What is a Video Essay - Best Video Essays Film of 2020 - Top Movie Video Essay

What is a Video Essay? The Art of the Video Analysis Essay

I n the era of the internet and Youtube, the video essay has become an increasingly popular means of expressing ideas and concepts. However, there is a bit of an enigma behind the construction of the video essay largely due to the vagueness of the term.

What defines a video analysis essay? What is a video essay supposed to be about? In this article, we’ll take a look at the foundation of these videos and the various ways writers and editors use them creatively. Let’s dive in.

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What is a video essay?

First, let’s define video essay.

There is narrative film, documentary film, short films, and then there is the video essay. What is its role within the realm of visual media? Let’s begin with the video essay definition. 

VIDEO ESSAY DEFINITION

A video essay is a video that analyzes a specific topic, theme, person or thesis. Because video essays are a rather new form, they can be difficult to define, but recognizable nonetheless. To put it simply, they are essays in video form that aim to persuade, educate, or critique. 

These essays have become increasingly popular within the era of Youtube and with many creatives writing video essays on topics such as politics, music, film, and pop culture. 

What is a video essay used for?

  • To persuade an audience of a thesis
  • To educate on a specific subject
  • To analyze and/or critique 

What is a video essay based on?

Establish a thesis.

Video analysis essays lack distinguished boundaries since there are countless topics a video essayist can tackle. Most essays, however, begin with a thesis. 

How Christopher Nolan Elevates the Movie Montage  •  Video Analysis Essays

Good essays often have a point to make. This point, or thesis, should be at the heart of every video analysis essay and is what binds the video together. 

Related Posts

  • Stanley Kubrick Directing Style Explained →
  • A Filmmaker’s Guide to Nolan’s Directing Style →
  • How to Write a Voice Over Montage in a Script →

interviews in video essay

Utilize interviews.

A key determinant for the structure of an essay is the source of the ideas. A common source for this are interviews from experts in the field. These interviews can be cut and rearranged to support a thesis. 

Roger Deakins on "Learning to Light"  •  Video Analysis Essays

Utilizing first hand interviews is a great way to utilize ethos into the rhetoric of a video. However, it can be limiting since you are given a limited amount to work with. Voice over scripts, however, can give you the room to say anything. 

How to create the best video essays on Youtube

Write voice over scripts.

Voice over (VO) scripts allow video essayists to write out exactly what they want to say. This is one of the most common ways to structure a video analysis essay since it gives more freedom to the writer. It is also a great technique to use when taking on large topics.

In this video, it would have been difficult to explain every type of camera lens by cutting sound bites from interviews of filmmakers. A voice over script, on the other hand, allowed us to communicate information directly when and where we wanted to.

Ultimate Guide to Camera Lenses  •  Video essay examples

Some of the most famous video essayists like Every Frame a Painting and Nerdwriter1 utilize voice over to capitalize on their strength in writing video analysis essays. However, if you’re more of an editor than a writer, the next type of essay will be more up your alley. 

Video analysis essay without a script

Edit a supercut.

Rather than leaning on interview sound bites or voice over, the supercut video depends more on editing. You might be thinking “What is a video essay without writing?” The beauty of the video essay is that the writing can be done throughout the editing. Supercuts create arguments or themes visually through specific sequences. 

Another one of the great video essay channels, Screen Junkies, put together a supercut of the last decade in cinema. The video could be called a portrait of the last decade in cinema.

2010 - 2019: A Decade In Film  •  Best videos on Youtube

This video is rather general as it visually establishes the theme of art during a general time period. Other essays can be much more specific. 

Critical essays

Video essays are a uniquely effective means of creating an argument. This is especially true in critical essays. This type of video critiques the facets of a specific topic. 

In this video, by one of the best video essay channels, Every Frame a Painting, the topic of the film score is analyzed and critiqued — specifically temp film score.

Every Frame a Painting Marvel Symphonic Universe  •  Essay examples

Of course, not all essays critique the work of artists. Persuasion of an opinion is only one way to use the video form. Another popular use is to educate. 

  • The Different Types of Camera Lenses →
  • Write and Create Professionally Formatted Screenplays →
  • How to Create Unforgettable Film Moments with Music →

Video analysis essay

Visual analysis.

One of the biggest advantages that video analysis essays have over traditional, written essays is the use of visuals. The use of visuals has allowed video essayists to display the subject or work that they are analyzing. It has also allowed them to be more specific with what they are analyzing. Writing video essays entails structuring both words and visuals. 

Take this video on There Will Be Blood for example. In a traditional, written essay, the writer would have had to first explain what occurs in the film then make their analysis and repeat.

This can be extremely inefficient and redundant. By analyzing the scene through a video, the points and lessons are much more clear and efficient. 

There Will Be Blood  •   Subscribe on YouTube

Through these video analysis essays, the scene of a film becomes support for a claim rather than the topic of the essay. 

Dissect an artist

Essays that focus on analysis do not always focus on a work of art. Oftentimes, they focus on the artist themself. In this type of essay, a thesis is typically made about an artist’s style or approach. The work of that artist is then used to support this thesis.

Nerdwriter1, one of the best video essays on Youtube, creates this type to analyze filmmakers, actors, photographers or in this case, iconic painters. 

Caravaggio: Master Of Light  •  Best video essays on YouTube

In the world of film, the artist video analysis essay tends to cover auteur filmmakers. Auteur filmmakers tend to have distinct styles and repetitive techniques that many filmmakers learn from and use in their own work. 

Stanley Kubrick is perhaps the most notable example. In this video, we analyze Kubrick’s best films and the techniques he uses that make so many of us drawn to his films. 

Why We're Obsessed with Stanley Kubrick Movies  •  Video essay examples

Critical essays and analytical essays choose to focus on a piece of work or an artist. Essays that aim to educate, however, draw on various sources to teach technique and the purpose behind those techniques. 

What is a video essay written about?

Historical analysis.

Another popular type of essay is historical analysis. Video analysis essays are a great medium to analyze the history of a specific topic. They are an opportunity for essayists to share their research as well as their opinion on history. 

Our video on aspect ratio , for example, analyzes how aspect ratios began in cinema and how they continue to evolve. We also make and support the claim that the 2:1 aspect ratio is becoming increasingly popular among filmmakers. 

Why More Directors are Switching to 18:9  •  Video analysis essay

Analyzing the work of great artists inherently yields a lesson to be learned. Some essays teach more directly.

  • Types of Camera Movements in Film Explained →
  • What is Aspect Ratio? A Formula for Framing Success →
  • Visualize your scenes with intuitive online shotlist software →

Writing video essays about technique

Teach technique.

Educational essays designed to teach are typically more direct. They tend to be more valuable for those looking to create art rather than solely analyze it.

In this video, we explain every type of camera movement and the storytelling value of each. Educational essays must be based on research, evidence, and facts rather than opinion.

Ultimate Guide to Camera Movement  •  Best video essays on YouTube

As you can see, there are many reasons why the video essay has become an increasingly popular means of communicating information. Its ability to use both sound and picture makes it efficient and effective. It also draws on the language of filmmaking to express ideas through editing. But it also gives writers the creative freedom they love. 

Writing video essays is a new art form that many channels have set high standards for. What is a video essay supposed to be about? That’s up to you. 

Organize Post Production Workflow

The quality of an essay largely depends on the quality of the edit. If editing is not your strong suit, check out our next article. We dive into tips and techniques that will help you organize your Post-Production workflow to edit like a pro. 

Up Next: Post Production →

Showcase your vision with elegant shot lists and storyboards..

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I wish I could've submitted video essays instead of term papers back in film school. It's such a digestible form to learn and discover new ideas. And it looks like it'd be way more fun than writing a paper and adjusting all the margins and period sizes to hit the page count minimum.

2 big questions- What about copyright claims from the rightsholders/studios of all the movie clips that are going into these "essays" ?

How does one avoid be flagged by YouTube and having the work being taken down?

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How to Write a Video Essay: A Step-by-Step Guide and Tips

  • by Joseph Kenas
  • January 5, 2024
  • Writing Tips

How-to-write-a-video-essay

The video essay has become an increasingly popular way of presenting ideas and concepts in the age of the internet and YouTube. In this guide, we present a step-by-step guide on how to write a video essay and tips on how to make it.

While it is easy to write a normal essay, the structure of the video essay is a bit of a mystery, owing to the newness of the term.

However, in this article, we are going to define what is a video essay, how to write a video essay, and also How to present a video essay well in class.

What is a Video Essay?

A video essay is a video that delves into a certain subject, concept, person, or thesis. Video essays are difficult to characterize because they are a relatively new form, yet they are recognized regardless. Simply, video essays are visual compilations that try to persuade, educate, or criticize.

What is a video essay?

These days, there are many creatives making video essays on topics like politics, music, movies, and pop culture.

With these, essays have become increasingly popular in the era of video media such as Youtube, Vimeo, and others.

Video essays, like photo and traditional essays, tell a story or make a point.

The distinction is that video essays provide information through visuals.

When creating a video essay, you can incorporate video, images, text, music, and/or narration to make it dynamic and successful.

When you consider it, many music videos are actually video essays. 

Since making videos for YouTube and other video sites has grown so popular, many professors are now assigning video essays instead of regular essays to their students. So the question is, how do you write a video essay script?

Steps on How to Write a Video Essay Script

Unscripted videos cost time, effort, and are unpleasant to watch. The first thing you should do before making a video writes a script, even if it’s only a few lines long. Don’t be intimidated by the prospect of writing a script. All you need is a starting point.

A video script is important for anyone who wants to film a video with more confidence and clarity. They all contain comparable forms of information, such as who is speaking, what is said, where, and other important details.

While there are no precise criteria that a video essay must follow, it appears that most renowned video essayists are adhering to some steps as the form gets more popular and acknowledged online. 

1. Write a Thesis

Because a video essayist can handle a wide range of themes, video analysis essays lack defined bounds. The majority of essays, on the other hand, begin with a thesis.

A thesis is a statement, claim, theme, or concept that the rest of the essay is built around. A thesis might be broad, including a variety of art forms. Other theses can be quite detailed.

A good essay will almost always have a point to express. Every video analysis essay should have a central idea, or thesis, that ties the film together.

2. Write a Summary

Starting with a brief allows you and your team to document the answers to the most pressing project concerns. It ensures that everyone participating in the video production is on the same page.

This will avoid problems of mixing ideas or getting stuck when you are almost completing the project.

3. Choose a Proper Environment and Appropriate Tools

When it comes to writing your script, use any tool you’re familiar with, such as pen and paper. Also, find a writing atmosphere that is relaxing for you, where you can concentrate and be creative.

Consider what you don’t have to express out loud when you’re writing. Visual elements will be used to communicate a large portion of your content.

4. Use a Template

When you don’t have to reinvent the process every time you sit down, you get speed and consistency.

It’s using your cumulative knowledge of what works and doing it over and over again. Don’t start with a blank page when I sit down to create a script- try to use an already made template. 

5. Be Conversational

You want scripts that use language that is specific and targeted. Always avoid buzzwords, cliches, and generalizations. You want your audience to comprehend you clearly without rolling their eyes.

6. Be Narrative

Make careful to use a strong story structure when you’re trying to explain anything clearly. Ensure your script has a beginning, middle, and end, no matter how short it is. This will provide a familiar path for the viewers of your video script.

7. Edit Your Script

Make each word work for a certain position on the page when you choose your words.

script editing

They must serve a purpose.

After you’ve completed your first draft, go over your script and review it.

Then begin editing, reordering, and trimming. Remove as much as possible.

Consider cutting it if it isn’t helping you achieve your goal.

 8. Read Your Script Loudly

Before recording or going on in your process, it’s recommended to read your script aloud at least once. Even if you won’t be the one reading it, this is a good method to ensure that your message is clear. It’s a good idea to be away from people so you may practice in peace.

Words that flow well on paper don’t always flow well when spoken aloud. You might need to make some adjustments based on how tough certain phrases are to pronounce- it’s a lot easier to change it now than when recording.

9. Get Feedback

Sometimes it is very difficult to point out your mistakes in any piece of writing. Therefore, if you want a perfect video essay script, it is advisable to seek feedback from people who are not involved in the project.

Keep in mind that many will try to tear your work apart and make you feel incompetent. However, it can also be an opportunity to make your video better.

The best way to gather feedback is to assemble a group of people and read your script to them. Watch their facial reaction and jot own comments as you read. Make sure not to defend your decisions. Only listen to comments and ask questions to clarify.

After gathering feedback, decide on what points to include in your video essay. Also, you can ask someone else to read it to you so that you can listen to its follow.

A video essay can be a good mode to present all types of essays, especially compare and contrast essays as you can visually contrast the two subjects of your content.

How to make a Good Video from your Essay Script

You can make a good video from your script if you ask yourself the following questions;

MAKE YOUR VIDEO GOOD

  • What is the video’s purpose? What is the purpose of the video in the first place?
  • Who is this video’s intended audience?
  • What is the subject of our video? (The more precise you can be, the better.) 
  • What are the most important points to remember from the video?- What should viewers take away from it?

If the context had multiple characters, present their dialogues well in the essay to bring originality. If there is a need to involve another person, feel free to incorporate them.

How to Present a Video Essay Well in Class

  • Write down keywords or main ideas in a notecard; do not write details- writing main ideas will help you remember your points when presenting. This helps you scan through your notecard for information.
  • Practice- in presentations it is easy to tell who has practiced and who hasn’t. For your video essay to grab your class and professor’s attention, practice is the key. Practice in front of your friends and family asking for feedback and try to improve.
  • Smile at your audience- this is one of the most important points when presenting anything in front of an audience. A smiley face draws the attention of the audience making them smile in return thus giving you confidence.
  • Walk to your seat with a smile- try not to be disappointed even if you are not applauded. Be confident that you have aced your video presentation.

Other video presentations tips include;

  • Making eye contact
  • Have a good posture
  • Do not argue with the audience 
  • Look at everyone around the room, not just one audience or one spot
  • Rember to use your hand and facial expressions to make a point.

video on essay structure

Joseph is a freelance journalist and a part-time writer with a particular interest in the gig economy. He writes about schooling, college life, and changing trends in education. When not writing, Joseph is hiking or playing chess.

Visual Rhetoric

Video essay resource guide.

PAR 102 (M-Th, 9 AM- 5 PM) Fine Arts Library Media Lab (same hours as FAL) PCL Media Lab (same hours as PCL)

About video essays

What are they.

“The video essay is often described as a form of new media, but the basic principles are as old as rhetoric: the author makes an assertion, then presents evidence to back up his claim. Of course it was always possible for film critics to do this in print, and they’ve been doing it for over 100 years, following more or less the same template that one would use while writing about any art form: state your thesis or opinion, then back it with examples. In college, I was assured that in its heart, all written criticism was essentially the same – that in terms of rhetorical construction, book reviews, music reviews, dance reviews and film reviews were cut from the same cloth, but tailored to suit the specific properties of the medium being described, with greater emphasis given to form or content depending on the author’s goals and the reader’s presumed interest.”

Matt Zoller Seitz on the video essay .

what makes a good video essay? 

Tony Zhou on how to structure a video essay

Kevin B. Lee on what makes a video essay “ great “

why should we use them? what are their limits?

Kevin B. Lee’s  experimental/artistic pitch for video essays

Kevin B. Lee’s mainstream pitch for video essay

“Of all the many developments in the short history of film criticism and scholarship, the video essay has the greatest potential to challenge the now historically located text-based dominance of the appraisal and interpretation of film and its contextual cultures…”

Andrew McWhirter argues that t he video essay has significant academic potential in the Fall 2015 issue of  Screen

“Importantly, the [new] media stylo does not replace traditional scholarship. This is a new practice beyond traditional scholarship. So how does critical media differ from traditional scholarship and what advantages does it offer? First, as you will see with the works in this issue, critical media demonstrates a shift in rhetorical mode. The traditional essay is argumentative-thesis, evidence, conclusion. Traditional scholarship aspires to exhaustion, to be the definitive, end-all-be-all, last word on a particular subject. The media stylo, by contrast, suggests possibilities-it is not the end of scholarly inquiry; it is the beginning. It explores and experiments and is designed just as much to inspire as to convince…”

Eric Fadden’s “ A Manifesto for Critical Media “

the web video problem

Adam Westbrook’s “ The Web-Video Problem: Why It’s Time to Rethinking Visual Storytelling from the Bottom Up “

Video essayists and venues

Matt Zoller Seitz (various venues) A writer and director by trade, Zoller Seitz is nonetheless probably best known as a prominent American cultural critic.  He’s made over 1000 hours of video essays and is generally recognized as a founder of the video essay movement in high-brow periodicals.  A recognized expert on Wes Anderson, Zoller Seitz is also notable because he often mixes other cinematic media (especially television) into his analysis, as in the above example, which doubles as an experiment in the absence of voiceover.

carol glance

Various contributors, Press Play Co-founded by Matt Zoller Seitz and Ken Cancelosi,  Press Play  (published by Indiewire)   is one of the oldest high-brow venues for video essays about television, cinema, and other aspects of popular culture.

Various contributors, Keyframe   (A Fandor online publication) Fandor’s video essay department publishes work from many editors (what many video essayists call themselves) on and in a range of topics and styles.  Check it out to get an idea of all that things a video essay can do!

fantastic mr fox

Various contributors, Moving Image Source A high-brow publication for video essays.

Tony Zhou, Every Frame a Painting The master of video essays on filmic form, Tony’s arguments are clean, simple, and well-evidenced.  Look to Tony as an example of aggressive and precise editing and arrangement.  He’s also an excellent sound editor–pay attention to his choices and try out some of his sound-mixing techniques in your essay.

Adam Johnston, Your Movie Sucks (YMS) Although an excellent example of epideictic film rhetoric, this channel is a great example of what  not  to do in this assignment (write a movie review, gush about how good/bad you think a movie is, focus on motifs or narrative content instead of  film form  as the center of your argument).  What you  can  learn from Adam is a lot about style.  Adam’s delivery, pacing, and editing all work together to promote a mildly-disinterested-and-therefore-credible ethos through a near-monotone, which I’ll affectionately dub the “Daria” narratorial ethos.

Adam Westbrook, delve.tv Adam Westbrook is part of an emerging group of professional video essayists and delve.tv is his version of a visual podcast.  Using the video essay form, Adam has developed a professional public intellectual ethos for himself through skillful overlay of explanation/interpretation and concept.  Check out Westbrook’s work as a really good example of presenting and representing visual concepts crucial to an argument.  He’s a master at making an argument in the form of storytelling, and he uses the video essay as a vehicle for that enterprise.

:: kogonada (various venues) If you found yourself wondering what the auteur video essay might look like, :: kogonada is it.  I like to call this “expressionist” video essay style.  Kogonada is the ultimate minimalist when it comes to voiceover/text over–its message impossibly and almost excessively efficient.  Half of the videos in his library are simple, expertly-executed supercuts , highlighting how heavily video essays rely on the “supercut” technique to make an argument.  Crafting an essay in this style really limits your audience and may not be a very good fit for the constraints of assignment (very “cutting edge,” as we talked about it in class), but you will probably draw inspiration from ::kogonada’s distinct, recognizable style, as well as an idea of what a video essay can do at the outer limits of its form.

Lewis Bond,  Channel Criswell Narrating in brogue-y Northern English, Bond takes his time, releasing a very carefully-edited, high-production video essay once every couple of months.  He’s a decent editor, but I feel his essays tend to run long, and I feel rushed by his narration at times.  Bond also makes a useful distinction between video essays and analysis/reviews on his channel–and while most of his analysis/reviews focus on film content (what you don’t want to imitate), his video essays stay pretty focused on film technique (what you do).  Hearing the same author consciously engage in two different modes of analysis might help you better understand the distinction between the two, as well.

Jack Nugent,  Now You See It Nugent’s brisk, formal analysis is both insightful and accessible–a good example of what it takes to secure a significant following in the highly-competitive Youtube marketplace.  [That’s my way of slyly calling him commercial.] Nugent is especially good at pairing his narration with his images.  Concentrate and reflect upon his simple pairings as you watch–how does Nugent help you process both sets of information at the pacing he sets?

Evan Puschak, The Nerdwriter Nerdwriter  is a great example the diversity of topics a video essay can be used to craft an argument about.  Every week, Puschak publishes an episode on science, art, and culture.  Look at all the different things Puschak considers visual rhetoric and think about how he’s using the video essay form to make honed, precisely-executed arguments about popular culture.

Dennis Hartwig and John P. Hess,  FilmmakerIQ Hartwig and Hess use video essays to explain filmmaking technique to aspiring filmmakers.  I’ve included the channel here as another example of what  not  to do in your argument, although perhaps some of the technical explanations that Hartwig and Hess have produced might help you as secondary sources.  Your target audience (someone familiar on basic film theory trying to better understand film form) is likely to find the highly technical, prescriptive arguments on FilmIQ boring or alienating. Don’t focus on technical production in your essay (how the film accomplishes a particular visual technique using a camera); rather, focus on how the audience interprets the end result in the film itself; in other words, focus on choices the audience can notice and interpret–how is the audience interpreting the product of production?  How often is the audience thinking about/noticing production in that process?

Kevin B. Lee (various venues) A good example of the older, high-brow generation of video essayists, Kevin’s collection of work hosted on his Vimeo channel offers slow, deliberate, lecture-inspired readings of film techniques and form.  Note the distinct stylistic difference between Kevin’s pacing and someone like Zhou or Lewis.  How does delivery affect reception?

Software Guides

How to access Lynda tutorials (these will change your life)

Handbrake and MakeMKV  (file converters)

Adobe Premiere  (video editing)

Camtasia  (screen capture)

File management

Use your free UTBox account to upload and manage your files.  Make sure you’ve got some sort of system for tracking and assembling everything into your video editing software.   UTBox has a 2 terabyte limit (much higher than Google Drive) and is an excellent file management resource for all sorts of academic work.

Adobe Premiere saves versions with links to your video files, so it’s imperative that you keep your video files folder in the same place on every machine you open it up on.  That’s why I keep all my video files in a big folder on box that I drop on the desktop of any machine I’m working on before I open my premiere files.  The Adobe Premiere project walkthrough  has more details on this.

Where to find video and how to capture it

About fair use . Make sure your composition complies with the Fair Use doctrine and familiarize yourself with the four criteria.

The best place to capture images is always from a high-resolution DVD or video file .  The first place you should go to get the film is the library– see instructions for searching here .

To import the video and audio from your DVD or video file into your video editing software (like Premiere), you will first need to use a software to convert it to an .mkv.  See instructions on how to do that here .

Camtasia tutorials .  Camtasia is a program that allows you to capture anything that’s going on on your screen .  This is a critical tool for this assignment as you decide what kind of interface you want to present to your reader in your video essay.  Camtasia also allows you to capture any high-quality video playing on your desktop without licensing restrictions.

You can also use Clip Converter to capture images and sound from pre-existing YouTube videos , and it may be a little faster and easier than Camtasia.   I suggest converting things into .mkv before putting them into your video editor, regardless of where you get the material from.

Film theory and criticism

  • /r/truefilm’s reading and viewing guide

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Home Resources Free Guides Video Essays Guide Introduction to Video Essays

VIDEO ESSAYS GUIDE

Introductory guide to video essays, introduction to video essays, studying and researching film through film, “if it can be written, or thought, it can be filmed” – stanley kubrick, "...why can filmmaking, film curation, and film criticism not co-exist” – lindiwe dovey.

Drawing on the inspiring work of pioneering educators and researchers engaging with this creative method, this guide aims to offer a research-led introduction for students, teachers and researchers approaching the video essay for the first time.

From 2014, with the foundation of [in]Transition, the first online, open access, peer-reviewed journal of videographic film and moving image studies, an increasing number of academic journals have been welcoming video essays. However, the written word remains the dominant language to disseminate scholarly work, with shared conventions in terms of register, structure and length. In contrast, a glimpse at the range of published video essays evidences the diversity of approaches. While this may be a great opportunity for innovation and creativity, it also presents challenges. How to make video essays? What are their pedagogical benefits, as compared to written papers? What are the technological expectations? How to design assessment briefs to ensure they are equivalent to written papers? Is such equivalence relevant? If the approaches are so varied, what are the criteria of evaluation? What are the copyright issues, if any, when reusing creative work for the purpose of making an argument, audiovisually? And, more importantly, where to start?

Video essays are scholarly videos that invite researchers and class members to explore the audiovisual and multimedia language to make an academic argument. When applied to film research and pedagogy, the video essay is thus a recursive text. That is, the object of study, film, is mediated, or rather, performed, through the film medium. This is a kind of academic piece that encourages creativity, but more importantly, action. As such, video essays have a transformative dimension. When used in the classroom, for instance, as creative assessment methods, they foster a collaborative environment where teachers and students - that is, class members - are co-producers of knowledge, informed by different positionalities. Video essays can thus contribute to a kind of education that Paulo Friere (2018[1978]: 80-81) referred to as the “problem-posing education”, as “the practice of freedom”. This contrasts with the “banking” or “digestive” education as the practice of domination, where students are mere passive recipients of the knowledge transferred from tutors. As universities seek to decolonise the curriculum, video essays seem as pertinent as ever to foster active, creative and critical modes of learning, based on thinking through making. However, the experimental potential in video essays also leads to a certain degree of uncertainty to all class members and eager researchers who would like to venture into this creative arena of knowledge production. Creative educators and researchers are collectively seeking an academic space for video essays, legitimising their production, and suggesting ways of engaging with this kind of recursive language.

As Christian Keathley notes, “the essential question faced in the production of scholarly video is not technical, but conceptual” (2012). That is, video essays, like any other scholarly work, are concerned with the contribution to knowledge. But, how to achieve this? In this guide, we first look at the existing guidelines for the production and evaluation across the different journals, finding some coherence across them. We then suggest some ways of making them, dividing the process in three phases: preproduction, production and postproduction, in alignment with the filmmaking process. These guidelines do not aim to be prescriptive by any means. Rather, they seek to assist the video-making process . Due to our emphasis on the academic value of video essays, we further offer an overview to copyright considerations to take into account for its lawful, ethical and rigorous publication . We also include several journals and dissemination spaces. Finally, we share a case study of the application of the video essay as a creative assessment method at SOAS, University of London.

How to make video essays. Dr Shane O’Sullivan, Senior Lecturer in Filmmaking at Kingston University and Curator of Archives for Education .

Finding Coherence Across Journals

How to make video essay guides, copyright considerations, dissemination.

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Video essays and digital storytelling

How to use this guide

What is a video/multimedia essay?

  • Digital storytelling
  • 1. Planning and storyboarding
  • 2. Gathering images/video/audio
  • 3. Video editing
  • 4. Creating credits

This guide will take you step-by-step through the process of creating a video essay or digital story. The guide is laid out in the order you might approach your given assignment.  Tips, recommendations, and links to various tools are provided along the way.

You can work through each step by using the left navigation, or you can jump into the topic of your choosing.

What is a video essay?

Video essays use audiovisual materials to present research or explore topics. Like written essays, they may contain an introduction, argument, supporting evidence, and conclusion.

Introduction

Writing an essay, multi-media or otherwise, is about telling a story. Stories have a structure, and the academic structure for an essay is different than the structure for a novel or biography. Nonetheless, some of the same basic story structures apply.

Stories have a beginning, a middle, and an end, and there has to be some kind of coherence or flow to their telling. In the case of telling a digital story, this linear structure can be stretched a little because of the options that multimedia affords. And, because the story is told "on camera", there is some work to be done prior to its telling. A video essay parallels what you would do in a written essay in regards to determining:

  • what story you want to tell;
  • how that story will be structured (what gets included);
  • what order it goes in to build your argument or thesis; and
  • because it is academic, how and where you need to support your story elements with reference to the academic literature (citations).

--Introduction courtesy of Dr. Robin Cox, Associate Professor, Royal Roads University

  • Next: Digital storytelling >>
  • Last Updated: Aug 18, 2023 1:01 PM
  • URL: https://libguides.royalroads.ca/videoessayhowto

How to do a Video Essay: What is a Video Essay?

Introducing the Video Essay: Assignment of Now!

video on essay structure

  • What is a Video Essay?

The term Video Essay is hard to define as it is still evolving from a long cinematic history. From the screen studies perspective, it is a video that analyses specific topics or themes relating to film and television and is relevant as it comments on film in its own language. On a basic level it could be defined as the video equivalent of the written essay.

This guide refers to the video essay from the context of the academic audiovisual essay as a multimodal form that combines written, audio and visual modes to communicate an idea. As a structure, the video essay is thesis-driven, and uses images with text so that the audience can read and interpret the idea or argument in a multimodal way.

In educational settings, the term video essay is used broadly for teacher/student-learner generated video and as a vehicle to transmediate between written-text to digital forms.  Through the video essay form, students are able to achieve learning outcomes in a new way as a multimodal experience while engaging with the subject, task or assessment through expression and creation of self-knowledge.

PHOTO: TWITTER/@GIZMODO. Retrieved from http://www.straitstimes.com/tech/death-of-the-vcr-5-things-to-remember-about-the-iconic-technology

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  • The Video Essay Process
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  • A Pedagogy of Multiliteracies
  • Modes Of Multimodality
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  • Video Essay Channels
  • Weblinks to Video Essay Resources
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  • Referencing & Copyright
  • Marking Rubric
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Edith Cowan University acknowledges and respects the Noongar people, who are the traditional custodians of the land upon which its campuses stand and its programs operate. In particular ECU pays its respects to the Elders, past and present, of the Noongar people, and embrace their culture, wisdom and knowledge.

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Communications: Video Essay

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What is a video essay?

A video essay is a short video that illustrates a topic, expresses an opinion and develops a thesis statement based on research through editing video, sound and image.

What is a video essay assignment?

(Source: Morrissey, K. (2015, September). Stop Teaching Software, Start Teaching Software Literacy. Flowjournal . https://www.flowjournal.org/2015/09/stop-teaching-software-start-teaching-software-literacy/?print=print )

It is made of three main elements:

  • Image (filmed footage and found footage)
  • Sound (music and audio)
  • Words (spoken and written)

All of them are linked to your own voice and argument. It is a way to write with video.

  • Guidelines for Video Essay Best Practices Official technical guidelines by Prof. Antonio Lopez.

Video essays about video essays

Why Video Essays are just plain AWESOME by This Guy Edits  on YouTube .

Elements of the Essay Film from Kevin B. Lee on Vimeo .

F for Fake (1973) – How to Structure a Video Essay from Tony Zhou on Vimeo .

Sample Video Essays

  • If Educational Videos Were Filmed Like Music Videos by Tom Scott
  • How to Use Color in Film A blog post with multiple video essays about the use of color palettes by multiple great directors.
  • Seed, Image, Ground by Abelardo Gil-Fournier & Jussi Parikka.
  • Every Covid-19 Commercial is Exactly the Same
  • Top Video Essayists some videos on this page are set to private
  • VideoEssay: A subreddit for analytic videos and supercuts
  • ISIL videos imitate Hollywood and video games to win converts
  • Best Video Essays of 2023
  • Best Video Essays of 2022 by British Film Institute
  • Best Video Essays of 2020 by British Film Institute.
  • Best Video Essays of 2019 by British Film Institute.
  • Best Video Essays of 2018 by British Film Institute.
  • Best Video Essays of 2017 by British Film Institute.
  • Video Essays (Historical) A YouTube playlist of historically important films that helped define the concept of video essays.
  • What Is Neorealism by kogonada.
  • Analyzing Isis' propaganda - Mujatweets by Azza el Masri and Catherine Otayek.
  • Oh dear! by Adam Curtis.
  • Fembot in a Red Dress by Alison De Fren.
  • WHY IS CINEMA: Women Filmmakers? NOT SEXIST, BUT LET'S BE REAL??? by Cameron Carpenter.
  • Women as Reward - Tropes vs Women in Video Games by feministfrequency.
  • Il corpo delle donne (sub eng) by Lorella Zanardo.

Video essays beyond COM

Video essays can be a valuable form of academic production, and they can be brilliant and insightful in many other fields apart from Communications and media studies. Here are some examples that cover all the JCU departments:

  • Lady of Shalott | Art Analysis A look at John William Waterhouse's Pre-Raphaelite painting "The Lady of Shalott".
  • How to ace your MBA video essay The 60-second online video essay is a recent addition to the MBA application process for some business schools.
  • The Last Jedi - Forcing Change An analysis of Finn's and Kylo's narrative arc in Episode VIII of the Star Wars franchise.
  • How The Economic Machine Works by Ray Dalio A simple but not simplistic and easy to follow 30 minute animated video that answers the question.
  • Evolution of the Hero in British Literature This video essay discusses the literary heroes throughout the Anglo-Saxon Period, the Middle Ages, and the Renaissance Era in British Literature.
  • Fast Math Tricks - How to multiply 2 digit numbers up to 100 - the fast way! An easy video tutorial unveiling some math tricks.
  • Here's why we need to rethink veganism A brief climate change video essay on the environmental impacts of veganism, and how we can reframe going vegan less as a lifestyle and more as an aspiration.
  • Italy on the edge of crisis: Should Europe be worried? Channel 4 discussing the delicate political juncture in Italy (May 2018).
  • International Relations: An Introduction An overview by the London School of Economics and Social Science.

A video is basically a series of still images- each one is called a frame- that play back at a specific  rate . The frame rate (often abbreviated FPS for "frames per second") differs depending on where you are in the world and what you're shooting on.

If you're shooting a movie on celluloid (actual film that needs to be developed) then you are probably shooting at 24fps.

If you are shooting video in Europe then you are probably shooting at 25fps...

...unless you are shooting sports. Then you're probably shooting at 50fps.

If you're shooting video in the US or Canada then you are probably shooting at 30(29.98)fps...

...unless you're shooting sports. Then you're probably shooting at 60(59.98)fps...

...or unless you're shooting "cinematic video" at a frame rate of 23.976fps.

***The weird numbers for shooting in the US and Canada stem from the fact that while Europe's 50Hz electrical system operates at 50Hz, the 60Hz electrical system of the US actually operates at 59.98 Hz.***

If you're shooting at a higher frame rate (like 120fps or 250fps) it is probably because you want to play it back at one of these frame rates in order to achieve a slow motion effect.

Video sizes are measured in pixels. Resolution   refers to Width x Height. Here are some common resolutions:

  • FullHD (1080p): 1920 x 1080
  • HD (720p): 1280 x 720
  • 4K (2160p): 3840 x 2160
  • 4K Cinema: 4096 x 2160
  • Standard Defintion (NTSC- US/Canada): 720 x 480
  • Standard Definition (PAL- Europe): 720 x 576
  • VGA: 640 x 360

Types of video essays

1. Supercut

A supercut is a compilation of a large number of (short) film clips, focusing on a common characteristic these clips have. That commonality can be anything: a formal or stylistic aspect, a shared theme or subject matter... 

Supercuts are a staple of fandom, but they can also be used as a form of audiovisual critique: to reveal cinematic tropes, to trace thematic or stylistic constants in a filmmaker’s work and so on.

Examples: ROYGBIV: A Pixar Supercut  or Microsoft Sam's  Every Covid-19 Commercial is Exactly the Same  or Chloé Barreau's  NON UNA DI MENO - l'8 MARZO sta arrivando!

2. Voiceover based

In this form, analysis is done by combining clips and images with a narrator’s voice that guides the process. This could be done for a variety of video essays styles: scene breakdowns, shot analyses, structural analyses, vlogs, etc. What is common is the integral role of the creator’s voice in advancing the argument.

Example: Tony Zhou’s Jackie Chan—How to Do Action Comedy or David Chen’s Edgar Wright and the Art of Close-Ups .

3. Text/Image/Sound-Based

In this form, analysis is done by combining text, images and sounds without a narrator’s voice to guide the process. Again, this could be done for a variety of video essays styles, but relies much more on editing to advance the argument.

Example: Kevin B. Lee’s Elements of the Essay Film or Catherine Grant’s All That Pastiche Allows Redux .

4. Desktop Films

A desktop film uses the screen of a computer or gadget to serve as the camera and canvas for all of the content of an audiovisual narrative. It can include content from videos, apps, and programs that would be viewable on a screen. It is a screen-based experience that uses the desktop as its primary medium.

Example: Katja Jansen’s Desktop Films ; Kevin B. Lee’s Reading // Binging // Benning .

Descriptions adapted from  Filmscalpel

Resources: background and fundamentals

Best Practices

  • Code of Best Practices in Fair Use for Media Literacy Education Also downloadable as a PDF file
  • Streaming: film criticism you can watch by Guy Lodge
  • What is a Video Essay? Creators Grapple with a Definition Paula Bernstein from Filmmaker journal .
  • The Video Essay As Art: 11 Ways to Make a Video Essay by Norman Bateman.
  • Video essay: The essay film – some thoughts of discontent by Kevin B. Lee.
  • Deep Focus - The Essay Film by British Film Institute and Sight & Sound .

Scholarly Websites about Video Essays

  • The Videographic Essay: Practice and Pedagogy
  • Audiovisualcy Video Essays on Vimeo.
  • [In]Transition Journal of Videographic Films and Moving Image Studies.
  • Introductory guide to video essay From the British Universities and Colleges Film and Video Council.

Resources: software and how-to

  • How-to video essays by Greer Fyfe and Miriam Ross.
  • Media Production Guide by Tisch Library, Tufts University.
  • Video Reactions with OBS (Open Broadcast Software) Part 01 Setting up your scenes
  • Video Reactions with OBS (Open Broadcast Software) Part 02 Recording with OBS

Storyboarding

  • Planning and Storyboarding from Royal Roads University Library.
  • Video Essay Script Template

Screencasting

  • Quicktime (cross-platform)
  • Screencast-O-Matic
  • OBS Studio (open source, cross-platform) Open Broadcaster Software
  • Flashback Express (PC only)
  • 5 Free Tools for Creating a Screencast from Mashable.

Downloading and ripping

  • Pasty Software for downloading.
  • Savefrom allows up to 720p downloads of full video, 1080p downloads of video only (no audio). Select “download video in browser” on the site.
  • Y2mate allows up to 1080p video downloads.
  • Jdownloader Software for downloading
  • Handbrake Software for ripping and converting
  • DMA Basics: OBS for Video Essays A tutorial on how to use OBS for Netflix.

Note: Try to to ensure that you download in 720p resolution or higher. Your minimum level of quality should be 480p. If searching on YouTube, you can filter the search results to only show HD or 4K results. Check also the  Find Video   tab of this guide.

Free editing software options

  • DaVinci Resolve (cross-platform) A color grading and non-linear video editing (NLE) application for macOS, Windows, and Linux, incorporating tools from Fairlight (audio production) and Fusion (motion graphics and visual effects that throw shade on After Effects).
  • iMovie (Mac only)
  • Videopad (cross-plaftorm)
  • OpenShot (open source, cross-platform)
  • Shortcut (open source, cross-platform)
  • HitFilm Express (cross-platform)
  • Free Music Archive An interactive library of high-quality, legal audio downloads directed by the radio station WFMU.
  • SoundCloud SoundCloud is one of the world’s largest music and audio platform and you can search for creative commons music.
  • YouTube Audio Library A library of free music and sound effects by YouTube. Each track is accompanied by information on the use.
  • Sound Image Free music (and more) for your Projects by Eric Matyas. Only requires crediting the author for legal use (see "attribution info" page).
  • Audacity A free and open-source digital audio editor and recording application software. Very useful to trim audio, convert a sample rate, apply a little compression, chop & screw, etc.
  • REAPER A digital audio workstation and MIDI sequencer software. Technically a paid-for platform, its free-trial never ends.

Check also the  Find  Audio Resources  tab of this guide.

Creating credits, copyright and fair use

  • Creating credits for video essays From Digital Design Studio at Tisch Library
  • Fair Use Evaluator
  • YouTube Fair Use Channel
  • Society for Cinema and Media Studies Statement on Fair Use
  • Blender A free and open-source 3D computer graphics software toolset used for creating animated films, visual effects, art, 3D printed models, motion graphics, interactive 3D applications, virtual reality, and computer games.
  • GIMP A free and open-source raster graphics editor used for image manipulation (retouching) and image editing, free-form drawing, transcoding between different image file formats, and more specialized tasks.
  • Inkscape A free and open-source vector graphics editor used to create vector images, primarily in Scalable Vector Graphics (SVG) format.
  • Krita A free and open-source raster graphics editor designed primarily for digital painting and 2D animation. Good for sketching and conceptual art.

Stock footage

For stock footage, please check under the  Find video tab of this guide.

  • Final Cut Pro X Tutorial by JCU Digital Media Lab.
  • Final Cut Pro X Tutorial (PDF)
  • Final Cut Pro X Full Tutorial by David A. Cox
  • Audio Recording Tutorial by JCU Digital Media Lab.
  • << Previous: Find Videos
  • Next: Find Images >>
  • Last Updated: May 20, 2024 5:10 PM
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Filmmaking Lifestyle

What Is a Video Essay? Definition & Examples Of Video Essays

video on essay structure

A video essay consists of a series of videos that collectively, present an in-depth analysis or interpretation of a given subject or topic.

In this way, a video essay can be thought of as a condensed version of a lengthy written article.

VIDEO ESSAY

What is a video essay.

A video essay is an audio-visual presentation of your thoughts on a topic or text that usually lasts between 5 and 10 minutes long.

It can take the form of any type of media such as film, animation, or even PowerPoint presentations.

The most important thing to remember when creating a video essay is to include voiceover narration throughout the whole project so that viewers feel they are listening in on your thoughts and ideas rather than watching passively.

Video essays are typically created by content creators’ critics to make arguments about cinema, television, art history, and culture more broadly.

Ever wondered how ideas unfold in the dynamic world of video?

That’s where video essays come in.

They’re a compelling blend of documentary and personal reflection, packed into a visually engaging package.

We’ll dive deep into the art of the video essay, a form that’s taken the internet by storm.

In this article, we’ll explore how video essays have revolutionized storytelling and education.

They’re not just a person talking to a camera; they’re a meticulously crafted narrative, often weaving together film footage, voiceover, text, and music to argue and inform.

video on essay structure

Stick with us as we unpack the nuances that make video essays a unique and powerful medium for expression and learning.

Components Of A Video Essay

As storytellers and educators, we recognize the intricate elements that comprise a video essay.

Each component is vital for communicating the essay’s message and maintaining the audience’s engagement.

Narrative Structure serves as the backbone of a video essay.

Our crafting of this structure relies on a cinematic approach where the beginning, middle, and end serve to introduce, argue, and explore our ideas.

Film Footage then breathes life into our words.

We handpick scenes from various sources, be it iconic or obscure, to visually accentuate our narrative.

The Voiceover we provide acts as a guide for our viewers.

It delivers our analysis and commentary, ensuring our perspective is heard.

Paired with this is the Text and Graphics segment, offering another layer of interpretation.

We animate bullet points, overlay subtitles, and incorporate infographics to highlight key points.

Our sound design, specifically the Music and Sound Effects , creates the video essay’s atmosphere.

It underscores the emotions we wish to evoke and punctuates the points we make.

This auditory component is as crucial as the visual, as it can completely change the viewer’s experience.

video on essay structure

We also pay close attention to the Editing and Pacing .

This ensures our video essays are not only informative but also engaging.

The rhythm of the cuts and transitions keeps viewers invested from start to finish.

In essence, a strong video essay is a tapestry woven with:

  • Narrative Structure – the story’s framework,
  • Film Footage – visual evidence supporting our claims,
  • Voiceover – our distinctive voice that narrates the essay,
  • Text and Graphics – the clarity of our arguments through visual aids,
  • Music and Sound Effects – the emotive undercurrent of our piece,
  • Editing and Pacing – the flow that maintains engagement.

Each element works Along with the others, making our video essays not just informative, but also a cinematic experience.

Through these components, we offer a comprehensive yet compelling way of storytelling that captivates and educates our audience.

The Power Of Visual Storytelling

Visual storytelling harnesses the innate human attraction to imagery and narrative.

At its core, a video essay is a compelling form of visual storytelling that combines the rich tradition of oral narrative with the dynamic appeal of cinema.

The impact of visual storytelling in video essays can be profound.

video on essay structure

When crafted effectively, they engage viewers on multiple sensory levels – not just audibly but visually, leading to a more immersive and memorable experience.

Imagery in visual storytelling isn’t merely decorative.

It’s a crucial carrier of thematic content, enhancing the narrative and supporting the overarching message.

By incorporating film footage and stills, video essays create a tapestry of visuals that resonate with viewers.

  • Film Footage – Brings concepts to life with cinematic flair,
  • Stills and Graphics – Emphasize key points and add depth to the narrative.

Through the deliberate choice of images and juxtaposition, video essays are able to articulate complex ideas.

They elicit emotions and evoke reactions that pure text or speech cannot match.

From documentaries like An Inconvenient Truth to educational content on platforms like TED-Ed, video essays have proven their capacity to inform and inspire.

Sound design in video essays goes beyond mere accompaniment; it’s an integral component of storytelling.

Music and sound effects set the tone, heighten tension, and can even alter the audience’s perception of the visuals.

It’s this synergy that elevates the story, giving it texture and nuance.

  • Music – Sets the emotional tone,
  • Sound Effects – Enhances the realism of the visuals.

Crafting a narrative in this medium isn’t just about what’s on screen.

It requires an understanding of how each element – from script to sound – works in concert.

This unity forms an intricate dance of auditory and visual elements that can transform a simple message into a powerful narrative experience.

The Influence Of Video Essays In Education

Video essays have become a dynamic tool in academic settings, transcending traditional teaching methods.

By blending entertainment with education, they engage students in ways that lectures and textbooks alone cannot.

video on essay structure

How To Create A Powerful Video Essay

Creating a compelling video essay isn’t just about stitching clips together.

It requires a blend of critical thinking, storytelling, and technical skill.

Choose a Central Thesis that resonates with your intended audience.

Like any persuasive essay, your video should have a clear argument or point of view that you aim to get across.

Research Thoroughly to support your thesis with factual data and thought-provoking insights.

Whether you’re dissecting themes in The Great Gatsby or examining the cinematography of Citizen Kane , your analysis must be thorough and well-founded.

Plan Your Narrative Structure before jumping into the editing process.

Decide the flow of your argument and how each segment supports your central message.

Typically, you’d include:

  • An intriguing introduction – set the stage for what’s coming,
  • A body that elaborates your thesis – present your evidence and arguments,
  • Clearly separated sections – these act as paragraphs would in written essays.

Visuals Are Key in a video essay.

We opt for high-quality footage that not only illustrates but also enhances our narrative.

Think of visuals as examples that will bring your argument to life.

Audio selection Should Never Be an Afterthought.

Pair your visuals with a soundtrack that complements the mood you’re aiming to create.

Voice-overs should be clear and paced in a way that’s easy for the audience to follow.

Editing Is Where It All Comes Together.

Here, timing and rhythm are crucial to maintain viewer engagement.

We ensure our cuts are clean and purposeful, and transition effects are used judiciously.

Interactive Elements like on-screen text or graphics can add a layer of depth to your video essay.

Use such elements to highlight important points or data without disrupting the flow of your narrative.

Feedback Is Invaluable before finalizing your video essay.

We often share our drafts with a trusted group to gain insights that we might have missed.

It’s a part of refining our work to make sure it’s as impactful as it can be.

Remember, creating a video essay is about more than compiling clips and sound – it’s a form of expression that combines film criticism with visual storytelling.

It’s about crafting an experience that informs and intrigues, compelling the viewer to see a subject through a new lens.

With the right approach, we’re not just delivering information; we’re creating an immersive narrative experience.

What Is A Video Essay – Wrap Up

We’ve explored the intricate craft of video essays, shedding light on their ability to captivate and inform.

By weaving together compelling visuals and sound with a strong narrative, we can create immersive experiences that resonate with our audience.

Let’s harness these tools and share our stories, knowing that with the right approach, our video essays can truly make an impact.

Remember, it’s our unique perspective and creative vision that will set our work apart in the ever-evolving landscape of digital storytelling.

Frequently Asked Questions

What is visual storytelling in video essays.

Visual storytelling in video essays is the craft of using visual elements to narrate a story or present an argument, engaging viewers on a sensory level beyond just text or speech.

Why Is Visual Storytelling Important In Video Essays?

Visual storytelling is important because it captures attention and immerses the audience, making the content more memorable and impactful through the integration of visuals, sound, and narrative.

What Are The Key Elements Of A Powerful Video Essay?

The key elements include a central thesis, thorough research, a well-planned narrative structure, high-quality visuals, fitting audio, effective editing, interactive components, and a compelling immersive narrative experience.

How Do I Choose A Central Thesis For My Video Essay?

Choose a central thesis that is focused, debatable, and thought-provoking to anchor your video essay and give it a clear direction.

What Should I Focus On During The Research Phase?

Focus on gathering varied and credible information that supports your thesis and enriches the narrative with compelling facts and insights.

What Role Does Audio Play In Video Essays?

Audio enhances the visual experience by adding depth to the narrative, providing emotional cues, and aiding in information retention.

How Can Interactive Elements Improve My Video Essay?

Interactive elements can enhance engagement by allowing viewers to participate actively, often leading to a deeper understanding and connection with the content.

Why Is Feedback Important In Creating A Video Essay?

Feedback is crucial as it provides insights into how your video essay is perceived, allowing you to make adjustments to improve clarity, impact, and viewer experience.

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A video essay is a type of video that is used to present a single, cohesive argument or idea. They can be used to communicate a complex idea in a way that is easy to understand. They can also be used to show how a

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It is indeed.

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Absolutely, Greg.

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Great post! I found the definition of video essays to be particularly insightful.

As someone who is new to the world of video essays, it’s helpful to understand the different forms and purposes of this medium. The examples you provided were also enlightening, particularly the one on the First Amendment.

I’m looking forward to exploring more video essays in the future!

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I found this post to be incredibly informative and helpful in understanding the concept of video essays.

As a budding filmmaker, I’m intrigued by the idea of blending traditional essay structure with visual storytelling. The examples provided in the post were particularly insightful, showcasing the versatility of video essays in capturing complex ideas and emotions. I can’t wait to explore this medium further and see where it takes me!

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I found this post really fascinating, especially the section on the different types of video essays. I never knew there were so many variations!

As a student, I’m definitely going to start experimenting with video essays as a way to express myself and communicate my ideas. Thanks for sharing!

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Interesting read! I’m curious to explore more video essays and see how they can be used to convey complex ideas in an engaging way.

Appreciate the comment

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Introduction to video-essays

  • Post author By Mariia Makutonina
  • Post date November 24, 2021

While we wait for the Videography course to become again available at Middlebury, I invite you to discover the world of video essays on your own terms through these five artists.

Video essay is a piece of video content that, much like a written essay, advances an argument. The only difference is that a video essay takes advantage of the structure and language of film to deliver its point.

  • Kogonada Discover masterfully constructed video essays from the writer-director Kogonada who reveals through visual arguments the power of cinematography in your favourite. His works are STRIKINGLY beautiful and give you an amazing insight into the history of film and its artistic power to create emotional response in viewers worldwide. You can start your exploration with this piece on Italian Neo-realism: http://kogonada.com/portfolio/what-is-neorealism
  • Shanespeare If you are looking for more casual, relaxed and chattier video-essay experience, you should definitely check out Shanespeare channel on YouTube. Shaniya explores a variety of cultural, societal and media subjects using popular films we consume to ask critical questions about our collective values. And it’s great fun, too! She manages to combine highly academic rhetoric with casual Gen-z language and jokes, making you feel like you are listening to a friend’s banter about pop culture’s latest trends. I recommend this piece on How Hollywood Demonizes Feminity .
  • Nerdwriter We all sooner or later discover this channel on Youtube and inevitably fall in love with Evan Pushak’s beautiful voice, slick visuals and highly engaging philosophical reflections on a myriad of humanity subjects. Whether you want to look at the film you love from a new, unexpected perspective, learn about history, architecture, painting or like me, discover the poetry of Emily Dickinson and E.E. Cummings, you absolutely must check out this page if you haven’t already done so before. You can start with this piece Time, Tarkovsky And Pandemic .
  • What’s So Great About That? Grace Lee is the queen of engaging with dense, very specific media subjects with seeming ease and relaxed attitude that you cannot stop watching whatever video you happen to click on and can find yourself down the rabbit hole of layers of complex theoretical arguments Lee proposes. Be careful with this self-reflexive, funny and piercingly smart video-essayist, because the next time you will be preparing readings for your film theory class, inevitably this question will pop into your head: “Did Grace reference this paper in one her essays?” She probably did, and let’s keep this gem between us. You can start with her piece on Video essay .
  • Lessons from the Screenplay Finally, if like me, you have missed an opportunity to take a screenwriting course and find yourself in ss1/2 trying to make a short film, this is one of the helpful resources on your crash-course journey of becoming a better storyteller. Check out this piece on the structure of When Harry Met Sally . Bonus essay: Jessica McGoff on Mulholland Drive: http://www.thecine-files.com/on-mulholland-drive/

Feel free to talk to me about taking a video essay class – my media tutor hours: Sunday 4 pm-7pm and 8pm-12 am:)

Video Essay Analysis and Composition

Lesson plan, grade level.

Undergraduate (Face-to-Face or Online)

Students will be introduced to a contemporary essay genre to see how people argue in multimodal environments.

Students will reinforce their understanding of various ideas from composition studies discussed throughout the semester, including Aristotle’s Triangle, Toulmin’s Model, and paragraph structure. 1

Students will demonstrate their understanding of expository writing and argumentative approaches.

Students will compose a short video essay based on a previous assignment to learn the basics of video essay composition.

Background and Context

I provide these exercises near the middle of the semester as a way to show the relevancy of what students are learning in the composition class. I teach this genre in both Composition 1 and 2. The exercises demonstrate how people use the same structure and argumentative techniques in video essays that the students are using in their written work. Given the increasing popularity of video essays, this assignment allows students to see what contemporary expository writing is like in the digital age.

Total Estimated Class Time

A single class period (approx. 50 mins.)

Videos Used for This Session and Assignment

Jack Saint’s “The Truth about 90s Cartoons and ‘LGBT Brainwashing’”

https://www.youtube.com/watch?v=L–Fa8_ujBA

Jack Saint’s “Sky High: Disney’s Fascist Eugenics Movie”

https://www.youtube.com/watch?v=iIdbLUm-ez8

Sequence of Activities

  • Viewing and Analysis (30 mins.)

As students watch the videos, they take notes, guided by the questions in the Video Essay Analysis exercise.

  • Class Discussion (20 mins.)

As a class, we share everyone’s answers, referring to specific sections of the videos. This discussion creates a lot of interaction: some students are unsure about what the thesis is, while others find it easily—more easily than they found the thesis in any written essay previously provided.

Then we discuss whether students would rather write traditional essays or compose video essays. Many students prefer watching the essay video to reading an essay, yet most would rather compose a written essay, since they recognize that it would take more time to complete and edit a well-paced video essay.

These discussions always reinforce compositional elements and allow students to think about how genre and structure affect the creation of an argument.

Follow-Up Activities

For homework, students create one-minute recorded versions of traditional essays they wrote earlier in the course, then share the recordings in discussion boards. This activity offers them a chance to experiment with speaking while using a scripted argument and helps them think about how they can adapt, retool, and revise their claims.

Possible Alterations

One way to strengthen the discussion is to assign the students to watch the video for homework and complete the exercise sheet before they come to the next session. The main reason my students watch the video in class is that they have limited access to the Internet outside the school because they live in a rural area. If students lived in an area where they could access the Internet asynchronously, I would assign watching the video before they came to class so that we could spend more time on analysis and discussion.

I have used these exercises for online composition classes and made only minor adjustments. For online classes, we simply divide each stage into individual assignments and discussion boards. The students answer the questions about the video essay on their own and then share the responses in a discussion board. The larger discussion occurs in the same discussion board. The video essays are posted in another forum, an activity that creates further dialogue about this genre.

You can use these assignments in secondary education courses as well. If time and curricular requirements allow, you can easily use more essays with a similar theme to help show how people respond to topics and each other’s interpretations.

Although Jack Saint’s videos are fun to use, especially since I teach film as well, I would recommend finding video essays that coincide with a course’s theme or that focus on current events. The topics of video essays on the web are as varied as the approaches used to create them. Certain ones use a simple webcam, while others use more sophisticated editing. In any case, introducing video essays in a composition course allows students to see and hear arguments—a valuable experience.

1 Aristotle’s Triangle, also known as the rhetorical triangle, includes the foundational ways in which speakers or writers can appeal to their audiences. The three components include pathos (appeals to an audience’s emotion), logos (appeals to an audience’s sense of logic and reasoning), and ethos (appeals that establish an author’s credibility for an audience). Stephen Toulmin created his model to show the fundamental elements of argumentation in writing. The basic elements include claim, data, and warrant or synthesis. He argues that these three components are needed for any argument to be successful, and this structure is the basis for most paragraphs for expository writing. The traditional formula for structuring a paragraph involves starting with a topic sentence argument, followed by examples, and ending with synthesis sentences.

Lesson Materials

Video Essay Analysis Exercise  

Video Essay Prompt  

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Scripting Video Essays: How to Write a Great Narrative

There are many ways in which you can write video essays. Some have argued that video essays are a new trend in the world of creative writing. There is so much emphasis on developing a story from visuals, photographs, videos, and music to tell an enduring tale or lesson in this day and age. 

So, if you want to join the video essay bandwagon as an artist, expert, researcher, or student, you must know how to write them first before creating them.

Writing a narrative video essay is a great way to share your ideas with the world. Narrative essays let you not only say something meaningful but also show it. A good narrative video essay is also about the art of visual storytelling.

But first, if you are wondering what exactly is a video essay. Let’s address it first.

What is a Video Essay?

A video essay is a form of a documentary-like video narrative film using film footage, video clips, and graphics to discuss an issue or topic. Academics and artists can typically use video essays to discuss their research. 

In addition to blog posts and magazine articles, video essays are a new type of storytelling in the digital world. They take one idea and meticulously construct a narrative on how it came to be, how it’s been used/applied, or what it means.

video essay script

In its most popular form (one person talking head), a video essay is made up of between 3-7 minutes in length and usually presents one concept or topic.

It often looks at a film and demonstrates how it is engaging in meaning or does not. The video essay can also emphasize the acts performed by actors or directors, such as performance, staging, and editing techniques.

But today, it is not fixated to film subjects only.  You can also expand your visual stories about anything under the sun like history, politics, science, technology, etc. Just choose an idea and proceed with your essay writing.

Here is an excellent example of the best video essays –  Example: Best Video Essays by Vox

How do you Create a Narrative in your Video Essay?

To create a compelling video essay, you must know how to write an essay with a video component to produce a compelling story. A good video essay should have the following qualities:

  • It should be insightful, thought-provoking, or informative.
  • It should be argumentative and practice critical thinking
  • It should be visual, formal, and well-structured.
  • It should help the viewer understand and appreciate a topic/situation from various angles.
  • It should inspire viewers through findings, vocabulary, and plot.

The best video essays also use candid footage and demonstrate the use of nonfiction or documentary filmmaking techniques . And the main reason why people gravitate towards narrative essays is that they let you show your ideas visually to your viewers.

How to Write a Video Essay Script?

Many people are starting to make video essays as a way of presenting their own thoughts and experiences. The problem is that these videos do not have any actual narration, leaving the viewer lost trying to understand what’s happening.

But to write a grand narrative, you must follow the following stages:

how to come up with short film ideas

Brainstorming ideas is the first stage. At this stage, you should list a few interesting concepts in an organized way. You may want to use the topic form like: “A Case for Video Essays” or “How to Create a Story Using Text and Images?” So, while ideating, follow these:

  • Begin by picking a topic ( mostly what you are passionate about).
  • Think about your point of view and audience. 
  • Set up the background and context for your essay or story (the “what”). 
  • Reveal the turning point in your story (the “why”). 
  • Provide evidence to support your account of events (the “where”) 
  • Discuss how the incident relates to broader social concerns (the “what now?”).

Research is the next stage of writing a video essay. The moment you decide to make a video essay, you should have enough information about the topic. The more information and research you do in the ideation stage, the easier it will be for you as a writer and speaker to share your knowledge with the audience. Research may include:

  • Finding out facts from books, interviews, or research papers.
  • Finding out relevant video footage of the person, place, or event.
  • Getting access to the video footage of a particular event (e.g., presidential speeches).
  • Find audio or video files on the Internet and transcribe them into text format (e.g., podcasts, interviews).
  • THE ESSAY STRUCTURE: 

Because the video essay is still relatively new, there are no definitive rules about structure and genre for these films.  But still, we should adhere to some basic rules while constructing the script structure. Your structure is the most crucial stage for a crackling narrative. 

how to come up with short film ideas

The essentials of a great narrative essay structure are as follows :

  • First, create a rough outline from your research material.
  • Think about a compelling opening line with a single line answer to the question of the essay
  • Begin with questions, then answer in a way to create an argument.
  • The Argument then leads to the next question.
  • The emotion and Tone of the script should be formal, thought-provoking, insightful, and informative, supported by relevant visual reference.
  • The essay must represent a single point of view.
  • But it should be a well-reasoned perspective.
  • It must have the writer or creator’s personal touch.
  • Good writing is about the economy of words articulated to the point.
  • Don’t forget to mention the What is the Takeaway for the audience.
  • Don’t make it lengthy. Video essays are also about documenting or reviewing videos. So the script should not eat it all.
  • Once you have structured the script, go back to the beginning and review your work.

Once you have prepared a rough draft of your essay, read it out loud and find the rhythm in the story. Is it telling the theme visually?  Rewrite and get the tone right. Your first few scripts may not be satisfactory. Don’t worry about that. It is a learning process.

  • WRITING THE FINAL DRAFT:

Now, once you have gotten all the ideas into a script, you will be eager to write the final draft. At this stage, make sure to follow the following tips:

  • Make sure every line is comprehensible so that viewers can easily understand your point of view without missing anything important in it.
  • Proofread and make sure that you don’t leave any unfinished work or broken sentences in the video essay structure.
  • Check the length of the video essay and make sure to follow the minimum requirements.
  • Once you are done with the script, check for the formatting of your work.
  • Spend extra time on a great narration that helps explain your content effectively and concisely.
  • Get a clear idea about what you want to say so that you know what kind of images to use in the final draft of your essay and how they should be arranged.
  • Conclude the essay by providing the audience with everything they need to know about your subject.

For a compelling narrative, the first thing to do is identify what makes the story you are trying to tell unique and why an audience wants to learn about it.

Related Question:

Are Video Essays Popular Today?

Though the concept was coined in the mid-1990s, it has only become popular in the last five years or so. As of now, a considerable amount of video essays and short films are uploaded on Youtube. Some have even garnered millions of views.  The prominent mentions are the Nerdwriter, and Every Frame is a Painting.

check out – Best Video Essays of last year

How Long Does a Video Essay Take to Write?

If you are writing a long video essay, it can take you a considerable amount of time. However, if you aim to create a short film covering one event, it can be done in a day or two. 

But, you may take time if you don’t have the research material in your hand. 

Final words:

The video essay became popular because it is a way to engage with the writer rather than just “watching” them talk about something. But, to make a great narrative, you have to research a lot and put in your best efforts. 

We hope this write-up has helped you create a great video essay. Happy writing!

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Comparing the Structure and Function of the Senate and the House of Representatives

This essay about the distinct roles and structures of the Senate and the House of Representatives highlights how they each shape American governance. The House, with its proportional representation and two-year terms, is a dynamic entity reflecting the people’s immediate needs. The Senate, with equal representation and six-year terms, emphasizes thoughtful deliberation. Despite their differences, both chambers work together to create a balanced and effective legislative process, embodying the nation’s democratic ideals.

How it works

In the intricate dance of American governance, the Senate and the House of Representatives stand as twin pillars, each carving the legislative landscape with its distinct tool, sculpting structures and functions that embody the nation’s democratic ideals in unique ways.

Comparing the Senate and the House is like admiring two masterpieces in a grand gallery, each adorned with intricate details, yet together creating a harmonious tableau of governance. The House of Representatives, akin to a bustling metropolis, pulses with the energy of 435 representatives, each a voice for their constituents.

Its architecture, rooted in proportional representation, ensures that populous states resonate loudly, yet even the smallest state retains its own sacred chamber within this democratic colosseum. The House’s two-year term limit instills a sense of urgency, a constant motion machine of legislative action, where representatives are in perpetual communion with the heartbeat of their districts.

In contrast, the Senate stands as a serene sanctuary, where deliberation dances with decorum in the hallowed halls of the upper chamber. With its 100 senators, each representing an entire state, the Senate is a testament to the egalitarian spirit of American democracy, where Rhode Island’s voice carries the same weight as California’s. Senators, akin to seasoned stewards of statesmanship, navigate the currents of national discourse with the wisdom of experienced sailors, their six-year terms allowing for sustained contemplation amidst the tempests of partisan politics.

Structurally, the Senate and the House diverge like two branches of a mighty river, each flowing with its own rhythm yet converging in the vast delta of legislative governance. The Senate, with its rules of decorum and tradition, is the chamber of solemn reflection, where history’s echoes reverberate in every debate and deliberation. Its filibusters and cloture votes are bulwarks against the tide of haste, ensuring legislation emerges not from passion’s fires but from reasoned discourse’s crucible.

Conversely, the House is the bustling marketplace of ideas, where debate’s cacophony mingles with procedural battles’ clangor. Governed by the Rules Committee, the House is a whirlwind of activity, its legislative machinery finely tuned for efficiency and efficacy. Here, the majority wields its gavel with authority, steering the ship of state towards progress’s shores, while the minority’s dissenting voices serve as the compass, ensuring no course is set without due consideration.

Functionally, the Senate and the House are twin engines of American democracy, each propelling the ship of state forward with its unique thrust. The Senate, with its advice and consent powers, serves as the nation’s conscience guardian, its confirmation hearings and treaty ratifications a testament to solemn oversight duty. Meanwhile, the House, with its power of the purse and sole authority to initiate revenue bills, is the nation’s fiscal future architect, its budgetary battles shaping American prosperity’s contours.

Despite their disparities, the Senate and the House are bound together by the shared pursuit of a more perfect union. Through conference committees and bicameral negotiations, these twin governance pillars find common ground amidst partisan politics’ tumult, forging legislative solutions that reflect American society’s diverse tapestry.

In conclusion, the Senate and the House of Representatives stand as monuments to American democracy’s enduring spirit, their structures and functions a testament to the founding architects’ wisdom. As liberty’s guardians and justice’s custodians, these twin chambers continue shaping history’s course, their legacy etched upon time’s annals for generations to come.

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PapersOwl.com. (2024). Comparing the Structure and Function of the Senate and the House of Representatives . [Online]. Available at: https://papersowl.com/examples/comparing-the-structure-and-function-of-the-senate-and-the-house-of-representatives/ [Accessed: 28-May-2024]

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I’ve sat through every day of Trump’s criminal trial. This is what it’s really like

Only reporters and a handful of members of the public are able to witness the surreal spectacle of the former president struggling to stay awake for his own trial, alex woodward writes.

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Donald Trump sits at the defense table inside a Manhattan courtroom for his hush money trial on May 21

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A few dozen reporters raced for the exits the moment New York state court officers let us leave the 15th floor courtroom.

From a stairwell window I could see a plume of smoke in the small park across the street. Down another floor, I could see the crowd forming around it. Down another, an ambulance and police. The smell of gas and burning flesh then hit me as I walked through the front door.

On the fourth and final day of jury selection in Donald Trump ’s criminal trial in Manhattan , a man had self-immolated behind police barriers on the other side of the street.

I’ve attended every day of the first-ever criminal trial of an American president , and the harrowing image of a pile of ash and debris on cement just steps away from where dozens of reporters line up every morning to get into the courthouse is seared into my memory, but barely remembered in the surreal spectacle taking place inside.

While cops chased down his neon pamphlets flying in the breeze towards a phalanx of news cameras, a distraught cameraman cursed at the scene in front of him; not because of what he had seen, but because he left for lunch and missed his shot. I asked the court’s trenchcoat-wearing spokesperson if the trial was delayed. He smiled. “I’m headed there right now,” he told me.

After snaking through two lines for metal detectors downstairs, up the elevators back to the 15th floor, through another two rows of bag checks and another set of metal detectors, we filed back into the courtroom before the former president trudged inside and plopped himself at the defense table .

There, we continued to bear witness to a silent and tired Trump, who slouches, stares and keeps his eyes shut for six to seven hours a day, three to four days a week — a view that’s been afforded to only his entourage and the handfuls of attorneys, court officers, journalists and members of the public allowed inside.

He lumbers in and out of the court, sits briefly by himself at the defense table before his attorneys join him, then keeps his eyes closed for most of the day. His mouth falls open occasionally, before he appears to snap awake and scrunch his face as if he’s listening harder. He sinks into his chair and disappears, barely a witness to his own trial.

Donald Trump speaks to cameras outside his criminal trial in Manhattan on May 20

Getting there takes some time and patience. I get in line across the street before sunrise behind a few other reporters and professional line holders who make $50 an hour to sleep in camp chairs, personal tents and blankets for overnight shifts, paid by larger media networks to guarantee a spot inside. After we’re allowed inside around 8.30 am, I find a seat in one of the rows of wood benches inside an adjoining courtroom with space for roughly 100 people, watching next door’s closed-circuit broadcast on three large TV screens.

We’re joined by a motley crew of everyday citizens eager to witness history up close. In the public line next to us were retirees visiting their daughter during college graduation, a California attorney on vacation who couldn’t resist a courtroom, and high school students skipping class.

And then there were the returning characters. One man with backpacks made out of clocks said he was hoping to sell trial body language information to online betting sites. A pair of Trump-supporting Chinese women in USA-branded hats and apparel unfurled an American flag. John McIntosh, who lugged around a suitcase, used the lines to collect the thousands of signatures he needs to get on the ballot for US Senate.

Sylvia Achee walked up and down the line carrying a handbag-sized speaker playing her husband D-Achee’s song “Liars Must Go” while handing out printed-out lyric sheets. In the small park on the other side of the fence, a woman blew a shofar and played CeCe Winans’ “Come Jesus Come” from her phone and into a bullhorn.

Reporters and members of the public line up across the street from a criminal courthouse in downtown Manhattan for a seat inside Donald Trump’s trial on May 16

Inside the courtroom , boldface media names — like CNN anchors Jake Tapper and Kaitlan Collins — sat alongside veteran court reporters and exhausted print journalists operating on little sleep. During her one-day visit, I sat next to Fox News personality Jeanine Pirro, who filled a notebook with handwritten notes before she went on air to rip into Stormy Daniels . A few days later, the former president stood in the hallway and read one of her statements calling the judge a “fool.”

More than a dozen New York court officers direct the steady flow of foot traffic, but it’s Mr Trump’s presence that sets the rules. While he’s on the floor, unloading grievances and barking at the small pool of reporters and cameras stationed in a barricaded pen in the hallway, steps away from the men’s bathroom, we’re effectively forced to shelter in place.

When he’s inside, we’re free, and he goes right back to sitting at the defense table, mute and staring at nothing, out of view of the rest of the world, except for us.

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Guest Essay

Do You Want a ‘Unified Reich’ Mind-Set in the White House?

A photo of Donald Trump raising his fist in the air. His arm is obscuring his face from the side.

By David Austin Walsh

Dr. Walsh is a postdoctoral associate at the Yale program for the study of antisemitism and the author of “Taking America Back: The Conservative Movement and the Far Right.”

It is hard to be shocked by Donald Trump anymore. The former president’s trial over hush money paid to a porn star has made history, and his performance in court has been so farcical that Mr. Trump was threatened with jail time for contempt of court. He has called his political enemies “vermin” and said that immigrants are “poisoning the blood” of America. Mr. Trump’s transgressions against American political norms are by now almost a cliché.

Yet when Mr. Trump posted on Monday a video on his Truth Social account that featured mock headlines about his re-election in 2024, including one that predicted that “what’s next for America” was the “creation of a unified reich,” it was a shock of a different order, a suggestion that our country was on a glide path toward Nazi Germany in a second Trump term.

Mr. Trump’s penchant for flirting with authoritarianism and fascism is well known — he praised the neo-Nazi marchers in Charlottesville, Va., in 2017, has dined with the white supremacist Nick Fuentes and, of course, instigated the Jan. 6 riot. But the “unified reich” video shows a different kind of danger in another Trump presidency.

The Associated Press reported that the references in the video “appear to be a reference to the formation of the modern Pan-German nation, unifying smaller states into a single reich, or empire, in 1871.” A Trump campaign representative claimed that the video was posted by a campaign staff member while the candidate was in court. That underscores the bigger problem in the Republican Party today, one that goes far beyond Mr. Trump: a generation of young Republican staff members appears to be developing terminal white nationalist brain. And they will staff the next Republican administration.

This is a problem that other Republican candidates have faced as well. Last July the Ron DeSantis campaign fired a speechwriter and former National Review contributor, Nate Hochman, for promoting a pro-DeSantis video featuring Nazi imagery ; and scores of Republican aides on Capitol Hill have been outed by reporters as “groypers” — a term used to describe fans of Mr. Fuentes.

Not every young Republican campaign staff member is a fascist. But the far right is a significant part of the Republican Party’s political coalition. Mr. Trump sailed through the G.O.P. primaries and has probably secured the nomination. The presence of so many extremist elements in positions of power and influence is the price to be paid in the party’s bargain with MAGAism: Representatives Marjorie Taylor Greene and Paul Gosar addressed a white nationalist conference in 2022, and an investigative report from 2020 found that at least 12 Trump administrative aides had ties to neo-Nazi and anti-immigrant hate groups.

The contemporary American right might not be a monolith, but it functions like a “ popular front ,” which traditionally refers to the broad coalition between leftists and liberals in the 1930s unifying against a common fascist enemy. But similar dynamics existed on the right throughout the 20th century and continue.

This is not a new dynamic in conservative politics. The popular-front approach was the staple organizing principle of the American right during the 20th century. In fact, the right-wing popular front gave birth to modern conservatism, unifying a disparate group of right wingers, including luminaries like Senator Joseph McCarthy, Gen. Douglas MacArthur and William F. Buckley Jr. and more obscure — and more radical — figures like the magazine owner Russell Maguire, the classics professor Revilo Oliver and the American Nazi Party chief George Lincoln Rockwell. What bound this motley coalition together was shared opposition to communism, socialism and New Deal liberalism.

Extremists and fascist sympathizers could be found even in the commanding heights of the movement — and other conservatives knew it. Mr. Maguire, a Connecticut businessman and arms manufacturer, purchased The American Mercury magazine in 1952 and turned it into one of the most influential conservative journals of its day, inveighing against the threat of international communism, creeping liberalism and collectivism. It was perhaps the most widely read conservative magazine of its era, with a circulation of over 100,000 at its peak in the mid-1950s (by contrast, Mr. Buckley’s National Review struggled to reach 20,000 readers by the end of the decade).

But Mr. Maguire was also an outspoken antisemite who helped distribute books claiming that a Jewish plot threatened to subvert America. The editor of The American Mercury, William Bradford Huie, defended his professional relationship with the publisher because Mr. Maguire’s money was helping to get the conservative message out. “If suddenly I heard Adolf Hitler was alive in South America and wanted to give a million dollars to The American Mercury,” he told a reporter, “I would go down and get it.”

Still, there were political limits to openly embracing the swastika only a few years after World War II, which suggests that appeals to a “unified reich” will backfire on the Trump campaign. Both Mr. Maguire and Mr. Buckley had employed Mr. Rockwell at their magazines in the late 1950s. Mr. Rockwell, who according to his autobiography had embraced Nazism as early as 1951, approached Mr. Maguire in the late 1950s to finance a “slow, secret Nazi buildup” throughout the country. To Mr. Rockwell’s dismay, Mr. Maguire — a millionaire — offered him only $1,000. The political costs of organizing under the swastika were too high.

After Mr. Rockwell began making public appearances as a Nazi, he quickly became one of the most hated men in the country. Ironically, many of his political stances — opposition to the civil rights movement, support for segregation and intense antipathy to communism — were relatively popular in America in the 1960s, but explicitly tying those politics to Nazi imagery was a dead end. Whatever behind-the-scenes political influence Mr. Rockwell amassed working for The American Mercury or National Review was extinguished when he embraced the swastika.

Times have changed. While the far right has not been the decisive political force that put Mr. Trump in office, he has benefited from its support in some states — and has never paid a clear political price for boosting extremists. Despite his extensive record of political extremism, Mr. Trump still won over 74 million votes in 2020 and has maintained a consistent polling edge over President Biden in 2024.

Contemporary far-right activists like Mr. Fuentes clearly see Mr. Trump’s campaign as another opportunity to build power and influence. And unlike in decades past — where the far right was an important part of the right-wing popular front but did not exert hegemonic control — MAGAism is today the dominant strain in conservative politics.

If elected, Mr. Trump has promised to not govern as a dictator “except for Day 1” of his administration and to “root out the communists, Marxists, fascists and the radical-left thugs.” These are not empty words; the Heritage Foundation’s Project 2025 proposals are a road map to use executive authority to purge the federal government and replace current civil servants with conservative loyalists.

The likeliest candidates for those positions are campaign staff members and other activists. Given that it now seems to be almost commonplace for Republican staff members to have ties to white nationalists and neo-Nazis and that the Texas G.O.P. recently voted against barring them from associating with antisemitic individuals or groups, we should be very concerned about the potential role of far-right aides in a second Trump administration.

A unified reich in America may still be just a fantasy, but those fantasists could soon be in positions of real power.

David Austin Walsh is a postdoctoral associate at the Yale program for the study of antisemitism and the author of “ Taking America Back : The Conservative Movement and the Far Right.”

The Times is committed to publishing a diversity of letters to the editor. We’d like to hear what you think about this or any of our articles. Here are some tips . And here’s our email: [email protected] .

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COMMENTS

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