck, as there may be some overlap.

6. The “Product” Slide of the Pitch Deck

You must clearly articulate what your company’s product or service consists of and why it is unique, so “The Product” slide of the pitch deck should answer:

• What are the key features of the product?
• Why do users care about the product?
• What are the major product milestones?
• What are the key differentiated features of the product?
• What additional product features are planned?

Images, visuals, and videos can play an important role here—don’t just have lengthy written explanations.

7. The “Market Opportunity” Slide of the Pitch Deck

Investors want to invest in big opportunities with large addressable markets. On your “Market Opportunity” slide you want to:

• Define the market you are in.
• Set forth the dollar market size.
• Include graphs showing that your company will be addressing a large part of the addressable market.

8. The “Customers” Slide of the Pitch Deck

If the company has early customers, a “Customers” slide can be powerful and add credibility. Normally, the logos of customers that are well known are included in this slide page. Here is an example of this page, which highlights both customers and partnerships of the company:

Example of a "Customers and Partnerships" slide.

9. “The Technology” Slide of the Pitch Deck

Investors will be particularly interested in your underlying technology (both existing and that in development). This slide of the investor pitch deck can address:

• The basic technology backbone
• Key intellectual property rights the company has (patents, patents pending, copyrights, trademarks, domain names)
• Why the technology is or will be superior
• Why it will be difficult for a competitor to replicate the technology

10. The “Competition” Slide of the Pitch Deck

The company’s competitors will always be an issue to investors. Your “Competition” slide should anticipate the following questions:

• Who are the company’s competitors?
• What gives your company a competitive advantage?
• What are the key differentiating features from your competitors?

You really have to show an understanding of the competitive landscape and be prepared to answer questions about your competitors. If you don’t understand your competitors, then the investor may conclude that you really don’t understand the market.

11. The “Traction” Slide of the Pitch Deck

A company that has obtained early traction in some way will be viewed positively. A “Traction” slide is sometimes, but not always, included in the pitch deck (sometimes the company’s progress/traction is just sprinkled through other slides). The “Traction” slide can cover the following:

• What early traction has the company gotten (sales, traffic to the company’s website, app downloads, growth metrics, etc., as relevant)?
• What strategic partnerships have been consummated?
• How can the early traction be accelerated?
• Press and accolades
• Testimonials

12. “The Business Model” Slide of the Pitch Deck

The investors will want to understand your business model. So this slide can address key issues like:

• How do you make money?
• What is the pricing model?
• What is the long-term value of a customer?
• What are the customer acquisition channels and costs?

13. The “Marketing Plan” Slide of the Pitch Deck

No matter how good your product is, you will need to have a good marketing plan to get customers or users. The “Marketing Plan” slide of the pitch deck can cover:

• What key marketing channels will you use (paid search, social media, TV, radio, email marketing, etc.)?
• What early successes have you had and what channels have worked?
• What are your preliminary customer acquisition costs per customer (and, correspondingly, what is the projected lifetime value of a customer)?
• What PR will you be employing?
• What early press or buzz have you gotten?

14. The “Financials” Slide of the Pitch Deck

Investors will want to understand the company’s current financial situation and proposed future “burn” rate (monthly or yearly cash loss while the company is developing and marketing its product).

The “Financials” slide sometimes includes the following:

• Three- to five-year financial projections
• Unit economics
• Key metrics that are important to the business (such as annual recurring revenue)
• Total revenue and expenses
• Key assumptions

Make sure your projections are not unrealistic; you don’t want prospective investors to immediately question your projections as absurd or just not believable. Avoid the trap of saying you will grow revenues by 10x in one year but only increase sales and marketing costs by 2x.

15. “The Ask” Slide of the Pitch Deck

Near the end, you should have a slide entitled “The Ask.” On this slide you should address:

• How much money you are you seeking (a range is fine, such as “we are seeking $2-$3 million in financing”)
• How long you think the financing will last (15-18 months)?
• What major milestones you think you will be able to reach with the financing
• What your key use of proceeds from the investment will be (e.g., technology and product development, new hires, capital expenses, marketing, etc.)
• Who your existing investors are (highlighting any well-known investors)

Here is a sample slide from my sample investor pitch deck:

Slide outlining what you are asking investors for.

For related information, see:

• 28 Mistakes Entrepreneurs Make When Pitching to Investors
• 17 Key Lessons for Entrepreneurs Starting a Business
• 5 Key Funding Options for Your Company
• 65 Questions Venture Capitalists Will Ask Startups
• Sample Investor Pitch Deck  [downloadable template]

A great investor pitch deck can make obtaining financing for your startup much more likely. But you need to make sure the story is compelling and interesting. You must address the topics that investors expect to see.

Copyright © by Richard D. Harroch. All Rights Reserved.

About the Author

I write about startups, venture capital, mergers and acquisitions and Internet companies. I am a Managing Director and Global Head of M&A for  VantagePoint Capital Partners , a large venture capital fund in the San Francisco area. My focus as a venture capitalist is on investing in Internet and Digital Media companies. I am the author of several books on startups and entrepreneurship. I am also the founder or co-founder of several Internet companies, having sold them to NBC Interactive, LexisNexis and D&B. I am the co-author of Poker for Dummies and a Wall Street Journal bestselling book on small businesses. I was also a corporate partner at the law firm of Orrick, Herrington & Sutcliffe, with experience in startups, mergers and acquisitions, strategic alliances, and venture capital.

This article was originally published on  AllBusiness . See all articles by  Richard Harroch .

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35+ Best Pitch Deck Examples from Successful Startups (2024 Update with Editable Templates Included)

There’s no single recipe for creating a successful investor pitch deck. Many authors, venture capitalists, startup founders, and evangelists have created different versions of the required content structure for successfully pitching investors. The reality is that different industries, company stages, and round sizes require slightly different approaches to business storytelling.

We’ve compiled a list of the 35 best pitch deck examples from successful startups, accelerator programs, and industry experts (updated to 2024), in the hope that it helps you craft your next investor presentation.

Quick access to our best templates:

• Airbnb Pitch Deck ‍
• The Startup Pitch Deck Template ‍
• Investor Deck Template by 500 Startups ‍
• Investment Proposal ‍
• Uber Pitch Deck ‍
• Business Plan Template ‍ ‍
• Sequoia Capital Pitch Deck ‍
• Doordash Pitch Deck ‍
• Facebook Pitch Deck
• ‍ Ycombinator Pitch Deck Template ‍
• Guy Kawasaki Pitch Deck Template ‍
• Youtube Pitch Deck ‍
• Slidebean Pitch Deck
• ‍ Peloton Pitch Deck
• Go To Market Strategy Template
• Elevator Pitch Deck Template
• Tinder Pitch Deck Template ‍
• WeWork Pitch Deck Template
• Snapchat Pitch Deck Template
• Linkedin Pitch Deck Template
• Lunchbox Pitch Deck Template
• Buffer Pitch Deck
• Cannabis Pitch Deck Template
• Aircall Pitch Deck
• Intercom Pitch Deck Template
• Cryptocurrency Pitch Deck Template
• Copy AI Pitch Deck Template
• Splitwise Pitch Deck Template
• Brex Pitch Deck Template
• Sparkcharge Pitch Deck
• Dwolla Pitch Deck Template
• Evervault Pitch Deck Template
• Vettery Pitch Deck Template
• Dutchie Pitch Deck Template
• Sololearn Pitch Deck Template

100+ pitch deck templates here

These are our best 35+ startup pitch decks:, 1 - airbnb pitch deck template.

The Airbnb Pitch Deck is one of the most searched references on the internet, probably because it’s a company so familiar to us all. This is a classic 10-slide Investor Deck template that many startups find useful to fit their startup into. We’ve reimagined the original deck and created our fill-in-the-blank template.

• Industry: Travel, Hospitality, Technology
• Business Model: Online marketplace for lodging and travel experiences
• Amount Raised: $500K Angel Round
• Location: San Francisco, California, USA
• Website: airbnb.com

USE AIRBNB TEMPLATE

2- the startup pitch deck template.

What you should include in your pitch deck is a question that entrepreneurs have been asking themselves for years. The template we created, distilled from benchmarking dozens of venture-backed startups, takes this into account so all users will have more clarity on where their strengths are!

USE STARTUP PITCH DECK TEMPLATE

3- investor deck template by 500 startups.

500 Startups is a leading global venture capital seed fund and startup accelerator headquartered in Silicon Valley with over $350M AUM.

This investor deck template is ideal for initial VCs and Angel Investors. If they ask to see your pitch deck , this is what you want to send.

The outline of the investor deck mainly focuses on your startup's growth metrics and traction.

• Industry: Capital market company
• Website: 500.co

USE INVESTOR DECK TEMPLATE

4- investment proposal template by nextview ventures.

An investment proposal is the driving tool during a meeting with potential investors. This investor deck contains all the information they require. It was created based on the NextView Ventures template.

• Industry: Venture Capital company
• Location: New York, New York, USA
• Website: nextview.vc

USE INVESTMENT TEMPLATE

5- uber pitch deck template.

For the ninth anniversary of the founding of Uber, it's co-founder Garret Camp shared the first slides they created in late 2008. At the beginning, Uber was originally called UberCab, and it has evolved from a simple idea into a major platform that has improved the car service industry.

• Industry: Transportation, Technology
• Business Model: Ride-sharing and food delivery platform
• Amount Raised: $1.3 million
• Website: uber.com

Here you have Uber's 25 slide deck! There's a lot to be learned from their first ever pitch:

USE UBER TEMPLATE

6- business plan template.

The Business Plan is a crucial step in starting your own business because it represents the goals you want to achieve and outlines how they will be accomplished.

USE BUSINESS PLAN TEMPLATE

7- sequoia capital pitch deck.

Since Sequoia Capital has quite a reputation for investments, taking a page out of their book makes sense. The slides included in the Sequoia Capital Pitch Deck Template each have a specific purpose that leads them down the path of discovery into your pitch

• Website: sequoiacap.com

Related read : What is a pitch deck presentation

USE SEQUOIA TEMPLATE

8 - doordash pitch deck template.

DoorDash is one of the most well-known food delivery companies in the United States right now. The Doordash investor deck is an excellent example of a pitch using traction to back up your business.  

• Industry: Food Delivery, Technology
• Business Model: On-demand food delivery platform
• Amount Raised: $2.4 million
• Website: doordash.com

USE DOORDASH TEMPLATE

9- facebook pitch deck template.

Facebook’s original pitch deck was a media kit containing the company’s value proposition, key metrics, and Online Marketing Services .

At that time, the company wasn’t making any money from The Facebook, so they bet on solid numbers such as user engagement, customer base, and growth metrics.

• Industry: Social Media, Technology
• Business Model: Social networking and advertising platform
• Location: Menlo Park, California, USA
• Website: facebook.com

USE FACEBOOK TEMPLATE

10- ycombinator pitch deck template.

YCombinator came out with a pitch deck template that's not aesthetically pleasing. We get it. They wanted to give you the “blank canvas” so your company branding could shine, but maybe they went too far. In any case, we've taken matters into our own hands and made some style changes for better aesthetics and more functionality. We hope this helps.

• Industry: Startup accelerator company
• Location: Mountain View, California, USA
• Website: ycombinator.com

USE YCOMBINATOR TEMPLATE

11- guy kawasaki pitch deck template.

Guy Kawasaki is a well-known Silicon Valley startup guru. He is the author of several books and was one of the original Apple employees. His 10 pitch deck slides have inspired many, and his 20-minute presentation format will help you get your point across efficiently.

USE GUY KAWASAKI TEMPLATE

12- youtube pitch deck template.

Youtube’s pitch deck was used in 2005 when it had less than 10,000 users. It was actually quite straightforward. They used an elementary version of a 10 slide pitch deck to go up in front of Sequoia Capital for fundraising. Still, the company was able to raise $3.5M in that Series A round November of that year. This cost around 30% of the stakes in the company.

• Industry: Video Streaming, Music, Internet
• Business Model: Ad revenue and user subscriptions.
• Amount Raised: $3.5 million Series A
• Location: San Bruno, California, USA
• Website: youtube.com

USE YOUTUBE TEMPLATE

‍ 13- slidebean pitch deck.

Our slide deck at the 500 Startups demo day was the culmination of 2 startup accelerator processes, hours of rehearsal, and dozens of adjustments thanks to feedback from our mentors. Pitching at a Demo Day event differs from pitching to an investor in a one-on-one meeting.

• Industry: Software, Design, Productivity
• Business Model: Presentation software with design support
• Location: New York City, New York, USA
• Website: slidebean.com

‍ USE SLIDEBEAN TEMPLATE

14 - peloton pitch deck template.

Peloton broke the fitness industry with its stationary bike system, which connects users and trainers via the internet. Do you have a business idea for this industry in mind? We recreated the pitch deck Peloton used to raise their Series F.

• Industry: Fitness, Technology
• Business Model: Subscription-based connected fitness platform
• Amount raised: $500 million Series F
• Website: onepeloton.com  

USE PELOTON TEMPLATE

15- go to market strategy template.

The go-to-market strategy is a presentation that details how an organization will place its products in the market to reach maximum penetration and profitability. What is your go-to-market strategy? This template will help you summarize it engagingly!

USE GO TO MARKET TEMPLATE

16- elevator pitch deck template.

This is an elevator pitch deck template designed for initial approaches to investors. Share this template when they ask for your elevator pitch deck. With this template, you can effectively communicate your value proposition, market opportunity, key achievements, and financial projections, aiming to get the investors' curiosity and interest for further discussions.

Use this template

17- tinder pitch deck template.

10 billion matches later, Tinder has changed how people meet around the world. It’s so much more than a dating app. Tinder is a powerful tool for meeting people. Here’s the deck Tinder used in the IAC Hatch Labs Incubator in 2012.

• Industry: Social Media, Dating App
• Business Model: Subscription service, ad revenue
• Amount Raised: Approximately $50 million in total funding
• Location: West Hollywood, California, USA

18- WeWork Pitch Deck Template

WeWork fuels entrepreneurial spirit and corporate success with powerful real estate solutions. Founded in 2010, it has since blossomed into a buzzing global community transforming the way companies do business by providing physical spaces that nurture productivity, well-being, efficiency and growth - all backed up by an impressive $1 billion funding valuation of $10 billion!

• Industry: Real Estate, Coworking, Proptech
• Business Model: Office space rental
• Amount Raised: $42.8 million Series E
• Website: wework.com

GET THIS TEMPLATE

19- snapchat pitch deck template.

The Snapchat Pitch Deck Template helps you create a persuasive presentation inspired by Snapchat's successful pitch to investors. It offers visually engaging slides and a structured format for showcasing your business idea, growth plans, and revenue strategy.

• Industry: Social Media, Messaging, Technology
• Business Model: Photo-based social media
• Amount Raised: Approximately $4.9 billion in total funding
• Location: Venice, California, USA

20- Linkedin Pitch Deck

LinkedIn has skyrocketed to success, becoming the world's largest professional social networking site with a vast population of users growing daily. Reid Hoffman later publicly released his Series B pitch deck, which included advice on how it should be constructed so that other aspiring entrepreneurs would also have insight.

• Industry: Social Media, Networking, Technology
• Business Model: Professional networking site
• Amount Raised: $10 million Series B
• Location: Sunnyvale, California, USA
• Website: linkedin.com

Get this template

21- lunchbox pitch deck template.

With a mission to empower restaurants to compete in an increasingly tech-driven market, Try our Pitch Deck Template inspired by the one they used to raise $2 million in its seed round.

• Industry: Restaurants, Management Software
• Business Model: B2B Restaurant platform
• Amount Raised: $2 million Seed Round
• Website: lunchbox.io

22 - Buffer Pitch Deck Template

This is the presentation deck Buffer used to raise $500,000 for their startup, as redesigned by Slidebean. The highlight of this deck is the traction slide, which the founders describe as the critical one for their success.

• Business Model: Social media management platform
• Amount Raised: $500K
• Website: buffer.com

USE BUFFER TEMPLATE

23- cannabis investor pitch deck template.

Leverage our Cannabis Investor Pitch, influenced by the CannaBusinessPlans deck, to effectively showcase the distinctive attributes and growth potential of your cannabis business. Utilize this tailored presentation as a powerful tool to attract essential funding from potential investors

24- Aircall Pitch Deck

A well-designed pitch deck can help an entrepreneur communicate their story in a clear and concise way and can be a key tool in securing funding. However, designing a pitch deck can be a challenge, as it requires distilling complex information into bite-sized chunks and conveying it in an engaging way. That's why we decided to redesign Aircall's pitch deck as an example. We wanted to show how a pitch deck can be both informative and visually appealing.

• Industry: Telecommunications, Technology
• Business Model: Cloud-based phone system and call center software
• Amount Raised: $65 million
• Location: Paris, France, and New York City, USA
• Website: aircall.io

Here's the result from our design challenge:

Use Aircall Template

25- intercom pitch deck template.

The Intercom Pitch Deck Template is your key to crafting a compelling pitch presentation, modeled after Intercom's own successful pitch.

It's your tool to create a persuasive presentation that mirrors Intercom's winning pitch style. This template empowers you to clearly communicate your business vision, product strategy, and growth prospects to potential investors.

• Industry: CRM, Marketing, Automation
• Business Model: B2B SaaS
• Amount Raised: $600K
• Website: intercom.com

26- Cryptocurrency Pitch Deck Template

A cryptocurrency pitch deck is a dynamic presentation outlining the unique attributes of a digital currency project. It showcases use cases, team expertise, and financial projections to attract funding and build investor confidence.

27- Copy AI Pitch Deck Template

Copy.ai offers the convenience of composing emails, website content, and heartfelt love letters. Here's the pitch deck that convinced investors like Wing, Sequoia, and Tiger Global to contribute $11 million in funding.

• Industry: SAI, Copywriting, Automation
• Business Model: SaaS
• Amount Raised: $11 Series A
• Location: Memphis, Tennesee, USA
• Website: copy.ai

28- Splitwise Pitch Deck Template

Splitwise makes it super easy to divvy up bills and expenses among friends or groups with their simple app. Check out our Pitch Deck Template, inspired by Splitwise's $20 million Series A round, to show investors what you're all about and kickstart your journey to success.

• Industry: FinTech, Billing, Personal Finance
• Business Model: Ad revenue, subscription service
• Amount Raised: $20 million Series A
• Location: Providence, Rhode Island, USA
• Website: splitwise.com

29- Brex Pitch Deck Template

Brex is a startup that has come to the market with an innovative corporate card for technology companies. They recently allowed investors and potential clients access their Series B pitch deck, so we took advantage of this opportunity by redesigning all slides in order better showcase Brex's progress thus far.

• Industry: Banking, Finance, Technology
• Business Model: Corporate Banking
• Amount Raised: $50 million Series B
• Website: brex.com

USE BREX PITCH DECK

30- sparkcharge pitch deck.

Sparcharge is a startup that raised $7 million in seed funding, and Slidebean was responsible for writing and designing their pitch deck. The deck was very successful in conveying the company's value proposition and vision, and it helped them to secure funding from top venture capitalists. The design of the deck was clean and professional, and it made use of strong visuals to help tell the company's story. The slides were also easy to navigate, which made it easy for investors to understand the information presented. Overall, the pitch deck was an important part of Sparcharge's success in raising funding , and it served as a great example of the power of a well-designed presentation.

• Industry: Automotive, Energy, Technology
• Business Model: Electric vehicle charging infrastructure
• Amount Raised: $7 million Series A
• Location: Boston, Massachusetts, USA
• Website: sparkcharge.io

Check these Slides

31- dwolla pitch deck template.

Dwolla is advertised as "the best way to move money." 28-year-old Ben Milne has found a way to transfer money from the consumer or merchant to make a payment. This is Dwolla's Pitch Deck.

• Industry: Fintech
• Business Model: SaaS, transaction fees, partnerships
• Amount Raised: $16.5 million, Series C
• Location: Des Moines, Iowa, United States
• Website: dwolla.com

32- Evervault Pitch Deck Template

According to their website, Evervault's mission "is to make data privacy simple and accessible for all" by allowing developers to integrate data privacy in their apps. How did they gain their attention (and money)? Here's the pitch deck that made that happen, as redesigned by Slidebean.

• Industry: Encryption Software
• Business Model: usage-based
• Amount Raised: $3.2 million, Seed Round
• Location: Dublin, Ireland
• Website: evervault.com

Use Evervault template

33- vettery pitch deck template.

Here’s the Vettery pitch deck used to raise $9 million Series A on August 16, 2016, by co-founders Brett Adcock and Adam Goldstein.

• Industry: Hiring marketplace
• Business Model: SaaS, transaction fees
• Amount Raised: $9 million, Series A
• Location: New York, United States
• Website: hired.com

Use Vettery template

34- dutchie pitch deck template.

Dutchie is one of the fastest-growing cannabis companies in the world. They provide e-commerce and point-of-sale solutions for dispensaries across North America.

• Industry: Cannabis
• Business Model: 
• Amount Raised: $35 million Series B 
• Location: Oregon, United States
• Website: business.dutchie.com

Use Dutchie template

35- sololearn pitch deck template.

Sololearn, the Armenia-based instructional coding app, revolutionizes how people learn to code, with interactive lessons and peer-to-peer guidance.

• Industry: Ed-tech startup
• Business Model: Freemium, SaaS, Partnerships
• Amount Raised: $24 million Series B
• Location: San Francisco, California, United States ‍
• Website: sololearn.com

Use Sololearn template

What is a pitch deck.

A pitch deck is usually a simple 10-20 slide presentation designed to help founders raise venture capital.

It should give a brief and compelling presentation of a new business idea that entrepreneurs give to potential investors, customers, or partners. It's a chance for them to showcase their vision, explain their unique value proposition, and demonstrate their growth potential.

To create an effective pitch deck, it's crucial to cover a few key points, such as the problem the startup is addressing, the market opportunity it has identified, the team's expertise, and the execution plan. Moreover, highlighting the competitive advantage and potential return on investment can attract investors' attention and interest.

A successful pitch can lead to funding, partnerships, and growth opportunities. However, crafting one requires in-depth knowledge of the market, audience, and business model, as well as excellent communication and storytelling skills.

What should be in an investor deck presentation?

When creating a pitch deck presentation, it's important to remember that you only have a limited amount of time to capture your audience's attention and persuade them to invest in your company. Your deck should be concise and easy to understand, while still providing enough information to show that your business is worth investing in.

Some key things to include in your pitch deck are an overview of your business, information about your target market and competitors, your product or service, how you plan to make money, and a summary of your team. You should also have a section highlighting the risks and challenges associated with your business, as well as what sets you apart from the competition.

Most authors agree on the following investor pitch deck outline requirements :

• Market Size
• Business Model
• Underlying Magic
• Competition
• Better/Different
• Marketing Plan
• Traction / Milestones

If you're looking for more specific advice on creating a pitch the Slidebean team can guide you through the whole process.

Remember, investors have limited time, so be sure to prioritize key elements like the problem you're solving, your target market, the competitive landscape, your unique value proposition, and your financial projections.

More FAQs about pitch decks:

How to create a great pitch deck.

Your pitch deck is one of the most important tools in your arsenal. If you're pitching your startup idea or product, it's an opportunity to make a lasting impression on potential investors. And while there are many different types of decks out there, the best ones focus on three key points:

1. What problem do you solve?

2. How do you solve that problem?

3. Why should someone invest in you?

The presentation itself shouldn't take longer than 15 minutes, and it should be easy to follow along.

How to design pitch decks for investors?

A pitch deck is an important tool when pitching investors. It helps you present your business idea clearly and concisely, so they understand exactly why their investment will be profitable.

The first step is to create a list of all the things that need to be included in your pitch deck. For example, you may want to include:

- A clear description of your product/service

- An overview of your company's mission statement

- Your target market

- The benefits your product offers

- How much money you expect to raise

- Why your startup is unique

- What are your plans for growth

Once you have created this list, you can begin designing your pitch deck. You'll need to choose a template that best suits your needs. We offer over 100+ different pitch deck templates that can be used as inspiration.

How to write a successful pitch deck?

Mastering the art of creating an irresistible pitch deck can seem like a daunting task, but it shouldn’t. We're here to guide you through the process. First and foremost, you need a compelling narrative that showcases your business idea, market opportunity, and growth potential. Keep your pitch deck concise and visually appealing, with clear, simple language that gets straight to the point.

Now, if you're feeling a bit overwhelmed or simply want to supercharge your pitch deck, Slidebean's Agency Team is here to save the day. Our seasoned experts have a proven track record of helping companies raise more than $300 million in funds, and they're eager to help you reach the same heights. From crafting a compelling narrative to designing stunning visuals that captivate investors, our Agency Team will work with you every step of the way to create a pitch deck that not only looks great but also delivers results. With Slidebean by your side, you can focus on what you do best - building your business - while we take care of the rest.

Pitch Deck Presentation Service

Slidebean provides a premium service for startups, entrepreneurs, investors, and creatives who want to make better presentations. Our team of experts designs amazing slide decks every week. We want your audience to understand what you do and why you do it. If you want to start a new project, you can do it here: Slidebean Presentation Design Service

Besides the pitch deck examples we shared here, we have created, curated and redesigned several investor deck and set them as templates on our platform. Our presentation templates provide a fill-in-the-blank outline that can kick start your presentation workflow. Create a pitch deck that gets you funded. Browse templates from the most successful startups on the planet. Check them all here.

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What is the goal of a company pitch deck.

The main goal of a company pitch decks is to:

- Attract investment from potential investors. - Clearly explain what the company does and why it's valuable. - Build trust in the team and business strategy. - Show the market opportunity and growth potential. - Highlight achievements and progress. - Present financial projections. - Request a specific amount of funding. - Spark interest for further discussions.

How much does it cost to make a pitch deck?

There is no one-size-fits-all answer to this question, as the cost of making a pitch deck will vary depending on the level of detail and complexity involved. However, on average, you can expect to pay around $1,200-$6,000 for a high-quality investor deck. You can check Slidebean's prices here.

What is a Demo day?

A demo day refers to an event where entrepreneurs and startups showcase their products or services to potential investors, industry experts, and the general public. It is typically organized by incubators, accelerators, or venture capital firms to provide a platform for startups to present their business ideas, prototypes, or early-stage products.

During a demo day, each participating startup is given a specific amount of time, usually ranging from a few minutes to around 10 minutes, to deliver a presentation or pitch. The objective is to captivate the audience, generate interest in their venture, and attract potential investors or partners.

The text you provided highlights some key considerations when preparing for a demo day presentation versus a pitch deck presentation. For a demo day, the emphasis is on delivering a visually appealing presentation with minimal text. Since the audience may be seated at a distance, it is important to focus on visual elements that can be easily seen and understood. The presenter plays a crucial role in conveying the information and engaging the audience.

In contrast, a pitch presentation that is intended to be emailed should be self-explanatory, as it may be viewed on a laptop monitor where smaller fonts can be read comfortably. It is beneficial to track the recipient's activity on the presentation, such as whether they have read all the slides, as this information can inform the frequency of follow-up emails and help gauge their level of interest.

These considerations and tools for tracking viewer engagement are particularly valuable when seeking investment opportunities. Startups can utilize pitch deck platforms that offer features to monitor investor activity, which can play a critical role in securing funding.

Create beautiful and simple pitch decks with Slidebean

Unlock your full pitching potential with Slidebean! Say goodbye to design headaches and hello to a seamless experience focused on your pitch content. With customizable templates, stunning visuals, and automated formatting, Slidebean ensures your pitch deck stands out from the competition. Don't waste another minute wrestling with design software. Try Slidebean now and take your pitches to the next level!

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Find here the best 35+ pitch deck examples and templates from successful startups like Airbnb, Uber, Tesla, free to download and get inspired.

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33 Legendary Startup Pitch Decks and What You Can Learn From Them [+10 Free Templates]

A startup pitch deck is a brief presentation that provides investors with an overview of your new business and/or startup idea through presentation slides.

It usually focuses on showcasing your product, sharing your business model, giving a look into your monetization strategy, and introducing your team.

A startup pitch deck is an essential fundraising tool for successful startups, whether you’re looking to raise funding from $50,000, $500,000, or $50 million. However, an investor pitch deck is just one of the best pitch decks and examples we will share below.

Despite the brevity of the successful startup pitch decks, which usually run for 10 slides or less, creating a pitch deck that wins investment is not an easy task.

What Does a Successful Startup Pitch Deck Cover?

A great pitch deck covers key points through visuals and bullet points and usually has a competition slide, a problem slide, and a solution slide to explain your offering and the market.

Additionally, a business model slide and a team slide (if your business is developed enough to present these) can turn a good deck into a great startup pitch deck.

Don’t forget, a simple pitch deck is a good pitch deck—and you’re about to learn how to nail it.

In This Legendary Startup Pitch Deck Article You Will Find:

• Examples of 33 successful pitch decks
• Takeaways that you can apply when creating your own startup pitch deck
• Editable templates of 10 pitch decks that you can use for free

Looking for a winning pitch deck template ASAP to present in front of potential investors?   Try our free template created in collaboration with HighSpark – an agency that has helped more than 500 startups raise cumulatively over $80 million in funding. 

Here is the list of 33 of the best startup pitch deck examples that we will go through:

• ZenPayRoll (Now Gusto)
• Wealthsimple
• AppVirality
• Shape Integrated Software
• Ooomf (now Crew)
• Sequoia Capital

These startup pitch deck examples were created by top brands in tech. At the time, they were all small startups (seed stage companies) looking to raise money or venture capital through potential investors and grow their businesses. Sound familiar?!

We hope that their business idea and investor pitch decks will inspire you (and of course, potential investors).

If you are more of a visual learner than a reader type, you can watch a video summary of the first 10 startup pitch deck examples mentioned in this blog post:

Alternatively, if you’re ready to create your own pitch deck, we’ve added some startup pitch deck examples and pitch deck templates to the bottom of this article. You can go straight to them by clicking here . Or get access to Piktochart’s online design tool by signing up for a free account and choosing a presentation template to get started easily.

From behemoths like Facebook and YouTube to superstars like Buffer, together these startups have raised millions of dollars and are now worth billions!

It’s time to see how they did it.

33 Legendary Startup Pitch Deck Examples

1. facebook pitch deck.

Here’s a fun fact: Peter Thiel, the billionaire venture capitalist, and entrepreneur, was the first outside investor in Facebook back in 2004. That’s when Mark Zuckerberg first set out to turn his dorm room project into a lasting business. Zuckerberg received $500,000 from Peter Thiel.

Facebook’s pitch deck was more of a media kit  of sorts. It was containing the company’s value proposition, key metrics, and marketing services that were used to sell ads to potential clients.

Favorite takeaway : The focus of the startup pitch deck was based on solid numbers such as user engagement, traffic, and growth trajectory.

2. Airbnb pitch deck

Airbnb is a platform that allows people to list, find, and rent lodging.

This company is one of the greatest startup success stories of our time.

The now famous Airbnb pitch deck has become one of the best pitch decks for inspiring entrepreneurs around the world.

Favorite takeaway: The intro. It’s all about hooking your audience. You need to describe your business using as few words as possible. Imagine telling a 5-year-old what your business is about. If you can’t do that, it’s time to put some time into nailing it down.

3. Buffer pitch deck

Buffer is a social media scheduling platform that helps you schedule content for Facebook, Twitter, LinkedIn, and Pinterest.

The almighty startup pitch deck that helped Buffer to raise half a million dollars gained popularity by becoming one of the first pitch decks openly shared online. The founder decided to put it up to help other startups to raise funds.

Favorite takeaway: Similar to Facebook, the deck was based on solid numbers from Buffer’s users (e.g., 800 users, $150,000 annual revenue run rate, etc.)

4. Square pitch deck

Square is a company that allows merchants to accept mobile credit card payments via a dongle.

Favorite takeaway : Social proof! It doesn’t hurt to promote the management team if they’ve been with Twitter, Google, LinkedIn, PayPal, and more. It shows that your management team’s experience is an armor to the company. This detailed startup pitch deck outlines Square’s business model and a simple financial model that portrays its annual revenue and five-year growth rate.

5. LinkedIn pitch deck

Founded in 2002, LinkedIn is the top business-oriented social networking platform.

The company’s pitch talks a great deal about company values, the power of networking, and how it’s different from other social networks out there.

Favorite takeaway : The deck also provides an extensive analogy to showcase to investors what LinkedIn is. For example, it talks about “Web 1.0” vs. “Web 2.0”: Alta Vista was “Search 1.0”, and Google was “Search 2.0”. The deck talks about how LinkedIn is “Networking for Businesses 2.0”.

6. Mint pitch deck

Mint is a personal financial services tool that helps people track their spending and find ways to save money.

This startup pitch deck example was used in a competition and was never used for raising money, but it’s still a powerful deck that startups can learn from.

Favorite takeaway : This simple deck provides a clear value proposition to customers and investors. The creators of this deck also understood that one of the key concerns of an investor is the exit mechanism of his or her investments. I love how the deck highlights a number of exit strategy options.

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7. MapMe pitch deck

MapMe allows users to create universally accessible (i.e., on smartphones, tablets, and computers) maps of anywhere they want with no coding required.

This startup deck was used to raise $1 million in seed funding.

Social proof almost always works. The deck showed that the startup had over 20,000 unique visitors, 18,000 monthly alerts, and12 minutes average sessions on the site.

Favorite takeaway : The pitch deck has fewer than 13 slides but provides investors with knowledge of the traction the site got going viral on social media and its go-to-market strategy.

8. LaunchRock pitch deck

LaunchRock allows users to create landing pages and quickly get their startups known through social media, even before the launch of their full site.

Favorite takeaway : As a more creatively designed pitch deck example, this pitch deck had only 15 slides but showed how the product works and the different ways it can be used. They also utilize an analogy similar to what LinkedIn had in their decks.

9. Mixpanel pitch deck

Mixpanel is an advanced analytics platform for mobile and the web. They not only measure page views but also analyze the actions people take. This is the series-B startup pitch deck for Mixpanel that helped them raise over $65 million.

Favorite takeaway : This pitch deck example started off with a problem: people guessing their analytics. It followed up by providing its solution to that problem and, ultimately, its competitive advantage. One of the best pitch decks, this is a great example of showing the problem and solution.

10. Moz pitch deck

Moz started out as an SEO company but has pivoted to support marketers across all inbound marketing strategies.

This is the series-B startup pitch deck for Moz which they used to raise over $18 million. If you’re an established startup, this is a great example of an investor pitch deck, and you can follow this guide. The pitch deck is packed with information about the company since it was founded five years prior to this pitch.

Favorite takeaway : Because the company had already been in operation for five years, they were able to present an accurate estimated revenue, revenue run rate, average customer lifetime value, cost of paid acquisition, etc.

11. Buzzfeed pitch deck

We all have a love-and-hate relationship with Buzzfeed, don’t we? I’m sure you’ve stumbled on their pages or watched their videos before. As of today, BuzzFeed has managed to raise over $240 million in investor capital (another great example of an investor pitch deck).

Favorite takeaway : SOCIAL PROOF! It doesn’t hurt to start a pitch deck with big numbers the company has, like the millions of users visiting the website on a monthly basis and quotations from large organizations such as CNN.

12. YouTube pitch deck

YouTube was acquired by Google in 2006 for $1.6 billion. Like Facebook, this company doesn’t require any introduction. Unfortunately, this is not the original deck. This is YouTube’s pitch deck to Sequoia Capital (one of the most established VC investors who’s often regarded as one of the industry’s best), which was released through a legal proceeding.

Favorite takeaway : The company wanted to be the primary outlet for video content, and it succeeded in doing just that. It goes to show that if you know what your product can do, are able to show its potential, and build on the momentum gained through early investments to create that, then you can achieve its potential. If you’re aiming to build an investor pitch deck to land a VC like Sequoia Capital, this presentation slide deck is a great template for you!

13. Manpacks pitch deck

Manpacks is a platform that delivers men’s essentials such as underwear, razors, grooming, and other products.

The company raised $500,000 with this pitch deck.

Favorite takeaway : This deck stands out! They clearly understand who they are, and they stayed that way throughout the entire presentation. The startup pitch deck is filled with a fun tone that helps explain the product well.

14. Foursquare pitch deck

Foursquare is a mobile platform that helps you find the best places to go in your area.

Favorite takeaway : This pitch deck does a great job using screenshots of social proof that the app already has from its users sharing tweets of them being the ‘mayor’ of a particular area.

15. Flowtab pitch deck

Flowtab was an app that allowed people to order drinks quickly at a crowded bar. Despite shutting down, the founders still made an effort to help other startups.

Favorite takeaway : Simplicity. This pitch deck example does well explaining critical information like the problem, the solution, their business model, and traction. You can’t really go wrong with this pitch deck.

16. Dwolla pitch deck

Dwolla is a payment solution that allows users to send, receive, and request funds from other users. This 18-slide startup pitch deck landed the company $16.5 million.

Favorite takeaway : Most startups are founded because of a problem they faced, but not many people tell their story well through their pitch decks. In their slide deck, Dwolla shared a great story of how the founder paid $50,000 a year in credit card fees and then created a solution for never doing it again.

17. ZenPayRoll  (Now Gusto) pitch deck

Gusto (previously ZenPayroll) is a cloud-based solution tool for small businesses to pay employees.

The company raised $6 million with this pitch deck.

Favorite takeaway : This isn’t just a startup pitch deck. It is a template that you can use and replicate easily by filling in the blanks.

18. Bliss pitch deck

Bliss provides metrics for coders and allows them to collaborate easily.

The company raised over $400,000 using Angel List.

Favorite takeaway : The pitch deck was well composed with a clear understanding of the product and the investors they were pitching to. This is one of the best pitch decks to use if you know your target market.

19. Adpushup pitch deck

Adpushup allows companies to maximize ad revenues through advanced A/B testing. They raised more than $632,000 in investments.

Favorite takeaway : This slide deck proves that going back to the basics works. This pitch deck has basic principles like a great introduction, an outline of problems, potential solutions, market opportunities, products, case studies, milestones, traction, and a future plan.

20. Wealthsimple pitch deck

Wealthsimple is Canada’s first online investment manager. They raised more than $2 million in seed funding with this slide deck.

Favorite takeaway : The startup pitch deck is sweet and short but effective. Our favorite part is the transformation of the industry, which is laid out in a table format.

21. AppVirality pitch deck

AppVirality allows app developers to grow their platforms using growth method techniques proven by other startups.

Favorite takeaway : Our favorite takeaway is how the flow of the pitch deck goes through the problem, the proven solution, and how it works within their app to their target market in multiple slides.

22. Shape Integrated Software pitch deck

Shape Integrated Software is budget management software that helps PPC analysts manage various budgets across different channels.

Favorite takeaway : When you have the traction to back your startup, use it. Shape clearly took advantage of it and presented it clearly in their pitch deck.

23. Podozi pitch deck

Podozi is an online e-commerce platform based in Nigeria.

Favorite takeaway : Most startup pitch decks work well when they’re short and sweet, in multiple slides, like Podozi’s. The best takeaway is the working partnership with large brands that this platform already has.

24. Fittr pitch deck

Fittr is a platform that designs custom workouts tailored to equipment, access, time management, and goals.

Favorite takeaway : As a user of this platform, we love the investment goals and the purpose of what the company is planning to use it for.

25. Swipes pitch deck

Swipes is a task manager app to help its users increase their productivity.

Favorite takeaway : One of their pages used social proof of quotations from The Next Web and Lifehacker. You can’t go wrong with that.

26. Canvas pitch deck

Canvas replaces paper-based processes with affordable and easy-to-use mobile apps and forms. They raised $9 million with these decks.

Favorite takeaway :  Instead of saying what they do, the second slide in their pitch deck shows how their startup helps businesses. No words are needed.

27. Ooomf  (now Crew) pitch deck

Crew (formerly Ooomf & then PickCrew) is a freelancer marketplace that connects mobile and web developers with projects or work. This deck was used to raise over $2 million dollars.

Favorite takeaway : Well-designed with an easy-to-understand flow.

28. Cubeit pitch deck

Cubeit is a mobile application that allows users to aggregate content from anywhere. Cubeit used this 13-slide deck to raise seed funding before they even had a finished product.

Favorite takeaway : A strong introduction will get investors to pay attention. Their deck starts out with a clear message, which was that “owning more devices doesn’t make your life easier”. I can’t help but pay attention to how this company will help.

29.  Castle pitch deck

Castle was a startup that let rental owners put their properties on autopilot. This was the deck Castle used to raise $270,000 for their startup.

Favorite takeaway : Great design and easy to digest.

30.  Sequoia Capital pitch deck

Sequoia Capital is one of the leading investment firms in Silicon Valley. This deck is a template they recommend following.

Favorite takeaway : It’s like having the keys to the kingdom. You don’t have to guess what this investment giant is looking for. They tell you straight away.

31. Uber pitch deck

When Uber hit the scene, they fundamentally reimagined urban transportation. Their pitch deck tells this audacious story perfectly. Simple yet impactful, it illustrates the problem of expensive taxis and car services, then introduces Uber as the affordable, tech-driven solution.

They use stark data points to highlight the financial opportunity, a vital touch for potential investors.

As you create your pitch, remember Uber’s two key strengths: painting a clear problem-solution scenario and using compelling data to underscore their market potential. This strategy not only shows understanding of their market but also communicates their transformative vision effectively.

Favorite takeaway : The deck is clean and minimalist. The flow is easy to follow, and you get a clear idea of what’s the problem they’re trying to solve, and how they solve it.

32. WeWork pitch deck

WeWork’s pitch deck beautifully encapsulates its community-driven approach to shared workspaces.

They use visually appealing slides that mirror their innovative, modern brand. Their pitch deck deftly articulates the benefits of shared workspaces in today’s economy, setting the stage for their unique value proposition.

Favorite takeaway : what we do, who we do it for, why we do it; the deck walks you through their company vision with smart visuals and copy. We loved how they generated urgency by highlighting how co-working spaces were a fast-growing trend and investors could miss out on a profitable investment if they didn’t act quickly.

33. MatterMark pitch deck

MatterMark’s pitch deck is a testament to the power of storytelling. utilizing clean visuals to aid comprehension and coupled with succinct copy to keep the narrative engaging. The 30-slide deck earned the platform $6.5 million in seed A funding.

Favorite takeaway : Strong visual storytelling through the use of charts and graphs. In just a few moments, you can see where the majority of their revenue comes from compared to their other revenue streams.

Summary of Pitch Deck Template Takeaways

To sum up, a strong startup pitch deck not only serves to reinforce your brand to the target audience or investors, but shows your business plan and unique offering through the slides presented; using a problem slide, a solution slide, and a traction slide including concise bullet points. 

The best startup pitch deck also shows off your company’s personality, through the inclusion of a team slide or similar in the next few slides, to be presented after your business plan is clearly outlined.

As your company grows, you’ll probably start thinking about the next stage of growth. You can use these successful pitch decks can as the foundation to make an investor deck for your next round of financing.

Look at the takeaways from these startup pitch decks as a guide to help you in your quest to raise funds and venture capital for your own startup for an investment round.

Here are some of the key takeaways from our pitch deck examples:

• Pitch decks don’t have to be formal or beautiful.
• A great pitch deck will provide an impactful intro or slogan.
• Keep your deck short (less than 20 pages).
• Use analogies to back up the points that you’re making.

After going through so many startup pitch deck examples, we recommend that to make your pitch presentation stand out you should:

• Start with a strong intro/vision.
• Show problems and offer solutions.
• Identify market opportunities.
• Showcase products/services clearly.
• Digest your business model
• Highlight financials
• Add social proof/case studies.
• Differentiate from competition.
• Show an experienced management team.

Designing a strong pitch deck could turn your business idea into a reality after convincing investors to provide support financial support to your project.

If you’re looking for additional information, DocSend shared lessons  they got learning from 200 startups who raised $360 million from their first pitch deck.

10 Pitch Deck Templates for You to Try

The following pitch decks are free templates available in Piktochart that you can use. This makes it easy to work on your slides without having to worry about design. We took care of that for you.

If you don’t have an account yet, just sign up for a free Piktochart account here and then click on one of the templates below.

To learn how the online pitch deck creator works, watch this on-demand demo .

1. Investment Pitch Deck Template With HighSpark

2. Finance Pitch Deck Template

3. Business Pitch Deck Template

4. Startup Pitch Deck Examples

5. Tech Pitch Deck Examples

6. Business Keynote Template 

7. Product Pitch Deck Template

8. Product Pitch Deck Template

9. App Product Presentation Template

10. Product Website Pitch Deck Template

Ready to create your own pitch deck?

Sign up for a free Piktochart account and edit a template right away.

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14 Pitch Deck Examples That Win Where 99% Fail (+Templates)

See fundraising startup pitch deck examples that get buy-in. See company pitch decks, investor pitch decks, and product pitch presentations that sell your vision.

9 minute read

helped business professionals at:

Short answer

What to include in a startup pitch deck?

10 slides you should include in a startup pitch deck:

• Introduction
• The problem
• Your solution
• Market size and opportunity
• Business and revenue model
• Traction and validation
• Marketing strategy
• Team (authority, experience, and skills)
• Investment and use of funds

99% of fundraising pitch decks fail to secure funding.

You've poured your heart and soul into your startup and you’re confident that it will create waves in the market.

But here's the unsettling truth — without an outstanding pitch deck, your vision is like a ship without a sail. The hard fact is, 99% of startup pitch decks fail to secure crucial funding.

A poor pitch deck can leave you staring at someone else leaving the investor’s office with the funds you deserve, again, and again, and again…

You know that failing to secure investor funding will kill your venture before it begins. No matter how revolutionary your product or service is, without funds, scaling it beyond an idea is nearly impossible. That’s the game.

But I’m here to navigate you through these choppy waters.

I’ll show you the best startup pitch deck examples that have succeeded in securing investor funding. I’ll let you in on what they did to win, so you can steal their practices and secure your own success.

Let’s go!

Why do most pitch decks fail?

It's a hard pill to swallow, but most startup pitch decks don't make the cut. Despite the long hours, the painstaking research, and the passion poured into these presentations, still they fall short.

1) They don’t answer 9 critical questions

An effective company pitch deck is your golden ticket to answer the burning questions in every investor's mind. They're looking for solid evidence, not just sparkling promises.

9 critical questions any company pitch deck has to answer to persuade investors:

How do you know there’s a need for your solution?

What’s the competitive landscape like?

What’s your target market?

What’s your competitive advantage?

What’s your track record?

How are you planning to make money?

Is your customer base expanding?

Are existing customers satisfied with your solution?

How are you planning to spend the investors’ money?

If your deck doesn't provide clear, concise, and compelling answers to these questions, it may leave investors with more doubts than confidence.

It’s crucial to weave these answers into your story in a way that connects with investors and leaves them convinced about the potential of your startup.

To learn more about how to answer each of these questions, check out our post about the top pitch deck examples .

2) They don't present a narrative

A pitch deck sells a vision. If you already have traction and your future is secure you hardly need a pitch deck because you don’t need an investment.

Investors are on the lookout for a big idea. Something with the potential to disrupt a market and achieve the hyper-growth that their investment model relies on. They want to back a dream (a feasible vision), not another competitor in an already crowded market.

To give your dream substance and get investors excited, you have to weave it into a narrative with real-world examples, visualizations, and comparisons of how your vision takes form.

Scrollytelling is the best design approach for creating a narrative pitch deck.

3) They fail to stand out in their design

Pitch deck design isn't just about making decks look good. It's about making your information clear, engaging, and memorable.

Traditionally, pitch decks have been static, presented using slideshows. This classic approach is functional and familiar, but it won’t differentiate you from the hundreds of other pitch decks that investors sift through everyday.

But you can give investors a dynamic and immersive content experience that instantly hooks them in with our modern interactive pitch deck creator on your side.

You can see the difference between a static and an interactive pitch deck below:

4) They fail to track engagement and make informed iterations

One of our clients named Buzzer was an early-stage startup behind a promising sales enablement platform. They were struggling to get investors’ attention and decided to change their pitch decks to interactive Storydocs.

They made smart use of our deck analytics to track every step of investors’ interactions with their decks to see what resonated the most.

And they used what they learned to give investors what they craved and get the funding.

“I did a lot of A/B testing and optimizing, creating around a hundred versions along the way. With our investment deck, I was able to make tweaks that boosted the reading completion rate from just over 40% to almost 100%. "

—Assaf Klinger, CEO of Buzzer

Pitch deck advice from venture capitalists and angel investors

The best source for concrete examples of how to write your pitch deck naturally comes from investors.

They know what they’re looking for and they’ve seen a thousand ways in which founders mess up. Here’s what some of them have to say…

1) Tell a story

Founders should craft their pitch decks as a compelling story, keeping in mind that the audience is an investor, not a customer. The investor is trying to understand the potential return on their investment and the team's capability to solve the problem.

2) Research your investors and personalize

Entrepreneurs should research the investor they're reaching out to and understand why that particular investor is a good fit for their startup. This shows the investor that the entrepreneur has done their homework.

3) Make sure your content is relevant and authentic

The first slide is crucial and should convey the purpose of the startup. It should address the "why" behind the business.

The pitch deck should also highlight why the team or founder is the right fit to solve the problem.

Incorporating authentic testimonials from early users can be impactful.

Predicting and answering potential investor questions in the pitch deck shows preparation and understanding of the industry and potential objections.

The pitch deck should be simple and easy to follow. Overloading it with content can lose the investor's interest.

4) Get feedback and iterate

Entrepreneurs should constantly seek feedback on their pitch decks and iterate based on that feedback. They should have multiple versions tailored for different audiences.

5) Look for engagement and interaction

During the pitch, it's essential to keep the conversation interactive and engaging. If the investor isn't asking questions, they might have lost interest.

Founders should anticipate potential questions from investors and address them in their pitch decks.

6) Make the ask detailed and clear

Beyond seeking financial investment, founders should also highlight other forms of support or value they seek from the investor.

Types of pitch decks and how they differ

INVESTOR DECK

COMPANY DECK

PRODUCT DECK

STARTUP DECK

FUNDRAISING DECK

Investor Deck

An investor deck, also known as a pitch book or pitch deck, is a marketing presentation used by various entities, including investment banks and entrepreneurs, to provide information about a business or asset.

It is designed to present the investment considerations of a business to potential investors , aiding them in making a decision to invest or buy.

Company Pitch Deck

A company pitch deck is similar to an investor deck but is gauged at providing a company overview . It normally focuses on the company’s leadership, team, culture, expertise, and accomplishments.

It highlights the company's value proposition, financial figures, customer base, growth opportunities, management strength, and other relevant details to attract potential investors or partners.

Product Pitch Presentation

A product pitch presentation is similar to an investor deck but typically f ocused on the details of a specific product or service . It outlines the problem the product solves, its unique features, benefits, market potential, and how it stands out from competitors.

The aim is to convince stakeholders, including investors, partners, or customers, of the product's value and potential.

Startup Pitch Deck

A startup pitch deck is a critical document prepared by startups in their early stages of fundraising. It’s the same as an investor deck but focuses on things specifically relevant to startup investors, such as showing hyper-growth potential and disruptive technology.

It aims to convince potential investors of the startup's value and potential.

Key elements include an introduction to the business idea, the problem being addressed, the proposed solution, market opportunity, product details, initial traction, team composition, competition, financial projections, and investment usage

Fundraising Deck

A fundraising deck is a type of pitch deck specifically designed to raise capital. This could be for a company, a product, or a project . The sums being raised can vary greatly and the terms and stage of the company life cycle can vary as well.

It emphasizes the startup's or company's financial needs, growth potential, return on investment, and how the funds will be used. The primary goal is to persuade potential investors to provide the necessary capital.

Best pitch deck examples that outperform the rest

While visually appealing pitch decks can be eye-catching, they alone are not sufficient to secure the funding you need.

You require a deck that's designed not just for aesthetics, but for engaging your audience and closing deals.

Let's explore some inspiring investor deck examples including startup pitch deck examples, company pitch deck example, prodduct presentation examples, and other pitch deck types.

Uber funding pitch deck

What makes this deck great:

Grayed out content subtly directs the viewer's focus, ensuring that attention is drawn to the most crucial elements while still providing comprehensive information.

Narrated slides guide the viewer through the content with a clear and engaging voice, enhancing the overall storytelling experience.

Interactive data visualization elements transform static graphs and charts into dynamic and interactive experiences, making the data not only more accessible but also more compelling for the viewer.

Netflix startup pitch deck

Video placeholders are strategically placed to complement the content, allowing viewers to engage with the presentation on a deeper level.

A wide range of data visualization elements designed to present complex data in an accessible and visually appealing manner, making it easier to understand and retain information.

The competitors slide highlights key points of differentiation and revenue models, making it easy for investors to understand Netflix's competitive advantage.

Airbnb startup pitch presentation

The ability to embed and play videos straight from the deck allows potential investors to watch relevant content without leaving the deck, providing a seamless and immersive experience.

Running numbers slides , showcasing important statistics and growth metrics in a dynamic and visually engaging way.

The competitive matrix slide highlights Airbnb’s unique advantages and market position, helping potential investors understand the company’s strengths and differentiators.

Tinder startup pitch deck

The ability to add custom branded icons to enhance visual appeal and aid in storytelling.

Narrated slides with product screenshots provide a comprehensive understanding of how the app works, making the content more accessible and engaging.

Smart call-to-action (CTA) with an embedded calendar , allowing investors to easily schedule a second meeting directly from the presentation.

WeWork startup pitch deck

An interactive, uncluttered design , using ample white space to create a clean and focused presentation and enhance readability.

Easily customizable slides let you tailor the content to your specific needs within seconds, and make changes even after you've sent the deck.

The ability to add multiple CTAs at the end provides investors with clear next steps and lets you capitalize upon the momentum built throughout the presentation.

Slack company pitch deck

A timeline slide that visually represents Slack’s journey, providing a clear and engaging way to showcase the company’s history, growth, and evolution over time.

The ability to extract brand colors from the company website, ensuring a consistent and on-brand visual experience throughout the pitch deck and enhancing its professional look and feel.

Perfect balance of text, image, and video placeholders keeps the investors' limited attention and aids in the understanding of the content .

AI solution pitch deck

Logo placeholders strategically placed throughout the presentation reinforce your brand identity and, for SaaS companies, can be used to display the most important integrations of your solution.

AI assistant that can generate relevant visuals and copy based on the contents of your website or paraphrase the copy you already have.

User-friendly editor makes it easy for anyone to make modifications and customize the presentation regardless of their design experience.

VC investment pitch deck

Content grouped in tabs means that investors can easily navigate through different sections of the pitch deck without getting overwhelmed by information.

Including a video on the cover slide immediately captures the viewer’s attention and sets a dynamic tone for the presentation, boosting interaction by 32% .

Clean and minimalist layout a ccentuated with a pop of blue ensures that the focus remains on the content while adding a vibrant and professional touch to the pitch deck.

SaaS product pitch deck

Responsive design ensures that your pitch deck looks impeccable and functions seamlessly across various devices and screen sizes, which is crucial considering that a third of all decks are accessed on mobile .

The ability to embed a case study directly into the presentation. This lets you provide detailed examples of your work, showcasing your success stories and demonstrating the impact of your product or service.

Information on the average reading time on the cover slide sets clear expectations for the investors and can reduce the bounce rate by almost a quarter !

AI product pitch presentation

A variety of interactive elements that bring the content to life. This approach ensures that the viewer remains engaged and helps to convey complex information in an accessible manner.

Problem-solution framework helps to create a narrative that resonates with the audience, making the value proposition clear and persuasive.

Clear call-to-action helps to convert interest into action, driving engagement and potential investment.

Investor pitch deck

Strategic structure, starting with a strong introduction, followed by problem-solution framing, market analysis, competitive landscape, and concluding with a clear call-to-action.

Data-driven approach means that the deck effectively leverages data to showcase Unicornis’s market potential, user satisfaction, and growth trajectory to prospective investors.

Clear, comprehensive storytelling that guides the viewer through the problem statement, the unique value proposition, and the tangible benefits of choosing Unicornis.

Investor introduction pitch deck

Fresh and modern design makes your company pitch deck highly appealing to potential investors, particularly in trend-led industries.

Balanced text and visuals enable you to present all the essential metrics and data while providing the necessary context.

Scroll-based interactive storytelling design simplifies the process of explaining your solution to prospective investors by guiding them through a compelling narrative.

Modern pitch deck

Data visualization elements that can be tailored to your specific use case. Whether it's charts, graphs, or other visual representations, you have the flexibility to adjust them to best convey your data. Additionally, you can incorporate real-time variables into your charts, ensuring that the information remains up-to-date and relevant.

Interactive dynamic content that actively engages your audience. For example, you can embed an interactive ROI calculator that allows them to input values and determine if they're getting their money's worth.

Easy version management lets you make sure that your deck is unavailable once the investment round is over.

Creative pitch deck

Design optimized for engagement. With animated components and clickable elements, it has the power to transform casual scrollers into engaged readers.

A variety of visual and dataviz slides. This deck strikes the perfect balance between visual elements and data visualization slides. It allows you to showcase snippets of your portfolio in a visually appealing manner while emphasizing the most important metrics.

Dynamic variables allow you to effortlessly generate unlimited versions of your deck with just a few clicks, resulting in 68% more people inclined to read it in full .

Startup pitch deck slide examples essential for success

Transforming an innovative idea into a successful startup begins with the right pitch. Let's dissect the elements of a successful pitch deck, one slide at a time.

1. Introduction slide

In a fast-paced investor's world, your window of opportunity is narrow. Our research shows that you have merely 10 to 20 seconds to pique an investor's interest.

Tips for creating an introduction slide :

• Begin with a robust hook, a crystal-clear summary of your unique value proposition that reels investors in, transforming seconds into minutes of undivided attention.
• Swiftly follow up with a concise overview of your product or service. This should be a simple, jargon-free explanation that even someone outside your industry can grasp.

Here’s an example of an introduction slide:

2. Problem slide

Here's your opportunity to spotlight a market gap and how your solution fills it. Frame your argument around compelling user stories, highlighting common pain points, and why they must be addressed.

Tips for creating a problem slide :

• Present the problem in a way that highlights its urgency and its scale, ensuring it's significant enough to warrant a paid solution and common enough to offer a substantial market.
• Weave your problem statement into a relatable user story that reflects the pain points of your target customers. This adds depth to your problem statement, making it real, tangible, and impossible to ignore.

Here’s an example of a problem slide:

3. Solution slide

With the problem identified and its magnitude clear, it's time to unveil your solution. This is where you reveal your startup's unique superpower.

Tips for creating a solution slide :

• Your solution's description should be straightforward and concise. Avoid wordy explanations and choose punchy, impactful sentences instead.
• Visual aids such as product demos or interface screenshots can support your claims and keep investors engaged.

Here’s an example of a solution slide:

4. Market size and opportunity

Your market size and positioning within it offer investors a glimpse into your startup's growth prospects. This slide should convey that your startup is not just a bright idea, but a viable, profit-generating investment.

Tips for creating a market size and opportunity slide :

• Present a well-researched and convincing analysis of your target market and the opportunities within it. This acts as a crystal ball, providing investors with a glimpse into the promising future of your venture.
• Use data visualization tools to present complex data in an intuitive and engaging manner, helping investors understand your market landscape at a glance.

Here’s an example of a market size and opportunity slide:

5. Business and revenue model

Here, you define your financial trajectory, clarifying how you plan to turn your solution into steady revenue.

Tips for creating a business and revenue model slide :

• Outline your revenue model, whether it's rooted in direct sales, subscriptions, advertising, or a combination. Be clear and specific about where the money will come from.
• If you've already validated your revenue streams through market tests, share these results. This can dispel investors' fears about risk and enhance their confidence in your business model.

Here’s an example of a business and revenue model slide:

6. Traction and validation

Proof of progress can turn a skeptical investor into a believer. This slide is where you demonstrate your venture's momentum and growth.

Tips for creating a traction and validation slide :

• Highlight significant milestones that your startup has achieved. Whether it's sales growth, customer retention, or market penetration, use concrete figures that show an upward trajectory.
• Share your future roadmap, detailing how you plan to use potential investment to achieve your upcoming milestones.

Here’s an example of a traction and validation slide:

7. Marketing strategy

Every successful mission has a master plan, and in the startup world, this is your marketing strategy. This slide explains how you'll conquer your market and win over customers.

Tips for creating a marketing strategy slide :

• Discuss your marketing channels, explaining why they're the perfect choice for reaching your audience.
• Highlight the unique elements of your marketing approach that set you apart from competitors, giving investors confidence in your ability to stand out in a crowded marketplace.

Here’s an example of a marketing strategy slide:

8. Team slide

Behind every great startup is a dream team. This slide showcases the people who are turning your startup dream into reality.

Tips for creating a team slide :

• Share focused, relevant information about each team member, highlighting their unique skills and accomplishments that make them invaluable to your venture.
• This isn't about life stories; it's about illustrating why your team has what it takes to propel your startup to success.

Here’s an example of a team slide:

9. Financials slide

In the world of investments , numbers speak louder than words. Investors need an honest and detailed look at your startup's financial health.

Tips for creating a financials slide :

• Include at least 3 years of projections, including an income statement, sales forecast, and cash flow forecast.
• Be bold but realistic in your predictions. Nothing raises red flags faster than over-optimistic projections.

Here’s an example of a financials slide:

10. Investment and use of funds

Finally, we arrive at the climax of your pitch: asking for investment. This is where you communicate how much funding you need and how you plan to use it.

Tips for creating an investment slide :

• Clearly state the investment you're seeking. This isn't a time for ambiguity—it's your call to action.
• Elaborate on how you plan to allocate the funds. Show investors that you've thought this through and have a strategic plan for each dollar.
• Incorporate concrete projections and the key milestones that their investment will help you achieve. This helps investors visualize the growth and progress they'll be funding, making them more likely to invest in your startup's future.

Here’s an example of an investment slide:

If you want to learn more about what goes into each section, check out our blog post on what to include in a pitch deck .

Interactive pitch deck templates

Your company pitch deck is your startup's ticket to a brighter future. Instead of using static, snooze-inducing slides, why not make your pitch a memorable experience?

Turn your vision into an immersive journey, captivating investors from the first slide to the last by upgrading from PowerPoint to an interactive pitch deck creator.

Try Storydoc’s AI pitch deck maker and you’ll immediately see how easy it is to simplify complex information and weave it into a storytelling narrative that will resonate with investors.

Even better - grab a template and use it to create an irresistible startup pitch deck:

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Home PowerPoint Templates Business PowerPoint Templates Lean Investors Pitch Deck

Lean Investors Pitch Deck

The Lean Investors Pitch Deck is a well-structured PowerPoint template for presenting your business idea. To seed any business, the primary thing is funds. For that purpose, entrepreneurs launch fundraising campaigns to fulfill their initial business costs (often called series A fundraising). Different funding bodies like venture capital promote potential business ideas and make them work by providing a solid base in terms of financial support. Another kind of fundraising is a unicorn startup. This term refers to a company that had a value of 1B dollars before getting listed on the stock exchange. So, an impactful startup pitch deck is the key to winning your business dream, whether it is a startup or a unicorn company business idea. It includes everything from an agenda, problems, solutions, and a roadmap on how it will benefit all the stakeholders. 

Our Lean Investors Pitch Deck comprises ten slides with editable segments. It begins with a cover slide carrying a placeholder image and text area. The next two slides display the problems for customers and the business solutions your idea aims to provide. The structure of the slides is simple, and users can add representative icons to showcase necessary details. Further, this pitch deck template has the slides for showing:

• Financial plan in the form of a bar chart. Presenters can showcase the MMR and MOM growth rates on this slide.
• Features or steps of the product or service your business plan will provide for the consumers. This slide has text boxes and placeholder text to showcase the points. 
• Business model through a multi-segment canvas slide. Professionals can use this layout to list their partners, channels, resources, value proposition, etc. 
• Competitor analysis with a four-segment matrix design. Users can display how their ideas differ from others in the existing market.
• Market opportunity (TAM and SOM) to depict where the business activities will operate and who will be the target consumer groups.
• Timeline template to indicate previous growth and fundraisings. Also, this slide can help indicate tentative events of the future. 
• Core team members using the image placeholder layout. 

This way, presenters can discuss their innovative business idea for series A, structure series, and venture capital fundraising campaigns. The slides are 100% editable with all PowerPoint versions, Google Slides and Keynote. 

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Investment Business Plan

Investment business plan presentation, free google slides theme, powerpoint template, and canva presentation template.

Rewards come after a great investment, and this applies especially to companies. You’ll need to attract potential investors and other people to put their trust in your project. With this free presentation template, you can explain your business plan, your market research and everything you need to strike a new deal.

When trying to convince your audience of the viability of your plan and all the steps that are to be taken, first and foremost you need to convey a sense of formality: your project is serious, well-thought, professional. The design of our slides are suitable for this, with a minimalist and elegant look displaying a geometric approach. They include several pictures with buildings from different perspectives: your plan is solid from all points of view. The palette is as sober as it gets, since it’s focused on dark gray and white, so there are no distractions whatsoever. As for the typography, just look at it. For titles, there’s a serif font with a firm look, and is very readable on screens. For body text, we’ve opted for a sans-serif typeface to better differentiate your content. Numeric data is essential and your investors will expect you to present that as clearly as possible, so you’ll have an easy time using the graphs, charts and other resources that we provide. Everything is customizable, which means you can create a captivating presentation totally adapted to your needs.

Features of this template

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• Includes 1000+ icons and Flaticon's extension for customizing your slides
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