how many words should my cover letter have

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How to write a great cover letter in 2024: tips and structure

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

• Pronouns (optional)
• Location (optional)
• Email address
• Phone number (optional)
• Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

• They want someone who can write social media posts and blog content on tight deadlines
• They value collaboration and input from every team member
• They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

• Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
• Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
• Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
• Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
• Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
• Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
• Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
• Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
• Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
• Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
• Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
• Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
• Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
• Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
• Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Ace your job search

Explore effective job search techniques, interview strategies, and ways to overcome job-related challenges. Our coaches specialize in helping you land your dream job.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

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If you’re wondering how long a cover letter should be, this article has everything you need to know (including exactly how many words to make your cover letter).

I’m going to share why most job seekers are making their cover letters far too long, and why you will likely get more job interviews by writing less in your cover letter.

Let’s get started…

How Long Should a Cover Letter Be?

Cover letters should be one page long and total 75 to 250 words. This recommendation applies to both printed and email cover letters. It’s okay if your cover letter doesn’t take up an entire page, but it should never exceed one full page.

Job seekers needing to explain gaps in employment , a recent change in career path, etc., may want to utilize more words in their cover letter than someone with a more standard background.

A job seeker who is staying within their current industry and career path (e.g. moving from Software Engineer to Senior Software Engineer) and not needing to explain a lengthy work gap should aim to be on the lower end of the recommended cover letter word count mentioned above — somewhere between 70 and 150 words.

As an example, my favorite cover letter template from Harvard Business Review has only 76 words:

As you customize this cover letter, the word count will likely rise a bit, but it’ll remain much shorter than what most job seekers send. And that’s a good thing!

This type of letter is going to be very different than what most job seekers are sending and what you’ve seen recommended online, and that’s often a plus.

Coming up soon, I’ll explain why a shorter cover letter may improve your odds of hearing back on a job application.

How Many Paragraphs Should a Cover Letter Include?

The typical cover letter should contain three to six paragraphs. Each paragraph should be relatively short, containing two to four sentences. This is especially important in the first paragraph of your cover letter, where you want to entice the reader and encourage them to keep reading by providing a short, punchy opening.

In general, when writing to grab someone’s attention, focus heavily on making the first paragraph compelling, because this is your first impression or “elevator pitch,” for why they should keep reading.

Now that you know how long a cover letter should be, let’s look at some specific benefits of using this length, which is shorter than some people recommend.

Reasons to Consider a Shorter Cover Letter

Now that you know how many words a cover letter should be, let’s talk about why I recommend this as the ideal length, even though some career experts recommend your cover letter be longer.

There are four things that happen when you keep your cover letter relatively short…

1. You Stand Out by Being Different

Here’s an example of a typical full-page cover letter that many job seekers are sending:

If you’ve sent something like that in the past, it’s NOT your fault…

Almost every website with cover letter templates recommends this format, and it’s what you’re constantly told to send.

But that’s the beauty of limiting your cover letter to my ideal cover letter length of 75 to 250 words. It’s different than what everyone else is doing!

From the first glance, you’re showing the hiring manager that your cover letter is unique and worth reading closely . You show that you’re not going to bore them half to sleep with yet another generic letter containing info from a template or info that’s already on your resume.

Whereas, if you send a full-page cover letter like the image/example above, the hiring manager is thinking, “Okay, here’s another huge page of info to read through that’s probably based on a template.”

This happens to them over and over, all day.

That brings me to my next benefit…

2. You Get Your Cover Letter Read (Not Skimmed!)

Most job seekers send cover letters that so long-winded that nobody wants to read them. The hiring manager may read to the second or third paragraph, but they’re unlikely to through to the end.

Beyond that, job hunters send cover letters that repeat information from their resume, which doesn’t provide any value to the hiring manager or recruiter .

But because your cover letter is short, and ideally has small paragraphs, it’s inviting to read. Hiring managers open your email or letter and think, “Great, I can read this no problem.”

So they read your cover letter from start to finish without skipping a word!

This is why you should always send the hiring manager a short cover letter where each line has a purpose and message and does something to sell them on why you deserve the interview.

You don’t have to take my word for it, though. Test it! Send half of your cover letters in the standard, full-page style seen above, but with the other half, test what I’m suggesting here. Greatly reduce the word count, get right to the point, only offer info that’s not on your resume.

We’ve now looked at two reasons why the full-page cover letter is not the ideal length/approach. But I’ve got two more reasons for you…

3. You Draw Attention to Your Strongest Points/Skills

If you’re naming 20 different skills and qualifications in your cover letter, it’s hard for a recruiter or hiring manager to pick out the most important pieces.

Whereas, if you just name your three or four strongest arguments for why you’d be a great fit for their job description, those points will stand out (and get read, as mentioned above).

Sometimes less is more, and with cover letters, it’s often the case!

So this is another factor to consider when deciding how long your cover letter should be.

4. You Get Your “Call to Action” Read So You Win More Interviews

Finally, you should end each cover letter with a “Call to Action,” which I’ll explain in the next section.

This is where you ask for the interview, which is something many job seekers don’t do properly (or don’t do at all) in their cover letter.

And by keeping your letter brief, this closing paragraph comes relatively quickly… sometimes as the third or fourth paragraph… so it’s much more likely to get the reader’s full attention which means you’ll get more interviews.

Recommended Cover Letter Font Size

The best font size for your cover letter is 12 points, whether you’re sending a printed or an email cover letter. Avoid fancy fonts and choose a simple, easy-to-read font like Calibri or Arial. Include plenty of white space and small, punchy paragraphs. It’s better to have multiple, concise paragraphs in your cover letter than one or two very long paragraphs. This helps with readability.

How to End Your Cover Letter: Ask for the Interview

This is one other mistake a lot of job seekers make with their cover letters, along with repeating info on the resume and just being far too long-winded. They don’t ask for the interview in their closing paragraph!

The whole point of the cover letter is to win you job interviews . So after you’ve got the specific word count you want, make sure to finish up by actually asking the hiring manager to call you and set up a time to discuss in more detail!

Here’s an example of how you could conclude an email cover letter:

I’d love to discuss the position over the phone and provide a bit more context for how I can help you in this role. Are you available for a phone call later this week or early next week? My phone number is 555-218-4987.

Or, simply use the cover letter conclusion from the first example in this article, from Harvard Business Review:

I have attached my resume for your review and would welcome the chance to speak with you sometime.

However, I prefer a slightly stronger conclusion to a cover letter that really prompts the hiring manager to reply to a direct question. That should get you more responses from your cover letter, no matter your cover letter length!

Conclusion: How Many Words Should a Cover Letter Be?

To reiterate how long a cover letter should be, I recommend sticking to 250 words or less and never exceeding one page.

It’s beneficial to keep your letter short and concise for both a printed cover letter and a cover letter sent by email.

The shorter format allows you to focus on your strongest points and grab the hiring manager’s attention without overwhelming them with too much text or info. This will help you get more interviews and separate you from other job seekers who send long, generic, cut-and-paste cover letters with their applications.

However, as mentioned earlier, the length of your cover letter will vary depending on the industry (in a very formal, traditional industry, you may want to go for a slightly longer word count).

If you have an unusual scenario to explain, then your ideal cover letter length may be longer, too.

So don’t take the advice above as a hard-and-fast rule, but just a general guideline on how long a typical cover letter should be to win more job interviews.

As a final step, make sure to proofread everything! Sending a cover letter with a typo or mistake can cost you the job interview even if you have great qualifications and writing style.

More cover letter resources:

• Do you need to send a cover letter?
• How to write a cover letter with no experience
• 3 steps to writing a cover letter that stands out

About the Author

Read more articles by Biron Clark

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• Resume and Cover Letter
• What is the perfect cover...

What is the perfect cover letter length?

8 min read · Updated on May 08, 2023

Finding the perfect balance between concise and complete can be a challenge

When applying for a job, the cover letter can often be the key factor that sets you apart from other candidates. A cover letter serves as an opportunity to showcase your skills, experience, and personality and can give hiring managers a glimpse into what you have to offer. 

However, one of the biggest challenges in creating a cover letter is determining the ideal length. So, what is the perfect length for your cover letter? The answer can depend on the job you're applying for, the company culture, and the expectations of the hiring manager. 

In this article, we'll provide tips on how to create a standout letter and offer guidance on determining the ideal cover letter length that will make the right impression on potential employers.

How long should a cover letter be?

While there's no set rule for how many words your cover letter should be, the length will depend on the amount of information you need to convey and the style you choose to write in. 

However, as a general guideline, it's recommended to keep your cover letter to one page, with each paragraph consisting of 3-4 sentences. This works out to between 300 and 500 words and ensures that your document is concise and easy to read - while still providing enough detail about your qualifications and experience . 

Additionally, it's important to focus on quality over quantity and make sure that each sentence is relevant and impactful to the overall message of your cover letter. On top of that, some employers may have specific guidelines for cover letter length. 

Guidelines on cover letter length

1 page or 300-500 words

One commonly accepted guideline is to keep your letter to one page, with a cover letter word count of approximately 300-500 words. This length allows you to provide enough information to highlight your skills and experience, while remaining on point.

Exceptions to the rule

How long is too long? Many people wonder if it's okay to have a two-page cover letter. There are some instances where you can exceed one page; however, they are few and very far between. If the job posting specifically requests a longer cover letter, you can consider writing a more detailed document that addresses the specific requirements of the position. In some fields, such as academia or research, a longer cover letter may be expected in order to provide a comprehensive overview of your experience and qualifications. But in normal circumstances, one page is plenty. 

Breaking down the cover letter

When determining the length of your cover letter, it can be helpful to think about the different sections of the document and how much space each one should take up. Breaking down a cover letter into its different sections and knowing what to include in each paragraph can help you to create a document that is well-organized, effective, and concise. 

What should a cover letter include, though? Here's a breakdown of what you could cover in each paragraph:

Paragraph 1: Introduction

The first paragraph of your cover letter should introduce you and explain why you're applying for the job. You can start with a sentence that grabs the reader's attention and makes it clear that you're excited about the opportunity. For example, you might say something like, "I am thrilled to apply for the [Position] at [Company Name], as I have a long-term interest in [field or industry]."

You should also summarise why you're a good fit for the position and why you're interested in working for the company. This is your chance to make a connection with the reader and demonstrate your enthusiasm for the job. 

Paragraph 2: What you bring to the table

The second paragraph of your cover letter should provide more detail about your skills and experience and how they align with the requirements of the job. This is where you can explain what you bring to the table and how you can contribute to the company's success.

It's important to be specific and provide examples of your accomplishments , as well as any relevant education or training that you've completed. This is also a good place to mention any soft skills that are important for the position, such as communication, teamwork, or leadership abilities.

Paragraph 3: Career achievements and supporting information

The third paragraph of your cover letter can be formatted into bullet points, if you prefer. This is where you can demonstrate your expertise and show the reader that you have the skills and experience needed to excel in the position.

Be sure to tailor your examples to the requirements of the job posting and focus on achievements that are relevant to the company's goals and mission. This is also a good place to mention any relevant certifications, awards, or publications that you've earned.

Paragraph 4: Closing and call to action

The final paragraph of your cover letter should wrap up your document and provide a call to action. This is where you can thank the reader for considering your application and express your enthusiasm for the position once more.

You should also provide your contact information and encourage the reader to get in touch with you for further discussion or to schedule an interview. This is your chance to leave a lasting impression and show the reader that you're a qualified and keen candidate for the job.

Tips on crafting effective cover letters 

Crafting an effective cover letter within word count limits can be challenging, but it's always possible. Here are some tips that can help you to stay on track and make the most of the space you have:

Focus on the essentials: Be concise and avoid including irrelevant or redundant information

Use the active voice: This helps to convey confidence and clarity and makes your writing more engaging

Use bullet points: When appropriate, bullet points can help you to present information in a more efficient and visually appealing way

Customize your letter: Tailor your letter to the specific job and company you're applying to, highlighting the skills and experience that are most relevant to the position

Proofread: Make sure to carefully proofread your letter for errors, typos, and grammar mistakes; consider asking a friend or mentor to review your letter as well

Use a consistent format: Use a consistent format for your letter, with the same font and header that you used on your resume

Be confident and positive: Use confident, positive language to convey your enthusiasm for the position and your ability to excel in it

Example of a successful cover letter

[Your Name]

[Your Address]

[Your Email Address]

[Today's Date]

[Company Name]

[Company Address]

Dear Mr Carlson, 

Having seen the job posting for a Project Manager, I would like to offer you adaptability, leadership skills, and a willingness to take initiative in this role. As someone who has demonstrated an ability to embrace change and lead others through it, I can also bring a wealth of knowledge surrounding project management to your team. I have earned recognition for bringing innovative and creative approaches to business and for embracing technical solutions. 

I am proud to have successfully transitioned from a QA role to a Project Manager with my current employer, in response to a sudden shift in the business structure. I demonstrated strong leadership by being one of the first employees to embrace the changes and execute the transition. I encouraged and inspired other QA team members to take on the challenge and shone a positive light on making the transition.

Please also consider the following qualities that I could bring to your team:

Emerging technologies: Business and tech changes at the speed of light, or so it seems sometimes. I am adept at keeping up with those changes and assimilating new ways of doing things. I bring fresh perspectives to processes and procedures and strongly feel that transformational change and adaptation are imperative to driving innovation. 

Leadership: I truly enjoy stewarding the career progression of others and have been trusted by management on several occasions to lead projects and to motivate teams to success.

Commitment to improvement: I proactively seek opportunities to expand my skills and knowledge through professional development activities. I'm also not afraid to take on new challenges and can make autonomous decisions despite ambiguity and tight deadlines.

While my resume does go into more detail and provides additional insights into my background, please feel free to contact me on [cell phone number] if you have any questions about my candidacy.  I look forward to discussing further how my professional goals are perfectly aligned with your organization's priorities.  

Thank you for your time and kind consideration.

Yours sincerely,

Remember, the goal of your cover letter is to get your foot in the door and secure an interview, so put in the effort to make it the best it can be. Good luck with your job search!

If you need help, TopResume writers are experts at crafting compelling cover letters that highlight skills, qualifications, and achievements. We'll not only make sure you have the perfect cover letter length, we'll write it in such a way that you won't fail to impress recruiters!

Recommended reading:

What to Say in a Cover Letter: 5 Things You Should Include

Career-Specific Cover Letter Samples & Examples

How to Start a Cover Letter That Grabs Attention  

Related Articles:

Do Hiring Managers Actually Read Cover Letters?

How to Create a Resume With No Education

Why You Lose When You Lie on Your Resume: Learning From Mina Chang

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How Long Should a Cover Letter Be in 2023? (+Examples)

Do you want to know what the perfect length of a cover letter is? What is the ideal number of words that a cover letter should have? And how many paragraphs should you include?  If you are looking for answers to these and more cover letter questions, you are in the right place.

The quick answer is that a cover letter should never be longer than a page, 400 words, or six paragraphs.

However, if you want to dive deeper into the cover letter nuances and become a real expert, you are in the right place. So, if you want to learn in detail how to write the perfect cover letter of a perfect length, just keep reading.

For more general information about cover letters , go and have a look at the first article from our series Cover Letter Guide: What is the Cover Letter. There, you will find a definition of what a cover letter is, what makes it different from a letter of motivation, and a short guide on how to write a great cover letter.

Find out your resume score!

What is the ideal cover letter length for 2023?

When it comes to cover letters,  the longer, the better  does not apply.  Even if you have years of expertise and you worked extremely hard on gathering professional skills and experiences  — and now you want to show it off all in detail on four pages — don’t.

Sometimes, less is more. This is the case for a good cover letter. It is crucial to highlight the experiences that are truly relevant to the advertised position. Don’t worry, there will be plenty of time to talk about your skills and achievements in more detail once you get the interview.

Rather, think of a cover letter as a tasteful, comprehensive, short advertisement. You want to catch the attention of a hiring manager and make it clear that you are a highly experienced professional fit for the role. Yet, at the same time, you don’t want to bore and overwhelm the person who is making the selection in the first round of the hiring process.

It is important to realize that in large companies, the hiring manager and the HR department have a very short time to go through your application.  On average, per one vacancy, there  are  up to 250 applicants. This means you must make your cover letter stand out from the crowd – but also be easy to read.

What follows are the tips on how to do it!

Read the instructions

Always make sure you read the employers’ instructions properly.  In many vacancy announcements, there is a clear list of what is required from an applicant. Often, these also indicate the expected length and form of a cover letter.

If specific regulations are not included, don’t worry. In this case, you can go for the standardized version of a cover letter.

Junior vs Senior

If you are at the start of your career  and are applying for a junior position   where it is expected to have a lack of practical experience, writing around 200 words is perfectly acceptable. A cover letter for an internship can be equally long. If you don’t have prior experience, you can focus on your inner motivation, education, and extra-curricular activities.

For an experienced candidate , the word count can be doubled. However, it really shouldn’t exceed 400 words in any scenario – unless specifically requested. At the same time,  a cover letter should never exceed 1 page.  If you do so, you completely disobey all the rules of this genre, and it won't work to your advantage.

While this length may sound too short, and you may feel tempted to write more about many of your professional accomplishments, it may eliminate you from the selection process. Being selective and cutting straight to the point makes you a better candidate as opposed to one who writes their whole life story.

Career vs Academic cover letter

The rules listed in the previous paragraph are almost universally true when we speak of a career cover letter.

However, an academic cover letter is conventionally longer. If you are wondering how long an academic cover letter should be, know that  the standard length is one page and a half . On the other hand, it is never longer than two pages.

Cover letter heading length

The same cover letter rules apply here, too. A short, simple, and catchy heading will get you far.

Do not exceed two sentences; one is advisable. Either use your full name or a catchphrase, such as: “ Why am I the best for the role of XY ”. However, do this only when you are sure that the company and the position that you are interested in aren't too formal.

How long should the first paragraph be

This paragraph is to capture the attention of the reader.  It does not have to be longer than two or three sentences.  State who you are, where and how you found the opportunity, and why you are interested in it. Do this in a catchy way, though! If you heard about the position from a person in common, do not hesitate to mention their name.

Remember, the first paragraph is short – do not waste words. Make yourself an attractive candidate right from the beginning, and mention your biggest assets right here – such as the length of experience or quality of your education.

How long should the second paragraph be

Arguably the most important part of your cover letter. Therefore,  you should make the second paragraph the most extensive and longest part of your cover letter.  Write about your accomplishments and past work experiences in detail. Explain why you are the best candidate for the role and what your skills are that no one else has.

On the other hand, remember —  you still must write at least one more paragraph in the body of the cover letter, as well as the closing paragraph. Therefore, don’t go overboard with the length.

The best thing to do is to initially write freely and more. Then, you can cut the number of words down later during later stages of editing. This way, you won’t limit your creativity from the start by being too focused on the correct word count.

How many words/paragraphs should a cover letter be

• As we've already stressed, your cover letter shouldn’t be too long. Keep it under one page. However, sometimes only half a page may not be long enough. Find the right balance.
• When it comes to the number of words, never exceed 400 words. 250-300 words are the ideal length of an average cover letter.
• The perfect number of paragraphs in a cover letter ranges from three to four.  The maximum number of paragraphs that are acceptable is six.

Cover letter examples by length

If you want to see the instructions applied in real life, have a look at the cover letter examples of various lengths examples below. All three of these people managed to land the job by using the kickresume cover letter template ! 

Cover letter example 1: Short version: Half a page

Cover letter example 2: Medium version: Between half a page and a page

Cover letter example 3: Long version: A page

If you liked these  cover letter samples  and you want your cover letter to look the same, use  one of our  cover letter templates!  You can go for the free or the premium version. It is super easy to use, so you’re just a click away from the cover letter of your dreams!

Cover letter formatting

Not only length but also the way you format the cover letter matters. Your goal is to  make it very easy to read.  You will achieve this by keeping your cover letter structured, nicely designed, and well-formatted. Here are the tips on how to achieve this:

• When it comes to the font of a cover letter,  try to imagine being a busy hiring manager. You want to make their job as easy as possible – so go for a font that is easy to read. At the same time, you want to create a professional impression. In other words, the best font for your cover letter would be the classic  Times New Roman, Arial , or  Calibri . However, if you are confident enough to experiment and you want to make your cover letter stand out from the crowd with a more eye-catching design, go for it. But forget to ensure that the text should be easy to navigate and read – that is the priority. 
• The letter size  matters, too. Anything between 10.5 and 12 is good. You don’t want to make the letters too small, so they would be hard to read, or too large, so you don’t exceed one page.
• The margins  of a cover letter are conventionally 1.5 or 1.
• A cover letter should never be   double-spaced. You want to fit all the information on one page — with double spacing, you wouldn’t be able to.

How long should an email cover letter be? 

Today, unless specifically instructed to do otherwise, the cover letter is conventionally sent as an email attachment.

Just like with the cover letter itself, sending a short and precise email is better than a long and overly complicated one.

In your email you must include:

• a relevant subject:  if the subject title is not included in the vacancy instructions, use the name of the position for which you are applying;
• a polite greeting:  address the person by their full name/if not available, Dear Sir/Madam will do
• refer to your attached cover letter and resume;
• express hopes for the future , consider attaching a phone number where they can reach you;
• close with best regards/best wishes and your full name and surname;

Email cover letter length examples

Email cover letter example 1.

Email cover letter example 2

Email cover letter example 3

And that’s about it. There is no need to make it too elaborate – all the important information is in the attachment.

Now hit that send sign and wait for the response. After listening to all the advice, we have no doubts you will receive positive news. The Kickresume team wishes you the best of luck!

Now, when you have that cover letter in your pocket, we are sure you also want an amazing-looking resume. The good news is that you are just a click away from our Kickresume CV templates!  You can even easily  turn your LinkedIn profile into a great resume .

FAQ: How long should a cover letter be in 2023

What is the ideal word length of a cover letter.

Your cover letter should be between 250 to 400 words long.

A cover letter isn't required – should I still send it?

Yes, this is your chance to stand out from the crowd of applicants and make it clear that you’re willing to put in the effort.

Is a 1000-word cover letter too long?

Yes, it is. It's never advised to exceed 400, max. 500 words.

Is it ok to have a cover letter that is two pages long?

No, you should always limit your cover letter to only one page. Recruiters don't have time to read long essays. They also like familiarity and known formats.

Kaja Jurčišinová

Kaja Jurcisinova is a fresh graduate and a junior copywriter at Kickresume. Kaja completed her undergraduate degree in Art History at the University of St Andrews in 2018 and graduated with a Master’s in Arts and Culture from the University of Groningen in 2021. She was an intern at multiple cultural institutions across Europe, including the Dutch Museum Association in Amsterdam, the Matter of Art Biennale in Prague, and the European Cultural Centre in Venice. At the moment, she resides in Visby on the Swedish island of Gotland.

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How to write a professional resume summary [+examples], how to put your education on a resume [+examples], how to describe your work experience on a resume [+examples], let your resume do the work..

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How Long Should a Cover Letter Be in 2024?

Finally, an organization posted your dream job. You crafted a flawless resume and now you’re ready to apply. You land on the cover letter section of the application and see that it is optional. Is it truly optional?

Will not submitting make me less likely to land the job? Where do I even start and how long should the cover letter be?

These are some things that might run through your head. But don’t panic, we are here to help. No matter what your career level is, your cover letter can set you apart from the other applicants. But how much do you have to write?

This can be a complicated question. Too much text? The hiring manager might glance over it. Too short? The recruiter may think that you didn’t put much thought or effort into writing the cover letter . 

Cover letters should range from a half-page to one full page. Your cover letter should never exceed one page in length.

• Page Count: 0.5 to 1
• Word count: 250 to 400
• Paragraph count: 3 to 6

How to Keep Your Cover Letter to One Page

Tip #1: keep it concise.

While the cover letter is a great way to showcase your personality, it is also very important to be concise. Hiring managers are sifting through dozens, and maybe even hundreds, of applications.

They do not have time to read a full two-page article about your daily tasks. Instead, highlight any relevant experiences that show your qualifications for the specific job.

Demonstrate your passion for the industry and end the letter. The decision-maker will appreciate your brevity and may even reward you with an interview . 

Tip #2: Highlight Only Relevant Experiences

Unless the employer requests a specific word count, keep it short. Take only the amount of space required to show that you are an ideal candidate for the job.

Highlight your qualifications and any relevant stories. It’s important to be specific, and not regurgitate the content on your resume. 

It is very important here to showcase how your past achievements can help the company solve their current challenges and how you will use your skills if chosen for the position.

Doing so will show the recruiter or hiring manager the value you can bring to their organization. 

Tip #3: Break Your Cover Letter into Sections

An effective cover letter contains three to four paragraphs. It’s important to keep the sentences short so the reader can quickly navigate your cover letter.  

Paragraph #1: The Intro

The first paragraph should grab the decision-maker’s attention. This is an opportunity to show your interest in the position and knowledge of the company. Make sure you address your cover letter to the correct person or department. Always be sure to research the company and customize each cover letter to the position you are applying for. 

Example: “I am excited to submit my application for the position of [insert position name] with [insert company name]. I have watched your growth for years and really appreciate the devotion to serving your customer’s needs.” 

Paragraph #2: Your Qualifications

The second paragraph should highlight relevant stories or stats that impress your qualifications. For example, “In the previous company, I grew sales by 150% in my first year and 200% in my second year.” It is helpful if you can be specific in how you achieved success or benefited the company in some way. This highlights what you bring to the table and how you can make an impact on the hiring manager’s business. 

Paragraph #3: Your Interest in the Company

The third paragraph, if you choose to include it, can speak to what drew you to apply to the specific company. This can sway the hiring manager's decision by showing passion and loyalty to the company. 

Paragraph #4: The Closing

The final paragraph should reiterate your interest in the position. It is a great time to thank the reader for their consideration and request an in-person meeting. It’s important to have a call-to-action so the reader knows what to do next. Always include detailed contact information. 

Tip #4: Experience Level

Cover letters can vary based on your experience level. If you are applying for jobs right out of college, don’t include metrics measured in school, such as GPA, unless requested. Instead, focus on your experiences, projects and achievements that make you a strong candidate. 

If you are in the middle of your career, pick out relevant accomplishments and state your experience level. For example, “With 12 years of teaching experience, I am writing to express my interest in the open position in your Mathematics Department.” 

If you have more experience, you likely have more relevant qualifications and stories. This may entice you to make your cover letter longer. Do not fall into the trap.

Longer does not mean better . Select a few key successes and leave others for the interview process. 

Tip #5: Formatting

The format is just as important as the length of your cover letter. Pay attention to the amount of white space on the page. More white space keeps the content easier to read for the recruiter or hiring manager.

You want to make sure that you use a font that is legible (as the ones handpicked by our team together with recruiters). Keep standard margins and align your text to the left. 

Writing a cover letter can be intimidating. If you remember to keep your writing concise and highlight only your relevant experiences, you will be on your way to snagging an interview in no time.

Suggested Reading:

• How to Write a Cover Letter in 2024
• Resume Formats Guide: How to Pick the Best in 2024
• Cover Letter Examples

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The 18 Do’s and Don’ts of Cover Letters Every Job Seeker Should Know

Posted: May 8, 2024 | Last updated: May 8, 2024

Most job seekers don’t spend nearly enough time working on their cover letters, assuming that their resume is enough to get them an interview. But when there is competition, a great cover letter can be the difference between getting an interview and getting passed over. 

Your cover letter is your first impression when you’re applying for a new job, and it should be a good one. It’s also an opportunity to show your personality and demonstrate why you’re a perfect fit for the role.

Writing a cover letter can be a daunting task, but you can do a few simple things to make the process easier. Here are some easy do’s and don’ts that can help you write a great cover letter that will impress employers.

Sell Yourself

Like your resume, your cover letter is your chance to brag (professionally) about why they should hire you. Be proud of your skills and accomplishments, and use them to explain why you are the best candidate for the job.

When you sit down to write a cover letter, think about what will grab the hiring manager’s attention and make them want to learn more about you. What can you say about your skills and experience that will set you apart from the other candidates?

If you can, include specific examples of times when you have excelled in a similar role.

Answer the Question: Why Do You Want to Work Here?

You can be more human and personable in your cover letter than in your resume. So be sure to tell the reader why you want the job . This is especially true if you are making a career change or have been out of work for a while. 

Briefly explain your situation so that the hiring manager doesn’t have any questions about why you’re applying. 

For example, you can say something as simple as: “After ten years of working in office administration, I am interested in finding new challenges in the marketing industry.” 

Address How You Meet the Needs of the Organization

There’s a reason most job applications require a resume and a cover letter. A cover letter gives you a chance to communicate with the organization and elaborate on your resume. It’s your opportunity to explain how you meet the organization’s needs and why you should be selected for an interview.  

When writing a cover letter, it’s important to focus on how you can help the company reach its goals. You need to do your research to do this.

Find out the company’s goals and plans for achieving them. Then, craft a cover letter that demonstrates how your skills and experience can help the company succeed. 

You can also use your cover letter to address some of the other job needs that may be difficult to include on your resume. These are things like having a driver’s license and access to a vehicle or details about your availability, such as when you can start.

Personalize Each Letter

Each employer should receive a personalized cover letter, but don’t worry! You can create one or two cover letter templates and tailor them for each job, just like you should do for your resume.

People still expect your cover letter to follow the formal letter format that includes the date, your name and contact information, and the company’s contact information. Be sure to update each cover letter so that it has the correct details and is addressed to the right person. Addressing your cover letter to the wrong person or sending the wrong letter with your resume probably won’t get a second look. 

If you can’t find who to address the letter to, it’s better to use something generic like “hiring manager” or “hiring team” than the wrong name.

Keep it Short

Almost everyone will tell you that your cover letter must be one page. In most cases, this is great advice. Limiting yourself to one page helps you avoid repetition and really focus on what the hiring manager needs to know.

But the truth is, your cover letter should be as long as it needs to be. 

I have been successful in submitting a two-page cover letter in the past. In this case, I was applying for a position that was actually two part-time jobs combined into one full-time job. The two roles were related but required different skills, so there was no way to address them all with a single-page cover letter.

Make sure your cover letter is free of spelling and grammatical errors. Use Grammarly (which is free) to catch spelling errors, grammar mistakes, and other language issues that you may overlook. This attention to detail will show the employer that you are taking the time to make sure that your letter is professional and that you are taking the job seriously. 

Proofreading your own cover letter (and resume) can be difficult because you have likely read it so many times that you no longer see the mistakes. Having someone else take a look at it with fresh eyes can be helpful. In addition, they may be able to offer suggestions for improvements or point out information that is missing.

Get Their Attention Right Away

Almost every cover letter starts in the same boring way: “I am writing to apply for the [position] job at [company].” This does not tell the employer anything about you or why you are qualified for the job. 

Instead, use the first paragraph to grab the employer’s attention and make them want to read more. 

You can do a few things to make your first paragraph truly stand out: 

• Tell them right away why you are qualified for the position. If you have work experience that matches the required qualifications, mention it first. 
• Use strong, active language to engage the employer and show that you are enthusiastic about the position. 
• Talk about your transferable skills, such as those you gained from previous jobs, volunteering, leadership roles, or your side hustle. Use specific examples to demonstrate how you have used these skills in the past and how they will help you succeed in the position you are applying for.

Starting your cover letter with a strong hook will immediately set you apart from other candidates and demonstrate your dedication and enthusiasm for the role.

Use Action Words

Use strong action words on your cover letter, such as: created, managed, oversaw, and implemented. These words will demonstrate your ability to take charge and get things done. Hiring managers are looking for candidates who can take the initiative and get the job done, so make sure to highlight your relevant experience and skills by using descriptive words .

Address Employment Gaps or Potential Concerns

Your cover letter is also an opportunity to explain any gaps in your employment history or to address any concerns that the employer might have about your candidacy. For example, if you took a few years off to raise your children, use your cover letter to explain how this has prepared you to return to the workforce and be an even better employee.

If you are out of work, don’t try to hide it. Employers may eventually discover the truth, so it’s better to be honest with them from the start.

Explain your situation briefly and focus on the positive – what you have been doing to stay busy and how you are excited to put your skills to use in a new role. Honesty is always the best policy, and employers will appreciate your transparency.

Don’t Repeat Your Resume

Now that you know what you should be doing on your cover letter, let’s talk about some of the things you need to avoid. 

Your cover letter is meant to elaborate on your resume, not repeat it. If it doesn’t tell us anything more than your resume already does, why are you even bothering to write one?

Hiring managers don’t want to read the same information twice. They want to see how you can add value to their organization, not just a list of your past accomplishments.

Use your cover letter to talk about your skills and experience in a more natural way. Expand on what you want an employer to know about yourself and your application. 

Don’t Be Negative

If you are applying for a new job, you are either unemployed or underemployed, hate your current job , or are worried that you may be about to lose it. None of these situations are fun to be in, but you can’t let that show in your cover letter. You have to keep it positive!

You want to show the employer that you are excited about the opportunity and are confident in your ability to do the job. 

If you hate your current job, focus on how you are looking for a new challenge and how you believe this job will be a better fit for you. Or, if you are worried you may lose your job, focus on how you are proactive and are already looking for new opportunities. 

Don’t Discuss Why You Need the Job

Everyone knows that you need a job to make money to support yourself and your family. You don’t need to explain this or the details of your specific situation in your cover letter. Mentioning that you are hoping to buy a new house next year doesn’t matter to an employer. 

What does matter to an employer is what you can do for them. They want to know how you will:

• make their company more money
• save them money
• make their company more efficient
• help them to avoid potential problems

In your cover letter, focus on what you can do for the employer, not on what they can do for you. 

Don’t Make Excuses

Making excuses will only draw more attention to your weaknesses or make you sound like a difficult person to work with.

If you don’t meet 100% of the qualifications they are looking for, that’s okay – just don’t point it out! Let them decide if it’s a deal-breaker or if they are willing to train you in that specific area. They might not even notice!

Avoid making excuses for past job experiences or choices that might negatively reflect on you. If you were fired from a job, for example, simply state that the job wasn’t a good fit and move on. Don’t try to justify your actions or make excuses—this will only make you look bad.

Don’t Lie Or Exaggerate

Many people feel the temptation to lie or exaggerate their skills and experience when applying for a new job. Although lying on your application may seem like a harmless way to make yourself look more qualified, it can lead to serious consequences.

When an employer is interested in hiring you, they will conduct a background check and call your references. If you’re caught lying on your job application, you will likely be immediately disqualified. In some cases, you may even be banned from applying to that company in the future.

Lying on your application can also be a form of fraud, which is a crime in many jurisdictions. Depending on the severity of the lie, you could lose your job, be sued, or even be prosecuted for falsifying documents.

Lying or exaggerating about your experience or education can also lead to problems down the road if you are hired for a position based on false information. For example, if you claim you are proficient at using a specific program that you don’t really know much about, you will struggle in your new role. Not being able to do your job will be stressful and raise questions with your employer. Unless you’re a quick learner, you will probably find yourself job searching again within a few months. 

So, the next time you’re tempted to fudge the truth on your application, remember the potential consequences. Be honest on your applications, and you’ll be much better off in the long run.

Don’t Send a Generic Letter

As mentioned, your cover letter should be unique to each employer and job opportunity. Don’t simply copy and paste the same letter for every job application. A few small tweaks are all you need to make your cover letter specific to each job and increase your chances of getting an interview. 

If it’s obvious that you’ve created one cover letter and are using it repeatedly to apply to dozens of jobs, it gives the impression that you don’t really care if you get this job or not – you just want any job. And while that may be true, you don’t want to create any apprehension with an employer. 

Don’t Use Clichés or Slang Terms

Avoid using clichés, slang, and overly casual language when writing a cover letter. Such language can come across as unprofessional and may not convey the message you are trying to get across in the best way possible. 

Clichés include phrases like “I’m a people person” or “I’m a go-getter.” These phrases are overused and do not add anything unique to your letter. 

Using slang can give the impression that you are not taking the process seriously. It can also make it difficult for the reader to understand what you are trying to say. Instead, focus on using clear and concise language, which will get your point across in a way that is both professional and respectful.

While it is important to be friendly and personable in your letter, being too casual can make you seem unprofessional and could hurt your chances of getting the job.

Don’t Include Unnecessary Personal Information

There are a few reasons why you should not include personal information in your cover letter. First, it is not necessary. The employer is only interested in your qualifications and not your personal life.

Second, while it may seem like a good idea to make yourself seem more relatable, including personal information can actually have the opposite effect. It can make you appear unprofessional.

Third, including personal information on your cover letter can be a privacy concern. If an employer knows too much about your personal life, they could potentially use this information against you. For example, if you mention that you have young children, the employer may assume that you will need to take time off for childcare. As a result, you may be passed over in favor of a candidate without the same responsibilities.

Lastly, sharing personal information in your cover letter could also lead to identity theft. If you include your home address or phone number, a savvy thief could use this information to steal your identity. By including personal information in your cover letter, you could be putting yourself at risk.

Overall, you should always err on the side of caution to protect your privacy. Stick to the facts and let your qualifications speak for themselves.

Cover Letters Are Tricky But Beneficial

It can be difficult to strike the right tone in a cover letter. You want to sound enthusiastic and professional without coming across as desperate or pushy. The goal is to show that you’re a good fit for the company, so focus on that. 

If you’re not sure how to get started, plenty of cover letter examples are available online. Just make sure to tailor the letter to the specific company and position you’re applying for, and only include the skills and experience that you actually have.

With these tips, you should have no problem creating a cover letter that will stand out and help you get hired.

Quick Resume Tips

If you want to make a good impression and stand out from the competition, here are 20 resume do’s and don’ts . Following these simple tips, you can be sure that your resume will make a great impression on employers.

Add Your Side Hustle to Your Resume

Job seekers are told they need to stand out if they want to get hired. But how? One of the easiest ways is to include their side hustle on their resumes . Your side hustle is teaching valuable job skills that can make you a stronger candidate. Not mentioning this on your resume or cover letter is a mistake! 

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Why Include a Cover Letter

Email cover letter length, cover letter word count, use a concise subject line, how to format a cover letter.

Cover letters are an important part of the  job application process . You should  almost always send a cover letter  with a job application unless the hiring manager specifically asks you not to.

However, one thing that is less clear is how long your cover letter should be. If it is too short, employers might think you do not care much about the job. If it is too long, employers might not take the time to read your letter and may not consider you for an interview.

Read below for more advice on how long your cover letter should be, as well as additional advice on writing a strong cover letter.

Should you include a cover letter with your resume? Some employers  require cover letters , and you can find out if they do by reading the job posting. If a cover letter is required, the job advertisement will mention it.

Jobvite's Recruiter Nation Survey reports that only 27% of recruiters said that cover letters are important in their hiring decisions, up from 8% in 2017. A CareerBuilder survey reports that 40% of human resources managers responded that a cover letter would help an applicant get noticed.

Cover letter requirements vary between employers, industries, and the jobs the organization is filling. They also vary depending on whether you're sending an email cover letter, sending a printed letter attachment, or uploading your document.

Even when a cover letter isn't required, it can boost your chances of getting hired if you include one when you apply for a job.

Therefore, only leave out a cover letter when the employer specifically asks you not to send one.

How Long Should Your Cover Letter Be?

Should you keep your cover letter short, or should it be a full page or even longer? Your cover letter should be no longer than one page. If you're sending an email letter, it can be even shorter.

In fact, as far as how long your cover letter should be, shorter is better. The exception would be when an employer requests a letter that's a specific length or number of words.

• Your cover letter should be a maximum of one page, and shorter than that for an email cover letter.
• Some employers want even less. A Saddleback College survey reported that almost 70% of employers wanted a cover letter of a half page or shorter, 20% had no preference, and 12% expected a full page letter.

Your letter should concisely highlight your most relevant qualifications for the job and what you have to offer the employer.

When sending an  email cover letter , it's even more important to be concise. The first paragraph is what readers pay attention to when reading an email. The rest of the message is typically skimmed. Two paragraphs—one that serves as an introduction, and one that explains your qualification for the job—and then a closing is sufficient.

There is no specific word count you should aim for when writing a cover letter (unless the employer gives you a specific word count). Instead of focusing on the number of words, focus on making your cover letter one page or less, with a readable font and font size, and enough white space between paragraphs and in the margins.

Your goal is to  highlight your most relevant qualifications for the job , not to repeat everything that's on your resume.

However, if you use a 12-point font, a full page letter, not including the heading or signature, would be approximately 250 to 400 words.

You might want to hand a printed out version of your cover letter to a friend or family member and ask them if the letter seems too wordy, or too difficult to read.

You can also make your email cover letter stand out with a clear, concise email  subject line . Typically, you want to include the title of the position that you are applying for and your name. For example: Editorial Assistant-John Smith (try to keep it less than 30 characters).

This is about as much as people can see on their mobile devices, which is often how people check their email.

Just as important as the length of your cover letter is the  format . You will want to choose a  font  that is simple and legible (such as Arial, Calibri, Verdana, or Times New Roman) in a readable font size (typically 12 point).

Your  letter should include the following:

• Heading (hard copy letter)
• Introductory Paragraph
• Your Qualifications (one to three paragraphs or a list of bullet points)
• Signature (include your contact information in your signature when sending an email letter)

Your  margins  should be 1-inch all around, with the text aligned to the left.

You also want to leave space between paragraphs in your cover letter , as well as between your salutation and the text (and between your text and the signature), so that your letter is easy to read.

A good rule of thumb is that you always want a  good amount of white space on the paper . This will prevent your letter from looking too cluttered and difficult to read.

Jobvite. " Recruiter Nation Survey ," page 19. Accessed Jan. 3, 2022.

CareerBuilder. " How to Create a Cover Letter That Gets Attention ." Accessed Jan. 3, 2022.

CareerOneStop. " Write Effective Cover Letters ." Accessed Jan. 3, 2022.

Saddleback College. " Your Resume is Your 1st Interview ." Accessed Jan. 3, 2022.

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How long should a Cover Letter be?

It happens all the time, you find the perfect job posting online, you fill in all of your info, and all of a sudden you see an option to  submit a cover letter .

If it says optional, you may ask yourself, do I even need to submit a  cover letter ?

It’s always a good idea to submit a cover letter and ensure it’s well written. One  important concept to focus on  when writing a cover letter is the length.

So, just  how long  should a cover letter be?

If a cover letter is too long , will a hiring manager bother to read it? If it is too short, will you come off as lazy or disinterested?

That’s why your cover letter  cannot be too wordy  or too brief.

Add a good cover letter to a well-made resume, and you have  the best combo  to strike a chord with any employer.

Using a  resume builder  to create a professional resume, and following our cover letter advice, will make the task simple.

Keep reading below to understand what the  perfect cover letter length  is, and ensure your application stands out from the rest.

How many words should a cover letter be?

Before you start writing, you should set a goal for yourself regarding the length of your cover letter. Apart from the number of words, ask yourself:

• How many paragraphs should a cover letter have?
• Can a cover letter be two pages?

Your cover letter shouldn’t be longer than 350-400 words or shorter than around 250 words, according to  Indeed.com , and it should be  kept to a single page . It should  highlight the most relevant skills , experience, or  qualifications . It shouldn’t include all your achievements, that’s what your resume is for.

400 words is the maximum limit for the  cover letter length , not the recommended limit. Ideally, it should be shorter, providing you can hit the nail on the head.

Cover letter structure

Your cover letter should include  the following sections. Make sure the different parts are spaced out attractively. If you’re writing an email it isn’t necessary to include the employer’s contact information or the date.

• Contact information:  name, address, city. state, zip code, phone number, email address.
• Employer contact information:  name, address, city. state, zip code, phone number, email address.
• Cover letter opening:  Dear Mr./Ms. last name,
• First paragraph:  Include some information about the position you’re applying for including the job title and how you heard about the position. Briefly say why you are a strong candidate for the position.
• Second paragraph:  Expand on why your  work experience  and qualifications make you the ideal person for the job. Focus on a couple of main points and keep it brief.
• Third paragraph:  Thank the employer for considering your application and finish on a positive note. You could say that you’re looking forward to their response.
• Cover letter ending:  Your sincerely,

Concise, simple, and readable

Reading your cover letter should be easy.  Use short sentences  with the occasional longer one for the sake of variety.  Avoid over punctuating  by using mainly full stops and not too many commas.

Decide the points you want to highlight and them write them in the  clearest way possible . You are neither writing an academic essay or a text message to a friend so keep it serious and don’t feel the need to show off your vocabulary. Try to  avoid cliches  as they lack effect.

Cover letter format

Readability should again be the aim.  Make sure there is  ample white space  and that the text doesn’t look crowded.  Leave margins  and leave space between paragraphs and the different section of the  cover letter format .

Use an easy-to-read font such as  Arial in size 11 or 12  as you don’t want the reader to squint. Make sure you left-justify your entire letter.

Check for mistakes

Proofread your cover letter  at least twice before you send it. This is one of the  best cover letter practices  as typos and other silly mistakes give a bad first impression.

You want to  show that you’re professional  so make sure both your cover letter and your resume are up-to-scratch.

Just like writing a cover letter, understanding  how to write a resume  will be  essential during your job search .

Don’t commit the cardinal sin of handing in a cover letter or resume with  grammatical errors or spelling mistakes .

It can be difficult to spot your own mistakes so  ask someone else to look at it  too if possible.

Read a guide on  how to write a resume  which maximizes your chance of  reaching the interview stage .

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Related Blog

How Many Paragraphs Should a Cover Letter Have [4 Examples]

Understanding the ideal structure and length of a cover letter is crucial for job seekers aiming to make a strong impression on potential employers. A well-structured cover letter complements a resume and allows candidates to introduce themselves, showcase their skills, and demonstrate their enthusiasm for the position and company. In this article, we will answer the question "how many paragraphs should a cover letter have" by providing guidance on the ideal structure and length of a cover letter. Expect expert advice, practical tips, and examples to help you craft an effective cover letter that stands out from the competition.

The Purpose of a Cover Letter

A cover letter serves as a personalized introduction to the employer, highlighting relevant skills, experiences, and enthusiasm for the job and company. It plays a vital role in the job application process, helping candidates stand out from the competition . It is important to tailor the cover letter to the specific job and company, showcasing why you are the ideal candidate for the position. Generic, uninspired cover letters can be detrimental to your application, as they may not capture the reader's interest or demonstrate your suitability for the role.

Ideal Structure and Length

An effective cover letter should have 3 to 6 paragraphs, including an introduction, relevant experience, company details or more qualifications, and a closing. The ideal length for a cover letter is 250-400 words , with concise, focused writing being key to making a strong impression. While there is a suggested structure for an effective cover letter, it is essential to tailor the letter to the job and company. Deviations from the suggested structure may be necessary to best showcase your skills and experiences.

Example of a Well-Structured Cover Letter: Introduction: A compelling opening sentence mentioning the position being applied for and a brief overview of the candidate's suitability for the role. Relevant Experience: A paragraph showcasing the candidate's skills and accomplishments that align with the job requirements. Company Details or Additional Qualifications: A paragraph demonstrating the candidate's knowledge of the company and its values or discussing further qualifications that strengthen their suitability for the position. Closing: A paragraph reiterating the candidate's interest in the position, providing a clear call to action, and expressing gratitude for the opportunity to apply.

Crafting the Introduction

The introduction paragraph should grab the reader's attention, mention the position being applied for, and provide a brief overview of the candidate's suitability for the role. A strong opening sentence is crucial, as it sets the tone for the rest of the cover letter. Personalizing the introduction and incorporating a compelling hook can capture the reader's interest . Additionally, it is important to connect the introduction to the specific job and company, demonstrating your enthusiasm and understanding of the role.

Example of an Effective Introduction Paragraph: "As a marketing professional with five years of experience driving successful campaigns for well-known brands, I was thrilled to see the opening for a Marketing Manager at XYZ Company. Your commitment to innovation and customer-centric approach aligns with my passion for creating impactful marketing strategies that foster long-lasting relationships with consumers."

Showcasing Relevant Experience

The body of the cover letter should focus on relevant experience, demonstrating how the candidate's skills and accomplishments align with the job requirements. It is important to be selective when discussing experiences and accomplishments, as too much information can dilute the overall impact of your cover letter. Highlighting transferable skills can be especially valuable for candidates transitioning to a new industry or role. Storytelling techniques can be employed to effectively showcase your relevant experience, making it relatable and engaging for the reader. Remember to connect your experiences to the job and company, demonstrating your understanding of the position and its requirements.

Example of an Effective Paragraph Focused on Relevant Experience: "In my previous role as a Marketing Coordinator at ABC Agency, I successfully managed a variety of digital marketing campaigns for clients in the retail and hospitality sectors. Through data-driven strategies and creative content development, I increased website traffic by an average of 30% and boosted social media engagement by 25% across all client accounts. My ability to analyze market trends and adapt campaigns accordingly allowed me to deliver consistent results that exceeded client expectations. I am confident that my experience and skills in digital marketing would make me a valuable asset to XYZ Company's marketing team."

Delving into Company Details or Additional Qualifications

Additional paragraphs can be used to discuss company-specific details or further qualifications that strengthen the candidate's suitability for the position. Showing knowledge about the company and its values demonstrates your genuine interest in the role and organization. When discussing additional qualifications, such as certifications or awards, ensure that they are relevant and add value to your application. Addressing company-specific challenges or goals in your cover letter can help you stand out and show your problem-solving abilities. Maintain a strong connection between these paragraphs and the job and company to keep the focus on your suitability for the role.

Example of an Effective Paragraph Focused on Company Details or Additional Qualifications: "I recently completed a certification in data analytics, which has equipped me with the skills to analyze and interpret large datasets to drive marketing decisions. I understand that XYZ Company values data-driven strategies and continuously seeks to optimize its marketing efforts. My certification, combined with my experience in digital marketing, would enable me to contribute significantly to your team's goal of increasing customer acquisition and retention rates."

Crafting the Closing

The closing paragraph should reiterate the candidate's interest in the position, provide a clear call to action, and express gratitude for the opportunity to apply. A strong closing leaves a lasting impression and reinforces your enthusiasm for the role and company. Offer tips for expressing enthusiasm and interest in the role and company, such as mentioning specific aspects of the job or organization that excite you. A clear call to action guides the reader's next steps, such as scheduling an interview or reviewing your resume. Maintain a professional and courteous tone in the closing, showing respect for the reader's time and consideration.

Example of an Effective Closing Paragraph: "I am excited about the opportunity to contribute to XYZ Company's ongoing marketing success and believe that my skills and experiences align with the requirements of the Marketing Manager role. I would be grateful for the opportunity to discuss my qualifications further in an interview. Thank you for considering my application, and I look forward to the possibility of working with the XYZ team."

Common Mistakes to Avoid

Job seekers should be aware of common mistakes when crafting a cover letter, such as excessive length, lack of personalization, and focusing too much on personal interests. These mistakes can negatively impact the effectiveness of your cover letter and may lead to your application being overlooked. To avoid these pitfalls, keep your cover letter concise and tailored to the job and company. Use specific examples to showcase your skills and experiences, and ensure that your cover letter complements your resume rather than rehashing its content. Proofreading and editing your cover letter is crucial, as errors can leave a negative impression on potential employers. Seek feedback from trusted sources, such as mentors or career advisors, to further refine your cover letter and increase your chances of success.

Final Thoughts

By understanding the ideal structure, length, and content for an effective cover letter, job seekers can make a strong impression on potential employers and increase their chances of landing an interview. Remember to tailor your cover letter to the specific job and company, ensuring that you demonstrate your understanding of the position and its requirements. Apply the advice and tips provided in this article to craft a compelling cover letter that highlights your unique skills, experiences, and enthusiasm for the role. For further guidance and assistance in crafting an effective cover letter, consider exploring additional cover letter resources and seeking feedback from trusted sources. We wish you the best of luck in your job search and future career endeavors.

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